JP2004086413A - Product evaluation method, system, and program - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide a product evaluation method contributing to the execution of effective environmental management. <P>SOLUTION: A product evaluation device 100 executes a questionnaire concerning a motive of purchasing to customers who purchased products of a business body R through a communication network 10. The product evaluation device 100 finds the ratio of the number of answers indicating environmental performance as a motive of answers of the questionnaires as a profit contribution ratio caused by environmental performance. The amount of profit caused by environmental performance is calculated based on the obtained profit contribution ratio. By comparing the amount of profit with cost (a research development expense) or an evaluation value of the environmental performance (an environmental point) and analyzing, the product is evaluated from the view point of the environmental performance and an economical effect. Based on the evaluated result, by adopting a policy every product, effective environmental management can be executed. <P>COPYRIGHT: (C)2004,JPO

Description

[0001]
TECHNICAL FIELD OF THE INVENTION
The present invention relates to a product evaluation method, a device, and a program, and more particularly, to provide a product evaluation method, a device, and a program that contribute to effective environmental management.
[0002]
[Prior art]
2. Description of the Related Art In recent years, due to the growing interest in environmental issues and their importance, it has become an essential issue for various business entities, such as the manufacturing industry, to reduce environmental impacts caused by business activities. In particular, in the manufacturing industry, the development of products with lower environmental impact is required by active research and development.
[0003]
On the other hand, for companies, pursuit of profits is also an important duty. Therefore, even if a product with high environmental performance is developed, sound corporate management cannot be maintained unless sufficient profit is obtained. Therefore, in recent years, it has become important to carry out so-called environmental management for achieving both environmental conservation and pursuit of profits.
[0004]
In order to carry out effective environmental management, it is important to understand how environmental performance, which is the result of research and development, contributes to profits and use it in future research and development and sales strategies. However, a technique for easily and accurately grasping the relationship between environmental performance and profit has not been established.
[0005]
[Problems to be solved by the invention]
The present invention has been made in view of the above situation, and has as its object to provide a product evaluation method and the like that contribute to effective environmental management.
[0006]
[Means for Solving the Problems]
In order to achieve the above object, a product evaluation method according to a first aspect of the present invention includes:
A questionnaire presenting step of presenting to the purchaser of the product as an option for asking questions about the purchase motivation of the product, including at least a plurality of options including matters related to the environmental performance of the product, as a questionnaire,
Of the options presented in the questionnaire presentation step, a response collection step of classifying and collecting information specifying the options selected by the buyer for each product;
Based on the information collected in the answer collection step, based on the number of choices of each option, a selection rate calculation step of calculating the selection rate of options related to the environmental performance,
A profit information acquisition step of obtaining profit information indicating a profit amount of the product;
Information indicating the selectivity regarding the environmental performance, and the profit amount information, based on an economic effect calculating step of calculating an economic effect due to the environmental performance of the product;
A cost information acquisition step of acquiring information indicating a cost invested for realizing the environmental performance of the product;
At least, the cost information, and information indicating the economic effect, based on the product evaluation step of evaluating the product,
It is characterized by having.
[0007]
The above product evaluation method
The method may further include an evaluation information acquisition step of acquiring evaluation information indicating an evaluation of the environmental performance of each product. In this case,
The product evaluation step may evaluate the product based on at least the evaluation information about the product and the selectivity.
[0008]
According to the above configuration, useful information for effective environmental management can be obtained.
[0009]
In order to achieve the above object, a program according to a second aspect of the present invention includes:
A computer is caused to execute each step of the product evaluation method.
