JP2001177485A - Listening detection system and audio reproducing device and listening detection method - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a listening detection system that collects listening histories denoting actual listening results of listeners. SOLUTION: A radio receiver 100 acquires an audio signal with a reference code added thereto by an audio signal input means 110, and an audio signal reproduction means 120 reproduces the audio signal. The reference code is outputted to a reference code collation means 130. An audio detection reference code to detect in advance listening is given to the reference code collation means 130 via a reference code acquisition means 160. The reference code collation means 130 collates the reference code of a reproduced audio signal with the detection reference code and when they are coincident, a listening history recorded in a listening history storage means 140 is updated. A listening history transmission means 150 transmits the listening history as required. A collection device 200 acquires the listening history by a listening history acquisition means 210, a collection data control means 220 collects the data to generate collected data and stores and manages them. Furthermore, a reference code transmission means 230 transmits as required the detection reference code to the radio receiver 100.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a listening detection system, an audio reproducing apparatus, and a listening detecting method, and more particularly to a listening detecting system, an audio reproducing apparatus, and a listening detecting method for detecting that predetermined audio data is being heard.

[0002]

2. Description of the Related Art As a listening detection system, a radio receiver, which is an audio reproducing apparatus, detects which channel of a radio wave being tuned is being tuned and compares it with information on a broadcasted program. A listening rate measurement system for specifying a program that has been heard is well known.

[0003] In such a listening rate detection system, in order to specify a listening program, supplementary information such as a location of an antenna and a record of when and what was broadcast are required.
Also, listening can be detected only for broadcasted programs. For example, when recording and playing back on various built-in audio recording devices or the like, or when a playback signal of an audio signal recorded on various recording media is input,
There is no detection function for its contents.

[0004]

However, the conventional listening detection system has a problem in that it is not possible to detect the listening to the sound actually heard by the listener.

[0005] As described above, it is not possible to detect listening other than the broadcasted program only by detecting which channel the radio receiver is tuning and when. In addition, it is not possible to detect a case where a broadcasted program is recorded and reproduced later, or a case where sound recorded on a recording medium is reproduced and listened to many times.

[0006] In order to detect the program that the listener has actually listened to and to measure the listening rate, it is necessary to detect what the content of the sound being reproduced is, and send it to an aggregation center for measuring the listening rate. Must. However, at present,
No radio receiver detects what was played and reports it to the aggregation center.

[0007] The present invention has been made in view of the above points, and provides a listening detection system, a voice reproducing apparatus, and a listening detection method capable of summing up the listening history actually heard by the listener. Aim.

[0008]

According to the present invention, in order to solve the above-mentioned problems, in a listening detection system for detecting that predetermined voice data is being listened, a voice with a rearrangement code indicating a type of voice is added. An audio signal input unit for inputting a signal, an audio signal reproducing unit for outputting an audio based on the audio signal, and a rearrangement code of the audio being reproduced by the audio signal reproducing unit and an audio for detecting a predetermined listening. A rearranging code collating means for collating the rearranging code and updating the listening history when they match, a listening history storing means for storing the listening history, and a listening history for transmitting the listening history to another device as necessary. A sound reproducing apparatus comprising: a transmitting means; a listening history acquiring means for acquiring the listening history transmitted from the sound reproducing apparatus; Listening detection system characterized by having a a collection apparatus having a, a summary data control unit that aggregates and manages listening history was, is provided.

In the listening detection system having such a configuration, the audio signal input means inputs a broadcast or an audio signal stored in a storage medium. The audio signal is added with a rearrangement code indicating the type of audio, for example, a broadcast program or a song. The audio signal reproducing means outputs an audio based on the audio signal obtained by the audio signal input means. The rearranging code collating unit verifies the rearranging code of the voice reproduced by the voice signal reproducing unit with that of the voice for detecting the predetermined listening. As a result of the comparison, when the reproduced voice is a voice for detecting the listening, the listening history stored in the listening history storage unit is updated. The listening history stored in the listening history storage unit is transmitted as necessary from, for example, a listening history transmitting unit connected to a network. The counting device acquires the listening history of the audio reproducing device by the listening history acquiring unit. The tallying data control means generates tallying data of the listening histories acquired from each audio reproducing device.

