JP2006047616A - Advertisement display method and advertisement device with floating beam of light - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To float advertisement characters in a beam of light. <P>SOLUTION: An advertisement character having a floating beam of light is characterized in that the device in which characters or a figure for advertisement lighted up by a light source is fixed on the surface of a light source container made of an opaque material is provided with a light transmission part in front of the light source along the center part of the characters or figure and also provided with a light-transmitting inclined plate along an edge of the light transmission part, the characters or figure of advertisement is fitted to a projection end of the light transmission inclined plate, and a light beam transmitted through the light transmission plate and inclined plate is reflected to outside the external edge of the characters or figure of the advertisement. <P>COPYRIGHT: (C)2006,JPO&NCIPI

Description

  The present invention relates to an advertisement display method and an advertisement apparatus having a floating light beam for the purpose of recognizing an advertisement medium such as a character or a figure by transmitted light.

For conventional lighting advertisements, advertising characters or graphics are printed on the surface of an advertising device that illuminates characters or graphics by illuminating the advertising surface, or an advertising device equipped with fluorescent or incandescent lamps, or three-dimensional characters. Alternatively, various advertising devices have been put to practical use, such as fixing a figure, illuminating the letter or figure with transmitted light, coloring the letter or figure, and coloring with transparent or translucent transmitted light.
JP-A-8-248905

  In the conventional advertising device, even if characters or figures are colored and transparent or translucent, the expression is the same as the expression, not less than or more than the type, and especially at night, the advertising value is improved. There was a problem that there was no further effect.

  However, it is intended to achieve a large effect by adding a slight modification to the conventional device without attaching an expensive separate device or adding a new electronic device, but a technology that meets the request has not yet been proposed. Absent.

  The advertisements that are currently used are also known in which characters, graphics, and colors are devised, and they are put to practical use. However, they have realism, creativity, illusion, or viewer's imagination. There was nothing that evoked sex.

  Since the present invention has solved the above-mentioned conventional problems by expressing a light glaze on the outer edge of a character or graphic, and creating a fantasy and imagination that the text or graphic is floating in the light glaze. is there.

  That is, the invention of the method is an advertisement display method characterized in that a light area is provided along the outer edge of a character or figure such as an advertisement, and the character or figure is floated in the light. The edge is similar to the outer edge of the character or graphic.

  According to another aspect of the present invention, there is provided an advertising device having a buoyant light beam having a predetermined width of the light beam generation area outside the outer edge of each character or graphic of the advertisement, and a light source container made of an opaque material. In a device in which advertising characters or graphics illuminated by the light source are fixed on the surface, a translucent part is provided between the light source along the center of the character or graphic, and along the edge of the translucent part A light-transmitting inclined plate is attached to the protruding end portion of the light-transmitting inclined plate, and the light beam transmitted through the light-transmitting plate inclined plate is outside the outer edge of the character or graphic of the advertisement. The advertising apparatus having a floating light beam characterized by being reflected on the outer surface of the light source container is provided with a light transmission window that reflects the light source container mounting surface on the outer wall of the light source container.

  In the above invention, a light beam is provided outside the character or figure, but the color of the light beam can be freely changed, and the advertising device itself can be floated in the light beam.

  By attaching a transparent (or translucent) color film to the translucent part in the above, it is possible to easily make colored light.

  In the invention, the reflected light is obtained along the outer edge of the character or figure, but it is needless to say that the transmitted light may be used instead of the reflected light. Further, there is no particular restriction on the width of the light beam, and the main requirement is that the characters or figures are floating on the light beam.

  Similarly, the advertising device itself can be raised in the light.

  According to the present invention, various effects such as using almost the same material as the conventional advertising device, having a higher recognition degree than the conventional advertising device, being more fantastic, and further imagining the viewer's imagination. There is.

  Moreover, there is an effect that diversity can be improved by changing the color of the glare part and the shape of the glare area.

