JP2015179458A - Server device, service providing method, and service providing program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a value-added service for a content creator.SOLUTION: A server device, for example, a service providing device includes a planning reception unit, a proposal reception unit, an information providing unit, and a notification unit. The planning reception unit receives planning information about the planning of a content. The proposal reception unit receives proposal information about a proposal to the planning. The information providing unit provides the proposal information to a planner that is a transmission source of the planning information. The notification unit provides a content creation request to a proposer selected by a client out of proposers that are transmission sources of the proposal information.

Description

  The present invention relates to a server device, a service providing method, and a service providing program.

  Distribution services that distribute various contents to a user's terminal device via the Internet are known. As an example of a distribution service, a video distribution service that distributes video content and advertisement content displayed in a display area of the video content is known.

  For such a moving image distribution service, a technique called a program auction has been proposed. Specifically, in the program auction, the sponsor bids an arbitrary investment amount, and only the sponsor who has won the competition with other sponsors obtains the broadcast right of the CM frame in the program time zone. This program auction is used when securing funds in advance.

JP 2003-087825 A Special table 2007-505393

  However, the above-described conventional technology does not always provide value-added services to content creators. Specifically, with the above-described conventional technology, it is difficult to provide a value-added service to content creators by simply competing for the broadcast right of the CM frame through an auction.

  The present application has been made in view of the above, and an object thereof is to provide a server device, a service providing method, and a service providing program capable of providing a value-added service to a content creator.

  The server device according to the present application includes: a plan receiving unit that receives plan information related to a content plan; a proposal receiving unit that receives proposal information related to a proposal to the plan; and the plan owner who is the transmission source of the plan information. An information providing means to provide; and a notifying means for notifying a proposer selected by the planner of the proposal who is a transmission source of the proposal information to the production request for the content. .

  According to one aspect of the embodiment, there is an effect that a value-added service can be provided to the content creator.

FIG. 1 is a diagram illustrating an example of service providing processing according to the first embodiment. FIG. 2 is a diagram illustrating a configuration example of the service providing system according to the first embodiment. FIG. 3 is a diagram illustrating a configuration example of the service providing apparatus according to the first embodiment. FIG. 4 is a diagram illustrating an example of the plan information storage unit according to the first embodiment. FIG. 5 is a diagram illustrating an example of the producer information storage unit according to the first embodiment. FIG. 6 is a diagram illustrating an example of the production history storage unit according to the first embodiment. FIG. 7 is a sequence diagram illustrating a service providing process procedure by the service providing system according to the first embodiment. FIG. 8 is a diagram illustrating an example of service providing processing according to the second embodiment. FIG. 9 is a diagram illustrating a configuration example of a service providing apparatus according to the second embodiment. FIG. 10 is a diagram illustrating an example of a service providing process according to the third embodiment. FIG. 11 is a diagram illustrating a configuration example of a service providing system according to the third embodiment. FIG. 12 is a diagram illustrating a configuration example of a service providing apparatus according to the third embodiment. FIG. 13 is a diagram illustrating an example of the plan information storage unit according to the third embodiment. FIG. 14 is a diagram illustrating an example of an auction page according to the third embodiment. FIG. 15 is a diagram illustrating an example of content according to another embodiment. FIG. 16 is a hardware configuration diagram illustrating an example of a computer that realizes the function of the service providing apparatus.

  Hereinafter, a mode for carrying out a server device, a service providing method, and a service providing program according to the present application (hereinafter referred to as “embodiment”) will be described in detail with reference to the drawings. The server device, the service providing method, and the service providing program according to the present application are not limited by this embodiment. In the following embodiments, the same portions are denoted by the same reference numerals, and redundant description is omitted.

(First embodiment)
[1. (Service provision processing)
First, an example of service providing processing according to the first embodiment will be described with reference to FIG. FIG. 1 is a diagram illustrating an example of service providing processing according to the first embodiment. Hereinafter, a moving image will be described as an example of content.

  In the example illustrated in FIG. 1, the client Q is a user who requests the service providing apparatus 100 to produce content such as a moving image. The proposer R is a user who makes a proposal for a request from the client Q. Here, even if the proposer R is requested to produce a moving image by the client Q, it does not actually produce a moving image but causes the content creator CP to produce a moving image. That is, the proposer R corresponds to a producer involved in the production of a moving image. However, the presenter is not limited to this example, and the proposer R may be an investor, a critic, an expert (referred to as a curator), or the like. The content creator CP is a user who creates a moving image in accordance with an instruction from the proposer R.

  The service providing apparatus 100 shown in FIG. 1 provides various services for bringing together the client Q, the proposer R, and the content creator CP. This point will be described with reference to the example of FIG.

  As shown in FIG. 1, the service providing apparatus 100 accepts plan information related to a video plan from the client Q (step S11). In the case of the example in FIG. 1, the plan information transmitted by the client Q includes that the type of content is a video, that the performers of the video are “Y1”, “Y2”, and “Y3”, Information indicating that the outline is “fresh romance drama ...” is included. It can be said that the client Q is a planner who plans a video.

  Subsequently, the service providing apparatus 100 provides the planner information received in step S11 and the producer information regarding the content creator CP to the proposer R (step S12). Specifically, the service providing apparatus 100 holds producer information (profession etc.) regarding the content creator CP, and provides the creator information held to the proposer R.

  Subsequently, the service providing apparatus 100 receives proposal information related to the proposal to the plan presented by the requester Q from the proposer R (step S13). In the case of the example in FIG. 1, the proposal information transmitted by the proposer R includes that the video director is “CP11” and the CG creator in charge of CG (Computer Graphics) production of the video is “CP12”. , Information indicating that the voice actor (including narrator and the like) of the moving image is “CP13, CP14,...” Is included. The proposer R can select the content creator CP that is assumed to be appropriate for the project with reference to the producer information received in step S12.

  In this way, the service providing apparatus 100 accepts proposal information including information related to the content creator CP that produces a video corresponding to the plan. Note that the service providing apparatus 100 accepts proposal information from another proposer other than the proposer R (not shown in FIG. 1) for one plan.

  Subsequently, the service providing apparatus 100 provides the proposal information received in step S13 to the client Q (step S14). At this time, the service providing apparatus 100 provides all the proposal information to the client Q when accepting the proposal information from a plurality of proposers.

  Subsequently, the service providing apparatus 100 receives request destination information including information related to the proposer R as a request destination of the video production from the requester Q (step S15). For example, the requester Q determines whether or not to request the proposer R to create a moving image by confirming the proposal information received in step S14. At this time, if the requester Q receives a plurality of pieces of proposal information, the requester Q determines which of the proposers is requested to make a moving image. Then, when requesting video production, the requester Q transmits request destination information including information (for example, a proposer ID, which will be described later) related to the requester to the service providing apparatus 100.

  In the example of FIG. 1, it is assumed that the client Q requests the proposer R to produce a moving image. In this case, the service providing apparatus 100 notifies the proposer R that the video production has been requested by the requester Q (step S16). After that, the service providing apparatus 100 accepts a notification request from the proposer R to notify the content creator CP of a production instruction (step S17). For example, the service providing apparatus 100 accepts a notification request including information related to work details for each content creator CP.

  Then, the service providing apparatus 100 notifies each content creator CP of a moving image production instruction in accordance with the notification request received in step S17 (step S18). For example, the service providing apparatus 100 notifies each content creator CP of the work content handled by the content creator CP.

  Although the subsequent processing will be described in detail later, the service providing apparatus 100 receives the moving image produced by the content creator CP from the proposer R and provides the received moving image to the client Q and the like.

  As described above, the service providing apparatus 100 according to the first embodiment receives the plan information from the requester Q, and provides the request information received from the proposer R involved in the video production to the requester Q. The requester R selected by the main Q is notified of the video production request. Thereby, the service providing apparatus 100 according to the first embodiment can support the content creator CP. For example, it is conceivable that a promising content creator CP is highly evaluated by the proposer R even if it is anonymous. The service providing apparatus 100 can give the content creator CP selected by the proposer R an opportunity to create content such as a moving image. For this reason, the service providing apparatus 100 can support a production activity by a promising content creator CP even if it is unnamed, and can provide a value-added service to the content creator CP.

[2. Configuration of service provision system]
Next, the configuration of the service providing system according to the first embodiment will be described with reference to FIG. FIG. 2 is a diagram illustrating a configuration example of the service providing system 1 according to the first embodiment. As shown in FIG. 2, the service providing system 1 includes a requester terminal 11, a proposer terminal 12, a producer terminal 13, a distribution server 20, a user terminal 30, and a service providing apparatus 100. . The requester terminal 11, the proposer terminal 12, the creator terminal 13, the distribution server 20, the user terminal 30, and the service providing apparatus 100 are connected via a communication network 50 so as to be communicable by wire or wirelessly. Note that a plurality of devices shown in the service providing system 1 shown in FIG. 2 may be provided.

  The requester terminal 11 is an information processing apparatus used by the requester Q. For example, the requester terminal 11 transmits plan information and request destination information to the service providing apparatus 100 according to an operation by the requester Q. Hereinafter, the client terminal 11 may be referred to as a client. That is, in the following, the requester can be read as the requester terminal 11.

  Note that the client Q may request the agency to transmit planning information and request destination information. In this case, the service providing apparatus 100 is used by an agent. In the following, the notation “client” is a concept that includes not only the client but also the agency, and the notation “client terminal” includes the agency terminal used by the agency as well as the client terminal. It is assumed to be a concept.

