JP2002007677A - Member service system and recording medium - Google Patents

Abstract

PROBLEM TO BE SOLVED: To dynamically print a rank corresponding to the superiority of a member, to newly update personal information and to enable to rebate corresponding to the superiority by updating/printing the rank on a card by deciding the rank based on result of the member, and providing a rebate service corresponding to the superiority of the member by reporting the period of provision in the order of ranks when providing a privilege article, and accepting a reservation concerning a member service system and a recording medium for managing a member service. SOLUTION: This system is provided with a register means for registering ranks corresponding to members, a means for extracting the rank of a member by retrieving the register means based on information read from the card, and a means for rewriting the rank on the card or overwriting the rank on the card with the extracted rank when the extracted rank is different from the present rank on the card.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a member service system for managing member services and a recording medium.

[0002]

2. Description of the Related Art Conventionally, in order to acquire customers in stores, it has been practiced to discount certain products to promote sales.

[0003]

However, if the discount rate is uniformly increased for all customers, the number of customers who purchase only the discount target product increases, the counter becomes crowded, and the customer comes to purchase products other than the discount product. There has been a problem that the service to the regular good customers is reduced and the satisfaction level of the good customers is reduced. In addition, there is a problem that any customer is a good customer and cannot provide more human services (for example, greetings to the customer) to further increase the satisfaction of the good customer.

[0004] In addition, a card is provided to a customer, and a certain percentage (for example, 1%, 5%, or the like) is given and given when shopping for a product with the card, so that the product can be purchased at the point after the next time. In a system that provides services, if the purchase amount of a customer increases and the customer becomes a good customer, a card for a good customer must be reissued in order to change to a card for a good customer. In such a case, it is difficult to reissue a normal customer card from a good customer card.

[0005] In addition, even if personal information (information such as annual income) of a customer is registered at the time of issuance of a card, there is a problem in that the card becomes obsolete and loses its value over the years. In order to solve these problems, the present invention sets an expiration date on the card, updates the card, determines the rank based on the member's achievement, updates the rank on the card, and prints the card when providing the special treatment product. Notify the offer period in the order of rank, accept reservations, enable the provision of return services according to the member's superiority, dynamically print the rank according to the member's superiority, update personal information to the latest, and superiority The purpose is to realize a reduction according to the demand.

[0006]

Means for solving the problem will be described with reference to FIGS. 1 and 4. In FIGS. 1 and 4, a card 1 is a card by which a member purchases a product, and in this case, prints the rank of the member.

[0007] The terminal 2 reads member information of the card 1 and prints the rank of the member on the card 1. The processing device 4 performs various processes, and determines the rank of a member with reference to the customer record database 5 and the rank master 6.

The customer record database 5 is for registering the purchase amount of each member. Rank Master 6
Is a rank set according to the purchase price.

Next, the operation will be described. The terminal 2 reads the member information from the inserted card 1, the processing device 4 determines the rank of the member by referring to the purchase result database 5 and the rank master 6, and rewrites when the terminal 2 is different from the card 1. , Or overwrite the rank.

At this time, at least one of a character and a picture of the rank type is printed on the card for rewriting or overwriting the rank. Further, the processing device 4 stores the purchase result database 5 and the rank master 6.
The product and the acceptance period are notified in order from the member with the highest rank determined with reference to, and when the member notifies the reservation of the offer, the number of remaining items within the acceptance period corresponding to the member rank and the remaining number When there is, the reservation is accepted and the remaining number is updated.

A purchase result database 5 for registering purchase results in association with members and a rank master 6 for registering ranks corresponding to purchase result ranges are provided.

In addition, a master for setting a period for accepting reservation of a provided product and a remaining number of provided products in association with the rank of the member is provided. In addition, as the reception period corresponding to the rank, the start of the reception period is delayed from the higher rank to the lower rank.

[0013] Further, the product and the reception period for each rank are registered in the web server, and when the member accesses through the network, the page of the product and the reception period corresponding to the rank of the member is displayed (the page is downloaded. Display).

Accordingly, the card 1 is provided with an expiration date and is renewed, the rank is determined based on the member's performance, the rank on the card 1 is updated and printed, and the provision period is provided in the order of rank when the special treatment product is provided. By notifying and accepting reservations and providing a return service according to the member's superiority, dynamically printing the rank according to the member's superiority, updating personal information to the latest, and returning according to the superiority And the like can be realized.

[0015]

DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS Next, an embodiment and operation of the present invention will be described in detail sequentially with reference to FIGS.

