JP2010224700A - System and method for managing web site - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a WEB site management system for performing the batch management of a plurality of WEB sites in which different WEB applications are operated, and to easily perform the end management of the content, and to increase customer collecting effects by making the plurality of WEB sites cooperate with each other. <P>SOLUTION: This WEB site management system is configured to manage the addition/edition/deletion of content on the plurality of WEB sites of a user in a batch by using an API capable of remotely operating the WEB applications of each WEB service from the outside by a management server connected through the Internet to a plurality of WEB sites opened by using an external WEB service by a user, and to generate a link between the WEB sites for making the WEB sites cooperate with each other. Thus, it is possible to improve the degree of exposure of the content of the user on the Internet, and to develop the effects of SEO measures. <P>COPYRIGHT: (C)2011,JPO&INPIT

Description

The present invention relates to a WEB site management system and a WEB site management method, and more specifically, on a plurality of WEB servers operating different types of WEB application software (hereinafter simply referred to as “WEB applications”). The present invention relates to a WEB site management system and a WEB site management method for establishing and collectively managing a user's WEB site.

  At present, various web sites (hereinafter referred to simply as “sites”) have been established on the Internet by a large number of businesses, and not only through advertisements for their businesses, products and services, but also through the Internet. It is an important means of attracting customers. For this reason, it has become a problem for businesses to guide prospective customers to their own site among several sites.

  As countermeasures for this, the so-called “SEO countermeasures” are aimed at ensuring that your site is displayed as high as possible in the search results when a prospective customer searches for information with a specific keyword using a search site. The so-called method is generally used.

  Many of the major search sites circulate autonomous programs called “search robots” or “crawlers” on the Internet regularly or irregularly, and mainly collect text data in every site to build a search database. In addition, if a site content update is found, it is reflected in the database, and when there is a search request from the user, the database is searched and the search result is returned. Hereinafter, it is simply referred to as “search engine”).

  The criteria and method by which the search engine determines the order in which search results are displayed are the advanced trade secrets of each search site operator, and sites that have information that meets the search needs are preferentially presented to searchers. Based on the philosophy of doing this, the standards and methods are frequently changed with the aim of preventing high-level display by unfair means, but basically (i) hyperlinks (hereinafter referred to as “ It is known that a site that is simply referred to as “link”) and a site that is updated more frequently than (b) tend to be displayed higher in the search results.

This can be inferred that sites that are linked from many external sites provide important or useful information, and sites that are frequently updated are fresh. It can be assumed that the site is an active site that provides information.
In addition, even if the link is from the same external site, the more the external site is linked, the higher the “value” of the link to your site will eventually increase. It is known that there is a tendency to contribute to the improvement of the search result ranking of the site.

  In view of the search result display order trends of such search engines, of course, it is assumed that the site should be a site with excellent content, design and usability that can provide a wealth of useful information for prospective customers. Increasing the number of linked sites from a larger number of external sites, which are also “influential” sites with as many linked sites as possible, and updating your site as often as possible improves the ability to attract customers to your site. However, it is not easy to increase the number of linked links from external sites in a short period of time because there is a partner.

On the other hand, in addition to the conventional general WEB site, the number of sites called “blogs” in which individuals frequently post diary-like articles is increasing, and in recent years, WEB server operators are on the server. There are widespread services that allow the construction of a simple blog site in the form of a blog by lending an area to an individual or a company for free or at a low price.
Also, a service called “SNS (Socal Networking Service)” that forms various electronic communication spaces among registered members, including various functions such as personal space, electronic bulletin board function, and mailing list function with the blog-like functions described above. Is also popular.

The technical characteristics of these services are that, in general WEB sites, the WEB site production business that has been commissioned by the user or the user in the area on the WEB server that the user has contracted and lent by the server operator. Is a system that basically uploads all data sets that make up a WEB site, builds the site, and publishes it on the Internet. On the other hand, in blogs and SNSs, server operators run WEB application software for site management on the server Prepared and managed on top of the server area that was lent to registered users and provided a standard user site and personal space to the public, and the user only sent so-called “content” data such as text and images to the server When uploading, the WEB application software will store the data. In that on the model that is displayed in a predetermined space in the user site.

Therefore, although the user is restricted in the degree of freedom of the design and configuration of the site, the user-friendly interface (operation screen) provided by the WEB application is provided even if there is no specialized knowledge or experience regarding the construction and management of the WEB site. Through this, you can easily open and delete personal spaces on blogs and SNS, and add and modify content.

Focusing on the characteristics of such blogs and SNSs, recently, there has been an active movement to utilize these services for SEO countermeasures.
Specifically, a company that has already established and operates its own site (main site) registers with multiple blogs and SNS services, and secures its own blog site and personal space for each of them. Content such as introductions of products and services or related information (for example, “Store Manager's Diary”) is set, and a link to the main site is set on the content, and the visitor who accesses has been invited to click the link. It encourages visitors to the main site. Of course, the introduction of the blog site is also posted on the main site, and a link to it is generally set.

As a result, a “mutual link” is established in which links are established between one's main site and a plurality of one's own WEB sites, and the number of linked links on the main site increases by increasing the number of such WEB sites. The effect on SEO measures can be expected as “(b) Sites where links are set from more sites”.
Moreover, major blogs and SNS services have many registrants, and links to other WEB sites, blogs, SNSs, etc. are frequently made. The site is highly likely to be evaluated as a “site”, and the user can expect to secure a high-value link on the main site in a relatively short period of time.

