JP2021099647A - Decision device, decision method, and decision program - Google Patents

Abstract

To provide a decision device capable of improving user experience, a decision method, and a decision program.SOLUTION: A decision device 100 comprises a privilege information acquisition unit 132 and a decision unit 134. The privilege information acquisition unit 132 acquires privilege information on a privilege corresponding to a prescribed period and given to a user. The decision unit 134 decides a timing for distributing a notification on the privilege to the user on the basis of the privilege information acquired by the privilege information acquisition unit 132.SELECTED DRAWING: Figure 4

Description

The present invention relates to a determination device, a determination method and a determination program.

Conventionally, a technique for promoting sales of a transaction target has been proposed. For example, it has been proposed to distribute benefits that can be used on trading platforms such as online shopping. In one technology, in order to expand the customer base, benefits available in the shopping service are given to a user who browses the product in the shopping service but does not purchase the product (Patent Document 1).

Japanese Unexamined Patent Publication No. 2019-53668

However, the above-mentioned prior art cannot always improve the user experience. For example, in the above-mentioned prior art, the privilege is not always used by the user when the user is not aware that he / she has the privilege available in the shopping service.

The present application has been made in view of the above and aims to improve the user experience.

The determination device according to the present application is a privilege corresponding to a predetermined period, and is based on a privilege information acquisition unit that acquires privilege information related to the privilege given to the user and a privilege information acquired by the privilege information acquisition unit. It is characterized by including a determination unit for determining the timing of delivering the notification regarding the privilege to the user.

According to one aspect of the embodiment, there is an effect that the user experience can be improved.

FIG. 1 is a diagram showing a configuration example of a notification distribution system according to an embodiment. FIG. 2 is a diagram showing an example of a notification distribution system for distributing notifications regarding benefits. FIG. 3 is a diagram showing an example of a delivery timing determination process for determining the timing of delivering a notification regarding a privilege. FIG. 4 is a diagram showing a configuration example of the determination device according to the embodiment. FIG. 5 is a diagram showing an example of a campaign database according to the embodiment. FIG. 6 is a diagram showing an example of a user database according to the embodiment. FIG. 7 is a diagram showing an example of a coupon database according to the embodiment. FIG. 8 is a flowchart showing a processing procedure for determining the timing of delivering the notification regarding the privilege, which is executed by the determination device according to the embodiment. FIG. 9 is a flowchart showing a processing procedure for determining whether to deliver a notification regarding a target person-designated coupon, which is executed by the determination device according to the embodiment. FIG. 10 is a flowchart showing a processing procedure for determining whether to deliver a notification regarding an entry coupon, which is executed by the determination device according to the embodiment. FIG. 11 is a diagram showing an example of a hardware configuration.

Hereinafter, a determination device, a determination method, and a mode for carrying out the determination program according to the present application (hereinafter, referred to as “the embodiment”) will be described in detail with reference to the drawings. It should be noted that this embodiment does not limit the determination device, determination method, and determination program according to the present application. Details of one or more embodiments will be described in the description and drawings below. Further, each of the one or a plurality of embodiments can be appropriately combined as long as the processing contents do not contradict each other. Further, in the following one or more embodiments, the same parts are designated by the same reference numerals, and duplicate description will be omitted.

[1. Notification delivery system configuration]
First, the configuration of the notification distribution system according to the embodiment will be described with reference to FIG.

FIG. 1 is a diagram showing a configuration example of a notification distribution system according to an embodiment. As shown in FIG. 1, the notification distribution system 1 according to the embodiment includes a user device 10 ₁ to 10 _n (n is an arbitrary natural number), a determination device 100, and an information distribution device 200. In this specification, when it is not necessary to distinguish between the user device ₁₀ 1 to 10 _n, the user device ₁₀ 1 to 10 _n are collectively referred to as "user equipment 10".

In the notification distribution system 1, the user device 10, the determination device 100, and the information distribution device 200 are connected to the network N by wire or wirelessly, respectively. The network N is, for example, a network network such as an Internet network. Although not shown in FIG. 1, the notification distribution system 1 may include a plurality of determination devices 100 and a plurality of information distribution devices 200.

The user device 10 is an information processing device used by the user. The user is, for example, a person who uses various services provided on the Internet. The user device 10 may be any type of information processing device including a client device such as a smartphone, a desktop PC (Personal Computer), a notebook PC, and a tablet PC.

The determination device 100 is an information processing device that controls the timing of distributing various types of information. For example, the determination device 100 determines the timing at which the notification regarding the privilege (for example, push notification) is delivered to the user. The determination device 100 may be any type of information processing device, including a server. The determination device 100 communicates with the user device 10 and the information distribution device 200 by wire or wirelessly via the network N. The plurality of determination devices 100 may each provide the functions of various servers such as a web server, an application server, and a database server.

The information distribution device 200 is an information processing device that distributes various types of information. For example, the information distribution device 200 distributes a notification regarding the privilege (for example, a push notification) to the user at a timing determined by the determination device 100. The information distribution device 200 may be any type of information processing device including a server. For example, the information distribution device 200 may be a server for push notifications.

[2. Delivery timing determination process]
Next, the delivery timing determination process according to the exemplary embodiment will be described with reference to FIGS. 2 and 3.

[2-1. Outline of an exemplary embodiment]
Traditionally, notifications about benefits have been manually triggered. For example, the timing for delivering notifications regarding the expiration date of benefits is set manually. However, it may be difficult to manually and appropriately set the timing of delivering the notification regarding the privilege in consideration of various factors such as the type, number, and usage history of the privilege as well as the expiration date of the privilege. Therefore, the determination device 100 according to the exemplary embodiment acquires information on the privilege from the database, and automatically determines an appropriate timing for delivering the notification regarding the expiration date of the privilege based on the acquired information on the privilege. To do. As a result, the determination device 100 can notify the user of the expiration date of the privilege at an appropriate timing. In addition, the determination device 100 can reduce the time and effort required to set the notification regarding the privilege.

[2-2. Notification delivery system processing flow]
Hereinafter, the processing flow of the notification distribution system 1 according to the exemplary embodiment will be described with reference to FIG.

FIG. 2 is a diagram showing an example of a notification distribution system for distributing notifications regarding benefits. In the example of FIG. 2, the delivery timing determination process for determining the timing of delivering the notification (notification) regarding the privilege is performed by the determination device 100 of the notification distribution system 1 described above with reference to FIG.

In the example of FIG. 2, it is assumed that various coupons are distributed in advance to the user of the user device 10 of the notification distribution system 1. Various coupons are examples of benefits. The various coupons are mobile coupons that can be used in applications such as online market applications (eg, auction applications) (hereinafter referred to as "apps" or "mobile apps"). For example, various coupons can be given to the user via an application (for example, a native application) installed on the user device 10 which is a smartphone. Therefore, the user of the user device 10 of FIG. 2 already has various coupons.

In the example of FIG. 2, for illustration purposes, it is assumed that there are two types of coupons. In this example, the user may have a plurality of various coupons. For example, a user may have 10 first type coupons and one second type coupon.

