JP2013152499A - Statistical database construction system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To achieve embodiment of a system for constructing a database with statistical data by an unspecified large number of answerers with respect to statistic themes by an unspecified large number of providers.SOLUTION: A user who performs access to a statistical database answers questionnaires relating to a statistic theme to be answered, and is provided with information in return so that it is possible to collect primary data, and to increase the parameters of statistical data. The user is shown how different the answers of the questionnaires are compared to the statistical data so that it is possible to increase satisfaction of the user. Various functions and a database necessary for constructing a system are connected to an Internet environment as a server. The user performs access via the Internet environment to a statistical data service system.

Description

Throughout the entire sentence including the claims, the content in {} has priority over the content outside {}.
The XXX server is a {function consisting of software and hardware} that provides a specific service XXX via the Internet environment.
The supplier is the owner of the server.
A sponsor is a provider of statistical themes.
The user refers to a specific statistical theme, and the applicant who is the viewer of the statistical data is the provider of primary data of the specific statistical theme.
The user / applicant is a user and applicant when the user and the applicant are the same person.
The term "advertiser" is used in the following description for the terms defined in the claims of the user who uses the system as an advertising medium.

Statistical data collection method Statistical database construction method Server (software, data)
Internet environment

The present invention applies the following known techniques and know-how.
In general, primary data is collected from a statistical result related to a specific statistical theme by a questionnaire, and statistical processing is performed based on an answer to the questionnaire.
The primary data is representatively from {summarizing responses to questionnaires} {summarizing responses from telephone inquiries} {summarizing taxes and other histories grasped by public institutions}. .

There are the following first, second and third problems.
The first challenge is to build a huge statistical database by {answering questionnaires from a large number of uncertain statistical themes to a large number of uncertain statistical themes} {at least without manual intervention in collecting and aggregating primary data}. Must be a technique.

The second problem is a method of {covering expenses required for collecting a large amount of primary data}.
Procurement of costs necessary to maintain and develop the system is extremely important. Human intervention is not a temporary solution, but it becomes a major barrier when it is continued.
In order to maintain and develop the system without making it obsolete, maintenance of the system is always required. At the same time, {funding and its procurement costs} must be solved at some low cost.
The second problem is more difficult than the technical problem of constructing the system as the first problem.

The third problem depends on whether or not the statistical database has marketability in order for the statistical database to continue to be developed without difficulty. Whether or not the statistical database has marketability is greatly influenced by {the quality of the collected statistical theme group}, {the statistical database parameter is at an appropriate level} and {the quality of the statistical data itself}.
Often, systems that do not bring economic benefits tend to become stale and obsolete, but conversely, developments are continually maintained and tend to be always active and adaptable to market needs. .

The present invention relates to a {system that operates on the Internet environment} including a method of overcoming {supply barrier} of {primary data necessary for constructing this statistical database}.

The system of the present invention has a function for a user who wants to view statistical data regarding a certain statistical theme to request a response to a questionnaire related to the statistical theme as a condition for browsing the statistical data.
at the same time,
Compared with {accumulated statistical data, i.e., a kind of average data}, a questionnaire function provided by the user / applicant has a service function that allows the user / applicant to know where the answer is. This feature increases user / applicant survey response satisfaction and significantly reduces the barrier to primary data collection.
With this function, the number of users / applicants is increased, and as a result, the provision of statistical themes by sponsors is promoted, and a statistical database is continuously and automatically developed.

On the other hand, the procurement of costs necessary for system maintenance can be expected to include the following first, second, and third added values that use the result of system operation as a resource. The company intends to facilitate fund procurement by incorporating into the system a function for automating commercial transactions corresponding to different added values.
First, the added value of {statistical results regarding a statistical theme possessed by a specific sponsor} viewed from the sponsor.
Second, the {added value of {primary data and secondary data}} obtained from a specific statistical theme, and the added value seen from the client, and {add system added to the advertisement medium}

There are the following first to sixth effects.
First, a huge amount of positive responses to questionnaires by a large number of uncertain applicants on a large number of uncertain statistical themes obtained from a large number of uncertain sponsors, regardless of local or global areas, mainly in the free market It is possible to automatically construct a statistical database of a large parameter.