  In addition to technical SEO measures, the existence of WEB sites with links to their main site on many WEB services can increase the probability that they will be seen by potential customers on the Internet. A major blog and SNS with many registered users can be accessed by many visitors every day, and the system itself introduces managed blogs and personal spaces and new updates (new information) ) In many cases, there is a high probability that the blog or personal space will be seen by visitors, and in turn, the chance to lead prospective customers from the external WEB site to the user's main site increases. We can expect the effect.

However, in order to secure own blogs and personal spaces in a large number of blog services and SNS services by the method as described above, the user needs to register with individual service providers.
In addition, when the content of the main site is updated, added or deleted, in order to reflect the content on individual blogs or personal spaces, or to announce it, each individual blog service or SNS service is accessed one by one. However, even if a user-friendly interface can be used, such work is currently burdened by the user.
As a method for reducing such a user burden, as in the invention described in Patent Document 1, a mechanism called “synchronous posting” that can update the contents of all the blogs simultaneously for a user who opens a plurality of blogs is used. A method is disclosed, but this is to update the blog by mobile phone email after ensuring the compatibility of the electronic parts of the blog called “friend parts” by sharing the structure of multiple blogs, It is set so that it is received in advance and reflected in the contents of the blog, and WEB services such as corresponding blogs are limited.
Also, as in the invention described in Patent Document 2, there is also known a method in which a web application on a plurality of WEB services can be operated using an API and contents of a plurality of WEB sites can be collectively updated. In order to secure his blog and personal space for the service and SNS service, the user needs to register with an individual service provider, and the burden on the user is not small.
JP 2008-310538 A JP 2008-27043 A

  In view of such a situation, the present invention provides a WEB site management system and a WEB site management method in which a user's WEB site is opened and collectively managed on a plurality of WEB servers operated by different types of WEB application software. For the purpose.

In order to achieve the above object, the WEB site management system according to the invention of claim 1 establishes and collectively manages a user WEB site on each of a plurality of WEB servers operating different types of WEB application software. A web site management system comprising: user authentication means for performing authentication by referring to a user information database based on user information input by a user from a user terminal device connected to a network; and the plurality of WEB servers for each authenticated user Access information database for storing access information for accessing each of the access information and using the WEB application software for each user, access information acquisition means for acquiring the access information, and transmission to the plurality of WEB servers User provided information to do The user-provided information database storing the user-provided information for each user, and using the user-provided information acquiring means for acquiring the user-provided information and the access information for each user acquired by the access information acquiring means, WEB site collective management means for collectively managing a user's WEB site using the WEB application software by transmitting the user provided information acquired by the user provided information acquisition means to the plurality of WEB servers. It is characterized by.

Further, the WEB site management system according to the invention of claim 2 is the WEB site management system according to the invention of claim 1, wherein the user-provided information should be transmitted from the plurality of WEB servers and managed collectively. WEB server selection means for selecting a WEB server is provided.

A WEB site management system according to the invention of claim 3 is the WEB site management system according to claim 1 or 2, wherein the access information for each of the plurality of WEB servers is authenticated by the user authentication means. It is characterized by comprising an access information registration means for registering for each user who has been registered.

According to a fourth aspect of the present invention, there is provided a WEB site management system according to any one of the first to third aspects of the present invention, wherein user-provided information to be transmitted to the plurality of WEB servers is provided. User provision information registration means for registering each user authenticated by the user authentication means in the user provision information database is provided.

A WEB site management system according to a fifth aspect of the present invention is the WEB site management system according to any of the first to fourth aspects of the present invention, wherein the user-provided information is newly added to a user on the WEB site. It contains all the data necessary to build a WEB site.

A WEB site management system according to a sixth aspect of the invention is the WEB site management system according to any of the first to fifth aspects of the invention, wherein the user terminal device connected to the network is a mobile phone. It is characterized by that.

Further, the WEB site management method according to the invention of claim 7 is a WEB site management method in which a user's WEB site is opened and managed collectively on a plurality of WEB servers operated by different types of WEB application software. A user authentication step of referring to a user information database for authentication based on user information input by a user from a user terminal device connected to the network, and accessing each of the plurality of WEB servers for each authenticated user. An access information acquisition step for acquiring access information by referring to an access information database storing access information for using the WEB application software for each user, and user-provided information to be transmitted to the plurality of WEB servers. Per user The user-provided information acquisition using the user-provided information acquisition step of referring to the memorized user-provided information database and acquiring the user-provided information, and the access information for each user acquired by the access information acquiring means A WEB site collective management step of collectively managing a user's WEB site using the WEB application software by transmitting the user-provided information acquired by the means to the plurality of WEB servers. .

  By the above means, the present invention can be applied to a user's blog site, an SNS personal space, or a separate ordinary space on a plurality of WEB servers operated by different types of WEB application software used for WEB services such as blogs and SNSs. By opening and managing the WEB site in a lump, even users who do not have specialized knowledge and experience regarding the construction and management of the WEB site can easily operate a large number of blog sites and personal spaces on the SNS.

In addition, a link to the user's own main site is set on the blog site, SNS personal space, or a separate regular WEB site, and the number of linked links from external sites is increased on the main site, and content addition / change / deletion on the main site By reflecting these updates on your own blog site, SNS personal space, and other regular WEB sites that are immediately linked, the main site itself can be easily displayed at the top of the search engine search result display. By increasing the “exposure degree” of the user's content at, it can be expected to enhance the effect of guiding prospective customers to the main site.