  The proposer terminal 12 is an information processing apparatus used by the proposer R. For example, the proposer terminal 12 transmits content such as proposal information, a notification request, and a video produced by the content creator CP to the service providing apparatus 100 according to the operation by the proposer R. Hereinafter, the proposer terminal 12 may be referred to as a proposer. That is, in the following, the proposer can be read as the proposer terminal 12.

  In addition, the proposer R may request an agent to send proposal information and a notification request. In this case, the service providing apparatus 100 is used by an agent. In the following, a notation such as “proposer” is a concept that includes not only the proposer but also an agency, and a notation such as “provider terminal” includes not only the proposer terminal but also an agency terminal used by the agency. It is assumed to be a concept.

  The creator terminal 13 is an information processing apparatus used by the content creator CP. For example, the creator terminal 13 transmits content such as a moving image to the proposer terminal 12 in accordance with an operation by the content creator CP. Hereinafter, the creator terminal 13 may be referred to as a content creator. That is, hereinafter, the content creator can be read as the creator terminal 13.

  Note that the content creator may request an agent for content transmission work or the like. In the following, the notation “content creator” is a concept that includes not only the content creator but also the agency, and the notation “creator terminal” is the agency terminal used by the agency as well as the creator terminal. It is a concept including

  The distribution server 20 is, for example, a web server. The distribution server 20 receives content to be distributed from the service providing apparatus 100. Further, the distribution server 20 distributes the content received from the service providing apparatus 100 in response to a request from the user terminal 30. It is assumed that the client Q according to the first embodiment distributes the content created by the proposer R, the content creator CP, and the like to the user terminal 30 via the distribution server 20.

  The user terminal 30 is an information processing device used by a user who browses content. For example, the user terminal 30 acquires content such as a moving image from the distribution server 20 in accordance with a user operation, and displays the acquired content on a display device (for example, a liquid crystal display). Hereinafter, the user terminal 30 may be referred to as a user or a viewer. That is, in the following, a user or viewer can be read as the user terminal 30.

  The service providing apparatus 100 is, for example, a server apparatus. The service providing apparatus 100 performs the service providing process described with reference to FIG.

  The client terminal 11, the proposer terminal 12, the creator terminal 13, and the user terminal 30 described above are, for example, a desktop PC (Personal Computer), a notebook PC, a tablet terminal, a mobile phone, and a PDA (PDA). (Personal Digital Assistant) etc.

[3. Configuration of service providing device]
Next, the configuration of the service providing apparatus 100 according to the first embodiment will be described with reference to FIG. FIG. 3 is a diagram illustrating a configuration example of the service providing apparatus 100 according to the first embodiment. As illustrated in FIG. 3, the service providing apparatus 100 includes a communication unit 110, a plan information storage unit 121, a producer information storage unit 122, a production history storage unit 123, and a control unit 130. The service providing apparatus 100 includes an input unit (for example, a keyboard and a mouse) that receives various operations from an administrator of the service providing apparatus 100 and a display unit (for example, a liquid crystal display) for displaying various types of information. You may have.

(About the communication unit 110)
The communication unit 110 is realized by a NIC (Network Interface Card), for example. The communication unit 110 is connected to the communication network 50 by wire or wireless. The communication unit 110 transmits and receives information to and from the requester terminal 11, the proposer terminal 12, the producer terminal 13, and the distribution server 20 via the communication network 50.

(About the storage unit)
The plan information storage unit 121, the producer information storage unit 122, and the production history storage unit 123 are, for example, a semiconductor memory device such as a RAM (Random Access Memory) or a flash memory, or a storage device such as a hard disk or an optical disk. It is realized by.

(About the plan information storage unit 121)
The plan information storage unit 121 stores various types of information related to content planning. FIG. 4 shows an example of the plan information storage unit 121 according to the first embodiment. As shown in FIG. 4, the plan information storage unit 121 includes “plan ID”, “requester ID”, “plan contents”, “proposer ID”, “suggest information”, “request destination information”, “produced”. “Content”.

  The “plan ID” indicates identification information for identifying the plan of the moving image requested to be produced by the client Q. “Requester ID” and identification information for identifying the requester Q are shown. The “plan content” indicates plan information received from the client Q. “Proposer ID” indicates identification information for identifying the proposer R who made the proposal to the plan identified by the plan ID. “Proposal information” indicates proposal information received from the proposer R.

  “Request destination information” indicates the request destination information received from the requester Q. Specifically, the “request destination information” indicates whether or not the requester Q requested the video production. In the example of FIG. 4, a video production is requested to a proposer whose “request destination information” is “1” and a video production is requested to a proposer whose “request destination information” is “0”. Indicates that it was not requested. “Produced content” indicates a completed product corresponding to the plan. Note that FIG. 4 shows an example in which conceptual information such as “CD11” is stored in “produced content”, but in reality, a content (for example, a moving image) or a file path indicating the storage location of the content is shown. A name, identification information for identifying the content, a title of the content, and the like are stored.

  In the following, the project ID may be used as a project reference code. For example, the plan identified by the plan ID “P11” may be written as “plan P11”. In the following, the client ID may be used as the client reference code. For example, the requester identified by the requester ID “Q11” may be referred to as “requester Q11”. In the following, the proposer ID may be used as a reference code of the client. For example, the proposer identified by the proposer ID “R11” may be expressed as “proposer R11”.

  That is, FIG. 4 shows an example in which the service providing apparatus 100 receives a request for production of the plan P11 related to a moving image by the client Q11. FIG. 4 shows an example in which the proposer R11 and the proposer R12 have made a proposal for the plan P11. FIG. 4 shows an example in which the requester Q11 requests the proposer R11 to produce a moving image among the proposer R11 and the proposer R12. FIG. 4 shows an example in which the content “CD11” that is a moving image is produced by the proposer R11 that is the production request destination.

(About producer information storage unit 122)
The producer information storage unit 122 stores various types of information related to the content producer CP. FIG. 5 shows an example of the producer information storage unit 122 according to the first embodiment. As shown in FIG. 5, the producer information storage unit 122 includes items such as “producer ID” and “production type”.

  “Producer ID” indicates identification information for identifying the content creator CP. “Production type” indicates the occupation of the content creator CP. In other words, “production type” indicates the work contents that the content creator CP can handle in content production.

  Hereinafter, the creator ID may be used as a reference code of the content creator. For example, the content creator identified by the creator ID “CP11” may be referred to as “content creator CP11”.

  That is, FIG. 5 shows an example in which the content producer CP11 can be in charge of the supervision, the content producer CP12 is a CG creator, and the content producer CP13 is a voice actor.

  Note that the information stored in the producer information storage unit 122 is not limited to the example shown in FIG. For example, the creator information storage unit 122 may store the name, age, gender, and the like of the content creator CP. In addition, when the content creator CP has previously received a prize related to content production, the creator information storage unit 122 may store an award history. Further, when the content creator CP registers sales points or the like in the service providing apparatus 100, the creator information storage unit 122 may store the sales points or the like of the content creator CP.

(About the production history storage unit 123)
The production history storage unit 123 stores information related to content produced in the past by the proposer R and the content creator CP. FIG. 6 shows an example of the production history storage unit 123 according to the first embodiment. As illustrated in FIG. 6, the production history storage unit 123 includes items such as “produced content”, “producer ID”, and “viewing number”.

  The “produced content” corresponds to the produced content shown in FIG. “Producer ID” corresponds to the producer ID shown in FIG. “Number of browsing” indicates the number of times the content has been browsed. In other words, the “viewing number” indicates the number of times content is distributed to the user terminal 30 by the distribution server 20 (referred to as the number of PV). FIG. 6 shows an example in which the average value of the number of browsing per month is stored in “Number of browsing”.

  That is, FIG. 6 shows an example in which the content “CD11” has been produced in the past by the content creators CP11, CP12, and CP13. FIG. 6 shows an example in which the content “CD11” is viewed 10,000 times per month.

  Note that the service providing apparatus 100 according to the first embodiment acquires the number of distributions for each produced content from the distribution server 20 by periodically accessing the distribution server 20. Then, the service providing apparatus 100 stores the number of distributions of each produced content in the number of browsing in the production history storage unit 123 in association with the produced content. At this time, the service providing apparatus 100 accumulates the number of distributions for each produced content acquired from the distribution server 20, calculates the average value of the number of browsing per predetermined period (for example, one month), and calculates the calculated browsing The average value of the number is stored in the number of browsing in the production history storage unit 123.

(About the control unit 130)
Returning to the description of FIG. 3, the control unit 130 performs various programs (service providing programs) stored in a storage device inside the service providing apparatus 100 by, for example, a CPU (Central Processing Unit) or an MPU (Micro Processing Unit). This is realized by executing the RAM as a work area. The control unit 130 is realized by an integrated circuit such as an application specific integrated circuit (ASIC) or a field programmable gate array (FPGA).

  As shown in FIG. 3, the control unit 130 includes a plan receiving unit 131, a proposal receiving unit 132, an information providing unit 133, a notification unit 134, a content receiving unit 135, and a transmitting unit 136. Implements or executes the information processing functions and operations described in (1). Note that the internal configuration of the control unit 130 is not limited to the configuration illustrated in FIG. 3, and may be another configuration as long as the information processing described below is performed. Further, the connection relationship between the processing units included in the control unit 130 is not limited to the connection relationship illustrated in FIG. 3, and may be another connection relationship.

