JP2002116703A - Holder for display - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a holder for display capable of adjusting the display angle of a display main body easily in accordance with the height of a shelf. SOLUTION: This holder has an angle adjusting piece 3 which is projected and provided at the back surface of a display main body 2 and an attaching part 5 which is pivotably provided so as to freely rotateble to supporting pieces 4 which are projected and provided at left and right sides of the back surface of the main body 2. Moreover, the part 5 is made of an elastic plate having an opening 6 into which the piece 3 is inserted and it is engaged with rails of a shelf or the like by holding pieces 7, 7 formed at the upper and lower end parts of the part 5 and furthermore plural recessed parts 8, 8, etc., which are to be engaged with the edge part 6a of the opening 6 of the part 5 are provided along the surface of the piece 3. As a result, the display angle of the main body 2 is adjusted by engaging the edge part 6a of the opening part 6 to one of these recessed parts to be made to be in a fixed state.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a display holder for displaying a price of a product displayed in a store or the like, and a display angle of which can be adjusted according to the height of a shelf. It concerns the holder.

[0002]

2. Description of the Related Art Conventionally, various display holders have been used for displaying prices of products displayed in stores and the like. Some of the display holders are mounted on a rail provided at the tip of the shelf to perform display.
There are those provided with a card case and those provided with a binder for holding the card.

Further, recently, there has been a display device in which a small liquid crystal display device is incorporated in a display holder so that a display price and the like can be easily changed.

[0004]

By the way, in any of the above-mentioned display holders, it is necessary to have a display surface on the front surface and to direct this display surface in the direction of the line of sight of the shopper. The conventional display holder, which cannot adjust the angle of the display holder due to various types, has a problem that the shopper cannot see the display surface in a normal posture.

[0005] In particular, in the case of a display holder using a liquid crystal display, it is necessary to adjust the angle of the display surface because the problem of the visibility of the liquid crystal display is strictly required.

Further, as shown in FIGS. 13 and 14, the conventional display holder 50 has a fitting opening 52 into which a liquid crystal display main body 51 is fitted, and a card case 53 fitted into the fitting opening 52 is proposed. Had been served.

The card case 53 has an upper vertical surface 56.
The holding piece 54 is bent rearward from the upper side of the sheet, and a card such as a product guide is held in a gap between the holding piece 54 and the vertical surface 56. A lower portion of the card case 53 is formed with a pressing piece 55 bent at a right angle backward from a lower side of the vertical surface 56 and bent at a right angle downward.

In order to fit the card case 53 having such a shape into the fitting opening 52 of the display holder 50, as shown in FIG. 14, a pressing piece 55 of the card case 53 is applied to the inner surface of the fitting opening 52. When the upper vertical surface 56 is exposed in a direction perpendicular to the outside of the fitting opening 52 and the liquid crystal display main body 51 is fitted into the fitting opening 52 in this state, the pressing piece 55 of the card case 53 is pressed by the liquid crystal display main body 51. It is attached in the state that was set.

However, according to such means for attaching the card case 53, the card case 53 can be attached,
At the time of removal, it is necessary to attach and detach the liquid crystal display main body 51, and there is a disadvantage that the card case 53 cannot be detached alone.

The present invention has been made in view of such circumstances, and has as its object to provide a display holder capable of easily adjusting a display angle according to the height of a shelf. .

Another object of the present invention is to provide a display holder which allows a card case to be attached to an upper portion of the display holder to be attached or detached irrespective of attachment / detachment of the liquid crystal display main body.

[0012]

In order to achieve the above object, a display holder according to a first aspect of the present invention comprises an elastic arc-shaped angle adjusting piece protruding from a rear surface of a display body. A mounting part rotatably pivoted on a holding piece protruding on both left and right sides of the back of the display body, the mounting part is formed of an elastic plate having an opening for inserting the angle adjusting piece, A plurality of circumferential parts are locked on rails such as shelves by bent pieces formed at the upper and lower ends of the mounting part, and further locked on the end of the opening of the mounting part on the surface of the angle adjusting piece. And a display angle of the display main body is adjusted to be fixed by locking an end of the opening of the mounting part to any of the concave portions.

[0013] The second aspect of the present invention is the first aspect.
In the invention of the above, by attaching a non-slip material along the bent pieces at the upper and lower ends of the mounting parts, the sliding pieces at the time of locking the bent pieces at the upper and lower ends of the mounting parts to rails such as shelves. It is characterized by stopping.