FIG. 1 is an explanatory view of a system according to the present invention.
FIG. 1A shows a system configuration diagram, and FIG. 1B shows an operation explanation flowchart.

In FIG. 1A, a card 1 has a member ID, a validity period, a rank, and the like recorded or printed, and is inserted into a POS 3 or the like when a member purchases a product to store personal information. It is for reading and purchasing a product. In the drawing, the upper row shows the card 1 without a rank before being inserted into the terminal 2, and the lower row shows the card 1 which is inserted into the terminal 2 and printed with the highest rank (VIP!).

When the card 2 is inserted, the terminal 2
Registration or confirmation by inputting personal information of the member (for example, personal information such as name, address, annual income, etc.), and processing unit 4
And prints the notified rank on the card 1 or the like.

The POS 3 reads a bar code of a product, reads the card 1, and performs payment processing of the product. The processing device 4 determines the rank of the member based on the member ID read from the card 1 with reference to the purchase result database 5 and the rank master 6, or extracts the member in order from the higher rank and provides the product. And notify the member of the acceptance period by e-mail via a network, register the member on a WWW server provided in the processing device 4 and download and display the page of the member's rank when the member accesses it, When a member notifies the user of a reservation of a provided product, the reservation is received during a reception period corresponding to the rank of the member and there is a remaining number (see FIGS. 2 to 7).

The purchase record database 5 is for registering the purchase amount for each member (see FIG. 3B). The rank master 6 sets ranks corresponding to purchase amounts (see FIG. 3A).

In FIG. 1B, S1 registers member information. This means that the member operates the terminal 2 and selects a menu on the screen to display a member information registration screen,
The user inputs membership information (personal information) such as name, address, occupation, and annual income, registers as a member, and receives the created card 1.

In step S2, the purchase history is stored. this is,
The member inserts the card 1 into the POS 3 or the like, and accumulates in the purchase result database 5 a history of purchases in which payment for the goods (payment from the card 1) has been made.

In step S3, the member rank is set according to the purchase results for a certain period. That is, the purchase results for a certain period are read out with reference to the purchase result database 5, and the rank of the member is determined by referring to the rank master 6 based on the read purchase results.

In step S4, the card 1 is inserted from the terminal 2 as a member operation. S5 searches for member information and member rank information. Specifically, the member information (member ID) is read from the card 1 inserted in S4, and the rank of the member set (determined) in S3 is searched.

In step S6, pictures and characters are printed on the card surface according to the member rank. In this case, the rank of the member found by the search in S5 is printed on the surface of the card 1 with pictures and characters. In step S7, the clerk looks at the card surface, identifies a good member, and can deal with the rank.

According to the above S1 to S7, when the member 1 inserts the card 1 into the terminal 2 at any time, before the expiration of the renewal period, or within the grace period before and after the renewal period, the member ID automatically read from the card 1 And overwrite and update the rank corresponding to the purchase performance of the member concerned. For example, looking at the updated printed card 1 of the excellent member rank (VIP!), The clerk checks the appropriate human service (Thank you every time) Etc.) can be appropriately dealt with, and it is possible to avoid unnecessarily performing a discount battle with a rival store.

FIG. 2 is a flowchart illustrating the operation of the present invention. In FIG. 2, a member comes to the store in S11. S
12 inserts a card. In this case, the member comes to the store in S11 and the member inserts the card 1 into the terminal 2.

In step S 13, the current rank of the user and a flag indicating that the card surface has not been rewritten are extracted from the purchase record database 5. If the rank is not registered in the purchase result database 5, the purchase result database 5
The rank is determined with reference to the rank master 6 on the basis of the purchase results.

A step S14 decides whether or not the card surface has been rewritten. In the case of YES, the card surface is rewritten according to the rank taken out in S15, and the process proceeds to S16. On the other hand, NO
In the case of, the process proceeds to S16.

In step S16, the card is ejected. As described above, when the member comes to the store and inserts the card 1 into the terminal 2, the member information is read from the card 1, the rank corresponding to the purchase result is determined, and the card 1 can be overwritten. As a result, it is possible to determine the rank according to the purchase performance of the member at any time and print the rank on the card 1.

FIG. 3 shows an explanatory diagram of the present invention. FIG. 3A shows an example of a rank master. Rank Master 6
The following information shown is registered in association with the information.

Rank: Result (purchase result): Other: As described above, the rank is set in association with the range of the result (purchase result), so that the purchase result shown in FIG. With reference to the database 5, it is possible to determine the rank (excellence) of the member based on the amount (purchase amount) of the member.

