JP2000331228A - Display device - Google Patents

Abstract

PROBLEM TO BE SOLVED: To improve possibility for an article purchaser to recognize emitted light, and to present an improved eye catch effect by freely adjusting the light emitting direction of a light emitting element. SOLUTION: A light emitting element 15 limited in the angle of view is flickered and driven and attention is called to a prescribed article sample. When installing a display device 12, the style of use is selected corresponding to the height or the like of a decorative part to the article sample, the respective folding parts of a base 13 are folded so as to provide corresponding shape and afterwards, the base is attached to the upper part of the article sample while using a double coated adhesive tape or magnet sheet. The folding angle of a third folding part 13f is adjusted so that a solar battery 17 can be turned toward an illuminator, and the folding angle of a fourth folding part 13h is adjusted so that the light emitting direction of the light emitting element 15 can be turned toward the positions of the eyes of the article purchaser. The installed display device 12 efficiently generates power with the light of the illuminator and emits light toward the positions of the eyes of the article purchaser so that attention can be called to the specified article sample.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention belongs to the technical field of a display device for attracting attention to a predetermined product sample displayed on a vending machine and a predetermined product displayed on a product display shelf. .

[0002]

2. Description of the Related Art Generally, in a vending machine that sells tobacco, canned beverages, and the like, when displaying a plurality of product samples corresponding to the products to be sold, a display (such as a new product) that indicates a campaign product such as a new product is displayed. Eye catch PO
P, etc.) is added to the product sample to draw attention. However, since the conventional display is merely illuminated in the same manner as the product sample by the lighting device provided in the display room, a specific product sample is used. In fact, it was not possible to prominently conspicuous, and a large eye-catching effect could not be expected. In supermarkets and the like, a display (price POP) that displays the product name and price on the product display shelf
At the time of installation, for special items such as advertisements, a display to that effect is added separately, or the display is enlarged to draw attention, but conventional displays use lighting devices Because it is only illuminated in the same way as above, it does not lead to prominently highlighting certain products, and there is a disadvantage that the key products are hidden when adding or increasing the display. Was.

[0003]

SUMMARY OF THE INVENTION
No. 26268, it is proposed to provide a plurality of light emitting diodes in a product sample case and to drive the light emitting diodes to blink to make a specific product sample stand out. Since the viewing angle is set to be narrow to ensure high luminous intensity, there is an inconvenience that the light emission of the light emitting diode is inconspicuous and the eye catch effect is reduced except when the product purchaser looks at the product sample from almost the front. Was.

[0004]

SUMMARY OF THE INVENTION The present invention has been made in order to solve these problems in view of the above-mentioned circumstances, and has been developed to solve the above-mentioned problems. A display device for attracting attention, wherein the display device is provided with a light-emitting element having a limited viewing angle, and when the light-emitting element is driven to blink to attract attention to a predetermined product or product sample, The light emitting direction of the element is adjustable. In other words, the light emitting element whose viewing angle is restricted is blinked to draw attention to a predetermined product or product sample, and the light emitting direction of the light emitting device is adjusted by assuming the position of the eyes of the product purchaser. Therefore, it is possible to increase the possibility that the product purchaser recognizes the light emission, and as a result, it is possible to exhibit an excellent eye catching effect as compared with the conventional one in which the light emitting direction of the light emitting element is fixed. it can. In addition, the base of the display device is formed using a flexible resin plate, and the light emitting direction of the light emitting element is adjusted based on the angle adjustment of the bent portion formed on the resin plate. Things. In other words, while the light emitting direction of the light emitting element is freely adjustable, the light emitting direction of the light emitting element is adjusted using the bent portion of the base, so that an increase in the number of parts and an increase in cost can be avoided. it can. In addition, the display device is provided with a solar cell integrally provided with a light from a lighting device for illuminating a product or a product sample, and the light emitting element is driven to blink by the generated current of the solar cell. is there. In other words, a self-luminous unit that automatically emits light by receiving light from the lighting device can be configured, so that wiring work, battery replacement work, switch ON / OF, and the like can be performed.
It is not permissible to provide a maintenance-free display device that does not require an F operation or the like, and installation costs and running costs can be reduced. Further, the light receiving direction of the solar cell is configured to be adjustable. That is, since the light of the lighting device that illuminates the product sample can be efficiently received, a small and inexpensive solar cell can be employed. Further, the base of the display device is formed using a flexible resin plate, and the light receiving direction of the solar cell is adjusted based on the angle adjustment of the bent portion formed on the resin plate. Things. In other words, while the light receiving direction of the solar cell is adjustable, the light receiving direction of the solar cell is adjusted by using the bent portion of the base, so that an increase in the number of parts and an increase in cost can be avoided. it can.

