JP2022083131A - Server device and program - Google Patents

Abstract

To provide a server device and a program which can efficiently conduct route sales of commodities manufactured at a store.SOLUTION: A server device comprises: first storage means storing the location of a user; second storage means storing first information on a commodity which the user has purchased in the past at a store; selection means which selects an object commodity of route sales from among the commodities manufactured at the store, based on the user's first information in which the location is included in a target area of the route sales; and output means which outputs second information associating the object commodity selected by the selection means with the store manufacturing the object commodity.SELECTED DRAWING: Figure 1

Description

Embodiments of the present invention relate to server devices and programs.

Conventionally, in stores such as restaurants, food and drink are provided to customers who come to the store. On the other hand, in recent years, the number of users who eat at home is increasing due to the spread of teleworking and remote work. Along with this, an increasing number of stores are providing services to deliver food cooked in the store (hereinafter, also referred to as products) to users outside the store by linking with a delivery system such as delivery service. In addition, mobile sales have been conventionally performed in which food and drink cooked in a store is sold outside the store using a moving body such as a vehicle. For example, conventionally, a mobile sales method has been proposed in which a message for promotion can be changed according to a place and a time zone.

However, although the above-mentioned delivery system can deliver the product desired by the user, it is inefficient because it is delivered for each order. Further, in the above-mentioned mobile sales method, although a large number of products can be sold at one time, no particular consideration is given to the products subject to mobile sales, and there is room for improvement in improving sales efficiency.

An object to be solved by the present invention is to provide a server device and a program capable of efficiently performing mobile sales of products manufactured in a store.

The server device of the embodiment includes a first storage means, a second storage means, a selection means, and an output means. The first storage means stores the location of the user. The second storage means stores the first information about the product that the user has purchased in the store in the past. The selection means selects the target product for mobile sales from the products manufactured at the store based on the first information of the user whose location is included in the target area for mobile sales. The output means outputs the second information in which the target product selected by the selection means and the store that manufactures the target product are associated with each other.

FIG. 1 is a diagram showing a configuration example of a mobile sales system according to an embodiment. FIG. 2 is a diagram showing an example of the hardware configuration of the user terminal according to the embodiment. FIG. 3 is a diagram showing an example of the hardware configuration of the salesperson terminal according to the embodiment. FIG. 4 is a diagram showing an example of the hardware configuration of the server device according to the embodiment. FIG. 5 is a diagram showing an example of the data structure of the store master according to the embodiment. FIG. 6 is a diagram showing an example of the data structure of the menu master according to the embodiment. FIG. 7 is a diagram showing an example of the data structure of the user management table according to the embodiment. FIG. 8 is a diagram showing an example of the data structure of the purchase history table according to the embodiment. FIG. 9 is a diagram showing an example of the data structure of the mobile sales management table according to the embodiment. FIG. 10 is a diagram showing an example of the functional configuration of the server device according to the embodiment. FIG. 11 is a diagram showing an example of a guidance screen displayed on the display unit of the user terminal according to the embodiment. FIG. 12 is a flowchart showing an example of processing performed by the server device of the embodiment. FIG. 13 is a sequence diagram showing an example of processing executed between the user terminal, the salesperson terminal, and the server device of the embodiment.

Hereinafter, embodiments will be described in detail with reference to the drawings. The present invention is not limited to the embodiments described below.

FIG. 1 is a diagram showing a configuration example of a mobile sales system according to an embodiment. As shown in FIG. 1, the mobile sales system 1 includes a store terminal 10, a user terminal 20, a sales company terminal 30, a salesperson terminal 40, and a server device 50. The store terminal 10, the user terminal 20, the sales company terminal 30, and the salesperson terminal 40 are communicably connected to the server device 50 via a network N such as the Internet or a mobile phone line network.

The store terminal 10 is a terminal device such as a POS terminal or a PC (Personal Computer) provided in each of the store SPs that are restaurants that manufacture and sell food and drink. The store SP may be each of the actual stores installed in the same facility, for example, in the food court of a shopping mall, or may be each of the actual stores independently installed outdoors. Further, the number of store terminals 10 provided in the store SP is not particularly limited, and may be a plurality of.

The store terminal 10 executes various processes related to its own store SP under the control of a processor (not shown). For example, the store terminal 10 accepts an order from a user (customer) who has visited his / her own store SP, and accounts for the ordered food / drink (hereinafter, also referred to as a product). Further, the store terminal 10 provides the server device 50 with purchase data indicating the breakdown of the ordered products. The purchase data includes, for example, information such as a user ID that identifies a user, a product ID that identifies a product ordered by the user, a store ID that identifies one's own store SP, and a purchase date and time. The method of acquiring purchase data is not particularly limited, and existing techniques such as a customer management system and an order management system can be used.

Further, the store terminal 10 causes the display device to display the sales plan of the mobile sales notified from the server device 50. The sales plan includes, for example, information such as a product ID, a quantity (number of orders) of a product subject to mobile sales (hereinafter, also referred to as a target product), and a scheduled date and time for mobile sales.

The user terminal 20 is a terminal device used by the user of the mobile sales system 1. The user terminal 20 may be a portable terminal device such as a smartphone or a tablet terminal, or may be a stationary terminal device such as a PC. In the present embodiment, the description will proceed assuming that the user terminal 20 is a portable terminal device.