  The present invention provides a light transmitting portion for irradiating advertisement characters or figures on an advertising surface of a light source container made of a light-impermeable plate (for example, an aluminum plate), and a light-transmitting inclined plate along an edge of the light-transmitting portion The advertising character or the figure is attached to the projecting end portion of the translucent inclined plate, and the light beam transmitted through the translucent inclined plate is reflected outside the outer edge of the advertising character or the graphic so that the advertising character or the graphic is The advertising device of the present invention was configured so as to obtain the appearance accommodated in the light beam.

  An embodiment of the present invention will be described with reference to FIGS. 1, 2, 3, and 4. The surface plate 2 of the light source container 1 is provided with a T-shaped translucent portion 3 for transmitting the light beam to the advertising character T. 3, the base of the inclined plate 4 (angle θ) is fixed, and the distal end side of the inclined plate 4 is bent at a right angle to the light transmitting portion 3 to form the fitting portion 6 of the dial plate 5. The dial 5 is fitted to the fitting portion 6 to constitute the advertising device 10 of the present invention. In the figure, 7 is an air hole, 8 is a bolt hole, and 9 is a fluorescent lamp (FIGS. 1 and 2).

  The front surface plate 2 is formed by lining a milk acrylic plate 12 on the back surface of the aluminum thin plate 11, and the translucent portion 3 is formed by cutting out the aluminum thin plate 11.

  Further, the side wall 1a of the light source container 1 is inclined (θ = 45 degrees) with respect to the bottom plate 1b, and a window 13 is provided in the inclined portion, and a transparent acrylic plate 19 is fitted thereto.

In the above embodiment, the light beam of the fluorescent lamp 9 goes straight as indicated by arrows 14 and 15, and passes through the inclined plate 4 as indicated by arrows 16 and 16, and the aluminum thin plate as indicated by arrows 17 and 17 11, a light beam having a width W ₂ is generated at the outer edge of the advertising character T. Therefore, a person who sees the advertising character T will see a bright light beam on the outer edge, and the character T appears to float in the light beam due to the nature of the light beam.

  Further, the light beam of the fluorescent lamp 9 has an appearance as if the light source container 1 was wrapped in the light beam 21 by the transparent plate 19 (the reflected light (arrow 20) thereof) of the outer peripheral inclined portion of the light source container 1 as indicated by an arrow 18. (FIGS. 1, 4).

Referring to FIG 5 the embodiment of the present invention, cut aluminum sheet 11 over the outer edge W ₂ Width of advertising characters T, if by the transparent portion 3a to the wide, the outer edge of similarly dial 5 as in Example 1 It may represent a light streak width W _2.

The front view of the Example of this invention. The front view of the state which removed the advertising character similarly. Similarly AA sectional drawing in FIG. Similarly, a partial cross-sectional enlarged view. Similarly, the partial cross section enlarged view of another Example.

Explanation of symbols

DESCRIPTION OF SYMBOLS 1 Light source container 2 Surface plate 3, 3a Translucent part 4 Inclined board 5 Dial 6 Insertion part 7 Air hole 8 Bolt hole 9 Fluorescent lamp 10 Advertising apparatus 11 Aluminum thin plate 12 Milk acrylic board 13 Window 19 Transparent acrylic board

Claims (5)

  An advertisement display method, characterized in that a light zone is provided along an outer edge of a character or graphic such as an advertisement so that the character or graphic floats in the light beam.   2. The advertisement display method according to claim 1, wherein the outer edge of the light beam is similar to the outer edge of the character or graphic.   An advertising device having a floating light beam, characterized in that a light beam generating area having a predetermined width is provided outside the outer edge of each character or graphic of the advertisement.   In the apparatus in which the character or figure for advertisement illuminated by the light source is fixed on the surface of the light source container made of an opaque material, a translucent part is provided between the light source along the center part of the character or figure, A light-transmitting inclined plate is provided along an edge of the light-transmitting portion, and a letter or a figure of an advertisement is attached to the protruding end portion of the light-transmitting inclined plate, and the light beam transmitted through the light-transmitting plate inclined plate is An advertising device having a levitating light beam characterized by being reflected outward from the outer edge of the character or graphic of the advertisement.   5. The advertising device having a floating light beam according to claim 4, wherein a light transmission window for reflecting light from a mounting surface of the light source container is provided on an outer wall of the light source container.

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