Secondly, anyone can easily do the job of collecting statistical questionnaires from a wide range, which could not have been done by a specific experienced person or contractor. For example, it is possible to easily collect statistical data from foreign markets with no experience at the individual level.

Thirdly, depending on the method of statistical processing, the enormous amount of statistical data collected has the potential to greatly expand the scope of use, such as researching solutions to complex problems.

Fourth, the availability of a large amount of statistical data by a large number of uncertain respondents on a large number of uncertain themes may open up new statistical processing methods and use of statistical results { Have the potential to create new decisions and new businesses.

Fifth, regarding the specific statistical theme required by the sponsor, {Business transaction with added value of statistical data obtained through the operation of the supplier's system} is established, and the business transaction system is connected to the statistical database system. can do.

Sixth, regarding the statistical data required by the client, {Business transaction with added value of statistical data obtained by the operation of the supplier's system} is established, and the business system is connected to the statistical database system and its operation is a business. Can do.

Seventh, {the commercial transaction with the added value of the advertisement media of the system} is established, and the business transaction system can be connected to the statistical database system and its operation can be made into a business.

It is structure explanatory drawing of one Example of this invention. It is explanatory drawing of one Example of the database structure of the statistics theme of this invention. It is explanatory drawing of one Example of the database structure of the primary data of this invention. It is explanatory drawing of one Example of the database structure of the secondary data of this invention. It is explanatory drawing of one Example of a function of the applicant evaluation server of this invention.

Suppliers provide a statistical database system to the market.
Sponsors provide a statistical database system with questionnaires about specific statistical themes.
The user / applicant accesses specific statistical data in the statistical database system, provides questionnaire responses, and receives statistical data.
Sponsors pay for the provision of statistical themes.
The client pays for the use of statistical data.
Advertisers pay for using the system as advertising media.

As a specific example, a musician releases a song.
When the musician wants to ask the market for a questionnaire about his music to check the market reaction, the musician uses his computer to use the statistical database system of the present invention. The musician collects the items of the questionnaire, accesses the system, requests a questionnaire for his music, and performs a procedure related to {use and payment of usage fee} of the system.

Suppose that there is a person in the market who wants to check and evaluate the market evaluation of the song. The person uses his / her computer to access the statistical database system of the present invention, answer the questionnaire of the song, know the market evaluation of the song, and compare it with the answer of his / her questionnaire.

Suppose that someone wants primary or secondary data for a song to analyze the market's evaluation of that song. The person uses his / her computer to access the statistical database of the present invention and purchase necessary primary data or secondary data.

Further, it is assumed that there is a person who wants to place an advertisement on the browsing screen when accessing the statistical data of the musician. The person uses his / her computer to access the statistical database system of the present invention and purchase the advertisement screen he / she wants to hit.

The above is an example of the evaluation of specific music, but {administrative issues, policy issues, current affairs, social issues, social events, companies, organizations, products, publications, paintings, restaurants, TV radio broadcast programs, etc. } There are so many statistical themes in both the global level and the local level, as well as respondents to the questionnaire on statistical themes.
Since the individual statistical themes are hierarchized and classified, it is possible to analyze {the same or the same level} statistical themes in {horizontal or vertical arrangement}. Analysis from multiple angles regarding multiple statistical results, such as marketability, planning, and individuality, has the potential to find universal causal relationships through more advanced statistical processing. At least, there is certainly a need in the market for {to derive some kind of universal causal relationship} from {many types of statistical data}.

The following is a detailed description using the drawings.