The user terminal 20 executes various processes according to the user's operation. Further, the user terminal 20 can also be used as an interface device for displaying (outputting) information provided by the server device 50 and transmitting (inputting) information to the server device 50. For example, the user can transmit the evaluation of the product purchased (food and drink) at the store SP or the like to the server device 50 via the user terminal 20.

The sales company terminal 30 is a terminal device such as a PC provided in the sales company SC that carries out mobile sales of products. The sales company terminal 30 executes various processes related to mobile sales under the control of a processor (not shown). For example, the sales company terminal 30 allocates a salesperson in charge of mobile sales based on a sales plan for mobile sales provided by the server device 50, a schedule of the salesperson, a current position, and the like. The allocation of sales staff is not limited to automatic allocation by the sales company terminal 30, and may be performed manually.

The salesperson terminal 40 is a terminal device used by the salesperson of the sales company terminal 30. The salesperson terminal 40 may be a portable terminal device such as a smartphone or a tablet terminal, or may be a stationary terminal device provided in the mobile sales vehicle C.

The mobile sales vehicle C is a vehicle for collecting the target products manufactured at the store SP and delivering the collected target products to the sales place where the mobile sales are performed. One or more mobile sales vehicles C are prepared and operated by a salesperson in charge of mobile sales.

The salesperson terminal 40 supports mobile sales of products sold at the store SP by cooperating with the sales company terminal 30 and the server device 50. For example, the salesperson terminal 40 may display a sales plan showing a target product for mobile sales, a store SP that manufactures the target product, a mobile sales destination, etc. provided by the server device 50. Further, the salesperson terminal 40 acquires the current position of its own terminal (mobile sales vehicle C) and notifies the server device 50. Further, the salesperson terminal 40 manages the inventory quantity of the target product and notifies the server device 50.

The salesperson terminal 40 may be configured to directly communicate with the server device 50, or may be configured to communicate with the server device 50 via the sales company terminal 30.

The server device 50 is an example of the server device of the present embodiment. The server device 50 may be provided in, for example, a shopping center or a data center, or may be realized by a cloud (cloud computing).

The server device 50 comprehensively controls the operation of the mobile sales system 1. The server device 50 analyzes the purchasing tendency of the user located in the area targeted for mobile sales (hereinafter, also referred to as the target area) based on the first information regarding the product purchased by the user at the store SP in the past, and the store Among the products manufactured by SP, the products corresponding to the analyzed purchasing tendency are set as the target products.

Specifically, the server device 50 stores the user's purchase history at the store SP, the user's evaluation of the product, and the like as the first information described above, and based on the first information, the target product for mobile sales. Is selected for each area. Further, the server device 50 notifies the store SP (store terminal 10) that manufactures the target product of the sales plan related to the mobile sales of the selected target product, and also notifies the sales company SC (sales company terminal 30). Further, the server device 50 provides the user (user terminal 20) in the target area with guidance information for guiding the mobile sale of the target product.

Next, the configuration of the main device of the mobile sales system 1 will be described.

FIG. 2 is a diagram showing an example of the hardware configuration of the user terminal 20. As shown in FIG. 2, the user terminal 20 includes a computer configuration such as a CPU (Central Processing Circuit) 21, a ROM (Read Only Memory) 22, and a RAM (Random Access Memory) 23.

The CPU 21 is an example of a processor, and controls each part of the user terminal 20 in an integrated manner. The ROM 22 stores various programs. The RAM 23 is a workspace for developing programs and various data.

Further, the user terminal 20 includes a communication unit 24, a storage unit 25, a display unit 26, and an operation unit 27. The communication unit 24 is a communication interface that can be connected to the network N. The communication unit 24 communicates with an external device such as the server device 50 via the network N.

The storage unit 25 is composed of a storage medium such as an HDD (Hard Disk Drive) or a flash memory, and maintains the stored contents even when the power supply is cut off. The storage unit 25 stores programs and various setting information that can be executed by the CPU 21. For example, the storage unit 25 stores an application program prepared for the mobile sales system 1. The CPU 21 executes various processes by operating according to a program stored in the ROM 22 or the storage unit 25 and expanded in the RAM 23.

The display unit 26 is a display device such as an LCD (Liquid Crystal Display), and displays various information and screens under the control of the CPU 21. The operation unit 27 has various operation keys and outputs operation contents according to the user's operation to the CPU 21. The operation unit 27 may be a touch panel provided on the surface of the display unit 26.

FIG. 3 is a diagram showing an example of the hardware configuration of the salesperson terminal 40. As shown in FIG. 2, the salesperson terminal 40 includes a computer configuration such as a CPU 41, a ROM 42, and a RAM 43.

The CPU 41 is an example of a processor, and controls each part of the salesperson terminal 40 in an integrated manner. The ROM 42 stores various programs. The RAM 43 is a workspace for developing programs and various data.

Further, the salesperson terminal 40 includes a communication unit 44, a storage unit 45, a display unit 46, an operation unit 47, and a positioning unit 48. The communication unit 44 is a communication interface that can be connected to the network N. The communication unit 44 communicates with an external device such as the sales company terminal 30 or the server device 50 via the network N.