(About the planning reception part 131)
The plan receiving unit 131 receives plan information related to content planning. Specifically, the plan receiving unit 131 receives plan information including the type and outline of the content from the requester terminal 11 of the requester Q who requests the production of the content. Then, when receiving the plan information, the plan receiving unit 131 pays out a new plan ID, and stores the plan information in the “plan contents” of the plan information storage unit 121 in association with the plan ID that has been paid out. At this time, the plan receiving unit 131 stores the requester ID of the requester Q, which is the plan information transmission source, in the plan information storage unit 121. This client ID is transmitted together with the project information from the client terminal 11, for example. Or, when login is required when using various services provided by the service providing apparatus 100, the login ID of the client Q may be used as the client ID.

  The plan receiving unit 131 extracts information corresponding to each item such as the type of content, performers, and outline by analyzing the plan information, for example. For example, when the plan information is described in a markup language such as XML (Extensible Markup Language), the plan reception unit 131 can easily extract information corresponding to each item from the plan information. When the format of the plan information is determined in advance, the plan receiving unit 131 can easily extract various information from the plan information based on the predetermined format.

  In addition, the plan receiving unit 131 may provide the client Q with a submission site for inputting plan information. For example, the plan receiving unit 131 provides a submission site for inputting the type and outline of content. In this case, the plan receiving unit 131 receives various information input to the submission site as plan information.

  The plan receiving unit 131 may receive plan information including a proposal deadline that is a deadline for accepting a proposal from the proposer R. In this case, the plan receiving unit 131 stores the proposal deadline included in the plan information in the plan information storage unit 121 in association with the plan ID.

(About the proposal reception part 132)
The proposal accepting unit 132 accepts proposal information related to the proposal to the plan. Specifically, the proposal receiving unit 132 acquires the plan content for each plan ID from the plan information storage unit 121 when receiving a plan browsing request from the proposer terminal 12. At this time, the proposal receiving unit 132 refers to the request destination information, and acquires the plan details of the plan for which the content production request destination is not determined. In addition, when the proposal deadline is set for the plan, the proposal reception unit 132 acquires the plan content of the plan whose current date and time has not reached the proposal deadline. Then, the proposal receiving unit 132 provides a list of plan contents acquired from the plan information storage unit 121 to the proposer terminal 12. Thereby, the proposal reception part 132 receives the proposal information regarding the proposal to the plan content provided to the proposer terminal 12 from the proposer terminal 12. For example, as described with reference to FIG. 1, the proposal receiving unit 132 receives proposal information including information related to the content creator CP that produces content.

  And the proposal reception part 132 stores the received proposal information in the plan information storage part 121, when proposal information is received. At this time, the proposal receiving unit 132 stores the proposer ID of the proposer R who is the transmission source of the proposal information in the plan information storage unit 121. This proposer ID is transmitted together with proposal information from the proposer terminal 12, for example. Alternatively, when login is required when using various services provided by the service providing apparatus 100, the login ID of the proposer R or the like may be used as the proposer ID.

  Here, the proposal receiving unit 132 according to the first embodiment presents the candidate for the content creator CP to the proposer R, and the content creator CP selected by the proposer R from the presented candidate for the content creator CP. Proposal information including information about is accepted. Specifically, the proposal receiving unit 132 includes a production type of the content creator CP corresponding to the producer ID stored in the producer information storage unit 122 when accessed from the proposer terminal 12. The person information is provided to the proposer terminal 12. However, the present invention is not limited to this example, and when the name, age, gender, award history, selling point, etc. are stored in the producer information storage unit 122, the proposal receiving unit 132 includes the producer information including these names, etc. May be provided to the proposer terminal 12. In this way, the proposal receiving unit 132 presents the producer information to the proposer R, thereby enabling the proposer R to select a content producer CP suitable for the plan.

  The proposal accepting unit 132 may present the producer information including the production history of the content producer CP stored in the production history storage unit 123 to the proposer R without being limited to the above example. For example, the proposal receiving unit 132 may present the creator R including the produced content corresponding to each content creator and the number of views to the proposer R. Thereby, the proposal reception part 132 enables the proposer R to select the content creator CP more suitable for the plan.

  Moreover, the proposal reception part 132 may show the proposer R the candidate of the producer selected based on plan information. Specifically, the proposal receiving unit 132 is stored in the plan information storage unit 121 in association with the producer ID and the number of views of the produced content stored in the production history storage unit 123 and the produced content. Based on the contents of the plan, the content creator CP analyzes the types and outlines of the contents that the content creator CP is good at. For example, the proposal reception unit 132 analyzes the tendency such as “the content creator CP11 has a large number of browsing when producing a video” and the tendency “the content creator CP12 has a large number of browsing when producing a sports drama” as analysis results. obtain. Then, for each plan to be proposed (that is, a plan for which the request destination of content production is not selected by the requester Q), the proposal accepting unit 132 selects a candidate for the content creator CP who can expect the number of browsing more than a predetermined value. Select and present the selection result to the proposer R. Thereby, the proposal reception part 132 can make the proposer R select the content creator CP that produces content that increases the number of browsing.

  Further, in the above example, the proposal reception unit 132 uses the combination of the content creator CP selected based on the content production results by the plurality of content creators CP and the plan information of the plan to be proposed as the proposer R. May be presented. And the proposal reception part 132 may receive the proposal information containing the information regarding the combination of content creator CP selected by the proposer R. FIG. Specifically, in the above example, the proposal receiving unit 132 has analyzed the tendency of “the number of browsing is large when the content creator CP11 produces a video”. However, the proposal receiving unit 132 may analyze a tendency such as “the number of browsing is large when the content creators CP11 and CP12 produce a moving image together”. Thereby, the proposal reception part 132 can make the proposer R select the content creator CP that produces content that increases the number of browsing.

(About the information providing unit 133)
The information providing unit 133 provides the proposal information to the requester (that is, the planner) who is the transmission source of the plan information. Specifically, the information providing unit 133 provides proposal information regarding the proposal to the client terminal 11 when a proposal is made from the proposer R for the plan received from the client Q. More specifically, the information providing unit 133 acquires a combination of the proposer ID and the proposal information from the plan information storage unit 121, and provides the acquired combination to the client terminal 11. At this time, if a combination of a plurality of proposer IDs and proposal information is stored in the plan information storage unit 121 in association with the plan ID, a combination of a plurality of proposer IDs and proposal information is stored in the requesting terminal 11. provide.

  In addition, the information providing unit 133 receives request destination information regarding the request destination of content production from the requester terminal 11 that has received the proposal information. For example, the information providing unit 133 accepts request destination information including the proposer ID of the proposer R who is the content production request destination. Then, the information providing unit 133 updates the request destination information in the plan information storage unit 121 based on the request destination information received from the requester terminal 11. Specifically, the information providing unit 133 updates the request destination information in the plan information storage unit 121 corresponding to the proposer ID included in the request destination information to “1”, and proposer IDs not included in the request destination information. The request destination information in the plan information storage unit 121 corresponding to is updated to “0”.

  In addition, the information provision part 133 may provide the requester terminal 11 of the requester Q with the past proposal results by the proposer R together with the proposal information. Specifically, the information providing unit 133 provides the requester terminal 11 with information about the past proposal by the proposer R and the produced content corresponding to the past proposal as the past proposal results by the proposer R. . More specifically, the information providing unit 133 refers to the proposer ID in the plan information storage unit 121 to acquire the proposal information transmitted by the proposer R in the past. The information providing unit 133 can determine whether the proposal is a past proposal based on whether the produced content is stored in the plan information storage unit 121. In addition, the information providing unit 133 acquires the number of views from the production history storage unit 123 as information regarding the produced content corresponding to the past proposal. Then, the information providing unit 133 provides the client terminal 11 with a combination of the past proposal information acquired from the plan information storage unit 121 and the number of views acquired from the production history storage unit 123. As a result, the information providing unit 133 can provide reference information to the requester Q who selects the requester proposer R, so that the proposer R can select the optimum proposer R.

  In addition, the information providing unit 133 is not limited to the above example, and the information providing unit 133 evaluates the produced content by the user who has provided the produced content as the information related to the produced content. Alternatively, the client terminal 11 may be provided with an evaluation of the produced content by the client of the produced content. In this case, the service providing apparatus 100 acquires information on the cost and man-hour from the proposer terminal 12 and the producer terminal 13, acquires information on the user's evaluation from the distribution server 20, and receives information on the client's evaluation as the requester. Obtained from the terminal 11. Then, the service providing apparatus 100 stores the information such as the cost and the man-hour acquired in the production history storage unit 123.

(About the notification unit 134)
The notification unit 134 notifies the proposer R selected by the client Q among the proposers R that are the senders of the proposal information of the content production request. Specifically, the notification unit 134 refers to the request destination information stored in the plan information storage unit 121 when the request destination information is received by the information providing unit 133, so that the request destination Q can determine the content of the content. The proposer R selected as the production request destination is specified. Then, the notification unit 134 notifies the requester terminal 11 of the proposer R who is the request destination of the content production request.

  Further, the notification unit 134 notifies the content creator CP designated by the proposer R to produce the content in accordance with the instruction from the proposer R notified of the production request. Specifically, the notification unit 134 receives a production instruction notification request from the client terminal 11 as in the example illustrated in step S <b> 17 of FIG. 1. For example, the notification request includes information such as work details of the content creator CP who produces the content. The notification unit 134 notifies the contents of work performed by the content creator CP to the creator terminal 13 of each content creator CP according to the information included in the notification request.