FIG. 1 is a diagram illustrating the principle of an embodiment of the present invention.
1 Data Base is a database, and is composed of {Theme & Attribute Statistical Theme Database}, {Primary Data Base Primary Data Database} and {Secondary Data Base Secondary Data Database}. The contents of the database are all data groups obtained by system operation, {data group obtained from sponsor}, {data group obtained from user / applicant}, {statistical processing result data, respectively. group}
It is.

The second Data Base Server is a database server. The database server manages {management of statistical theme database generated in the process of collecting statistical themes} and {management of primary database generated in the process of collecting primary data}.

Retrieval Server 3 is {statistical data search server}. This server collects a large number of uncertain statistical themes, and manages {the statistical themes {hierarchization and classification} necessary for management} and {the services necessary for search browsing}.

4 Questionnire Server is a questionnaire collection management server. The survey collection management server is responsible for the management required for {{request questionnaire from user / appant}} and {answer questionnaire / user / appant}} regarding the statistical theme that the user / applicant wants to search and browse .

Evaluation Server 5 is an applicant evaluation server. This server compares {{statistical results of statistical themes that the user / applicant wants to browse} and {answer of the questionnaire provided by the user / applicant}}, {the comparison result is the user / applicant To administer necessary management.

6 Applicant Server is a server for presenting exchange conditions. This server is responsible for managing {procedures and contracts} necessary for {users to ask for answers to questionnaires on the statistical themes, and for users to become applicants} when users view statistical themes .

7 Sponsor Server is a statistical theme collection management server. When the sponsor wants to provide a statistical theme, the server will {provide the sponsor {provide the format related to the statistical theme and provide a statistical theme that meets the format guidelines}, It manages the {procedures and contracts} necessary for presenting system usage conditions and obtaining consent.

The client server 8 is a data provision management server. This server is responsible for executing {procedures and contracts} necessary for {providing the client {use and usage conditions} and obtaining consent}} when the client tries to use the statistical data.

9 Advertising Server is an advertisement management server. This server uses the {procedures and contracts} necessary for an advertiser to use the system as an advertising medium, by providing {the advertiser's {usage and usage conditions} to the advertiser and obtaining consent}. Control execution.

10 Sponsor PCs are computers operated by sponsors,
11 User / Applicant PC is a computer operated by the user / applicant, 12 Client PC is a computer operated by the client,
The 13 Advertiser PC is a computer operated by the advertiser.
These computers 11 to 13 have the function of a general web browser, and have the function of accessing the statistical database system of the present invention in the Internet environment.
14 Internet System is an Internet environment.
The 15 external servers are servers of other systems.
Reference numeral 191 is a supplier, that is, an owner of a statistical processing database system including 1 and 9 databases and servers.
101 Sponsor is sponsor,
111 User / Applicant is the user app cant,
121 Client is a client,
An Advertiser 131 is an Advertiser 151 system, which is another system that accesses one statistical database construction system.

The structure of the database 1 will be described below with reference to FIG. 2, FIG. 3, and FIG.
FIG. 2 is a structural example of a database relating to {statistical theme and its attributes} included in one database of FIG. 1 according to an embodiment of the present invention.
Statistical themes are wide-ranging across many disciplines. It should be easy for users / applicants to find out what statistical themes exist.

The figure is in tabular form, showing the horizontal axes of C1 and C2 and the vertical axis from R1 to R10.
Theme-j0 is necessary information to function as a database for statistical theme j.
The theme, description of the theme, location information, size information, theme hierarchy information, classification information, and the like are included.
Attribute-jk is information on the statistical theme j attribute k.
Answer Format-jk is information on the answer format of attribute Attribute-jk.
Calculation-Formura-jk is information about the statistical processing method of attribute Attribute-jk.
For example,
Theme-10 of the cell C1-R1 in the table is information necessary for {{the horizontal axis C1, C2} {the information set including the vertical axis R1, R2, R3, R4} to function as a database regarding the statistical theme 1}. Have.
Answer-Format-11 of table cell C2-R2 is information necessary for {function as {database of answer format} of Attribute-11}.
Calculation-Formura-11 in table cell C3-R3 is information necessary for {function as {database for statistical processing method} of Attribute-11}.
In addition, similarly, the contents of each cell are information necessary for functioning as a database.

