JP2000035759A - Advertisement label and its production - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an advertisement label which has the advantages of paper and transparent film, is high in the degree of freedom in display, does not conceal the display of a container body and enables a large amt. of display to good finishes. SOLUTION: This advertisement label 10 has tacky adhesive paper 14 which is printable on front and rear surfaces has a tacky adhesive layer 21 on one surface and consists of synthetic paper, etc., and a transparent film 12 which is disposed on the side opposite to the tacky adhesive layer 21 of this tacky adhesive paper 14, is larger than the tacky adhesive paper 14 and has a transparent tacky adhesive layer 22. The surface of the tacky adhesive layer 21 of the tacky adhesive paper 14 is partly coated with a glue stopper and the tacky adhesive paper 14 and the transparent film 12 are bonded via the transparent tacky adhesive layer 22. The label is provided with the tacky adhesive layer 21 exclusive of the portions coated with the glue stopper of the transparent tacky adhesive layer 22 of the transparent film 21 and the tacky adhesive layer of the tacky adhesive paper 14 protruding from the tacky adhesive paper 14 as glue application margin parts 16, 24.

Description

DETAILED DESCRIPTION OF THE INVENTION

[0001]

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to an advertisement label to be attached to a container or a package for containing cosmetics, shampoo and the like, and a method for producing the same.

[0002]

2. Description of the Related Art Conventionally, advertising labels that are additionally attached to products include paper labels to be attached to cap parts of containers and the like, and labels made of transparent films that make use of gloss and water resistance. There was.

[0003]

In the former case of the prior art, since the label is made of paper and is opaque, if the label is affixed to the container body of the product, the contents and the surface of the container are hidden, and a sufficient display effect is obtained. Could not be obtained. In addition, there is a problem that the film is easily broken and has no water resistance or luster. On the other hand, labels made of transparent film are excellent in water resistance, durability and gloss, but the printing is made on the transparent film, the other side is seen through, and various expressions are printed as clearly as printed on white paper. I couldn't do it. Further, even when white ink is printed on a transparent film and expressed thereon, the concealing property is inferior to paper, and the display surface is limited to one side due to the problem of concealing property.

[0004] The present invention has been made in view of the above-mentioned problems of the prior art, and has the advantages of paper and a transparent film.
High degree of freedom of display, without hiding the display of the container body,
It is another object of the present invention to provide an advertisement label that enables a large amount of beautiful finish to be displayed.

[0005]

According to the present invention, there is provided an advertisement label comprising: an adhesive paper made of synthetic paper or the like having a printable front and back surface and having an adhesive layer on one side; and an opposite side of the adhesive layer of the adhesive paper. A transparent film having a transparent adhesive layer that is larger than the adhesive paper and has a transparent adhesive layer, and a part of the adhesive surface of the adhesive paper is coated with glue, and the adhesive paper and the transparent film are coated with the transparent adhesive layer. An adhesive label provided with an adhesive layer other than the adhesive-coated part of the transparent adhesive layer of the transparent film and the adhesive layer of the adhesive paper that protruded from the adhesive paper as a margin portion. is there.

Further, a cut line such as a circle is formed in a portion of the adhesive paper coated with the glue so as to surround a predetermined range except for a part, and one of the portions surrounded by the cut line is formed. It is an advertisement label in which an adhesive layer is provided in a part.

Further, the present invention provides an adhesive paper having an adhesive layer on one surface and a separator paper bonded to the adhesive surface.
A predetermined display is formed on the surface opposite to the adhesive surface, and the adhesive surface of the adhesive paper is coated with glue by avoiding a margin at a predetermined position of the adhesive paper, and the adhesive paper is formed into a predetermined shape. Punching out, so as to cover the adhesive paper on the separator paper from the side opposite to the adhesive surface of the adhesive paper,
This is a method for producing an advertisement label, in which a transparent film having a transparent adhesive layer formed on the entire surface is attached, and the transparent film is punched out on the separator paper so as to be larger than the adhesive paper.

[0008]

Embodiments of the present invention will be described below with reference to the drawings. FIGS. 1 to 3 show a first embodiment of the present invention. An advertisement label 10 of this embodiment has, for example, a transparent film 12 of a predetermined shape such as a substantially rectangular shape and at least a part of the transparent film 12. It is made of adhesive paper 14 having a small outer shape and having an adhesive layer 21 on one surface based on synthetic paper formed of resin.
The transparent film 12 has a transparent adhesive layer 22 formed on one surface, and a portion protruding from the adhesive paper 14 is formed as a glue margin 16 where the transparent adhesive layer 22 is exposed. The adhesive layer 21 of the adhesive paper 14 is covered with a glue stopper 23 except a part of the glue margin 24 adjacent to the glue margin 16 of the transparent film 12.

