JP2002049789A - Market valuation method for idea by auction utilizing internet homepage and idea auction method based on the valuation - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an auction method by a homepage by which valuation for an idea as a general price is obtained and the distribution of the idea as merchandise is promoted on the basis of the valuation. SOLUTION: An auction manager opens the homepage for a valuation auction over the Internet, an idea provider provides disclosed data about an idea to be provided, auction participants read the disclosed data of the idea on the homepage, the auction manager promises auction participants, who offer a bid corresponding to the price zone in which the number of biddings is the highest, to receive reward to a lottery prizewinner among the above auction participants, and the auction participants offer a bid for an assumed price that is considered to be a price, to which the other auction participants offer in largest number of for the bid the idea, in order to obtain the reward so that general valuation can be obtained.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

The present invention relates to an auction method and a market evaluation method for obtaining a general evaluation on inventions and ideas relating to intellectual property rights and newly planned products on a homepage using the Internet. And a method of an idea auction performed based on the evaluation.

[0002]

2. Description of the Related Art Hitherto, with respect to general merchandise, bidding and bidding on various merchandise have been made by auction through access from a homepage established on the Internet, and merchandise has been traded at a contract price. The auction has the advantage that the purchaser can decide the price at which the person who wants the product directly participates and may purchase it, instead of the arbitrary price of the product provider.

[0003] In addition, for items to be auctioned, products for such items can be resold to other people, so that prices can be easily set. Regarding sex, it is very valuable for those who need it but has no value for those who do not need it, and when the service is received, the service is terminated and can not be resold The fact is that the price is very difficult to decide.

[0004] On the other hand, ideas and inventions deal with intangible “things”, that is, so-called intangible properties such as intellectual property rights, rather than things themselves, and it is very difficult to evaluate them. It is similarly difficult to set objective prices. Furthermore, it is extremely difficult to distribute goods without such prices.

At present, many attempts have been made to disclose ideas relating to the invention on a homepage and to support commercialization. However, they simply display the idea as a document on the Internet as it is and inform them of the content, and there is no sales performance of products using those technologies, so the entrepreneur evaluates the product value It is hardly possible to do so, and it is rarely taken up as a business negotiation.

[0006] On the other hand, there are attempts to objectively evaluate inventions. However, the objective is to evaluate the actuality of patents owned by small and medium-sized enterprises. He attempted to comprehensively evaluate the future potential, but did not attempt to make personal inventions without such a foundation.

[0007] In addition, there has been an attempt to auction an idea on a homepage in the same manner as general articles. However, the invention is not evaluated, and as a result, a transaction is made and a contract is made. In fact, there is hardly any talk about it. In particular, in the case of inventions by individuals, most of the inventions have not been commercialized even if patents are granted.

[0008] In addition, the establishment of a new business is an urgent issue in a recession policy because it will increase the number of places for industrial promotion and employment, but the assessment of loan support is determined by the subjective evaluation of those with limited expertise. There are many failures, and very few have succeeded as businesses. Conversely, even in the case of a good idea that can be highly evaluated in the market, under such evaluation, it is actually excluded from support.

In Japan, regarding the commercialization of personal ideas, even if the person himself makes considerable efforts, he has little interest in others, and even if he obtains a patent, he is proud of his invention. However, he is very disappointed to realize that he has no interest in the invention at all, and many inventors lose his motivation to invent.

[0010]

SUMMARY OF THE INVENTION The present invention has been made in view of the above circumstances, and relates to inventions and ideas relating to intellectual property rights and newly planned products. The auction method and its market evaluation method are used to obtain a general evaluation on a homepage using the Internet, which can promote the distribution of the idea as a product based on the value evaluation. It provides a method of an idea auction based on the evaluation.

[0011]

In order to solve the above-mentioned problems, the present invention provides an auction manager and an auction participant provided with Internet hardware resources by a computer 1, wherein the auction manager has an Internet for evaluation auctions. A homepage having a frame screen is opened, the idea provider provides disclosure data on the intellectual property rights to be provided and / or ideas related to new product planning, and the auction manager transmits the disclosure data of the ideas to the auction. It is disclosed on the homepage so that the auction participant can see it freely, and the auction participant accesses the homepage and browses the disclosure data of the idea,

The auction manager promises to award all the members or the lottery winners to the auction participant who has made a bid corresponding to the price having the highest number of bids or the price range, The auction participant bids on the idea at the assumed price that other auction participants are likely to bid more through the homepage displayed on the monitor screen 2 of the computer 1 for the purpose of obtaining the reward. This is a method of evaluating a market of an idea by an auction using an Internet homepage, in which a general evaluation is obtained by a psychological effect of trying to avoid a subjective value judgment.