FIG. 3 is a structural example of a primary data database included in one database of FIG. 1 according to an embodiment of the present invention.
The figure is in tabular form, showing the horizontal axes of C1 and C2 and the vertical axis from R1 to R10.
TM-j0-AP-m is information necessary for {the primary data of the mth applicant functions as a database} regarding the statistical theme j.
Location information, link information, size information, etc. are included.
AT-jk-ANS-m is the primary data information of the questionnaire response obtained from the mth applicant for the statistical theme j attribute k.
For example,
TM-10-AP-001 of cell C1-R1 in the table is information necessary for {the primary data obtained from the answer of the first applicant functions as a database} regarding the statistical theme 1.
AT-11-ANS-002 in cell C2-R2 in the table is the primary data obtained from the answer of the second applicant for attribute 1 of statistical theme 1.
The contents of each cell are information necessary for functioning the database and data obtained from the answer of the applicant regarding each attribute of each statistical theme.

FIG. 4 is a structural example of a secondary data database included in one database of FIG. 1 according to an embodiment of the present invention.
The figure is in tabular form, showing the horizontal axes of C1 and C2 and the vertical axis from R1 to R10.
TM-j0-parameter is information necessary for {statistic theme j, {information on secondary parameter of each attribute and function as database}.
Location information, link information, size information, etc. are included.
TM-j0-Average is {information on the average value calculation method of the secondary data of each attribute} and {information necessary to function as a database} regarding the statistical theme j.
Location information, link information, size information, etc. are included.
AT-jk-Parameter is the parameter of the questionnaire response obtained from the applicant for the statistical theme j attribute k.
AT-jk-Average is the average value of the questionnaire responses obtained from the applicant for the statistical theme j attribute k.
For example,
AT-11-parameter of table cell C1-R2 is a parameter of statistical data related to attribute 1 of statistical theme 1.
AT-11-Average in table cell C2-R2 is the average value of statistical data related to attribute 1 of statistical theme 1.
Similarly, the content of each cell is secondary data obtained from the answer of the applicant regarding each attribute of each statistical theme.

FIG. 5 is an example of a screen displayed by the applicant evaluation server Evaluation Server of FIG. 1 of the embodiment of the present invention on the applicant computer.
Theme-j shows that this graph is an evaluation on statistical theme j.
AVERAGE of a thick line means that the graph of the thick line is {the statistical processing result is an average value for each attribute}.
The medium width line APPLICANT indicates the answer result of each attribute of this statistical theme j of the applicant who accessed the statistical database.
ATjk and each arrow where k is 1, 2, 3, 4, 5, 6 represent the expression axis of attribute k of a specific statistical theme j. The position on the axis of the arrow is an attribute evaluation scale obtained from the answer of the applicant regarding the attribute k.
By looking at this graph, the user / applicant can know where his / her answer is compared to the statistical value.

The following is a general description of each claim.
Claim 1 relates to {system function}, {system configuration}, and {system configuration elements} of {statistical database construction system}.
Claim 2 relates to {a technique for collecting statistical themes}, and claim 3 relates to {a technique for providing statistical data to a person who seeks provision of statistical data}.
Claim 4 relates to {a technique for managing the use of the system as a commercial transaction} for {provider of statistical theme}.
Claim 5 relates to {a technique for managing the use of statistical data as a commercial transaction} for {customers of statistical data}.
Claim 6 relates to a {method for managing the use of the system as a commercial transaction contract} for an advertiser who uses the system as an advertising medium and wants to display an advertisement on the user's browsing screen.
Claim 7 relates to a method in which one statistical data construction system is used by another system

The functions and roles of each database and each server are defined including claims, but the system is composed of servers that are further subdivided into these functions, or a server in which these functions are further integrated It is not the essence of this proposal that it is a system consisting of The essence of this proposal is not {the function is divided in units of servers} but {the function described as a database or server exists in the system}.