The third aspect of the present invention is the first aspect of the present invention.
In the invention, the display main body is a housing case for a liquid crystal display device.

The invention according to claim 4 of the present invention is the invention according to claim 1.
In the invention, the display main body is provided with a case holder.

The invention according to claim 5 of the present invention is the invention according to claim 1.
In the invention, the display main body is provided with a binder.

The invention according to claim 6 of the present invention is the invention according to claim 1.
In the invention, the display main body is provided with a card insertion holder.

According to a seventh aspect of the present invention, in accordance with the first aspect of the present invention, there is provided an insertion piece bent rearward on a lower side of an upright piece for displaying a card, and substantially at the center of the insertion piece. A display case in which a card case having a formed locking hole and a protruding piece extending rearward substantially at the center of the insertion piece is inserted and locked into an insertion port formed at an upper portion of the display body. A holder having a horizontally long insertion opening which is opened forward at an upper portion of the display main body of the display holder, and a center of the insertion opening has a through hole which penetrates backward, and the front of the through hole is provided. A locking projection protruding upward is provided on the bottom surface of the insertion slot, and a holding projection protruding downward at the top surface of the insertion slot is formed on both sides of the locking projection. By inserting the card holder into the insertion slot of the display holder, Holes are engaged with the engaging projection of the display holder, the projecting piece of the card case in this state, characterized in that the state of protruding rearward from the through hole of the display holder.

[0019]

Embodiments of the present invention will be described below with reference to the drawings.

As shown in FIG. 1, the display holder 1 according to the present invention has an elastic arc-shaped angle adjusting piece 3 protruding from the back of the display main body 2 and the right and left sides of the back of the display main body 2. A mounting part 5 pivotally mounted on the projecting holding pieces 4 and 4, and the mounting part 5 is formed of an elastic plate having an opening 6 into which the angle adjusting piece 3 is inserted; Bent pieces 7, 7 formed at the upper and lower ends of the part 5 are locked to rails such as shelves, and are further locked to the end 6 a of the opening 6 of the mounting part 5 on the surface of the angle adjusting piece 3. A plurality of recesses 8 in the circumferential direction,
Are formed, and the display angle of the display main body 2 is adjusted to be in a fixed state by locking the end 6a of the opening 6 of the mounting part 5 in any of the concave portions 8.

Such a display holder 1 will be described in detail. As will be described later, one having a liquid crystal display device shown in FIGS. 1 to 6, one having a card case shown in FIG. 7, and one shown in FIG. There are a type provided with a binder, a type provided with an insertion holder for the card shown in FIG. 9, and the shape and method are not particularly limited. In any case, as shown in FIG. Holding pieces 4, 4 on the left and right sides of the back of 2
Is protruding.

The display main body 2 of the display holder 1 shown in FIGS. 1 to 6 forms a storage case for a liquid crystal display device, and is shown in FIGS.
As shown in (c), the holding pieces 4 on both sides of the display holder 1,
4, circular locking holes 4a, 4a are formed near the ends,
In each of the locking holes 4a, 4a, the protrusions 12, 11 of the protruding pieces 11, 11 formed on both sides of the mounting part 5 shown in FIGS.
12 is pivoted.

The rear surface of the display body 2 is positioned slightly above the line C connecting the locking holes 4a, 4a of the left and right holding pieces 4, 4 and substantially at the center between the left and right holding pieces 4, 4. Angle adjustment piece 3
Are formed. The angle adjusting piece 3 has an arc-shaped shape centered on the locking holes 4a, 4a of the left and right holding pieces 4, 4, and is formed integrally with the display main body 2 formed of synthetic resin. The adjusting piece 3 has elasticity,
On the surface of the angle adjusting piece 3, a plurality of recesses 8, 8,.
Are formed.

Note that, as shown in FIG.
Has a free interior space IN, and steps 14 or protrusions 15 are formed on the upper and lower inner surfaces, and a liquid crystal display device 16 is inserted into the interior space IN as shown in FIG. The protrusions 1 formed on the upper and lower surfaces of the liquid crystal display device 16
7 can be locked to the step 14 or the projection 15 on the display main body 2 side to fix it, as shown in FIG.
The display surface of the display device 16 can be displayed on the front of the display main body 2.

As shown in FIG. 3 (c) or FIG. 5 (b), an insertion opening 18 having an open front is formed along the upper portion of the display main body 2. Projections 19, 19,... Protruding at alternate positions are formed on the upper and lower surfaces of the inside of the insertion slot 18, and a card or the like is inserted between upper and lower projections 19, 19,. Can be held in a state where it is difficult to fall off.

