JP2002149952A - Management of newspaper customer, service system thereof, and e-commerce system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a batch management service system for customers and an E-commerce system therewith. SOLUTION: This management service system for newspaper customers encipheres personal information of customers, divides registers salespersons into several layers so as to be a large group sequentially as a minimum unit and electronically registers them respective for each hierarchy, and make each customer receive service information transmitted from the larges group to make use of it.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION The present invention relates to a group consisting of a group of salespeople who directly correspond to customers as a group, a minimum unit for creating a customer database, several groups as a group, several groups as a district branch, Management and service of newspaper customers with the purpose of managing and serving customers in groups, groups, district chapters, blocks or headquarters according to the contents of management services according to the contents of management services The present invention relates to a system and an electronic commerce system.

[0002]

2. Description of the Related Art Conventionally, newspaper customers only list their dealers as newspaper delivery destinations.

[0003] Also in department stores and other goods sales,
There is a list of customers (or a friend's association), which is stored in a computer, and is used for providing management services or advertising.

[0004]

The above-mentioned newspaper dealers have a problem in that the management system is very crude and the service system is of course only assured of a list of delivery destinations.

[0005] In addition, even if a service or the like is to be started at each dealer, the scale is small, so that satisfying the customer becomes a burden and sufficient service cannot be provided.

[0006] Further, regarding personal information of customers, there is no fixed rule or practice between the infringement of personal privacy and the improvement of services, and each decision is made. Therefore, privacy is infringed due to leakage of personal information. There was a risk of doing.

[0007]

According to the present invention, all personal information obtained at the time of contract is encrypted and stored in a database, and this is stored in a hierarchical database such as groups, groups, district branches, blocks and headquarters. At the same time, software for each layer is created so that necessary data can be plainly written only in the required layer to solve the above-mentioned conventional problems.

That is, according to the present invention, after encrypting the personal information of a customer, several layers of salespersons are grouped into a minimum unit, and a plurality of groups are sequentially formed into large groups. This is a management service system for newspaper customers, which manages and allows each customer to receive and use service information transmitted from a headquarters (maximum unit). In addition, the hierarchy is made up of a group of salesmen, followed by a group, a district branch, a block, and a headquarters. All service information is encrypted, and only the contractor can decrypt it with decryption software. Things.

[0009] Next, in another invention, after encrypting the personal information of a customer, electronic registration is performed for each of several hierarchies in such a manner that a plurality of sales persons are sequentially formed into large groups with a minimum unit, and management for each hierarchy is performed. An electronic commerce system for newspaper customers, wherein service information and merchandise sales information transmitted from the largest group are electronically settled as a closed member market where each customer can use and receive the information. In addition, the closed member market is a market only between customers and each tier or between customers and each seller transmitted from the headquarters. Electronic settlement is based on the payment server, web server and database installed at the headquarters This is a direct settlement between the credit card company and the customer via the server.

[0010] The headquarters in the invention has an overall control function and performs decision making and comprehensive management of customers, groups, groups, district branches, blocks and the like. This group constitutes a wide-area website territory (closed member market) through the Internet.

The organization of the invention is all coded. For example, with the headquarters as the 0 symbol, Hokkaido Block 1,
Tohoku block 2 etc., if the district branch is 10, the eastern Hokkaido branch is 1-10, the southern Tohoku block is 2-10, etc. Stored in computer software.

[0012] Therefore, the customer, for example, 1-10-100-
The customer information is recorded and managed as A1. Each customer leases or purchases and installs a personal computer (hereinafter, referred to as a PC) or a simplified terminal (hereinafter, referred to as an apparatus) that can use the Internet through a television screen.

[0013] The personal information in the present invention is the range that was filled in at the time of the contract, and is treated externally as confidential (by encryption) and used only for comprehensive management and services.

The personal information is a contract acquirer (salesman)
Will register the personal code number on the computer, convert it to an e-mail, and transmit it to the group, group, district branch, block and headquarters simultaneously. Salespersons, teams, groups, district chapters, blocks and headquarters store customer information stored in computers on CDs, respectively.
-Encrypt and store and manage in ROM, floppy (registered trademark) disk, etc.

[0015] The customer information is encrypted at least once to protect it from crimes caused by cyber terrorism (hackers) such as theft, tampering, and impersonation, and is securely performed by a double or triple security guard. Provide highly reliable information transmission and storage.

The correction and complementation of the information described above are always performed.

The information encrypted as described above is classified according to the degree of importance and the necessity of confidentiality in groups, groups, district chapters, blocks, and headquarters. The necessary range is set so that only necessary departments can obtain only essential information to prevent internal crime.

