JP2005108249A - Charge system for use of two-dimensional code - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a charge system for use of two-dimensional code. <P>SOLUTION: The charge system for use of the image information in electronic commerce is provided for giving a predetermined charge to a trade information sender according to the number of hits that the user of the information scans image information added to a medium such as space or commodity provided by the sender of trade information with the use of a device for scanning in electronic commerce where information on advertisement, presentation, and trade of merchandise is transmitted/received through public communication lines. The above system is characterized in that the trade information sender sends the trade information, adds specific image information in which required information and authentication data are inputted to the medium, provides the user with it, authentication of the trade information sender is carried out by specifying the sender on the basis of the authentication data of the image information on the medium which the user scans in the case of accessing the trade information in check of the sender and the predetermined charge for the use of the image information is given to the trade information sender on the basis of the authentication data and the number of its. <P>COPYRIGHT: (C)2005,JPO&NCIPI

Description

  The present invention relates to the identity verification of a sender who provides transaction information and specific imaging information in electronic commerce that performs transmission / reception of information such as advertisement, introduction, and sale of goods using a public communication line, and the confirmation The present invention relates to a charging system for using imaging information for charging a fee for using imaging information. More specifically, the present invention is added to various media such as paper, products, and printed materials provided by a sender of transaction information in electronic commerce using a public communication line such as the Internet and personal computer communication. The present invention relates to a system that charges a predetermined fee to a sender of transaction information based on the number of hits that the information user has scanned imaging information such as a two-dimensional code with a scanning device.

With the spread of computer networks, electronic commerce using public communication lines, for example, personal computer communications, transactions of products, services, information, etc. via the Internet are rapidly spreading and developing. The problem is how to efficiently provide information to users with a high probability. On the other hand, the problem is how the receiving side (user) can easily access the target information. In addition, there is a method for ensuring the identity of the party involved in the transaction of goods, services, information, etc., that is, the sender of the information, and a method for properly charging the user or user. It is an important issue.
As a method for solving these problems, conventionally, for example, a method of accessing a homepage, that is, a method of easily inputting an Internet URL into a homepage address field of a browser by a simple operation, a bar code, a two-dimensional code, etc. URL input system using computerized information, personal computer communication, barcode and two-dimensional encoding of mail addresses used for the Internet, reading receiver for such imaged information, and authentication for verifying the identity Many technologies, such as systems, have been developed and reported.

Some typical examples are: for example, a two-dimensional code is printed on a printed matter, and information is transmitted offline (Patent Document 1), personal computer communication, and barcode conversion of e-mail addresses used on the Internet. The barcode input method (Patent Document 2), the barcode input system of the URL of the Internet resource (Patent Document 3), the slip issuing system (Patent Document 4) using the slip printed with the two-dimensional code, the two-dimensional code quickly Numerous methods and devices have been reported, including the use of readers and two-dimensional codes for various information (Patent Document 5).
Further, an information processing apparatus and method (Patent Document 6) for reading a character string or a graphic pattern representing an access destination of information such as a server or a home page with a reading apparatus and accessing the information, and an Internet connection system using a mosaic pattern (Patent Document 7), and a file browsing system of www using a barcode (Patent Document 8) have been proposed.
In addition, a system and method for enabling easy access to the www homepage using a digital code such as a two-dimensional barcode and a scanner, and personal identification information such as a two-dimensional barcode. A system and method for enabling a plurality of communications via the Internet or a telephone line to be performed via the same user interface more easily than before by expressing them in a unified manner using codes -254802) and the like have been proposed.

In addition, banner advertisements are conventionally used as advertisements on the Internet homepage and as a means of advertising, and banners on search sites are usually placed on the top page or a system that charges a banner fee based on the number of banner hits. As a banner fee, a charging method for applying a banner usage fee, such as a method for imposing a fixed fee on the degree of exposure of the banner on the page, is applied. However, in the case of a banner advertisement, unless the banner itself is actually hit, the intended purpose of the original information sender is not achieved.
In this way, the use of banner advertisements on homepages on the Internet tends to expand. However, there is a limit to the use of banner advertisements on homepage screens on the current www, and a new advertising effect can be expected. Development of an information transmission system is strongly desired.