Further, the auction manager has a contract auction frame screen on the same or another home page having an evaluation auction frame screen, and publishes the bidding results of a plurality of ideas on the frame screen. The auction participant holds a contract auction with reference to the bid evaluation, and the auction participant bids the price to be contracted from among them, and makes a contract award to the highest priced bidder. This is an idea auction method based on the evaluation obtained by the market evaluation method for ideas by auction using an Internet homepage.

[0014]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS An embodiment of the present invention will be described below based on an embodiment shown in the drawings.

According to the present invention, the auction manager and the auction participant are provided with Internet hardware resources (equipment having an Internet function, that is, a digital television, a mobile phone, and a game machine) by the computer 1.

The present invention is based on the evaluation auction (first stage) alone as shown in FIG. 1 and the contract auction (first stage) based on the evaluation auction (first stage) as shown in FIG. To two stages).

First, an evaluation auction alone will be described. In this embodiment, as shown in FIG. 1, the auction administrator sets up a home page on the Internet, which includes a frame screen for an evaluation auction. Then, the idea provider pays the idea registration fee to the auction manager for the disclosure data (Idea A, Idea B, Idea C, etc.) relating to the intellectual property rights to be provided and / or the ideas related to the new product planning, and provides (exhibits) ).
The auction manager registers the idea and discloses the disclosure data to the auction homepage so that a plurality of auction participants (general participants) can freely view the auction. The auction participant accesses the homepage through the Internet line and browses the disclosure data of the idea.

The auction administrator rewards all or lottery winners of the auction participant who has made a bid corresponding to the highest price or the price range of the number of bids (reward of goods, prize money, etc.). Promise to do).

The auction participant sets an assumed price at which another auction participant will bid more for the idea via the homepage displayed on the monitor screen 2 of the computer 1 for the purpose of obtaining a reward. To bid. By doing so, a general evaluation can be obtained by psychological actions that try to avoid subjective value judgments.

The results of the auction participants' bids are published on the homepage, and as promised, all the members or the lottery winners will be given to the auction participant who has made the highest bid or the price range corresponding to that price range. Deliver rewards (rewards for products, prizes, etc.).

Next, a description will be given of a mode of shifting to a contract auction (second stage) based on the evaluation auction (first stage). Regarding the form of the contract auction, as shown in FIG. 2, the auction manager has a contract auction frame screen on the same or a different home page as the above-mentioned home page having the evaluation auction frame screen. Then, the bidding results of a plurality of ideas from the above evaluation auction are disclosed on the frame screen (appropriately evaluated ideas A).
Then, a contract auction based on the bid evaluation is held.

Then, the plurality of auction participants (companies) bid for the price to be contracted from among them,
The contract is awarded to the highest bidder, and the winning bid idea is commercialized and sold by the winning bidder.

[0023]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Now, a specific description will be given of a case where a person having an idea of "pencil" which does not decrease even if he uses it is looking for a buyer for the idea. A person who has an idea of "pencil" knows the existence of the idea auction of the present invention while searching the homepage on the Internet.
Then, the auction manager who has established the homepage applies for the registration of the "pencil" auction by sending the disclosure data and paying a registration fee of 1000 yen. The auction administrator posts disclosure data such as the patent publication of the “pencil” on the evaluation homepage.

[0024] The auction participant accesses the evaluation homepage and gives bids to the auction participant who bids within the range of plus or minus 100,000 yen from the largest price with the largest number of bids, to the lottery winner. See the statement that you will pay a prize of 100,000 yen, and participate in the auction by looking at the disclosed data in order to obtain the prize (within the bid deadline, the value of the disclosed idea evaluated by others Predict whether it will be done and bid 5 million yen evaluation).