For example, with respect to personal information, a group of salespersons should not have a password except for information necessary for contacting services and others, or a department (accounting department) that collects delivery fees, service fees, etc. Restricts having a password only for billing and debit bank accounts.
In addition, a security guard is provided so that a normal fee withdrawal and a withdrawal of an article purchase and sale fee are separated from each other by a password, and cannot be withdrawn without a customer's encryption.

For example, the person in charge of the accounting department (section) does not need to know information such as the customer's family structure and birthday, and the information disclosure request accessed by the PC of the accounting department (section) is automatically sent. The system is rejected (Fig. 2). As described above, the encryption system is an important element for customer management and systematization of services, and is especially indispensable for establishing information security.

In the encryption system, each customer installs a dedicated key on a PC. On the other hand, the headquarters also has a dedicated key. For example, assuming that the key number of the headquarters is H-1 and the customer A has K-1, the key number H-1 and the key number H-1 are used in the 1: 1 information transmission. If K-1 does not match, the transmitted ciphertext cannot be plaintext. Therefore, impersonation can be prevented. This is a system having an authentication function.

In order to transmit the same information to all customers, the headquarters can distribute 1: n. Even in this case, since all customers have their own dedicated keys, outsiders cannot use plain text (FIG. 3). ).

The system of the present invention makes it possible to manage newspaper customer information, which has not been conventionally performed, in a wide area and on a large scale. Therefore, it is the only system that enables protection and preservation of information crimes such as leakage, theft, and falsification of personal information of customers, and facilitates large-scale implementation.

Next, in terms of services, each item recorded on the computer, such as birthday, wedding anniversary,
It is a system that can search for information such as adult days, enrollment / graduation dates, etc. and provide customers with additional services such as e-mail message services and present services for customer retention. Disclosed.

This is a system in which a customer can transmit an encrypted or non-encrypted mail at a consultation desk set up at the headquarters and receive necessary services individually. For example, it is a system that allows you to receive interactive information services such as health consultation, general questions, questions, laws, real estate sales, etc. (FIG. 4).

The local edition (local board), which has been a blind spot in the newspaper function, allows customers in each area to freely receive information services at any time. For example, it has made it possible for Okinawan customers to read the Hokkaido Shimbun, if desired. In addition, it has enabled people in depopulated areas and remote islands to receive the same services at the same time (Figs. 5 and 6).

The electronic commerce (EC) system according to the present invention is fundamentally different from the conventional EC on the Internet, in which sellers and buyers are already customized (fixed customers),
It is decided.

EC on the Internet means that a seller posts information on a site on the Internet and searches for a buyer from an unspecified number of people.

The EC system of the present invention is capable of transmitting products planned and developed by the headquarters to customers at the same time by 1: n transmission, and can immediately obtain a response (answer). .

Thus, the present system has made it possible to have a huge website territory (proprietary market). The customer submits an electronic order to the headquarters through the PC, but the customer is automatically authenticated by the above-described coding, and the goods are delivered from the headquarters or a delivery center installed in the district branch, a group, or the like. Or, it is a system that delivers products directly from the manufacturer (Fig. 7).

On the other hand, in the settlement of the commodity price, the bank can be debited and the credit card can be settled according to the customer's request.

The credit card number is stored in the customer's PC
However, since the encrypted information is transmitted at the same time as the order form, only the order form is written to the headquarters by the server installed in advance, the credit card number remains in cipher text, and the card company It is transmitted to the operating credit card call center (hereinafter referred to as call center) (information security).

The call center reads the encrypted credit number in plain text through the payment server, performs authentication and confirmation, and completes the credit settlement procedure.

The call center is OK for credit settlement
The headquarters is notified to the headquarters by computer,
After receiving the signature, perform the procedure for shipping the product. In the case of an NG sign, the headquarters will notify the customer via a computer. The head office has a payment server (PAYME
NT SERVER), Web server (WEB SE)
RVER), database server (DATABASE)
SERVER) is installed and processes each customer information. A payment server is also set up at the call center to perform credit card payments electronically.

The call center is provided by various credit card companies (including Shinhan), for example, VISA, JCB, AMEX
-NICOS DC etc. are subscribed, and almost all credit cards used by customers can be used.

The system of the present invention stores important information such as encrypted customer information and business information in a plurality of electronic warehouses, and enables the BACK-UP system to be used even if a disaster or theft is encountered. As a result, the restoration can be performed in a short time, and there is no problem in resuming the business (FIG. 8).

Next, the encryption technology with insurance (including software)
By introducing, all customers can be compensated for the loss and damage caused by information crime by insurance.

Similarly, by introducing an encryption technology with insurance for information stored or transmitted at the headquarters, losses and damages caused by information crime can be compensated by insurance (FIG. 9).

