JP3047397U - Advertising equipment - Google Patents

Abstract

(57) [Summary] [PROBLEMS] To protrude an advertising medium such as a storefront poster from a wall surface of a building or the like located outdoors at a location easily visible to a pedestrian toward a road, or to post it on an indoor wall surface. A support member (Ha) having a medium mounting portion (2A) erected on the surface of a fixed side portion (1A), wherein the fixed side portion (1A) is provided.
Affixing members 3A are adhered to the back surface of A and one side of the medium mounting portion 2A, respectively. The fixed side portion 1A is attachable to the target surface, and the advertisement medium B is joined to and protruded from the medium attachment portion 2A for posting.

Description

[Detailed description of the invention]

[0001]

[Technical field to which the invention belongs]

 In this invention, advertising media, such as store posters, protrude toward the road from the walls and glass windows of buildings located in places that are easily visible to passers-by, or hang down from eaves, etc., constantly or for a fixed period of time. Advertising equipment suitable for posting outdoors.

[0002]

[Prior art]

 Conventionally, as the English advertisement equivalent to the word “advertisement” is understood to be derived from the Latin “adverte ere” having the meaning of “turn around”, “caution”, etc., the advertisement is consumed. It is said to be useful for the purpose of inducing demand for merchandise for consumers and for giving the producers and sellers of the merchandise goodwill, and advertisements are said to be transmitted through media.

[0003] The advertisements are broadly classified into product advertisements, PR advertisements, and public advertisements, and when viewed from the form of advertisement media, they can be classified into media media (advertisements for newspapers, magazines, television, radio, etc.) and private media. Classification is the norm. The latter includes a DM (direct mail) advertisement and a stationary medium. As a specific example of the stationary medium, a POP advertisement in which an over-the-counter poster is a typical example (the meaning is an abbreviation of point of purchase, This means advertisements that work at the time.), Billboards, telephone pole advertisements, and other outdoor advertisements. In advertising history, signboards are said to have appeared first in the world, but the subject of the present invention is mainly POP advertisements such as storefront posters, protruding signboards, and hanging signboards. In Japan, as in Europe and the United States, the form of a signboard hanging at right angles to a road under an eave was already known during the Edo and Meiji periods.

[0004] Recently, attention has been paid to the effective effects of protruding signboards, and there have been cases where POP advertisements have been implemented using a pair of suction pads as support members. The economics cannot be ignored due to the necessity of disposing tools. In the case of using the suction cup, there is a limit in controlling the unit price to a low level.Therefore, there is a difficulty in adopting the suction cup, and there is a problem of unintended peeling-off that is peculiar to the suction cup. It was also observed that it was neglected to adhere to the suction cup surface with adhesive tape for packaging, which had the drawback that it impaired the requirements for advertising equipment to essentially meet the required aesthetic effect.

[0005]

[Problems to be solved by the invention]

 According to the present invention, in order to solve the above-mentioned problem, the supporting member has an extremely simple structure, and a fixing member is attached to an appropriate side position of the fixed side surface portion and the medium mounting portion. It is intended to provide an advertising tool that can be attached to an object surface such as a wall surface of an object and bonded with an advertising medium to be displayed.

[0006]

[Means for Solving the Problems]

 The specific means of the advertising device according to the present invention for achieving the above object are as follows. That is, the present invention according to claim 1 is a support member having a medium mounting portion provided upright on the surface of the fixed side surface, and the support member is provided on one or both of the back surface of the fixed side surface and the medium mounting portion. By attaching a fixing member to each, the fixing side portion can be attached to a target surface or the like, and an advertising medium can be put out by joining and sticking out an advertising medium on the medium attaching portion. According to a second aspect of the present invention, there is provided a fixing member having an L-shaped cross section and having an appropriate length. By adhering a fixing member to one or both sides, the fixed side surface portion can be attached to a target surface or the like, and an advertising medium can be joined to the medium mounting portion and projected to be displayed. Advertising equipment. The present invention according to claim 3 is an advertising tool in which the fixing member is a double-sided adhesive tape. The present invention according to claim 4 is an advertising tool in which the advertising medium is a POP advertisement such as a storefront poster, a projecting signboard or a hanging signboard.

[0007]

[Embodiment of the invention]

 An embodiment of an advertising device that provides the best result of the present invention will be described below with reference to the drawings. FIG. 1 is an explanatory view of the use state, FIG. 2 is an explanatory view of the use state of another embodiment, FIG. 3 is an explanatory view when viewed from above in FIG. 2, and FIG. 4 is a substitute for the intermediary advertisement shown in FIG. FIG. 3 is an explanatory diagram viewed from above.

[0008] Ha is a support member having a medium mounting portion provided upright on the surface of a rectangular fixed side surface exemplified as a rectangle, and is preferably formed of plastic. 1A is a fixed side surface portion, and 2A is a medium mounting portion. FIG. 1 shows a case where the medium mounting portion 2A is integrally erected on the surface of the fixed side surface portion 1A. However, the present invention is not limited to this. Is provided with a paragraph portion, the medium mounting portion 2A is inserted from the back side of the fixed side surface portion 1A, and an enlarged portion having a shape matching the paragraph portion is provided at the base end of the medium mounting portion 2A. (Not shown). Reference numeral 3A denotes a fixing member adhered to the outside of the fixing side surface portion 1A and to one side of the medium mounting portion 2A (FIG. 1). The fixing member 3A to be attached to the medium mounting portion 2A is not limited to one side and may be provided on both sides, and any one is selected depending on the material, size, and form of the advertisement medium.