The auction manager announces the result of the evaluation auction. A lot of "pencils" were bid for around 3 million yen. Therefore, a lottery was drawn from bidders of 2.9 million yen to 3.1 million yen, and a prize of 100,000 yen was paid to one person. This cost will be paid out of the advertising revenue posted on the website.

Next, the bidding results of each idea in the evaluation auction are published on a contract homepage, and a contract auction is held with reference to the bid evaluation.

An auction participant (company) who has viewed the contract homepage bids on the price to be contracted from among them. Company A evaluates the auction result of the published evaluation auction with the disclosure data of "pencil". Looked at the data and bid. And the highest price for that "pencil" 350
The contract for the transfer of rights was awarded by bidding for 10,000 yen. The idea provider handed the auction administrator a 35,000 yen brokerage fee of 1% of the contract fee of 3.5 million yen. Immediately, the winning company, Company A, starts working on a prototype for commercializing the acquired idea, and the completed product is sold at the store.

[0028]

As described above, the present invention relates to inventions and ideas relating to intellectual property rights and newly planned products, utilizing the Internet, which can be accessed and viewed by anyone, and the auction by communication. Incorporating the human desire to obtain a prize into the price-determination mechanism, the idea of a general price that can be accepted by the person, even if it is difficult to price an idea, is Evaluations). Then, in the evaluation auction, general value evaluation by an unspecified majority participating in the evaluation auction is determined, which can be regarded as evaluation based on market needs, which is recognized by many people.

Until now, the commercialization of ideas has been a dream for the inventor, but the present invention allows the idea provider to give a general evaluation (reasonable price) from a large number of people (auction participants) on the proposed idea. You can make it easier to negotiate ideas by presenting the basis of the evaluation price to others (entrepreneurs and investors) based on the evaluation (highly objective evaluation, not self-evaluation). .

In addition, the fact that a price is actually indicated for an idea means that the idea is recognized as a product, and it is possible to participate in a distribution market where buying and selling can be performed. By showing the evaluation (price), the entrepreneur who intends to make a contract can use it to judge the magnitude of demand for the idea product, motivate the willingness to obtain (sell) the idea, and participate in the next contract auction. become. Then, in the contract auction, if the contract is actually won and the contract is concluded, the entrepreneur will respond to market needs and start commercializing the idea in order to obtain profit, so that the sale of the idea product can be realized early. become. At that time, since the public bidding behavior itself shown in the evaluation auction has the same function as the market research, risk evaluation and sales volume estimation can be performed without newly conducting a market research.

The auction manager can also expect advertisement revenue from advertisements placed on the homepage, and revenue from idea registration fees from idea providers to auctions and brokerage commissions from entrepreneurs.

[Brief description of the drawings]

FIG. 1 is a conceptual diagram showing a form of an evaluation auction according to the present invention.

FIG. 2 is a conceptual diagram showing a mode of shifting to a contract auction based on an evaluation auction.

[Explanation of symbols]

 1 Computer 2 Monitor screen

Claims (2)

[Claims] 1. An auction manager and an auction participant are provided with Internet hardware resources by a computer (1). The auction manager sets up a homepage on the Internet with a frame screen for an evaluation auction. The auction administrator provides disclosure data on the intellectual property rights to be provided and / or ideas related to new product planning, and the auction manager discloses the disclosure data of the ideas on the auction home page so that auction participants can freely view the auction participants. The auction participant accesses the homepage and browses the disclosure data of the idea, and the auction manager determines the highest bid number or the auction participant who has placed a bid corresponding to the price range, Reward for all or lottery winners The auction participant promises that the auction will be rewarded by other auction participants via the homepage displayed on the monitor screen (2) of the computer (1) in order to obtain the reward. Market evaluation of ideas by auction using an Internet homepage, characterized by a general evaluation obtained by the psychological effect of avoiding subjective value judgment by bidding at an assumed price that is likely to be bidding. Method. 2. An auction manager has a frame screen for a contract auction on the same or another home page having a frame screen for an evaluation auction, and publishes bidding results of a plurality of ideas on the frame screen. And hold a contract auction with the bid evaluation as a reference, and the auction participant bids the price of the idea that he wants to get from the contract and bids the contract to the highest priced bidder. 2. An idea auction method based on an evaluation obtained by an auction market evaluation method for an idea using an Internet homepage according to claim 1.