JP2018198670A - Display-angle variable product display utensil and display-angle variable top panel - Google Patents

Abstract

To provide a display-angle variable product display utensil and a display-angle variable top panel easily assemblable from cardboard material and offering easy-to-see display to customers.SOLUTION: A display-angle variable product display utensil 10 has a product display area inside a box body with a top face and a front face opened, and also has a display-angle variable top panel 30 on a back face board of the box body. In the product display utensil 10, the top panel 30 has a display face board 31 which separates from a top panel base board 33 and tilts forward of the box body in a way that the tilt angle is variable. The display top panel 30 comprises the top panel base board 33, the display face board 31 on the front face side, and a one-side fixed board 32 for angle adjustment.SELECTED DRAWING: Figure 1

Description

The present invention relates to a display angle variable commodity display fixture and a display angle variable top panel. More specifically, a display device with a top panel having a display surface for sales promotion, etc., characterized in that the angle of the display surface of the top panel can be varied according to the position observed by the customer The present invention relates to a variable angle product display fixture and a variable display angle top panel used therefor.

In stores such as medicines, cosmetics, and grocery products, it is a recent trend to place products in small paper containers and small bottles on display shelves so that customers can pick them up and view them easily. In racks (steel shelves, etc.) that stand on both sides of the aisle, it is common to line up products from the customer's feet to the height they look up and to display abundant products efficiently.
In such merchandise display, a specific merchandise is displayed in a merchandise display fixture that can display advertisement texts at the same time for the purpose of facilitating customer attention.
However, in this type of conventional fixtures, the surface portion for displaying the advertising wording is limited to the predetermined display surface, so it is easy to see when displayed on the middle or lower level of the rack, but the viewing angle becomes higher on the upper level of the rack. There is a problem that the display wording becomes difficult to see.
Accordingly, an object of the present invention is to provide a display angle variable commodity display fixture that can easily adjust the display wording according to the display height situation and a display angle variable top panel used therefor.

(Prior Art) Patent Document 1 describes a showcase in which articles are displayed in two upper and lower tiers, but this showcase has no part for displaying advertising wordings, so it differs from the present application. ing. Patent Document 2 describes a product display tool that displays a product with a large appeal by exposing the product to a large extent, but does not specifically describe displaying an advertising word.
Patent Document 3 relates to a commodity display tool, and has a structure in which a commodity display space can be freely adjusted. Although the advertisement can be displayed on the back, there is no description that the angle of the advertisement is adjusted according to the viewing angle of the observer.

JP 2001-149189 A JP 2002-78582 A Design Registration No. 1336041

Accordingly, the present invention provides a display angle variable product display fixture and a display angle variable top panel that can be easily adjusted and easily displayed according to the height position of the display shelf and can be easily assembled. The issue is to provide.

In order to solve the above-mentioned problems, a display angle variable type commodity display fixture according to the first aspect of the present invention has a commodity display area inside a box body whose upper surface and front surface are open, and a back plate of the box body In a product display fixture having a display angle variable top panel on the top, the display angle variable top panel has a display face plate that is separated from the top panel substrate and tilts forward with a variable angle on the front side of the box. It is characterized by.

In the display angle variable product display fixture, the display angle variable top panel has a top panel substrate on the back side and a display surface plate on the surface side, and the lower end of the display surface plate and the lower end of the top panel substrate are bonded, The display surface plate can be separated from the top panel substrate and expanded by the upper end being a free end that is not bonded, and the distance between the upper end of the top panel substrate and the upper end of the display surface plate by the angle adjustment piece at the upper end of the display surface plate By determining the angle, the forward tilt angle can be made variable, the display angle variable top panel can be inserted into and removed from the back plate of the box, and the display face plate can be It is also possible to be able to incline forward in an angle range of 3 degrees to 25 degrees with respect to a vertical plane extending the back plate of the box. Further, the box and the variable display angle top panel can be made of a paperboard material.

In order to solve the above problems, a display angle variable top panel according to 2 of the gist of the present invention is:
A top panel that can be inserted into and removed from the back panel of the box, and a display panel that tilts forward toward the customer located on the front of the box. And the lower end of the display face plate and the lower end of the top panel substrate are bonded, the upper end is a free end that is not bonded, so that the display face plate can be separated from the top panel substrate and expanded, and An angle adjustment piece that makes the forward tilt angle variable is provided at the upper end of the display face plate.

