JP2008165663A - Information adding device and information adding method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To resolve the problem that it is impossible to discriminate what is meant by which two-dimensional code, because of the existence of a plurality of two-dimensional codes, when a logo of a company or the like is inserted to or disposed near a photographed image and a two-dimensional code accessible to detailed information of a home page or the like of the company or the like and another two-dimensional code meaning other information are disposed. <P>SOLUTION: The information adding device and the information adding method are so configured that, for example, a two-dimensional code accessible to detailed information of the home page or the like of the company or a group is disposed near company image information data like a log mark or a CI mark, which is obtained by designing a name, a (R) name, (R), or a friendly name of the company or the group by using design letters, in the photographed image and code information other than the two-dimensional code is disposed in a position distant from the company image information data. <P>COPYRIGHT: (C)2008,JPO&INPIT

Description

  The present invention relates to an apparatus for adding information such as an advertisement to an image including a photograph and an information adding method useful for both a photographer or an observer who observes a photograph and an information source. In addition, the present invention relates to an information adding apparatus in which information sources are added to an image including a large number of photographs, and the information source bears at least a part of the costs associated with printing and processing of photographs.

Conventionally, an invention has been disclosed in which an advertisement is embedded in a screen and in a case where an advertisement is arranged on a side outside the screen (Patent Document 1). Also, an invention is known in which a photograph is distributed free of charge by attaching a two-dimensional code to the photograph as an advertisement on the screen (Patent Document 2).

Patent registration 3632833 JP 2006-91556 A

In the above-mentioned Patent Document 1, it is disclosed that when an advertisement is embedded in a screen, the printing fee is reduced as compared with the case where the advertisement is arranged on the side outside the screen. That is, it discloses that an advertiser further bears a printing fee for an advertisement that cannot be separated from a photograph. Patent Document 2 discloses an invention in which a photograph is distributed free of charge by adding a two-dimensional code advertisement to the photograph.

However, with only Patent Document 1, it is impossible to know all information of an information source such as an advertiser by using only corporate image information data such as a logo and a CI mark on the screen. In addition, the larger the company that is the source of information, the larger the business of that company, and it is impossible to notify advertisements. Further, in Patent Document 2, a two-dimensional code is shown as an advertisement in a photograph, but it is impossible to understand at a glance what kind of company message is only with a code such as this two-dimensional code.

The present invention intends to solve the problems of such a conventional configuration, and designs a company name / organization name or a trade name or a trade name or a nickname on an image taken by a photographer. Corporate image information data that is a logo mark or CI mark designed using characters, information code such as a two-dimensional code, and information such as a two-dimensional code indicating the detailed contents of the image or contents related to the image The present invention relates to an apparatus and a method for adding a code and an information code for providing information not related to corporate image information data but not related to the image. Detailed information such as company image information data such as a logo mark or CI mark of an information source such as a company and character data such as a message of an information source including the image data is obtained. It can read more detailed information by reading a two-dimensional code, QR code (registered trademark) printed on a photograph with a lens-equipped cellular phone and accessing the company's website from the cellular phone.

  According to the first aspect of the present invention, a first code information such as a two-dimensional code or a QR code (registered trademark), which is accessible to detailed information such as a company / organization website, is added to the photographed image. An adding means, a second adding means for adding second code information different from a two-dimensional code, a QR code (registered trademark), which is accessible to detailed information such as a homepage of the company / organization, and the company A third adding unit for adding corporate image information data of a logo mark or CI mark designed using a design character such as an organization name, a trade name, a product name, or a nickname; The first code information is arranged in the vicinity of the company image information data, and the second code information is arranged at a position away from the company image information data. Provided is an information adding device for controlling to do so.

Claim 2 of the present invention includes a step of adding first code information such as a two-dimensional code and a QR code (registered trademark), which is accessible to detailed information such as a company / organization's website, to the photographed image; A step of adding second code information that is accessible to detailed information such as a website of the company / organization, for example, different from a two-dimensional code or QR code (registered trademark), and a name or a trade name of the company / organization or Inserting or placing corporate image information data of a logo mark or CI mark designed using a design character such as a product name or nickname in or near the image; and first code information in the vicinity of the corporate image information data And providing the second code information at a position distant from the company image information data.

According to a third aspect of the present invention, first code information such as a two-dimensional code or a QR code (registered trademark), which can access detailed information such as a company / organization's website, is provided for each image arranged in a matrix. First addition means to be added and second addition for adding second code information different from, for example, a two-dimensional code or QR code (registered trademark), which can access detailed information such as the company / organization's homepage Means, and third addition means for adding corporate image information data of a logo mark or a CI mark designed using a design character such as the name, trademark name, product name, or nickname of the company / organization, Corporate image information data is inserted in or near the image, the first code information is arranged in the vicinity of the corporate image information data, and second code information is arranged in the corporate image information. It is an object of the present invention to provide an information adding device that controls to dispose data at a position apart from the data.