The storage unit 45 is composed of a storage medium such as an HDD or a flash memory, and maintains the stored contents even when the power is cut off. The storage unit 45 stores programs and various setting information that can be executed by the CPU 41. For example, the storage unit 45 stores an application program or the like that can execute a payment process (for example, electronic payment) of a product. The CPU 41 executes various processes by operating according to a program stored in the ROM 42 or the storage unit 45 and expanded in the RAM 43.

The display unit 46 is a display device such as an LCD, and displays various information and screens under the control of the CPU 41. The operation unit 47 has various operation keys and outputs operation contents according to the user's operation to the CPU 21. The operation unit 47 may be a touch panel provided on the surface of the display unit 46.

The positioning unit 48 measures the position where the salesperson terminal 40 exists. The positioning unit 48 is realized by a position measuring device using a positioning technique such as GPS (Global Positioning System).

The configuration of the salesperson terminal 40 is not limited to the above example. For example, the salesperson terminal 40 may include an image pickup device such as a camera capable of reading a code symbol such as a two-dimensional code or a barcode.

FIG. 4 is a diagram showing an example of the hardware configuration of the server device 50. As shown in FIG. 4, the server device 50 includes a computer configuration such as a CPU 51, a ROM 52, and a RAM 53.

The CPU 51 is an example of a processor, and controls each part of the server device 50 in an integrated manner. The ROM 52 stores various programs. The RAM 53 is a workspace for developing programs and various data.

Further, the server device 50 includes a communication unit 54 and a storage unit 55. The communication unit 54 is a communication interface that can be connected to the network N. The communication unit 54 communicates with external devices such as the store terminal 10, the user terminal 20, and the salesperson terminal 40 via the network N.

The storage unit 55 is composed of a storage medium such as an HDD or a flash memory, and maintains the stored contents even when the power is cut off. The storage unit 55 stores programs and various setting information that can be executed by the CPU 51. For example, the storage unit 55 stores a Web server program, a Web application program, or the like. The CPU 51 executes various processes by operating according to a program stored in the ROM 52 or the storage unit 55 and expanded in the RAM 53.

Further, the storage unit 55 stores the store master 551, the menu master 552, the user management table 553, the purchase history table 554, and the mobile sales management table 555.

FIG. 5 is a diagram showing an example of the data structure of the store master 551. As shown in FIG. 5, the store master 551 stores the store name, location, and the like in association with the store ID of each store SP. The store ID is identification information for identifying each of the store SPs. The location is location information indicating the address of the store SP and the coordinates where the store SP is installed. For example, when the store SP is provided in the food court, the location is information indicating the address of the facility where the food court is provided or the location of the store SP in the food court.

The data structure of the store master 551 is not limited to the example of FIG. For example, the store master 551 may store image information (store image) such as an icon or a logo mark representing a store corresponding to the store ID in association with the store ID.

FIG. 6 is a diagram showing an example of the data structure of the menu master 552. As shown in FIG. 6, the menu master 552 stores the product ID, product name, price, and the like of the product manufactured and sold at the store SP corresponding to the store ID in association with the store ID of each store SP. The product ID is identification information for identifying a product sold at each store. The product name is information indicating the product name (item) of the product corresponding to the product ID. The price is information indicating the unit price of the product corresponding to the product ID.

The data structure of the menu master 552 is not limited to the example of FIG. For example, the menu master 552 may store image information (product image) such as a photograph or an illustration representing a product corresponding to the product ID, an explanatory text, or the like in association with the product ID of each product.

FIG. 7 is a diagram showing an example of the data structure of the user management table 553. As shown in FIG. 7, the user management table 553 stores the name, location, contact information, and the like of the user corresponding to the user ID in association with the user ID of each user. Here, the user management table 553 is an example of the first storage means.

The user ID is identification information for identifying each user. The name is information indicating the name of the user corresponding to the user ID. The location is location information indicating the address or whereabouts of the user corresponding to the user ID. The contact information is information indicating the contact information of the user corresponding to the user ID. The address, telephone number, terminal ID, etc. of the user terminal 20 possessed by the user are registered in the contact information.

The data structure of the user management table 553 is not limited to the example of FIG. 7. For example, the user management table 553 may store personal information such as the gender and age of the user corresponding to the user ID in association with the user ID of each user.

FIG. 8 is a diagram showing an example of the data structure of the purchase history table 554. As shown in FIG. 8, the purchase history table 554 stores purchase history information and evaluation information in association with the user ID of each user. Here, the purchase history table 554 is an example of the second storage means.

The purchase history information is the accumulation of purchase data provided from the store terminal 10 of the store SP. The purchase history information includes information such as "purchase date and time" indicating the date and time when the user corresponding to the user ID used the store SP, "store ID" of the store SP, and "product ID" of the product purchased at the store SP. including.

The evaluation information is information input from the user (user terminal 20) who purchased the product. The evaluation information is stored in association with the product ID included in the purchase history information, and represents the user's evaluation of the product corresponding to the product ID. The evaluation information may be represented by, for example, a multi-step evaluation value or a natural sentence such as a comment.

The data structure of the purchase history table 554 is not limited to the example of FIG. For example, in FIG. 8, the purchase history information and the evaluation information are stored in the same table, but the purchase history information and the evaluation information may be stored in another table.

FIG. 9 is a diagram showing an example of the data structure of the mobile sales management table 555. The mobile sales management table 555 is a data table for managing the sales plan of mobile sales and the status of the mobile sales.