In the display angle variable top panel, the display angle variable top panel may be made of a paperboard material.

According to the display angle variable product display fixture according to the present invention, in order to effectively use the inside of the store, even when the product display fixture is installed at a position higher than the height of the eyes of the customer, the display top Since the display surface of the panel can be tilted forward, the display becomes easy for the customer to see and reliable information can be easily transmitted, and the display effect is enhanced.
In addition, when displaying products at a position where the product display fixture is equal to or lower than the height of the customer's eyes, the display surface can be put in a normal state by raising the display top panel vertically. Easy to see the display. That is, the display content of the display angle variable top panel can be effectively and reliably transmitted to the customer regardless of the height position of the display angle variable product display fixture.

Moreover, the display top panel has a top panel substrate on the back side and a display surface plate on the front side, the lower end of the display surface plate and the lower end of the top panel substrate are bonded, and the upper end is a free end that is not bonded. The display surface plate can be separated from the top panel substrate and expanded, and the angle adjustment piece at the upper end of the display surface plate determines the distance between the upper end of the top panel substrate and the upper end of the display surface plate, thereby changing the forward tilt angle. In this case, the forward tilt angle can be easily adjusted. When the display angle variable top panel can be inserted into and removed from the back plate of the box, it can be easily removed and used when the top panel is not used.
Furthermore, when the display face plate is variable within a range of 3 to 25 degrees with respect to a substantially vertical plane extending the back plate of the box body, a display that is easy to see appropriately at an angle that the customer normally looks up is provided. it can.

Further, when the box and the variable display angle type top panel are made of a paperboard material, the box and the display angle variable top panel are made of a paperboard material, so that they are lightweight and can be easily manufactured.

The display angle variable top panel of the present invention has a top panel substrate that can be inserted into and removed from the back plate of the box, and a display face plate that is tilted forward toward the customer located at the front of the box, and Since the angle adjustment piece that makes the forward tilt angle variable is provided at the upper end of the display surface plate, the forward tilt display surface can be easily formed by being attached to a box-type product display fixture.
Further, if the display angle variable top panel is made of a paperboard material, it is light in weight and can be easily manufactured.

It is a perspective view which shows the display angle variable goods display fixture. It is a perspective view which shows the usage method of the display angle variable type product display fixture. It is a side view which shows the angle change state of the top panel for a display. It is a figure which shows the structure and shape of a display top panel. It is a figure which shows the assembly process of the top panel for a display. It is a figure which shows the blank board of a box. It is a figure explaining a horizontal direction visual field, an identification limit, etc. It is a figure explaining a vertical direction visual field, an identification limit, etc. FIG.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.
FIG. 1 is a perspective view showing a display angle variable commodity display fixture. The display angle variable commodity display fixture (hereinafter, also simply referred to as “commodity display fixture”) 10 of the present invention is installed on a box body 20 whose upper surface and front face are open, and a back plate 24 of the box body 20. The display angle variable top panel 30 is formed. The box 20 has a low front plate 21 and a high back plate 24, and the left and right ends thereof are separated by side plates 22 and 23. The inside of the box 20 is a product display area. In addition, although the goods put into a goods display area are not illustrated, they are displayed slightly upward and obliquely so as not to stand upright or fall forward.

The customer stands on the front plate 21 side and sees the product and the display. Although not shown, the name, price, efficacy, usage, etc. of the product can be displayed on the display face plate 31.
The display angle variable top panel 30 has a substrate (top panel substrate 33) having a thickness that does not bend at the back, and a display face plate 31 on the front surface. The top panel board | substrate 33 can be made into the aspect which can be installed in the back plate 24 of the box 20 so that insertion / extraction is possible.

At the top of the display surface plate 31, there are angle adjustment pieces 311, 312, and the tips thereof are inserted between the top panel substrate 33 and the angle adjustment piece fixing plate 32. The angle adjusting pieces 311 and 312 can adjust the length between the display surface plate 31 and the top panel substrate 33 to a predetermined length, and thereby the space between the display surface plate 31 and the top panel substrate 33 can be expanded. The interval is determined and the forward tilt angle θ can be changed.
Between the display surface plate 31 and the top panel substrate 33, only the side close to the back plate 24 of the box 20 is bonded with a narrow width, and the upper end is a free end that is not bonded. Therefore, even when the angle adjusting pieces 311 and 312 are not used, the display panel surface 31 tends to tilt slightly forward.
In the case of FIG. 1, the angle adjusting pieces 311 and 312 are used so that the display face plate tilts forward at a relatively small angle θ.
Note that the forward tilt means that the surface is directed downward toward the customer side, and the purpose is to improve the visibility of the customer's display.

