JP2003141296A - Server for lottery operation system and printed medium with lottery information printed thereon - Google Patents

Abstract

PROBLEM TO BE SOLVED: To solve such problems that there is the possibility of inputting lottery numbers at random because only a 'lottery ID' attached to commodity is inputted in a conventional 'lottery system' utilizing a web page and that the 'lottery system' is not adaptable to such a system that associates a plurality of lotteries to provide a user with a service even though the system allows the user to input the 'lottery ID' a plurality of times to perform a lottery a plurality of times. SOLUTION: A server 20 of a 'lottery operation system' receives a lottery number 3 of a lottery 1 from a user terminal 11 through a web page 21 to judge whether or not the lottery is won, and in the case the lottery is won, further receives information of a check ID 4 from the terminal 11 of the user 10 to check the information. If the lottery is 'unsuccessful' information of commodity purchase history is registered in a database on the basis of a user ID preregistered by the user 10, and a winning probability is increased in accordance with the information of commodity purchase history in performing the next 'lottery' of the user 10.

Description

Detailed Description of the Invention

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a print medium on which lottery is printed, a server for a lottery operation system, and more particularly, to a medium on which a physical lottery is printed and a network,
Print the lottery operation system server and lottery information, which can urge users who do not normally use the Internet or email to access the homepage, reduce the burden of entering lottery numbers, and prevent unauthorized use of lottery. And a printed medium.

[0002]

2. Description of the Related Art Conventionally, the term "lottery" generally means "lottery" using a physical medium such as paper, but due to the spread of the Internet and the development of networks in recent years,
"Lottery system" using e-mail and Web pages
A "lottery" via a network like this has also been invented.

For example, the invention disclosed in Japanese Unexamined Patent Publication No. 2001-76066 "Lottery system using electronic mail" is a system for lottery (speed lottery), prizes, etc. performed on a Web page. Unique access key (email address (I
D), access keyword, URL) is issued, and the lottery result is judged by the access key, so that unlike the conventional sweepstakes on the Internet homepage, the result of winning or losing can be set without a certain period of time. This is an invention that allows the organizer to limit the number of applicants for a prize in advance, while being able to instantly understand.

The present invention is used for the purpose of invoking access to a Web page on the Internet. However, this method is premised on that the user who uses the "lottery" uses the Internet or e-mail, and it is difficult to urge people who do not normally use them to access the home page.

[0005]

SUMMARY OF THE INVENTION The present invention has been made in view of the above-mentioned problems, and by performing a lottery through a network using a lottery number described in a physical "lottery", the Internet or We encourage users who do not use e-mail to access the home page and reduce the burden of entering lottery numbers on web pages.
It is another object of the present invention to provide a server of a lottery operation system and a print medium on which lottery information is printed, which can prevent unauthorized use of lottery and further encourage users to purchase products continuously.

[0006]

The present invention has been made to solve the above-mentioned problems, and the invention of claim 1 is a lottery connected to a user's terminal through a network and provided to the user. Is a lottery operation system server for performing lottery using lottery information printed with lottery information consisting of a lottery number and a web page address of a server of the lottery operation system, and providing a web page to a user terminal W
eb page display means and the user's terminal input,
The lottery number receiving means for receiving the lottery number of the lottery, the fraudulent check means for confirming whether the lottery number of the lottery is not used illegally, and the lottery number for the lottery This is a server of a lottery operation system characterized by comprising a winning determination means.

With the configuration of the present invention, the server of the lottery operation system receives the lottery number of the lottery from the user's terminal via the Web page, and confirms whether the lottery is illegally used. Then, the lottery is determined.
By doing this, the lottery number will be drawn through the network using the lottery number written on the physical "lottery", and the physical medium on which the "lottery" is printed will be associated with the network, and the Internet or e-mail will usually be used. It is possible to urge users who do not want to access the home page.

According to the invention of claim 2, in the lottery,
Furthermore, lottery information including a check ID is printed, and the fraud check means confirms whether fraudulent use of the lottery is performed based on the check ID. This is the server of the lottery operation system.

According to the configuration of the present invention, the server of the lottery operation system receives the lottery number of the lottery from the user's terminal via the Web page to determine whether the lottery is successful, and further, based on the information of the check ID, the fraud of the “lottery”. Check usage. As a result, the lottery number should be a number with a number that is relatively easy for the user to input, and the user should enter the check ID only when the lottery is won, and it is strong against random attacks that randomly enter the lottery number, and It is possible to realize a “lottery operation system” that is easy for users to access.

According to the invention of claim 3, the server of the lottery operation system further accepts member registration from the user, issues a user ID as a user identification symbol, and notifies the user terminal of the user. When the lottery is missed based on the determination result of the ID issuing means and the winning determination means, means for recording the lottery number and user ID in association with each other, and the lottery number and user ID recorded in association with each other And a lottery number of the lottery entered by the user, and a winning probability changing means for varying the winning probability, the server of the lottery operation system according to claim 1 or 2. Is.

According to the configuration of the present invention, the server of the lottery operation system registers the user in advance, receives the lottery number of the lottery and the user ID from the terminal of the user, and judges the winning. When the lottery is “out”, the lottery number and the user ID are associated with each other, the user's lottery application history information (which also serves as product purchase history information) is recorded in the database, and the lottery is performed when the user draws the lottery. In addition, a lottery method is used in which the winning probability is increased according to the lottery application history information of the user, or the lottery number of the present lottery and the lottery numbers of the lottery up to the previous time are combined to be advantageous to the user. As a result, the lottery is conducted once for each “lottery”, but the more the number of applications for the lottery, the higher the probability of winning the lottery. Therefore, the user can be urged to continuously purchase the product.
Further, by confirming the user ID, it becomes easy to prevent unauthorized use of the lottery.

[0012] According to a fourth aspect of the present invention, the lottery operation system server further stores product list information in which a lottery type and a product to which the lottery is attached or recorded are recorded, and the winning. According to the judgment result of the judgment means,
4. A product list generation means for generating a product list for obtaining the next lottery from the product list information based on the missed lottery, the product list generating means according to claim 1. This is the server for the lottery operation system.