The following is the essence of the present invention related to claims 1, 2, 3, 4, 5, and 6.
{Database}, {database server}, {database search server}, {questionnaire server}, {applicant evaluation server}, {statistical theme collection management server}, {data provision management server} and {advertising management server owned by suppliers } Exists as a function.
{Statistical theme}, {primary data}, and {secondary data} exist in the database.
The {database server} has a function of managing {collecting primary data and providing secondary data}.
The {database search server} has a function of providing a service for searching and browsing the database.
The {questionnaire server} has a function of providing a service that allows an appant to answer a questionnaire.
The {applicant evaluation server} has a function of providing a service for comparing {answer of an applicant questionnaire} and {statistical data}.
The {statistical theme collection management server} has a function of managing the collection of statistical themes, that is, questionnaire items. Furthermore, it has a function to manage transaction contract procedures when providing statistical themes.
The {data provision management server} has a function of managing the exchange of data in the database. Furthermore, it has a function to manage transaction contract procedures when providing database data.
The {advertisement management server} has a function of managing a transaction contract procedure when providing a system as an advertisement medium to an advertiser.
There are computers in the market with web browser functions owned by {sponsor}, {user / applicant}, {client}, and {advertiser}.
The above {database}, {respective server}, {respective computer} and {other system} function via the Internet environment.
The above is the essence of the present invention.

The following is not the essence of the present invention.
{Statistical theme} content and {How to express or describe the content}
The primary data that can be determined as statistical processing calculation method abnormality is not the essence of the present invention with respect to processing that does not accept access that can be determined as processing abnormality that eliminates the reflection to the secondary data.

{Statistical database with huge amount of basic data} built automatically by {uncertain many themes, uncertain many browsing respondents and uncertain many statistical data users} Have the potential to produce a variety of business effects and create opportunities for new business opportunities.

The enormous amount of basic data has the potential to provide data that will guide solutions to complex social problems, management issues, and business strategies that could not be achieved before, using purely scientific methods. Furthermore, based on the vast amount of basic data, there will be a place for creating new methods for providing smart statistical processing results, and there is a possibility of creating new specialized industries. In addition, the statistical database system released to the general market uses the system of the present invention without the need for experience and know-how for statistical data collection and analysis work that could only be done by some institutions until now. Just do it.

1 Data Base statistical database
Theme & Attribute {Statistical theme and its attributes} data group
Primary Data Base Primary data group for each statistical theme
Secondary Data Base Secondary data group for each statistical theme 2 Data Base Server Statistical database server 3 Retrieval Server Statistical data search server 4 Questionnaire Server Questionnaire collection management server 5 Evaluation Server Applicant evaluation server 6 Applicant Server Exchange condition presentation server 7 Sponsor Server Statistical theme collection management server 8 Client Server Data provision management server 9 Advertiser Server Advertising management server 10 Sponsor PC Computer operated by sponsor 11 User Applicant PC Computer operated by user / applicant 12 Client PC Computer operated by client 13 Advertiser Computer 101 operated by PC Advertiser Sponsor Sponsor 111 User / Applicant User / Applicant 121 Client Client 131 Advertiser Advertiser 1 Of Internet System Internet environment 15 External System external system server 151 System external system 191 Supplier supplier