FIG. 2 is a perspective view showing how to use the display angle variable commodity display fixture.
The display angle variable top panel (also simply referred to as “display top panel”) 30 can have insertion pieces 331 and 332 at the lower end. In that case, a stable substantially vertical plate surface state can be maintained by inserting the insertion piece into insertion ports 241 and 242 provided on the back plate 24 of the box 20.
Since the back plate 24 of the box 20 is usually composed of a stack of two paperboards, the insertion pieces 331 and 332 of the top panel substrate 33 can be inserted.

FIG. 3 is a side view showing an angle change state of the display top panel. Although it is a schematic diagram and it seems that the top panel board | substrate 33 is mounted on the backplate 24, it is not limited to it.
The back plate 24 may be extended, or may be inserted between the two sheets of the back plate 24 by an insertion piece.
In FIG. 3A, the angle adjusting piece 311 is folded at a fold line A (see FIG. 4) and is used with a short length. Only the lower end of the display face plate 31 is bonded to the top panel substrate 33. The angle adjustment piece 311 is inserted between the top panel substrate 33 and the angle adjustment piece fixing plate 32 from the folding line A. In this case, the display face plate 31 is tilted forward at an angle α (an angle near the center height of the display face plate 31).
In FIG. 3B, the angle adjusting piece 311 is used by being folded along a fold line B (see FIG. 4). The tip from the fold line B is inserted between the top panel substrate 33 and the angle adjustment piece fixing plate 32. The display face plate 31 is inclined forward at an angle β (an angle near the center height of the display face plate 31).

In FIG. 3C, the angle adjusting piece 311 is used by being folded along a fold line C (see FIG. 4). The display face plate 31 is tilted forward at an angle γ (an angle near the center height of the display face plate 31). Since the angle adjustment piece 311 is longer than (A) and (B), the angle γ is the maximum angle.
In this figure, the three-stage forward tilt angle state is shown, but it can be made into a multi-stage angle position, and it can be set to an arbitrary angle position by selecting a material that is repeatedly bent and strong in the material of the angle adjustment piece. There is a possibility of setting.
Thus, adjusting the forward tilt angle has an effect of making it easier for the customer to visually recognize the display contents even when the product display fixture is at a high position on the rack.

FIG. 4 is a diagram showing the configuration and shape of the display top panel. 4B is a schematic side view of the display top panel 30, and FIGS. 4A, 4C, and 4D are plan views of each component.
As shown in FIG. 4B, the display top panel 30 includes a display surface plate 31, an angle adjustment piece fixing plate 32, and a top panel substrate 33. As described above, the display area plate 31 and the top panel substrate 33 are provided with the adhesive region S1 at the lower end portion of the plate, but are not adhered to other portions.
An adhesion region S2 is also provided between the angle adjustment piece fixing plate 32 and the top panel substrate 33, but is partially bonded to insert the angle adjustment pieces 311 and 312. Details will be described with reference to FIG.

As shown in FIG. 4A, the display face plate 31 has a shape in which the angle adjustment pieces 311 and 312 are attached to a rectangular face plate. In this example, fold line A, fold line B, and fold line C are formed on angle adjustment pieces 311 and 312 so that the angle adjustment pieces 311 and 312 are inclined forward at three stages of angles. However, the adjustment is not limited to three stages, and the adjustment can be performed in more stages.
If the position of the folding line of the angle adjustment pieces 311 and 312 is set at a long distance position from the upper end of the display face plate 31, the forward tilt angle θ (see FIG. 1) can be increased, but there is a limit to the angle at which the face is tilted to look up. Therefore, it is considered sufficient to tilt forward by a maximum of about 25 degrees. A more preferable range of the forward tilt angle θ is about 5 to 20 degrees.

As shown in FIG. 4C, the angle adjustment piece fixing plate 32 is a thin plate material that is slightly narrower than the display surface plate 31. Moreover, it has angle adjustment piece insertion port 311e, 312e. The portion other than the insertion port and its extension is bonded to the top panel substrate 33.
The angle adjusting pieces 311 and 312 are fixed at their tips inserted into the angle adjusting piece insertion ports 311e and 312e.
As shown in FIG. 4D, the top panel substrate 33 is a rectangular face plate, and can have insertion pieces 331 and 332 on the lower side. The insertion pieces 331 and 332 are inserted into the back plate 24 of the box 20.