The first type of coupon is a target person designated coupon. The target person designated coupon is a coupon delivered to a user designated as a target person (target). For example, the target person-designated coupon is distributed to a user designated by a content provider who provides content related to an electronic market such as online shopping or an online auction. For example, when a user who has used online shopping does not use an online auction, the content provider distributes a coupon that can be used for online shopping to the user in order to promote the use of the online auction. The content provider may distribute coupons that can be used for online shopping to users who have used online shopping in order to promote reuse (repeat) of the online auction. In this way, the target person designation coupon is a coupon targeting a designated user (that is, the target person of the coupon is limited to a specific user).

On the other hand, the second type of coupon is an entry coupon. An entry coupon is a coupon distributed to a user who has entered (participated in) the coupon campaign by himself / herself. For example, entry coupons are distributed to users who have entered campaigns offered by electronic markets such as online shopping and online auctions. For example, a content provider is a user who has entered a campaign with a scratch-type coupon or a coupon issued on a specific day (for example, the 11th, 22nd, etc. of each month) in order to expand the customer base. To provide. In this way, the entry coupon is a coupon for all users who have entered the campaign (that is, the target person of the coupon is not limited to a specific user).

In addition, the various coupons described above are pre-associated with a predetermined period of use. For example, each coupon has an expiration date corresponding to each coupon. For example, the expiration date of the above-mentioned target person-designated coupon may be about 1 to 3 months. On the other hand, the expiration date of the above-mentioned entry coupon may be, for example, about 1 to 2 months. Alternatively, the expiration date of the entry coupon may be, for example, about 3 days (for example, 3 days after the same date).

By the way, the user may not be aware of the expiration date of various coupons. For example, a user may not be aware of a coupon's expiration date unless the user is consciously paying attention to the expiration date in order to purchase a particular product. On the other hand, content providers may want users to use coupons because they may become new customers. Therefore, it is conceivable that the content provider delivers a notification regarding the expiration date of the coupon (for example, a push notification) to the user in order to encourage the use of the coupon. For example, a content provider searches a coupon database (for example, using a SQL (Structured Query Language) query) for the expiration date of a coupon, and a point before the expiration date of the coupon (for example, the end of the expiration date). One day before the time point) may be manually set as the timing for delivering the notification regarding the expiration date of the coupon (for example, a timer for push notification).

However, as mentioned above, there may be various types of coupons in the online market. In the example of FIG. 2, there are two types of coupons. Since the target person-designated coupon is delivered in response to the content provider's request rather than the user's request, the user is often unaware of the coupon expiration date. On the other hand, since the entry coupon is delivered in response to a request from the user, the user is often aware of the expiration date of the coupon. Therefore, in general, the appropriate timing for delivering a coupon expiration notice depends on the type of coupon. It takes a lot of time and effort to manually set the timing of delivering notifications in consideration of such coupon types.

In addition, the user may have a plurality of various coupons. For example, a user may have 10 target-designated coupons. For example, if the content provider manually sets one day before the expiration date of the target person-designated coupon as the timing to deliver the notification regarding the expiration date, 10 notifications (for example, 10 push notifications). ) Is delivered to the user. Such a large number of notifications can degrade the user experience. For example, if a large number of push notifications are delivered to an application of content related to the electronic market (for example, a shopping app, an auction application), the user may find this large number of push notifications annoying and uninstall this application. unknown.

As mentioned above, the proper timing to deliver notifications about the expiration date of each coupon (eg push notifications) depends not only on the expiration date of each coupon, but also on the type of each coupon and the number of coupons granted to the user. To do. In such a case, it may be difficult for the content provider to appropriately set the timing of delivering the notification regarding the coupon in consideration of a plurality of factors such as the expiration date of the coupon, the type of the coupon, and the number of coupons.

Therefore, in the exemplary embodiment of FIG. 2, the determination device 100 executes the distribution timing determination process described below in order to automatically determine an appropriate timing for distributing the notification regarding the expiration date of the coupon. .. In the example of FIG. 2, the above-mentioned content provider (for example, an online market provider) may be an entity that manages the determination device 100.

First, the determination device 100 acquires coupon information from the coupon database 123 in order to determine the distribution schedule of the notification regarding the expiration date of the coupon (step S1).

As shown in the example of FIG. 2, the coupon database 123 stores, for example, coupon data related to coupon C1 and coupon C2. Coupon C1 is shown as a target person designated coupon. Coupon C2 is shown as an entry coupon. Each expiration date is, for example, the period during which the user can use the coupon code.

Next, the determination device 100 determines whether to deliver the push notification regarding the coupon based on the coupon information acquired from the coupon database 123 (step S2).

The acquired coupon information includes the coupon ID used to apply the coupon, the campaign ID of the campaign to send the coupon, the user ID of the user who has the coupon, the type of coupon, and the period of use of the coupon (for example, the start date, etc.). End date), including various data such as coupon usage history. The acquired coupon information does not have to include data on used coupons. That is, the determination device 100 may exclude used coupons from the coupon candidates to be distributed.

Regarding the type of coupon, for example, the determination device 100 gives priority to the distribution of the target person-designated coupon over the distribution of the entry coupon. When the type of coupon is an entry coupon, the determination device 100 may decide to deliver a push notification regarding the coupon on the day of the end date of the coupon usage period. This is because users who personally enter the campaign are often aware of the expiration date of the coupon. On the other hand, when the coupon type is an entry coupon, the determination device 100 may decide to deliver a push notification regarding the coupon on the day of the start date of the coupon usage period. This is because the user who passively wins the coupon is often unaware that the user has won the coupon. Similarly, such users are often unaware of the expiration date of the coupon.

Regarding the coupon usage period, for example, when the coupon usage period is longer than a predetermined period (for example, one week), the determination device 100 determines the end of the coupon usage period on the day following the start date of the coupon usage period. Decide to deliver push notifications regarding coupons on the day of the day and on the intermediate day between the day after the start date and the end date of the usage period, respectively. When the coupon usage period is 4 to 6 days, the determination device 100 sends a push notification regarding the coupon on the day after the start date of the coupon usage period and the day after the end date and the start date of the coupon usage period. You may decide to deliver each. If the coupon usage period is shorter than a predetermined period (for example, 3 days), the determination device 100 may decide to deliver a push notification regarding the coupon on the day of the end date of the coupon usage period. .. That is, if the coupon has a long usage period, the determination device 100 may decide to deliver the push notification three times. Alternatively, if the coupon has a short period of use, the determination device 100 may decide to deliver the push notification only once. In this way, the determination device 100 can control the number of push notifications according to the usage period of the coupon.

Regarding the coupon ID, for example, when the user has a plurality of coupons, the determination device 100 is delivered from the plurality of coupons according to the priority based on the youth of each coupon ID of the plurality of coupons. You may select a coupon. For example, when the coupon ID of the first coupon is "001" and the coupon ID of the second coupon is "002", the determination device 100 determines that the value of the first coupon ID is the second coupon ID. Because it is less than the value of, you may decide to deliver a push notification for the first coupon.

As described above, the determination device 100 uses the coupon ID used to apply the coupon, the campaign ID of the campaign to send the coupon, the user ID of the user holding the coupon, the type of coupon, and the period of use of the coupon (for example,). Based on at least one of the start date, end date) and coupon usage history, the timing of delivering push notifications can be determined. The determination device 100 can determine, for example, to separately deliver a plurality of push notifications corresponding to the plurality of coupons based on the coupon information.

Next, the determination device 100 transmits the data related to the push notification delivered to the user device 10 to the information distribution device 200 (step S3).