[0010]
In order to achieve the above object, a product evaluation device according to a third aspect of the present invention includes:
Questionnaire information storage means for storing questionnaire information for asking the purchase motivation of the product, the questionnaire information including at least items related to the environmental performance of the product,
Accounting information storage means for acquiring and storing accounting information for each product;
In response to access from a product purchaser, a questionnaire presenting unit for acquiring questionnaire information about the purchased product from the questionnaire information storage unit, and presenting the acquired questionnaire information to the purchaser;
Answer information receiving means for receiving answer information indicating an answer to the questionnaire presented by the questionnaire presenting means,
Based on the received response information, a response rate calculation unit that calculates a response rate to the items related to the environmental performance,
The profit information indicating the profit amount of the product is obtained from the accounting information storage unit, and based on the obtained profit information and the information indicating the response rate, the economic effect due to the environmental performance of the product is obtained. Means for calculating the economic effect,
Acquiring cost information indicating the cost invested for realizing the environmental performance of the product from the accounting information storage means, at least based on the cost information and the information indicating the economic effect, Product evaluation means to be evaluated;
It is characterized by having.
[0011]
In the above product evaluation device,
The product evaluation means,
Environmental load level information obtaining means for obtaining information indicating the environmental load level of the product, and in this case,
The product may be evaluated based on at least the information indicating the environmental load level and the information indicating the response rate.
[0012]
According to the above configuration, useful information for effective environmental management can be obtained.
[0013]
In order to achieve the above object, a program according to a fourth aspect of the present invention includes:
A computer is caused to function as the product evaluation device.
[0014]
BEST MODE FOR CARRYING OUT THE INVENTION
Hereinafter, an environmental management support system according to an embodiment of the present invention will be described with reference to the drawings. FIG. 1 is a diagram illustrating a configuration of an environmental management support system 1 according to the present embodiment. As illustrated, the environmental management support system 1 according to the present embodiment includes a communication network 10, a product evaluation device 100, and a customer terminal 200.
[0015]
The communication network 10 is, for example, the Internet, interconnects the product evaluation device 100 and the customer terminal 200, and transmits information based on a predetermined communication protocol such as, for example, TCP / IP (Transmission Control Protocol / Internet Protocol). Mediate. In the present embodiment, the communication network 10 is assumed to be the “Internet”.
[0016]
The product evaluation device 100 is, for example, a predetermined computer device (for example, a mainframe or a workstation) operated by a business entity (hereinafter, referred to as “business entity R”) that manufactures and sells office equipment such as a copying machine. ), A website is provided through the communication network 10, and various information is acquired through the communication network 10 to evaluate each product manufactured and sold by the business entity R. The configuration of the product evaluation device 100 will be described with reference to FIG.
[0017]
FIG. 2 is a block diagram illustrating a configuration of the product evaluation device 100 according to the present embodiment. As shown, the product evaluation device 100 includes a control unit 110, a communication control unit 120, an input unit 130, an output unit 140, a program storage unit 150, and a database unit 160.
[0018]
The control unit 110 includes, for example, a CPU (Central Processing Unit) and a predetermined storage device (for example, RAM: Random Access Memory) serving as a work area, and controls each unit of the product evaluation device 100. At the same time, various programs stored in the program storage unit 150 are executed to realize each processing described later.
[0019]
The communication control unit 120 includes, for example, a communication device such as a predetermined NIC (Network Interface Card) or a router, and communicates with a LAN (Local Area Network) or a WAN (Wide Area Network). Function, the product evaluation device 100 and the communication network 10 are connected to perform communication with the customer terminal 200 and the like.
[0020]
The input unit 130 includes, for example, a predetermined input device such as a keyboard and a pointing device. The input unit 130 inputs various instructions to the control unit 110, and inputs and updates information recorded in the program storage unit 150 and the database unit 160. Used for
[0021]
The output unit 140 includes, for example, a predetermined output device such as a display device or a printer, and outputs a processing result of the control unit 110 and the like as needed.
[0022]
The program storage unit 150 is configured from a storage device such as a hard disk device or a ROM (Read Only Memory), and stores a program for realizing each process described below by execution of the control unit 110. In the present embodiment, the following programs are stored.