C1, C2 Table row order
R1, R2, R3, R4, R5, R6, R7, R8, R9, R10 column order
Theme-j The jth statistical theme
Attribute-jk kth attribute for the jth statistical theme
Calculation Fomura-jk Attribute-jk secondary data {calculation or determination} method
TM-j0-AP-m obtained from the mth applicant of the jth statistical theme
Response management information
Mth applicant's answer on AT-jk-ANS-m Attribute-jk
TM-j0-Parameter Statistical parameter management information for the jth statistical theme
Statistical parameter for TM-jk-Parameter Attribute-jk
TM-j0-Average Management information of statistical average values for the jth statistical theme
Statistical average for TM-jk-Average Attribute-jk
AT-j1, AT-j2, AT-j3, AT-j4, AT-j5, AT-j6 Statistical theme j attribute 1,2,3,4,5,6
Evaluation axis
AVERAGE The line type is the statistical result of each attribute of the statistical theme.
Indicates a pattern that connects average values
APPLICANT The line type is answered by the accessing applicant.
Indicates a pattern that connects each attribute

Claims (7)

XXX server is a {function consisting of software and hardware} that provides a specific service XXX via the Internet environment,
A specific {statistical theme} and {one or more attributes} on the subject are statistical themes,
Sponsor a specific {statistical theme} provider,
The sponsor target is open to the market via the Internet environment and is an indeterminate number,
The primary data is {data for statistical processing} related to a specific statistical theme.
The primary data for {a specific statistical theme} is {the result of statistical processing according to a specific but arbitrary method} as secondary data,
{{Statistical theme}, {primary data}, and {secondary data}
{Function for managing database of statistical theme}, {Function for managing database of primary data} and {Function for managing database of secondary data} are {database server},
A database user is a user,
The audience of users is open to the market via the Internet environment and is a large number of indeterminates,
For the secondary data of the {specific statistical theme} that the user wants to know, {database search server} is the {function for providing a service for searching and browsing the database via the Internet environment} from the user's computer,
The primary data provider is the applicant,
For {specific statistic theme}, the {primary data input format} for requesting an answer from the applicant is a questionnaire,
For {specific statistic themes}, {{questionnaire is displayed on the applicant's computer} and {the applicant can answer the questionnaire} via the Internet environment} is the {study server}.
Since the user and the applicant are generally the same person, in general, a user having {user / applicant} as {user / applicant} searches and browses statistical data related to {specific statistical theme}. At that time, {the exchange condition for permission to view secondary data as the exchange condition for the secondary data is set to {exchange condition presentation server} for the user to execute the questionnaire request for the statistical theme}
When an applicant responds to a {specific statistic theme} questionnaire, as a price for providing the primary data, the applicant will be sent to the appcanto regarding {{before or after} updated by the appcant} The function that provides the comparison result between the secondary data} and the {answer of the questionnaire provided by the applicant} is {applicant evaluation server},
The target audience of users / applicants is open to the market via the Internet environment and is an indeterminate number.
The owners of {database}, {{database server}, {database search server}, {survey server}, {exchange condition presentation server}, and {applicant evaluation server}} are suppliers,
Sponsors and suppliers are generally separate, but as a special case they must be the same,
{{Sponsor}} and {User / App Cant}} use {Supplier provided {Database}, {Database Server}, {Database Search Server}, {Questionnaire Server}, and {Applicant Evaluation Server} The first feature is that {exchange condition presentation server} exists,
The second feature is that {statistical theme} provided by the sponsor exists in the database,
Regarding {specific statistical theme}, {browsing {statistical data} {user}} and {{question} answer {applicant}} on the condition of {{questionnaire} response The third feature is that the content of {permit browsing of {statistics data} exists in {exchange condition presentation server},
The fourth feature is that {primary data} obtained from {multiple users / applicants} answers and {secondary data extracted from {primary data}} exist in the database.
{User / applicant computer}, {database}, {database server}, {database search server}, {survey server}, {exchange condition presentation server}, and {applicant evaluation server} function via the Internet environment This is the fifth feature,
A statistical database construction system having the first, second, third, fourth and fifth features. The function for managing collection of {questionnaire about {{uncertain many statistical themes}} from {uncertain large number of sponsors} regarding {statistical themes} provided by the sponsor as defined in claim 1 is {statistical theme collection management Server},