[0005]

Next, a first embodiment of the present invention will be described with reference to the drawings. In the drawings, reference numeral 1 denotes a vending machine for cigarettes, and a display room 3 for displaying a product sample 2 is formed in a multi-stage shape at predetermined intervals in the vertical direction on the front of the vending machine 1. At the same time, a lighting device 4 (fluorescent lamp) for illuminating the displayed product sample 2 is provided on the ceiling of each display room 3, but the configuration of the vending machine 1 is the same as the conventional one. In the drawings, 5 is a commodity selection button, 6 is a bill insertion section, 7 is a money insertion section, 8 is an inserted amount display section, 9 is a return lever, 10 is a money return port, and 11 is a commodity exit.

Reference numeral 12 denotes a display device (eye catch POP) mounted on the upper part of a predetermined product sample 2. The base 13 of the display device 12 is made of a flexible transparent resin plate (PET resin or the like). It is formed by bending. That is, the base 13 has a mounting portion 13a fixed to the upper part of the product sample 2 using a double-sided adhesive tape or a magnet sheet, and leg portions 13c rising from the rear end of the mounting portion 13a via the first bent portion 13b. And the leg 13
c, a height adjusting portion 13e continuous via the second bent portion 13d at the upper end, and a top plate portion 13g extending forward from the upper end of the height adjusting portion 13e via the third bent portion 13f. A decorative portion 13i extending downward from a front end of the top plate portion 13g via a fourth bent portion 13h, and the decorative portion 1 is formed.
An arbitrary decorative sticker on which characters such as "new appearance" and "NEW" are printed is attached to the front of 3i.

Reference numeral 14 denotes a light emitting element mounting board mounted on the back surface of the decorative portion 13i.
4, three light emitting elements 15 such as light emitting diodes LED whose viewing angle is restricted are attached at predetermined intervals in the left-right direction. Then, each light emitting element 15 is provided with a decorative portion 13i.
Projecting from the front surface of the decorative portion 13i through the window hole formed at the right and left sides, and the right and left and the center alternately flash with the drive current from the drive circuit board 16 to emit light. Attention can be drawn to the decorative seal.

The light emitting direction of the light emitting element 15 can be arbitrarily adjusted mainly based on adjustment of the bending angle of the fourth bending portion 13h, assuming the position of the eyes of the commodity purchaser. Has become. That is, the light emitting element 1 whose viewing angle is limited
5 blinks and draws attention to the predetermined product sample 2, while increasing the possibility that the product purchaser recognizes the light emission by adjusting the light emission direction. Since it is possible to exert an excellent eye catching effect as compared with the conventional fixed one, and to adjust the light emitting direction of the light emitting element 15 by using the fourth bent portion 13h of the base 13, a component is provided. It is also possible to avoid an increase in points and cost.

Reference numeral 17 denotes a panel-shaped solar cell integrally mounted on the upper surface of the top plate 13g. The solar cell 17 receives light from the lighting device 4 illuminating the product sample 2, and generates electricity. And the generated current is transferred to the top plate 1
It supplies to the drive circuit board 16 attached to the lower surface of 3 g. That is, since the display device 12 is configured as a self-luminous unit that automatically emits light upon receiving light from the lighting device 4, wiring work, battery replacement work, switch ON / O, and the like are performed.
It is not permissible to provide a maintenance-free display device 12 that does not require FF work, and it is also possible to reduce installation costs and running costs.