  Next, the best mode for carrying out the present invention will be described with reference to the drawings.

FIG. 1 is a diagram showing a configuration example of a network system 100 when a WEB server management system according to the present invention is applied.
The network system 100 includes a system main body 101, a user terminal device 107, a user main site WEB server 108, and external WEB servers 109, 110, and 111. The system main body 101 includes a management server 102, a user database 103, an access information database 104, a content database 105, and a management terminal device 106.

Further, the user main site WEB server 108 and the external WEB servers 109, 110, and 111 have WEB applications 301, 302, 303, and 304 that provide various WEB services in response to requests from the outside. A user main site 201 is opened on the WEB server 108, a blog site 202 is opened on the external WEB server 109, an SNS personal space 203 is opened on the external WEB server 110, and an external WEB site 204 is opened on the external WEB server 111. ing. The management server 102 also serves as a WEB server, and an internal site 205 is opened on the WEB server.
The management server 102, user terminal device 107, user main site WEB server 108, external WEB servers 109, 110, 111, and prospective customer terminal device 112 are connected to each other via the Internet W.
The external WEB servers 109, 110, and 111 are assumed to be blog service WEB servers, SNS service WEB servers, and normal WEB servers for external WEB sites, respectively, for convenience of explanation. However, the nature and content of each external WEB server are not limited to these, and the number of external WEB servers is not limited.
Therefore, unless otherwise specified, various WEB services using these external WEB servers are collectively referred to as “external WEB services”, and external WEB servers that operate these are collectively referred to as “external WEB servers”. In addition, a blog site, an SNS personal space, a normal external WEB site, and the like are collectively referred to as “external WEB site”.
In this system, the user main site 201 can also be subject to collective management in the same way as the above-described various external web sites. In this case, the user main site 201 is also managed collectively by this system. To be included in the concept.
Further, it is assumed that there are as many user terminal devices 107 as the number of terminal devices used by the user in order to use this system, and there may be a plurality of management servers 102 or management terminal devices 106. Of course, it is assumed that there are a large number of unspecified customer terminal devices 112.
Further, the arrangement of various devices existing in the system main body 101 in FIG. 2 conceptually shows mutual network connection, and is not necessarily limited to being physically installed in the same space. is not.

The management server 102 includes a management program 300, provides a user interface to the user terminal device 107, accepts a login authentication process for the user's system main body 100 and input of content data by the user, a user database 103, an access information Data input / output processing of the database 104 and the content database 105 is performed.
Further, the management server 102 transmits the content data input by the user to the WEB servers 108, 109, 110, and 111 that are management targets, and uses the WEB applications 301, 302, 303, and 304, and the user main site 201. To reflect on the blog site 202, the personal space 203 on the SNS, and the external WEB site 204,
A command including the content data is created based on a predetermined rule for each WEB application, and transmitted to each external WEB server.

The user terminal device 107 and the prospective customer terminal device 112 are a fixed type or notebook type personal computer (PC), a personal digital assistant (PDA), or a mobile phone, and browse the WEB site or the user interface of this system. A WEB browser that can be operated is provided.
When the user transmits content data for updating the external WEB site or the like to the management server 102, the data input by the user to the user terminal device 107 is converted into HTML (Hyper Text Markup Language) data and transmitted. Is done.

  The user database 103 includes user authentication data (user ID, password) for authenticating a user's login to the system main body 101, an identifier representing the address of the user's main site on the Internet, an external web service established by the user, and other users. It is a storage means for storing registration information.

  The access information database 104 includes destinations for identifying individual external WEB servers 108, 109, 110, and 111 to be managed on the Internet and transmitting a command statement to the respective WEB applications 301, 302, 303, and 304. Storage means for storing identifier information, authentication data for accessing each external WEB server, and access information data such as rules for creating a command statement predetermined for each WEB application.

  The management terminal device 106 is used by the system administrator of the system, and registers or deletes the external WEB service in which the user has opened an external WEB site as a collective management target of the system. This is a terminal device for changing registration information.

Note that the above-mentioned “predefined rules (for creating a command statement) for each WEB application” is generally called “API”.
API (Aplication
“Programming Interface” refers to “a convention on program description that serves as an“ entrance ”for making a function of a specific program available to other programs”. XML-RPC (eXtensible
Markup Language Remote Plocedure Call), AtomAPI, HTTPREQUEST, and the like are known.

As a function of the WEB application on the WEB server, for example, in the case of the WEB application of the blog service, there are an article posting function, an article editing function, an article deleting function, a comment receiving function, a track back function, and the like.
If the API of the WEB application is known, a network connection is established from a remote WEB server to the blog service blog server of the blog service via the Internet, and command data corresponding to the API is transmitted to the WEB server. This makes it possible to “remotely operate” the WEB application and use the various functions described above.

In this case, for example, in order to post an article to a blog site, the article content is written in an XML document having an article posting command created based on the corresponding API and transmitted to the blog WEB server. Then, the XML document received by the WEB application on the blog WEB server is read, and the article content is written (posted) at a predetermined position on the blog site according to the article posting command. Similarly, functions such as editing and deleting articles can be used from outside.
Note that HTTPREQUEST is slightly different in that an article is written in an XML document and then transmitted as HTTP header information to a target blog WEB server.