  Note that the notification unit 134 may determine whether the combination of the content creator CP and the work content included in the notification request matches the proposal information stored in the plan information storage unit 121. Then, the notification unit 134 may notify the content creator CP to produce the content when the two match. Further, the notification unit 134 may notify the client Q of the fact that they do not match without notifying the content creator CP that the content is to be produced when the two do not match. As a result, the notification unit 134 can determine whether or not the proposer R produces the content as proposed, so that the proposer R can produce the content in accordance with the intention of the client Q.

(About the content reception unit 135)
The content reception unit 135 receives content corresponding to the plan requested by the client Q from the proposer R (for example, the proposer terminal 12) or the content creator CP (for example, the producer terminal 13). Then, the content reception unit 135 stores the content received from the proposer R or the like in the produced content of the plan information storage unit 121 or the produced content of the production history storage unit 123. At this time, the content receiving unit 135 displays the file path name indicating the storage location of the content, identification information for identifying the content, the title of the content, and the like in the production information storage unit 121 and the production history storage unit 123. May be stored. In addition, the content reception unit 135 stores, in the production history storage unit 123, the producer ID of the content producer CP that produced the content received from the proposer R or the like.

(About transmitter 136)
The transmission unit 136 transmits the content received by the content reception unit 135 to the client Q who has requested the production of such content. In addition, when the request for distributing content is received from the client Q via the distribution server 20, the transmission unit 136 transmits the content received by the content reception unit 135 to the distribution server 20. As a result, the distribution server 20 distributes the content to the user terminal 30 in response to a request from the user terminal 30.

[4. (Service provision procedure)
Next, the procedure of service providing processing by the service providing system 1 according to the first embodiment will be described with reference to FIG. FIG. 7 is a sequence diagram illustrating a service providing process procedure by the service providing system 1 according to the first embodiment.

  As shown in FIG. 7, the requester terminal 11 transmits the plan information to the service providing apparatus 100 in accordance with the operation by the requester Q (step S101). Subsequently, the service providing apparatus 100 extracts content creator CP candidates from the producer information storage unit 122 (step S102). Subsequently, the service providing apparatus 100 provides the planner information received in step S101 and the producer information regarding the content producer CP extracted from the producer information storage unit 122 to the proposer terminal 12 (step S103).

  Subsequently, the proposer terminal 12 transmits the proposal information to the service providing apparatus 100 according to the operation by the proposer R (step S104). Subsequently, the service providing apparatus 100 extracts the proposal record of the proposer R who transmitted the proposal information in step S104 from the production history storage unit 123 (step S105). Then, the service providing apparatus 100 provides the proposal information received in step S104 and the proposal results extracted in step S105 to the client terminal 11 (step S106).

  Subsequently, the service providing apparatus 100 receives request destination information from the requester terminal 11 (step S107). In this case, the service providing apparatus 100 notifies the proposer terminal 12 of the proposer R selected by the requester Q of the content production request (step S108).

  Subsequently, the proposer terminal 12 accepts a production instruction notification request according to the operation by the proposer R (step S109). In this case, the service providing apparatus 100 notifies the content production instruction to the producer terminal 13 of each content producer CP according to the information included in the notification request (step S110).

  Then, the creator terminal 13 transmits the completed content to the proposer terminal 12 in accordance with an operation by the content creator who has completed the content production (step S111). Further, the proposer terminal 12 transmits the content received in step S111 to the service providing apparatus 100 (step S112). The proposer R may edit or synthesize the content received from the producer terminal 13. Further, when the proposer R and the content creator CP collaborate to produce content, the processing in step S111 is not necessary.

  Thereafter, the service providing apparatus 100 transmits the content received from the proposer terminal 12 to the distribution server 20 in accordance with a request from the client Q. Thereby, the distribution server 20 distributes the content to the user terminal 30.

[5. effect〕
As described above, the service providing apparatus 100 according to the first embodiment includes the plan receiving unit 131, the proposal receiving unit 132, the information providing unit 133, and the notification unit 134. The plan receiving unit 131 receives plan information related to content planning. The proposal receiving unit 132 receives proposal information related to a proposal for a plan by a proposer involved in content production. The information providing unit 133 provides proposal information to a requester (an example of a planner) that is a transmission source of plan information. The notification unit 134 notifies the proposer selected by the requester among the proposers that are the senders of the proposal information of the content production request.

  As a result, the service providing apparatus 100 according to the first embodiment can give the content creator selected by the proposer an opportunity to create content, so that, for example, an unnamed promising content creator can be selected. Can help. That is, the service providing apparatus 100 can provide a value-added service to the content creator.

  In addition, the proposal receiving unit 132 according to the first embodiment receives proposal information including information regarding a content creator who produces content.

  As a result, the service providing apparatus 100 according to the first embodiment can provide reference information to a client who selects a requester's proposer, so that the client can select an optimum proposer. Can do.

  In addition, the proposal receiving unit 132 according to the first embodiment presents content creator candidates to the proposer, and receives proposal information including information related to the content creator selected by the proposer from the content creator candidates. .

  Further, the proposal receiving unit 132 according to the first embodiment presents the content creator candidate selected based on the plan information to the proposer.

  In addition, the proposal receiving unit 132 according to the first embodiment presents a combination of content creators selected based on content production results and plan information by a plurality of content creators to the proposer, Proposal information including information related to the selected combination of content creators is received.

  Thereby, the service providing apparatus 100 according to the first embodiment enables the proposer to select a content creator suitable for the plan.

  In addition, the information providing unit 133 according to the first embodiment provides the client with past proposal results by the proposer along with the proposal information.

  Moreover, the information provision part 133 which concerns on 1st Embodiment provides the information regarding the content corresponding to the past proposal by a proposer, and the past proposal as a past proposal track record.

  Moreover, the information provision part 133 which concerns on 1st Embodiment provides the evaluation with respect to the content by the number of browsing by which the content was browsed by the user, or the user by whom the content was provided as information regarding a content.

  Thereby, the service providing apparatus 100 according to the first embodiment can cause the client to select an optimal proposer.

  In addition, the notification unit 134 according to the first embodiment notifies the content creator designated by the proposer to produce the content in accordance with the instruction from the proposer who has been notified of the production request.

  Thereby, the service providing apparatus 100 according to the first embodiment can reliably execute the request of the client.

[6. (Modification)
The service providing system 1 according to the first embodiment described above may be implemented in various different forms other than the above embodiment. Below, other embodiment of the service provision system 1 is described.

[6-1. Planning information)
In the first embodiment, the plan receiving unit 131 of the service providing apparatus 100 may receive plan information including information related to content production costs and information related to content production times. For example, the plan receiving unit 131 receives the maximum budget amount that can be spent on content production, the desired amount of production cost, and the like as information about the production cost. Further, for example, the plan receiving unit 131 receives a deadline date and time for completing content production, a desired date and time for completion of content production, and the like as information about the production time. In this case, the proposal receiving unit 132 also presents the information related to the production cost and production time included in the plan information to the proposer R. Accordingly, the proposer R can make a proposal for the plan after determining whether or not the content can be produced by checking the production cost and the production time. That is, the service providing apparatus 100 can prevent the proposer R from making unnecessary proposals.

[6-2. (Production conditions)
Further, the plan receiving unit 131 may receive plan information including predetermined production conditions related to content production. For example, the plan receiving unit 131 may receive information on the above-described production cost and production time as production conditions. And the proposal reception part 132 may receive proposal information from the proposer R who satisfy | fills the production conditions contained in plan information based on the past proposal performance by the proposer R. For example, it is assumed that information regarding production costs and production times is set as production conditions. Here, it is assumed that the production history storage unit 123 stores information on production costs and production times as results. In this case, the proposal receiving unit 132 refers to the plan information storage unit 121 and the production history storage unit 123, and acquires the past production cost and production time trends of each proposer. And the proposal reception part 132 presents the proposal information received from the requester Q only to the proposer whose past tendency satisfies the production conditions. That is, the proposal receiving unit 132 receives a proposal for a plan only from a proposer that satisfies the production conditions. Thereby, since the proposal reception part 132 can receive proposal information only from the proposer R in line with the intention of the client Q, the proposer R in line with the intention of the client Q is referred to the client Q. Can do.

  In addition, the information providing unit 133 provides the requester Q with the proposal information received from the proposer R that satisfies the production conditions included in the plan information, based on the past proposal results by the proposer R. May be. That is, the information providing unit 133 refers to the plan information storage unit 121 and the production history storage unit 123 in the same manner as the proposal reception unit 132 described above, and acquires past production cost and production time trends of each proposer. By doing so, it is determined whether or not the proposal satisfies the production condition. Then, the information providing unit 133 provides only the proposal information received from the proposer satisfying the production condition to the client Q.

  In the above example, the proposal receiving unit 132 or the information providing unit 133 may perform processing for determining whether or not the proposer R satisfies the production condition when the production condition is stricter than a certain condition. In the above example, information on production costs and production time is given as an example of production conditions, but the present invention is not limited to this example. For example, the production conditions include the user attributes (age, award history, etc.) of the proposer R, the user attributes of the content creator CP, the number of views of the produced content proposed by the proposer R in the past, Information regarding the number of contents proposed in the past, the number of contents produced by the content creator CP in the past, the evaluation from the client for the proposer R, the evaluation from the client for the content creator CP, etc. Also good.