As shown in FIG. 9, the mobile sales management table 555 stores the target product information, the target area, the sales location, the scheduled date and time, the sales terminal ID, and the current position in association with the management number. Here, the control number is a control number for managing each of the mobile sales planned as a sales plan, and a unique number is assigned.

The target product information is an example of the second information regarding the target product for mobile sales, and includes, for example, a store ID, a product ID, and a quantity. The store ID is the store ID of the store SP that manufactures the target product. The product ID means the product ID of the target product that is the target of mobile sales among the products manufactured at the store SP corresponding to the store ID. The quantity indicates the number of orders or the number of stocks of the product corresponding to the product ID.

The target area is information indicating an area targeted for mobile sales. Here, the area is divided into areas such as chome, sections such as housing estates and condominiums, and units such as buildings (apartments), and is represented in the form of, for example, addresses and coordinates.

The sales location is location information indicating a location in the target area where mobile sales are actually performed. For example, the position of a vacant lot, a parking lot, or the like where the mobile sales vehicle C can be parked is registered in the sales place in the form of an address, coordinates, or the like. The scheduled date and time is information indicating the date and time when the mobile sale is scheduled to be performed at the sales location.

A part or all of the target product information, the target area, the sales place, and the scheduled date and time are derived as a sales plan by the sales planning unit 513 (see FIG. 10) described later.

The set of the target area and the sales place associated with the same control number is not limited to one, and a plurality of sets may be registered. In this case, for example, the pair of the target area and the sales place is sequentially registered in chronological order of the scheduled date and time.

The salesperson terminal ID is a terminal ID of the salesperson terminal 40 possessed by the salesperson in charge of mobile sales. The salesperson terminal ID is also used as identification information of the mobile sales vehicle C driven by the salesperson. The current position is position information indicating the current position of the salesperson corresponding to the salesperson terminal ID, that is, the mobile sales vehicle C.

The data structure of the mobile sales management table 555 is not limited to the example of FIG.
For example, the mobile sales management table 555 may store schedule information that defines the date and time when the target product is received at each store SP and the travel route when the target product is collected, in association with the control number. Further, the mobile sales management table 555 may store map information indicating the position of each store SP, the position of the sales place, and the like in association with the management number.

Next, the functional configuration of the server device 50 will be described with reference to FIG.

FIG. 10 is a diagram showing an example of the functional configuration of the server device 50. As shown in FIG. 10, the server device 50 includes a purchase history acquisition unit 511, an evaluation acquisition unit 512, a sales planning unit 513, a sales plan notification unit 514, a sales status acquisition unit 515, and an information distribution unit 516. , The reservation reception unit 517 is provided as a functional unit.

A part or all of the functional parts of the server device 50 described above is a software configuration realized by cooperation between the processor (for example, CPU 51) of the server device 50 and the program stored in the memory (for example, ROM 52, storage unit 55). There may be. Further, a part or all of the functional parts of the server device 50 described above may have a hardware configuration realized by a dedicated circuit or the like mounted on the server device 50.

The purchase history acquisition unit 511 acquires purchase data of products purchased by the user at the store SP from each of the store SPs. Specifically, the purchase history acquisition unit 511 acquires the purchase data of the user who used the store SP from the store terminals 10 provided in each of the store SPs.

Here, the purchase data includes the store ID of the store SP, the user ID of the user, the product ID of the product purchased by the user, the purchase date and time (transaction date and time), and the like. When the purchase history acquisition unit 511 acquires the purchase data from the store SP, the purchase history acquisition unit 511 registers various information included in the purchase data in the purchase history table 554 as the purchase history information.

It should be noted that various methods can be adopted regardless of the method in which the purchase history acquisition unit 511 acquires the purchase data. For example, the purchase data acquisition method may be a pull-type acquisition method for acquiring purchase data transmitted from the store SP, or a push-type acquisition method for transmitting a request to the store SP for acquisition. May be good.

The evaluation acquisition unit 512 acquires evaluation data indicating the user's evaluation of the product. Specifically, the evaluation acquisition unit 512 acquires the evaluation data input via the user terminal 20.

The evaluation data includes a user ID of a user who performs evaluation, a product ID of a product to be evaluated, a store ID of a store SP that manufactures (sells) the product, and the like. When the evaluation acquisition unit 512 acquires the evaluation data transmitted from the user terminal 20, various information included in the evaluation data is registered in the purchase history table 554 as evaluation information.

The method for acquiring the evaluation data by the evaluation acquisition unit 512 is not particularly limited, and various methods can be adopted. For example, the evaluation acquisition unit 512 may provide information for supporting the input of evaluation data to the user terminal 20 of the user who purchased the product. Specifically, the evaluation acquisition unit 512 is registered in the contact (user terminal 20) associated with the user ID every time the purchase history information (purchase data) is registered in the purchase history table 554. An input form or an input screen for evaluating a product corresponding to a product ID may be provided.

The sales planning unit 513 is an example of selection means. The sales planning unit 513 formulates (generates) a sales plan for mobile sales of goods. Specifically, when the sales planning unit 513 determines the target area for mobile sales, the sales planning unit 513 selects the target product for mobile sales based on the first information of the user located in the target area.