On the other hand, as shown in FIGS. 4 (a) to 4 (c), the mounting part 5 has projecting pieces 1 formed on both sides of the mounting part 5.
Projections 1 having a circular cross section outward on both left and right sides of 1, 11
2 and 12 are formed, and each of the projections 12 and 12 is fitted into the locking holes 4a and 4a of the left and right holding pieces 4 and 4 of the display main body 2 from the inside, so that the mounting part 5 is attached to the display main body 2. It is possible to rotate vertically between the left and right holding pieces 4 and 4.

The mounting part 5 is provided on the display main body 2.
Flat surface 5a having an opening 6 into which the angle adjusting piece 3 is inserted.
And a curved elastic surface 5b formed below the flat surface 5a.

The opening 6 of the mounting part 5 is formed in a horizontally elongated rectangle, and the upper end thereof is formed in each of the recesses 8, 8 of the angle adjusting piece 3.
When the mounting part 5 is rotated in any of the upper and lower directions in a state in which an arbitrary concave portion 8 is locked in the locking end 6a, the angle is increased. The locking end 6a of the opening 6 is locked in the other recess 8 by the elastic deformation of the adjusting piece 3, whereby the display angle of the display main body 2 can be adjusted and the adjusted angle can be fixed.

Further, as shown in FIGS. 1 and 4 (a) to 4 (c), bent pieces 7, 7 which are bent in the vertical direction along the upper and lower ends of the mounting part 5 are provided. I have. As shown in FIGS. 6 (a) to 6 (c), each bent piece 7, 7 is formed so as to be locked from the inside to upper and lower locking portions 10a, 10b of a rail 10 such as a shelf. The upper and lower bent pieces 7, 7 of the mounting part 5 are formed slightly narrower than the vertical interval of the rail 10 so as to hold such a locked state in a fixed position. Curved elastic surface 5b of mounting part 5
It is locked and fixed to the rail 10 by the elastic force at the portion.

With such a mounting structure, the display holder 1 can be mounted at a fixed position on the rail 10, but in order to further secure the locked state, as shown in FIG. Along the upper and lower bent pieces 7 of the part 5, a non-slip material 30 having a large friction coefficient such as a rubber material or an elastomer may be attached by two-color molding, bonding, fitting, or the like.

The protrusions 12, 12 on both sides of the mounting part 5 are fitted into the locking holes 4a, 4a of the holding pieces 4, 4 on both sides of the display body 2 configured as described above, and the angle of the display body 2 is adjusted. By inserting the adjusting piece 3 into the opening 6 of the mounting part 5, the mounting part 5 can be turned up and down around the locking holes 4a and 4a of the display main body 2, and FIGS. As shown in (c), the display angle of the display main body 2 is adjusted by locking the locking end 6a of the opening 6 of the mounting part 5 to any one of the recesses 8, 8,. It can be in a fixed state.

That is, if the height of the display holder 1 is equal to the line of sight of the shopper due to the difference in the height of the shelves, the display on the display body 2 is displayed as shown in FIG. Adjust the angle of the surface to be almost vertical. When the mounting height of the display holder 1 is lower than the line of sight of the shopper, FIGS.
As shown in (2), the angle of the display surface of the display main body 2 is adjusted to the upward inclined state.

Although FIGS. 6A to 6C do not show the case where the angle of the display surface of the display main body 2 is adjusted to be inclined downward, the angle adjusting piece 3 of the display main body 2 is not shown. By further extending the recess 8 in the extending direction, the display surface of the display main body 2 can be adjusted in angle to a downwardly inclined state, and the mounting height of the display holder 1 is higher than the line of sight of the shopper. It is possible to cope with the case where it is high.

The display main body 2 of the display holder 1 has a case structure in which the liquid crystal display device 16 is inserted. However, the present invention can also adopt a display method shown in FIGS. It is.

FIGS. 7A and 7B show a card case system. The display main body 2 of the display holder 1 has a plate shape to which the front card case 20 is fixed.
Are provided, and the respective retaining holes 4a, 4a of the holding pieces 4, 4 are provided.
The projections 12, 12 on both sides of the mounting part 5 are pivotally mounted on the mounting part 5, and bent pieces 7, 7 formed on the upper and lower ends of the mounting part 5.
6A is attached to the rail 10 as shown in FIG. 6 (a) or the like, and the locking end 6a of the opening 6 of the mounting part 5 is locked in any one of the recesses 8, 8,. Thereby, the angle of the display surface of the front card case 20 can be adjusted.