FIG. 3B shows an example of a purchase result database. The purchase result database 5 is registered in association with the following information shown in the figure.・ Member code (member ID): ・ Amount (purchase amount): ・ Number of visits / month: ・ Rank: ・ Rewrite flag: ・ Other: Register the amount (purchase amount) for each member (for each member) as described above. By managing, the amount of the member (purchase amount)
Based on the above, it is possible to determine the rank of the member by referring to the rank master 6 of FIG. 3A described above, and to set the determined rank as the rank of the member in the purchase record database 5. It becomes possible. The rewrite flag is set to “completed” when the rank of the card 1 of the member is rewritten, is set to “not yet” before the rewrite, and manages whether the rank has been written to the card 1.

FIG. 3C shows a state before rewriting the rank of the card 1, and FIG. 3D shows a state after rewriting the rank of the card 1. (C-1) of FIG. 3 shows a state in which the rank “E” of the card 1 before rewriting is printed, and (d-1) of FIG. 3 shows the rank of the card 1 of (c-1) in FIG. Shows the state after rewriting is changed to “D”.

FIG. 3C-2 shows a state where the rank "B" of the card 1 before rewriting is printed, and FIG.
2) is "VIP" for the rank of card 1 in (c-2) of FIG.
Shows the state after rewriting.

As described above, when the rank of a member changes, the rank printed on the surface of the card 1 of the member can be rewritten as shown in the drawing and printed. Accordingly, when the clerk receives the card 1 from the member, the clerk recognizes the rank of the member and recognizes the corresponding human service (for example, approves the kind treatment corresponding to the rank “VIP” and the use of the special room). Service that satisfies the member's satisfaction, such as sacrifice, can be reliably provided based on the latest purchase results.

FIG. 4 is a diagram for explaining another system according to the present invention. FIG. 4C shows an operation explanation flowchart.
In FIG. 4C, S11 registers the member information. This is because the member operates the terminal 2 of FIG. 1A and selects a menu on the screen to display a registration screen for member information, and displays member information (personal information) such as name, address, occupation, and annual income. To register as a member and receive the created card 1.

In step S12, the purchase history is stored. This means that the member inserts the card 1 into the POS 3 or the like in FIG. 1A and pays for the goods (withdrawal from the card 1).
Is stored in the purchase result database 5.

In step S13, the member rank is set according to the purchase results for a certain period. That is, the purchase results for a certain period are read out with reference to the purchase result database 5, and the rank of the member is determined by referring to the rank master 6 based on the read purchase results.

In step S14, planning of a special treatment product for the member is performed. In this process, provision of a special treatment product to members and planning of a reservation reception period for each rank, the number of special treatment products to be provided, an amount, and the like are performed.
In step S15, special treatment products are arranged (a limited number of products).

In step S16, the special treatment product is preferentially introduced from a higher-ranking member, and a reservation is accepted. The method is as follows:-Web (registered on the page for each rank of the member of the WWW server):-Dedicated terminal (terminal 2 in Fig. 1):-Mobile phone (i-mode, etc.):-E-mail: , A special treatment product (offer product), a reservation acceptance period, a remaining number, etc. are registered in a page for each rank of the WWW server, and when there is access, the rank is determined based on the member ID, and the page of the corresponding rank is displayed. It is downloaded and displayed, and when there is a reservation for a special treatment product, if there is a remaining number, it is accepted. In the case of the dedicated terminal (terminal 2 in FIG. 1), when the card 1 is inserted, the screen of the page corresponding to the rank is displayed based on the member ID read from the card 1 and displayed on the screen. We accept reservations during special treatment items and during the reservation acceptance period. Also, when the special treatment product and the reservation acceptance period are notified by e-mail, the reservation is accepted from the member by e-mail when there is a remaining number within the reservation acceptance period, and a reply to that effect is returned by e-mail.

In step S17, a special treatment product is received at the store. This means that the member who has reserved the special treatment product in S16 receives it at the store, urges the member to visit the store, and leads to sales promotion of the product.
As described above, preferential treatment products and their reservation acceptance periods are notified in order from the member with the highest rank, and the reservation is accepted when the number of reservations is within the reservation acceptance period for each rank and there is a remaining number. It is possible to surely give back to members (excellent customers) and promote sales with higher satisfaction.

FIG. 4D shows an example of a reservation acceptance period according to the member rank. For example, a member of member rank A shown in the drawing has a period of providing a special treatment product (reservation acceptance period) from January 1 to January 9.

For members of member rank B, the period of providing the special treatment product (reservation acceptance period) is from January 3 to January 9. -For members of member rank C, the period of providing special treatment products (reservation acceptance period) is from January 5 to January 9.