In the above invention, the customer management is performed by a group,
Although the group, district branch, block, and headquarters were used, the management hierarchy can be increased or decreased depending on the area depending on the scale. For example, it is a matter of course that customer management at a chain store or the like may be performed only at each store and the head office.

Regarding services, especially for goods sales services, even if a customer has a relatively small management service system, the headquarters can cooperate with a larger service system organization to create a large-scale (for example, World) can enjoy the same services as customized. That is, it is possible to receive unlimited services despite being within the range of complete information security.

Since the present invention has a large number of customers in a wide area for newspaper customers, it is possible to purchase and sell in large quantities, and it is effective in revitalizing each block or district and creating new local industries. The headquarters also conducts strict quality checks and safety checks, enabling customers to make secure transactions that were difficult with conventional electronic transactions. In addition, since the hierarchical management is performed, the responsibility can be quickly and accurately determined when a problem occurs, and the customer's claim processing can be performed in a short time.

[0041]

DESCRIPTION OF THE PREFERRED EMBODIMENTS The present invention aims at centrally managing customers in a newspaper store or the like and performing various services.

Therefore, the customer's personal information is encrypted and made into a database, and a group of salesmen is formed as a group.
If several groups are grouped, several groups are district chapters, several district chapters are blocks, several blocks are directly connected to the headquarters, and the whole is made into a database, and the headquarters sends necessary management items and service items Each customer is a management service system that can disclose information as needed.

That is, the management service is provided hierarchically, thereby ensuring the management reliability and the thoroughness of the service.

In the above, all personal information is encrypted and converted into a database from the viewpoint of privacy protection, and necessary decryption software is distributed only to necessary departments (for example, accounting section). In this way, only essential persons can grasp personal information.

If electronic transaction information such as a product is transmitted as a part of the customer service, the customer who opened the electronic offer information can purchase the desired product and then settle with a credit card to obtain the product. Such a system.

Since the system of the present invention is a closed proprietary market by customers, there is almost no trouble in commercial transactions, the place of responsibility is clear, and safe and reliable commercial transactions can be expected for both buyers and sellers. . This type of electronic transaction has all the security, speed, and accuracy of the conditions.

Next, by introducing the encryption technology with insurance, the security can be insured and function as a complete system.

[0048]

[Embodiment 1] An embodiment of the present invention will be described with reference to FIG. 1. If a newspaper salesperson is a group, all the customers acquired by the group are members of the group. Information obtained from each customer is sent to the headquarters via a group, district branch, block, etc., encrypted and registered, and a group is formed by a plurality of groups, a district branch is formed by a plurality of groups, a plurality of district branches Make blocks from For example, Hokkaido 1, Tohoku 2, Hokuriku 3, Kanto 4,
A code number is assigned to each block such as Kansai 5, Chubu 6, Shikoku 7, Kyushu 8, Okinawa 9, and the code of the head office is registered as 0.

The district branch has code numbers of 10, 11, and 12, respectively. The group has the symbols of A1, A2 and A3, the group has the symbols of B1 and B2, the salesperson has C1 and the customer has D1. For example, a new customer name in the east area of Hokkaido is 1-10-A1-
It becomes B1-C1-D1, and it is identified as 1: block, 10: district branch, A1: group, B1: group, C1: salesman, D1: customer. Can be decrypted via software.

The software is configured to be able to decode only the necessary items (for accounting, items necessary for transactions, such as bank accounts, etc.) of each organization (for example, accounting department) at each level.

[0051]

Embodiment 2 The relationship between the headquarters and customers in the embodiment of the present invention will be described with reference to FIGS. FIG. 2 shows a relationship between a sales person, a customer, and each hierarchy.

The customer's personal information obtained by the salesperson is encrypted and transmitted to a group, a group, a district branch, a block, and a head office via a personal computer (hereinafter, referred to as a PC).

In the above description, the group, the group, the district branch, the block, and the headquarters are provided with information decoding keys (software) necessary for each level. For example, a group can write only information necessary for services such as addresses, names, and telephone numbers.

Only those who can decrypt the cipher are limited administrators are trying to prevent information leakage.

Next, FIG. 3 shows that the secret key number of the head office is, for example, H-1, and the secret key number of Mr. A (customer) is, for example, K-1, which is stored in the PC in advance.
The information transmitted from -1 is a system in which only K-1 can be written in plain text. Similarly, the information transmitted from the K-1 is the PC on which the key number of the H-1 is installed.
Only the system that can be plain culture.

As described above, in the case of 1: 1 information transmission,
In many cases, the importance of keeping secret transmission is important, but the present invention has solved this problem by using encryption technology. In other words, all information being transmitted is encrypted, which makes it possible to prevent crime such as falsification and deformation by a hacker during transmission.