  By the way, the destination of each WEB server on the Internet is specified by an identifier called URL (Universal Resource locator). However, the WEB server is a destination for sending an XML document created according to the convention of each API and handing it to the WEB application. The identifier (URL) is generally called “end point”.

  In addition, in order to operate an WEB application using a statement of an XML document created based on the API rules and to write an article on a blog site or SNS personal space of a specific user on the WEB server, It is also necessary to grasp the identification information (ID, password, etc.) of the specific user in the WEB server.

  APIs are generally different for each WEB application, but many blog services, SNS services, and WEB service providers publicize their WEB application APIs together with the above endpoints. The information is stored in advance in the access information database 104 in association with the user identification information.

Then, when a certain user inputs one content data from the user terminal device 107 and transmits it to the management server 102 via the Internet W, the management server 102 is connected to an external WEB site where the user establishes a blog site, an SNS personal space, or the like. Access information such as API and endpoint is inquired to the access information database 104, an XML document of a desired operation instruction is created based on the acquired API, and one content data is written in the XML document, and the endpoint of the target external web server Send to all at once.

As a result, the user can input one piece of content data to the user terminal device 107 once, and the content data is reflected on all blog sites, SNS personal spaces, and external WEB sites established by the user at once. Therefore, the burden on the user is greatly reduced as compared with the case where the user accesses individual WEB services and writes content data individually.

  Further, when the management server 102 writes the user content data to the XML command document, it is set to automatically insert a link to the URL of the user main site 201 stored in the user database 103 in advance. it can.

  As a result, every time the user inputs one piece of content data, a link to the user main site 201 is displayed together with the content on all the external WEB sites of the user, and the user main site 201 receives the content from all of the external WEB sites. A link can be obtained, and the above-mentioned effect on SEO measures is exhibited.

It should be noted that the WEB service for reflecting content data collectively need not be all sites established by the user, and can be reflected only on sites designated by the user's selection. (At that time, as described above, the user main site 201 can also be a target of content data batch reflection.)
In that case, a selection unit capable of selecting a site to be transmitted and reflected on the user interface of the user terminal device 107 is provided, and the WEB server related to the site selected when the management server 102 inquires the access information database 104 Only the API and endpoint are acquired, and the command statement is transmitted only to the selected site.

The content database 105 is storage means for storing content data in HTML format transmitted from the user terminal device 107 to the management server 102 in association with each user.

The user can confirm the content data reflected in the external site in the past by inquiring the content database 105 through the management server 102. When the user selects and corrects the content data, the user can check the content data from the content database 105. By reading out to the terminal device 107, correcting it, and transmitting it again to the management server 102, the correction result can be reflected on all the WEB sites in a lump by the above-described procedure.
The internal site 205 established on the management server that also serves as the WEB server appropriately displays the content data (HTML format) stored in the content data base 105 and publishes it on the Internet.

The internal site 205 is a WEB site established by a business operator who operates this system, and provides a unique WEB service to the viewer.
It is conceivable that the user registers with the business operator when using this system, but the internal site 205 provides a unique WEB service and the registered user updates or adds content data. A registered user information display area (for example, “notification” or “new arrival information”) for displaying the information, and the user uses this system to establish a main site or a plurality of external web sites. When the content is updated at once, the “heading” of the content is displayed in the area, and a link for calling the corresponding content data in the content database 105 is set in the heading part.
Thereby, when the viewer who accessed the internal site 205 clicks on the headline, the latest content updated or added by the user can be displayed, and the effect of promoting the guidance of the prospect to the user main site 201 can be achieved. Can be expected.

  As an original WEB service of the internal WEB site 205, for example, an ASP (Aplication Service Provider) that provides a map search service is used, and a search condition such as an area classification or an industry classification input by a viewer (searcher) is used. There are known store search services that search for restaurants and merchandise stores that fall under and plot the search results on a map. However, in this system, information about registered users is actively linked with the map search service. Can be presented to the viewer (searcher).

Specifically, user information of a registered user having a store or the like that matches a search condition of a viewer (searcher) is registered in the user database 103, and the management server 102 inquires the user database 103 to perform the corresponding registration. When a user is found, the latest content data input and stored by the registered user is called from the content database 105, and “recommended information” is displayed in the registered user information display area outside the map search screen of the internal WEB site 205. Can be displayed.

In addition, when a viewer (searcher) puts a pointer or the like on an icon for plotting and displaying individual stores corresponding to the search condition on the map on which the search result is displayed, it is stored in the user database 103 in advance. Detailed information on the store or the like can be displayed by an information display window (so-called “balloon display”). Then, by setting a link to the registered user's user main site 201 or a WEB site such as the store in the detailed information displayed on the information display window, the viewer (searcher) clicks on the link. It is also possible to expect the effect of directing the viewer (searcher) directly to the registered user's main site or the like from the map search screen.

FIG. 2 shows that after a user who uses the WEB server management system logs in to the system from the user terminal device 107, the user performs update input such as creation / editing / deletion of contents. It is a conceptual diagram showing a flow of processing to be reflected in the internal site 205 and reflected in the blog site 202, the SNS personal space 203, and the external WEB site 204 on the external WEB servers 109, 110, and 111 collectively.
FIG. 3 is a diagram illustrating a process in which the system administrator performs management such as registration of an external WEB service using the system according to the present embodiment, and transitions of screens displayed on the management terminal device 106.
FIG. 4 is a diagram illustrating processing for adding, editing, and deleting content on the external WEB site in the system according to the present embodiment, and transition of screens displayed on the user terminal device 107.
3 and 4, reference numerals 501 to 505 are displayed on the management terminal device 106, and 601 to 608 are individual operation screens displayed on the user terminal device 107.