According to claim 4 of the present invention, first code information such as a two-dimensional code and a QR code (registered trademark), which can access detailed information such as a company / organization's website, is provided for each image arranged in a matrix. A step of adding, a step of adding second code information different from, for example, a two-dimensional code or a QR code (registered trademark), which is accessible to detailed information such as a homepage of the company / organization; Inserting logo image or CI mark company image information data designed using a design character such as name, trade name, product name or nickname into the image or arranging it in the vicinity; and first code information as the company An information adding method comprising: arranging in the vicinity of the image information data and arranging the second code information at a position away from the company image information data It is intended to provide.

A fifth aspect is dependent on the first and third aspects, and provides the information adding device in which the second code information is code information indicating the image content, content related to the image, or other information.

  A sixth aspect is dependent on the second and fourth aspects, and provides the information adding method in which the second code information is code information indicating the image content, content related to the image, or other information.

A seventh aspect is dependent on the third aspect, and further comprises a printing unit that prints the first code information and the second code information added to the image as removable sticker prints. An information adding device is provided.

Claim 8 is dependent on Claim 4 and provides an information addition method comprising a step of printing the first code information and the second code information added to the image as removable sticker prints, respectively. It is.

  As described above, the present invention intends to solve the problem of such a conventional configuration, and the information to be added together with the image is corporate image information data such as a corporate logo or a CI mark. Since it is embedded in or placed in the vicinity of the image, the advertisement will be conspicuous, so it will be effective for the information source, and it will be a photograph that does not get in the way because it is a corporate logo or CI mark. Detailed corporate information can be obtained by reading, for example, a two-dimensional code or QR code (registered trademark), which is accessible to detailed information such as a home page. In addition, two-dimensional code indicating other information, QR code (registered trademark) can access detailed information such as company / organization websites, for example, two-dimensional code, QR code (registered trademark) can be used as company logo or CI mark On the other hand, the two-dimensional code and QR code (registered trademark) to be read can be prevented from being confused because they are arranged close to each other.

  FIG. 1 shows a schematic configuration of an information adding apparatus of the present invention. 1 is an image server, 2 is a corporate image information data server that stores corporate image information data of a corporate logo mark or CI mark, 3 is a two-dimensional code indicating other information such as image contents, QR code (registered trademark), etc. Other stored information QR information server 4 is a two-dimensional code indicating the contents of the company, a company QR information server storing QR code (registered trademark), etc. 5 is a control device, read from the company QR information server 4 The company QR is arranged in the vicinity of the company image information data read from the company image information data server 2, and the QR code (registered trademark) indicating other information such as other information QR read from the other information QR information server 3 is a company. This indicates that the image information is arranged at a position away from the image information data.

In FIG. 2, reference numeral 6 denotes an index print drawing in which images are arranged in a matrix. Reference numeral 7 denotes an image area in which image frames are arranged, 8 denotes another information QR area in which other information QR is arranged, and 9 denotes a dividing line for dividing the image area 7 and the other information QR area 8. .

FIG. 3 shows the arrangement of the image, the company information image data, and the company QR in the image area according to the embodiment of the present invention. P indicates an image, L indicates company image information data indicating a logo, a CI mark, and the like, and EQR indicates a company QR code (registered trademark) indicating the contents of the company.

When there are two QRs, the company QR and the other information QR, it is difficult to determine which QR is the company QR or other information QR. However, according to the present invention, in addition to the logo mark and the CI mark, for example, Code information such as two-dimensional code and QR code (registered trademark) is placed beside the corporate information image data such as logo mark, CI mark, etc. The code information is definitely read with a lens-equipped mobile phone, and the company / organization website Since it can be accessed with detailed information such as, it is possible to read a lot of information as required. In addition, the websites of companies and organizations can provide the latest information.

  Further, the two-dimensional code, QR code (registered trademark) is a color pattern with black and white or color, and is easily recognized as being in the image. Thus, it is necessary to provide a plain portion so that the QR code (registered trademark) does not overlap the image.

  FIG. 5 shows a drawing in which other information QR indicating the image content is placed in the screen or in the vicinity of the screen. The information QR is arranged at a position farther from the company information image data than the company QR. It shows that other information QR is less related to data than company QR.

If the index print of the present invention is performed by sticker print, the company information image data and the company QR remain attached to each image frame without being separated, so that the advertiser can also obtain the company information image data and the company QR from the image frame. The effect of paying the printing fee without leaving is maintained. In addition, as examples of other information of the second code, for example, information such as a photo, character, and voice of an identification card may be used. Further, detailed information regarding the image may be used. At that time, the index frame image has poor resolution and is not suitable for printing, but when the second code information is read with a mobile phone and transmitted to the image server (not shown) via the Internet, an image with high resolution is sent from the image server. If the image is printed, a high-quality image can be obtained.
Needless to say, when registering an image, it is necessary to transmit and store a high-quality image to the image server.