For example, the sales planning unit 513 determines a target area for mobile sales and a sales location in the target area from a plurality of pre-divided areas. In addition, the sales planning unit 513 determines the scheduled date and time for mobile sales. Here, the timing for determining the target area can be arbitrarily set as long as it is before the scheduled date and time. For example, it may be performed regularly (Monday to Friday at 10 o'clock, etc.). In addition, the scheduled date and time is predetermined, and the scheduled date and time may be set to the day before or several hours before the scheduled date and time.

Subsequently, the sales planning unit 513 refers to the user management table 553 and extracts the user ID of the user whose location is included in the target area. The sales planning unit 513 analyzes the purchase tendency of the user corresponding to the user ID based on the purchase history information and the evaluation information of the extracted user ID, and selects the target product corresponding to the analysis result.

For example, the sales planning unit 513 selects the product ID of the product frequently purchased by the user as the target product from the appearance frequency of the product ID of each product registered in the purchase history information. Further, the sales planning unit 513 selects the product ID of the product in which the information indicating high evaluation is registered among the products associated with the evaluation information as the target product. Here, the criteria for determining whether or not the evaluation is high can be arbitrarily set regardless of the particular criteria. For example, when the evaluation value is equal to or higher than the threshold value (3 or more, etc.), or when the wording meaning high evaluation (“delicious”, etc.) is included in the evaluation information, it may be set to be judged as high evaluation. The number of target products to be selected is not particularly limited, but may be limited to a predetermined number, for example.

The target product selected by the above method reflects the preferences and preferences of the users located in the target area. Therefore, it is possible to improve the sales efficiency by moving and selling the target product selected by the above method in the target area. In this embodiment, an example of selecting a target product using both purchase history information and evaluation information has been described, but the target product may be selected using either one.

Further, the sales planning unit 513 collects the product IDs of the selected target products for each store ID that manufactures the target product, thereby generating target product information indicating the product ID of the ordered product for each store SP. Here, the target product information may include the number of orders (quantity) of the target product. The method for determining the number of orders is not particularly limited, and various methods can be adopted. For example, the sales planning unit 513 may set a predetermined default quantity as the order quantity. Further, the sales planning unit 513 may set the number of orders based on the number of users who have purchased the target product. Further, as will be described later, if the reservation reception unit 517 accepts a pre-order for the target product before the mobile sale is performed, the sales planning unit 513 determines the number of orders in consideration of the quantity of the pre-order. You may.

Then, the sales planning unit 513 registers the generated target product information in the mobile sales management table 555 as a sales plan together with the previously determined target area, sales location, and scheduled date and time.

The sales planning unit 513 may include map information of the target area indicating the location and sales location of each store SP in the sales plan. In addition, the sales planning unit 513 includes in the sales plan the schedule information that defines the receipt date and time for receiving the target product at each store SP and the movement route at the time of collection, which is generated based on the scheduled date and time and the above map information. You may. Further, the control number may be assigned by the sales planning unit 513 or may be assigned by another control such as the CPU 51.

The sales plan notification unit 514 is an example of the output means. The sales plan notification unit 514 notifies (outputs) the sales plan drafted by the sales planning unit 513 to the store SP and the sales company SC related to the sales plan. Specifically, when a new sales plan is registered in the mobile sales management table 555, the sales plan notification unit 514 sends the store to the store terminal 10 of the store ID included in the target product information of the sales plan. Notify the target product information related to the ID and the registered scheduled date and time. Further, when a new sales plan is registered in the mobile sales management table 555, the sales plan notification unit 514 displays the target product information, the target area, the sales location, and the scheduled date and time included in the sales plan of the sales company SC. Notify the sales company terminal 30.

The timing at which the sales plan notification unit 514 notifies the sales plan can be arbitrarily set. For example, the sales plan notification unit 514 may be configured to notify the sales plan at the timing when the sales plan is registered in the mobile sales management table 555. Further, the sales plan notification unit 514 may be configured to notify the sales plan at the timing before the scheduled time (for example, 3 hours before).

When the sales plan includes schedule information and map information, it is preferable that the sales plan notification unit 514 also notify the store terminal 10 and the sales company terminal 30 of such information. Specifically, the sales planning unit 513 notifies the store terminal 10 related to the store SP of the date and time of receipt at the store SP included in the schedule information. In addition, the sales planning unit 513 notifies the sales company terminal 30 of the schedule information and the map information.

On the other hand, in the store SP that has received the notification from the server device 50, the target products for the specified quantity are prepared by the scheduled date and time (or the receipt date and time) based on the notified target product information. The target product is manufactured in a transportable form such as a lunch box.

Further, the sales company SC that has received the notification from the server device 50 determines the salesperson in charge of the collection and mobile sales of the product based on the content of the notified sales plan. The determined salesperson collects the target products specified in the sales plan from each store SP by the scheduled date and time by driving the mobile sales vehicle C. Then, the salesperson carries the collected products to the sales place at the scheduled date and time and sells them at the sales place.

When a salesperson is determined by the sales company SC, the salesperson terminal ID of the salesperson terminal 40 used by the salesperson is notified to the server device 50 from the sales company terminal 30 or the like. When the sales plan notification unit 514 receives the sales staff terminal ID notified from the sales company SC, the sales staff terminal ID is associated with the sales plan management number notified to the sales company SC in the mobile sales management table 555. sign up.