According to the configuration of the present invention, the server of the lottery operation system registers the user in advance and issues the user ID. In addition, the lottery number of the lottery and the user ID are received from the user's terminal, and the winning judgment is made. If the lottery is “out”, the product list with the “lottery” to be acquired next is presented to the user's terminal. To do. When the user uses the “lottery” of the product presented in the product list at the next “lottery”, the winning probability is increased. This promotes sales of the products presented in the product list. Further, by analyzing which product the user has selected, the purchase tendency data of the product that the user purchases can be obtained.

According to a fifth aspect of the present invention, there is provided a print medium printed with lottery information used in a lottery operation system in which a user terminal and a server of the lottery operation system are connected via a network. The lottery number and the Web address of the server of the lottery operation system are printed, and the lottery information is printed on the print medium.

With the configuration of the present invention, the lottery operation system uses a medium on which the lottery number and the URL (Uniform Resource Locator) of the Web page of the server of the lottery operation system are printed. By doing this, the lottery number will be drawn through the network using the lottery number written on the physical "lottery", and the physical medium on which the "lottery" is printed will be associated with the network, and the Internet or e-mail will usually be used. It is possible to urge users who do not want to access the home page.

[0016]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS [First Embodiment] FIG. 1 is a diagram showing an outline of a "lottery operation system" according to the present invention.
In FIG. 1, the terminal 11 of the user 10 and the server 20 of the “lottery operation system” are connected via the network, and the user 10 obtains the “lottery 1” and the user 10
Accesses the server 20 of the “lottery operation system” and performs “lottery” with “lottery 1”. In addition, in FIG.
In this example, the check ID (ID used by the publisher to prevent fraudulent lottery) printed on lottery 1 is not used.
The flow of the entire operation will be described below with reference to FIG. (1) The issuer of "lottery 1" (usually the manufacturer or sales industry of the product) has lottery information such as "lottery number 3", "web page address 2" and "check ID 4" printed on it. 1 ”is distributed through the streets or shops, or attached to products (arrowed line a). When this “lottery 1” is distributed through the product, it is inserted inside the package of the product so that the lottery number 3 or the like printed on the “lottery 1” cannot be read from the outside. In addition, "lottery 1"
As shown in FIG. 3, "lottery number 3", "web page address (URL) 2", and "check ID 4"
Is printed on the medium of “Lottery 1”, but this medium is not necessarily a card-shaped medium. For example, you may print on the part which cannot be seen from the outside, such as the inner surface of the package of a product. Further, as the electronic watermark information, a lottery number may be embedded in the package surface of the product. This electronic watermark cannot be perceived by humans, and there is no choice but to identify the lottery number embedded in the electronic watermark information by digitizing the surface of the package with a scanner or a digital camera. Therefore, the lottery number cannot be easily confirmed even if printed on the surface of the package.

(2) User 10 who has received "lottery 1"
Accesses the Web page of the server 20 of the "lottery operation system" using the personal computer 11a or the mobile terminal 11b such as a mobile phone (arrow line b). On the accessed Web page, a screen 21 prompting the user to enter the lottery number is displayed first, and the user can select the lottery number (“123” in this example) printed on “Lottery 1” on this screen 21.
4 ”).

(3) Server 20 that manages Web pages
Then, it is judged whether the entered lottery number 3 is “win or lose”, and if it is “win”, a screen 22 for notifying the winning
If "is out", the screen 23 for notifying "out" is displayed (arrowed lines c and d).

(4) Whether the winning user 10 continues to input personal information (address, name, etc.) on the personal information input screen 24 to send out the privilege (or prize) (arrowed line f), or product By showing "lottery 1" at the store selling, you can receive benefits (or prizes) on the spot (arrowed line e).

FIG. 2 is a second diagram showing the outline of the "lottery management system" according to the present invention. Although the basic operation is the same as that of the "lottery management system" shown in FIG. In the case of winning, the difference is that the user 10 inputs a check ID (ID used by the issuer for preventing fraud of lottery) 4. Only the part different from the operation shown in FIG. 1 will be described below.

(1) After entering the lottery number 3, if the "lottery" is "winning", the screen 22 which is the winning page notifying the winning is selected, and if the "lottery" is not winning, the screen 23 being the losing page notifying the "missing" is displayed. Display (arrowed lines c and d).

(2) In the case of "win", the check ID input screen 22a is displayed following the "win" display screen 22 (arrowed line g). The user 10 inputs the check ID 4 on the check ID input screen 22a. After the check ID 4 is input, if the check is normally performed (when it is confirmed that there is no injustice), the personal information (address, name, etc.) is input on the personal information input screen 24, and the privilege (or prize) is given. Will you ship it (arrowed line h,
j), or by showing "lottery 1" at the store selling the product, the privilege (or the prize) can be received on the spot (arrow k).

As described above, in the example shown in FIG. 2, the lottery number 3 of "lottery 1" is a number with a digit number that is relatively easy for the user 10 to input, and the check ID is given only when the lottery is won.
By allowing the user to input 4, a "lottery operation system" that is resistant to random attacks aimed at randomly inputting lottery numbers and illegally receiving benefits and that is easy for the user 10 to access can be realized. it can.

Regarding the winning number judging method, in the present invention, a method of judging winning is dependent on the lottery number 3,
A method that does not depend on the lottery number 3 can be selected, and an appropriate method is selected and used depending on the case. Next, the winning number determination method will be illustrated. Method Depending on Lottery Number FIG. 15 is a diagram for explaining the winning determination method (1) of the “lottery”, and is an example in which the winning number is predetermined before the lottery. Also, the timing for determining the winning number is
This is after the creation of the “lottery 1” and before the user 10 accesses the server 20 of the “lottery operation system”. In the example shown in FIG. 15, the winning number list 43 is previously stored in the database 41 of the server 20 of the “lottery operation system”.
Is recorded, and the input number (lottery number 3) 100 entered by the user 10 on the web page of the server 20 of the “lottery operation system” is collated with the winning number list 43 in the database 41. If there is no match, it will be “out”.