Browsing Internet homepages with a web browser and calling e-mail homes are simple tasks that can be performed simply by connecting a computer to the Internet and performing certain operations. It's not easy. The present inventor has focused on this point and has developed a method for disclosing the home address and e-mail address of the Internet into a two-dimensional code, and has already completed a patent application (Patent Literature). 9-15).
However, as a two-dimensional code provider, a method for managing and charging a two-dimensional code and its user has not been established. In other words, the conventional idea is to set a fee structure for each 2D code creator (user), for example, to set a low price for those using many 2D codes, and for single users Although it was assumed that the price was set at a high price for each user, this would not lead to the promotion of the use of 2D codes, and the user contract and management would be complicated was there.

JP-A-8-329207 JP 10-143596 A Japanese Patent Laid-Open No. 10-177613 Japanese Patent Laid-Open No. 11-53453 Japanese Patent Laid-Open No. 11-120111 JP-A-9-204389 JP-A-10-105492 JP-A-10-171758 Japanese Patent Application No. 10-255226 Japanese Patent Application No. 10-255227 Japanese Patent Application No. 10-255228 Japanese Patent Application No. 10-377253 Japanese Patent Application No. 10-377254 Japanese Patent Application No. 11-72823 Japanese Patent Application No. 11-140270

Under such circumstances, the present inventor provides the sender in electronic commerce that transmits and receives information such as advertisement, introduction, and buying / selling of goods via a public communication line in view of the above-described conventional technology. As a result of intensive research aimed at developing a new information dissemination system that can be expected to have a high degree of use of information, the sender of the information entered the necessary information and authentication data along with the dissemination of electronic information. Two-dimensional on the media scanned when the user accesses the transaction information to confirm the sender by adding imaging information such as codes on various media such as paper and products and providing it to the user. By identifying the sender based on the authentication data of the imaging information such as the code, the identity of the sender is confirmed, and the use of the authentication data and the number of hits of the imaging information such as the two-dimensional code is useful. And it succeeded in developing a new billing system to impose a fee, which resulted in the completion of the present invention.
That is, the present invention is added to a medium such as a paper or a product provided by a sender of transaction information in electronic commerce in which information such as advertisement, introduction, and sale of products is transmitted / received through a public communication line. Another object of the present invention is to provide a system that charges a predetermined fee to a sender of transaction information based on the number of hits that the information user scans with imaging information such as a two-dimensional code using a scanning device. .

The present invention for solving the above-described problems comprises the following technical means.
(1) In electronic commerce that transmits / receives information such as advertising, introducing, buying and selling products via public communication lines,
Based on the number of hits that the user of the information scanned with a scanning device for imaging information added on a medium such as paper or product provided by the sender of the transaction information, a predetermined fee is charged to the sender of the transaction information A system for charging
The sender of the transaction information transmits the transaction information and provides the user with specific imaging information that is input the necessary information and authentication data on the medium,
In confirming the sender, by identifying the sender based on the authentication data of the imaging information on the medium scanned when the user accesses the transaction information, the identity of the sender of the transaction information is confirmed,
A charging system for using imaging information in electronic commerce, wherein a fee for using imaging information is charged to a sender of transaction information based on the authentication data and the number of hits.
(2) The charging system for using imaging information in electronic commerce as described in (1) above, wherein the imaging information is two-dimensional code imaging information.
(3) In electronic commerce that sends and receives information such as product advertisements, introductions, and sales via public communication lines,
A two-dimensional code based on the number of hits scanned by a scanning device with a two-dimensional code added on a medium such as a paper or product provided by a sender of transaction information (two-dimensional code producer) A system that charges the creator a predetermined fee,
The two-dimensional code producer sends the transaction information, adds a specific two-dimensional code with the necessary information and serial number to the user, and provides it to the user.
In confirming the 2D code producer, by identifying the 2D code producer based on the serial number of the 2D code scanned on the medium when the user accesses the transaction information, the 2D code producer's Verify your identity,
A billing system for using a two-dimensional code in electronic commerce, wherein a fee for using a two-dimensional code is charged to a two-dimensional code creator based on the serial number and the number of hits.
(4) The imaging information to be used in the billing system described in (1) above, wherein the necessary data and the authentication data for managing the sender of the transaction information are entered in the data area of the imaging information. Imaging information characterized by
(5) A two-dimensional code for use in the billing system according to (2) to (3) above, including data required in the data area of the two-dimensional code and authentication data for managing the two-dimensional code producer A two-dimensional code characterized by entering a serial number.
(6) A two-dimensional code that can be used in the accounting system described in (2) to (3) above, wherein a single or plural file addresses are converted into a serial number and input in the data area of the two-dimensional code. A two-dimensional code characterized by
(7) The two-dimensional code that uses a two-dimensional code that is input by converting a single or a plurality of file addresses on the Internet opened on the Internet into a serial number in the data area of the two-dimensional code. Billing system.
(8) A method in which a user of the code scans the two-dimensional code described in (6) to display a corresponding homepage on the www, and a plurality of URLs indicating the location of the homepage on the www are displayed. It has a function to display two or more serial numbers converted into two or more serial numbers and input into the data area of the two-dimensional code and a plurality of home pages corresponding to a plurality of URLs on one screen. A homepage display method characterized by combining a browser and displaying a plurality of homepages corresponding to a plurality of URLs on one screen of a display based on code data obtained by scanning a two-dimensional code by a user.