Next, with reference to FIG. 3 and FIG. 4, a method for managing an external WEB server and an external WEB site using this system according to the present embodiment will be described. It is not intended to limit the processing and procedure of each apparatus constituting the system shown in the description and the figure, the name and display contents of each screen, and the order of screen transition.
Further, the internal WEB site 205 is not an essential component of the system.

Hereinafter, a method in which the system administrator registers an external WEB site opened by a user for a plurality of external WEB services as a management target of the present system, or changes or deletes the registration information will be described.
In this case, the user applies for one or a plurality of external WEB services in advance, registers predetermined user setting information, and enters his / her external WEB site on the external WEB server related to the external WEB service. It is also assumed that the system administrator has acquired in advance information such as APIs and endpoints related to the web application of the external web service and stored them in the access information database 104. .

  First, when a system administrator inputs a predetermined URL for calling an external WEB service registration management function to the WEB browser on the management terminal device 106 (the so-called “previously stored in the WEB browser on the management terminal device 106”). “Bookmark” or the like may be used.) On the management terminal device 106, a “login screen A 501” for communicating with the management server 102 and logging in to the external web service external web service registration management function is displayed.

When a system administrator inputs and sends appropriate administrator authentication information (ID, password, etc.) to the login screen A501, the management server 102 that has received the inquiry inquires of an administrator database (not shown) and performs the management. If the user authentication information matches the user authentication information of the registered user stored in advance, the user is authenticated as a registered system administrator and logged in, and HTTP (Hyper for receiving subsequent system administrator transmissions)
A session by (Text Transfer Protocol) is started and held, and the “external WEB service registration management screen 502” is displayed on the management terminal device 106.

  The external web service registration management screen 502 displays an “external web service list” that lists external web services whose APIs and endpoints are currently disclosed and can be managed by this system.

Each of the external web services listed in the external web service list displays whether or not an external web service in which an API or an endpoint has been registered in advance is registered as a management target of this system. The system administrator refers to this and performs operations such as newly registering an unregistered external WEB service, or changing or deleting setting information of the registered external WEB service.

When newly registering an unregistered external WEB service that has not been registered as a management target by the present system, the system administrator clicks the “Add” button provided on the external WEB service registration management screen 502 to select “ A transition is made to the “external web service addition screen 503”, a desired unregistered external web service is designated from the name of the unregistered external web service displayed on the screen, and the “save” button is clicked.

In response to this, the management server 102 queries the access information database 104 to obtain access information such as APIs and endpoints related to the specified unregistered external web service, and registers the unregistered external web service in this system. To do.

As described above, the preparation for batch management of the external web sites respectively opened for the plurality of external web services registered by the system administrator is completed.

On the other hand, when changing or deleting the setting information of the external web service that has already been registered by the system administrator, the user clicks the “change or delete” button installed on the external web service list screen 502 to select “external web service”. The screen changes to the “change / delete screen 504”, and a desired registered external web service is designated from the name of the registered external web service on the screen.

In response to this, the management server 102 inquires the access information database 104 to acquire registration information related to the registered external web service designated, and displays a “registered service change deletion screen 505”.
The registration service change deletion screen 505 is provided with “OK” and “Delete” buttons.

When the system administrator inputs registration information change in the registration service change / deletion screen 505 and then clicks the “OK” button, or clicks the “delete” button as it is, the management server 102 registers the registered external web. It communicates with the external web server of the service, and changes or deletes the user registration information stored on the external web server using the web application.

  As a result, the system administrator can change or delete the registration information of the external WEB service.

  Next, a description will be given of a method in which the user collectively manages the contents of external web sites related to a plurality of external web services registered as management targets in the system by the system administrator.

  When a user inputs a predetermined URL for calling an external WEB site registration management function into the WEB browser on the user terminal device 107 (using a so-called “bookmark” or the like stored in advance in the WEB browser on the user terminal device 107) There is a “login screen B601” for logging in to the external web site management function for collectively managing external web sites related to registered external web services by communicating with the management server 102 on the user terminal device 107. Is displayed.

When the user inputs and transmits appropriate user authentication information (ID, password, etc.) to the external web site management function login screen 601, the management server 102 that has received the information inquires the user database 103, and the user authentication information is obtained. If it matches the pre-stored user authentication information of the registered user, it is authenticated and logged in as a registered user, and an HTTP (Hyper Text Transfer Protocol) session is started and held to accept subsequent user transmissions. At the same time, the “external WEB site management screen 602” is displayed on the user terminal device 107.

The external web site management screen 602 includes a “content management” for performing an operation of updating or adding the content of the user on the external web site related to a plurality of registered external web services registered as a management target in the system by the user. “Content” button that changes to “Screen 603” and a new external WEB site for one registered external WEB service (additional external WEB site and another external WEB site added to open) Or changing various settings (such as ID, password, URL, etc. for each external web site) of one or more external web sites already established for the registered external web service. An operation to make an external WEB site private or delete the external WEB site itself The Hare "site" button to transition to the "outside WEB site update deletion screen 604" is installed.

  When the user adds / updates content, the user clicks the “content” button to call the content management screen 603.