For example, the determination device 100 transmits a message and a device token corresponding to the push notification determined to be distributed to the information distribution device 200.

After that, the information distribution device 200 distributes a push notification regarding the coupon to the user device 10 based on the data transmitted from the determination device 100 (step S4). The push notification delivered to the user device 10 is detailed below with reference to FIG.

[2-3. Push notification based on delivery timing judgment]
Hereinafter, an example of push notification based on the determination of the delivery timing will be described with reference to FIG.

FIG. 3 is a diagram showing an example of a delivery timing determination process for determining the timing of delivering a notification regarding a privilege. In the example of FIG. 3, for example, it is assumed that the user of the user device 10 has 10 coupons available in the service corresponding to application # 1. Further assume that these 10 coupons are valid at 23:59 today. The service corresponding to application # 1 may be, for example, an online auction. In this case, application # 1 may be an auction application. The expiration date of the coupon may be, for example, the target successful bid period.

As shown in the example of FIG. 3, when it is not determined whether to deliver the push notification regarding the coupon, 10 push notifications are delivered to the user device 10 on the day of the end date of the coupon usage period, for example. .. All 10 push notifications correspond to a message indicating that the coupon is valid today at 23:59. When such a large amount of push notifications are delivered to the user device 10, the service corresponding to the application # 1 may be withdrawn. In addition, other users may view reviews of app # 1 pointing out such issues. As a result, app # 1 may be shunned by other users.

As shown in the example of FIG. 3, when it is determined whether to deliver the push notification regarding the coupon, one push notification is delivered to the user device 10 on the day of the end date of the coupon usage period, for example. To. Therefore, the user of the user device 10 can recognize the coupon usage period at an appropriate timing.

With respect to the number of push notifications, the user of the user device 10 may be consuming mental resources (eg, mental capacity) to allow the push notifications each time the push notifications are delivered. The determination device 100 can control the number of push notifications so that the number of push notifications delivered per day does not exceed a predetermined number (for example, one). For example, if the maximum number of push notifications delivered per day is one, the user may not find the push notifications annoying. In this way, the determination device 100 can prevent the application # 1 from being uninstalled. From the point of view of the content provider (ie, the coupon provider), the determination device 100 can improve the trade-off between the user experience and the awareness of the coupon.

[2-4. Effect of the exemplary embodiment]
As described above, the determination device 100 according to the exemplary embodiment considers the priority of the notification regarding the coupon based on the coupon information such as the coupon usage period, the coupon type, and the coupon ID. You can decide when to deliver the notification about the expiration date of. As a result, the determination device 100 can notify the user of the expiration date of the coupon without causing discomfort due to the multiple notifications.

Hereinafter, the determination device 100 that realizes such a delivery timing determination process will be described in detail.

[3. Configuration of determination device]
Next, a configuration example of the determination device 100 according to the embodiment will be described with reference to FIG. FIG. 4 is a diagram showing a configuration example of the determination device 100 according to the embodiment. As shown in FIG. 4, the determination device 100 includes a communication unit 110, a storage unit 120, and a control unit 130. The determination device 100 has an input unit (for example, a keyboard, a mouse, etc.) that receives various operations from an administrator or the like who uses the determination device 100, and a display unit (liquid crystal display, etc.) for displaying various information. You may.

(Communication unit 110)
The communication unit 110 is realized by, for example, a NIC (Network Interface Card) or the like. The communication unit 110 is connected to the network network by wire or wirelessly, and transmits / receives information between the user device 10 and the information distribution device 200 via the network network.

(Memory unit 120)
The storage unit 120 is realized by, for example, a semiconductor memory element such as a RAM (Random Access Memory) or a flash memory (Flash Memory), or a storage device such as a hard disk or an optical disk. As shown in FIG. 4, the storage unit 120 has a campaign database 121, a user database 122, and a coupon database 123.

(Campaign database 121)
FIG. 5 is a diagram showing an example of the campaign database 121 according to the embodiment. The campaign database 121 stores campaign data related to coupon campaigns. As described above with reference to FIG. 2, a coupon campaign is, for example, a campaign to send a mobile coupon that can be used in an online market application (eg, an auction application).

The campaign database 121 stores, for example, the campaign data received by the receiving unit 131. In the example of FIG. 5, "campaign data" is stored in the campaign database 121 for each "campaign ID".

The "campaign ID" indicates an identifier for identifying a coupon campaign. "Campaign name" indicates the name of the coupon campaign.

For example, FIG. 5 shows that the name of the coupon campaign identified by the campaign ID “Campaign ID # 1” is “Target person designated coupon # 1”. The target person-designated coupon # 1 may be, for example, a "50% OFF coupon (exemplary campaign name) to be used whenever the cold winter comes this year." Further, for example, the entry coupon # 1 in FIG. 5 may be, for example, a “10% OFF coupon for the day of the auction application limited set (example campaign name)”. Further, for example, the entry coupon # 2 in FIG. 5 may be, for example, a "bid chance! Saturday lottery (exemplified campaign name)". The campaign database 121 may store the usage period set in each coupon campaign. For example, when the coupon campaign is a campaign for sending a coupon that can be used in an online auction, the coupon usage period corresponds to the period of the auction campaign such as the target successful bid period.

(User database 122)
FIG. 6 is a diagram showing an example of the user database 122 according to the embodiment. The user database 122 stores user information.

The user database 122 stores, for example, the user information received by the receiving unit 131. In the example of FIG. 6, "user information" is stored in the user database 122 for each "user ID".

The "user ID" indicates an identifier for identifying a user. "User name" indicates the name of the user.

For example, FIG. 6 shows that the name of the user identified by the user ID “user ID # 1” is “user name # 1”. The user database 122 may store user attributes (eg, demographic attributes and psychographic attributes). For example, user attributes can indicate tolerance for push notifications. Tolerance to push notifications can be determined, for example, based on the user attributes of the plurality of users, the number of push notifications of the plurality of users, and the withdrawal rate of the apps of the plurality of users. For example, tolerance to push notifications is a predictive model trained by training data that includes the user attributes of multiple users, the number of push notifications for multiple users, and the withdrawal rate of apps for multiple users (eg, logistic). It can be determined by regression).

(Coupon database 123)
FIG. 7 is a diagram showing an example of the coupon database 123 according to the embodiment. The coupon database 123 stores coupon data related to coupons. As mentioned above, the coupon is, for example, a mobile coupon that can be used in an online market application (eg, an auction application).

The coupon database 123 stores, for example, the coupon data received by the receiving unit 131. In the example of FIG. 7, "coupon data" is stored in the coupon database 123 for each "coupon ID".

The "coupon ID" indicates an identifier for identifying the coupon. "Campaign ID" indicates a campaign to send a coupon. "User ID" indicates a user who has a coupon. "Target person designation" indicates whether the type of coupon is the above-mentioned target person designation coupon. "Start date" indicates the start date of the coupon usage period. "End date" indicates the end date of the coupon usage period. "Use" indicates whether the coupon has been used.

For example, FIG. 7 shows that the coupon identified by the coupon ID "coupon ID # 1" was sent in the campaign identified by the campaign ID "campaign ID # 1". Similarly, FIG. 7 shows that the coupon identified by the coupon ID “coupon ID # 2” was sent in the campaign identified by the campaign ID “campaign ID # 1”. That is, the coupon identified by the coupon ID "coupon ID # 1" is one of a plurality of coupons sent in the campaign identified by the campaign ID "campaign ID # 1".