Further, the salesperson terminal 40 used by the salesperson shall be notified of the contents of the sales plan. For example, the sales company terminal 30 may be in a form of transferring the contents of the sales plan notified from the server device 50 to the salesperson terminal 40. Further, the sales plan notification unit 514 may notify the salesperson terminal 40 of the salesperson terminal ID registered in the mobile sales management table 555 of the contents of the sales plan associated with the salesperson terminal ID. Further, the sales plan notification unit 514 may notify the sales staff terminal 40 of the sales plan associated with the sales staff terminal ID of the sales staff terminal 40 in response to a request from the sales staff terminal 40.

The sales status acquisition unit 515 acquires the execution status of the mobile sales planned by the sales plan from the salesperson terminal 40.

Specifically, the sales status acquisition unit 515 cooperates with the salesperson terminal 40 corresponding to the salesperson terminal ID registered in the mobile sales management table 555, so that the salesperson terminal 40 includes the positioning unit 48. The measurement result is acquired as position information indicating the current position of the mobile sales vehicle C. When the sales status acquisition unit 515 acquires the location information from the sales staff terminal 40, it stores it in the mobile sales management table 555 in association with the sales staff terminal ID of the sales staff terminal 40.

The timing at which the sales status acquisition unit 515 starts acquiring the current position of the mobile sales vehicle C is not particularly limited. For example, the sales status acquisition unit 515 may be configured to start acquisition at a timing 30 minutes before the scheduled date and time.

In addition, the sales status acquisition unit 515 receives the quantity of the target product sold by mobile sales (hereinafter, also referred to as the number of sales) from the salesperson terminal 40 corresponding to the salesperson terminal ID registered in the mobile sales management table 555. Acquire information indicating the number of stocks of the target product. For example, in the case where the salesperson inputs the product ID and the number of sales or the number of stocks of the product corresponding to the product ID via the operation unit 47 of the salesperson terminal 40, the sales status acquisition unit 515 is the salesperson terminal. The product ID entered in 40 and its quantity (number of sales or number of stocks) are acquired. Further, for example, when the salesperson terminal 40 performs accounting processing for a product, the sales status acquisition unit 515 determines the product ID of the product to be processed in the accounting processing of the salesperson terminal 40 and the quantity of the product (sales). Number) to get.

When the sales status acquisition unit 515 acquires the product ID of the product sold on the salesperson terminal 40 and its quantity (sales quantity or inventory quantity), the salesperson terminal ID of the salesperson terminal 40 is associated with the salesperson terminal 40 based on the quantity. Update the quantity of applicable products included in the purchase history information. For example, when the sales status acquisition unit 515 acquires the sales quantity of a product (product ID), the sales status acquisition unit 515 subtracts the sales quantity from the quantity of the product ID included in the purchase history information. Further, for example, when the sales status acquisition unit 515 acquires the inventory quantity of the product (product ID), the sales status acquisition unit 515 updates the quantity of the product ID included in the purchase history information to the acquired inventory quantity.

When the sales status acquisition unit 515 acquires the product ID and quantity of the product purchased from the salesperson terminal 40 and the user ID of the user who purchased the product, the purchase history table 554 uses these information as the purchase history. You may memorize it in. In this case, as the purchase date and time, the date and time when the information is acquired from the salesperson terminal 40 is registered. Further, the store ID can be specified from the product ID of the purchased product based on the menu master 552.

The information distribution unit 516 distributes information such as advertisements for guiding mobile sales (hereinafter, also referred to as guidance information) to each user belonging to the target area of mobile sales. Specifically, the information distribution unit 516 generates guidance information indicating the details of the target product, the scheduled time for mobile sales, the sales location, etc., based on the contents of the sales plan drafted by the sales planning unit 513. Then, the information distribution unit 516 distributes the generated guidance information to the user terminal 20 of each user whose location is included in the target area.

In the user terminal 20 that has received the advertisement information, a screen based on the advertisement information (hereinafter, also referred to as a guidance screen) is displayed on the display unit 26 by the control of the CPU 21 or the user operation via the operation unit 27. Here, FIG. 11 is a diagram showing an example of a guidance screen displayed on the display unit 26 of the user terminal 20.

As shown in FIG. 11, the guidance screen G is composed of two screens, an upper area for displaying the map image Ga of the target area and a lower area for displaying the details of the target product.

On the map image Ga displayed in the upper area, a mark Gb indicating a sales location and a mark Gc indicating the current position of the mobile sales vehicle C are superimposed and displayed. Further, FIG. 11 shows an example in which the movement route to the sales place is superimposed and displayed. Here, the sales place and the current position of the mobile sales vehicle C related to the display of the marks Gb and Gc are based on the sales place and the current position registered in the mobile sales management table 555. In addition, a message Gd indicating the scheduled date and time and the place of sale is superimposed and displayed on the map image Ga.

As a result, the user who operates the user terminal 20 can easily grasp the scheduled date and time and the sales place where the mobile sale is scheduled by looking at the upper area of the guidance screen G. Further, since the current position and the movement route of the mobile sales vehicle C are displayed in the upper area of the guidance screen G, the user who operates the user terminal 20 can roughly obtain the mobile sales vehicle C until it reaches the sales place. You can easily grasp the sense of time and distance.