The content management screen 603 lists and displays the headings of the content data stored in the content database 105 up to the present time, and the user reflects each content data heading on the external WEB server. A status display as to whether or not this is permitted, and an “edit or delete” button for editing or deleting the content data are provided.
The content management screen 603 is also provided with an “add” button for performing an operation for additionally registering new content.

When the user edits or deletes content data already stored in the content database 105, when the user clicks an “edit or delete” button provided for each heading of the listed content data, a “content edit / delete screen 605 is displayed”. Is displayed.

In the content editing / deleting screen 605, a text box for displaying a content heading (title) and a content body in a state that can be edited by the user, and whether to display the content individually on an external WEB site are determined. “/ Hidden menu”, a “register” button for updating and registering the edited content in the content server 105, and a “delete” button for deleting the content.

When the user edits the content heading or body text on the content editing / deletion screen 605 and clicks the “Register” button, the edited content is transmitted from the user terminal device 107 to the management server 102 as data in HTML format, and is managed. The server 102 overwrites and stores the pre-edit content on the content server 105.

On the other hand, the management server 102 queries the user database 103, generates an XML command document corresponding to all the external web services related to a predetermined external web site where the user is permitted to reflect the content, and edits the document After the content is written, each content is transmitted to a predetermined external WEB server, and all the pre-edit contents on the predetermined external WEB site are collectively replaced and displayed using the respective WEB applications.

When the user deletes content, when the user clicks the “delete” button after confirming the content on the content edit / delete screen 605, a delete command is transmitted from the user terminal device 107 to the management server 102, and the management is performed. The server 102 deletes the corresponding content data on the content database 105.

  On the other hand, when the user additionally registers new content, a “content addition screen 606” is displayed when the “add” button is clicked.

  In the content addition screen 606, a text box for the user to input a headline (title) of the additional content and a body of the additional content, and whether or not the additional content is individually reflected on the external WEB site are determined. A “display / non-display menu” and a “register” button for additionally registering the additional content in the content server 105 are provided.

When the user enters the headline and body of the additional content in the text box on the content addition screen 606 and clicks the “Register” button, the additional content is transmitted from the user terminal device 107 to the management server 102 as HTML format data. The management server 102 stores it in the content database 105.
At this time, the URL of the user's main site can be inserted into the content body that the user enters in the text box.

Upon receiving the content data in the HTML format, the management server 102 simultaneously queries the user database 103 and generates an XML command document corresponding to all the external web services related to a predetermined external web site where the user is permitted to reflect the content. Then, the additional content is written and transmitted to each predetermined external WEB server, and added to all the predetermined external WEB sites in a lump using the respective WEB applications to be reflected and displayed.

  At this time, if the URL of the user's main site is inserted in the body of the written content, a link to the user's main site is generated in the content.

On the other hand, when the user clicks the “site” button on the external web site management screen 602 described above, the screen transitions to the external web site update deletion screen 604.
The external web site update / deletion screen 604 lists a list of external web services in which the user stored in the access information database 104 has opened an external web site so far. For each name, a status display as to whether or not the user is allowed to reflect the content on the external WEB site on the external WEB service, and “change or delete for changing or deleting the setting information related to the external WEB site” A "Delete" button is installed.
The external web site update / delete screen 604 is also provided with an “add” button for performing an operation for additionally registering a new external web service that can be collectively managed by the system.

When the user clicks the “change or delete” button, a transition is made to an “external WEB site change / delete screen 607” that displays various setting information at the current time of the external WEB site. When a change in various setting information is input, the management server 102 transmits the change information to the user database 103 and the access information database 104 to overwrite and change the setting information.
When the user selects deletion of an external site on the screen, the management server 102 deletes the setting information related to the WEB site from the user database 102 and the access information database 104, and the WEB site is related to the user. Is excluded from the control of collective management by this system.

On the other hand, when the user clicks the “add” button on the external web site update deletion screen 604, the screen transitions to the “external web site addition screen 608”, and the content among the external web sites currently established by the user for the external web service A list of registered external WEB sites that are not subject to collective management is displayed.
When the user designates a desired WEB site from the list of registered external WEB sites, the management server 102 newly stores the setting information of the external WEB site in the user database 103 and the access information database 104. Thereafter, the WEB site It is added to the target of the user's content batch management.

  In the above description, the user terminal device 107 is mainly a fixed or notebook personal computer (PC), a personal digital assistant (PDA), or a mobile phone, and the user interface of the present system can be browsed. It is assumed that a WEB browser capable of operating the WEB browser is provided, and the user operates the system through the WEB browser. However, the user creates new content, transmits it to the management server 102, If it is limited to the function reflected on the external WEB site, the system can be easily used by using the e-mail creation and transmission function provided in the user terminal device 107 instead of the WEB browser as shown below.

  Specifically, a mail server 113 that transmits and receives e-mails connected to the management server 102 via a network is installed in the system main body 101, and an e-mail receiving e-mail address assigned to each user is assigned to the mail server 113. Set it.

  Using the email creation function of the user terminal device 107, the user creates an HTML email with the subject of the email as the content heading in the system and the body of the email as the content body and assigns it to the user. To the received e-mail receiving e-mail address.