According to another aspect of the present invention, there is provided an audio reproducing apparatus for detecting that predetermined audio data is being listened to, wherein an audio signal inputting an audio signal to which a rearrangement code indicating an audio type is added is input. Means, an audio signal reproducing means for outputting an audio based on the audio signal, and collating the rearranging code of the audio being reproduced by the audio signal reproducing unit with the rearranging code of the voice for detecting a predetermined listening, Arrangement code collating means for updating the listening history when they match, listening history storing means for storing the listening history, and listening history sending means for sending the listening history to another device as necessary. An audio reproducing device characterized by the above.

In the audio reproducing apparatus having such a configuration, an audio signal stored in a broadcast or a storage medium is input by an audio signal input unit. This audio signal includes the type of audio,
For example, a rearranging code indicating a broadcast program, a program, or the like is added. The audio signal reproducing means outputs an audio based on the audio signal obtained by the audio signal input means. The rearranging code collating means verifies whether or not the rearranging code of the audio being reproduced by the audio signal reproducing means matches the predetermined one of the audio for detecting the listening. As a result of the comparison, when the reproduced voice is a voice for detecting the listening, the listening history stored in the listening history storage unit is updated. The listening history stored in the listening history storage unit is transmitted as necessary from, for example, a listening history transmitting unit connected to a network.

In order to solve the above-mentioned problem, in a listening detection method for detecting that predetermined audio data is being listened to, an audio data provider adds a rearranging code representing a type of audio to an audio signal. A procedure for providing audio data, and an audio reproduction device that reproduces the audio data outputs the audio based on the audio signal by inputting the audio data,
The rearranging code corresponding to the output voice is compared with a rearranging code of a voice for detecting a predetermined listening, and when they match, the listening history is updated.If necessary, the listening history is transmitted to another device. Sending out, the counting device collects the sent listening history, generates statistical data by performing statistical processing on the collected listening history, and has a procedure of managing the collected data. A listening detection method.

According to the listening and acquiring method of such a procedure, a voice data provider that provides voice data generates voice data in which a rearrangement code representing a type of voice is added to a voice signal.
This is distributed to the user via broadcasting, a recording medium, a network, or the like. The audio reproducing device inputs the audio data and reproduces an audio signal. At this time, the organizing code of the reproduced voice is compared with the organizing code of the voice for detecting the predetermined listening, and if they match, the listening history of the audio of this organizing code is updated and stored. The listening history is transmitted as needed. The counting device collects the listening history from the audio reproducing device, generates the counting data, and manages the counting data.

[0014]

Embodiments of the present invention will be described below with reference to the drawings. FIG. 1 is a configuration diagram of a listening detection system according to an embodiment of the present invention.

A listening detection system according to the present invention reproduces a predetermined sound and generates a listening history by a radio receiver (hereinafter, referred to as a radio) 100 which is an audio reproducing device; An aggregation device 200 that generates
Are connected by a network.

The radio 100 includes an audio signal input unit 110 for inputting an audio signal to which a rearrangement code indicating a type of audio is added, an audio signal reproducing unit 120 for reproducing the input audio signal, and a reproduced audio signal. , A listening history storage unit 140 for storing a listening history, a listening history transmitting unit 150 for transmitting a listening history via a network, and an organization for acquiring a detecting serialization code. And code acquisition means 160.