As the fixing member 3A, for example, a known double-sided adhesive tape is used. Although not shown, a so-called hook-and-loop fastener may be used instead of the double-sided adhesive tape only for the fixing member 3A to be attached to the fixed side surface 1A. The double-sided adhesive tape is obtained by applying an adhesive on both sides of a substrate, and has a shape in which a silicone-coated double-sided release paper is attached to the adhesive to protect the adhesive surface. Things are normal. The hook-and-loop fastener is a well-known fastener developed by Velcro (Japanese Patent No. 262023, Japanese Patent Publication No. 35-522).

[0010] B is an advertising medium, and specifically includes an over-the-counter poster, a protruding signboard made of a material such as paper and plastic, and a down sign, but in the practice of the present invention, use of an over-the-counter poster is required. Is appropriate. The store poster mentioned here is a large piece of paper posted in a place that is easily noticeable by people passing by on the road and is a type of outdoor advertisement. K is for advertising media B represented by storefront posters as advertising characters and designs that are simple and clear enough to be seen by people from afar, yet have appealing designs and characters. Is expressed. T is a target surface on which the fixed side surface portion 1A of the support member Ha is attached to a wall surface, a window glass, or the like.

As an embodiment of the present invention, in the drawing, a fixing member 3A is attached in advance to the outside of the fixing side surface 1A of the support member Ha and to one side of the medium mounting portion 2A, and a wall surface, a glass window desired to be posted is provided. Depending on the situation, the upper edge of the advertising medium B is joined by using the fixing member 3A of the medium mounting portion 2A, suspended, and the release paper of the fixing portion 3A of the fixed side surface portion 1A is removed. Then, it is attached to the target surface T (see FIG. 1).

[0012]

【Example】

 2 to 4 show another embodiment. In these drawings, Hb is a supporting member having an L-shaped cross section, and is preferably made of plastic similarly to the above-mentioned supporting member Ha, and is preferably formed in a thin shape, for example, an extruded product. 1B is a fixed side surface portion, 2B is a medium mounting portion, and an appropriate length in the longitudinal direction of the support member Hb itself is set so that it can be securely supported according to the size of the advertisement medium B for posting. Needs to be considered. Reference numeral 3B denotes a fixing member attached to the outside of the fixing side surface portion 1B or both sides of the medium mounting portion 2B in the drawing, and is the same material as the fixing member 3A. The fixing member 3B to be adhered to the medium mounting portion 2B is provided on the outside as shown in FIG. 4 as another example, and may be provided on the inside although illustration is omitted. Any one may be selected depending on the form. In the case of the advertising medium B in the case of this embodiment, the upper edge is glued and stapled, and back-to-back means is used, and both side edges of the advertising medium material B are fixed using the fixing member 3B of the medium attaching portion 2B. (FIGS. 2 and 3). The back-to-back two-part advertising medium B is effective in the case of a thin paper shop front poster, but if it is made of thick paper, it can be either inside or outside the medium mounting part 2B. (FIG. 4 shows a case where the outer side is joined).

FIGS. 1 and 2 show the case where the support member Hb is set in the vertical direction. However, the present invention is not limited to this. Although not shown, it is also possible to set the support member Hb in the horizontal direction below eaves. I don't support it. Although an in-store poster has been illustrated as the advertising medium B, rigid cardboard and a plastic board can be used, and the above-described familiar protruding signboard and hanging signboard can also be used.

[0014]

[Effect of the invention]

 According to the present invention having the above configuration, the following effects can be obtained. According to the first and second aspects of the present invention, the fixing members 3A, 3B, such as double-sided adhesive tapes, which are easy to handle, are attached to the supporting members Ha, Hb, which are suitable for mass production and contribute to economy. By adopting this method, it is possible to obtain a highly practical advertising tool that can be easily and easily joined by anyone without special skill.

According to a third aspect of the present invention, in addition to the effects of the first and second aspects, the advertisement medium B is immediately attached to the medium mounting portions 2A, 2B only by removing the release paper of the fixing members 3A, 3B. Work efficiency can be improved. The present invention of claim 4 is expected to attract people's attention as POP advertisements, protruding signs or hanging signs in a wide variety of flooded advertising materials on streets and the like. Depending on the situation, the advertising tool of the present invention can be decorated not only as a single unit, but also in many different ways.

[Brief description of the drawings]

FIG. 1 is an explanatory view of a use state.

FIG. 2 is an explanatory view of a use state of another embodiment.

FIG. 3 is an explanatory diagram when viewed from above in FIG. 2;

FIG. 4 is an explanatory diagram that replaces the intermediary advertisement shown in FIG. 3 and is viewed from above.

[Explanation of symbols]

 Ha, Hb Support member B Advertisement medium object K Advertisement character, design T Target surface such as wall surface, window glass 1A, 1B Fixed side surface 2A, 2B Medium attachment 3A, 3B Fixing member

Claims (4)

[Utility model registration claims] 1. A support member having a medium mounting portion erected on the surface of a fixed side surface portion, wherein a fixing member is attached to either or both of the back surface of the fixed side surface portion and the medium mounting portion. An advertisement tool wherein the fixed side surface portion can be attached to an object surface or the like by being attached, and an advertisement medium can be joined to and protruded from the medium attachment portion. 2. The fixing member according to claim 1, wherein said supporting member has an L-shaped cross section and has an appropriate length. Or, by adhering a fixing member on each side, the fixing side portion can be attached to the target surface and the like,
An advertising device, wherein an advertisement medium can be joined to the medium mounting portion and protruded and posted. 3. The advertising tool according to claim 1, wherein the fixing member to be attached to the fixed side surface portion and the medium mounting portion is a double-sided adhesive tape. 4. The advertising tool according to claim 1, wherein the advertising medium is a POP advertisement such as a store poster, a protruding sign or a hanging sign.