(1) A program for controlling the database unit 160 (hereinafter, referred to as a “DB control program”)
(2) A program for performing communication via the communication network 10 (hereinafter, referred to as a “communication program”)
(3) A program that causes the product evaluation device 100 to function as a web server, creates a predetermined web page, and presents it to the customer terminal 200 or the like (hereinafter, referred to as a “web server program”).
(4) A program for evaluating a product using information recorded in the database unit 160 (hereinafter, referred to as an “evaluation program”)
[0023]
The database unit 160 is composed of, for example, a rewritable storage device such as a hard disk device or the like, and is a database group including various databases necessary to realize each process described below. With reference to FIG. 3, each database constituting the database unit 160 will be described.
[0024]
As shown in the figure, the database unit 160 includes (1) a product information DB 160 ₁ , (2) questionnaire information DB 160 ₂ , (3) Answer information DB 160 ₃ , (4) customer information DB 160 ₄ , (5) Evaluation information DB 160 ₅ , Is composed. Each of these databases may be configured on the same storage device, or may be configured on different storage devices. Examples of information recorded in each database will be described below.
[0025]
Product information DB160 ₁ Records information on products manufactured and sold by the business entity R. More specifically, as shown in FIG. ₁ A record is created for each product, and each record contains the “product type” indicating the product type, the “environmental performance” indicating the environmental performance of the product, and the environmental performance indicated in “environmental performance”. “Research and development expenses”, which indicates the costs invested in R & D to achieve this, “Environmental points”, which indicate how much the product considers the reduction of environmental load, Items such as “gross profit” indicating the gross profit obtained by selling are prepared, and corresponding information is recorded. The product information DB 160 ₁ May be input from the input unit 130, or may be acquired from another computer system (for example, an accounting system) of the business entity R. In this case, the other computer systems are interconnected via, for example, a LAN (Local Area Network) or a communication network 10 (Internet). Information shall be obtained from a computer system.
[0026]
Questionnaire information DB160 ₂ The question items and answer options constituting a questionnaire presented to a product purchaser in a process described below are recorded for each product. More specifically, as shown in FIG. ₂ A record is created for each product manufactured and sold by the business entity R, and each record records information indicating a questionnaire questionnaire presented to a purchaser of the product and answer options. I have. Here, it is assumed that a question asking the purchase motivation of the product and a plurality of corresponding answer options are prepared. Here, it is assumed that a question and an answer option that allow the purchaser to select whether or not the item indicated in each option has motivated the purchase for the target purchaser are prepared. In addition, it is assumed that some of the answer options are prepared to indicate that “the environmental performance of the product is a purchase motivation”. In the example shown in FIG. 5, the answer item “8”, “because it is an energy-saving design”, and the answer item “9”, “because it is an environmentally friendly machine”, etc., are applicable, and indicate that the answer is an answer option related to environmental performance. It is assumed that a flag (not shown) is added. The answer options regarding these environmental performances are described in the product information DB 160 ₁ It is created based on the environmental performance information of each product recorded in. Therefore, the content of the answer option differs for each product. Further, different answer options may be prepared according to the attributes (sex, age, etc.) of the target customer.
[0027]
Answer information DB 160 ₃ Stores information on answers to the questionnaire. More specifically, as shown in FIG. ₃ , A record is created for each product, and in each record, the cumulative number of answers for each answer option selected as an answer to the questionnaire is recorded. The questionnaire information DB 160 ₂ As in the case of, it is assumed that a response option relating to environmental performance has a flag (not shown) indicating that.
[0028]
Customer information DB 160 ₄ Stores information on customers who have purchased the products of the business entity R. More specifically, as shown in FIG. ₄ , A record is created for each “customer ID” assigned to each customer, and each record includes customer attribute information (name, gender, age, etc.) and contact information (address, telephone number, E-mail address, etc.), information on the purchased product (product name, date of purchase, place of purchase, etc.) are recorded.