The audio signal to which the rearranging code indicating the type of audio is added is used as an audio signal input means 1 as a broadcast reception signal or a read signal of a recording medium such as DVD audio.
Enter 10 The rearrangement code is identification information for distinguishing audio data for an item for which listening is to be detected. For example, the identification information of the broadcast program is coded when the listening of the broadcast program is detected, and the identification information of the tune is identified when the tune is identified. Hereinafter, the description will be given assuming that the rearrangement code represents the type of the broadcast program.

The audio signal input means 110 inputs the audio signal to which the rearranging code is added, and outputs the audio signal
, And the rearrangement code is output to the rearrangement code collating means 130. The audio signal reproducing means 120 reproduces the audio signal by outputting a sound based on the input audio signal to a speaker or the like. The arranging code collating means 130 collates the arranging code representing the type of audio being reproduced by the audio signal reproducing means 120 with the arranging code of a program for which a predetermined listening detection is performed. If they match, the listening history stored in the listening history storage means 140 is updated. The listening history storage means 140 stores a rearrangement code for performing a predetermined listening detection and a history of reproduction of the sound of the rearrangement code. The listening history sending unit 150 transmits the listening history stored in the listening history storage unit 140 to the aggregation device 200 via the network as needed. The transmission of the listening history is performed periodically or in response to a request from the tallying device 200 or the like. The arranging code acquisition unit 160 acquires the arranging code sent from the tallying device 200 or the like. In some cases, the acquisition of the rearrangement code can be refused.

The counting device 200 includes a listening history acquisition unit 210 for receiving the listening history transmitted by the radio 100, a totaling data control unit 220 for totalizing and managing the listening history, and a detection rearranging code used for collation to the radio 100. And a rearranging code transmitting means 230 for transmission.

The listening history acquiring means 210 receives the listening history of the radio 100 transmitted via the network, and transmits it to the total data controlling means 220. The tabulation data control means 220 tabulates the listening histories acquired from each radio 100 to generate tabulation data.
Perform management. Further, if necessary, a rearrangement code of a voice for detecting listening is instructed and transmitted to the rearrangement code transmitting means 230. The rearranging code transmitting unit 230 transmits the rearranging code for detecting the listening to the radio 100 via the network according to the total data controlling unit 220.

The operation of the listening detection system having such a configuration and the listening detection method will be described. From a voice data provider that provides voice data, voice data in which a rearrangement code indicating the type of voice is added to a voice signal is provided through various media. The radio 100 is an audio signal input unit 1
10, the audio data is obtained, the audio signal is output to the audio signal reproducing means 120, the rearrangement code is transmitted to the rearrangement code collating means 13
Output to 0. The audio signal reproducing means 120 reproduces the input audio signal. The reference code collating means 130 includes:
Via the rearranging code acquisition means 160, a rearranging code for voice detection for detecting listening has been input in advance. The rearrangement code verification unit 130 verifies the rearrangement code of the sound being reproduced with the rearrangement code for detection, and updates the listening history recorded in the listening history storage unit 140 if they match. The listening history is transmitted from the listening history sending means 150 as needed. The counting device 200 acquires the listening history transmitted from the radio 100 by the listening history acquiring unit 210. The tabulation data control means 220 tabulates these listening histories, generates tabulation data, and stores and manages the tabulation data.
If necessary, the rearranging code transmitting means 230 transmits a rearranging code for detection for detecting listening to the radio 100.

In the above description, the listening detection is performed only for the voice to which the prearranged code is added. However, the listening detection may be performed for all the programs to which the rearranging code is added. In this case, there is no need for the radio 100 to acquire the rearranging code by the rearranging code obtaining means 160. Further, the rearrangement code collating unit 130 identifies the rearrangement code of the reproduced sound, and updates the listening history of the corresponding listening history storage unit 140.

Each device constituting the listening detection system will be described in detail. First, the radio 100 will be described. FIG. 2 is a configuration diagram of a radio according to an embodiment of the present invention. The same components as those in FIG. 1 are denoted by the same reference numerals, and description thereof is omitted.