Further, for example, FIG. 7 shows a plurality of coupons (for example, coupon ID "coupon") sent by the user identified by the user ID "user ID # 6" in the campaign identified by the campaign ID "campaign ID # 1". It shows that it has a coupon identified by "ID # 7" and a coupon identified by coupon ID "coupon ID # 8").

In the example of FIG. 7, the coupon database 123 stores data (non-key columns) related to “target person designation”, “start date”, and “end date”, but is not limited thereto. In some embodiments, the campaign database 121 described above may store data relating to "targeted", "start date" and "end date". In this case, the coupon database 123 may store the "campaign ID" as a foreign key.

(Control unit 130)
The control unit 130 is a controller, and is stored in a storage device inside the determination device 100 by a processor such as a CPU (Central Processing Unit) or an MPU (Micro Processing Unit). (Corresponding to one example) is realized by executing RAM or the like as a work area. Further, the control unit 130 is a controller, and may be realized by an integrated circuit such as an ASIC (Application Specific Integrated Circuit), an FPGA (Field Programmable Gate Array), or a GPGPU (General Purpose Graphic Processing Unit). ..

As shown in FIG. 4, the control unit 130 includes a reception unit 131, a privilege information acquisition unit 132, a timing information acquisition unit 133, a determination unit 134, and a transmission unit 135, and the information processing unit 130 will be described below. Realize or execute the functions and actions of. Further, the control unit 130 can realize the above-mentioned distribution timing determination process with reference to FIGS. 2 and 3. The internal configuration of the control unit 130 is not limited to the configuration shown in FIG. 4, and may be another configuration as long as it is a configuration for performing information processing described later. For example, the determination unit 134 may perform a part of information processing described later with respect to a unit other than the determination unit 134.

(Receiver 131)
The receiving unit 131 receives various information used for determining the timing of delivering the notification regarding the privilege to the user. For example, the receiving unit 131 receives various data such as campaign data, user information, and coupon data from a predetermined information processing device. For example, the receiving unit 131 may receive the campaign data and the coupon data via the content related to the net auction. The receiving unit 131 may receive user information via various services provided on the Internet. The receiving unit 131 may store the received campaign data in the campaign database 121. In addition, the receiving unit 131 may store the received user information in the user database 122. Further, the receiving unit 131 may store the received coupon data in the coupon database 123.

(Bonus information acquisition department 132)
The privilege information acquisition unit 132 acquires privilege information related to the privilege given to the user, which is a privilege corresponding to a predetermined period. For example, the privilege information acquisition unit 132 acquires privilege information regarding the privilege given to the user via the application installed on the user terminal of the user.

Further, for example, the privilege information acquisition unit 132 acquires privilege information regarding the privilege which is a coupon having a valid period which is a predetermined period. For example, the privilege information acquisition unit 132 acquires information regarding a predetermined period corresponding to the privilege as privilege information. For example, the privilege information acquisition unit 132 acquires the end time point of the predetermined period as information regarding the predetermined period corresponding to the privilege. Further, for example, the privilege information acquisition unit 132 acquires the start time point of the predetermined period as information regarding the predetermined period corresponding to the privilege. Further, for example, the privilege information acquisition unit 132 acquires an intermediate time point between the start time point of the predetermined period and the end time point of the predetermined period as information regarding the predetermined period corresponding to the privilege.

Further, for example, the privilege information acquisition unit 132 acquires the type of privilege as privilege information. For example, the privilege information acquisition unit 132 has a first type indicating that the privilege has been granted to the user designated as the privilege grant target, or a second type indicating that the privilege has been granted to the user who participated in the predetermined campaign. Acquire the type of privilege that is the type.

Further, for example, the privilege information acquisition unit 132 acquires privilege information related to a plurality of privileges given to the user, which are a plurality of privileges corresponding to a plurality of predetermined periods. For example, the privilege information acquisition unit 132 acquires information indicating the order in which a plurality of privileges are given to the user as privilege information. Further, for example, the privilege information acquisition unit 132 acquires each type of a plurality of benefits as privilege information.

The privilege information acquisition unit 132 can acquire coupon information as privilege information related to the privilege given to the user, which is a privilege corresponding to a predetermined period. For example, the privilege information acquisition unit 132 can acquire the coupon data received by the reception unit 131. The privilege information acquisition unit 132 may acquire coupon data from a predetermined storage device. For example, the privilege information acquisition unit 132 may acquire coupon data from the coupon database 123.

In one example, the privilege information acquisition unit 132 acquires coupon information from the coupon database 123 in order to determine the distribution schedule of the notification regarding the expiration date of the coupon.

For example, the privilege information acquisition unit 132 can implement remote push (that is, push notifications are transmitted via the network). The privilege information acquisition unit 132 can specify the distribution target of the push notification based on the user ID associated with the push ID (for example, the registration token) provided by the information distribution device 200. In some implementations, the information distribution device 200 is a server platform that can provide a framework for push notifications. The information distribution device 200 can transmit notification data to an application (for example, a native application) installed in the user device.

(Timing information acquisition unit 133)
The timing information acquisition unit 133 acquires timing information indicating the timing of delivering another notification different from the notification regarding the privilege to the user. For example, the timing information acquisition unit 133 indicates the timing of delivering another notification to the user, which is an application installed on the user terminal of the user and is a push notification to the entire user of the application in which the privilege is given to the user. Get timing information. Push notifications to the entire user will be described later with reference to FIG.

The timing information acquisition unit 133 may acquire the timing information received by the reception unit 131. Further, the timing information acquisition unit 133 may acquire timing information from a predetermined storage device (for example, a database of entities related to the determination device 100).

(Decision unit 134)
The determination unit 134 determines the timing of delivering the notification regarding the privilege to the user based on the privilege information acquired by the privilege information acquisition unit 132. For example, the determination unit 134 determines the timing of delivering the push notification regarding the privilege to the application based on the privilege information.

For example, the determination unit 134 determines when to deliver the notification regarding the privilege to the user based on the information regarding the predetermined period corresponding to the privilege. For example, the determination unit 134 compares the information on the predetermined period corresponding to the privilege with the information on the current time, and when the comparison result satisfies the condition on the delivery period, the timing based on the information on the predetermined period is related to the privilege. It is determined that it is the timing to deliver the notification to the user, and when the comparison result does not satisfy the condition regarding this delivery period, it is determined that the timing based on the information regarding the predetermined period is not the timing to deliver the notification regarding the privilege to the user. Further, for example, the determination unit 134 identifies the length of the predetermined period based on the information regarding the predetermined period corresponding to the privilege, and notifies the user about the privilege based on the length of the specified predetermined period. Determine when to deliver to.

Further, for example, the determination unit 134 determines the timing of delivering the notification regarding the privilege to the user based on the type of the privilege. For example, the determination unit 134 determines the number of notifications regarding the privilege when the privilege type is the first type and the number of notifications regarding the privilege when the privilege type is the second type, based on the type of the privilege. Determine when to deliver notifications about benefits to users so that there are more. The first type indicates that the privilege has been granted to the user designated as the privilege grant target. On the other hand, the second type indicates that the privilege has been given to the user who participated in the predetermined campaign.