[6-3. (Proposal information)
In the first embodiment, an example is shown in which information related to the content creator CP that produces content is included in the proposal information. However, the present invention is not limited to this example, and the proposal information may include information on the outline of the plan and the performers who appear in the content. That is, the proposal information may include information regarding a proposal for changing the plan of the client Q.

  Further, the proposal information may include information regarding a providing medium on which the content is provided. The providing medium here corresponds to, for example, a distribution server 20 that distributes content to a smartphone, a tablet PC, a desktop PC, or the like, a magneto-optical recording medium on which the content is recorded, or the like. That is, the proposer R proposes to produce content distributed to a smartphone by streaming or the like, or proposes to sell a recording medium for recording the content.

[6-4. Compensation management)
Further, the service providing apparatus 100 described above may manage money corresponding to a reward or the like exchanged between the client Q, the proposer R, and the content creator CP. For example, when receiving a content production request from the client Q in step S11 of FIG. 1, the service providing apparatus 100 may accept information regarding the content production cost and the compensation amount for content production. Then, the service providing apparatus 100 may provide the proposer R with information about the production cost and the reward received from the client Q together with the plan information in step S12 of FIG. Then, the service providing apparatus 100 may cause the client Q to deposit the production cost when the content production request destination is selected by the client Q, and deposit the production cost to the proposer R. Further, when the proposer R or the content creator CP creates the content, the service providing apparatus 100 causes the client Q to receive a reward, and even if the reward is paid to the proposer R or the content creator CP. Good. At this time, the service providing apparatus 100 may determine a reward to be distributed to the proposer R and the content creator CP based on the amount of work in content production. Note that the service providing apparatus 100 can determine the work amount of the proposer R and the content creator CP using the information related to the work content included in the notification request received in step S17.

[6-5. License management)
Further, the service providing apparatus 100 described above may manage a license of content created by the proposer R or the content creator CP. Specifically, the service providing apparatus 100 accumulates various types of information in the plan information storage unit 121 and the production history storage unit 123, so that the client Q who planned the content, the proposer R who proposed the content plan, the content It is possible to identify the proposer R and the content creator CP that produced the content. The service providing apparatus 100 may provide a service for certifying which of the client Q, the proposer R, and the content creator CP has the copyright of the content based on such information.

[6-6. Crowdsourcing)
Further, the service providing apparatus 100 described above may divide a predetermined task into a plurality of parts and request a plurality of content creators CP to divide the divided task when notifying the production instruction in step S18 of FIG. . That is, the service providing apparatus 100 may instruct the content creator CP to produce content by a technique called crowdsourcing. Thereby, the service providing apparatus 100 enables content to be produced in a short period of time.

[6-7. Proposer R and Content Producer CP]
In the first embodiment, the proposer R and the content creator CP are described as examples. However, the proposer R may be the content creator CP. That is, the content creator CP may make a proposal for the plan and produce the content.

[6-8. Production instructions)
The service providing apparatus 100 described above performs a process of accepting a notification request from the proposer R and a process of notifying the content creator CP of the production instruction when the proposer R directly instructs the content creator CP. It does not have to be.

(Second Embodiment)
In the first embodiment, the example has been shown in which the proposer R causes the content creator CP to create content. In the second embodiment, an example of recruiting content creators CP who produce content will be described.

[1. (Service provision processing)
First, an example of service providing processing according to the second embodiment will be described with reference to FIG. FIG. 8 is a diagram illustrating an example of service providing processing according to the second embodiment. As shown in FIG. 8, the service providing apparatus 200 according to the second embodiment receives plan information from the client Q (step S21). Subsequently, the service providing apparatus 200 provides plan information to the proposer R (step S22). At this time, the service providing apparatus 200 does not provide the producer information to the proposer R.

  Subsequently, the service providing apparatus 200 receives a recruitment request from the proposer R to recruit content creators CP who desire content creation (step S23). In this case, the service providing apparatus 200 recruits content creators CP that produce content corresponding to the plan information by transmitting the plan information to the content creator CP (step S24).

  Then, the service providing apparatus 200 provides producer information based on the application result to the proposer R (step S25). Specifically, the service providing apparatus 200 provides creator information including information related to the content creator CP that has applied for the recruitment in step S24 to the proposer R. Then, based on the creator information received from the service providing apparatus 200, the proposer R transmits to the service providing apparatus 200 proposal information including information related to the content creator CP selected from the applied content creator CP (step). S26). The subsequent processes in steps S27 to S31 correspond to the processes in steps S14 to S18 shown in FIG.

  As described above, the service providing apparatus 200 according to the second embodiment applies for the content creator CP who desires content production. As a result, the service providing apparatus 200 can cause the content creator CP who is highly motivated to produce content to produce content, and thus can provide high-quality content to the client Q. In addition, since the service providing apparatus 200 can increase the chances of an unnamed content creator CP being selected by the proposer R, it is possible to provide a value-added service to a content creator who is highly motivated to produce. it can.

[2. Configuration of service providing device]
Next, the configuration of the service providing apparatus 200 according to the second embodiment will be described with reference to FIG. FIG. 9 is a diagram illustrating a configuration example of the service providing apparatus 200 according to the second embodiment. As illustrated in FIG. 9, the service providing apparatus 200 includes a control unit 230.

  As illustrated in FIG. 9, the control unit 230 includes a proposal receiving unit 232 and a recruiting unit 237. The proposal receiving unit 232 provides the plan information to the proposer terminal 12 and receives a recruitment request from the proposer terminal 12. And when the proposal reception part 232 receives a recruitment request, it controls the recruitment part 237 so that the content creator CP is recruited.

  The recruiting unit 237 recruits content creators CP who desire to produce content in accordance with instructions from the proposer R. Specifically, when the recruitment request is accepted by the proposal accepting unit 232, the recruiting unit 237 provides the plan information stored in the plan information storage unit 121 to the content creator CP, thereby producing the content. The desired content creator CP is recruited, and the proposal reception unit 232 is notified of the application result. Thereby, the proposal receiving unit 232 provides the proposer terminal 12 with creator information including information regarding the content creator CP that has applied for the recruitment by the recruiting unit 237.

  The proposal accepting unit 232 may accept a recruitment request including a recruitment guideline from the proposer terminal 12. For example, the proposal receiving unit 232 receives a recruitment request including recruitment requirements such as the occupation, age, award history, and years of experience of the content creator CP. In this case, the recruiting unit 237 recruits the content creator CP by providing the recruitment guideline together with the plan information. Alternatively, the recruiting unit 237 may recruit by providing plan information only to the content creator CP that satisfies the recruitment guidelines.

[3. effect〕
As described above, the service providing apparatus 200 according to the second embodiment includes the recruiting unit 237. The recruiting unit 237 recruits creators who wish to produce content in accordance with instructions from the proposer.

  As a result, the service providing apparatus 200 according to the second embodiment can increase the number of opportunities for an unnamed content creator to be selected by the proposer. Service can be provided.

(Third embodiment)
In the first and second embodiments, the service providing apparatuses 100 and 200 provide the advertiser with an auction service for which the right to display an advertisement on content produced by the proposer R and the content creator CP is a target for a successful bid. May be. In the third embodiment, such an auction service will be described. In the following, an example in which the auction service providing process is applied to the first embodiment will be described. However, the auction service providing process can also be applied to the second embodiment.

[1. (Service provision processing)
First, an example of service providing processing according to the third embodiment will be described with reference to FIG. FIG. 10 is a diagram illustrating an example of a service providing process according to the third embodiment. The service providing apparatus 300 illustrated in FIG. 10 displays an advertisement on the content after it is determined that the content is produced by the proposer R or the content creator CP (that is, after step S16 illustrated in FIG. 1). To provide advertisers with an auction service that targets successful bids.

  As illustrated in FIG. 10, the service providing apparatus 300 receives advertisement space information regarding an advertisement space incorporated in the content (in this example, a moving image) from the client Q (step S41). Such an advertisement space is set by the client Q, for example. In the case of the example of FIG. 10, the advertising space information includes three advertising spaces set at the beginning of the video, an advertising space set for a scene where a smartphone is used among various scenes included in the video, a cafe The information regarding the advertising space set in the scene is included. Here, the advertising space set for the scene where the smartphone is used and the advertising space set for the cafe scene indicate appearance frames for causing the advertiser to appear (appear) in the video. For example, an advertiser who has made a successful bid for an advertising space set in a scene where a smartphone is used can cause a performer who appears in a video to use a smartphone to be advertised. Such a method of displaying an advertisement in the main part of a moving image in association with a specific scene or performer is called a product placement.

  Subsequently, the service providing apparatus 300 presents the plan information received from the client Q (corresponding to step S11 in FIG. 1) and has the right to display the advertisement in the advertising space set for the video. Provide sales service to C13. Specifically, the service providing apparatus 300 provides an auction service for which the right to display an advertisement is a successful bid object as a sales service. That is, the service providing apparatus 300 holds an auction that targets the right to incorporate an advertisement into a moving image even when the proposer R or the content creator CP plans to produce the moving image.

  In the example of FIG. 10, the service providing apparatus 300 publishes the content type, director, performer, and outline, and provides an auction service for each advertising space individually. Specifically, the service providing apparatus 300 holds an auction for each of the advertising spaces A, B, and C displayed at the beginning of the moving image and the advertising spaces D and E displayed in the main part of the moving image.