Next, the present invention will be described in more detail by taking the case of a two-dimensional code as an example.
Normally, in the transaction of goods, services, information, etc. by electronic commerce using a public communication line, the provider of information, goods, etc. and the user are parties to the transaction. Since information is transmitted and received via a two-dimensional code, a two-dimensional code provider (administrator) who manages this two-dimensional code and its user intervenes as a third party.
This two-dimensional code provider (administrator) creates a site operated on the Web, stores it on the Web server of the accounting system management computer of the present invention, and operates it. In this case, as a site operated on the Web, for example, a user registration screen, a user approval screen (including approval for hit charging, etc.), a secondary code production encoder screen, and the like are exemplified, but not limited thereto.

In electronic commerce, a sender of transaction information (two-dimensional code producer) inputs necessary information into a blank two-dimensional code provided by a two-dimensional code provider and enters a predetermined two-dimensional code. Create code.
Here, the two-dimensional code creator opens an Internet web browser and performs ID input, user authentication registration, approval ID reception, two-dimensional code production, and the like on the website.
In addition to necessary information, that is, a URL, a mail address, a file address such as an FD, a CD-ROM, and a DVD, authentication data unique to the two-dimensional code producer is input to the two-dimensional code. This authentication data is used by the two-dimensional code provider to manage the user (producer) and to verify the identity of the user. In particular, as a means for identifying the user in electronic commerce, a password, a password, etc. Equivalent important information. As the authentication data, for example, data such as a serial number and a digital signature can be used alone or in combination as appropriate, but the type of the data is not limited. In this case, the two-dimensional code creator can use the two-dimensional code free of charge, and can freely use the two-dimensional code on a medium such as a paper surface or a product, for example, appropriately by printing or sticking a sticker. It can be added by the means.

In electronic commerce where information is transmitted / received via a public communication line, in order to verify the identity of the sender of transaction information associated with the use of a two-dimensional code and to charge for the use of the information, A specific two-dimensional code with the necessary information and authentication data input is created and provided to the user by adding it on a medium such as paper or a product by appropriate means. To do.
That is, a sender of information transmits electronic information such as a home page via an input / output device such as a computer, and also displays a two-dimensional display of authentication data such as a file address of the electronic information and a serial number identifying the sender. A code is prepared, and this is printed or sealed on a medium such as paper or a product and supplied to the user (see FIGS. 1 and 2).

  2D code creator (sender of information) accessed 2D code creation resources such as Web pages established on the Internet by 2D code providers who manage 2D codes and provided on www Enter the file address / required information and serial number of the sender of the information (user) in the blank two-dimensional code. In this case, the serial number is automatically inserted by registering the user in advance and identifying the 2D code producer (user) based on the authentication data such as password and email address specified by the user. Is possible. FIG. 3 shows an example of production of a two-dimensional code. The produced 2D code is registered as imaging information when the production is completed, and after the 2D code provider (administrator) confirms the data of the imaging information, the completed imaging information (2D code) is sent to e-mail, etc. It is transmitted to the two-dimensional code producer (user) by transmission / reception means via the communication line. The producer prints or seals the completed imaging information, attaches it to a predetermined medium such as a paper surface or a product, and supplies it to the user as a medium such as a paper surface or a product.