Further, for example, the determination unit 134 determines the timing at which one of the plurality of notifications corresponding to the plurality of benefits and the plurality of notifications relating to the plurality of benefits is delivered to the user based on the privilege information. .. For example, the determination unit 134 determines that the number of times at least one of a plurality of notifications regarding a plurality of benefits is delivered to the user within a predetermined time based on the privilege information is a condition regarding the number of notifications within the predetermined time. Determine when to deliver each of the plurality of notifications regarding the plurality of benefits to the user so as to satisfy. Further, for example, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the privilege information, and among the plurality of notifications regarding the plurality of benefits according to the determined priority. Determine when to deliver one to the user. Further, for example, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the information indicating the order in which the plurality of benefits are given to the user. Further, for example, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the respective types of the plurality of benefits.

In one example, the determination unit 134 determines whether to deliver a push notification regarding the coupon based on the coupon information acquired from the coupon database 123.

The coupon information acquired by the privilege information acquisition unit 132 includes the coupon ID used to apply the coupon, the campaign ID of the campaign to send the coupon, the user ID of the user who has the coupon, the type of coupon, and the period of use of the coupon. (For example, start date, end date), various data such as coupon usage history are included. The acquired coupon information does not have to include data on used coupons. That is, the determination unit 134 may exclude used coupons from the coupon candidates to be delivered.

Regarding the type of coupon, for example, the determination unit 134 gives priority to the distribution of the target person-designated coupon over the distribution of the entry coupon. When the coupon type is an entry coupon, the determination unit 134 may decide to deliver a push notification regarding the coupon on the day of the end date of the coupon usage period. On the other hand, when the coupon type is an entry coupon, the determination unit 134 may decide to deliver a push notification regarding the coupon on the day of the start date of the coupon usage period.

Regarding the coupon usage period, for example, when the coupon usage period is longer than a predetermined period (for example, one week), the determination unit 134 determines the end of the coupon usage period on the day following the start date of the coupon usage period. Decide to deliver push notifications regarding coupons on the day of the day and on the intermediate day between the day after the start date and the end date of the usage period, respectively. When the coupon usage period is 4 to 6 days, the decision unit 134 sends a push notification regarding the coupon on the day after the start date of the coupon usage period and the day after the end date and the start date of the coupon usage period. You may decide to deliver each. If the coupon usage period is shorter than a predetermined period (for example, 3 days), the determination unit 134 may decide to deliver a push notification regarding the coupon on the day of the end date of the coupon usage period. .. That is, if the coupon has a long usage period, the determination unit 134 may decide to deliver the push notification three times. Alternatively, if the coupon has a short period of use, the decision unit 134 may decide to deliver the push notification only once. In this way, the determination unit 134 can control the number of push notifications according to the usage period of the coupon.

Regarding the coupon ID, for example, when the user has a plurality of coupons, the determination unit 134 is delivered from the plurality of coupons according to the priority based on the youth of each coupon ID of the plurality of coupons. You may select a coupon. For example, when the coupon ID of the first coupon is "001" and the coupon ID of the second coupon is "002", the determination unit 134 determines that the value of the first coupon ID is the second coupon ID. Because it is less than the value of, you may decide to deliver a push notification for the first coupon.

As described above, the determination unit 134 determines the coupon ID used to apply the coupon, the campaign ID of the campaign to send the coupon, the user ID of the user holding the coupon, the type of coupon, and the period of use of the coupon (for example, Based on at least one of the start date, end date) and coupon usage history, the timing of delivering push notifications can be determined. The determination unit 134 can determine, for example, to separately deliver a plurality of push notifications corresponding to the plurality of coupons based on the coupon information.

Based on the timing information acquired by the timing information acquisition unit 133, the determination unit 134 delivers the notification regarding the privilege to the user so that both the notification regarding the privilege and the other notification are not delivered to the user within a predetermined time. The timing can be determined. Other notifications are, for example, push notifications to the entire user. As described above, the push notification to the entire user will be described later with reference to FIG.

(Transmission unit 135)
The transmission unit 135 transmits data regarding the notification determined to be distributed by the determination unit 134 to the information distribution device 200.

In one example, the transmission unit 135 transmits data related to the push notification delivered to the user device 10 to the information distribution device 200. For example, the transmission unit 135 transmits data indicating a message regarding the privilege. The data may be data that forms a character string such as JSON (JavaScript (registered trademark) Object Notation) or XML (Extensible Markup Language).

For example, the transmission unit 135 transmits a message and a device token corresponding to the push notification determined to be delivered to the information distribution device 200. More specifically, the transmission unit 135 can transmit the registration token associated with the user of the user apparatus 10 to the API (Application Programming Interface) for implementing the remote push. Then, the information distribution device 200 can specify the destination application based on the registration token and send the push notification to the specified destination application.

[4. Decision processing flow]
Next, with reference to FIG. 8, the procedure of the delivery timing determination process by the determination device 100 according to the embodiment will be described.

FIG. 8 is a flowchart showing a processing procedure for determining the timing of delivering the notification regarding the privilege, which is executed by the determination device 100 according to the embodiment.

As shown in FIG. 8, first, the determination unit 134 of the determination device 100 indicates a timing for delivering a notification (for example, a push notification to the entire user) of the application to which various coupons are given to the user. The information is compared with the information at the current time, and based on this comparison, it is determined whether the timing based on the information at the current time is the timing for delivering the notification to the entire user (step S101). As an example, the determination unit 134 is the time at which the current time is the day on which the notification is delivered to all users (eg, the 1st, 5th, 11th, 15th, 22nd, 25th, and every Sunday of each month). Based on the above, it is determined whether the current day is the day when the notification is delivered to all users.

When it is determined that the timing based on the information of the current time is not the timing to deliver the notification to the entire user (step S101; No), the determination unit 134 is moved from the coupon database 123 by the privilege information acquisition unit 132 of the determination device 100. Based on the acquired coupon information, the user who acquired the target person-designated coupon and did not acquire the entry coupon is specified from the coupon database 123 (step S102). When it is determined that the timing based on the information of the current time is the timing to deliver the notification to the entire user (step S101; Yes), the determination unit 134 determines the coupon (for example, the target person designated coupon, the entry coupon, etc.). It is determined that the notification regarding (various coupons) is not delivered (step S103).

After step S102, the determination unit 134 determines whether to deliver the notification regarding the target person designated coupon (step S104). The determination of whether to deliver the notification regarding the target person designated coupon is described in detail below with reference to FIG.

Next, the determination unit 134 identifies a user who has not acquired the target person-designated coupon and has acquired the entry coupon from the coupon database 123 (step S105). The end date of the usage period of this entry coupon corresponds to, for example, a timing based on the information of the current time. For example, this entry coupon is a coupon that expires on the day.

Next, the determination unit 134 determines whether to deliver the notification regarding the entry coupon (step S106). The determination of whether to deliver the notification regarding the entry coupon is detailed below with reference to FIG.

Next, the determination unit 134 acquires the target person designated coupon and identifies the user who has acquired the entry coupon from the coupon database 123 (step S107). The end date of the usage period of this entry coupon corresponds to, for example, a timing based on the information of the current time. For example, this entry coupon is a coupon that expires on the day.

Next, the determination unit 134 determines whether to deliver the notification regarding the target person designated coupon (step S108). As described above, the determination of whether to deliver the notification regarding the target person designated coupon is described in detail below with reference to FIG.