The light receiving direction of the solar cell 17 can be arbitrarily adjusted mainly based on the adjustment of the bending angle of the third bending portion 13f in consideration of the position of the lighting device 4. I have. That is, since the light of the illumination device 4 illuminating the product sample 2 can be efficiently received, a small and inexpensive solar cell 17 can be adopted, and the base 1 can be used.
Since the light receiving direction of the solar cell 17 is adjusted using the third bent portion 13f of 3, the increase in the number of parts and the increase in cost can be avoided.

Next, a procedure for installing the display device 12 will be described. At the time of installation, the used shape is selected from the patterns shown in FIGS. 3 and 4 according to the height of the decorative portion 13i with respect to the product sample 2, and the folded shape of the base 13 is set so as to correspond to each pattern. Bend the bend,
Thereafter, the product is attached to the upper part of the product sample 2 using a double-sided adhesive tape or a magnet sheet. In the present embodiment, the bending angle of the third bending portion 13f is set so that the solar cell 17 faces the lighting device 4. Is adjusted, and the bending angle of the fourth bent portion 13h is adjusted so that the light emitting direction of the light emitting element 15 faces the position of the eyes of the purchaser. Then, the installed display device 12 efficiently generates power by the light of the lighting device 4 and emits light toward the eye position of the product purchaser to draw attention to the specific product sample 2.

In the apparatus constructed as described above, it is used by being attached to a predetermined product sample 2 displayed on the vending machine 1. The display device 12 has a light emitting element having a limited viewing angle. 15 and the light emitting direction of the light emitting element 15 can be adjusted by assuming the position of the eyes of the product purchaser in blinking the light emitting element 15 to draw attention to a predetermined product sample. In addition, it is possible to increase the possibility that the purchaser recognizes the light emission, and as a result, it is possible to exhibit an excellent eye-catching effect as compared with a conventional device in which the light emitting direction of the light emitting element 15 is fixed.

The base 13 of the display device 12 is formed using a flexible resin plate, and the light emitting direction of the light emitting element 15 is adjusted based on the angle adjustment of the bent portion 13h formed on the resin plate. Is adjusted, it is possible to avoid an increase in the number of parts and an increase in cost.

Further, the display device 12 is provided integrally with a solar cell 17 for generating light by receiving light from the lighting device 4 illuminating the product sample 2, and the light emitting element 15 is driven to blink by the generated current of the solar cell 17. Lighting device 4
A self-propelled unit that automatically emits light upon receiving light can be configured. As a result, wiring work, battery replacement work,
It is not permissible to provide a maintenance-free display device 12 that does not require a switch ON / OFF operation, and the installation cost and running cost can be reduced.

Further, since the light receiving direction of the solar cell 17 is configured to be freely adjustable, it is possible to efficiently receive the light of the illumination device 4 illuminating the product sample 2, and as a result, the small and inexpensive solar cell 17 is provided. Can be used to reduce costs.

Further, since the light receiving direction of the solar cell 17 is adjusted by using the bent portion 13f of the base 13, an increase in the number of parts and an increase in cost can be avoided.

The present invention is, of course, not limited to the above-described embodiment. For example, as in the second embodiment shown in FIG. 7 and FIG. Therefore, the second embodiment will be described below with reference to the drawings. In the drawing, reference numeral 18 denotes a product display shelf installed in a grocery store of a supermarket or the like.
Shelf boards 20 forming a multi-stage display space 19 are provided at predetermined intervals in the vertical direction, and a ceiling portion of each display space 19 has a lighting device 2 for illuminating displayed products.
1 (fluorescent lamp) is provided, but the configuration of the merchandise display shelf 18 is the same as the conventional one.