Here, human visual characteristics will be described.
FIG. 7 is a diagram for explaining the horizontal visual field, the identification limit, and the like.
The maximum visual field of the right eye is about 60 degrees on the inside and about 94 degrees on the outside. The color discrimination limit is about 60 degrees, the symbol identification limit is about 30 degrees, and the character interpretation limit is about 10 degrees.

FIG. 8 is a diagram for explaining the vertical visual field, the identification limit, and the like.
The upper limit of the visual field is about 50 to 55 degrees, and the lower limit is about 70 to 80 degrees. When a person stands upright, the lower part is easily visible. The color discrimination limit is about 30 degrees upward and 40 degrees downward. The appropriate range of the display device is an angle range of 30 degrees downward from the horizontal, and the distance from the eye is in the range of 500 mm to 700 mm. In FIG. 8, the hatched circular fragmentary portion G corresponds to the range.
Therefore, when the person looks up and looks at the display, the state in which the display surface is tilted forward is preferable because the depth becomes smaller and the entire display range easily enters the appropriate range G of the display device.

Next, a method for manufacturing a product display fixture will be described.
FIG. 5 is a diagram showing an assembly process of the display top panel. Although it is an example manufactured from paperboard, the material is not limited to paperboard.
First, as shown in FIG. 4, each member of the display face plate 31, the angle adjusting piece fixing plate 32, and the top panel substrate 33 is punched out from the paperboard. The angle adjusting piece fixing plate 32 and the top panel substrate 33 are preferably made of thick cardboard, and the display face plate 31 may be of a normal thickness, and is not limited to being punched from the same paperboard.

The following steps are performed using the punched paperboard.
As shown in FIG. 5A, the angle adjusting piece fixing plate 32 is bonded along the upper side of the top panel substrate 33. The angle adjustment piece fixing plate 32 may be shifted in parallel and overlapped or may be reversed and overlapped.
The adhesion area S2 is a hatched area. It is natural that the area into which the angle adjusting pieces 311 and 312 are inserted is not bonded. The angle adjusting pieces 311 and 312 are inserted into the non-bonded sheath-like portions, and are prevented from coming out by the contact pressure of the double-sided paperboard.
Next, as shown in FIG. 5B, the display surface plate 31 is bonded to the top panel substrate 33 to which the angle adjusting piece fixing plate 32 is bonded (so that the angle adjusting piece fixing plate 32 is inside). .
The adhesion area S1 is a 1-2 cm wide area from the lower side. However, the width of about 2 to 3 cm at the lowest side is preferably not bonded so as to cover the back plate 24 of the box.
Through the above steps, the display top panel 30 is completed (FIG. 5C).

Next, production of the box 20 will be described.
FIG. 6 is a diagram showing a box blank plate.
The box 20 of the product display fixture 10 can be made of wood or plastic plate, but can be easily manufactured by punching and assembling the paperboard.
The box 20 of the commodity display fixture 10 can be manufactured by punching out the solid line portion of the blank plate and bending the broken line portion as shown in FIG.

Since the box body 20 is a box body whose upper surface and front surface are open, there is no upper surface plate, and the front plate 21 is also formed at a low height. The front plate 21, the back plate 24, and the side plates 22 and 23 are configured such that two paperboards overlap each other. The same applies to the bottom plate 25, but the back plate 24, the front plate 21, and the material provided to extend to the side plates overlap each other.
The glue margin at the upper part of the back plate (inner side) and the glue margin at the right end in FIG. 6 are adhered, and the inner surface and the outer surface of the rear plate 24 are partially adhered (the portions where the insertion pieces 331 and 332 are inserted are not adhered). Thus, the box 20 can maintain the strength that does not hinder normal use even if the other portions are not bonded.

As the paperboard material, normal paperboard, single-sided or double-sided laminated paper with polyethylene or polypropylene can be used, and resin-impregnated paper may be used. Double-sided cardboard or single-sided cardboard may be used. Although it is called paperboard, it may be a plastic board.
In addition, coloring or a pattern may be applied to the paperboard material.