  On the other hand, when using the two-dimensional code, the code information is converted into an electric signal by scanning a specific two-dimensional code attached to a sheet of paper or a product using a predetermined code reader (device). It is possible to access a predetermined document or homepage on www via an input / output device such as a computer (FIG. 4). The code reader (device) may be an appropriate device as long as it optically reads information. For example, the code reader (device) is composed of an OCR, a code reader, etc. It has a function of receiving reflected light, converting it into an electrical signal, and transmitting it to a computer. In the computer, the reading result of the code reader is received, a www browser for accessing the server managing the homepage corresponding to the URL included therein is started, the predetermined homepage is accessed, the homepage is received, and The serial number signal is transmitted to a Web server of a computer that manages the two-dimensional code, and the computer receives predetermined information. That is, the received home page is displayed on the display by a www browser, and information on the detected serial number is transmitted to a predetermined computer that manages the two-dimensional code, and based on the stored data of the computer. By identifying the sender (producer) of the information by collating the serial number, the identity of the sender of the information is confirmed, and the sender is notified based on the number of hits scanned by the two-dimensional code. Billing information for billing the use of the dimension code is transmitted to the caller. Thus, for example, the creator is charged for the use based on the number of hits of the two-dimensional code, but the relationship between the number of hits and the charge may be set as appropriate and is not limited. For actual payment, a normal electronic payment system can be used as appropriate, but the method is not particularly limited (FIG. 5).

In the present invention, an input / output device and terminal device used for electronic commerce for transmitting and receiving information such as advertisements, introductions, and sales of products, etc. via a public communication line, and an imaging information reading device used by a user (Scanning device), an electronic information processing apparatus (computer) and a system for managing the imaging information can use normal information processing apparatuses and system means, and they are not particularly limited. Absent.
In the present invention, as the imaging information, for example, an appropriate information means such as a barcode, a two-dimensional code, and other graphic patterns can be used, but it is preferably sufficient to input authentication data. A two-dimensional code having a large data area is used.
In the present invention, as a medium to which imaging information such as a two-dimensional code is added, for example, newspapers, magazines, advertisements, insert leaflets, other printed materials, appropriate advertisement media, FD, CD-ROM, optical disk, etc. An information medium, various products, and the like are exemplified, but the type is not limited as long as the medium can provide information such as advertisement, introduction, and sale of products. In addition, as a method of adding imaging information such as a two-dimensional code on these media, for example, an appropriate method such as a method of printing on a medium, a method of sticking after sealing, a method of fluorescent printing, or the like is used. Is possible and is not particularly limited.
The charging system for using imaged information according to the present invention is basically based on, for example, charging a sender of information based on a user ID for a user registrant, a serial number added to a two-dimensional code, and the number of hits of the number. However, it goes without saying that a plurality of other appropriate communications can be simultaneously performed via the user interface.

  The present invention is capable of accessing a homepage address or a mail address sent by a caller directly from imaging information attached on a medium such as a paper or a product provided by the caller in electronic commerce. There is no charge at the time of production, and 2D code producers can create specific 2D codes for free and provide them to users. Therefore, users can easily obtain the desired information through simple operations. In addition, there is a merit that the sender of the information can provide the user with the 2D code attached to a medium such as paper or product without charge, and the 2D code provider (management) Can expect the expansion of the use of 2D codes, as well as simple and labor-saving implementation of 2D code management and 2D code usage charges. There is Tsu door.

  According to the present invention, in 1) electronic commerce, it is possible to easily and accurately confirm the identity of the 2D code producer (sender) based on the authentication data input to the 2D code. Users can enter the homepage address and e-mail address sent directly from the caller by simply scanning the device with the 2D code attached to the media and converting it to an electronic signal. The target information can be obtained. 3) The user can charge a fee for using the 2D code based on the number of hits that the user has scanned the 2D code. 4) The 2D code producer. Can create 2D codes freely and provide them to users by attaching them on media 5) 2D code providers (administrators) can use 2D codes It is possible to reliably collect the fee, effects etc. are obtained.