{Statistical theme collection management server} shall be owned by the supplier,
The format for entering {{statistical theme possessed by sponsor} and {statistical processing method related to the statistical theme}} is a format,
{Statistical theme collection and management server} has the function to manage the procedures related to usage by giving {presentation of format} and {presentation of system usage conditions} to {sponsor computer} for access from a sponsor. Shall have
The sixth feature is that there is a {statistical theme collection management server} provided by the supplier and used by the sponsor.
In addition to the fifth feature of claim 1, the seventh feature is that {sponsor computer} and {statistical theme collection management server} function via the Internet environment,
A statistical database construction system having the features of {first, second, third and fourth} of {1} and {sixth and seventh}. {{{Primary data} or {secondary data} or {primary data and secondary data}}} relating to a specific statistical theme as defined in claim 1 as data,
Assume that the owner of the data is {{supplier} or {sponsor} or {supplier and sponsor}}
A client who wants to provide data,
When a supplier provides data in response to a client's request, the data owner's requirements are presented, and the function that manages the exchange of data is called {Data provision management server},
Assume that the owner of {data provision management server} is a supplier,
The eighth feature is that {data provision management server} exists,
In addition to the fifth feature of claim 1, the ninth feature is that the {data provision management server} functions in the Internet environment,
A statistical database construction system having the features {first, second, third, and fourth} of {1} and {the eighth and ninth}. Regarding {statistical theme collection management server} defined in claim 2,
When a sponsor asks a supplier to provide {statistical themes}, the supplier presents the terms and conditions for {usage and usage fee} of the system, and the sponsor agrees to the terms, so that the sponsor and the supplier The tenth feature is that {statistical theme collection management server} has a function to manage contract procedures so that a contract for {use and usage fee} can be established,
A statistical database construction system having the features {first, second, third, and fourth} of claim 1, {sixth and seventh features of claim 2, and the tenth feature. Regarding {data provision management server} defined in claim 3,
When a client asks a supplier to provide data, as a condition of use of the system, the supplier presents a condition regarding the {use and usage fee} of the system, and the client agrees to the condition so that the client and the supplier can The 11th feature is that the {data provision management server} has the function of managing the contract procedure so that the {Usage and usage fee} contract of the system can be established.
A statistical database construction system having the features of {first, second, third and fourth} of claim 1, {8th and ninth of claim 3}, and the eleventh feature. When a user browses the statistics database, the advertiser who displays the ad that appears on the screen the user is viewing is the advertiser,
Advertisers are {generally different from sponsors} but as a special case the sponsor is also the same as the advertiser,
The function that manages the collection of advertising items is {Ad Management Server}
The ad management server shall be owned by the supplier,
The {Ad Management Server}, in response to the advertiser's request, when the supplier provides the advertising space, the supplier provides the advertiser with the conditions regarding the {Usage and Usage Fee} of the system, and the advertiser By agreeing to the conditions, {Advertising system {Usage and usage fee} contract} between the advertiser and the supplier} will be established. Have the function of determining the scene}
The twelfth feature is that there is an {ad management server} provided by the supplier and used by the advertiser.
In addition to the fifth feature of claim 1, the thirteenth feature is that {Advertiser Computer} and {Ad Management Server} function via the Internet environment,
A statistical database construction system having the features {first, second, third and fourth} of {1} and {twelfth and thirteenth}. A set of statistical database building systems defined in claims 1 to 6 is defined as {one system}, and {1 system} is a {number} or { Having a name} or {number and name} is a fourteenth feature,
Any other system that accesses {1 system} via the Internet environment is called {other system},
The relationship between {{other systems} and {1 system}} is similar to the relationship between {{sponsor or client or advertiser} and {1 system}}, and {1 system} and It has the fifteenth feature of having a {data exchange service} function with {other systems},
A statistical database construction system having fourteenth and fifteenth features.