  Subsequently, the service providing apparatus 300 receives a bid from the advertiser in each auction (step S42). Thereafter, the service providing apparatus 300 determines the advertiser who bids the highest price within the auction period as the winning bidder, and receives the winning bid amount from the winning bidder (step S43). Then, the service providing apparatus 300 deposits part or all of the winning bid received from the winning bidder to the client Q (step S44).

  The processing after this will be described in detail later, but the service providing apparatus 300 accepts the video produced by the proposer R and the content creator CP from the successful bidder after all of the auctions for each advertising space are established. A video to be distributed is generated by incorporating advertisement data. In addition, an advertisement of a different advertiser is displayed on a general web page every time the web page is accessed, but each advertisement space set in the content such as a video according to the third embodiment has a successful bid. Only the advertisement data corresponding to the person is incorporated. That is, the advertiser who becomes the winning bidder monopolizes the advertising space in which the advertisement is displayed.

  In this way, the service providing apparatus 300 according to the third embodiment holds an auction for the right to incorporate an advertisement into the content requested by the client Q. Thereby, the requester Q can produce content by using the service providing apparatus 300 and can obtain an advertising fee from the advertiser.

[2. Configuration of service provision system]
Next, the configuration of the service providing system according to the third embodiment will be described with reference to FIG. FIG. 11 is a diagram illustrating a configuration example of the service providing system 2 according to the third embodiment. As shown in FIG. 11, the service providing system 2 includes an advertiser terminal 40 and a service providing device 300. The advertiser terminal 40 and the service providing apparatus 300 are connected via a communication network 50 so as to be communicable by wire or wirelessly. Note that the service providing system 2 illustrated in FIG. 11 may include a plurality of advertiser terminals 40 and a plurality of service providing apparatuses 300.

  The advertiser terminal 40 is an information processing device used by the advertiser. For example, the advertiser terminal 40 acquires a web page related to an auction service (hereinafter sometimes referred to as an “auction page”) from the service providing apparatus 300 according to an operation by the advertiser, or sends bid information to the service providing apparatus 300. Or send advertising data. Hereinafter, the advertiser terminal 40 may be referred to as an advertiser, a bidder, or a successful bidder. That is, below, an advertiser, a bidder, or a successful bidder can be read as the advertiser terminal 40.

  The advertiser may request an agency for bidding work or the like. In this case, it is the agent that uses the auction service provided by the service providing apparatus 300. In the following, the term “advertiser” is a concept that includes not only the advertiser but also the agency, and the term “advertiser terminal” includes not only the advertiser terminal but also the agency terminal used by the agency. It is assumed to be a concept.

[3. Configuration of service providing device]
Next, the configuration of the service providing apparatus 300 according to the third embodiment will be described with reference to FIG. FIG. 12 is a diagram illustrating a configuration example of a service providing apparatus 300 according to the third embodiment. As illustrated in FIG. 12, the service providing apparatus 300 includes a plan information storage unit 321 and a control unit 330.

(Planning information storage unit 321)
The plan information storage unit 321 stores various types of information related to content planning, similar to the plan information storage unit 121. Furthermore, the plan information storage unit 321 stores various information related to the auction. FIG. 13 shows an example of the plan information storage unit 321 according to the third embodiment. As illustrated in FIG. 13, the plan information storage unit 321 includes “auction ID”, “advertisement space information”, “auction period”, “current price”, “bidder ID”, “end” for each “plan ID”. It has an item such as “date and time”. Although omitted from FIG. 13, the plan information storage unit 321 is similar to the plan information storage unit 121 shown in FIG. 4, in the “plan contents”, “provider ID”, “proposal information”, It also has items such as “request destination information” and “produced content”.

  “Auction ID” indicates identification information for identifying an auction related to each advertising space. In other words, the “auction ID” indicates identification information for identifying the advertising space. “Advertising space information” indicates information related to the advertising space incorporated in the content. “Auction period” indicates a period during which an auction is held. The “current price” indicates the highest bid price that is currently bid in the auction. “Bidder ID” indicates an advertiser ID for identifying an advertiser who is a bidder who is currently bidding on the highest bid price. “End date and time” indicates the date and time when the auction ends.

  In FIG. 13, an auction in which the date and time is not stored in the “end date and time” is being held or has not been held, and the auction in which the date and time is stored in the “end date and time” is ended. In addition, when the date and time is stored in the “end date and time”, the current price corresponds to the winning bid price.

  That is, FIG. 13 shows an example in which five advertising spaces A to E are incorporated in the content corresponding to the plan P11. In FIG. 13, the auction related to the advertising space A is identified by the auction ID “AU11”. Similarly, the auctions related to the advertising spaces B to E are auction IDs “AU12”, “AU13”, “AU14”, An example identified by “AU15” is shown. FIG. 13 shows an example in which each auction related to the advertising spaces A to E is being held. As described above, the plan information storage unit 321 stores an auction ID corresponding to each advertising space incorporated in the content in association with one plan ID.

  Note that the information stored in the plan information storage unit 321 is not limited to the example shown in FIG. For example, the plan information storage unit 321 may store, for each auction ID, a “prompt decision price” indicating a price at which a successful bid can be made immediately, a “minimum successful bid price” indicating a minimum price at which a successful bid can be made, and the like. Good. These “prompt decision price” and “minimum winning bid price” are included in the advertising space information transmitted from the requester terminal 11 to the service providing apparatus 300 and set by the requester Q, for example.

(Regarding the controller 330)
Returning to the description of FIG. 12, the control unit 330 includes an advertisement space receiving unit 337, a service providing unit 338, a content receiving unit 335, a generating unit 339, and a transmitting unit 336. Information described below Implement or execute a processing function or action. Note that the internal configuration of the control unit 330 is not limited to the configuration illustrated in FIG. 12, and may be another configuration as long as information processing described later is performed. Further, the connection relationship between the processing units included in the control unit 330 is not limited to the connection relationship illustrated in FIG. 12, and may be another connection relationship.

(About the advertising space receiving unit 337)
The advertising space receiving unit 337 receives the advertising space information from the requester Q (for example, the requesting terminal 11) that requested the content production. Then, when receiving the advertising space information, the advertising space receiving unit 337 pays out an auction ID for each advertising space set in the content. The advertising space receiving unit 337 stores the auction ID for each advertising space in the planning information storage unit 321 in association with the planning ID, and further stores the advertising space information in the planning information storage unit in association with each auction ID. Stored in H.321. Here, the project ID is included in the advertising space information.

  The advertising space receiving unit 337 may receive the advertising space information including the auction period set by the client Q. In this case, the advertising space receiving unit 337 stores the auction period included in the advertising space information in the plan information storage unit 321. However, without being limited to this example, the advertising space receiving unit 337 may store a predetermined auction period in the plan information storage unit 321. For example, the advertising space receiving unit 337 may set a period from when the advertising space information is received until a predetermined number of days have elapsed as an auction period.

  Further, the advertisement space receiving unit 337 may provide the client Q with a submission site for inputting the advertisement space information. For example, the advertisement space receiving unit 337 inputs a time position at which the advertisement space is reproduced (hereinafter, sometimes referred to as a reproduction position), a reproduction time of the advertisement space, a display size of the advertisement space, and the like. Provide a trafficking site for. In this case, the advertising space receiving unit 337 receives various information input to the submission site as advertising space information.

(About service provider 338)
The service providing unit 338 presents the plan information accepted by the plan accepting unit 131 and provides an auction service for which the right to display an advertisement on the content planned by the client Q is a successful bid target.

  Specifically, the service providing unit 338 provides the auction page to the advertiser terminal 40 when receiving an auction page acquisition request from the advertiser terminal 40. At this time, the service providing unit 338 provides an auction page on which content planning details and information related to an auction for each advertising space are posted.

  For example, the service providing unit 338 acquires various pieces of information related to content from the plan information storage unit 321. In the case of the example in FIG. 13, the service providing unit 338 acquires, for each plan ID, the plan contents, the advertising space information for each auction ID, the current price, the bidder ID, the end date and time, and the like from the plan information storage unit 321. . At this time, the service providing unit 338 acquires only various types of information corresponding to the plan ID in which one or more auctions being held exist. Specifically, the service providing unit 338 identifies a plan ID corresponding to an auction ID whose current date and time is included in the auction period and date information is not stored at the end date and time, and corresponds to the identified plan ID. Various information to be acquired is acquired from the plan information storage unit 321.

  Then, the service providing unit 338 generates a list page that is a web page on which a list of various information related to the content is displayed. Then, the service providing unit 338 transmits the generated list page to the advertiser terminal 40. Thereby, the service providing unit 338 receives an acquisition request including the project ID corresponding to the content selected from the list page from the advertiser terminal 40. In this case, the service providing unit 338 generates an auction page on which the plan contents are posted using various information corresponding to the plan ID included in the acquisition request, and provides the generated auction page to the advertiser terminal 40. To do.

  Further, the service providing unit 338 receives bid information including the bid price from the advertiser terminal 40 via the auction page. In this case, the service providing unit 338 stores the bid price included in the bid information in the plan information storage unit 321 in association with the auction ID indicating the auction to be bid. At this time, the service providing unit 338 also stores in the plan information storage unit 321 the bidder ID corresponding to the bidder who is the sender of the bid information. The service providing unit 338 may accept a bidder ID together with bid information, or may use a bidder's login ID or the like as a bidder ID. In addition, when the auction is established, the service providing unit 338 stores the date and time when the auction is completed as the end date and time of the plan information storage unit 321.