A display device (POP card holder) 22 is attached to the front end of the shelf 20.
The base 23 of the display device 22 is
Hook portion 23a engageable from above with a rising portion 20a formed at the front end of the front end, and a PO for displaying a product name and a product price.
A card holder portion 23b for holding the P card in a sandwiched state,
A transparent resin is provided so as to include a decoration portion 23c extending downward from the upper end of the card holder portion 23b so as to be freely bent and a top plate portion 23d extending rearward from the upper end of the card holder portion 23b. It is formed of a plate (PET resin etc.)
An arbitrary POP card or a decoration sticker on which characters such as "advertisement goods" are printed is attached or stuck to the decoration portion 23c.

Reference numeral 24 denotes a light emitting element mounting board mounted on the back surface of the decorative portion 23c.
4, three light-emitting elements 25 such as light-emitting diodes LED whose viewing angle is limited are attached at predetermined intervals in the left-right direction. Then, each light emitting element 25 is provided with a decorative portion 23c.
Projecting from the front surface of the decorative portion 23c through a window hole formed at the right and left sides, and alternately blink right and left and the center by a drive current from the drive circuit board 26.
Attention can be drawn to P cards or decorative stickers.

The light emitting direction of the light emitting element 25 is arbitrarily adjusted based on the angle adjustment of the bent portion 23e formed at the base end of the decorative portion 23c, assuming the position of the eyes of the product purchaser. Is available. That is, when the light emitting element 25 whose viewing angle is limited is blinked to draw attention to the POP card or the decoration sticker of the decoration portion 23c, the light emission direction is adjusted to increase the possibility that the product purchaser recognizes the light emission. Light emitting element 25
Can exhibit an excellent eye-catching effect as compared with the case where the light emitting direction of the base 23 is fixed.
Since the light emitting direction of the light emitting element 25 is adjusted by using the bent portion 23e, it is possible to avoid an increase in the number of parts and an increase in cost.

Reference numeral 27 denotes a panel-shaped solar cell integrally attached to the upper surface of the top plate 23d. The solar cell 27 receives light from the lighting device 21 illuminating a product and generates power. , The generated current to the top plate 23d
To a drive circuit board 26 attached to the lower surface of the drive circuit board. That is, since the display device 22 is configured as a self-luminous unit that automatically emits light upon receiving light from the lighting device 21, wiring work, battery replacement work, switch ON / O, and the like are performed.
It is not permissible to provide a maintenance-free display device 22 that does not require FF work, and it is also possible to reduce installation costs and running costs.

The light receiving direction of the solar cell 27 is arbitrarily adjusted in consideration of the position of the illumination device 21 based on the adjustment of the bending angle of the bending portion 23f formed at the base end of the top plate 23d. You can do it. That is, since the light from the lighting device 21 illuminating the product can be efficiently received, a small and inexpensive solar cell 27 can be employed, and the solar cell 27 can be formed by using the bent portion 23f of the base 23. By adjusting the light receiving direction, it is possible to avoid an increase in the number of components and an increase in cost.

Next, a procedure for installing the display device 22 will be described. By the way, at the time of installation, the card holder 2
After setting a predetermined POP card or a decorative sticker in the decorative portion 3b and the decorative portion 23c, the hook portion 23a is
In this embodiment, the bending angle of the bent portion 23f is adjusted so that the solar cell 27 faces the lighting device 21 and the light emitting direction of the light emitting element 25 is changed. The bending angle of the bending portion 23e is adjusted so as to face the eye of the product purchaser. Then, the installed display device 22 efficiently generates power by the light of the lighting device 21 and emits light toward the eyes of the product purchaser to draw attention to a specific product (POP card, decorative seal). become.

In the apparatus constructed as described above, which is used by being attached to the front end of the shelf of the product display shelf 18, the display device 22 is provided with a light emitting element 25 having a limited viewing angle. In order to draw attention to a predetermined product by blinking and driving the light emitting element 25, it is possible to adjust the light emitting direction of the light emitting element 25 assuming the position of the eyes of the product purchaser. The possibility of recognizing light emission can be increased. Therefore,
An excellent eye-catching effect can be exhibited without increasing the size of the display or adding a separate display, and as a result, the inconvenience of hiding important products on the display can be solved.