FIGS. 8 (a) and 8 (b) are based on the binder system. The display main body 2 of the display holder 1
Is for holding a central rear portion of the binder 22 provided at the front, and the binder 22 is made of elastic metal fittings 22a, 22a.
This makes it possible to open and close the holding pieces on both sides elastically.

On both sides of the back of the display body 2, holding pieces 4,
The projections 12 are formed on the upper and lower ends of the mounting part 5, while the projections 12, 12 on both sides of the mounting part 5 are pivotally connected to the respective locking holes 4a, 4a provided in the respective holding pieces 4, 4. The bent pieces 7, 7 are attached to the rail 10 as shown in FIG. 6 (a) or the like, and the locking end 6a of the opening 6 of the attachment part 5 is set to one of the recesses of the angle adjusting piece 3. The display angle of the front binder 22 can be adjusted by locking to 8, 8,.

9 (a) and 9 (b) are based on a card insertion system. The display main body 2 of the display holder 1 is provided with a card insertion holder 24 at the front. The insertion holder 24 has a gap into which the card can be inserted vertically, and has protrusions 24a, 24a formed in the gap to hold the card inserted between the gaps. .

On both sides of the back surface of the display main body 2, holding pieces 4,
4 are protruded, and the respective retaining holes 4a, 4a of the holding pieces 4, 4 are provided.
a, the projections 12, 12 on both sides of the mounting part 5 are pivotally connected to each other, and the bent pieces 7 formed on the upper and lower ends of the mounting part 5.
7 is mounted on the rail 10 as shown in FIG. 6 (a) or the like, and the locking end 6a of the opening 6 of the mounting part 5 is locked in any one of the recesses 8, 8,. By doing so, the display angle of the front insertion holder 24 can be adjusted.

Although not shown in the drawings, the display body of the present invention is provided on the back of a rotary leaf type pricer body generally used in the related art so that the display angle of the pricer body can be adjusted. You may.

(Other Embodiment) In another embodiment of the display holder 1 according to the present invention, a card case 31 is removably inserted into the upper part of the display holder 1 from the front. is there.

As shown in FIG. 10, the card case 31 of this embodiment has an insertion piece 34 bent rearward on the lower side of an upright piece 33 for displaying a card 32 for merchandise guidance and the like. A locking hole 35 is formed substantially at the center of the insertion piece 34, and a protruding piece 36 extended rearward at the substantially center of the insertion piece 34.
Is formed.

More specifically, the card case 31 is made of a transparent and thin synthetic resin plate, and as shown in FIG. 37, and the holding piece 37
The card 32 such as a product guide is sandwiched between the upright piece 33 and the upright piece 33 so that the card 32 is detachably attached.

On the lower side of the upright piece 33 of the card case 31, an insertion piece 34 bent rearward at a right angle is formed with a predetermined width. The predetermined width of the insertion piece 34 is a width that fits in the insertion port 18 of the display holder 1 described later.

A locking hole 35 is formed substantially at the center of the insertion piece 34 of the card case 31. This locking hole 35
Has an inner diameter that is locked by a locking projection 32 of the display holder 1 described later.

Further, a projecting piece 36 extending rearward is formed substantially at the center of the insertion piece 34 of the card case 31.

The structure of the display holder 1 of the present embodiment is shown in FIG.
As shown in FIG. 0, a horizontally long insertion port 18 is provided at the upper part of the display main body 2 and is open frontward. The center of the insertion port 18 has a through hole 45 penetrating rearward (see FIG. 11B). A locking projection 42 projecting upward is provided on the bottom surface 41a of the insertion port 18 in front of the through-hole 45 (see FIG. 11C), and the top surface 41b of the insertion port 18 is provided on both sides of the locking projection 42.
, A pressing projection 46 projecting downward is formed.

In such a configuration, FIG.
As shown in (c), the upper part of the display main body 2 has an inclined portion 4 at the front end.
7, the top surface 4 of the insertion opening 18 is lower than the front end of the bottom surface 41 a.
1b is slightly recessed, and the card case 3
When the insertion piece 34 is inserted into the insertion opening 18 of the display holder 1, the folded portion of the upright piece 33 and the insertion piece 34 of the card case 31 is supported by the bottom surface 41a, and the card case 31 Is stable.