For members of member rank D, the period of providing special treatment products (reservation acceptance period) is from January 7 to January 9. -For members of member rank E, the period for providing special treatment products (reservation acceptance period) is from January 9 to January 9.

As described above, the higher the rank of a member,
It will be possible to shorten the reservation acceptance period for special treatment items, increase services to high-quality members, increase satisfaction, increase purchase motivation, and lead to sales promotion.

FIG. 5 is a flowchart illustrating another operation of the present invention. In FIG. 5, S21 creates an advertisement period database. In this method, a product to be provided for each rank, a reservation reception date, a total number of products to be provided, and the like are drafted and registered in the advertisement period database.

In step S22, members (customers) of higher rank are extracted. In step S23, the product is notified. For example, S24
Web registration (registers the product of the rank, reservation acceptance period, etc. on the page for each rank of the WWW server), and S25
To inform all members on the web site. And
Proceed to S26. At this time, the following contents shown in the figure are notified.

-Notification contents:-Offering name:-Period: Ranking (for example, refer to the providing period (reservation acceptance period) in (d) of Fig. 4):-Quantity: Total number, number of reservations-Notification method:-Web:-Mail : Mobile phone (i-mode, e-mail): Terminal (terminal 2 in FIG. 1A): Here, e-mail is sent to members of each rank by e-mail. Card 1 is inserted into the terminal (terminal 2 in FIG. 1 (a)).
Is inserted, the content of the notification according to the rank of the member is displayed on the screen and notified.

In step S26, a reservation is accepted. This is W
The reservation is accepted when the reservation from the member is within the rank by eb, e-mail, terminal 2, etc., and there is a remaining number.

In step S27, a reservation list is created. S28
Updates the remaining number of provided products. A step S29 decides whether or not the remaining number is zero. If YES, the process ends. In the case of NO, the process proceeds to S30.

In step S30, it is determined whether the current period is the next advertisement period. This is to determine whether there is a reservation acceptance period that starts next later.
In the case of YES, the process returns to S22 and repeats for the next level (or further next level).

In the step S31, it is determined whether or not the processing is to be ended. If YES, the process ends. If NO, the process returns to S26 and repeats. As described above, the products and the reservation acceptance period are notified in order from the top-ranked customer (member), and when a member makes a reservation, it is within the reservation acceptance period of the member rank.
Also, by repeatedly accepting reservations when there are remaining supplies, it is possible to preferentially receive reservations for supplies to higher-ranking members, provide more returns to higher-ranking members, and promote sales Becomes

FIG. 6 is a flowchart illustrating the operation of the present invention. In FIG. 6, S41 accesses the member's Web. This means that the member accesses the Web homepage in response to the Web registration in S24 of FIG. 5 described above.

A step S42 checks the rank of the member. This determines the rank of the member by referring to the purchase result database 5 and the rank master 6 described above based on the member ID accessed in S41.

In step S43, an information page corresponding to the rank is displayed. This downloads the information page corresponding to the rank of the member determined in S42 to the browser of the personal computer of the member and displays the information page.

In step S44, a reservation is made. This is because the member presses the reservation button during the reservation acceptance period, looking at the offer of the member's rank page displayed on the browser screen of the member's personal computer in S43 and the reservation acceptance period. The reservation information is notified to the Web server, and the reservation is accepted when there is a remaining number.

As described above, when the member accesses the web server by operating the personal computer, the member's rank information page is downloaded and displayed on the browser screen of the member's personal computer, and the member clicks the reservation button from the screen. By pressing the button, the Web server is notified, and when there is a remaining number, it is possible to accept a reservation.

FIG. 7 shows an explanatory diagram of the present invention. FIG. 7A shows an example of the advertisement period database. this is,
The advertisement period database 7 created in 41 of FIG.
Is registered in association with the following information shown in the figure.

Rank: Advertising period (day) (for example, reservation receiving period): Other: FIG. 7B shows an example of the advertising period for each rank in FIG. 7A. For example, as shown in the figure:-A rank advertisement period (reservation acceptance period) is from January 3 to January 10-B rank advertisement period (reservation acceptance period) is from January 5 to January 12 -C-rank advertisement period (reservation acceptance period) is from January 6 to January 14-D-rank advertisement period (reservation acceptance period) is from January 7 to January 15-E-rank advertisement period (Reservation acceptance period) is registered from January 7 to January 15.

As described above, by registering the advertisement period (reservation acceptance period) for each rank, referring to the purchase result database 5 and the rank master 6, the provided product and its advertisement period (in the order from the highest rank member) (Reservation acceptance period) is automatically notified, the reservation is accepted, more rewards are given to the higher ranks, more services are provided to excellent members, satisfaction is increased, and it is possible to greatly contribute to sales promotion.