Method Not Independent of Lottery Number FIG. 16 is a diagram for explaining the winning determination method (2) of the "lottery". When the user 10 accesses the server 20 of the "lottery operation system", the winning is won. Is a method of deciding, and a method of using a random number. In FIG. 16, for example, the number of issued “lottery” is 100,000 (100,000)
If the winning number is 1000, that is, if the winning rate is 1%, the lottery will be performed as follows. This process is performed after the user inputs the input number 100 (lottery number 3). (1) Step S121: It is confirmed that the number of "lottery" hits does not exceed 1,000 during the lottery. (2) Step S122: a random number a in the range of 1 to 100
Is generated by a random number generation function. (3) Step S123: The case where the generated random number a = 1 is won, and the other cases are lost. In other words, the winning probability is 1%
Becomes

FIG. 4 is a diagram showing a first configuration example of the server 20 of the "lottery operation system" according to the present invention,
It shows a portion directly related to the present invention.
The server 20 of the “lottery operation system” is connected to the terminal 11 of the user 10 via the network 12. Also,
The server 20 of the “lottery operation system” is also connected to the server 14 of the issuer 13 of the “lottery” via the network 12. In addition, in the server 20 of the “lottery operation system”, a communication interface 31 for connecting to the network 12, a control unit 32 for centrally controlling the entire server 20, a database 41, and a processing program unit 5 are provided.
It consists of zero.

The following data is recorded in the database 41. The check ID information 42 is an ID used by the issuer to prevent fraudulent lottery. This check ID information 42
Is used for the purpose of preventing unauthorized use of the “lottery”, but the “lottery operation system” can be configured without using this check ID. In addition, this check ID
The information 42 may be provided from the server 14 of the lottery issuer 13 via the network, or may be provided from the lottery issuer 13 in a recording medium. The winning number list 43 is a winning number list when the lottery numbers are determined in advance before the lottery. The winning number list 43 is information generated by a winning number generation processing unit 53 described later. The user personal information 44 is the user 1 who has won the lottery.
0 is a record of personal information such as the address and name of the user 10 when the user desires to receive the privilege (or prize) by sending it. The lottery number information 49 records all of the printed lottery numbers, and when the fraud prevention, which will be described later, is performed, the user 10 is previously informed.
The information includes a flag item indicating whether or not the input has been made, and a flag item indicating which result is won. The lottery number information 49 may be provided from the server 14 of the lottery issuer 13 via the network, or may be provided from the lottery issuer 13 on a recording medium.

Further, the processing program section 50 includes the following processing sections. -Web page display processing unit 51 is
The eb page is published and the access of the user 10 is accepted. Further, the user 10 accesses this Web page and inputs the lottery number 3 as the input number 100. It should be noted that there are two types of Web pages: a Web page that is accessible from the fixed terminal 11a such as a personal computer and a Web page that is compatible with the mobile terminal 11b. -The lottery number acceptance processing unit 52
It is a processing unit that receives an input of a “lottery number” from the terminal 11 of the user 10 as an input number. The winning number generation processing unit 53 generates a predetermined number of winning numbers when the winning number is determined in advance before the lottery of “Lottery 1”, and the winning number list 4 is stored in the database 41.
The process of recording as 3 is performed. The winning determination processing unit 54 is a processing unit that determines the winning of "lottery 1", and the winning determination method uses a method that depends on the lottery number 3 printed on "lottery 1" and a random number. Any method that does not depend on the lottery number 3 can be selected. The fraud check processing unit 55 confirms that the lottery number 3 entered by the user 10 is not the lottery number already used by another user. When the check ID (ID used by the publisher for preventing fraud of lottery) 4 is used for confirmation of fraud prevention, the check ID entered by the user and
A process of collating with the check ID information 42 recorded in the database 41 is performed. The database access processing unit 56 is a processing unit that searches the database 41, writes data to the database 41, and the like. The privilege shipment processing unit 57 performs a privilege (or prize) shipment process to the user 10. For example, printing processing of the shipping instruction slip is performed.

FIG. 5 is a first diagram showing the processing flow of the lottery operation system, in which a random number is used as a winning determination method (that is, a method which does not depend on the lottery number 3) and a "check ID" is used. This is an example in the case of not performing. Less than,
The flow of operation of the lottery operation system will be described with reference to FIG. (1) The user 10 uses the terminal 11 such as the personal computer 11a or the mobile terminal 11b to access the web page of the server 20 of the "lottery operation system" (step S1), and then the "lottery operation system" The web page display processing unit 51 of the server 20 provides the lottery number input page to the terminal (step S2). The user 10 uses the terminal 11 to input the “lottery number 3” printed on the “lottery 1” on the lottery number input page. The lottery number acceptance processing unit 52 of the server 20 of the “lottery operation system” accepts the “lottery number 3” input by the user 10 and passes this “lottery number 3” to the winning determination processing unit 54 (step S3).

(2) Server 20 of "lottery operation system"
Then, a random number is generated and the lottery is judged by the judgment of the random number value (steps S4 and S5). If the lottery result is “out”, the server 20 of the “lottery operation system” displays the lost page indicating that it is “out” on the terminal 11
(Step S6). In addition, the winning determination processing unit 54 of the server 20 of the “lottery operation system” is set to the user 10
The lottery number 3 entered by is recorded as the lottery number information 49 of the database 41 as used.

(3) In the case of "winning", next, the fraud check processing unit 54 of the server 20 of the "lottery operation system" confirms whether there is any fraud (step S7). That is, the fraud check processing unit 54 of the server 20 of the “lottery operation system” uses the lottery number 3 input by the user 10.
However, it is confirmed by the lottery number information 49 that the lottery number is not already used by other users. If the lottery number 3 was used illegally, the server 2 of the “lottery operation system”
0 provides the terminal 11 with a failure page notifying that it is “out” (step S8).

(4) If the lottery number is not invalid, the winning page informing that the server 20 of the "lottery operation system" is "winning" and whether the privilege (or prize) is received or shipped at the store Screen that prompts the selection of
1 (step S9).

(5) The user 10 selects whether to receive the privilege (or prize) at the store or by sending using the screen for prompting the selection provided in step S9 (step S10). The lottery operation system may specify the receiving method in advance.

(6) In the case of receiving at the store, for example, when receiving at a convenience store, the server 20 of the operation system displays a winning confirmation page certifying the winning on the terminal in the convenience store (step S11).
The user 10 shows "lottery 1" to the clerk and receives a privilege (or a prize) (a prize or the like). In addition, by using the lottery number information 49, for example, the winning can be confirmed.

(7) When the user 10 selects to receive the privilege (or prize) by sending it, the Web page display processing unit 51 of the server 20 of the "lottery operation system" inputs personal information such as an address and a name. The web page for the purpose is provided to the personal computer 11a or the mobile terminal 11b of the user 10 (step S12). User 10
Inputs personal information (step S13). The server 20 of the “lottery operation system” uses the database access processing unit 56 to store the personal information input in the user personal information 44 of the database 41, and uses the privilege order processing unit 57 to store the privilege (or The process of sending the prize) to the user 10 is performed.

FIG. 6 is a second diagram showing the flow of processing of the lottery operation system. In the case where the winning number list 43 is prepared in advance in the database 41 as a lottery method and "check ID 4" is used. Here is an example. Further, in this example, as compared with the example shown in FIG. 5, only the part of the fraud determination process by the “winning determination method” and the “check ID 4” is different, and the other processes are the same. Only different processing parts will be described.

(1) Step S5a: The winning determination processing unit 54 of the server 20 of the "lottery operation system" causes the user 10
The lottery number 3 input by is collated with the winning number list 43 registered in the database 41, and the winning number 3 described in “Lottery 1” is determined. If the lottery result is “miss”, the server 20 of the “lottery operation system” uses the Web page display processing unit 51, and the server 20 of the “lottery operation system” uses the lost page to inform the user that it is “miss”. 10 terminals 11 are provided (step S6).

(2) In the case of "win", the "check ID 4" described in "Lottery 1" is displayed on the terminal 11 of the user 10 by using the Web page display processing unit 51 of the server 20 of "Lottery operation system". A screen for inputting is provided, and the user 10 inputs "check ID 4" on this screen (step S5b).

(3) Server 20 of "lottery operation system"
The fraud check processing unit 56 performs the fraud check with the "check ID 4" received from the terminal 11 of the user 10 (step S7). That is, the fraud check processing unit 56 of the server 20 of the “lottery operation system” confirms from the lottery number information 49 that the lottery number 3 input by the user 10 is not the lottery number 3 already used by another user 10. In addition, "Check ID 4" entered by the user 10
And the check ID which is notified from the server 14 of the issuer 13 of "lottery 1" or recorded in advance in the database 41 provided by the lottery issuer 13 on a recording medium or the like.
The information 42 is collated to confirm whether there is any injustice.
In the case of an invalid “lottery 1”, the web page display processing unit 51 of the server 20 of the “lottery operation system” displays the unsuccessful page indicating that it is “out” in the terminal 11 of the user 10.
(Step S8). Subsequent processing is the same as in the case of FIG.

As described above, the "lottery operation system" according to the present invention
Although an example has been described, the following is a summary of specific examples in which the “lottery operation system” according to the present invention is linked to sales promotion. Of course, the present invention is not limited to the following application examples. (1) Example 1: “Advertising Internet Stores” A store that has virtual stores on the Internet distributes leaflets with “Lottery 1” on the street. The user 10 who received the leaflet, who had never shopped on the Internet, was interested in the prize for the “lottery 1”, and from the mobile terminal 11b such as a mobile phone to the “lottery 1” on the spot. The described Web page (for example, a virtual store page) is accessed. When the user 10 wins the prize and inputs the address and the like, the prize reaches the home the next day. Since the user 10 knows the convenience of the Internet and has discovered a favorite product on the page of the virtual store, he / she will use the Internet mail order thereafter. In addition,
The process using this “lottery” is as described above.

(2) Example 2: "Sales Promotion of General Store" A store distributes "lottery 1" to the users 10 who have purchased products at the store. The user 10 accesses the Web page in which the product of the shop described in “Lottery 1” is posted. Then, the user 10 browses the product information page of the store regardless of whether or not the lottery 1 is missed, and the user 10 can be motivated to purchase further products. Further, if it is set that the user 10 who wins the “lottery 1” can receive the privilege (or the prize) only in the store, the winning user 10 returns to the store, so Expected to be promoted.

[Second Embodiment] Next, the present invention is not limited to a one-time lottery lottery, but can also be applied to a "lottery operation system" in which a plurality of "lottery" are associated or combined to determine a win. Can be applied. Below, multiple "lottery"
An application example of the present invention to the following will be described.

FIG. 7 is a diagram showing an example of a combination of a plurality of "lottery tickets" according to the present invention.
An example is shown in which the products to which the lottery B and the lottery C are attached are sequentially purchased and the lottery is performed. User 1
It is assumed that 0 is registered as a member in advance when using this “lottery operation system”, and a user ID and password are issued for each user. In the example shown in FIG.
If "lottery A" is "lost", "lottery operation system"
The server 20 of this is the information of this “lottery A” and the user 100.
User ID of the user is recorded in the database 41, and "Lottery B"
If the lottery result of “is out”, the lottery of “lottery A” is performed again. When the “lottery A” and the “lottery B” are “out”, the information of the “lottery A” and the “lottery B” and the user ID of the user 10 are recorded in the database 41, and the “lottery C” is recorded. When the lottery result is “out”, “lottery A” and “lottery B” are re-lotted.

Further, FIG. 8 is a diagram showing a flow of processing of the example shown in FIG.
This is an example of the case where the information of (1) is recorded in the database 41.
The flow of processing shown in FIG. 8 will be described below. (1) The user 10 is the "lottery operation system" in advance.
User ID is registered in the server 20 (step S)
11, S12, S13). That is, the user 10 is registered as a member.

(2) The user 10 obtains the "lottery A", accesses the server 20 of the "lottery operation system" using the terminal 11, and assigns the lottery number of the "lottery A" to the "lottery operation system". To the server 20. (Step S2
1). At this time, the user 10 also inputs the user ID of the user 10 using the terminal 11 and transmits it to the server 20 of the “lottery operation system”. "Lottery operation system" server 2
In the lottery number acceptance processing unit 52, the lottery number 0 accepts the lottery number of “lottery A” and the user ID of the user 10 transmitted from the terminal 11. Then, the server 20 of the “lottery operation system” uses the winning determination processing unit 54 to make a winning determination (step S22). In addition, the server 20 of the “lottery operation system” uses the fraud check processing unit 55 to confirm the presence or absence of fraud, and in the case of “win”, performs a procedure for sending a privilege (or a prize) (step S2).
3). In the case of “out”, the server 20 of the “lottery operation system” records the information of “user ID” and “lottery A” in the user ID information 45 in the database 41 in association with each other (step S24). In addition, "lottery operation system"
The server 20 uses the lottery application history registration processing unit 59 to finally record the product information linked to the lottery number input by the user 10 and the user ID in the user purchase history information 46. May be.

(3) The user 10 obtains the "lottery B", accesses the server 20 of the "lottery operation system" using the terminal 11, and assigns the lottery number of the "lottery B" to the "lottery operation system". To the server 20 (step S3)
1). At that time, the user 10 also inputs the user ID at the same time by using the terminal 11 and transmits it to the server 20 of the “lottery operation system”. "Lottery operation system" server 20
Is the lottery number of the “lottery B” and the user ID of the user 10 transmitted from the terminal in the lottery number acceptance processing unit 52.
And accept. Then, the server 20 of the "lottery operation system" uses the winning determination processing unit 54 to make a winning determination (step S32). If the “lottery B” is “out”, the server 20 of the “lottery operation system” determines the user ID.
"Lottery A" corresponding to the user ID recorded in the information 45
The lottery numbers of both the lottery numbers and “lottery B” are combined, and the lottery determination processing unit 54 re-lots. That is, the user 10 will be given two chances to win the lottery A and the lottery B. When both “lottery A” and “lottery B” are “out”, the information of “lottery B” is associated with the user ID and recorded in the database 41 as in the case of “lottery A” (step S34). . In the case of “win”, the procedure for sending the privilege (or the prize) is performed (step S33). In the case of “miss”, the server 20 of the “lottery operation system” integrates the information of “lottery A” and “lottery B” recorded in the database 41 by using the winning probability change processing part 61. The winning condition is collated, that is, the winning probability is increased, and the winning probability information is recorded in the user ID information 45 (step S35).

(4) Similarly, in the case of "lottery C", the user 10 has "lottery A", "lottery B" and "lottery C".
Will be given three chances to draw.

By the method of associating a plurality of “lottery” as described above, it is possible to attract the user's interest by having a plurality of lottery opportunities. In addition, the user's willingness to purchase a plurality of products is promoted. Furthermore, the purchase tendency and course of the product can be analyzed by using the user purchase history information 46 in which the user and the product information are associated with each other, which is useful for making a marketing strategy.

FIG. 9 is a diagram showing a processing example when the key information is used. When the server 20 of the "lottery operation system" registers the information of "departure lottery" in the database 41, the user ID. Instead of using "lottery"
This is an example of a method of issuing key information certifying that a "lottery" has been performed each time the lottery number is input. In this method, since the history of the "lottery" is not specified from the personal information, the psychological burden on the user is small. Further, the load on the server 20 of the “lottery operation system” is relatively small. (1) The user 10 obtains the “lottery A”, accesses the server 20 of the “lottery operation system” using the terminal 11, opens the web page, and inputs the lottery number described in the “lottery A”. (Step S41). Then, the server 20 of the “lottery operation system” receives the lottery number at the lottery number acceptance processing unit 52.

(2) Server 20 of "lottery operation system"
The winning determination processing unit 54 determines whether or not the received lottery number is hit (step S42). In the case of "winning", the server 20 of the "lottery operation system" performs a procedure for sending the privilege (or the prize) (step S43). In the case of “out”, the server 20 of the “lottery operation system”
Key information (key1) is generated by using the key information generation processing unit 60.
Is issued to notify the terminal 11 of the user 10 and the key information is recorded in the key management information 47. The terminal 11 of the user 10 stores the key information (key1) notified from the server 20 of the “lottery operation system” in the memory or the like of the terminal 11 (step S45).

(3) The user obtains the "lottery B", accesses the server 20 of the "lottery operation system" using the terminal 11 to open the Web page, and selects the lottery number described in "lottery B". Input (step S51). And
The lottery number reception processing unit 52 of the server 20 of the “lottery operation system” receives the lottery number.

(4) Server 20 of "lottery operation system"
The winning determination processing unit 54 determines whether or not the received lottery number is hit (step S52). In the case of "winning", the server 20 of the "lottery operation system" performs a procedure for sending a privilege (or a prize) (step S53). When “lottery B” is “out”, the server 20 of the “lottery operation system” issues key information (key2) using the key information generation processing unit 60 to notify the terminal 11 of the user 10 and Key information (key2) to key management information 4
Record at 7. In the terminal 11 of the user 10, the key information (ke) notified from the server 20 of the “lottery operation system”
y2) is stored in the memory or the like of the terminal 11 (step S5)
5).

(5) When the user 10 next obtains the “lottery C”, when he / she uses the terminal 11 to open the web page of the “lottery operation system” server 20 and inputs the lottery number, Obtained key information (key1 and key2)
Is also input (step S61). In the server 20 of the “lottery operation system”, the winning probability change processing unit 61 is used to integrate the information of “key1” and “key2”, and the winning conditions are collated, that is, the key information is recorded in the key management information 47. Whether the winning probability is increased or not is checked according to the key information, and the result is recorded in the database 41 (step S62). In this processing example, if two pieces of key information are present, the winning probability is increased, but the number of pieces of key information may be any number. Further, the increase in the winning probability may be increased in proportion to the number of pieces of key information. In addition, here, the example when the following “lottery C” is obtained is shown, but the matching of the winning condition is performed by using the already obtained key information (key 1 and key 2) without obtaining “lottery C”. You may be able to do such things.

The key information ("key1" and "key"
FIG. 10 shows an example of the issuing method of "2"). The issuing method of the key information may be issued without depending on the lottery number or may be issued depending on the lottery number. (1) First, an example in the case of depending on the lottery number will be described. (A) The user 10 uses the terminal 11 to input the lottery number 71 to the server 20 of the “lottery operation system” (step S71). (B) The server 20 of the “lottery operation system” uses the key information generation processing unit 60 to generate, for example, a hash value 72 from the inputted lottery number 71 (step S7).
2) This is registered in the key management information 47 in the database 41 as the key information 73 (step S73). (C) The server 20 of the “lottery operation system” notifies the generated key information 73 to the terminal 11 of the user 10.

(2) Next, an example in the case of not depending on the lottery number will be described. (A) The user 10 inputs the lottery number 81 into the server 20 of the "lottery operation system" using the terminal 11 (step S81). (B) The server 20 of the “lottery operation system” uses the key information generation processing unit 60 to generate a random number (step S
82). It is checked with the key management information 47 whether the generated random number 82 has already been used as key information (step S83). If already used, generate a random number again. If it has not been used, the obtained random number 82 is registered in the key management information 47 in the database 41 as the key information 83 (step S84). (C) The server 20 of the “lottery operation system” notifies the generated key information 83 to the terminal 11 of the user 10 (step S85).

FIG. 11 is a diagram showing a second configuration example of the server of the “lottery operation system” according to the present invention, and an example of the configuration of the server for performing the processing described in FIGS. 7, 8 and 9. It is shown. The basic configuration of this server is shown in Fig. 4.
This is the same as the example of the configuration of the server shown in FIG. 3, but in this example, some of the data recorded in the database 41 is added and a processing unit is also added inside the processing program unit 50.
Hereinafter, description of the parts common to the server shown in FIG. 4 will be omitted, and only the added parts will be described.

In this example, the following information is added to the database 41 as compared with the example shown in FIG. The user ID information 45 is information that records a user ID and a password for identifying the user 10 who has registered as a member in the lottery operation system. Also, here, "Lottery 1"
The information on the lottery number and the winning probability of "lottery 1" when "is out" is also recorded. The user product purchase history information 46 is that the user 10 purchases a product, obtains "lottery 1", accesses the server 20 of the "lottery operation system", inputs the lottery number 3 and the user ID, and draws "lottery". When performing, the product information purchased by the user 10 is recorded as a history based on the user ID. The product information is associated with the lottery number. For the key management information 47, the user 10 obtains the “lottery 1”, accesses the server 20 of the “lottery operation system”,
When the lottery number is input and the "lottery" is carried out, and the lottery result is "miss", the key information issued to the user 10 (information certifying that the "lottery" has been carried out) is recorded.

The following information is added to the processing program section 50. The user ID issuance processing unit 58 is a processing unit that receives user 10 member registration in the lottery operation system and issues a user ID and password. In the lottery application history registration processing unit 59, the user 10 inputs the lottery number 3 of "lottery 1" and the user ID, and "lottery"
In the case of performing, the user product purchase history information 46 in the database 41 is used as the product purchase history of the user 10 based on the product information of the product to which the lottery number 1 is attached from the lottery number 3.
The process of recording is performed. The key information generation processing unit 60 generates key information to be issued to the user 10 (information certifying that the “lottery” has been performed) when the user 10 inputs the lottery number and performs the “lottery”. Then, the processing unit records the key management information 47 in the database 41. The winning probability change processing unit 61 performs a process of increasing the winning probability by a predetermined criterion when the user 10 draws a lottery with a plurality of “lottery 1” and all are “out”.

[Third Embodiment] Further, in the present invention,
In order to allow the user 10 to obtain a plurality of types of “lottery” in combination, the user 10 can be presented with a product list to which the relevant “lottery” is attached, and the user 10 can be recommended to purchase the product. . FIG. 12 is a diagram for explaining the flow of the process when presenting the product list to which the “lottery” is attached to the user in order to obtain the “lottery”. Hereinafter, based on FIG. 12, the process will be described. The flow of is explained. (1) User 10 obtains "lottery A" (step S9)
1) Using the terminal 11, access the server 20 of the "lottery operation system" to open the web page, and enter the lottery number of "lottery A" (step S92). Then, the server 20 of the “lottery operation system” receives the lottery number of “lottery A” at the lottery number acceptance processing unit 52.

(2) Server 20 of "lottery operation system"
Then, the lottery for "lottery A" is performed using the winning determination processing unit 54 (step S93). If the “lottery A” is won, the server 20 of the “lottery operation system” performs the procedure for sending the privilege (or the prize) (step S94).

(3) When “lottery A” is out of order, the server 20 of the “lottery operation system” displays a list of products to be purchased in order to obtain the next “lottery” in the product list generation processing unit 62. Present to the terminal 11. That is, the server 20 of the "lottery operation system" presents the type of "lottery" and the list 91 of products to which the "lottery" is attached to the terminal 11 of the user 10 (step S95).

(4) The user 10 purchases the product to which the “lottery D” is attached from the product list 91, obtains the “lottery D” (step S 101), and uses the terminal 11 to enter the “lottery operation system”. The server 20 is accessed to open the web page, and the lottery number of "lottery D" is input (step S102). And the server 2 of the "lottery operation system"
0 receives the lottery number of “lottery D” at the lottery number acceptance processing unit 52.

(5) Server 20 of "lottery operation system"
Then, the lottery for "lottery D" is performed using the winning determination processing unit 54 (step S103). If the “lottery D” is won, the server 20 of the “lottery operation system” performs a procedure for sending the privilege (or prize) (step S104).

(6) When "lottery D" is out of order, the server 20 of the "lottery operation system" causes the product list generation processing section 62 to list the products to be purchased in order to obtain the next "lottery". Is presented to the terminal 11. That is, the server 20 of the “lottery operation system” presents the type of “lottery” and the list 92 of products to which the “lottery” is attached to the terminal 11 of the user 10 (step S105). Hereafter, the same procedure is repeated.

By using such a method of instructing the chain purchase of the product to which the "lottery" is attached, the sale of the product is promoted and the "lottery" of the product selected by the user is analyzed. By doing so, data on the purchasing tendency of the product can be obtained. Note that the purchase history of the user 10 is recorded as user product purchase history information 46 by creating purchase history information from the lottery number and user ID that are input when applying for a lottery.

FIG. 13 is a diagram showing a concrete example in which a plurality of types of “lottery” are combined and obtained by the user 10, and is an example in which the present invention is applied to a beverage product. In this example, from the server 20 of the "lottery operation system",
This is an example of issuing a user ID to the user 10 in advance. (1) A user 10 having a user ID “AAAAA” purchases beer C, obtains “lottery C” attached to beer C, accesses the server 20 of the “lottery operation system”, opens a web page, The lottery numbers of the user IDs "AAAA" and "lottery C" are input (step S111).

(2) Server 20 of "lottery operation system"
Then, using the lottery application history registration processing unit 59, the user I
D and beer C information obtained from the lottery number of "lottery C" attached to beer C are additionally recorded in the user product purchase history information 46 in the database 41 (step S11).
2).

(3) Then, the server 20 of the "lottery management system" uses the winning determination processing section 54 to determine the winning of "lottery C" (step S113). In the case of winning, the server 20 of the “lottery operation system” performs the procedure for sending the privilege (or the prize) (step S11).
4).

(4) In the case of “out”, the product list generation processing unit 62 of the server 20 of the “lottery operation system”
In order to search the product purchase history information 46 and the product list information 48 corresponding to the user ID to obtain the next "lottery",
The product list 95 is provided to the terminal 11 of the user 10 (step S116).

(5) For example, the user 10 selects and purchases coffee A from the "commodity list 95" (step S1).
17). Then, the operation proceeds to the operation of inputting the lottery number of the "lottery" attached to the coffee A (step S11).
8). When the user 10 purchases the recommended product and performs the "lottery" with the "lottery" attached to the product, the winning probability increases.

FIG. 14 is a diagram showing a third configuration example of the server 20 of the “lottery operation system” according to the present invention, and the server 2 for performing the processing described in FIG. 12 and FIG.
0 is a configuration example of 0. Although the basic configuration of the server 20 is the same as the configuration example of the server 20 shown in FIG. 11, a part of the data recorded in the database 41 is added and a part of the data is also stored in the processing program section 50. This is an example in which a processing unit is added. Hereinafter, description of parts common to the server shown in FIG. 11 will be omitted, and only added parts will be described. -Product list information 48 recorded in the database 41
Is information on the product list to which the corresponding “lottery” is attached in order to allow the user 10 to combine and purchase a plurality of types of “lottery”. In addition, the product list generation processing unit 62 causes the user 10 to combine and purchase a plurality of types of “lottery”,
It is a processing unit that creates a product list to which the relevant “lottery” is attached.

The examples of the “lottery operation system” by the plurality of “lottery” according to the present invention have been described above in the sections of the “second embodiment” and the “third embodiment”. The following is a summary of specific application examples that link the "lottery operation system" by lottery to sales promotion.
Of course, the lottery operation system of the present invention is not limited to the following example. (1) As the number of lotteries for “lottery” increases, the probability of winning increases. As the number of purchases of example products and the number of lottery for “lottery” accompanying it increases, the probability of winning increases. In this case, when the lottery number is input to the server 20 of the "lottery operation system", the user ID is input at the same time, and the "lottery operation system" is entered.
The product purchase history of the user 10 is registered in the database 41 of the server 20, and the winning probability is changed according to the product purchase history of the user 10 in the lottery.

(2) An example of collecting a plurality of "lottery" and giving a right to one lottery. Also, when the privilege (or prize) is expensive, a plurality of "lottery" is collected and It is also possible to give the right to draw once. For example, if you purchase 3 or more products and don't get 3 or more "lottery", "lottery"
Make sure you don't get the right to apply for the lottery.

(3) Example of presenting the method of obtaining the next "lottery" If the "lottery" is missed, the server presents the method of obtaining the next "lottery" (a user can select from a plurality of products) . As a result, the purchase history data of the user's product can be obtained at the same time as urging continuous purchase of the product. Also, by analyzing which “lottery” of the product the user has selected, data on the purchasing tendency of the product can be obtained.

(4) An example in which lottery is missed and lottery can be carried out again. A lottery is carried out once for each "lottery", but even if the lottery is missed, if the number of lottery reaches a certain number, the lottery right is again drawn. Is obtained. The greater the number of lottery times, the higher the probability of winning. This can encourage continuous purchase of products.

Although the embodiments of the present invention have been described above, the present invention is not limited to the above-described illustrated examples, and various modifications can be made without departing from the scope of the present invention. Of course.

Further, the processing program section 50 shown in FIGS. 4, 11 and 14 may be realized by dedicated hardware, and the processing program section 50 may be realized.
A program for realizing the function of is recorded on a computer-readable recording medium, and the program recorded on the recording medium is read by a computer system,
You may perform the process of the server of a lottery operation system by performing. The “computer system” mentioned here includes an OS and hardware such as peripheral devices.

The "computer system" is WW.
If the W system is used, the homepage providing environment (or display environment) is included. The "computer-readable recording medium" means a flexible disk, a magneto-optical disk, a ROM, a CD-
It refers to a portable medium such as a ROM or a storage device such as a hard disk built in a computer system. Further, the "computer-readable recording medium" means that a program is dynamically retained for a short period of time like a communication line for transmitting the program through a network such as the Internet or a communication line such as a telephone line. Things (transmission medium or waves), such as volatile memory inside the computer system that serves as the server or client in that case,
Those that hold the program for a certain period of time are also included. Further, the above-mentioned program may be a program for realizing a part of the above-mentioned functions, and a program that can realize the above-mentioned functions in combination with a program already recorded in a computer system, that is, a so-called difference file (difference file). Program).

[0079]

As described above, according to the present invention, the server of the lottery operation system receives the lottery lottery number from the user's terminal via the Web page and the lottery is not illegally used. Since it was confirmed that the lottery was won, the lottery was performed through the network using the lottery number written in the physical lottery, and the physical media on which the lottery was printed. By associating a user with a network, it is possible to urge users who do not normally use the Internet or e-mail to access the home page.

Further, according to the present invention, the lottery number of the lottery is received from the user's terminal via the Web page, the winning determination is made, and the unauthorized use of the "lottery" is checked by the information of the check ID. As a result, it is possible to reduce the burden on the user of inputting the lottery number, and to obtain the effect of being able to strengthen against a random attack that randomly inputs the lottery number.

According to the present invention, the user is registered in advance as a member, the lottery number and the user ID are received from the user's terminal, and the winning decision is made. The IDs are associated and recorded in the database, and the winning probability is determined. As a result, the lottery is conducted once for each “lottery”, but the more the number of applications for the lottery, the higher the probability of winning the lottery, and the user can be encouraged to continuously purchase the product. The effect is obtained. Further, by confirming the user ID, it is possible to obtain an effect that it becomes easy to prevent unauthorized use of the lottery.

Further, according to the present invention, the lottery number and the user ID of the lottery are received from the user's terminal and the winning decision is made. If the lottery is “out”, the “lottery” to be obtained next is attached. The product list is displayed on the user's terminal, so when the user next draws,
When the “lottery” of the product presented in the product list is used, the winning probability can be increased, and thus, the effect of promoting the sale of the product presented in the product list can be obtained.

According to the present invention, the lottery number and the address of the Web page of the server of the lottery operation system are printed on the print medium, so that the lottery number described in the physical "lottery" can be used through the network. By carrying out the lottery, it is possible to associate the physical medium on which the “lottery” is printed with the network, and to bring out the effect of urging the user who normally does not use the Internet or e-mail to access the home page.

[Brief description of drawings]

FIG. 1 is a first diagram showing an outline of a “lottery management system” according to the present invention.

FIG. 2 is a second diagram showing an outline of a “lottery operation system” according to the present invention.

FIG. 3 is a diagram showing an example of a lottery.

FIG. 4 is a diagram showing a first configuration example of a server of a “lottery operation system”.

FIG. 5 is a first diagram showing a processing flow of the lottery operation system.

FIG. 6 is a second diagram showing a processing flow of the lottery operation system.

FIG. 7 is a diagram showing a combination example of a plurality of “lottery” according to the present invention.

FIG. 8 is a diagram showing a flow of processing of the example shown in FIG.

FIG. 9 is a diagram illustrating an example of processing when key information is used.

FIG. 10 is a diagram showing a method of issuing key information.

FIG. 11 is a diagram showing a second configuration example of the server of the “lottery operation system”.

FIG. 12 is a diagram for explaining the flow of processing when presenting a product list to which “lottery” is attached to the user.

FIG. 13 is a diagram showing a specific example in which a user obtains a combination of a plurality of types of “lottery”.

FIG. 14 is a diagram showing a third configuration example of the server of the “lottery operation system”.

FIG. 15 is a diagram illustrating a winning lottery determination method (1).

FIG. 16 is a diagram for explaining a winning lottery determination method (2).

[Explanation of symbols]

1 lottery 2 Web page address (URL) 3 lottery numbers 4 Check ID 10 users 11 terminals 11a Fixed terminal 11b Mobile terminal 12 networks 13 lottery issuer 14 Lottery issuer server 20 lottery operation system server 31 Communication interface 32 control unit 41 Database 42 Check ID information 43 Winning number list 44 User personal information 45 User ID information 46 User product purchase history information 47 key management information 48 Product list information 50 Processing program section 49 Lottery number information 51 Web page display processing unit 52 Lottery number acceptance processing section 53 Winning number generation processing unit 54 Winning determination processing unit 55 Fraud Check Processing Unit 56 Database access processor 57 Privilege Shipment Processing Department 58 User ID issuance processing unit 59 Lottery application history registration processing section 60 key information generation processing unit 61 Winning probability change processing unit 62 Product List Generation Processing Unit

   ─────────────────────────────────────────────────── ─── Continued front page    (72) Inventor Guo Somei             1-5-1 Taito, Taito-ku, Tokyo Toppan stamp             Imprint Co., Ltd. (72) Masatoshi Otake             1-5-1 Taito, Taito-ku, Tokyo Toppan stamp             Imprint Co., Ltd. F-term (reference) 2C005 HB12 JA09 JB32 LA38

Claims (5)

[Claims] 1. A lottery, which is connected to a user's terminal through a network and is provided to the user, in which lottery information including lottery lottery numbers and Web page addresses of servers of the lottery operation system is printed. A lottery operation system server for performing a lottery, a web page display means for providing a web page to a user's terminal, a lottery number acceptance means for receiving a lottery number entered at the user's terminal, The lottery number of the lottery includes fraudulent check means for confirming whether the lottery has been illegally used, and win determination means for determining a win based on the lottery number of the lottery. Lottery operation system server. 2. The lottery information further including lottery information is printed on the lottery, and the fraud checker confirms whether the lottery is illegally used based on the check ID. The lottery operation system server according to claim 1, characterized in that. 3. The server of the lottery operation system, further, a user ID issuing means for accepting membership registration from a user, issuing a user ID as a user identification symbol, and notifying the user terminal, According to the determination result of the determination means, if the lottery is missed, a means for recording the lottery number and the user ID in association with each other, the lottery number and the user ID recorded in association with each other
And the lottery number of the lottery entered by the user, and the winning probability changing means for changing the winning probability. The server of the lottery operation system according to claim 1 or 2, further comprising: 4. The server of the lottery operation system further comprises: product list information in which a lottery type and a product to which the lottery is attached or recorded are recorded in association with each other; 4. A product list generating means for generating a product list for obtaining the next lottery from the product list information based on the missed lottery, and a product list generating means. Server of the lottery operation system. 5. A print medium printed with lottery information used in a lottery operation system in which a user's terminal and a server of the lottery operation system are connected via a network. Operation system server Web
A print medium on which lottery information is printed, in which an address is printed.