Further, as shown in FIG.
The plurality of pressing projections 46, 46... Formed so as to protrude downward from the top surface 41b of the insertion hole 18 are provided at the entire depth of the top surface 41b, and at positions avoiding the locking projection 42 at the center of the insertion port 18, That is, for example, two are provided on both sides of the locking projection 42 so as to be separated in the horizontal direction.

The display holder 1 has a fitting port 48 for fitting the liquid crystal display main body 16 as shown in FIG. 10, but the above-mentioned insertion port 18 is independent of the fitting port 48 for display. The card case 31 can be attached to the upper part of the holder 1 regardless of whether the liquid crystal display body 16 is attached.

In order to attach the liquid crystal display main body 16 to the fitting opening 48 of the display holder 1, the projections 17 formed on the upper and lower surfaces of the liquid crystal display main body 16, as described with reference to FIG. Can be locked to the upper and lower steps 14 or the projections 15 inside the display main body 2 to be in a fixed state.

To attach the card case 31 to the display holder 1 of the present embodiment, as shown in FIG. 11A, the insertion piece 34 of the card case 31 is inserted into the insertion slot 1 of the display holder 1.
As shown in FIG. 11 (b),
The locking hole 35 of the card case 31 is locked by the locking projection 42 of the display holder 1, and in this state, the projecting piece 36 of the card case 31 projects rearward from the through hole 45 of the display holder 1. .

In this state, two pressing projections 46, 4 formed on both sides of the locking projection 42 of the display holder 1 are provided.
6 can press the insertion piece 34 of the card case 31 from above to prevent the card case 31 from being detached.

The front view of the card holder 31 attached to the display holder 1 is as shown in FIG. 12, and as shown in FIGS. 11 (a) to 11 (c), the insertion slot of the display holder 1. From 18, the standing piece 33 of the card case 31 is displayed standing upright, so that when the display angle is adjusted in the above embodiment, it can have the same surface as the display surface of the liquid crystal display body 16, The display surface of the card case 31 can be easily viewed according to the height of the shelf to which the holder 1 is attached.

In order to take out the card case 31 from the display holder 1 of this embodiment, as shown in FIG. 11B, the card case 31 projecting rearward from the through hole 45 of the display holder 1 is projected. When the piece 36 is pushed forward while being pulled upward, the locking hole 35 of the card case 31 is detached from the locking projection 42 of the display holder 1 and can be taken out forward as it is.

[0056]

As described above, according to the display holder of the present invention, the projections on both sides of the mounting part are pivotally provided in the locking holes of the holding pieces on both sides provided on the back of the display body. The display angle of the display body is adjusted by inserting the angle adjusting piece of the display body into the opening of the mounting part and locking the locking end of the opening to any of the plurality of recesses of the angle adjusting piece, Can be in a fixed state.

The display holder of the present invention can be mounted on a rail such as a shelf by upper and lower holding pieces of the mounting parts, and the display holder is displayed according to the height of the shelf on which the display holder is mounted. By adjusting the angle,
It is possible to perform a display suitable for the line of sight of the shopper.

In particular, when the display is performed by the liquid crystal display device, the effect of adjusting the display angle of the liquid crystal display surface by the display holder of the present invention is extremely large. It is possible to obtain a mounting angle that matches the line of sight.

The card holder is inserted into the insertion opening provided at the upper part of the display main body of the display holder and is locked so that a card such as a product guide mounted on the card case can be inserted into the display holder. It can be displayed on the upper side, and the attachment and detachment of the card case can be performed irrespective of the attachment / detachment of the liquid crystal display main body provided in the display holder.

[Brief description of the drawings]

FIG. 1 is a perspective view of a display holder according to the present invention as viewed obliquely from behind.

FIG. 2 is a perspective view of the display holder according to the present invention as viewed obliquely from the rear, showing a state where a non-slip member is provided.

3A and 3B show a display main body of a display holder according to the present invention, wherein FIG. 3A is a side view, FIG. 3B is a rear view, and FIG.
FIG. 3 is a sectional view taken along line A.

4 (a) is a side view, FIG. 4 (b) is a rear view, and FIG. 4 (b) is a view B of FIG.
FIG. 4 is a cross-sectional view taken along line B.

5A is a diagram showing a state where a liquid crystal display device is attached to a display body of a display holder according to the present invention, and FIG. 5B is a diagram showing a state of a front surface of the display holder to which the liquid crystal display device is attached.

FIGS. 6A and 6B are side views showing a state where the display holder according to the present invention is mounted on a rail, where FIG. 6A shows a state in which the display surface is erected, FIG. 6B shows a state in which the display holder is slightly inclined upward,
(c) shows a state of further inclination.

FIGS. 7 (a) and 7 (b) are a side view and a rear view when a card case is provided in a display holder according to the present invention.

FIGS. 8A and 8B are a side view and a rear view in a case where a binder is provided in a display holder according to the present invention.

FIGS. 9 (a) and 9 (b) are a side view and a rear view when a card insertion holder is provided in a display holder according to the present invention.

FIG. 10 is a perspective view of a display holder, a card case, and a liquid crystal display main body according to another embodiment of the present invention.

FIG. 11A is a cross-sectional view illustrating a state where a card case is inserted into a display holder according to another embodiment of the present invention;
(b) is a cross-sectional view showing the situation where the card is inserted, and (c)
FIG. 3 is a cross-sectional view showing a situation in which a card is being taken out.

FIG. 12 is a front view showing a state where a card case is inserted into a display holder according to another embodiment of the present invention.

FIG. 13 is a perspective view of a conventional card case and a display holder.

FIG. 14 is a side view showing a state where a conventional card case is attached to a display holder.

[Explanation of symbols]

DESCRIPTION OF SYMBOLS 1 ... Display holder, 2 ... Display body, 3 ... Angle adjustment piece, 4
... holding pieces, 4a ... locking holes, 5 ... mounting parts, 5a ... flat surfaces, 5b ... elastic surfaces, 6 ... openings, 6a ... locking ends, 7 ... holding pieces, 8 ... recesses, 10 ... rails, 11 ... projecting pieces, 12 ...
Projection, 13: Projection, 14: Step, 15: Projection, 16: Liquid crystal display body, 17: Projection, 18: Insertion port, 19: Projection,
Reference Signs List 20: Card case, 22: Binder, 24: Insert holder, 30: Slipper, 31: Card case, 32: Card, 33: Standing piece, 34: Insertion piece, 35: Locking hole, 36
... projecting pieces, 37 ... holding pieces, 42 ... locking projections, 45 ... through holes, 46 ... holding projections, 47 ... inclined parts, 48 ... fitting ports.

Claims (7)

[Claims] 1. An elastic arc-shaped angle adjusting piece protruding from a back surface of a display main body, and a mounting part rotatably pivotally mounted on holding pieces protruding from left and right sides of a rear surface of the display main body. And
The mounting part is formed of an elastic plate having an opening into which the angle adjusting piece is inserted. The mounting part is locked to a rail such as a shelf by bending pieces formed at upper and lower ends of the mounting part. A plurality of recesses are formed on the surface in the circumferential direction to be locked at the ends of the openings of the mounting parts, and the ends of the openings of the mounting parts are locked to any of the recesses to display the display body. A display holder characterized in that the angle is adjusted to a fixed state. 2. The method according to claim 1, further comprising fixing a non-slip material along the upper and lower bent portions of the mounting part so that the bent portions of the upper and lower ends of the mounting part are fixed to rails such as shelves. The display holder according to claim 1, wherein the holder is non-slip. 3. The display holder according to claim 1, wherein the display main body is a storage case for a liquid crystal display device. 4. The display holder according to claim 1, wherein the display main body is provided with a case holder. 5. The display holder according to claim 1, wherein a binder is provided on the display main body. 6. The display holder according to claim 1, wherein the display main body is provided with a card insertion holder. 7. An insertion piece bent rearward on a lower side of a standing piece for displaying a card, a locking hole formed substantially at the center of the insertion piece, and extending rearward substantially at the center of the insertion piece. A card case having a projected piece inserted into an insertion opening formed in an upper portion of the display main body, the display holder being forwardly disposed on an upper portion of the display main body of the display holder. An open horizontally long insertion port is provided, a center of the insertion port has a through-hole penetrating rearward, and a locking projection protruding upward is provided on a bottom surface of the insertion port in front of the through-hole. Pressing projections are formed on both sides of the locking projections so as to protrude downward from the top surface of the insertion slot, and the insertion pieces of the card case are inserted into the insertion slots of the display holder to thereby secure the card case. The locking hole is locked to the locking projection of the display holder, and in this state, Display holder according to claim 1, wherein the protruding piece of the card case is characterized in that the state of protruding rearward from the through hole of the display holder.