In the radio according to the present invention, a signal input means (antenna) 111 and a signal input means (input terminal) 112
, A signal input means comprising a rearranging code separating means 113, an audio signal reproducing means 120, and a rearranging code comparing means 13
, An arrangement code collating means comprising a number of listening times integrating means 132, a listening history storage means 140, a listening history sending means 1
50, and a rearranging code acquisition unit including a rearranging code receiving unit 161 and an acceptance selecting unit 162.

The signal input means (antenna) 111 receives the broadcast signal in which the rearrangement code is added to the audio signal, and outputs the received broadcast signal to the rearrangement code separating unit 113. The signal input means (input terminal) 112 inputs a reproduction signal read from a recording medium such as video or DVD audio from the input terminal, and outputs it to the rearrangement code separating means 113. The rearranging code separating means 113 separates the rearranging code added to the audio signal,
The audio signal is output to the audio signal reproducing means 120. Also,
The organizing code of the sound being reproduced is output to the organizing code comparing means 131. The audio signal reproducing means 120 outputs audio based on the input audio signal from a speaker or the like.
The rearranging code comparing means 131 compares the rearranging code of the sound being reproduced with the rearranging code for detection for detecting listening,
If they match, it is transmitted to the number-of-listenings counting means 132. The number-of-listenings counting means 132 is used for storing the listening history storage means 1.
The number of times of listening corresponding to the voice for detecting the listening stored in 40 is integrated, and the listening history is updated. The listening history storage means 140 stores a listening history which is an integrated value of the number of times of listening corresponding to the rearranging code for detection for detecting listening. The listening history sending means 150 sends out the listening history according to a request from the tallying device or a cycle calculated from the calendar timer. At this time, the identification code (ID) of the own device is transmitted together with the listening history. Rearranging code receiving means 161
Receives the rearrangement code of the voice for detecting the listening sent from the counting device, and outputs the code to the acceptance selecting means 162. The acceptance selecting means 162 selects whether or not to accept the rearrangement code, and transmits a reply to the counting device. The user selects whether or not to accept, for example, using a user interface such as a remote controller. Further, it is also possible to automatically determine whether or not to accept, based on profile data input in advance. For example, settings are made such as not cooperating with a tobacco company. In this case, it is necessary to separately compare the attribute (company name) of the detection rearranging code with the profile data.

The operation of the radio 100 having such a configuration will be described. To the radio 100, a tallying code for listening detection is transmitted from the counting device in advance or as needed. When the rearranging code receiving unit 161 receives the rearranging code for detection, the accepting selecting unit 162 determines whether or not to accept, and returns a response to the totaling device. If you accept,
The rearranging code for detection is transmitted to the rearranging code comparing means 131. A broadcast signal or an audio signal to which a rearrangement code is added as a reproduction signal is input to the signal input means (antenna) 111,
Alternatively, it is input from a signal input means (input terminal) 112. The input signal is separated into a voice signal and a rearranging code by rearranging code separator 113. Among them, the audio signal is sent to the audio signal reproducing means 120 and reproduced. For example, sound is reproduced and output by a speaker or the like.
The rearranging code comparing unit 131 compares the rearranging code of the sound being reproduced with the rearranging code for detection, and if they match, transmits the same to the listening count integrating unit 132. Listening frequency accumulation means 1
Numeral 32 increments and updates the number of times of listening of the listening history corresponding to the rearranging code for detection stored in the listening history storage means 140. The listening history is transmitted from the listening history sending means 150 to the counting device as needed.

As described above, the radio 100 according to the present invention is used.
Can also calculate the number of times of listening to audio that can be played off-line. Further, the number of times of listening is the number of times of listening to the sound output as a sound, that is, the sound actually heard. In particular, in the case of contents such as commercials, the actual number of listening times is important, and there is a strong demand for detecting the actual number of listening times. The present invention can sufficiently respond to such a demand. In addition, it becomes possible to count the number of times of listening to the reproduced sound on a radio which has a storage device such as a flash RAM or a hard disk, records the broadcasted sound therein, and can reproduce the sound off-line.