Next, an aspect of using the two-dimensional code in the present invention will be described.
In the present invention, when a two-dimensional code is used, data can be directly input into the data area of the two-dimensional code. Preferably, for example, a plurality of file addresses on www are used as one or more serial addresses. It can be converted into a number, compressed and input. That is, when inputting necessary data in the data area of the two-dimensional code, it is possible to directly input the data and to input the data after encrypting, specifically, for example, URL, A method of directly entering the e-mail address in the data area, a method of converting (encrypting) these data and a part of necessary data into a serial number, a method of inputting by compressing, and converting all data to a serial number, The method of compressing and inputting is exemplified.

In the above method, by converting (encrypting) the data into a serial number and compressing and inputting the data, 1) the data capacity can be compressed, 2) the area of the two-dimensional code can be reduced, and the data can be made constant. 4) Ensuring data security is possible 5) Encrypted data content can be changed on the management server side 6) Preferably, 90% to 50%, up to 64 bits It can be compressed and can be a minimum of 3 mm square. 7) For example, the industry code and serial number of the two-dimensional code can be inserted within 64 bits. 8) The size of the two-dimensional code can be freely changed according to the printing surface. 9) Advantages such as being able to expand and use the compressed two-dimensional code if necessary.
FIG. 6 shows an aspect of inputting data into the data area of the two-dimensional code by the above method, and FIG. 16 shows an example of serialization of the two-dimensional code.

  An example in which data is converted into a serial number (encrypted) and input is shown in FIG. In FIG. 7, the input data “a12345” is for A company, “b12345” is for A company, B company, “c12345” is for A company, C company, “d12345” is for A company, D company If the code is limited to the material, when the user scans this code, Company A will be able to disclose materials for Company B, Company C, Company D, Company B will be material for Company B, Company C Makes it possible to disclose only materials for Company C, and Company D can disclose only materials for Company D, thereby limiting the number of users of the two-dimensional code.

In the present invention, a plurality of URLs and a plurality of mail addresses can be created, and only a serial number obtained by combining these URLs into a single serial number can be two-dimensionally encoded.
The two-dimensional code creator opens a two-dimensional code creation encoder, inputs a URL to each blank two-dimensional code transmitted from the administrator-side server, and transmits the URL to the administrator-side server. The administrator sends a two-dimensional code obtained by compressing a plurality of URLs into a single serial number and address, and the producer prints out the two-dimensional code and pastes it on a printed material. provide.

  As a method of creating a two-dimensional code, for example, a two-dimensional code creation unit and a transmission unit are installed on the administrator side, and the file address is converted into a serial number on the administrator side, and the input two-dimensional code is created, and the client The 2D code creation unit is installed on the client side, the 2D code with the file address input is created on the client side, sent to the administrator side, and converted to a serial number on the administrator side In this case, a method of transmitting to the client side, and in this case, a method of installing a two-dimensional code creation unit on the administrator side and downloading and using the created download file on the client side are exemplified. The configuration is not particularly limited.

  Next, the user reads the two-dimensional code with a code reader and multi-displays a plurality of home pages corresponding to a plurality of URLs on one screen of the display. By combining multiple URL addresses input in the data area of the two-dimensional code into one address and serial number, for example, by scanning one two-dimensional code, multiple home pages can be displayed on one screen of a web browser. You can display multiple images at the same time, realizing a multi-screen browser. In this case, use of a browser having a two-dimensional code and a multi-display function is indispensable, but other means may be ordinary and not particularly limited. As a result, for example, 1) a plurality of home pages can be displayed simultaneously on one screen of a www browser with one two-dimensional code, and 2) access to the target home page can be facilitated.

In the above method, a web browser having a function of displaying a plurality of home pages corresponding to a plurality of URLs on a single screen is used, and any appropriate browser may be used as long as it has the above functions. The
In the above method, the hit signal from the code reader is transmitted to the management server and the client, and the client is charged for using the two-dimensional code.
FIG. 8 shows the flow of creating the two-dimensional code and disclosing the address page, and FIG. 9 shows a homepage display method for simultaneously displaying a plurality of homepages using the two-dimensional code.