  Here, FIG. 14 shows an example of an auction page W10 according to the third embodiment. FIG. 14 shows an example of the auction page W10 corresponding to the plan ID “P11” shown in FIG. As in the example illustrated in FIG. 14, the service providing unit 338 posts the plan content stored in the plan information storage unit 321 in the plan display column T11 of the auction page W10. In addition, the service providing unit 338 posts the advertising space information and the like stored in the plan information storage unit 321 in association with each auction ID in the bid display column T12. In addition, the service providing unit 338 publishes an image diagram in which the reproduction position of the advertising space is visible in the image display field T13. As described above, when the advertising space information includes information related to a plurality of advertising spaces, the service providing unit 338 publishes all the advertising space information on the auction page W10 and individually holds an auction related to each advertising space. To do.

  Although illustration is omitted here, the service providing unit 338 displays a bid page for inputting a bid price when the bid button displayed in the bid display field T12 is pressed. 40. Accordingly, the service providing unit 338 receives bid information including the bid price from the advertiser terminal 40 via the bid page.

  Then, the service providing unit 338 assumes that all auctions are formally established when all auctions related to the respective advertising spaces are completed. Specifically, the service providing unit 338 tentatively states that some of the auctions have been established until all of the auctions have been established, even if some of the auctions related to each advertising space have been completed. Suppose that In the case of the example illustrated in FIG. 14, the service providing unit 338 holds five auctions for the advertising spaces A to E. Here, when the holding periods of the respective auctions are different or when a prompt decision price is set for each auction, the five auctions are not necessarily finished at the same time. For example, it is assumed that only the auction related to the advertising space A is completed among the five auctions. In this case, it is assumed that the service providing unit 338 is in a state in which an auction related to the advertising space A is temporarily established and all successful bidders are temporarily determined until all five auctions are established. Then, after all five auctions are completed, the service providing unit 338 determines that all auctions have been formally established and determines the winning bidder of each auction. That is, the service providing unit 338 stores the end date and time in the plan information storage unit 321 each time the successful bidder is determined and the auction is ended. It is assumed that all auctions are formally established when end dates and times corresponding to all auction IDs are stored.

  Here, the service providing unit 338 may reject all auctions when some of the auctions are not established. As an aspect in which the auction is not established, there are a case where there is no number of bids and a case where the highest bid price does not reach the lowest successful bid price. In this case, the service providing unit 338 may hold all auctions again. Alternatively, the service providing unit 338 may hold only a part of the auctions that have not been established. At this time, the service providing unit 338 may set a lowest successful bid price lower than the previous lowest successful bid price in the auction to be held again. Alternatively, the service providing unit 338 may notify the requester Q to that effect when some of the auctions are not established. Then, according to the instruction from the client Q, the service providing unit 338 may determine whether to hold all auctions again or only some of the auctions that have not been established.

  Note that the auction page W10 illustrated in FIG. 14 is not limited to the illustrated example. For example, the service providing unit 338 may post the name of the client Q, the proposer R, and the content creator CP in the plan display field T11. In addition, for example, the service providing unit 338 may post in the plan display column T11 information on past proposals by the proposer R, information about the produced content corresponding to past proposals by the proposer R, and the like. Further, for example, the service providing unit 338 may display information (for example, a company name and a business type) regarding a bidder who bids for the highest price. Further, for example, the client Q may set the target amount of the successful bid price in the plan information. In this case, the service providing unit 338 may post the target price of the winning bid price in the plan display field T11. For example, the service providing unit 338 may post the auction period in the bid display column T12. Further, for example, the service providing unit 338 may not post an image diagram in the image display field T13.

(About the content reception unit 335)
Similar to the content reception unit 135, the content reception unit 335 corresponds to a plan requested by the client Q from the proposer R (for example, the proposer terminal 12) or the content creator CP (for example, the creator terminal 13). Accept the content to be. In addition, the content receiving unit 335 receives advertisement data incorporated in the advertising space from the successful bidder (for example, the advertiser terminal 40).

  Note that the successful bidder who has the right to display an advertisement may transfer this right to another advertiser. In this case, the content receiving unit 335 receives advertisement data from an advertiser who has the right to display an advertisement, not limited to the successful bidder. Hereinafter, even if it is simply expressed as “successful bidder”, the successful bidder includes an advertiser to whom the right to display an advertisement has been transferred.

(About the generation unit 339)
The generation unit 339 generates composite content by combining the content received by the content reception unit 335 and the advertisement data. Specifically, the generation unit 339 generates composite content after all auctions corresponding to predetermined plan information (plan ID) are established in the auction service provided by the service providing unit 338. At this time, based on the advertising space information stored in the plan information storage unit 321, the generating unit 339 makes a bid for the advertiser who has made a successful bid for the right to display an advertisement in the advertising space set in the content. Synthetic content is generated by incorporating advertisement data. Then, when generating the composite content, the generation unit 339 stores the composite content in the “produced content” in the plan information storage unit 321 and the production history storage unit 123. At this time, the generation unit 339 displays a file path name indicating the storage location of the composite content, identification information for identifying the composite content, a title of the composite content, and the like in the plan information storage unit 321 and the production history storage unit 123. It may be stored in “produced content”.

  Note that, as described above, the advertising space for which an advertiser makes a successful bid may correspond to an appearance space for causing an advertising product to appear in a video, such as product placement. In this case, the proposer R and the content creator CP receive, for example, an advertising product from an advertiser who is a successful bidder, and produce content such as a moving image using the received advertising product. For this reason, when the advertising space is a product placement, the content creator produces composite content including advertising data. That is, the content received by the content receiving unit 335 may correspond to the composite content. For this reason, the generation unit 339 described above does not perform the composite content generation process when the advertising space set for the content is only the product placement. In other words, when the advertising space that can be incorporated into the finished content is set in the content, such as the advertising spaces A to C shown in FIG. Perform the generation process.

(About the transmission unit 336)
The transmission unit 336 transmits the composite content generated by the generation unit 339 or the composite content received by the content reception unit 335 to the distribution server 20. As a result, the distribution server 20 distributes the composite content including the advertisement data to the user terminal 30 in response to a request from the user terminal 30.

[4. effect〕
As described above, the service providing apparatus 300 according to the third embodiment includes the service providing unit 338. The service providing unit 338 provides an auction service that presents plan information and makes a successful bid for the right to display predetermined content together with the content.

  Thereby, the service providing apparatus 300 according to the third embodiment enables the client to obtain an advertisement fee from the advertiser. Further, the service providing apparatus 300 can realize a comprehensive service related to content by providing an auction service as well as a service related to content production.

[5. (Modification)
The service providing system 2 according to the third embodiment described above may be implemented in various different forms other than the above embodiment. Hereinafter, another embodiment of the service providing system 2 will be described.

[5-1. Ad space information)
In the third embodiment, the example in which the advertising space receiving unit 337 receives the advertising space information from the client Q has been described. In other words, in the third embodiment, an example in which the client Q sets an advertising space for content has been described. However, the advertising space may be set by the proposer R or the content creator CP. That is, the advertising space receiving unit 337 may receive the advertising space information from the proposer R, or may receive the advertising space information from the content creator CP. Further, the service providing apparatus 300 may not accept the advertising space information from the client Q, the proposer R, and the content creator CP. In this case, the service providing apparatus 300 sets, for example, an advertisement frame such as a predetermined reproduction position and reproduction time in the content.

  For example, in the above-described third embodiment, an example in which a plurality of advertisement spaces are set for the same content has been described. However, one advertisement space may be set for the same content.

  Further, for example, in the above-described third embodiment, an example in which the composite content in which the advertisement data is incorporated into the content is delivered to the user terminal 30 is shown, but the advertisement data is displayed or reproduced by the user terminal 30. Each time it is done, it may be delivered to the user terminal 30 by an advertisement server (referred to as an ad server or the like) not shown in FIG. Specifically, the generation unit 339 of the service providing apparatus 300 may generate composite content by incorporating access information (for example, URL: Uniform Resource Locator) to the advertisement server into the content advertisement space. In this case, the user terminal 30 accesses the advertisement server based on the access information set in the advertisement space. Then, when accessed from the user terminal 30, the advertisement server distributes the advertisement data incorporated in the content to the user terminal 30. At this time, for example, the advertisement server selects advertisement data to be distributed based on the user attribute of the access source user. Then, the user terminal 30 displays the advertisement data acquired from the advertisement server in the advertisement frame of the content. In this example, the advertiser may transmit access information for accessing a moving image, a still image, or the like as an advertisement to the service providing apparatus 300 as advertisement data.

  In the third embodiment, the advertisement is described as an example. However, the content displayed on the content such as the moving image is not limited to the advertising content for the advertisement purpose. For example, the advertisement described above may be content for notifying weather information, earthquake disaster information, and the like.

[5-2. Compensation management)
Further, the service providing apparatus 300 described above may manage the winning bid amount obtained from the advertiser. For example, the service providing apparatus 300 may deposit a part or all of the winning bid received from the advertiser to the client Q. Further, for example, the service providing apparatus 300 may distribute and deposit part or all of the winning bid amount to the client Q, the proposer R, and the content creator CP.

[5-3. Advertiser)
In the third embodiment, the advertiser may be the client Q. In other words, the advertiser may request the service providing apparatus 300 to produce the content and may publish his / her advertisement in a partial advertisement space of the content. In this case, the service providing apparatus 300 excludes the advertising space in which the advertisement of the advertiser who is the client Q is incorporated from the auction.