When it is determined not to deliver the notification regarding the target person designated coupon (step S109; No), the determination unit 134 determines whether to deliver the notification regarding the entry coupon (step S110). When it is determined to deliver the notification regarding the target person designated coupon (step S109; Yes), the processing procedure for determining the timing of delivering the notification regarding the privilege ends. As described above, the determination of whether to deliver the notification regarding the entry coupon will be detailed below with reference to FIG.

FIG. 9 is a flowchart showing a processing procedure for determining whether to deliver a notification regarding a target person-designated coupon, which is executed by the determination device according to the embodiment.

As shown in FIG. 9, first, the determination unit 134 determines whether the specified user has a plurality of target-only coupons based on the coupon information acquired from the coupon database 123 (step S201). When it is determined that the specified user has a plurality of target person limited coupons (step S201; Yes), the determination unit 134 determines the target person limited coupon to be distributed based on the coupon ID. (Step S202). For example, the determination unit 134 determines the target person-limited coupon to be distributed according to the priority based on the youth of the coupon ID.

After step S202, the determination unit 134 determines whether the determined target person-only coupon is a used coupon based on the coupon information acquired from the coupon database 123 (step S203).

When it is determined that the determined target person-only coupon is not a used coupon (step S203; No), the determination unit 134 is based on the current time information based on the coupon information acquired from the coupon database 123. It is determined whether the timing is a predetermined timing (step S204). For example, the determination unit 134 determines that the day is the day after the start date of the coupon usage period, the end date and the start date of the coupon usage period, based on the information regarding the coupon usage period (for example, the start date and the end date). Determine if it is one of the intermediate days between the next day and the end date of the usage period.

When it is determined that the timing based on the information of the current time is a predetermined timing (step S204; Yes), the determination unit 134 notifies the determined target person designated coupon among the plurality of target person designated coupons. It is determined to deliver (step S205). For example, the determination unit 134 determines that the notification regarding the determined target person-designated coupon is delivered at a predetermined timing.

In step 203, when it is determined that the determined target person limited coupon is a used coupon (step S203; Yes), the determination unit 134 determines the target person among the plurality of target person designated coupons. It is determined that the notification regarding the designated coupon is not delivered (step S206).

In step 204, when it is determined that the timing based on the information of the current time is not a predetermined timing (step S204; No), the processing procedure for determining whether to deliver the notification regarding the target person designated coupon is step S206. Move to.

After step S206, the determination unit 134 determines whether another target person designated coupon remains (step S207).

When it is determined that another target person-designated coupon remains (step S207; Yes), the processing procedure for determining whether to deliver the notification regarding the target person-designated coupon returns to step S202. When it is determined that no other target person-designated coupon remains (step S207; No), the processing procedure for determining whether to deliver the notification regarding the target person-designated coupon ends.

In step 201, when it is determined that the specified user does not have a plurality of target-only coupons (step S201; No), the determination unit 134 determines based on the coupon information acquired from the coupon database 123. It is determined whether the target person limited coupon is a used coupon (step S208).

When it is determined that the target person-only coupon is not a used coupon (step S208; No), the determination unit 134 determines the timing based on the current time information based on the coupon information acquired from the coupon database 123. (Step S209).

When it is determined that the timing based on the information of the current time is a predetermined timing (step S209; Yes), the determination unit 134 determines to deliver the notification regarding the target person designated coupon (step S210).

In step 208, when it is determined that the target person limited coupon is a used coupon (step S208; Yes), the determination unit 134 determines that the notification regarding the target person designated coupon is not delivered (step S211).

In step 209, when it is determined that the timing based on the information of the current time is not a predetermined timing (step S209; No), the processing procedure for determining whether to deliver the notification regarding the target person designated coupon is described in step S211. Move to.

FIG. 10 is a flowchart showing a processing procedure for determining whether to deliver a notification regarding an entry coupon, which is executed by the determination device according to the embodiment.

As shown in FIG. 10, first, the determination unit 134 determines whether the specified user has a plurality of entry coupons based on the coupon information acquired from the coupon database 123 (step S301). When it is determined that the specified user has a plurality of entry coupons (step S301; Yes), the determination unit 134 determines the entry coupon to be distributed based on the coupon ID (step S302). ). For example, the determination unit 134 determines the entry coupon to be distributed according to the priority based on the youth of the coupon ID.

After step S302, the determination unit 134 determines whether the determined entry coupon is a used coupon based on the coupon information acquired from the coupon database 123 (step S303).

When it is determined that the determined entry coupon is not a used coupon (step S303; No), the determination unit 134 determines to deliver a notification regarding the determined entry coupon among the plurality of entry coupons (step S303; No). S304). For example, the determination unit 134 determines that the notification regarding the determined entry coupon will be delivered on the same day.

When it is determined that the determined entry coupon is a used coupon (step S303; Yes), the determination unit 134 determines that the notification regarding the determined entry coupon among the plurality of entry coupons is not delivered. (Step S305).

After step S305, the determination unit 134 determines if another entry coupon remains (step S306).

When it is determined that another entry coupon remains (step S306; Yes), the processing procedure for determining whether to deliver the notification regarding the entry coupon returns to step S302. When it is determined that no other entry coupon remains (step S306; No), the processing procedure for determining whether to deliver the notification regarding the entry coupon ends.

When it is determined in step 301 that the specified user does not have a plurality of entry coupons (step S301; No), the determination unit 134 determines the entry coupon based on the coupon information acquired from the coupon database 123. Is a used coupon (step S307).

When it is determined that the entry coupon is not a used coupon (step S307; No), the determination unit 134 determines to deliver the notification regarding the entry coupon (step S308). For example, the determination unit 134 determines that the notification regarding the entry coupon will be delivered on the same day.

If it is determined in step 307 that the entry coupon is a used coupon (step S307; Yes), the determination unit 134 determines that the notification regarding the entry coupon is not delivered (step S309).

[5. Modification example]
The determination device 100 according to the above-described embodiment may be implemented in various different forms other than the above-described embodiment. Therefore, in the following, another embodiment of the above-mentioned determination device 100 will be described.

[5-1. Delivery timing according to user attributes]
The determination unit 134 of the determination device 100 may determine the timing of delivering the notification regarding the privilege to the user based on the user attribute of the user of the user device 10. For example, the determination unit 134 may determine when to deliver the push notification regarding the privilege to the user based on the tolerance of the user to the push notification stored in the user database 122. For example, the decision unit 134 determines that the number of push notifications delivered within a predetermined time (for example, 24 hours) exceeds a predetermined number (for example, one) based on the user's tolerance for push notifications. You may decide when to deliver push notifications about benefits to users so that they don't.

[5-2. Opt-out of push notifications]
The determination unit 134 determines whether the user of the user device 10 has opted out of the delivery of the push notification based on the push notification setting of the application (for example, shopping application, auction application) installed in the user device 10. You may. If it is determined that the user has opted out of delivery of the push notification, the determination unit 134 may determine that the notification regarding the privilege is not delivered to the user. If it is determined that the user has not opted out of delivery of the push notification, the determination unit 134 may determine when to deliver the notification regarding the privilege to the user based on the privilege information.

