JP2002073649A - Homepage information difference introduction flash report system - Google Patents

Abstract

PROBLEM TO BE SOLVED: To promote the distribution and digestion of information by directly connecting a homepage opener and a user. SOLUTION: This homepage information difference introduction flash report system has a means for periodically circulating a homepage at a fixed time and detecting the existence/absence of difference about an article existing in a predetermined range or an article having a predetermined defined word, a means for reading a corresponding article when the difference is to release new information, performing analysis according to a keyword, a context, sentence morphemes, etc., and selecting introduction information corresponding to the contents of the article among pieces of preliminarily prepared introduction information or generating introduction information on the basis of results, and a means for releasing the introduction information together with the homepage opener and the other useful information which should be introduced by each introduction information to the public in addition to classifying and editing the introduction information, making a link to the homepage from an opener name, etc., on the page and also measuring and analyzing the use situation of users.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a system for promptly disclosing the disclosure of new information on a homepage via the Internet by using additional information that assists in selecting the use.

[0002]

2. Description of the Related Art A homepage is a place where an creator can freely transmit information, and if a user can directly obtain information from the creator, if both can meet each other without time lag or passing of intention, it is extremely important. It is an effective media for information exchange. However, in the current access procedure, although the user has a convenient means, the user first accesses the homepage (Who: who), knows the access point (When: what time), knows the disclosure information (What: what), You have to take steps to determine if is what you want. In other words, a procedure is required in which the presence or absence of the information to be sought cannot be known unless accessed and seen. In addition, even if the creator publishes an article on a homepage that is conscious of a specific user class (investors, consumers, business associates, etc.), the creator does not have an effective means for inducing access to the article. It is difficult to effectively direct articles to users. This situation can be said to be a barrier for both the creator and the user to utilize the homepage as an advanced media.

[0003]

SUMMARY OF THE INVENTION The present invention has been made in view of the above points, and its object is to first describe a procedure for accessing a homepage by using introductory information. On the (Web) page, know that there is the information (What) to be sought, and change the procedure to directly reach the homepage (Who) by clicking on the name of the creator, and directly and quickly reach the creator and the user with a high purpose. The point is to promote the distribution and digestion of information. Another object of the present invention is to provide a brief presentation of information attribution of homepage articles by using introductory information to enhance the information destination effect and support the activation of information disclosure. The purpose is to operate with high efficiency and economy with the function of the Internet and computer, and to create useful statistical information through business.

[0004]

According to the present invention, in order to solve the above-mentioned problems, a homepage is periodically or regularly visited by automatic patrol software or the like, and each time an article in a predetermined range on the homepage or A means for detecting the presence or absence of differences in articles having defined definition words. If the difference is the disclosure of new information such as new articles or renewal of articles, read the articles and analyze them by keywords, context, morphemes of sentences, etc. Means for selecting or generating introductory information corresponding to the content of the article based on the result in advance,
After classifying and editing the introductory information, publish it on the Web (Web) page together with the name of the creator (company name, etc.) of the homepage to which each introductory information should be introduced and other useful information. A means of linking to the homepage and measuring and analyzing the usage status of the user constitutes a homepage information introduction introduction method.

[0005]

DESCRIPTION OF THE PREFERRED EMBODIMENTS The present invention comprises the following three components. (1) The homepage determined in advance by the automatic patrol software is periodically and regularly visited, and the difference between articles is detected by comparing with the homepage of the previous patrol (stored in the storage device at the time of patrol) under the same conditions, and the cause of the difference ( (Excluding deletion of the previous article)
Is read out and recorded in a storage device together with a predetermined ID ((identity) information about the home page described in the article) (2) The read out article of the preceding paragraph is written out from the storage device to the processing device, and the keyword, the context and the text Based on the analysis of morphemes and the like, processing is performed by an assorting engine, etc., and based on the result, the most suitable introduction information for the article is selected or generated from preliminarily prepared and recorded in the storage device. After completing the process up to the preceding paragraph, take out all the introduction information into the processing device and establish the name of the homepage (company name, etc.) of the homepage to which each introduction information should be introduced
Organize and edit according to the format together with other information effective for the convenience of use to compose and display a Web page.

The importance of the above requirements in the business system according to the present invention is as shown in the order of the items. However, in order to process these tasks as quickly as possible without human intervention, the requirements must be organic in terms of hardware and software. It is necessary to maintain relationships and function, and each is inseparable.

[0007]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS The present invention will be described below in detail with reference to the accompanying drawings and flowcharts.

FIG. 1 shows a concept of a service which can be realized by a business model. In a system in which a desired homepage is individually selected and accessed daily or on a regular basis for the presence or absence of information, opportunities for users to obtain information in a timely manner are limited, including fateful factors. In addition, it is difficult for website owners to disseminate information in a timely manner aimed at demand groups. The introductory information of the present invention overcomes these problems,
It works to give momentum to information distribution.

Target websites are publicly traded companies, research institutes, public offices, municipalities, publishing / broadcasting / entertainment / public relations / advertising /
Based on business decisions, such as those with high motivation to disclose information such as advertisements and those specified by users. FIG. 2 is a conceptual diagram of the preceding paragraph (1), where A, B, C... Indicate predetermined homepages (establishers). The lower part, which is referred to as the Internet, indicates an apparatus such as a computer that performs business by connecting to the Internet via a provider in order to perform the present invention. In addition, FIG. 5 conceptually shows a procedure for detecting an article difference by a regular and periodic automatic patrol of a homepage, reading an article relating to the difference, and writing the article to a storage device. In addition, when detecting the difference between articles, a measure is taken to avoid the detection of the difference between articles having a low information value according to a certain standard.

The processing of the business shown in FIG. 2 is shown in the explanation items 1 to 8 of the flowchart of FIG. FIG. 3 shows an example in which introduction information is associated with a read article. In the figure, Example 1 above shows the situation where the title of the article is defined by three keywords, and Example 2 below defines the body of the article by six keywords and the introduction information is selected or generated.

The processing of the business shown in FIG. 3 is as described in the description items 9 to 15 in the flowchart of FIG.

First, the read article is analyzed by a computer for keywords, context structure, morphemes, etc., and then the results are combined to generate secondary information (selector) for selecting introduction information. . In principle, the introduction information is determined from the preliminarily prepared by the selector. If it is difficult to generate the selector, a knowledge base (function database for executing the stored sentence structure knowledge) based on the analysis result is used. For example, the introduction information is newly generated by using. Articles that are difficult to analyze, such as the absence of keywords, are processed manually by turning the desk.

[0013] In order to optimize the correspondence of introductory information to articles, basic rules for article creation are established, and the use of keywords, how to establish context, etc., are established by the website owner (planning,
Prepared as know-how and tools for production staff). FIG. 4 shows the edited introduction information edited by the web (Web).
The example disclosed on the page is shown.

[0014] In order to quickly and effectively introduce information on a Web (Web) page, editing is devised to increase the added value of the introduced information, and a highly convenient disclosure environment is prepared.
Specific tasks are described in the flowchart of FIG.
1

First, the ID information of the homepage is made to correspond to the introduction information (company, business type, different date and time, new / updated, etc.), and the like. Also, an information processing function corresponding to a search from many perspectives such as a company name and a business name is added. Also classification,
For ranking, increase the information value of the Web page itself, including setting options that take into account the amount of access, the amount of article information, and the frequency of article appearance, etc., and consider giving disclosure incentives to the creator. I do.

FIG. 5 shows an example of a layer structure and information sharing in a Web (Web) page configuration. Various choices can be made for the page configuration depending on the type of information, the user layer, the search motivation, and the like, but the basis of the Web page configuration is to give top priority to the efficiency of accessing the target home page. Therefore, the design is made such that the access depth is shallow in the field where the use concentration is high, and the necessary depth for narrowing down is used in the field where the use is diffuse. In addition, by measuring the number of homepage articles and the use access, the disclosure efficiency of a Web (Web) page is taken into consideration, and changes in layout, use guidance, and the like are taken into account for each required period.

[0017]

The effects of the present invention are as follows from a business point of view.

[0018] The homepage creator can use his / her own effect in the publicity, publicity, and advertising activities in a timely and economical manner by using the effect of the introduction information (to make the user group more aware of the information of interest). it can. The effect of information disclosure can be grasped concretely based on the number of hits on the company's homepage, etc., and the strategic development of disclosure can be effectively advanced. Effective representations can be made to business relationships and business partners.

The user can obtain target information widely and quickly with a small amount of trouble. By having a wide information field of view, you can dispel concerns about overlooking valid information. Knowing the information disclosure efforts can provide more evaluation factors for the creator.

[Brief description of the drawings]

[Figure 1] Users searching for homepage articles (A and B)
Shows a procedure for arriving at a target article via introduction information according to the conventional method and the present invention.

FIG. 2 shows a procedure for regularly accessing a target homepage by automatic patrol, detecting a difference in information on the homepage, and reading out a relevant article in the present invention.

FIG. 3 shows a procedure for judging a read article based on a keyword, a context, and the like, and associating the read article with optimal introduction information.

FIG. 4 shows a procedure for editing introduction information into a public web page.

FIG. 5 shows a layer configuration example of a web page.

FIG. 6 shows a flowchart of a process corresponding to FIG.

FIG. 7 shows a flowchart of a process corresponding to FIG.

8 shows a flowchart of a process corresponding to FIG.

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Claims (1)

[Claims] 1. A method for promptly reporting changes in information posted on a homepage on the Internet, wherein the homepage is regularly or regularly visited, and each time an article in a predetermined range on the homepage or a predetermined value is determined. A means for detecting the presence or absence of a difference in an article having a definition word.If the difference is the disclosure of new information such as the publication of a new article or renewal, the article is read out and analyzed by keywords, context, morphemes of sentences, etc. Based on the results, a method of selecting or generating introductory information corresponding to the contents of the article from the prepared in advance, classifying and editing the introductory information, and establishing the name of the homepage of the homepage to which each introductory information should be introduced (company Name, etc.) and other useful information on a web page, link to the home page from the name of the creator on the page, and measure the usage status of the user. A method for introducing and distributing information on homepages, which comprises means for measuring and analyzing