On the other hand, in the lower area of the guidance screen G, the product name Ge, the price Gf, the product image Gg, etc. of each product as the target product are displayed. Here, the product name Ge, the price Gf, and the product image Gg are based on the product name, price, and image of the product of the target product registered in the menu master 552. Further, FIG. 11 shows an example in which the store image (icon) of the store SP that manufactures the target product is superimposed and displayed on the product image Gg. The store image of the store SP is based on the image of the store registered in the store master 551. The lower area of the guidance screen G can be scrolled up and down, and the target product that does not fit in the screen can be displayed by scrolling.

Further, FIG. 11 shows an example in which the evaluation Gi attached to the target product is displayed for each target product. The evaluation Gi is based on the evaluation information (evaluation value) of the user in the target area registered in the purchase history table 554. In FIG. 11, as the evaluation Gi, evaluation values in five stages are shown. For example, the product AAA is labeled with “4.0”.

Here, the evaluation Gi displayed in the lower area may be the average of the evaluation values given to each of the target products by the users in the target area, or the evaluation values given to the target products by the user of the user terminal 20. You may. In the latter case, the information distribution unit 516 acquires the evaluation value attached to the target product by the user for each user of the user terminal 20 from the purchase history table 554, and generates a guidance screen G reflecting the evaluation value.

As a result, the user who operates the user terminal 20 can easily grasp the product name, price, manufacturing store, and the like of the product sold by mobile sales by looking at the lower area of the guidance screen G. Further, the information distribution unit 516 can support the judgment when the user decides the target product to be purchased by displaying the evaluation value attached to each target product together.

The display form of the guidance screen G is not limited to FIG. 11, and may be another display form. Further, the timing at which the information distribution unit 516 provides the guidance screen G (guidance information) is not particularly limited. For example, the information distribution unit 516 starts providing the guidance screen G at the timing when it reaches one hour before the scheduled date and time. It may be configured.

Further, for example, the information distribution unit 516 may provide the guidance screen G at a timing such as the day before the scheduled date and time or 6 hours before the scheduled date and time. In this way, when the guidance screen G is provided relatively long before the scheduled date and time, by accepting the advance reservation of the target product, the quantity of the advance reservation can be reflected in the quantity ordered from the store SP. can. Therefore, for example, each of the target products displayed on the guidance screen G can be selected, and the reservation reception unit 517 accepts the reservation of the selected target product up to several hours (3 hours, etc.) before the scheduled date and time. May be good.

Specifically, the reservation reception unit 517 receives reservation information instructing the product ID of the target product to be sold by mobile sales from the user terminal 20 based on the guidance screen G or the like. Such reservation information includes the product ID of the target product described above, the number of purchases (number of sales), the user ID, and the management number of mobile sales.

When the reservation reception unit 517 receives the reservation information from the user terminal 20, the reservation reception unit 513 cooperates with the sales planning unit 513 to determine the quantity of the reserved target product included in the sales plan of the management number included in the reservation information. Adjust according to the number of purchases specified in the reservation information. Further, when the sales plan has been notified to the store terminal 10, the reservation reception unit 517 cooperates with the sales plan notification unit 514 to the store terminal 10 of the store SP that manufactures the reserved target product. Notify the number of purchases after adjustment, the product ID of the target product, and the like. In addition, the reservation reception unit 517 notifies the salesperson terminal 40 of the salesperson who performs mobile sales of the reservation information.

As a result, the store terminal 10 manufactures the target product in a quantity including the reserved portion, so that the quantity of the reserved portion can be surely secured and the non-reserved portion of the product can be secured.

Hereinafter, an operation example of the server device 50 described above will be described.

First, with reference to FIG. 12, a process related to the planning of a sales plan will be described. FIG. 12 is a flowchart showing an example of processing performed by the server device 50. As a premise of this process, it is assumed that the purchase history information (purchase data) and the evaluation information (evaluation data) of each user are registered in the purchase history table 554.

First, the sales planning unit 513 determines a target area and a sales place for mobile sales (step S11). Next, the sales planning unit 513 refers to the user management table 553 and extracts a user (user ID) whose location is included in the target area (step S12).

Subsequently, the sales planning unit 513 analyzes the purchase tendency of the product based on the purchase history information and the evaluation information of the user extracted in step S12 (step S13), and sells the product corresponding to the purchase tendency as the target product for mobile sales. (Step S14).

Subsequently, the sales planning unit 513 divides the target product information for each store SP into the mobile sales management table 555 as a sales plan together with the target area and sales location determined in step S11, the scheduled date and time of mobile sales, and the like. Register in (step S15).

Subsequently, the sales plan notification unit 514 notifies each of the store SPs (store terminals 10) that manufacture the target product of the sales plan (target product information, scheduled date and time, etc.) related to the store SP (step S16). .. Further, the sales plan notification unit 514 notifies the sales company SC (sales company terminal 30) of the sales plan registered in step S15 (step S17), and ends this process.

By the above processing, the sales plan drafted by the server device 50 is shared between the store SP and the sales company terminal 30. When the sales plan notification unit 514 receives the notification of the salesperson terminal ID of the salesperson in charge of mobile sales from the sales company terminal 30, the salesperson terminal ID is registered in the mobile sales management table 555. Make the status of mobile sales traceable.