[0029]
Evaluation information DB160 ₅ Stores information such as mathematical formulas, reference values (thresholds), determination tables, and fixed phrases indicating evaluation results used in the “product evaluation process” described later.
[0030]
Next, the customer terminal 200 will be described. The customer terminal 200 is composed of, for example, an information processing device such as a personal computer, and can be connected to at least the communication network 10 (that is, the “Internet”). More specifically, it is assumed that a website provided by the product evaluation device 100 can be accessed via the communication network 10. Therefore, the customer terminal 200 displays at least a control unit for performing various information processing, a storage unit for storing programs and data executed by the control unit, an input unit for inputting to the control unit, and a processing result of the control unit. A display unit, a communication unit that performs communication by connecting to the communication network 10, and the like are provided. The storage unit interprets web page data transmitted by the product evaluation device 100, and outputs a web page to the output unit. It is assumed that a "browser" program for displaying is installed. The “customer terminal” here means that it is operated by a person (customer) who has purchased the product of the business entity R, and does not limit the ownership of the device, the installation location, and the like. .
[0031]
Next, the operation of the environmental management support system 1 according to the present embodiment will be described with reference to the drawings. First, the “questionnaire implementation process” by the product evaluation device 100 will be described with reference to the flowchart shown in FIG. Here, the “user registration page” for performing user registration of the product by executing the “web server program” and the “communication program” stored in the program storage unit 150 by the control unit 110 of the product evaluation device 100. Is established on the Internet and accepts access from the customer terminal 200 or the like. Then, this process is executed when the user registration page is accessed from the customer terminal 200.
[0032]
First, in response to an access request to the “user registration page” from the customer terminal 200, the control unit 110 of the product evaluation device 100 executes, for example, a “user registration page” as shown in FIG. The information is created in an HTML (Hyper Text Markup Language) format, and information (hereinafter, referred to as “page data”) constituting the page is transmitted to the access source customer terminal 200 (step S101). It is assumed that the web server program implements a predetermined client identification method such as "cookie", for example, and identifies a client terminal to continue a subsequent session. Therefore, the “customer terminal 200” in the present process indicates the customer terminal 200 that has accessed the user registration page in step S101.
[0033]
The customer terminal 200 receives the page data from the product evaluation device 100 and displays a “user registration page” on the display unit. As shown in FIG. 9, an input area such as a text box and selection means such as a radio button and a check box are appropriately arranged on the “user registration page”, and a product name and a serial number of a product purchased by a customer are provided. , Customer attribute information and contact information can be selected and entered. When the customer operates the customer terminal 200, inputs each item and clicks a “send” button at the bottom of the page, the input information (hereinafter referred to as “registration information”) is transmitted to the product evaluation device via the communication network 10. Sent to 100.
[0034]
In the product evaluation device 100, when the communication control unit 120 receives the registration information from the customer terminal 200 (step S102), the control unit 110 executes and receives the “DB control program” stored in the program storage unit 150. Registering information into customer information DB 160 ₄ (Step S103). If a customer record indicated in the received registration information has already been created, it shall be added to the "purchased product information" of the record. If the customer is a new customer, a new record is created It shall be.
[0035]
Next, the control unit 110 specifies the purchased product based on the received registration information, ₂ The record of the product is acquired from (step S104). The control unit 110 creates a “questionnaire page” as shown in FIG. 10 by using the information recorded in the acquired record by the operation of the web server program, and sends the page data (HTML format) to the customer terminal 200. It transmits (step S105). The cooperation of the operations of steps S104 to S105 is realized by an operation mechanism such as a CGI (Common Gateway Interface).
[0036]
The customer terminal 200 receives the page data from the product evaluation device 100 and displays a “questionnaire page” on the display unit. As shown in FIG. 10, a plurality of "answer options" corresponding to the "question items" recorded in the record acquired in step S104 are displayed on the "questionnaire page". Is provided with a plurality of selection means such as check boxes. The customer operates the customer terminal 200, checks the check box of the corresponding answer option, and clicks a “send” button at the bottom of the page to obtain information indicating the selected answer option (hereinafter, “answer information”). Is transmitted to the product evaluation device 100 via the communication network 10.