FIG. 6 shows a method of reading a two-dimensional code such as a QR code (registered trademark) with a commercially available camera-equipped mobile phone, which will be described with reference to FIG. 1 of JP-A-2006-243821. This camera-equipped mobile phone is provided with an input unit capable of inputting numbers and characters and a display unit capable of displaying images. Also, code data can be read by taking a two-dimensional code with a camera using a camera function. Here, the mobile phone functions as a mobile communication terminal having an input unit, a display unit, and a camera unit. That is, in the store, a store clerk who confirms the delivery of the product reads and operates the two-dimensional code printed on the delivery slip on which the details of the delivery are described with the camera unit of the mobile phone in order to carry out the inspection work. . The two-dimensional code expresses URL (Uniform Resource Locator) and inspection work code information. The URL is a network address for accessing a web server placed on the Internet, and the URL of the inspection server managed by the head office that supervises each store is incorporated in the two-dimensional code. The inspection business code is a code that instructs the inspection server to execute the inspection business. When a product is received, the two-dimensional code added to the product is read with a mobile phone, and the inspection server is notified that the product has been received via the Internet.

  As described above, since the information to be added together with the image embeds corporate image information data such as a corporate logo or CI mark having an impact in the image or arranges it in the vicinity of the image, the advertisement also stands out. It is also effective for the company, and it is a corporate logo or CI mark as a photograph, so it becomes a photograph that does not get in the way, and it is possible to access detailed information such as a company / organization's website etc. For example, two-dimensional code, QR code (registered trademark) Detailed company information can be obtained by reading. In addition, it is possible to access detailed information such as a company / organization's website from a two-dimensional code or QR code (registered trademark) indicating other information. For example, a two-dimensional code or QR code (registered trademark) can be used as a company logo or a CI mark. Therefore, the confusion of the two-dimensional code and QR code (registered trademark) to be read can be avoided.

1 shows a block diagram according to the present invention. The drawing of the index print of the present invention is shown The arrangement | positioning of the image in the image area of the Example of this invention, company information image data, and company QR is shown. The figure which inserted QR Code (registered trademark), such as company QR, in the picture is shown. The figure which put the other information QR which shows the image content in another Example in the screen or the screen vicinity is shown. The figure which reads QR Code (trademark) is shown.

Explanation of symbols

1 image server 2 company information image data server 3 company QR server 4 other information QR server 5 control device 6 index print 7 image area 8 other information QR area 9 dividing line P image L company information image data such as logo, CI data, etc. EQR Company QR
PQR Other information QR

Claims (8)

First addition means for adding first code information, such as a two-dimensional code or QR code (registered trademark), which is accessible to detailed information such as a company / organization's website, etc. to the photographed image; A second addition means for adding second code information different from, for example, a two-dimensional code or QR code (registered trademark), which can access detailed information such as the organization's home page, and the name or trademark name of the company / organization Or a third adding means for adding corporate image information data of a logo mark or a CI mark designed using a design character such as a product name or a nickname, and inserting the corporate image information data into or near the image Information that controls to place the first code information in the vicinity of the company image information data and to arrange the second code information at a position away from the company image information data. Information adding device. A step of adding first code information such as a two-dimensional code or a QR code (registered trademark), which can access detailed information such as a company / organization's website, to the photographed image, and the company / organization's website, etc. For example, a step of adding second code information different from a two-dimensional code or QR code (registered trademark), and a design such as the name, trademark name, product name or nickname of the company / organization Inserting corporate image information data of a logo mark or CI mark designed using characters into or near the image; arranging first code information in the vicinity of the corporate image information data; An information adding method comprising: arranging code information at a position distant from the company image information data. First addition means for adding first code information such as a two-dimensional code and a QR code (registered trademark), which can access detailed information such as a company / organization's website, etc., to each image arranged in a matrix A second adding means for adding second code information different from, for example, a two-dimensional code or a QR code (registered trademark), which is accessible to detailed information such as a website of the company / organization; And a third adding means for adding corporate image information data of a logo mark or a CI mark designed using a design character such as a name, a trade name, a product name, or a nickname. The first code information is arranged in the vicinity of the company image information data, and the second code information is separated from the company image information data. An information adding device that controls to be placed in Adding first code information such as a two-dimensional code and a QR code (registered trademark), which can access detailed information such as a company / organization's website, to each image arranged in a matrix;・ Accessing detailed information such as the organization's homepage, for example, adding a second code information different from a two-dimensional code or QR code (registered trademark), and the name, trademark name or product name of the company / organization Alternatively, logo image or CI mark company image information data designed using design characters such as nicknames is inserted in or near the image, and first code information is arranged in the vicinity of the company image information data. And placing the second code information at a position away from the company image information data. The information adding device according to claim 1, wherein the second code information is code information indicating the content of the image, content related to the image, or other information.   5. The information addition method according to claim 2, wherein the second code information is code information indicating the content of the image, content related to the image, or other information. The information addition apparatus according to claim 3, further comprising a printing unit that prints the first code information and the second code information added to the image as a seal print that can be removed. The information adding method according to claim 4, further comprising a step of printing the first code information and the second code information added to the image as removable sticker prints.