Next, the counting device 200 will be described.
FIG. 3 is a configuration diagram of an aggregation device according to an embodiment of the present invention. The same components as those in FIG. 1 are denoted by the same reference numerals, and description thereof is omitted.

The counting device 200 according to the present invention includes a listening history obtaining means 210, a total data control means comprising a total data generating means 221 and a detection rearranging code managing means 222, a rearranging code transmitting means 230, and a detecting rearranging code acquisition. Means 240, total data distribution means 250, and acceptability reception means 260.

The listening history acquisition means 210 is provided for the radio 100
Get the listening history sent by. Total data generation means 2
21 collects the listening history of each radio collected by the listening history acquiring means 210 and the rejection record of the detection rearrangement code acquired from the acceptability receiving means 260 or the detection rearrangement code management means 222, and collects each rearranging code. Statistical processing is performed every time. For example, the added radio ID is deleted, and statistical data of only the quantity is generated. The detection rearranging code management unit 222 inputs the listening rearranging code acquired by the detection rearranging code acquisition unit 240 and sends it to the predetermined radio 100 via the rearranging code transmitting unit 230 as necessary. . Further, the response of the radio 100 at this time is input from the acceptability reception means 260 to record and manage whether or not the rearrangement code can be received. The rearranging code transmitting means 230 transmits a rearranging code for listening detection to the radio 100. Retrieval code acquisition means 240
Is a person who wants to detect listening, for example, a person A who wants to detect
(410) and a detection rearranging code from the detection applicant B (420). The acquisition method is appropriately selected via a network, a request in writing, or the like. The tallying data distribution unit 250 separates the tallying data generated by the tallying data generation unit 221 for each of the detection applicants who are clients, and distributes them to the respective detection applicants. The distribution method is appropriately selected via a network, a document, or the like. The acceptability reception unit 260 receives a response indicating whether or not the radio 100 has accepted the detection rearrangement code, and sends it to the detection rearrangement code management unit 222 and the total data generation unit 221.

The operation of the counting device 200 having such a configuration will be described. The counting device 200 uses the detection rearranging code acquisition unit 240 to obtain the detection rearranging code of the voice that the user wants to detect from the detection applicant A (410) who wants to detect the listening. This code is, for example, 1234. In addition, similarly, a detection rearranging code, for example, 4545, is obtained from the detection applicant B. The acquired rearranging code for detection is transmitted to the rearranging code managing unit 222 for detection. The detection rearranging code management unit 222 transmits the detection rearranging code to the radio via the rearranging code transmitting unit 230 as necessary, for example, when a detection rearranging code is newly added. The radio returns a response indicating whether the detection rearrangement code is acceptable. Detection code management means 22 for detection
2 records the response received by the acceptability receiving means 260 and manages it. The record of acceptance is
The data is also transmitted to the total data generation means 221 and statistical processing is performed. When the sound is reproduced on the radio in which the predetermined detection rearranging code is registered, the listening history is input from the listening history obtaining means 210. The tally data generation unit 221 deletes the ID sent together with the listening history, performs statistical data processing such as only the quantity, and generates tally data. The tally data is provided by the tally data distribution means 250
As a result, each detection applicant is separated and distributed to each detection applicant. For example, the aggregated data of the listening of the rearranging code 1234 is distributed to the candidate A (410), and the aggregated data of the listening of the rearranging code 4545 is distributed to the applicant B (420).

As described above, by making the radio count only the reproduction of the voice specified in advance, it is possible to reduce the memory size mounted on the radio. For this reason, it is possible to conduct a business in which the listening history memory installed on the radio is paid by a tallying center that performs tallying, and is covered by a survey fee from a survey client.