[5-3. Delivery timing considering push notifications received by other apps]
The determination unit 134 may determine the timing of delivering the notification regarding the privilege to the user based on the timing of delivering the push notification received by another application installed in the user device 10. For example, the decision unit 134 delivers the push notification regarding the benefit to the user so that both the push notification regarding the benefit and the push notification of the other application are not delivered to the user within a predetermined time (for example, within 24 hours). The timing may be determined. As an example, when the application installed on the user device 10 is an auction application, the other application may be a shopping application. The entity that provides the auction app can be the same as the shopping app.

[6. Others]
Further, among the processes described in the above-described embodiment, a part of the processes described as being automatically performed can also be manually performed. Alternatively, all or part of the process described as being performed manually can be performed automatically by a known method. In addition, the processing procedure, specific name, and information including various data and parameters shown in the above document and drawings can be arbitrarily changed unless otherwise specified. For example, the various information shown in each figure is not limited to the illustrated information.

Further, each component of each of the illustrated devices is a functional concept, and does not necessarily have to be physically configured as shown in the figure. That is, the specific form of distribution / integration of each device is not limited to the one shown in the figure, and all or part of the device is functionally or physically distributed / physically in arbitrary units according to various loads and usage conditions. Can be integrated and configured.

For example, a part or all of the storage unit 120 shown in FIG. 4 may not be held by the determination device 100, but may be held by a storage server or the like. In this case, the determination device 100 acquires various information such as campaign data, user information, and coupon data by accessing the storage server.

[7. Hardware configuration]
Further, the determination device 100 according to the above-described embodiment is realized by, for example, a computer 1000 having a configuration as shown in FIG. FIG. 11 is a diagram showing an example of a hardware configuration. The computer 1000 is connected to the output device 1010 and the input device 1020, and the arithmetic unit 1030, the primary storage device 1040, the secondary storage device 1050, the output IF (Interface) 1060, the input IF 1070, and the network IF 1080 are connected by the bus 1090. Has.

The arithmetic unit 1030 operates based on a program stored in the primary storage device 1040 or the secondary storage device 1050, a program read from the input device 1020, or the like, and executes various processes. The primary storage device 1040 is a memory device such as a RAM that temporarily stores data used by the arithmetic unit 1030 for various calculations. The secondary storage device 1050 is a storage device in which data used by the arithmetic unit 1030 for various calculations and various databases are registered, such as a ROM (Read Only Memory), an HDD (Hard Disk Drive), and a flash memory. Is realized by.

The output IF 1060 is an interface for transmitting information to be output to an output device 1010 that outputs various information such as a monitor and a printer. For example, USB (Universal Serial Bus), DVI (Digital Visual Interface), and the like. It is realized by a connector of a standard such as HDMI (registered trademark) (High Definition Multimedia Interface). Further, the input IF 1070 is an interface for receiving information from various input devices 1020 such as a mouse, a keyboard, a scanner, and the like, and is realized by, for example, USB.

The input device 1020 is, for example, an optical recording medium such as a CD (Compact Disc), a DVD (Digital Versatile Disc), a PD (Phase change rewritable Disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), or a tape. It may be a device that reads information from a medium, a magnetic recording medium, a semiconductor memory, or the like. Further, the input device 1020 may be an external storage medium such as a USB memory.

The network IF1080 receives data from another device via the network N and sends it to the arithmetic unit 1030, and also transmits the data generated by the arithmetic unit 1030 to the other device via the network N.

The arithmetic unit 1030 controls the output device 1010 and the input device 1020 via the output IF 1060 and the input IF 1070. For example, the arithmetic unit 1030 loads a program from the input device 1020 or the secondary storage device 1050 onto the primary storage device 1040, and executes the loaded program.

For example, when the computer 1000 functions as the determination device 100, the arithmetic unit 1030 of the computer 1000 realizes the function of the control unit 130 by executing the program loaded on the primary storage device 1040.

[8. effect〕
As described above, the determination device 100 according to the embodiment has a privilege information acquisition unit 132 and a determination unit 134.

In the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires privilege information related to the privilege given to the user, which is a privilege corresponding to a predetermined period. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the timing of delivering the notification regarding the privilege to the user based on the privilege information acquired by the privilege information acquisition unit 132.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires privilege information regarding the privilege given to the user via the application installed on the user terminal of the user. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the timing of delivering the push notification regarding the privilege to the application based on the privilege information.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires privilege information regarding the privilege which is a coupon having a valid period which is a predetermined period.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires information regarding a predetermined period corresponding to the privilege as privilege information. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the timing of delivering the notification regarding the privilege to the user based on the information regarding the predetermined period corresponding to the privilege.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires the end time point of the predetermined period as information regarding the predetermined period corresponding to the privilege.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires the start time of the predetermined period as information regarding the predetermined period corresponding to the privilege.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires an intermediate time point between the start time point of the predetermined period and the end time point of the predetermined period as information regarding the predetermined period corresponding to the privilege. To do.

Further, in the determination device 100 according to the embodiment, the determination unit 134 compares the information regarding the predetermined period corresponding to the privilege with the information at the current time, and when the comparison result satisfies the condition regarding the delivery period, the determination unit 134 determines. If it is determined that the timing based on the information about the period is the timing to deliver the notification about the benefit to the user and the comparison result does not meet the condition regarding this delivery period, the timing based on the information about the predetermined period gives the user the notification about the benefit. Judge that it is not the timing to deliver to.

Further, in the determination device 100 according to the embodiment, the determination unit 134 specifies the length of the predetermined period based on the information regarding the predetermined period corresponding to the privilege, and is based on the length of the specified predetermined period. To determine when to deliver notifications about benefits to users.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires the type of privilege as privilege information. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the timing of delivering the notification regarding the privilege to the user based on the type of the privilege.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 gives the user who participated in the predetermined campaign the first type or privilege indicating that the privilege has been granted to the user designated as the privilege grant target. Acquire the type of privilege, which is the second type indicating that the grant has been made. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the number of notifications regarding the privilege when the privilege type is the first type, and the privilege type is the second type, based on the privilege type. The timing of delivering the notification regarding the benefit to the user is determined so as to be larger than the number of notifications regarding the benefit in the case of.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires privilege information related to a plurality of privileges given to the user, which are a plurality of privileges corresponding to a plurality of predetermined periods. Further, in the determination device 100 according to the embodiment, the determination unit 134 is a plurality of notifications corresponding to the plurality of benefits, respectively, based on the privilege information, and one of the plurality of notifications regarding the plurality of benefits is used by the user. Determine when to deliver to.

Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the number of times that at least one of the plurality of notifications regarding the plurality of benefits is delivered to the user within a predetermined time based on the privilege information. Determine when to deliver each of the plurality of notifications regarding the plurality of benefits to the user so as to satisfy the condition regarding the number of notifications in the time period.

Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the privilege information, and the plurality of benefits are determined according to the determined priority. Determines when to deliver one of multiple notifications to the user.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires information indicating the order in which a plurality of privileges are given to the user as privilege information. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the information indicating the order in which the plurality of benefits are given to the user.

Further, in the determination device 100 according to the embodiment, the privilege information acquisition unit 132 acquires each type of the plurality of benefits as the privilege information. Further, in the determination device 100 according to the embodiment, the determination unit 134 determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the respective types of the plurality of benefits.