The mail server 113 that has received the electronic mail transmits HTML mail data to the management server 102.
The management server 102 that has received the message recognizes the subject of the mail as the content header in the system, recognizes the body of the mail as the body of the content, and is the sender from the email receiving email address that received the email. By specifying the user, the content data is stored in the content database 105 in the same manner as the content data input from the user terminal device 107 into the text box of the content addition screen 606 by the user.
Thereafter, the management server 102 generates an XML command document, writes the content in the document, transmits it to a predetermined external WEB server, and uses each WEB application to reflect it on a predetermined external WEB site. It is.

  With the above procedure, the user can use the user terminal device 107 (for example, a general mobile phone) that can create and send an e-mail as long as the user can use the same effort and feeling as sending a normal e-mail. Content can be easily added regardless of time or place and reflected on the external WEB site at once.

  The preferred embodiments of the present invention have been described above, but the present invention is not limited to the above-described embodiments, and changes or substitutions can be made to the above-described embodiments within the scope of the present invention. .

For example, in the present invention, a user applies for one or a plurality of external web services in advance, registers predetermined user setting information, and sets his / her external web site on the external web server related to the external web service. It is assumed that it has been established.
This is because a WEB service use contract between a user and an external WEB service operator is generally based on a service contract that is established only by an application from the user himself / herself.

Here, the operator of this system may sign a contract with an external WEB service operator on behalf of users who have already been registered in this system on behalf of the external WEB service. If possible, it becomes possible for the individual user to collectively perform a procedure for establishing an external WEB site individually using the external WEB service.
In this case, an external WEB service provider who newly opened a blog or other WEB service can acquire a number of new service users in a short period of time. On the other hand, for users of this system, an external WEB service is individually provided. Opening a new external web site almost automatically through this system without registering with the business operator, improving the exposure of your content on the Internet and increasing the number of back links to your main site There is a merit that both effects of strengthening SEO measures can be expected.

  Specifically, first, login information such as ID and temporary password and access information such as APIs and endpoints for each user of this system from a new external WEB service collectively contracted by this system operator. And the login information is stored in the user database 103 and the access information is stored in the access information database 104 in association with each user.

In many external web services, a template registered on a plurality of types of web sites set in advance when a user registered on the operated web server newly opens a web site (generally referred to as a “template”). The web site in the initial state is semi-automatically entered simply by inputting the minimum necessary content (text data and image data of WEB site titles and self-introductions, so-called posted articles, etc.) into the WEB application interface. The method that can be opened is taken.
Since the operations for opening these initial WEB sites are also performed using the WEB application, the API of the rules for causing the WEB application to execute these operations is also stored in the access information database 104.

  On the other hand, on the external web service registration management screen 502, a new external web service name is added to the external web service list, and a new “open” button is set on the screen, and the user clicks the “open” button. When clicked, a “new WEB site establishment screen 506 (not shown)” is newly displayed.

The new WEB site opening screen 506 includes an input area such as a text box for inputting a minimum content necessary for generating and opening a WEB site in an initial state using the WEB application of the WEB service, and “Register”. Install a button.
When the user inputs necessary content and clicks the “Register” button, the management server 102 queries the access information management database 104 to obtain access information such as the corresponding API, and writes the necessary minimum content. An XML instruction document is generated and transmitted to an external web server of the external web service, and a new external web site of the user is opened on the external web server using the web application.
Further, the management server 102 simultaneously stores the WEB service and the newly opened external WEB site in the user database in association with the user, and lists the external WEB services on the external WEB service registration management screen 502 and the external WEB service. The newly opened external WEB service name is also displayed in the external WEB service list on the change / delete screen 504.

As described above, a user can enter a new external WEB site on the external WEB server of the external WEB service only by inputting the minimum content using the system without applying for the new external WEB service. Can be established.
In addition, the external web service that opened the external web site through this system is added / changed / deleted as the management target of this system, or registered as the management target, as well as the external web service that opened the external web site by itself. In that case, the contents can be added, edited, and deleted at once.

  From the viewpoint of security, as described above, the login password for each user acquired from the new external WEB service provider is “temporary password”, and the password is displayed on the external WEB service change / delete screen 504 of this system. It is desirable to be able to make changes.

In the first embodiment described above, when transmitting content to an external WEB service, a content heading (title) and content body text are transmitted collectively and reflected on the external WEB site as well. However, since the heading (title) and the text or the image data in the text are described as separate data in the XML command document, the text is common and only the heading (title) is different depending on the nature of the external WEB site. Alternatively, the heading (title) may be common and only the text may be different for each external WEB site, or only the text may be fixed and displayed, or the reverse display may be performed.
As a result, this system may make the content of the external WEB site basically the same, or a part of the content can be made different, so that the user can consider various appealing effects on the prospective customers. Can deploy and operate the site.

In addition, when the external WEB service is a blog service, an API that operates a comment management function or a trackback management function of the WEB application, a comment posted by a visitor to each blog on the content, or the blog is trackbacked. May be transmitted to the management server 102 so that all comments and trackback information can be viewed together when the user accesses the system.

  In addition, the user uses the RSS generation function of the WEB application of each WEB service through the management server 102 using the API, and generates and distributes the RSS feed to the external WEB site, thereby updating the content of each external WEB site. Can be widely announced.

  On the other hand, mail servers that send and receive e-mail over the Internet have a so-called “broadcast function” that can send a single e-mail to a number of pre-registered e-mail destination addresses. The “e-mail magazine” service (hereinafter simply referred to as “e-mail magazine”), which sends e-mails in the form of articles to a large number of “readers” registered regularly or irregularly using, is actively used. There are many companies that provide e-mail magazine distribution services commercially.