[5-4. Service mode]
In the third embodiment, the example in which the service providing apparatus 300 provides an auction service for which the right to display an advertisement on the planned content is offered is shown. However, the service providing unit 338 of the service providing apparatus 300 may provide an auction service in which the right to display an advertisement is displayed on the already completed content or the like, not on the planned content. In the third embodiment, the service providing apparatus 300 generates the composite content. However, the composite content generation process may be performed by another apparatus such as the distribution server 20. In such a case, the service providing apparatus 300 may not include the content reception unit 335, the generation unit 339, the transmission unit 336, and the like.

  Further, the service providing apparatus 300 described above may provide a sales service that is not in an auction format. Specifically, the service providing unit 338 may provide a sales service for selling the right to display an advertisement on the content.

(Other embodiments)
Each embodiment mentioned above may be applied to various different forms besides the above. Other embodiments will be described below.

[1. Content type)
In each of the above-described embodiments, the moving image is mainly described as an example as the content. However, the content type is not limited to moving images. For example, the content described above may be an application such as a game, an electronic book, or a web page such as a web log. For example, a content creator can use the auction service described above when planning the production of a game, an electronic book, or a specialized web page.

  Here, FIG. 15 shows an example of content according to another embodiment. FIG. 15 shows an example in which the content is a game. In the example of FIG. 15, the client Q plans to create a game using a character icon.

  When the content as shown in FIG. 15 is applied to the third embodiment, for example, the client Q sets a plurality of types of icons as advertisement frames. Thus, the auction service described above can be applied to content such as games.

  In the case of the example in FIG. 15, the proposer R and the content creator CP receive an icon image for promotion from the advertiser who is the winning bidder, and use the received icon image or the like, similar to the product placement. Create a game. For this reason, the proposer R and the content creator CP produce composite content (game in this example) including advertisement data.

[2. program〕
In addition, the service providing apparatuses 100, 200, and 300 according to the above-described embodiments are realized by a computer 1000 configured as shown in FIG. 16, for example. Hereinafter, the service providing apparatus 100 will be described as an example. FIG. 16 is a hardware configuration diagram illustrating an example of a computer 1000 that implements the functions of the service providing apparatus 100. The computer 1000 includes a CPU 1100, RAM 1200, ROM 1300, HDD 1400, communication interface (I / F) 1500, input / output interface (I / F) 1600, and media interface (I / F) 1700.

  The CPU 1100 operates based on a program stored in the ROM 1300 or the HDD 1400 and controls each unit. The ROM 1300 stores a boot program executed by the CPU 1100 when the computer 1000 is started up, a program depending on the hardware of the computer 1000, and the like.

  The HDD 1400 stores programs executed by the CPU 1100, data used by the programs, and the like. The communication interface 1500 receives data from other devices via the communication network 50 and sends the data to the CPU 1100, and transmits the data generated by the CPU 1100 to other devices via the communication network 50.

  The CPU 1100 controls an output device such as a display and a printer and an input device such as a keyboard and a mouse via the input / output interface 1600. The CPU 1100 acquires data from the input device via the input / output interface 1600. Further, the CPU 1100 outputs the generated data to the output device via the input / output interface 1600.

  The media interface 1700 reads a program or data stored in the recording medium 1800 and provides it to the CPU 1100 via the RAM 1200. The CPU 1100 loads such a program from the recording medium 1800 onto the RAM 1200 via the media interface 1700, and executes the loaded program. The recording medium 1800 is, for example, an optical recording medium such as a DVD (Digital Versatile Disc) or PD (Phase change rewritable disk), a magneto-optical recording medium such as an MO (Magneto-Optical disk), a tape medium, a magnetic recording medium, or a semiconductor memory. Etc.

  For example, when the computer 1000 functions as the service providing apparatus 100 according to the embodiment, the CPU 1100 of the computer 1000 implements the function of the control unit 130 by executing a program loaded on the RAM 1200. The HDD 1400 stores data in the plan information storage unit 121, the producer information storage unit 122, and the production history storage unit 123. The CPU 1100 of the computer 1000 reads these programs from the recording medium 1800 and executes them, but as another example, these programs may be acquired from other devices via the communication network 50.

[3. Others]
Of the processes described in the above embodiment, all or part of the processes described as being automatically performed can be performed manually, or all of the processes described as being performed manually or A part can be automatically performed by a known method. In addition, the processing procedures, specific names, and information including various data and parameters shown in the document and drawings can be arbitrarily changed unless otherwise specified.

  Further, each component of each illustrated apparatus is functionally conceptual, and does not necessarily need to be physically configured as illustrated. In other words, the specific form of distribution / integration of each device is not limited to that shown in the figure, and all or a part thereof may be functionally or physically distributed or arbitrarily distributed in arbitrary units according to various loads or usage conditions. Can be integrated and configured. For example, the plan receiving unit 131 and the content receiving unit 135 illustrated in FIG. 3 may be integrated. For example, the plan receiving unit 131 and the advertising space receiving unit 337 illustrated in FIG. 12 may be integrated. Further, for example, the service providing apparatuses 100, 200, and 300 described above may be integrated with the distribution server 20.

  Moreover, each embodiment mentioned above can be combined suitably in the range which does not contradict a process content.

  As described above, some of the embodiments of the present application have been described in detail with reference to the drawings. However, these are merely examples, and various modifications, including the aspects described in the disclosure section of the invention, based on the knowledge of those skilled in the art, It is possible to implement the present invention in other forms with improvements.

  In addition, the “section (module, unit)” described above can be read as “means” or “circuit”. For example, the plan receiving unit can be read as a plan receiving means or a plan receiving circuit.

DESCRIPTION OF SYMBOLS 1 Service provision system 11 Requester terminal 12 Proposer terminal 13 Producer terminal 20 Distribution server 30 User terminal 100 Service provision apparatus 121 Plan information storage part 122 Producer information storage part 123 Production history storage part 131 Plan reception part 132 Proposal reception part 133 Information provision unit 134 Notification unit 135 Content reception unit 136 Transmission unit

Claims (17)

Planning reception means for receiving planning information on content planning,
Proposal accepting means for accepting proposal information related to the proposal to the plan;
Information providing means for providing the proposal information to the planner who is the transmission source of the plan information;
Notification means for notifying the proposal selected by the planner among the proposers that are the senders of the proposal information, the notification of the content production request;
A server device comprising: The proposal receiving means
Receiving the proposal information including information on a producer who produces the content;
The server apparatus according to claim 1. The proposal receiving means
Presenting the producer candidate to the proposer and accepting the proposal information including information on the producer selected by the proposer from the producer candidate;
The server device according to claim 2. The proposal receiving means
Presenting the candidate of the producer selected based on the plan information to the proposer,
The server device according to claim 3. The proposal receiving means
The proposal information including information on a combination of producers selected by the proposer by presenting to the proposer a combination of producers selected based on the production results of the content by the plurality of producers and the plan information Accept
The server device according to claim 3 or 4, wherein The proposal receiving means
Receiving the proposal information including information on a providing medium on which the content is provided;
The server device according to claim 1, wherein the server device is a device. The plan receiving means is:
Receiving the planning information including information on the production cost of the content or information on the production time of the content;
The server device according to claim 1, wherein The information providing means includes
Providing the planner with past proposal results by the proposer along with the proposal information,
The server device according to claim 1, wherein the server device is a device. The information providing means includes
As past proposal results by the proposer, provide information on the past proposals by the proposer and contents corresponding to the past proposals.
The server device according to claim 8, wherein: The information providing means includes
As the information about the content, the number of browsing of the content by the user, or an evaluation of the content by the user provided with the content,
The server device according to claim 9. The plan receiving means is:
Receiving the planning information including predetermined production conditions relating to the production of the content;
The proposal receiving means
Based on past proposal results by the proposer, accept proposal information from a proposer that satisfies the production conditions included in the plan information,
The server device according to claim 1, wherein the server device is a device. The plan receiving means is:
Receiving the planning information including predetermined production conditions relating to the production of the content;
The information providing means includes
Based on past proposal results by the proposer, providing the planner with proposal information received from a proposer that satisfies the production conditions included in the plan information.
The server device according to claim 1, wherein the server device is a device. The notification means includes
Notifying the producer designated by the proposer to produce the content according to the instruction from the proposer notified of the production request;
The server device according to any one of claims 1 to 12, wherein Recruitment means for recruiting producers who wish to produce the content according to instructions from the proposer;
The server device according to claim 1, further comprising: Service providing means for providing a sales service for selling the right to display the plan information and display the predetermined content together with the content;
The server device according to claim 1, further comprising: A service providing method executed by a computer,
Planning reception process for receiving planning information on content planning,
A proposal accepting step for accepting proposal information related to the proposal to the plan;
An information providing step of providing the proposal information to the planner who is the transmission source of the plan information;
A notifying step of notifying the proposal selected by the planner among the proposers that are the senders of the proposal information;
A service providing method characterized by including: Planning reception procedure for receiving planning information on content planning,
A proposal reception procedure for receiving proposal information related to the proposal to the plan;
An information provision procedure for providing the proposal information to the planner who is the transmission source of the plan information;
A notification procedure for notifying the proposal selected by the planner among the proposers that are the senders of the proposal information, the notification of the content production request;
A service providing program for causing a computer to execute.

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