[0037]
In the product evaluation device 100, when the communication control unit 120 receives the answer information (step S106), the control unit 110 sets the answer information DB 160 ₃ To update the answer number information recorded in the answer information record of the product (step S107). More specifically, “1” is added to each of the “number of answers” corresponding to the answer option specified in the received answer information. Control unit 110 transmits a predetermined web page (for example, a page indicating “user registration completed”) to customer terminal 200 and ends the process.
[0038]
Next, “product evaluation processing” performed by the product evaluation apparatus 100 will be described with reference to the flowchart shown in FIG. This processing is started when the control unit 110 of the product evaluation device 100 executes the “evaluation program” stored in the program storage unit 150. The “product evaluation process” by the “evaluation program” can be realized in the “application” format in which input and output are performed by the input unit 130 and the output unit 140 of the product evaluation device 100, and also via the communication network 10. It can also be realized in a “web-based” format that is executed in response to an instruction from an external terminal or the like. In this case, it is assumed that necessary information is acquired from the database unit 160 in accordance with the information input from the outside by the above-described CGI or the like, and the evaluation result is output to the outside on a web page in, for example, an HTML format. That is, the product evaluation device 100 functions as a so-called ASP (Application Service Provider) that provides the “application” via the communication network 10 (Internet). Hereinafter, in the present embodiment, the former case of executing in the “application format” will be described as an example.
[0039]
First, the control unit 110 displays a “product selection screen” as shown in FIG. 12 on the output unit 140 (in this case, a display device) by the operation of the evaluation program (step S201). As shown in the figure, on the “product selection screen”, selection means (for example, a pull-down menu) for selecting a product of the business entity R that can be evaluated is arranged.
[0040]
The operator operates the input unit 130 to select a product to be evaluated, and clicks an “OK” button at the bottom of the screen to control information indicating the target product (hereinafter, “target product information”). Input to the unit 110.
[0041]
When the target product information is input (step S202), the control unit 110 executes the DB control unit program and sets the answer information DB 160 ₃ Then, the response information record of the product is acquired (step S203).
[0042]
The control unit 110 calculates the total number of answers of all the answer options (hereinafter, referred to as “total number of answers”) from the answer information record acquired in step S203 (step S204). In the example shown in FIG. 6, “442” is the total number of answers.
[0043]
Subsequently, the control unit 110 calculates the total number of answers of the answer options related to environmental performance (hereinafter referred to as “environmental performance answer number”) from the answer information record (step S205). That is, among the answer options recorded in the answer information record, the number of answers corresponding to the option to which the flag is added is obtained and summed. In the example shown in FIG. 6, since the answer items "8" and "9" correspond, "29" obtained by adding the respective answer numbers "21" and "8" is obtained as the environmental performance answer number.
[0044]
Next, the control unit 110 calculates the “profit contribution ratio by environmental performance” using the total number of answers calculated in step S204 and the number of environmental performance answers calculated in step S205 (step S206). Here, the “environmental performance contribution ratio” indicates, as a percentage, how much the “environmental performance” contributes to the profit from selling the product. That is, the control unit 110 calculates the “profit contribution ratio due to environmental performance” by calculating the following Expression 1.
(Equation 1)
"Profit contribution rate by environmental performance" = number of environmental performance responses / total number of responses
[0045]
Here, in the example shown in FIG. 6, the “environmental performance response number” is “29” and the “total response number” is “442”. ") Means" 6.56% ". The control unit 110 holds the calculated result in the work area.
[0046]
The control unit 110 further includes a product information DB 160 ₁ To obtain the product information record of the product to be evaluated (step S207).
[0047]
The control unit 110 acquires the gross margin information of the product from the record acquired in step S207, and multiplies the “gross margin amount” indicated in the acquired gross margin information by the “contribution rate” calculated in step S206. By doing so, “a profit due to environmental performance” (an economic effect on research and development of the product; hereinafter, referred to as “environmental benefit”) is calculated (step S208). The control unit 110 holds information indicating the calculated environmental benefit in the work area.
[0048]
The control unit 110 further acquires information indicating “environmental points” (environmental performance evaluation) and “research and development expenses” (cost) of the product from the record acquired in step S207.
[0049]
Here, “environmental points” will be described. The “environmental points” are obtained by, for example, evaluating the environmental load level of each product by points in accordance with in-house standards within the business entity R. In this case, “environmental performance items” are prepared according to in-house standards and the like, and points are assigned according to the level of each item, and the total points for each product are the “environmental points” here. "Environmental performance items" are, for example, "reused parts used", "conformity to predetermined environmental evaluation standards", "harmful substances used" and the like. Points are assigned in accordance with the “usage rate”, “presence”, “application degree”, and the like. In the present embodiment, the product information DB 160 ₁ The “environmental points” recorded in (1) may be recorded in advance, or may be calculated by the product evaluation device 100. In this case, the product evaluation device 100 collects information on the environmental load of each product, and calculates “environmental points” using the above-described method. The “environmental points” exemplified in the present embodiment indicate that the greater the number of points, the lower the environmental load.
[0050]
The control unit 110 uses the “environmental benefit” calculated in step S208 (or “contribution rate” calculated in step S206) and the acquired “environmental points” and “research and development expenses” to “ A “level determination process” (step S300) is performed in which a level is determined based on aspects of “environmental performance” and “economic effect”.
[0051]
This "level determination process" will be described with reference to the flowchart shown in FIG. First, the control unit 110 uses the calculated “environmental benefit” and the acquired “research and development cost” to determine whether or not the inequality expression 2 is satisfied (step S301).
(Equation 2)
Environmental benefit / R & D expenses ≥ predetermined threshold
[0052]
That is, it is determined whether or not the ratio of the profit resulting from the environmental performance to the R & D cost (hereinafter referred to as “cost ratio”) is equal to or greater than a threshold. Here, it is assumed that a target value of the “threshold value” is arbitrarily set according to the management policy, performance, and the like of the company R. In this embodiment, “1.0” (100%) is set as the “threshold” for ease of explanation.
[0053]
If the cost-to-cost ratio is equal to or greater than the threshold value (1.0) (Step S301: Yes), the control unit 110 further determines whether or not the inequality expression 3 is satisfied (Step S302).
[Equation 3]
Environment point ≧ reference point
[0054]
That is, it is determined whether or not the environmental point given to the product is equal to or more than the set reference point. Here, the “reference point” is arbitrarily set based on the in-house standard of the business entity R, for example, a point indicating a level at which environmental performance is recognized as being excellent is set. In the present embodiment, for ease of explanation, it is assumed that the maximum value of “environmental points” is “100” and the “reference point” is set to “50”.
[0055]
When the environmental point is equal to or higher than the reference point (50) (Step S302: Yes), the control unit 110 determines that the level of the product is the highest grade “A” (Step S303), and performs “product evaluation processing”. The process returns to (FIG. 11). Here, "Level A" indicates that the product is "a product having high environmental performance and having obtained sufficient profit".
[0056]
On the other hand, if the number of environment points is less than 50 (Step S302: No), it is determined that the level is “B” (Step S304), and the process returns to the “product evaluation process”. Here, "Level B" indicates that the product is "a product whose environmental performance is evaluated in the market but has room for improvement in environmental performance".
[0057]
On the other hand, when the “cost ratio” is less than 1.0 (step S301: No), the control unit 110 determines whether or not the inequality expression 3 is satisfied (step S305). (Step S305: Yes) determines that the level is “C” (Step S306). If not applicable (Step S305: No), it is determined that the level is “D” (Step S307) and “Product evaluation”. It returns to the process of "process." Here, “Level C” indicates that the product has sufficient environmental performance but has not been evaluated in the market, and “Level D” indicates that both the environmental performance and the economic effect are insufficient. It is a product that needs comprehensive review. "
[0058]
The control unit 110 creates an evaluation result screen corresponding to the level determined in the “level determination process” and displays the screen on the output unit 140 (step S209). Here, the control unit 110 executes the evaluation information DB 160 ₅ And the evaluation result is obtained by referring to the “judgment correspondence table” as shown in FIG. That is, information indicating “evaluation comments” corresponding to the four levels (A to D) determined in the “level determination process” is associated with the “determination correspondence table”. The control unit 110 displays an evaluation result screen as shown in FIG. 15 based on the information shown in the “judgment correspondence table”, and ends the processing.
[0059]
The business entity R can make the implemented environmental management more effective by appropriately taking measures based on the evaluation result obtained in step S209. For example, for “Level B” products, by taking a development policy to allocate sufficient profits generated to R & D to further improve environmental performance, environmental protection can be maintained while maintaining a high profit margin. The load can be reduced. In addition, for products of "Level C", by adopting a sales strategy or an advertising strategy that promotes environmental performance, the profit margin of products having high environmental performance can be improved. For products of "Level D", factors that negatively affect environmental management can be eliminated by making management decisions such as discontinuing production and sales.
[0060]
By implementing the above measures, it is possible to realize more effective environmental management that achieves both reduction of the environmental load and improvement of profits of the entire business entity R.
[0061]
As described above, according to the environmental management support system according to the embodiment of the present invention, it is possible to calculate the profit directly contributed by the environmental performance of the product by investigating the purchase motive of the purchaser. Therefore, useful information for effective environmental management can be easily obtained.
[0062]
Further, since the profit attributable to environmental performance can be grasped for each product, each product can be evaluated in terms of “environmental performance” and “economic effect”. Therefore, measures and targets for more effective environmental management can be set for each product in detail, and effective environmental management can be improved.
[0063]
In the above embodiment, the case where the questionnaire is conducted through the website has been described as an example. However, the method of conducting the questionnaire and the method of collecting the answers are arbitrary.
[0064]
In the above embodiment, the product was evaluated using “contribution rate”, “environmental benefit”, “research and development cost” (cost), and “environmental point” (environmental performance evaluation). It is not limited to these. For example, when the level is determined to be “level C” by the level determination process, the “profit contribution rate” of items other than environmental performance is calculated from the questionnaire response, and what kind of item contributes to profit is analyzed. By doing so, it is possible to obtain data that is useful for sales strategies and advertising strategies.
[0065]
The product evaluation device 100 in the above embodiment can be configured not only by a dedicated device but also by a general-purpose computer device such as a personal computer, for example. In this case, the product evaluation device 100 can be configured by installing a part or all of the program for realizing each of the processes in a general-purpose computer device and executing the program under control of an OS or the like. The distribution form of the program to the computer device is arbitrary. For example, it can be distributed by recording it on a recording medium such as a CD-ROM or by superimposing it on a carrier wave via a communication medium (such as the Internet).
[0066]
【The invention's effect】
As described above, according to the present invention, it is possible to contribute to effective environmental management.
[Brief description of the drawings]
FIG. 1 is a diagram showing a configuration of an “environmental management support system” according to an embodiment of the present invention.
FIG. 2 is a block diagram illustrating a configuration of a “product evaluation device” illustrated in FIG. 1;
FIG. 3 is a diagram schematically illustrating a configuration of a “database unit” illustrated in FIG. 2;
FIG. 4 is a diagram illustrating an example of information recorded in a “product information DB” illustrated in FIG. 3;
FIG. 5 is a diagram showing an example of information recorded in a “questionnaire information DB” shown in FIG. 3;
FIG. 6 is a diagram illustrating an example of information recorded in an “answer information DB” illustrated in FIG. 3;
FIG. 7 is a diagram illustrating an example of information recorded in a “customer information DB” illustrated in FIG. 3;
FIG. 8 is a flowchart illustrating “questionnaire execution processing” according to the embodiment of the present invention.
9 is a diagram showing a display example of a “user registration page” transmitted in the questionnaire conducting process shown in FIG.
FIG. 10 is a diagram showing a display example of a “questionnaire page” transmitted in the questionnaire conducting process shown in FIG. 8;
FIG. 11 is a flowchart for explaining “product evaluation processing” according to the embodiment of the present invention.
12 is a diagram showing a display example of a “product selection screen” displayed in the product evaluation processing shown in FIG.
FIG. 13 is a flowchart illustrating a “level determination process” executed in the product evaluation process shown in FIG. 11;
FIG. 14 is a diagram illustrating an example of a determination correspondence table referred to in “level determination processing” illustrated in FIG. 13;
15 is a diagram showing a display example of an “evaluation result screen” displayed in the product evaluation processing shown in FIG.
[Explanation of symbols]
1 environmental management support system
10 Communication network
100 Product evaluation device
200 customer terminals

Claims (6)

A questionnaire presenting step of presenting to the purchaser of the product as an option for asking questions about the purchase motivation of the product, including at least a plurality of options including matters related to the environmental performance of the product, as a questionnaire,
Of the options presented in the questionnaire presentation step, a response collection step of classifying and collecting information specifying the options selected by the buyer for each product;
Based on the information collected in the answer collection step, based on the number of choices of each option, a selection rate calculation step of calculating the selection rate of options related to the environmental performance,
A profit information acquisition step of obtaining profit information indicating a profit amount of the product;
Information indicating the selectivity regarding the environmental performance, and the profit amount information, based on an economic effect calculating step of calculating an economic effect due to the environmental performance of the product;
A cost information acquisition step of acquiring information indicating a cost invested for realizing the environmental performance of the product;
At least, the cost information, and information indicating the economic effect, based on the product evaluation step of evaluating the product,
A product evaluation method comprising: Further comprising an evaluation information obtaining step of obtaining evaluation information indicating an evaluation of the environmental performance of each product,
The product evaluation step, at least, the evaluation information on the product, the selectivity, based on the product, based on the product,
The product evaluation method according to claim 1, wherein: A program for causing a computer to execute each step of the product evaluation method according to claim 1. Questionnaire information storage means for storing questionnaire information for asking the purchase motivation of the product, the questionnaire information including at least items related to the environmental performance of the product,
Accounting information storage means for acquiring and storing accounting information for each product;
In response to access from a product purchaser, a questionnaire presenting unit for acquiring questionnaire information about the purchased product from the questionnaire information storage unit, and presenting the acquired questionnaire information to the purchaser;
Answer information receiving means for receiving answer information indicating an answer to the questionnaire presented by the questionnaire presenting means,
Based on the received response information, a response rate calculation unit that calculates a response rate to the items related to the environmental performance,
The profit information indicating the profit amount of the product is obtained from the accounting information storage unit, and based on the obtained profit information and the information indicating the response rate, the economic effect due to the environmental performance of the product is obtained. Means for calculating the economic effect,
Acquiring cost information indicating the cost invested for realizing the environmental performance of the product from the accounting information storage means, at least based on the cost information and the information indicating the economic effect, Product evaluation means to be evaluated;
A product evaluation device comprising: The product evaluation means,
Environmental load level information obtaining means for obtaining information indicating the environmental load level of the product,
At least evaluating the product based on the information indicating the environmental load level and the information indicating the response rate;
The product evaluation device according to claim 4, wherein: A program for causing a computer to function as the product evaluation device according to claim 4.

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