FIG. 4 shows an exchange between the headquarters and the customer between the PCs. In response to the customer's consultation and inquiry, it is possible to answer, provide guidance, or provide information. FIG. 5 shows the relationship between the headquarters and the blocks, and is useful for a local paper distribution service and the like. Next, FIG. 6 shows services to the headquarters and customers in depopulated areas. If desired, the use of electronic newspapers is also promising.

[0058]

[Embodiment 3] An embodiment of an EC system according to the present invention will be described with respect to a credit settlement system. As shown in FIG. 7, a customer who has obtained product information from a headquarters encrypts an order form and a credit number to a headquarters. Transmit. So the headquarters
The headquarters server connects to the credit card call center server to check the quality of the payment. In the case of OK, the merchandise is shipped from the manufacturer to the customer, or the merchandise is sent from the headquarters delivery center to complete the transaction. In the case of NG, the customer is informed of the fact and takes good action (for example, the necessary amount is transferred to the customer's passbook).

[0059]

Fourth Embodiment Referring to FIG. 8, an embodiment of a storage system according to the present invention will be described. Since personal information of a customer is transmitted to a head office, the head office encrypts and stores it as electronic information such as a CD-ROM.

Another set is stored in a dedicated electronic warehouse. At least two electronic warehouses will be installed,
Care should be taken to prevent simultaneous disappearance due to fire. Therefore, even if the information of the headquarters is lost, it can be immediately replenished from the dedicated warehouse.

The VPN shown in FIG. 8 is a system for converting a public line into a dedicated line. By installing a VPN and installing software, the line can be converted into a dedicated line, thereby protecting against information crime.

[0062]

[Embodiment 5] The storage information of the present invention is insured under a contract, and in the event that damage occurs in e-commerce, etc., part or all of the damage can be covered by insurance. I did it. As a result, business transactions can be made with confidence (FIG. 9).

[0063]

According to the present invention, the customer's personal information is encrypted and stored at the headquarters, and hierarchically managed.
There is an effect that management is reliable and services can be sufficiently provided.

Further, in the closed transaction network, the customer can obtain the product information, so that the product transaction can be performed reliably and securely, and the electronic settlement can be performed, so that the business transaction can be completed without wasting time and the like. There is an effect that can be.

Also, since the personal information is encrypted, only the manager in the necessary department can clear the information, so that the privacy is protected and the transaction is insured. There is an effect that part or all of the damage is compensated for even if damage is received.

[Brief description of the drawings]

FIG. 1 is a block diagram of an embodiment of customer hierarchy management according to the present invention.

FIG. 2 is a flowchart of an embodiment of storing personal information of a customer.

FIG. 3 is a conceptual diagram of an embodiment of information transmitted between a headquarters and a customer.

FIG. 4 is a conceptual diagram of an embodiment of a headquarters function for a customer.

FIG. 5 is a conceptual diagram showing an example of using a remote place.

FIG. 6 is a conceptual diagram of an embodiment of the electronic newspaper.

FIG. 7 is a block diagram of a credit settlement system using the EC system.

FIG. 8 is a block diagram of an embodiment of the information electronic warehouse.

FIG. 9 is a conceptual diagram of an embodiment of information damage insurance.

Continued on the front page (51) Int.Cl. ⁷ Identification symbol FI Theme coat II (Reference) G06F 17/60 512 G06F 17/60 512

Claims (6)

[Claims] 1. After encrypting personal information of a customer, electronic registration is performed for each of several hierarchies such that a group of a plurality of sales persons becomes a large group sequentially as a minimum unit, and management is performed for each hierarchy. A newspaper customer management service system characterized in that each customer can receive and use service information transmitted from the final control department (headquarters). 2. The hierarchy is a group of salesmen,
2. The newspaper customer management and service system according to claim 1, wherein several groups form a group, several groups form a regional branch, several districts form a block, and all blocks are directly connected to the headquarters. 3. The newspaper customer management and service system according to claim 2, wherein all of the service information is encrypted and can be decrypted by decryption software provided only to the subscriber. 4. After encrypting the personal information of the customer, electronically register each of several hierarchies such that a group of a plurality of salespersons becomes a large group sequentially as a minimum unit, and perform management for each hierarchy. An electronic commerce system for newspaper customers, characterized by electronic settlement as a closed member market where each customer can receive and use service information and product sales information transmitted from the final control department (headquarters). 5. An electronic commerce system for newspaper customers according to claim 4, wherein the closed member market is a market only between the customer and each tier or between the customer and each seller transmitted from the headquarters. . 6. The newspaper client according to claim 4, wherein the electronic payment is a direct payment between the credit card company and the customer via a payment server, a web server, and a database server installed in the headquarters. Electronic commerce system.