FIG. 7C shows an example of an A rank introduction screen. This is a product introduced to A-ranked members (notification)
This is an example of a Web screen that displays the following information shown in the figure.

・ Member name: xxxxx ・ Title: Introduction of limited items ・ Supplied items: ○○○○ ・ Reception period: January 1st to 10th ・ Quantity: First 5000 pieces ・ Product delivery period January 11 to 18: FIG. 7D shows an example of an introduction screen for ranks A and B. This is an example of a Web screen that introduces (notifies) products provided to members of A rank and B rank, and is a screen displaying the following information shown in the figure.

・ Member name: xxxxx ・ Title: Introduction of limited items ・ Supplied products: ○○○○ ・ Reception period: January 3 to 10 ・ Quantity: First 5000 pcs ・ Product delivery period January 11-18

[0065]

As described above, according to the present invention,
Card 1 is provided with an expiration date and is renewed, the rank is determined based on the member's performance, the rank on Card 1 is updated and printed, and the offer period is notified in the order of rank when a special offer is offered, and a reservation is made. Because it adopts a configuration that accepts and provides a return service according to the member's superiority, it dynamically prints the rank according to the member's superiority, updates personal information to the latest,
In addition, it is possible to realize a reduction or the like according to the degree of excellence.

[Brief description of the drawings]

FIG. 1 is an explanatory diagram of a system according to the present invention.

FIG. 2 is a flowchart illustrating the operation of the present invention.

FIG. 3 is an explanatory diagram of the present invention.

FIG. 4 is an explanatory diagram of another system according to the present invention.

FIG. 5 is a flowchart illustrating another operation of the present invention.

FIG. 6 is a flowchart illustrating the operation of the present invention.

FIG. 7 is an explanatory diagram of the present invention.

[Explanation of symbols]

 1: Card 2: Terminal 3: POS 4: Processing device 5: Purchase result database 6: Rank master 7: Advertising period database

 ──────────────────────────────────────────────────続 き Continuing on the front page (72) Inventor: Ide Akabane, 98, Unoki-nu, Unoki-cho, Kawakita-gun, Ishikawa Pref. No. 2 F-fu Co., Ltd. F-term (reference) 3E042 AA01 CC02 CC06 CD04 EA01 5B049 BB11 CC00 DD04 EE05 EE21 FF08

Claims (9)

[Claims] In a member service system for managing member services, a registration means for registering a rank in association with a member, and a search for the registration means based on information read from a card to retrieve the rank of the member. And a means for rewriting the card rank when the retrieved rank is different from the current card rank, or for overwriting the card rank with the retrieved rank. 2. The member service system according to claim 1, wherein at least one of characters and pictures of the type of the rank is printed on the card as the rewriting or overwriting of the rank. 3. A member service system for managing a member service, comprising: a registration unit for registering a rank in association with a member; and a notification of a provided product and a reception period in order from a member of a higher rank read from the registration unit. Means, and when the member notifies the reservation of the above-mentioned offer, the registration means is searched and the reservation is accepted and the remaining number is received within the reception period corresponding to the rank of the member and when there is a remaining number. Means for updating the member service system. 4. The registration means according to claim 1, further comprising a database for registering purchase results in association with members, and a rank master for registering a rank corresponding to a purchase result range. The described member service system. 5. The apparatus according to claim 3, further comprising a master for setting a period for accepting a reservation of a provided product and a remaining number of provided products in association with the rank of said member.
The described member service system. 6. The member service system according to claim 3, wherein, as the reception period corresponding to the rank, the start of the reception period is delayed from the higher rank to the lower rank. . 7. A product and a reception period for each rank are registered in a web server, and a page of a product and a reception period corresponding to the rank of the member is displayed when the member accesses. The member service system according to any one of claims 3 to 6. 8. A registration means for registering a rank in association with a member, a means for searching the registration means based on information read from a card and retrieving the rank of the member, A computer-readable recording medium in which a program for rewriting the rank of a card when the rank is different from the rank of the card or for functioning as a means for overwriting the rank of the card with the extracted rank is recorded. 9. Registering means for registering a rank in association with a member, means for notifying of a provided product and a reception period in order from a member of a higher rank read from the registering means, and reservation of the provided product from a member When the notification is received, the registration means is searched, and the program is made to function as a means for accepting a reservation and updating the remaining number within the reception period corresponding to this member and the rank of the member and when there is a remaining number. A computer-readable recording medium on which is recorded.