Next, an example of the configuration of the file address management system by the server on the administrator side, the conversion of the file address into a serial number, and the disclosure method of the www homepage corresponding to the file address will be described.
The client side inputs the file address and sends it to the administrator side. The administrator side integrates the received file address, converts it into a serial number, inputs this serial number into the data area of the imaging information, transmits it to the client side, and sends the file address integrated into the serial number. When the user hits the two-dimensional code, the web page corresponding to the file address is transmitted and disclosed when the user hits the two-dimensional code.
Examples of the configuration of the system are shown in FIGS.

Next, an example of an information collecting method by serial number analysis in a two-dimensional code will be described.
In the present invention, a serial number in a two-dimensional code hit by a user can be analyzed, and the analysis data can be provided to a two-dimensional code producer (client side).
On the client side, using encoder software, create a two-dimensional code with each serial number for each medium such as paper, product, etc., send the serial number information to the administrator server, register it, and Two-dimensional code is printed on a medium and distributed to users. When this two-dimensional code is hit by a user, the hit information of each user is transmitted to the server on the administrator side, and the administrator side checks and analyzes this hit information against serial number information registered in advance, If necessary, the analysis data is transmitted to the two-dimensional code producer (client side). Examples of the system configuration are shown in FIGS.
Thus, by inputting each serial number to each two-dimensional code, 1) each two-dimensional code can be sorted (two-dimensional code can be managed individually), and 2) the client side uses the two-dimensional code. The situation can be grasped with high accuracy as hit information. 3) For example, user trends such as the degree of interest in the product (number of hits) and the advertising effect (hit date, time zone, etc.) by medium can be converted into data. 4) As a result, it is possible to obtain advantages such as being able to provide users with products and advertisements that meet their needs.

  The present invention relates to an image added on a medium such as a paper or a product provided by a sender of transaction information in electronic commerce in which information such as advertisement, introduction, and sale of products is transmitted and received via a public communication line. In accordance with the present invention, the information user is charged with a predetermined fee based on the number of hits scanned by the information user with the scanning device. Based on the input authentication data, the identity of the 2D code producer (sender) can be easily and accurately confirmed. Users can enter the homepage address and e-mail address that the caller sends directly by simply scanning the device with a two-dimensional code attached to a medium such as paper or product, and converting it to an electronic signal. The target information can be obtained with a simple operation. Based on the number of hits scanned by the user, the information sender can be charged for using the two-dimensional code. A two-dimensional code creator can freely create a two-dimensional code for free and attach it to a medium and provide it to the user. The two-dimensional code provider (administrator) can reliably collect a fee for using the two-dimensional code.

It is explanatory drawing of the charging system in two-dimensional code utilization. It is explanatory drawing of the charging system in two-dimensional code utilization. It is explanatory drawing of the system which inputs a serial number into a two-dimensional code. It is explanatory drawing of the process which scans and outputs a two-dimensional code using a device. It is explanatory drawing which shows each step of the charging system of this invention. The mode of data input into the data area of the two-dimensional code is shown. An example of a user restriction code is shown. The flow of preparation of a two-dimensional code and disclosure of an address page is shown. An example of a system that integrates a plurality of URLs into a serial number and simultaneously displays a plurality of pages using an input two-dimensional code is shown. An example of the system of the present invention using a plurality of file addresses integrated into a serial number and using input imaging information is shown (client side). An example of the system of the present invention that integrates a plurality of file addresses into a serial number and uses input imaging information is shown (administrator side). An example of a system according to the present invention in which a plurality of file addresses are integrated into a serial number and input imaging information is used (user side) is shown. An example of a system for collecting information by serial number analysis in a two-dimensional code is shown (client side). An example of a system for collecting information by analyzing a serial number in a two-dimensional code is shown (manager side). An example of a system for collecting information by serial number analysis in a two-dimensional code is shown (user side). This shows the serialization of the two-dimensional code.

Claims (1)

In the data area of the two-dimensional code, the scanning device of the user of the code scans the two-dimensional code input by converting a single or a plurality of file addresses into a serial number, and displays the corresponding homepage on www. A two-dimensional code formed by converting a plurality of URLs indicating the locations on the homepage of the homepage into one or more serial numbers and inputting them into a data area of the two-dimensional code, and a plurality of URLs A plurality of websites corresponding to a plurality of URLs based on code data obtained by scanning the above two-dimensional code by a user scanning device in combination with a web browser having a function of displaying a plurality of websites corresponding to A homepage table that displays multiple homepages on one screen of the display Method.