The base 23 of the display device 22 is formed using a flexible resin plate, and the light emitting direction of the light emitting element 25 is adjusted based on the angle adjustment of the bent portion 23e formed on the resin plate. Is adjusted, it is possible to avoid an increase in the number of parts and an increase in cost.

The display device 22 is provided with a solar cell 2 which receives light from a lighting device 21 for illuminating a product and generates electricity.
7 is integrally provided, and the light-emitting element 25 is driven to blink by the generated current of the solar cell 27. Therefore, a self-luminous unit that automatically emits light by receiving light from the lighting device 21 can be configured. As a result, it is not possible to provide a maintenance-free display device 22 that does not require wiring work, battery replacement work, switch ON / OFF work, and the like, and it is possible to reduce installation costs and running costs.

Further, since the light receiving direction of the solar cell 27 is configured to be adjustable, it is possible to efficiently receive the light of the lighting device 21 illuminating the product, and as a result, a small and inexpensive solar cell 27 is employed. Cost can be reduced.

Further, since the light receiving direction of the solar cell 27 is adjusted by using the bent portion 23f of the base 23, an increase in the number of parts and an increase in cost can be avoided.

[Brief description of the drawings]

FIG. 1 is a front view of a vending machine.

2A is a front view of the display device, FIG. 2B is a side view, and FIG. 2C is a perspective view.

FIG. 3 is a perspective view showing various forms of a display device.

4A and 4B are a front view and a perspective view showing an example of use of the display device.

FIG. 5 is a diagram illustrating the operation of adjusting the light emitting direction.

FIG. 6 is a diagram illustrating the operation of adjusting the light receiving direction.

FIG. 7 is a perspective view of a product display shelf according to the second embodiment.

8A is a front view illustrating a display device according to a second embodiment, FIG. 8B is a side view, and FIG. 8C is a perspective view.

[Explanation of symbols]

 REFERENCE SIGNS LIST 1 vending machine 2 product sample 3 display room 4 lighting device 12 display device 13 base 13 f third bent portion 13 h fourth bent portion 15 light emitting element 16 drive circuit board 17 solar cell 18 product display shelf 19 display space 20 shelf DESCRIPTION OF SYMBOLS 21 Illumination device 22 Display device 23 Base 23c Decoration part 25 Light emitting element 27 Solar cell

Continued on the front page (72) Inventor Kaoru Asano 709-6 Kuwano, Okayama-shi, Okayama F-term (reference) 3E044 AA01 BA01 BA02 CA02 EA04 EA12 EB01 EB02 EB05 EB06 FB20 5C096 AA06 BA03 BA04 BB40 CA02 CA06 CC06 CD02 CD19 DD05 FA09

Claims (5)

[Claims] A display device for attracting attention to a predetermined product or a product sample displayed in a display space, wherein the display device is provided with a light emitting element having a limited viewing angle, and the light emitting element is provided with the light emitting element. A display device characterized in that the light emitting direction of the light emitting element can be adjusted in order to draw attention to a predetermined product or product sample by being driven to blink. 2. The light emitting device according to claim 1, wherein the base of the display device is formed using a flexible resin plate, and the light emitting direction of the light emitting element is adjusted based on an angle adjustment of a bent portion formed on the resin plate. A display device, comprising: 3. The display device according to claim 1, wherein the display device is integrally provided with a solar cell that generates light by receiving light from a lighting device that illuminates a product or a product sample, and the light-emitting element is driven to blink by a current generated by the solar cell. A display device, characterized in that the 4. The display device according to claim 3, wherein the light receiving direction of the solar cell is adjustable. 5. The light-receiving direction of a solar cell according to claim 4, wherein the base of the display device is formed using a flexible resin plate and the angle of a bent portion formed on the resin plate is adjusted. A display device, comprising: