JP2002196712A - Advertisement method using headrest cover of seat as an advertisement medium - Google Patents
Advertisement method using headrest cover of seat as an advertisement mediumInfo
- Publication number
- JP2002196712A JP2002196712A JP2000404521A JP2000404521A JP2002196712A JP 2002196712 A JP2002196712 A JP 2002196712A JP 2000404521 A JP2000404521 A JP 2000404521A JP 2000404521 A JP2000404521 A JP 2000404521A JP 2002196712 A JP2002196712 A JP 2002196712A
- Authority
- JP
- Japan
- Prior art keywords
- advertisement
- headrest cover
- seat
- medium
- advertisements
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Landscapes
- Chair Legs, Seat Parts, And Backrests (AREA)
Abstract
Description
【０００１】[0001]
【発明の属する技術分野】この発明は、新幹線、特急電
車、タクシー、バス、飛行機の座席ヘッドレストカバー
を広告媒体とすることにより、広告の露出度及び話題性
を高める、より効果的な広告の方法に関するものであ
る。BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a more effective advertisement method that enhances the degree of exposure and the topicality of advertisements by using seat headrest covers of bullet trains, express trains, taxis, buses, and airplanes as advertisement media. It is about.
【０００２】[0002]
【従来の技術】従来の新幹線、特急電車、タクシー、バ
ス、船、飛行機の座席ヘッドレストカバーは、大半が布
製であり、毎回洗濯をし使用する長期間使用が前提とな
つており広告期間、広告タイミング、洗濯による色落ち
等を考えると広告媒体としては一般的でなく実用性に乏
しかった。2. Description of the Related Art Conventionally, seat headrest covers of conventional Shinkansen, limited express trains, taxis, buses, ships, and airplanes are mostly made of cloth, and are premised on long-term use after washing and use every time. Considering the timing, discoloration due to washing, etc., it was not a general advertising medium and was not practical.
【０００３】[0003]
【発明が解決しようとする課題】特に広告時期、広告期
間、地域限定等条件のある広告及びコストなどの面か
ら、広告媒体としての活用は難しかった。しかしこれら
は高露出度から期待される広告効果を考えるとき取り組
んでみたい課題である。In particular, it has been difficult to use the advertisement medium as an advertisement medium from the viewpoints of advertisements and advertisements with conditions such as advertisement period, advertisement period, and area limitation. However, these are issues that I would like to address when considering the advertising effectiveness expected from high exposure.
【０００４】[0004]
【課題を解決するための手段】以上の課題を解決するた
めに請求項１の発明は、 （イ） 不織布を特殊な形状に加工した仕様を特徴とす
るヘッドレストカバーである。 （ロ） ヘッドレストカバーを広告媒体として表面に広
告を印刷することを特徴とする。 （ハ） 広告印刷をしたヘッドレストカバーを複数の座
席にテープにて装着することにより、広告を掲示するこ
とを特徴とする。 以上のような特徴を重ねもった、座席のヘッドレストカ
バーを広告媒体とした広告方法である。請求項２の発明
は、新幹線、特急電車、タクシー、バス、船、飛行機の
座席を対象とした請求項１のヘッドレストカバーを広告
媒体とした、効果的な広告方法である。Means for Solving the Problems In order to solve the above problems, the invention of claim 1 is: (a) A headrest cover characterized in that a nonwoven fabric is processed into a special shape. (B) An advertisement is printed on the surface using the headrest cover as an advertisement medium. (C) Advertisements are posted by attaching a headrest cover printed with advertisements to a plurality of seats with tape. This is an advertisement method using the headrest cover of the seat as an advertisement medium, having the above features. The invention of claim 2 is an effective advertisement method using the headrest cover of claim 1 as an advertising medium for seats of bullet trains, express trains, taxis, buses, ships, and airplanes.
【０００５】[0005]
【発明の実施の形態】次に本発明の実施の形態を述べる
と、特殊な形状に加工した不織布のヘッドレストカバー
（１）に広告（２）を印刷し複数の座席（３）にテープ
（４）にて装着して広告を掲示することで、広告時期、
広告期間、色落ち等の心配がない効果的で安いコストの
広告という目的を達成する。尚使用する不職布の形状や
テープの位置及び種類が変更されたとしてもその効果は
さほどかわらず目的を達することができる。BEST MODE FOR CARRYING OUT THE INVENTION Next, an embodiment of the present invention will be described. An advertisement (2) is printed on a non-woven headrest cover (1) processed into a special shape, and a tape (4) is printed on a plurality of seats (3). ) To attach and post an advertisement,
Achieve the goal of effective and low-cost advertising without worrying about advertising periods and discoloration. Even if the shape of the non-woven cloth to be used and the position and type of the tape are changed, the effect is not so large and the purpose can be achieved.
【０００６】[0006]
【発明の効果】全座席に本広告ヘッドレストカバーを装
着することにより、乗客の移動時には、空席の広告記事
が、また着席時は前席の広告記事が目前に露出されるこ
ととなり、その露出による効果は絶大なものがある。尚
座席ヘッドレストカバーは、一運行ごとに新しいものに
交換されることとなり、短い期間、限定期間、限定地域
等の効果的広告が安いコストで実現可能である。By mounting the advertisement headrest cover on all seats, an advertisement article of a vacant seat is displayed when a passenger moves, and an advertisement article of a front seat is immediately exposed when the passenger is seated. The effects are enormous. In addition, the seat headrest cover is replaced with a new one every operation, and effective advertisement for a short period, a limited period, a limited area, and the like can be realized at low cost.
【図１】本発明の平面図FIG. 1 is a plan view of the present invention.
【図２】本発明の使用斜視図FIG. 2 is a perspective view of use of the present invention.
【図３】本発明の使用斜視図FIG. 3 is a perspective view of use of the present invention.
【図４】本発明の使用斜視図FIG. 4 is a perspective view of use of the present invention.
１はヘッドレストカバー ２は広告 ３は座席 ４はテープ 1 is headrest cover 2 is advertising 3 is seat 4 is tape
Claims (2)
様を特徴とするヘッドレストカバーである。 （ロ） ヘッドレストカバーを広告媒体として表面に広
告を印刷することを特徴とする。 （ハ） 広告印刷をしたヘッドレストカバーを複数の座
席にテープにて装着することにより、広告を掲示するこ
とを特徴とする広告方法である。 以上のような特徴を重ねもった、座席のヘッドレストカ
バーを広告媒体とした広告方法である。(1) A headrest cover characterized in that the nonwoven fabric is processed into a special shape. (B) An advertisement is printed on the surface using the headrest cover as an advertisement medium. (C) An advertisement method characterized by displaying an advertisement by attaching an advertisement-printed headrest cover to a plurality of seats with tape. This is an advertisement method using the headrest cover of the seat as an advertisement medium, having the above features.
飛行機等の座席を対象とした請求項１のヘッドレストカ
バーを広告媒体とした広告方法。2. The Shinkansen, limited express train, taxi, bus, ship,
The advertising method using the headrest cover of claim 1 as an advertising medium for seats of an airplane or the like.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| JP2000404521A JP2002196712A (en) | 2000-12-25 | 2000-12-25 | Advertisement method using headrest cover of seat as an advertisement medium |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| JP2000404521A JP2002196712A (en) | 2000-12-25 | 2000-12-25 | Advertisement method using headrest cover of seat as an advertisement medium |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| JP2002196712A true JP2002196712A (en) | 2002-07-12 |
Family
ID=18868467
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| JP2000404521A Pending JP2002196712A (en) | 2000-12-25 | 2000-12-25 | Advertisement method using headrest cover of seat as an advertisement medium |
Country Status (1)
| Country | Link |
|---|---|
| JP (1) | JP2002196712A (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US9387932B2 (en) | 2009-10-09 | 2016-07-12 | Driessen Aircraft Interior Systems, Inc. | Panel inserts for aircraft and other vessels |
| US9387912B2 (en) | 2009-10-09 | 2016-07-12 | Driessen Aircraft Interior Systems, Inc. | Panel inserts for aircraft and other vessels |
-
2000
- 2000-12-25 JP JP2000404521A patent/JP2002196712A/en active Pending
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US9387932B2 (en) | 2009-10-09 | 2016-07-12 | Driessen Aircraft Interior Systems, Inc. | Panel inserts for aircraft and other vessels |
| US9387912B2 (en) | 2009-10-09 | 2016-07-12 | Driessen Aircraft Interior Systems, Inc. | Panel inserts for aircraft and other vessels |
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