Examples are described below, but the dimensions and materials of each part are not limited to the examples, and can be changed without departing from the scope of the claims.
As the material of the box 20, a 46-size / 40-kg board was used to produce a blank plate shown in FIG. The width H1 of the box 20 was 452 mm, the height T2 of the front plate 21 was 60 mm, the height T1 of the back plate 24 was 250 mm, and the depth H2 of the bottom plate 25 was 250 mm.

For the display top panel 30, a paper board of 46 sizes and 40 kg was used as the material of the display face plate 31.
Further, the top panel substrate 33 and the angle adjusting piece fixing plate 32 were made by laminating two sheets of 46 × 40 kg paperboard.
The width H1 of the display face plate 31 was 452 mm, and the height T3 was 280 mm. Further, the length T4 of the angle adjusting pieces 311 and 312 was set to 130 mm, and the fold line A, the fold line B, and the fold line C were formed at positions of 30 mm, 60 mm, and 90 mm from the edge of the display surface plate 31, respectively.
The angle adjustment piece fixing plate 32 has a width of 440 mm and a height of 120 mm, and has the shape of FIG.
The top panel substrate 33 had a width of 452 mm, a height of 250 mm, and provided with insertion pieces 331 and 332 at the lower end.

Thus, the variable display angle top panel 30 shown in FIG. 5C was completed.
The angle α when the angle adjusting pieces 311 and 312 are folded and fixed at the folding line A is about 6 degrees, and the angle β when the angle adjusting pieces 311 and 312 are fixed at the folding line B is about 12 degrees and folded at the folding line C. The angle γ in the case of fixing was about 18 degrees (see FIG. 3).

Goods were displayed on this product display fixture 10 and could be used suitably. In particular, when the product display fixture 10 is installed at a position higher than the height of the eyes of the customer, the display top panel 30 is tilted forward as shown in FIG. 1 or FIG. In the case of fixing by folding at the folding line B or the folding line C, there is an effect that it is easy to raise the customer's attention.
In addition, when the angle adjusting pieces 311 and 312 were not used, the product display fixture 10 was installed at a position equal to or lower than the height of the customer's eyes and could be used without any difficulty.

DESCRIPTION OF SYMBOLS 10 Display angle variable commodity display fixture, commodity display fixture 20 Box body 21 Front plate 22,23 Side plate 24 Rear plate 241,242 Slot 25 Bottom plate 30 Display angle variable top panel, display top panel 31 Display surface plate 32 Angle adjustment piece fixing plate 33 Top panel substrates 311 and 312 Angle adjustment pieces 311e and 312e Angle adjustment piece insertion ports 331 and 332 Insertion pieces

Claims (7)

In a product display fixture having a product display area inside a box whose upper surface and front face are open and having a display angle variable top panel on a back plate of the box, the display angle variable top panel is a top A display angle variable type product display fixture having a display face plate that is separated from a panel substrate and tilts forward with a variable angle on the front side of the box. The display angle variable top panel has a top panel substrate on the back side and a display surface plate on the front side, the lower end of the display surface plate and the lower end of the top panel substrate are bonded, and the upper end is a free end that is not bonded. The display surface plate can be separated from the top panel substrate and expanded, and the angle adjustment piece at the upper end of the display surface plate determines the distance between the upper end of the top panel substrate and the upper end of the display surface plate, thereby changing the angle of forward tilt. The display angle variable type commodity display fixture according to claim 1, wherein The display angle variable type product display fixture according to claim 1 or 2, wherein the display angle variable type top panel can be inserted into and removed from the back plate of the box. 4. The display device according to claim 1, wherein the display face plate can be tilted forward in an angle range of 3 degrees to 25 degrees with respect to a vertical plane extending the back plate of the box. The display angle variable type product display fixture described. The display angle variable commodity display fixture according to any one of claims 1 to 4, wherein the box and the variable display angle top panel are made of a paperboard material. A top panel that can be inserted into and removed from the back panel of the box, and a display panel that tilts forward toward the customer located on the front of the box. And the lower end of the display face plate and the lower end of the top panel substrate are bonded, and the upper end is a free end that is not bonded, so that the display face plate can be separated from the top panel substrate and expanded. A display angle variable top panel characterized by having an angle adjustment piece for changing the forward tilt angle at the upper end of the face plate. 7. The display angle variable top panel according to claim 6, wherein the display angle variable top panel is made of a paperboard material.

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