Next, audio data generated by the audio data provider will be described. FIG. 4 is a configuration diagram of an audio data production apparatus that performs an audio data production procedure according to an embodiment of the present invention.

An audio data producing apparatus 600 according to the present invention
Is a detection code acquisition / management means 610, an original voice acquisition / management means 620, and a code arrangement embedding means 63
0. The detection rearranging code acquisition / management means 610 receives a detection rearranging code, for example, 1234, from a detection applicant who detects listening, for example, the detection applicant A (410).
And manages it and sends it to the rearrangement code embedding means 630. Original voice acquisition and management means 620
Acquires the original voice data from the original voice maker who produced the original voice, for example, the former voice maker B (500), manages this, and sends it to the rearrangement code embedding means 630. The rearranging code embedding unit 630 embeds a rearranging code for detection into the original audio data by using, for example, a watermark. Alternatively, a rearranging code is attached to a predetermined position of the original audio data as attachment information so as not to interfere with the original audio data without being directly embedded in the audio data.

The audio data producing apparatus 60 having such a configuration is described.
The operation of No. 0 and the audio data production procedure will be described. The voice data production apparatus 600 acquires the detection rearrangement code, for example, 1234, from the detection applicant A (410) by the detection rearrangement code acquisition / management unit 610, and the original voice producer B ( 500), and obtains the original voice data and arranges them into a rearrangement code embedding means 6
Send to 30. The rearranging code embedding unit 630 stores the rearranging code 12 in the original voice data by the predetermined method described above.
34 is embedded and output to another device. When distributed by broadcast or network, the produced audio data is sent to a sending server or the like. It is stored in the sending server until just before sending, and sent by a program or on demand. When recording and distributing on a recording medium, the produced audio data is recorded on a package such as a DVD audio.

The above processing functions can be realized by a computer. In this case, the processing contents of the functions that the listening detection system and the audio reproducing device should have are described in a program recorded on a computer-readable recording medium. Then, by executing this program on a computer, the above processing is realized on the computer. Examples of the computer-readable recording medium include a magnetic recording device and a semiconductor memory. When distributing in the market, CD-ROM (Compact Disc)
(Read Only Memory) or a floppy disk or other portable recording medium to store and distribute the program, or to store it in a storage device of a computer connected via a network and transfer it to another computer via the network. it can. When running on a computer,
The program is stored in a hard disk device or the like in the computer, loaded into the main memory and executed.

[0037]

As described above, in the listening detection system of the present invention, the audio reproducing device inputs and reproduces the audio signal to which the rearranging code is added. At this time, if the rearranging code matches the predetermined one of the voice for detecting the listening, the listening history is stored. The listening history is sent to the counting device as needed. The tallying device performs statistical processing on the collected listening history to form tally data.

As described above, the listening detection system of the present invention can count the number of times of listening to the sound actually reproduced in the sound reproducing device. The collecting device that has collected the collected data can total the listening history actually heard by the listener.

Further, the audio reproducing apparatus of the present invention inputs and reproduces an audio signal to which a rearranging code is added. At this time, if the rearranging code matches the predetermined one of the voice for detecting the listening, the listening history is stored. The listening history is sent to the counting device as needed.

As described above, it is possible to detect that the voice whose listening is to be detected is actually output, count the number of times, and leave it as the listening history. Further, in the listening detection method of the present invention, a sound data provider generates sound data in which a rearrangement code indicating a sound type is added to a sound signal and distributes the sound data to a user. The audio reproducing device inputs the audio data and reproduces an audio signal. If the rearrangement code of the reproduced voice matches the predetermined rearrangement code of the voice for detecting the listening, the listening history is updated and transmitted as necessary. The tallying device collects the listening history from the audio reproducing device, generates tally data, and manages the data.

Thus, by designating the rearranging code in advance, it is possible to detect the number of times a desired sound is heard by the sound reproducing apparatus. As a result, the counting device can count the listening history actually heard by the listener.