Further, the determination device 100 according to the embodiment has a timing information acquisition unit 133 that acquires timing information indicating the timing of delivering another notification different from the notification regarding the privilege to the user. Further, in the determination device 100 according to the embodiment, the determination unit 134 does not deliver both the notification regarding the privilege and the other notification to the user within a predetermined time based on the timing information acquired by the timing information acquisition unit 133. As such, determine when to deliver notifications about benefits to users.

Further, in the determination device 100 according to the embodiment, the timing information acquisition unit 133 is an application installed on the user terminal of the user, and is a push notification to the entire user of the application to which the privilege is given to the user. Acquire timing information indicating the timing of delivering the notification to the user.

By each of the above-mentioned processes, the determination device 100 can improve the user experience.

Although some of the embodiments of the present application have been described in detail with reference to the drawings, these are examples, and various modifications are made based on the knowledge of those skilled in the art, including the embodiments described in the disclosure column of the invention. It is possible to practice the present invention in other improved forms.

Further, the determination device 100 described above may be realized by a plurality of server computers, and depending on the function, an external platform or the like may be called by API (Application Programming Interface), network computing, or the like to realize the configuration. Can be changed flexibly.

Further, the above-mentioned "section, module, unit" can be read as "means" or "circuit". For example, the receiving unit can be read as a receiving means or a receiving circuit.

1 Notification distribution system 10 User device 100 Decision device 110 Communication unit 120 Storage unit 121 Campaign database 122 User database 123 Coupon database 130 Control unit 131 Reception unit 132 Bonus information acquisition unit 133 Timing information acquisition unit 134 Decision unit 135 Transmission unit 200 Information distribution apparatus

Claims (20)

A privilege information acquisition department that acquires privilege information related to the privilege given to the user, which is a privilege corresponding to a predetermined period.
A determination device including a determination unit that determines a timing for delivering a notification regarding the privilege to the user based on the privilege information acquired by the privilege information acquisition unit. The privilege information acquisition unit acquires the privilege information regarding the privilege given to the user via an application installed on the user terminal of the user, and obtains the privilege information.
The determination device according to claim 1, wherein the determination unit determines a timing for delivering a push notification regarding the privilege to the application based on the privilege information. The determination device according to claim 1 or 2, wherein the privilege information acquisition unit acquires the privilege information relating to the privilege, which is a coupon having a valid period of the predetermined period. The privilege information acquisition unit acquires information on the predetermined period corresponding to the privilege as the privilege information, and obtains information about the predetermined period.
One of claims 1 to 3, wherein the determination unit determines the timing of delivering the notification regarding the privilege to the user based on the information regarding the predetermined period corresponding to the privilege. The determination device described in. The determination device according to claim 4, wherein the privilege information acquisition unit acquires a time point at the end of the predetermined period as information regarding the predetermined period corresponding to the privilege. The determination device according to claim 4 or 5, wherein the privilege information acquisition unit acquires a start time point of the predetermined period as information regarding the predetermined period corresponding to the privilege. The claim information acquisition unit acquires, as information regarding the predetermined period corresponding to the privilege, an intermediate time point between the start time point of the predetermined period and the end time point of the predetermined period. Item 4. The determination device according to any one of items 4 to 6. The determination unit compares the information regarding the predetermined period corresponding to the privilege with the information at the current time, and when the comparison result satisfies the condition regarding the delivery period, the timing based on the information regarding the predetermined period is said. When it is determined that it is the timing to deliver the notification regarding the privilege to the user and the comparison result does not satisfy the condition regarding the distribution period, the timing based on the information regarding the predetermined period delivers the notification regarding the privilege to the user. The determination device according to any one of claims 4 to 7, wherein it is determined that the timing is not correct. The determination unit identifies the length of the predetermined period based on the information regarding the predetermined period corresponding to the privilege, and notifies the notification regarding the privilege based on the specified length of the predetermined period. The determination device according to any one of claims 4 to 8, wherein the timing of distribution to the user is determined. The privilege information acquisition unit acquires the type of the privilege as the privilege information, and obtains the type of the privilege.
The determination device according to any one of claims 1 to 9, wherein the determination unit determines a timing for delivering a notification regarding the privilege to the user based on the type of the privilege. The privilege information acquisition unit has a first type indicating that the privilege has been granted to a user designated as a privilege grant target, or a second type indicating that the privilege has been granted to a user who has participated in a predetermined campaign. Obtain the type of the above-mentioned privilege, which is the type,
Based on the type of the privilege, the determination unit determines the number of notifications regarding the privilege when the type of the privilege is the first type, and the number of notifications regarding the privilege when the type of the privilege is the second type. The determination device according to claim 10, wherein the timing of delivering the notification regarding the privilege to the user is determined so as to be larger than the number of notifications regarding the privilege. The privilege information acquisition unit acquires the privilege information regarding the plurality of benefits given to the user, which are a plurality of benefits corresponding to each of the plurality of predetermined periods.
Based on the privilege information, the determination unit determines a plurality of notifications corresponding to the plurality of benefits, and a timing for delivering one of the plurality of notifications relating to the plurality of benefits to the user. The determination device according to any one of claims 1 to 11. Based on the privilege information, the determination unit determines that the number of times at least one of the plurality of notifications regarding the plurality of benefits is delivered to the user within a predetermined time is the number of notifications within the predetermined time. The determination device according to claim 12, wherein the timing of delivering each of the plurality of notifications regarding the plurality of benefits to the user is determined so as to satisfy the conditions. The determination unit determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the privilege information, and one of the plurality of notifications regarding the plurality of benefits according to the determined priority. The determination device according to claim 12 or 13, wherein the timing of delivering the information to the user is determined. The privilege information acquisition unit acquires, as the privilege information, information indicating the order in which the plurality of benefits are given to the user.
14. The determination unit determines the priority of each of the plurality of notifications regarding the plurality of benefits based on the information indicating the order in which the plurality of benefits are given to the user. The decision device described. The privilege information acquisition unit acquires each type of the plurality of benefits as the privilege information, and obtains each type of the plurality of benefits.
The determination device according to claim 14 or 15, wherein the determination unit determines the priority of each of the plurality of notifications relating to the plurality of benefits based on the respective types of the plurality of benefits. Further, a timing information acquisition unit for acquiring timing information indicating the timing of delivering another notification different from the notification regarding the privilege to the user is provided.
Based on the timing information acquired by the timing information acquisition unit, the determination unit sends a notification regarding the privilege so that both the notification regarding the privilege and the other notification are not delivered to the user within a predetermined time. The determination device according to any one of claims 1 to 16, wherein the timing of distribution to the user is determined. The timing information acquisition unit delivers the other notification to the user, which is an application installed on the user terminal of the user and is a push notification to the entire user of the application in which the privilege is given to the user. The determination device according to claim 17, wherein the timing information indicating the timing is acquired. It ’s a decision method that a computer makes.
The privilege information acquisition process for acquiring privilege information related to the privilege given to the user, which is a privilege corresponding to a predetermined period,
A determination method including a determination step of determining a timing for delivering a notification regarding the privilege to the user based on the privilege information acquired by the privilege information acquisition step. A privilege information acquisition procedure for acquiring privilege information related to a privilege given to a user, which is a privilege corresponding to a predetermined period, and
A determination program comprising causing a computer to execute a determination procedure for determining when to deliver a notification regarding the privilege to the user based on the privilege information acquired by the privilege information acquisition procedure.

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