Next, with reference to FIG. 13, the processing after the sales plan is made will be described. FIG. 13 is a sequence diagram showing an example of processing executed between the user terminal 20, the salesperson terminal 40, and the server device 50. As a premise of this processing, it is assumed that the mobile sales vehicle C is in a running state based on the sales plan.

First, when the information distribution unit 516 of the server device 50 detects a sales plan that has reached a predetermined time before the reservation date and time among the sales plans registered in the mobile sales management table 555, the information distribution unit 516 provides guidance information based on the sales plan. Generate (step S21). Next, the information distribution unit 516 distributes the generated guidance information to each user (user terminal 20) in the target area instructed in the sales plan (step S22).

When the user terminal 20 receives the guidance information from the server device 50, the guidance screen G based on the guidance information is displayed on the display unit 26 (step S23).

On the other hand, in the salesperson terminal 40, the positioning unit 48 measures (updates) the position information (step S24). When the sales status acquisition unit 515 of the server device 50 acquires the location information from the salesperson terminal 40 (step S25), the acquired location information is registered in the mobile sales management table 555 to obtain the current position of the mobile sales vehicle C. Update (step S26). Further, the information distribution unit 516 updates the current position of the mobile sales vehicle C provided as guidance information (step S27). Along with this, the guidance screen displayed on the display unit 26 of the user terminal 20 is updated (step S28).

As a result, the user who operates the user terminal 20 can easily grasp the current position of the product sold by mobile sales and the mobile sales vehicle C based on the guidance information (guidance screen) provided from the server device 50. can. Therefore, the server device 50 can improve the convenience of the user who uses the mobile sales system 1.

As described above, the server device 50 of the present embodiment has a user management table 553 that stores the location of the user, a purchase history table 554 that stores the first information about the product purchased by the user at the store SP, and mobile sales. Based on the first information of the user whose location is included in the target area, the target product for mobile sales is selected from the products manufactured at the store SP, and the product ID of the selected target product and the target product are manufactured. The target product information associated with the store ID of the store SP is output.

As a result, the server device 50 can set a product that reflects the user's preference or preference located in the target area as a target product for mobile sales. Therefore, based on the target product information output by the server device 50, the target product is collected from each of the store SPs that manufacture the target product, and the collected target product is moved and sold in the target area (sales place). It is possible to improve sales efficiency. Further, in mobile sales, a large number of products can be delivered and sold at one time as compared with a delivery system such as delivery, so that sales efficiency can be improved. Therefore, by controlling the server device 50, it is possible to efficiently carry out mobile sales of products manufactured at the store SP.

The program executed by each device of the above-described embodiment is provided in a state of being preliminarily incorporated in a ROM, a storage unit, or the like. The program executed by each device of the above-described embodiment is a file in an installable format or an executable format on a computer such as a CD-ROM, a flexible disk (FD), a CD-R, or a DVD (Digital Versatile Disk). It may be configured to be recorded and provided on a readable recording medium.

Further, the program executed by each device of the above-described embodiment may be stored on a computer connected to a network such as the Internet and provided by downloading via the network. Further, the program executed by each device of the above-described embodiment may be configured to be provided or distributed via a network such as the Internet.

Although the embodiment of the present invention has been described above, this embodiment is presented as an example and is not intended to limit the scope of the invention. These novel embodiments and variations thereof can be implemented in various other embodiments, and various omissions, replacements, and changes can be made without departing from the gist of the invention. These embodiments and variations thereof are included in the scope and gist of the invention, and are also included in the scope of the invention described in the claims and the equivalent scope thereof.

1 Mobile sales system 10 Store terminal 20 User terminal 30 Sales company terminal 40 Salesperson terminal 50 Server device 511 Purchase history acquisition department 512 Evaluation acquisition department 513 Sales planning department 514 Sales plan notification department 515 Sales status acquisition department 516 Information distribution department 517 Reservation Reception Department SP Store SC Sales Company C Mobile Sales Vehicle N Network

International Publication No. 2007/0873030

Claims (6)

The first storage means for storing the user's location,
A second storage means for storing the first information about the product that the user has purchased in the store in the past,
A selection means for selecting a target product for mobile sales from products manufactured at the store based on the first information of the user whose location is included in the target area for mobile sales.
An output means for outputting the second information in which the target product selected by the selection means and the store that manufactures the target product are associated with each other.
A server device equipped with. The server according to claim 1, wherein the selection means selects a product having a purchase frequency equal to or higher than a threshold value as the target product based on the purchase history of the product that the user has purchased in the past, which is stored as the first information. Device. The server device according to claim 1, wherein the selection means selects the target product based on the user's evaluation of the product stored as the first information. The output means outputs the second information classified for each store that manufactures the target product to the corresponding stores, collects the target product from each of the stores, and performs mobile sales in the target area. The server device according to claim 1, which is output to a sales company or a mobile sales vehicle. The server according to any one of claims 1 to 4, further comprising a distribution means for distributing a third information for guiding mobile sales of the target product to each of the users whose location is included in the target area. Device. The computer of the server device,
The first storage means for storing the user's location,
A second storage means for storing the first information about the product that the user has purchased in the store in the past,
A selection means for selecting a target product for mobile sales from products manufactured at the store based on the first information of the user whose location is included in the target area for mobile sales.
An output means for outputting the second information in which the target product selected by the selection means and the store that manufactures the target product are associated with each other.
A program to make it work.

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