[Brief description of the drawings]

FIG. 1 is a configuration diagram of a listening detection system according to an embodiment of the present invention.

FIG. 2 is a configuration diagram of a radio according to an embodiment of the present invention.

FIG. 3 is a configuration diagram of an aggregation device according to an embodiment of the present invention.

FIG. 4 is a configuration diagram of an audio data production apparatus that performs an audio data production procedure according to an embodiment of the present invention.

[Explanation of symbols]

100: Radio receiver (radio), 110: Audio signal input means, 120: Audio signal reproduction means, 130: Arrangement code collation means, 140: Listening history storage means, 150: Listening history transmission means, 160: Arrangement code acquisition means , 200 ...
Tallying device, 210: listening history acquisition means, 220: tallying data control means, 230: arrangement code sending means

Claims (8)

[Claims] An audio signal input means for inputting an audio signal to which a rearrangement code indicating a type of audio is added, and wherein the audio signal is input based on the audio signal. An audio signal reproducing means for outputting a sound, collating a rearrangement code of the audio being reproduced by the audio signal reproducing means with a rearrangement code of a sound for detecting a predetermined listening, and updating the listening history when the two are matched; A sound reproducing apparatus comprising: a rearranging code collating means for performing the processing; a listening history storing means for storing the listening history; and a listening history transmitting means for transmitting the listening history to another apparatus as necessary. A listening history acquisition unit for acquiring the listening history sent from the device, and a total data control unit for totalizing and managing the listening history acquired by the listening history acquiring unit, Listening detection system characterized by having a a collection apparatus which includes. 2. The tallying device further comprises a rearranging code transmitting means for transmitting a rearranging code of the voice to be detected and detected to the voice reproducing device as necessary. The voice reproducing device further comprises: 2. The listening detection system according to claim 1, further comprising a rearranging code acquisition unit that acquires the rearranging code and transmits the rearranging code to the rearranging code collating unit. 3. The listening detection system according to claim 2, wherein the rearranging code acquisition unit further selects whether or not to receive the rearranging code of the voice to be detected. 4. The counting device according to claim 1, wherein said totaling device obtains a rearrangement code of a predetermined voice for which the listening detection is desired from a person who wishes to perform the listening detection via a network; 2. The listening detection system according to claim 1, further comprising: total data transmitting means for transmitting the total data of the predetermined audio data reproduction to a person who wants to detect the hearing of the predetermined audio data reproduction. 5. The listening detection system according to claim 1, wherein the rearranging code collating means identifies a rearranging code added to the audio signal, and calculates a listening history for each rearranging code. 6. An audio reproducing apparatus for detecting that predetermined audio data is being listened to, wherein: an audio signal input means for inputting an audio signal to which a rearrangement code indicating a type of audio is added; An audio signal reproducing means for outputting a sound, and collating the rearrangement code of the audio being reproduced by the audio signal reproducing unit with a rearrangement code of a voice for detecting a predetermined listening, and updating the listening history when they match. An audio reproducing apparatus, comprising: a rearranging code collating unit that performs the following; a listening history storing unit that stores the listening history; and a listening history transmitting unit that transmits the listening history to another device as necessary. 7. A listening detection method for detecting that predetermined audio data is being listened to, wherein the audio data provider provides the audio data by adding a rearrangement code indicating the type of audio to the audio signal; A sound reproducing device for reproducing the sound data, inputting the sound data, outputting a sound based on a sound signal, and arranging a sound for detecting a predetermined listening and a predetermined listening code corresponding to the output sound; Collating the code, updating the listening history when matched, and transmitting the listening history to another device as necessary; and a tallying device collects the transmitted listening history and collects the collected listening history. A method for performing statistical processing on the listening history to generate aggregated data and managing the aggregated data; and 8. The method according to claim 7, wherein the step of providing the audio data includes embedding the rearranging code in a non-auditory signal portion embedded in the audio signal.