JP2010102278A - Spectacles sales system - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To attain the sales promotion of spectacles using a demonstrative lens in a spectacles shop. <P>SOLUTION: In this sales system in which spectacles are sold by removing demonstrative lenses (30) and replacing them with lenses ordered when taking orders in the spectacles shop, the spectacles with the demonstrative lenses subjected to uniformized or patterned coloring and ornamentation (40) are arranged at least at one corner (10) of the spectacles shop or in almost all spaces in the shop. Customers are attracted with the ornamentation of the demonstrative lenses, thereby promoting the sales of the spectacles. When the customer orders spectacles, the customer can selectively order either of the same corrective lenses as the colored and ornamented demonstrative lenses or ordinary corrective lenses. <P>COPYRIGHT: (C)2010,JPO&INPIT

Description

  The present invention relates to an eyeglass sales system in an eyeglass retailer.

  Conventionally, in sales at a spectacle retailer, a frame fitted with a demo lens that has no color is displayed and sold.

  However, in spectacles, the surface area of the lens is larger than that of the frame, and the spectacles are sold with the lenses facing the front. Until now, the lens could not be used for the sale of eyeglass retailers.

  In order to make the above-mentioned problem, that is, the demo lens of spectacles, useful even for sales promotion at a spectacle retailer, the present invention removes the demo lens when ordering at the spectacle retailer, and orders the lens. Is a sales system for selling eyeglasses, and equipped with demo lenses with uniform or patterned colors and decorations in at least one corner of eyeglass retailers or almost all spaces in retail stores We proposed a spectacle sales system characterized by arranging the spectacles, attracting customers by decorating the demo lenses, and promoting the sales of spectacles.

  In addition, when a customer orders glasses next time, the eyeglass sales system is characterized in that either a correction lens having the same pattern as the color / decoration demo lens or a normal correction lens can be selected and ordered. I made a proposal.

  By adopting the present invention, the means for selecting glasses will be diversified, and a sales system in an unprecedented spectacle retailer will be completed by combining the color tone and atmosphere of the spectacle retailer as a whole and the color tone and decoration of the demo lens. Become.

  A sales system for selling eyeglasses by removing the demo lens and replacing it with a custom lens when placing an order at an eyeglass retailer, and at least one corner of the eyeglass retailer or almost all the space in the retail store Glasses sales system characterized by arranging glasses equipped with demo lenses with uniform or patterned colors and decorations, attracting customers by decorating the demo lenses, and promoting sales of glasses.

  FIG. 1 is a perspective view in which spectacles (20, 21,...) Are arranged in one corner 10 in a spectacle retailer, and among them, demo lenses 30, 30 of spectacles (20, 21,. For example, the color portion or / and the decorative portion 40 are provided in the same manner for each column as shown in the drawing. The colors may be the same or change in a gradation.

  In the next row S2, glasses (20a, 21a,...) Fitted with demo lenses 41 having colors and decorations different from those of the row S1 are similarly prepared. The same applies to the next column S3. Of course, only this corner 10 may be sufficient, and it is also preferable to make it the same for every other corner of the store.

  Next, in the stand type corner T of FIG. 2 as well, some colors and decorations are uniformly applied to the demo lenses of the glasses (20b, 21b...) For each wall surface (50, 51, 52, 53). As a result, customer attention increases and the probability of holding glasses increases. Therefore, the probability of purchasing increases.

  FIG. 3 is a diagram showing a sales system according to another embodiment of the present invention. First, when eyeglasses are sold, a correction lens owned by the retail store is conventionally attached like the system on the right side. . This system also allows customers to order corrective lenses with the same color and decoration as the customer's favorite demo lens. This is because the corrective lens at the retail store has a coating on the surface and cannot be dyed or the like on the surface.

  FIG. 4 is a front view of one example of a demo lens (LR) used in the sales system of the present invention. Of course, the demo lenses (L, R) may be dyed with the same thin color as a whole, but in the present invention, the color near the viewpoint Q is not colored or patterned, so that it enters the field of view. For example, an object that is colored or decorated within 1 cm from the edge and obliquely to the central horizontal lines G1 and G2 from the edge is preferable, and the color pattern of the frame can be accurately seen without disturbing the visual field. .

In the eyeglass retailing, the possibilities of sales methods using lenses will expand.

Implementation perspective view of a corner in a retail store Implementation perspective view of a stand corner in a retail store Sales system diagram using the present invention Front view of an application example of a demo lens used in the system of the present invention

Explanation of symbols

10. One corner 20, 21 at the eyeglass retailer, ... Glasses 30, Demo lens 40, Demo lens decoration part S1, S2 Row T Stand corner 50, Stand corner wall

Claims (2)

A sales system for selling eyeglasses by removing the demo lens and replacing it with a custom lens when placing an order at an eyeglass retailer, where at least one corner of the eyeglass retailer or almost all the space of the retail store Glasses sales system characterized by arranging glasses equipped with demo lenses with uniform or patterned colors and decorations, attracting customers by decorating the demo lenses, and promoting sales of glasses. 2. The eyeglass sales system according to claim 1, wherein a customer can select and order either a correction lens having the same pattern as the color / decoration demo lens or a normal correction lens when ordering eyeglasses.

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