  In recent years, many businesses have recruited e-mail magazine readers on their WEB sites, etc., and content such as advertisements for their businesses, products, and services, along with information useful to readers, to the e-mail addresses of readers who have subscribed and registered. We regularly distribute e-mail magazines including

  This e-mail magazine service is operated by an e-mail server equipped with a broadcast function that can send e-mail magazines to a large number of e-mail addresses all at once, and e-mail magazines received from pre-registered users (e-mail magazine issuers). The e-mail issuance server (so-called “e-mail magazine stand”) or the like that processes the contents of the e-mail in the form of e-mail, etc., many e-mail magazine issuance servers can be operated from outside by API.

  Therefore, similarly to the external WEB service in this system, a plurality of e-mail magazine distribution services can be operated using the e-mail magazine stand API to automatically distribute the user's contents as e-mail magazines.

In this case, one or more e-mail magazine distribution services are registered in advance in this system, and on the other hand, an e-mail magazine distribution acceptance form for visitors is created on an external WEB site using the API and distributed to each external WEB server. Accumulate the previous email address.
Then, the e-mail address that the user input from the user terminal device 107 is transmitted to each e-mail magazine stand by the management server 102, and the e-mail address based on the content is created using the API, and stored. To send to.

  As described above, according to the present invention, a user of this system can operate a plurality of WEB applications operated by different types of WEB applications in various WEB services that provide a blog site, an SNS personal space setting, or a conventional WEB site opening operation service. Since each user's WEB site can be opened and managed on the WEB server, not only can the “exposure degree” of the user's content on the Internet be easily increased, but also the contents of the plurality of WEB sites can be collectively managed. Or arbitrarily selected, added, edited, or deleted, and a link from the plurality of WEB sites to the user's main site can be easily set. Search engine for both websites Search results can increase the effect on the SEO measures that display order improvement in, it can be expected to the effect that in turn induction of prospects on the Internet to the user's business.

It is a figure which shows the structural example of the network system at the time of applying the WEB server management system which concerns on this invention. It is a figure which shows the flow of the data transmission / reception of the user in this WEB server management system concerning this invention, this system, an external WEB server, etc., and its process. It is a figure which shows the management process by the system administrator in the WEB server management system which concerns on Example 1, and the transition of the screen displayed on the management terminal device. It is a figure which shows the management process by the user in the WEB server management system which concerns on Example 1, and the transition of the screen displayed on a user terminal device.

W Internet 100 Network system 101 System main body 102 Management server 103 User database 104 Access information database 105 Content database 106 Management terminal device 107 User terminal device 108 User main site web server 109, 110, 111 External web server 201 User main site 202 Blog site (Example)
203 SNS personal space (example)
204 External web site (example)
300 Management program 301, 302, 303 WEB application 401, 402, 403, 404 API
501 Login screen 1
502 External web service registration management screen 503 External web service addition screen 504 External web service change deletion screen 505 User registration information change deletion screen 601 Login screen 2
602 External web site management screen 603 Content management screen 604 External web site update deletion screen 605 Content edit deletion screen 606 Content addition screen 607 External web site change deletion screen 608 External web site addition screen

Claims (7)

A web site management system for establishing and managing a user's web site on a plurality of web servers operating different types of web application software,
User authentication means for performing authentication by referring to a user information database based on user information input by a user from a user terminal device connected to a network;
Access information for acquiring the access information by referring to an access information database for storing the access information for accessing each of the plurality of WEB servers and using the WEB application software for each authenticated user. Acquisition means;
User provision information acquisition means for referring to a user provision information database storing user provision information to be transmitted to each of the plurality of WEB servers for each user, and obtaining the user provision information;
By using the access information for each user acquired by the access information acquisition means and transmitting the user provided information acquired by the user provided information acquisition means to the plurality of WEB servers, the WEB application software WEB site batch management means for collectively managing users' WEB sites using
A WEB site management system comprising: WEB server selection means for selecting the WEB server to be collectively managed by transmitting the user-provided information from the plurality of WEB servers;
The WEB site management system according to claim 1, further comprising: Access information registration means for registering access information for each of the plurality of WEB servers for each user authenticated by the user authentication means;
The WEB site management system according to claim 1, further comprising: User provision information registration means for registering user provision information to be transmitted to the plurality of WEB servers in the user provision information database for each user authenticated by the user authentication means;
The WEB site management system according to claim 1, further comprising: The user-provided information includes all data necessary for newly constructing the user's WEB site on the WEB site.
The WEB site management system according to any one of claims 1 to 4, wherein the WEB site management system. The network-connected user terminal device is a mobile phone.
The WEB site management system according to any one of claims 1 to 5, wherein A web site management method for establishing and managing user web sites on a plurality of web servers operating different types of web application software,
A user authentication step of performing authentication by referring to a user information database based on user information input by a user from a user terminal device connected to the network;
Access information for acquiring the access information by referring to an access information database for storing the access information for accessing each of the plurality of WEB servers and using the WEB application software for each authenticated user. An acquisition step;
A user-provided information acquisition step of referring to a user-provided information database that stores user-provided information to be transmitted to the plurality of WEB servers for each user, and acquiring the user-provided information;
By using the access information for each user acquired by the access information acquisition means and transmitting the user provided information acquired by the user provided information acquisition means to the plurality of WEB servers, the WEB application software WEB site collective management step for collectively managing users' WEB sites using
A WEB site management method comprising: