JP2003208481A - Information processing system and information processing method - Google Patents

Abstract

<P>PROBLEM TO BE SOLVED: To provide an information processing system capable of designing, for example, a style of direct mail fitted to a business line, business condition or partner without requiring the knowledge for the business line and business condition so much. <P>SOLUTION: A server system 100 receives a condition file for specifying the designation business line of a direct mail and the business line of a customer from a customer system, extracts form forming data suitable for the customer business line and designation business line and form formation auxiliary information corresponding to two or more kinds of form patterns to form an optimization file, and transmits it to the customer system 300. In the customer system 300, the direct mail can be completed by successively filling the form frame selected by use of the optimization file and sealing it by use of an automatic sealing system 400. <P>COPYRIGHT: (C)2003,JPO

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an information processing system and an information processing method, and more particularly to an information processing system and an information processing method suitable for supporting direct mail sending processing and the like.

[0002]

2. Description of the Related Art In recent years, the quality of products and services has been improved, quality is becoming more uniform, and products are diversifying. It is necessary to let them know the product and features.

[0003] In companies where ordinary people purchase products, they appeal their products and services to customers by conducting large-scale advertising activities using the media. Thus, in order for customers to select their own products or services, it is required to actively provide information.

On the other hand, a company that is not so large in scale, or in the case where it is necessary to have the customer fully consider the contents due to the nature of the product, or in a one-to-one correspondence company, direct mail is used for individual It is more effective to communicate the information to the customer.

[0005]

[Problems to be Solved by the Invention] However, it is necessary to have a specialized trader design the contents of direct mail, and since small and medium-sized enterprises do not have specialized staff to design, or direct mail creation in small companies is not possible. It was difficult. In addition, once the contents of the e-mail have been decided, it is not easy to change it, and even if there is a change in the product, it cannot be dealt with promptly.

Further, it has been difficult to adopt a direct mail style suitable for the destination.

[0007]

The present invention has been made for the purpose of solving the above-mentioned problems, and an information processing system by which anyone can easily create a direct mail without requiring special skill, and It is intended to provide an information processing method. Then, for example, the following configuration is provided as one means for achieving the object.

That is, the information processing system is composed of a server device and a customer device that can be connected to each other via a communication medium, and the server device holds form preparation data suitable for each business type. Industry data retention means, auxiliary information retention means for retaining form creation assistance information corresponding to a plurality of types of form patterns, and industry industry data retention according to the industry industry specific information received from the customer device Industry data transmission means for extracting optimum form creation data from the means and transmitting it to the customer device, and form creation assistance information corresponding to the form pattern specification information received by receiving the form pattern specification information from the customer device Auxiliary information transmitting means for extracting from auxiliary information holding means and transmitting it to the customer device, wherein the customer device is a form record to be produced. A business type specifying means for specifying a business type corresponding to the contents, a business type specifying means for transmitting the business type specifying information for specifying the type of business specified by the business type specifying means to the server device, and a form specified by specifying a form pattern to be produced Form specifying means for transmitting pattern specifying information to the server device, receiving the form creation auxiliary information and the optimal form creation data from the server device, creating a form creation guidance, and instructing form creation according to the guidance And an instruction means for performing the operation.

[0009] For example, the form is a direct mail form, the business type designating means can specify a business type on the direct mail sending side and a business type on the direct mail receiving side, and the business type data holding means is the direct mail sending side. Data that is suitable for direct mail creation can be extracted and stored from
It is characterized in that the business type data transmitting means extracts optimum form preparation data optimized on the basis of the business type specifying information from the customer device and transmits it to the customer device.

Further, for example, the customer device further creates and outputs form data by using a destination information file including form destination address information and form data designated according to an instruction of the instructing means, and outputs the form data. It is characterized by having a form output means for extracting the shipping destination information from the destination information file and outputting it to the destination display area.

Further, for example, the form is a salary statement or an invoice form, the type of industry designating means can designate the type of industry of a payer or claimant, and the type of industry data holding means is for the designated type of industry. Retaining the item specification data according to the extractable, the industry type data transmission means extracts the optimum form preparation data optimized based on the industry type information from the customer device and transmits it to the customer device. To do.

Alternatively, in an information processing system comprising a server device and a customer device which can be connected to each other via a communication medium, the server device holds form preparation data suitable for each industry. Industry data retention means, auxiliary information retention means for retaining form creation assistance information corresponding to a plurality of types of form patterns, and industry industry data retention according to the industry industry specific information received from the customer device Industry data transmitting means for extracting the optimal form preparation data from the means and transmitting it to the customer device,
An auxiliary information transmitting unit that receives the form pattern specifying information from the customer device, extracts form forming auxiliary information corresponding to the received form pattern specifying information from the auxiliary information holding unit, and transmits the auxiliary information to the customer device. Is characterized by.

[0013] For example, the form is a direct mail form, and the industry data holding means holds data suitable for direct mail creation from the industry of the direct mail sending side and the industry of the direct mail receiving side so as to be extractable, It is characterized in that the business type data transmitting means extracts optimum form preparation data optimized on the basis of the business type specifying information from the customer device and transmits it to the customer device.

Further, for example, the form is a salary statement or an invoice form, the industry type data holding means holds the item designation data corresponding to a designated type of industry in an extractable manner, and the industry type data transmission means uses the item designation data. It is characterized in that the optimum form preparation data optimized based on the industry specific information from the customer device is extracted and transmitted to the customer device.

Further, for example, the industry data holding means is
It is characterized by including an explanation sentence preparation guidance explaining the contents of the product or service provided by the form preparation side.

Further, there is provided an information processing method in an information processing system comprising a server device and a customer device which can be connected to each other via a communication medium, wherein the server device is a form suitable for each business type. The production data and the form creation auxiliary information corresponding to a plurality of types of form patterns are held, and the industry type identification information from the customer device is received, and it is more suitable than the held form production data according to the received industry type identification information. The form creation auxiliary that extracts the form creation data and sends it to the customer device, and also receives the form pattern identification information from the customer device and holds the form creation assistance information corresponding to the received form pattern identification information. It is extracted from the information and transmitted to the customer device, and the customer device specifies the type of business corresponding to the form description content to be produced, and The business type specifying information for specifying the determined type of business is transmitted to the server device, and the form pattern specifying information for specifying the form pattern to be produced sent from the server device in response to the transmission is transmitted to the server device. A document processing method for transmitting a report, receiving the form creation auxiliary information and the optimum form creation data from the server device, creating a form creation guidance, and instructing the form creation according to the guidance to create a form. It is characterized by

Further, for example, the form is a direct mail form, the business type specifying information from the customer device is a designation of the business type of the direct mail sending side and the business type of the direct mail receiving side, and the held form making data. The data is suitable for direct mail production from the industry of the direct mail sending side, and the optimum form production data optimized based on the industry specific information from the customer device is extracted and transmitted to the customer device. To do.

Further, for example, the form is a salary statement or an invoice form, the customer device specifies the type of business of the payer or the claimant as the type of business type, and the server device types of business from the customer device. It is characterized in that the optimum form creation data optimized based on the specific information is extracted and transmitted.

Furthermore, there is provided an information processing method in an information processing system composed of a server device and a customer device which can be connected to each other via a communication medium, wherein the server device is suitable for each type of business. The form creation data and the form creation auxiliary information corresponding to a plurality of types of form patterns are held, and the industry specific information from the customer device is received, and the optimal form from the held form creation data is received according to the received industry specific information. The production data is extracted and transmitted to the customer device, the form pattern identification information from the customer device is received, and the retained form production assistance information corresponding to the received form pattern identification information is extracted to extract the production data. An information processing method for transmitting to a customer device

[0020] For example, the form is a direct mail form, and the held form making data is data suitable for direct mail making from the type of business on the direct mail sending side and the type of business on the direct mail receiving side. It is characterized in that the optimum form preparation data optimized based on the industry specific information from the customer device is extracted and transmitted to the customer device.

Further, for example, the form is a salary statement or an invoice form, the held form making data is item designation data according to a designated type of industry, and the type of industry specifying information from the customer device is used. It is characterized in that the optimum form creation data optimized based on the extracted data is extracted and transmitted to the customer device.

Further, for example, the held form production data is characterized in that it includes an explanation sentence production guidance for explaining the contents of the product or service provided by the form production side.

[0023]

DETAILED DESCRIPTION OF THE INVENTION An embodiment of the present invention will be described in detail below with reference to the accompanying drawings. The present embodiment is characterized in that it provides a new method that can create a mail in the form of a form that can be used as it is for direct mail.

First, the outline of the system according to the present embodiment will be described with reference to FIG. FIG. 1 is a diagram showing the configuration of an information processing system according to an embodiment of the present invention.

In FIG. 1, 100 is a computer (C
A server system that holds various file data under the control of PU), creates an optimized file according to a request from the customer system 300, and transmits the optimized file via the network 200. 200 is the customer system 300 and the server system via a communication medium. It is a network system that enables data communication with 100, and can be configured by, for example, the Internet.

Reference numeral 300 denotes a customer system, which receives a file optimized under the control of a computer (CPU) from the server system 100 in response to a request for creating a form to be created, which will be described later, and requests it simply and quickly. It is configured to be able to create a form master for creating forms.

Reference numeral 400 denotes an automatic sealing system composed of a color printer and an automatic sealing machine. The color printer prints target form information on a predetermined sheet based on the form master from the customer system 300 and automatically seals the print form. By using a machine, for example, a small and compact "compact sealer" provided by the applicant, anyone can easily create and send a direct mail described later.

When the customer system 300 is provided with a printer, the target form information may be printed directly on a predetermined paper by the printer provided in the customer system 300. In this case, the automatic sealing system 400 does not have a color printer and can be configured only with the automatic sealing machine.

The server system 100 includes, as main masters, at least a business master, a DM (direct mail) master, a copy text master, an image master, a message master, a product star, and a form master.

The DM master further comprises a data frame table composed of standard information and individual information as a sub-table, and includes a header frame, an image frame, a footer frame and the like.

Similarly, the product master is a sub-table, for example, a feature master that holds example sentence information expected as a feature description of a product (service) described in an email,
Advantage master that holds example sentence information expected as a description of advantages, specification master that holds example sentence information that is expected to be a specification description, case master that holds example sentence information that is expected to be a case description, example sentence information that is expected to be a standard description Includes each standard master holding. These masters are weighted according to the type of industry, which will be described later, and it is possible to extract the ones that are suitable for the type of industry as needed.

The customer system 300, for example, is generally available on the market, and can convert the business software used by the customer, such as salary calculation software or accounting software, into a text form file. is there.

In addition, the optimization file from the server system 100 is used for creating a target form or for creating a bill form when closing a pay item described later, when closing a pay item described later. Used as basic data for guidance.

The customer system 300 of this embodiment is
It has a frame designer function, and displays necessary information from the optimization file or a storage unit (not shown) according to the guidance information in the frame specified when creating the form, and sequentially selects and fills the information in the frame. A form can be easily created with a slight modification.

Further, in this embodiment, similarly, for example, user-specific address data is created by using the customer management business software which is generally available on the market and is used by the customer to create an address master, and a customer data file is created. It can be the basic data for construction.

As described above, it is possible to widely use the system resources constructed when using the general-purpose software.
Therefore, for example, direct mail can be sent, or invoices and quotations can be issued without wasting system resources up to now. Further, for example, the customer data file may include data obtained from another system via the network and data supplied from the server system 100.

The direct mail creating process of the present embodiment having the above configuration will be described below with reference to the flowchart of FIG. FIG. 2 is a flow chart for explaining the direct mail creating process according to the present embodiment.

When the customer system 300 attempts to send a direct mail, for example, when creating a direct mail, information for creating a mail of an optimum format desired by a desired partner is provided from the server device or an unillustrated self. Performs the processing received from the recording medium of the system.

First, in step S1, the customer specifies the condition for specifying the request information to be obtained from the server system 100. Specifically, first, the type of product or service to be provided by the customer described in the direct mail is specified. For example, categories are set with the features of products and services as points.
For example, when a product or service is selected and designated, for example, when a product is selected, it is requested to select and designate, for example, a hardware product or a software product as a product major classification, and then the middle classification of the product. As a result, for example, selection designation of finished products or processed products is performed, and then, for example, selection designation of small products or large products is performed as the product sub-classification.

At the same time, it receives a list of industries shown in, for example, FIGS. 5 to 8 from the transfer server system 100 or from a recording medium (not shown), and conducts its own business (business corresponding to the product or service described in the direct mail). ) And the business code corresponding to the direct mail destination business (business that is the target of direct mail).

As the industry code, any of large classification, middle classification, and small classification can be designated, and optimum related information for each designated industry can be provided. By subdividing and specifying, it is possible to perform more detailed correspondence. It

For example, a customer whose major category is manufacturing (code 15) and middle category is machine (code 5) has his or her own machine as a hospital {major category; medical / health (code 2), middle category; medical (code) 1), sub-classification; hospital (code 3)} When attempting to send a direct mail to the other party, as the industry code, for example, customer code 15-5, partner code 2-1
By specifying -3, the target industry can be specified.

As described above, in the present embodiment, the information related to only one's own work is not optimized, but the product of the own product (service ) Specifications and standard explanations, etc., and uses the information related to the work of the recipient (email recipient) for the introduction of the product (service) and the effect portion of the product, and is suitable for the recipient. By using such expressions, it is possible to easily extract the information of interest content that has a higher direct mail effect, and it is possible to easily create a highly effective direct mail.

Then, in step S2, a frame pattern is designated. A plurality of types of frame patterns suitable for sealing are registered in the customer system 300 in advance,
A desired frame pattern is selected from the registered frame patterns and designated. For example, in this frame selection, one screen may be divided and a plurality of types of frame patterns may be displayed to select a desired pattern, or different frame patterns may be sequentially displayed by screen shifting. .

An example of a standard direct mail frame is shown in FIG. FIG. 3 is a diagram showing an example of a standard frame of direct mail according to the present embodiment. The example of FIG. 3 is an example of a case where an A4 size cut sheet is folded twice and sealed (Z-fold pattern).

Note that this frame example is not limited to the example of FIG. 3, and various versions in which the size of each part is changed are prepared, and a frame that matches the purpose is selected and designated as appropriate. It is possible.

The example of the present embodiment is not limited to the case of selecting from the above existing frame patterns, and the customer may newly make a layout by himself. Further, it is possible to partially improve the existing frame to make a new frame. In this case, individual frame numbers can be added and registered.

Then, in step S3, the server system 10 that reflects the conditions specified in steps S1 and S2.
Generate a condition file addressed to 0 and send it to the server system. The condition file includes, for example, “industry code”, “form pattern”, “frame pattern” and the like.

The server system 100 which has received this condition file performs the condition analysis process shown in step S4. Then, for example, a temporary table for each customer and each industry that analyzes the requirement in the condition file from the customer system 300 is generated, and the consistency of the table is checked.

The server system 100 then proceeds to step S.
In step 5, data expansion and value calculation are performed. As the evaluation value, for example, "9: most appropriate", "7: effective", "5: standard", "3: need consideration", "1: difficult to adopt", "0: improper", etc. can be considered. . The data expansion includes, for example, attribute expansion, text expansion, specification expansion and the like.

Next, in step S6, an optimization file is created based on the result of step S5 with reference to the main master and sub-master shown in FIG. The optimization file refers to each master file in the main master shown in FIG. 1 and refers to the product category from the customer system 300, the industry of the direct mail sending side and the industry of the direct mail receiving side, and calculates the value in step S5. Extract the ones that are closely related according to the results.

For example, as shown in FIG. 1, as an optimized data frame table, for example, volume information of optimized files, attachment method of image files (standard image), compressed files, handling information of illustrations and moving images, necessary information It includes guidance information.

Subsequently, the optimization file created in step S7 is downloaded to the customer system 300. It should be noted that in the present embodiment, a customer contract is made with the server system 100 side before this download processing is performed, and encrypted file data, for example, is sent from the server side and acquired by the customer contract. It is desirable to ensure security by obtaining an encryption key and controlling the file data to be decrypted. However, it goes without saying that normal data may be transmitted and received.

The control of the server system 100 is almost completed as described above, and thereafter, the form processing by the customer system 300 is started. First, in step S8, the customer system 300
Receives and loads the optimized file sent from the server system 100 via the network 200. The provided data from the server system 100 that is taken in is managed separately from the standard data held by the own system.

In step S9, the customer system 30 is generated by using the imported optimization file to generate the frame specified in step S2 as shown in FIG.
0 is displayed on the display screen of the display device. On the display screen, a guidance screen for designating various information to be embedded in the frame together with the frame pattern is simultaneously displayed in the same screen, and the customer can complete the direct mail by sequentially filling the blanks according to this guidance.

It should be noted that all the frame information is taken in from the server system 100, and some of the frame information is registered in the file provided in the own system, and the lacking portion is filled in by the server system 10.
When it is acquired from 0, it may be any of the case where all are registered in the own system, and may be different depending on the file. If all of them are registered in the own system, the frame information is not requested to the server system.

At the subsequent step S10, a customization process is performed to embed desired information in each frame. Depending on the amount of information, the size of the area of each frame can be arbitrarily changed and set by referring to an existing frame as appropriate, a part of which is newly laid out, or a process of newly laid out can be performed. it can.

In the subsequent step S11, it is confirmed on the display screen whether or not it can be satisfied as a direct mail, and if the result of the confirmation is that it is not completed yet, or if there is another designated portion or the contents are to be further changed (the result of the confirmation is negative). If there is any), the process returns to step S10 to continue the customizing process.

On the other hand, in step S11, the changed frame is confirmed on the display screen, and if the result of the confirmation is satisfactory, the process proceeds to step S12 to link with the address master. Performs address link processing. Here, for example, the shipping address to be stored in the destination area of the form is specified by referring to the customer database. Here, for example, the industry change processing of the address master, the link parameter specification processing, the link data (addressing) list preparation and confirmation processing, the shipping charge calculation processing, etc. are included.

In the address master type change processing,
Changes (designations) such as "individual changes", "collective changes", "no designation (all linked)", "not linked", etc.

In the link parameter designation process, "business type", "business type", "region", "sales scale", "profit scale", "corporation", "frequency", "assignment designation", "presence or absence of attachment", "Other" or the like is designated. In the process of creating the link data list, "data check", "frame check", "attachment check", etc. are performed.

In the shipping charge calculation process, "Tokyo (city) classification", "output matching", etc. are calculated.

Now that the direct mail is completed,
The print data is output to the printer of the automatic sealing system 400 to print out the form. This printer can print out the front side and the back side at the same time by using a type capable of double-sided printing. When the customer system 300 also includes a printer, the printer included in the customer system 300 may print out. Furthermore, the customer system 300
It is also possible to print out from both printers of the automatic sealing system 400.

In the form output process, for example, “frame output for each address master type of industry”, “shift mark is printed on envelope of attached material”, “form is upside down when printing on the back side”, “double-sided printing” And mixed output of single-sided printing is not possible ",
"Regional output (with or without city discount system)", "Charge schedule output (for management)", "Confirmation of consignment conditions to private mail companies", "Presence or absence of file output to flexible disk", "Image" And check the file format of the illustration ”, and sequentially print out the forms.

When the form output is completed, finally step S1
The printed output form is set on the automatic sealing machine in step 4, and it is automatically sealed in order to complete the preparation for sending direct mail.

In the automatic sealing process, for example, a case where the insert is not attached to the sealed letter and a case where the insert is attached to the sealed letter can be selected and executed. If you do not attach the insert to the envelope,
It will be printed out on a four-sided seal (normal sealed letter).

On the other hand, when attaching an insert to a sealed letter,
For example, when three-side sealing and four-side sealing are mixed, a hopper is used and a mark is preprinted by a printer, and when the mark is printed, one side is opened and pressure-sealing is performed using a pressure-sensitive adhesive. Control not to be done. In this case, the single-sided sealing machine may be used for the one-sided sealing after inserting the material.

In the customization process, for example, as shown in FIG.
In the case of using the standard frame shown in (1), necessary information can be covered without omission by simply selecting and embedding desired information in each area by sequentially referring to the optimization file in the sequential frame or the address master.

In FIG. 3, 1 on the front surface is the delivery address and 2 is the delivery address.
Is a payment method, 3 is content information, 4 is your company name, 5 is other header processing part, 6 is copy sentence, catchphrase, 7 is illustration and image, 8 is product feature, 9 is product guide 10, product specifications, 11 access means and addresses, 12 company address and company name guide, 13
Is a content backland processing unit, 14 is a trailer backland processing unit, and 15 is a backland processing unit.

Therefore, corresponding mail information extracted from each optimization file is selectively specified in each area according to the guidance. In this case, for example, the frame pattern is automatically assigned. Then, when the correction or rewriting is performed, the correction or rewriting may be sequentially performed.

When the back side is also used, the lower part of FIG. 3 is an example of the back side frame design, 1 is a message centering on greetings, 2 is an image of goods and services, 3 is other backland processing section Yes These upper and lower parts (upper part, lower part) 4 are unusable areas, and are blurred parts for security. This makes it impossible to see the contents when sealing.

For embedding, for example, the following syntax patterns are prepared in advance, and a sentence example that is extracted and sent in the optimization process by the server system 100 that should fill the patterned syntax is selected. Only need be.

For example, if the pre-conditions are set so that the top 20 copy sentences after the similarity calculation when the condition file is created are to be downloaded, the top 2 according to the destination industry
The sentence examples of the 0th place (this number can be specified and changed to any number) are prepared and prepared, and the customer may select any syntax from them.

The patternization of the copy syntax is performed by, for example, "
~ Is excellent ~ ~
is. There is a form in which blanks of sentences such as "are filled in order.

[0075] "- is" part of performing the particular product (service) should be provided as a reference and example sentences that have been extracted from for example, under the trade master. As the product name, a specific product name such as "Compact Sealer" is applied.

Next, “ to be excellent in” is a part that expresses the product and the characteristic or action, and is, for example, “reproduction of natural color”, “noise countermeasure”, “environmental response”, “heat resistance”, “heat resistance”, Expresses the superiority in durability, reliability, safety, maintainability, and earthquake resistance. For example, if you are excellent in "environmental support",
Select a sentence example such as "excellent cost performance".

The part of " ... is" is a part where, for example, the comprehensive name of the product is written, and it is, for example, "an automatic sealing machine." Examples such as “” are applied.

By using such guidance,
Everyone will be able to make accurate expressions naturally.

In addition, as an expression following the specific product name, for example, " one sealing machine per company, a necessity for mid-sized companies"
It is a product . ] " Sealing machine can be installed anywhere, ultra-compact
It is an automatic sealing machine . ] " Sealing machines can be installed anywhere
It is a performance sealing machine . A more effective direct mail can be obtained by adding a sentence example such as “”.

Thus, for example, as an example of setting the Z-folded surface, "frame definition for a predesignated industry" may be performed first, and then "frame generation for each industry" may be performed.
The main setting items in the frame are "Image and illustration settings", "Copy sentence and catchphrase", "Features", "Advantages", "Specifications", "Cases" and "Standards". Direct embedding will be completed if it is embedded sequentially.

As described above, according to the present embodiment, in designing a direct mail and creating a content, the server system 100 holds information optimized for the type of business, business category or the like to be the source or destination. By selecting and extracting only the most suitable data based on the request from the user and returning it to the user terminal, the user terminal receives the data from the server system and the data received according to the direct mail creation guidance. A desired direct mail can be easily created only by selecting desired data from and applying it to each frame.

Direct mail creation guidance is on the CD
-It can be created by generating optimized data on the server side and providing it to the customer system from the ROM or based on the conditions set by the customer system.

The customer system further performs final information processing based on the provided optimization file and the data uniquely held by the customer system, and registers it as a new direct mail frame.

The registered frame is linked with the address master possessed by the customer, and the intended direct mail can be easily created. It is possible to easily expand the range of direct mail transmission as necessary based on the information such as the type of business and business type targeted for direct mail.

By using the "compact sealer" type provided by the inventor as an automatic sealing machine for enclosing the created direct mail, anyone can easily create and send the direct mail.

In the above description, the case of creating a direct mail has been described, but it is applicable to any form creation process, and in addition to the form to be distributed to a third party, a form for internal use such as a quotation, It can also be applied to bills, invoices, etc.

For example, it can be applied to any object where the contents described in the form should not be disclosed to anyone other than the distribution destination, such as a business report form. The necessary work report will be completed by receiving the optimization file and filling it in order.

The form is not limited to the case of being put in an envelope and shipped, and for example, a pressure-sensitive adhesive may be applied to the end of the form and pressure-bonded to form a postcard. By doing so, the shipping fee can be reduced.

As described above, by using this embodiment, direct mail can be easily and quickly carried out in a proper format that fits the business type / business category of the other party to whom the product or service is introduced. Can be created.

As described above, the system of this embodiment can be easily applied to all business processes other than direct mail.

Further, as another application example, it is necessary to make sure that it is not seen by anyone other than a specific person, and if it is a general company, it is necessary to process a certain amount. As a result, the pay statement can be automatically distributed.

In this case, by placing a pressure-sensitive adhesive on the peripheral portion and crimping and sealing, a pay slip is printed out, and this is manually put in a predetermined envelope, and then the envelope is glued. The work to do can be completely eliminated.

That is, a collection of pay statement frames is obtained from the server system 100 or a recording medium that can be read by the customer system 300, and the optimum pay statement frame is selected from among these, and the optimum pay statement frame is sequentially used in the frames. The pay statement form can be created simply by allocating the data from the business package software.

An example of this pay statement frame is shown in FIG. FIG. 4 is a diagram showing an example of creating a pay statement frame when the present embodiment is applied to a pay statement issuing operation.
For example, as shown in FIG. 4, for example, the pay statement print format that has been used so far is assigned to the middle row, the payee receiver display is assigned to the upper row, and special notes and remarks are assigned to the lower row, and the form is printed from the color printer of the automatic sealing system. Just print out to.

After that, only by setting the printing result on the automatic sealing machine, the pay statement which can be handed over to the other party as it is by crimping and fixing with the crimping glue can be made. In this case as well, by using the resources of the conventional business package software as they are, an automatically sealed form output (salary statement output) can be obtained with a minimum change in the business content. The recipient can confirm the contents without being known to others by cutting off the peripheral portion with a perforated line arranged at the peripheral portion or the upper portion, for example.

As described above, according to the present embodiment, it is possible to easily create a frame of direct mail and arbitrarily set abundant contents suitable for the type of business and business.

Further, it is possible to easily take in an optimized copy sentence in creating a copy sentence or the like. Furthermore, it is possible to design a style of direct mail that fits the type of business, business type, and partner, without requiring much knowledge of the business type. Also in this case, since the direct mail matched with the recipient can be easily created, the hit rate can be increased.

Further, for example, by contributing to the work of pay slips, bills, and invoices, the running cost can be reduced and the processing speed can be greatly improved.

Furthermore, in the above description, an example has been described in which the optimum information is extracted by specifying both the type of business according to the contents described in the direct mail and the type of business on the direct mail receiving side. However, the present invention is not limited to the above example. The present invention is not limited to this, and for example, information may be prepared for each business type according to the content described in the direct mail, and the optimum information for the content described may be extracted.

Alternatively, effective information may be registered for each type of direct mail receiving side business, and only the receiving side business type may be designated to extract information according to the receiving side business type. In these cases, it is desirable to specify even smaller subdivisions for the industry categories and allocate the optimal information to each industry.

The customer system 300 may be provided with a printer so that the printer of the customer system 300 prints out the form and various management information such as shipping history can be printed out from the printer.

[0102]

As described above, according to the present invention,
It is possible to provide an information processing system capable of designing, for example, a style of direct mail that fits the type of business, the business type, and the other party, without requiring much knowledge of the type of business / business type.

Further, it is possible to reduce the running cost for sending out the form used in one's own work, and to greatly improve the processing speed.

[Brief description of drawings]

FIG. 1 is a diagram showing a configuration of an information processing system according to an embodiment of the present invention.

FIG. 2 is a flowchart for explaining a direct mail creating process according to the present embodiment.

FIG. 3 is a diagram showing an example of a standard frame of direct mail according to the embodiment.

FIG. 4 is a diagram showing an example of creating a rest statement frame when the present embodiment is applied to a pay statement issuing business.

FIG. 5 is a diagram showing an industry code list according to the present embodiment.

FIG. 6 is a diagram showing a business type code list according to the present embodiment.

FIG. 7 is a diagram showing an industry code list according to the present embodiment.

FIG. 8 is a diagram showing an industry code list according to the present embodiment.

Claims (15)

[Claims] 1. An information processing system comprising a server device and a customer device which can be connected to each other via a communication medium, wherein the server device holds form preparation data suitable for each business type. Industry data retention means, auxiliary information retention means for retaining form creation assistance information corresponding to multiple types of form patterns, and industry industry data retention according to the industry industry specific information received upon receiving industry industry specific information from the customer device Industry data transmitting means for extracting optimum form creation data from the means and transmitting it to the customer device; and form creation assistance information corresponding to the form pattern specifying information received by receiving the form pattern specifying information from the customer device. Auxiliary information transmitting means for extracting from auxiliary information holding means and transmitting it to the customer device, wherein the customer device is a form record to be produced. A business type specifying means for specifying a business type corresponding to the content, a business type specifying means for transmitting the business type specifying information for specifying the business type specified by the business type specifying means to the server device, and a form specified by specifying a form pattern to be produced Form specifying means for transmitting pattern specifying information to the server device, receiving the form creation auxiliary information and the optimal form creation data from the server device, creating a form creation guidance, and instructing form creation according to the guidance An information processing system, comprising: 2. The business form is a direct mail form, the business type designating means can specify a business type of a direct mail sending side and a business type of a direct mail receiving side, and the business type data holding means is a direct mail sending side. Data suitable for direct mail creation is retained so that it can be extracted from the type of business and the type of direct mail receiving side, and the type of industry data transmission means extracts optimal form creation data that is optimized based on the type of industry specific information from the customer device. The information processing system according to claim 1, wherein the information is transmitted to the customer device. 3. The customer device further creates and outputs form data by using a destination information file including form destination address information and form data designated according to an instruction of the instruction means, and outputs the form data. The information processing system according to claim 2, further comprising a form output unit that extracts the shipping destination information from the information file and outputs the shipping destination information to the destination display area. 4. The form is a salary statement or an invoice form, the industry type specifying means can specify the type of business of a payer or a claimant, and the industry type data holding means depends on the specified type of business. The item designation data is retained so that it can be extracted, and the industry data transmitting means extracts the optimal form creation data optimized based on the industry identification information from the customer device and transmits it to the customer device. The information processing system according to claim 1. 5. An information processing system comprising a server device and a customer device that can be connected to each other via a communication medium, wherein the server device holds form preparation data suitable for each industry. Industry data retention means, auxiliary information retention means for retaining form creation assistance information corresponding to multiple types of form patterns, and industry industry data retention according to the industry industry specific information received upon receiving industry industry specific information from the customer device Industry data transmitting means for extracting optimum form creation data from the means and transmitting it to the customer device; and form creation assistance information corresponding to the form pattern specifying information received by receiving the form pattern specifying information from the customer device. An information processing system comprising: auxiliary information transmitting means for extracting from auxiliary information holding means and transmitting the auxiliary information to the customer device. 6. The form is a direct mail form, and the industry data holding means holds data suitable for direct mail production from the industry of the direct mail sending side and the industry of the direct mail receiving side in an extractable manner, 6. The information processing system according to claim 5, wherein the business type data transmitting means extracts optimum form preparation data optimized based on the business type specifying information from the customer device and transmits it to the customer device. 7. The form is a salary statement or an invoice form, the industry data holding means holds the item designation data corresponding to a designated industry in an extractable manner, and the industry data transmission means stores the customer data. The information processing system according to claim 5, wherein optimum form creation data optimized based on industry specific information from the device is extracted and transmitted to the customer device. 8. The business type data holding means includes an explanatory sentence preparation guidance for explaining the contents of a product or service provided by a form preparation side, according to claim 1 to claim 3 or claim 5 or claim 5. 6. The information processing system according to any one of 6. 9. An information processing method in an information processing system comprising a server device and a customer device that can be connected to each other via a communication medium, wherein the server device is a form suitable for each business type. Production data,
The form creation auxiliary information corresponding to a plurality of types of form patterns is held, and the optimum form making data is obtained from the held form making data according to the type specifying information received by receiving the type specifying information from the customer device. While extracting and transmitting to the customer device, form pattern specifying information from the customer device is received and form forming auxiliary information corresponding to the received form pattern specifying information is extracted from the held form forming auxiliary information. The customer device, and the customer device specifies the type of business corresponding to the contents of the form to be created, and sends the type of business type specifying information for specifying the specified type of industry to the server device and supports the transmission. The form pattern specifying information for specifying the form pattern to be produced sent from the server device to the server device. Information processing characterized in that a form is created by receiving the form creation auxiliary information and the optimum form creation data from the server device, creating a form creation guidance, and instructing the form creation according to the guidance. Method. 10. The form is a direct mail form, and the business type specifying information from the customer device is a designation of a business type of a direct mail sending side and a business type of a direct mail receiving side. From the held form making data. It is data suitable for direct mail production from the industry on the direct mail sending side, and is characterized by extracting optimum form production data optimized based on industry specific information from the customer device and transmitting it to the customer device. The information processing method according to claim 9. 11. The form is a salary statement or an invoice form, the customer device specifies a business type of a payer or a claimant as the industry type, and the server device specifies a business type from the customer device. 10. The information processing method according to claim 9, wherein optimum form creation data optimized based on information is extracted and transmitted. 12. An information processing method in an information processing system comprising a server device and a customer device which can be connected to each other via a communication medium, wherein the server device is a form suitable for each type of business. Production data,
Holds form creation auxiliary information corresponding to a plurality of types of form patterns, receives industry type identification information from the customer device, and extracts optimum form production data from the held form production data according to the received industry type identification information. And transmits to the customer device, the form pattern specifying information from the customer device is received, and the held form creation auxiliary information corresponding to the received form pattern specifying information is extracted and transmitted to the customer device. An information processing method characterized by the above. 13. The form is a direct mail form, and the held form making data is data suitable for direct mail making from the type of business on the direct mail sending side and the type of business on the direct mail receiving side. 13. The information processing method according to claim 12, wherein optimum form creation data optimized based on industry specific information from the device is extracted and transmitted to the customer device. 14. The form is a salary statement or an invoice form, and the held form creation data is item designation data according to a designated type of industry, and is based on industry specific information from the customer device. 10. The information processing method according to claim 9, wherein the optimal form creation data optimized for is extracted and transmitted to the customer device. 15. The stored form creation data is
15. The information processing method according to any one of claims 9, 10, 12, and 14, characterized in that it includes an explanatory text preparation guidance for explaining a product or service content provided by the form preparation side.