[0009] Here, in FIG.
In addition, the transparent adhesive layer 22 and the adhesive layer 21 of the adhesive paper 14 are formed with a uniform thickness on one entire surface, but the thickness of the adhesive layer 21 and the transparent adhesive layer 22 is appropriately exaggerated in the drawings for convenience. It is displayed differently. On the adhesive paper 14, a picture or a text to be used as an advertisement is printed, and the picture or text can be drawn on both sides of the adhesive paper 14.

Next, a method of manufacturing the advertisement label 10 will be described. First, as shown in FIG. 2, characters and pictures of a desired product are printed at a predetermined pitch on a large resin fiber adhesive paper 14 attached to a large separator paper 28. At this time, printing can be performed on one side or both sides. Then, a portion other than the adhesive margin portion 24 of the adhesive layer 21 on the surface of the adhesive paper 14 is coated with an adhesive 23.
Then, after the work, the boundary line with the unnecessary part of the adhesive paper 14 is cut in half, and only the unnecessary part of the adhesive paper 14 is removed.

Next, a large transparent film 12 is applied to the adhesive paper 1.
4 and the separator paper 28. Then, the transparent film 12 is cut in half and punched out on the separator paper 28 larger than the adhesive paper 14. As a result, the transparent adhesive layer 22 of the transparent film 12 protrudes by a predetermined width from the side of the adhesive paper 14, and the other portions are formed to have the same size as the adhesive paper 14. Then, the separator paper 28 on which the advertisement label 10 is formed is finished to a desired slit width by a slitter.

Next, a method of using the advertisement label 10 of this embodiment will be described. This advertising label 10 is shown in FIG.
As shown in the figure, the transparent adhesive layers 22 of the margins 16 and 24,
The adhesive layer 21 is attached to the main body 8 of the container 6 or the like and is displayed at a store or the like. At this time, as described in the description directly printed on the main body 8 of the container 6, even if it overlaps,
Is transparent, so that it can be read as it is without being peeled off, and the advertisement label 10 can be attached to an appropriate position. Further, since the transparent adhesive layer 22 and the adhesive layer 21 are also provided on the transparent film 12 and a part of the adhesive paper 14, the adhesive is firmly attached to the container 6.

Further, according to the advertisement label 10 of this embodiment, mass production is possible with a simple structure, it is easy to attach, and various displays can be satisfactorily performed. Moreover, since the paste margin 16 is transparent, the description of the container 6 is not hidden. The advertisement label 10 is, for example, an adhesive paper 14.
A photo or the like may be printed in color on the front surface and characters or the like may be put on the back surface. Since the back surface is concealed by paper, the opposite side of the adhesive paper 14 does not show through and is easy to see.

In addition to the advertisement label 10 of the above-described embodiment, as another embodiment, as shown in FIGS. 4 and 5, for example, except for the adhesive margin portion 24 provided on a predetermined portion of the adhesive paper 14 of the advertisement label 10. An arc-shaped cut line 30 may be formed around a part of the adhesive paper 14, and the adhesive layer 21 may be provided also at the central portion inside the cut line 30. Thereby, as shown in FIG. 4 and FIG. 5, the portion of the cut line 30 is fitted to the cap 32, and the center of the hollowed portion is the cap 32.
, And can be securely attached to the container 6, and also serves as a seal for sealing the cap 32. Further, a sales promotion sample 34 or the like may be attached to the glue margin 16. In this case, since the margin portion 16 is transparent, the promotional sample 34 is not hidden.

The configuration, manufacturing method, and the like of the advertisement label 10 of this embodiment are the same as those of the above embodiment. According to this embodiment, the same effect as the above embodiment can be obtained.

The advertisement label of the present invention is not limited to the above embodiment, and the shapes and materials of the adhesive paper, the transparent film, and other members can be appropriately changed. In particular, the use of synthetic paper as the adhesive paper 14 improves the water resistance and durability, and the use of vapor-deposited paper can provide a high-quality finish.

[0017]

The advertisement label of the present invention has a simple structure, is easy to see, and is securely attached, so that it is not lost and provides a great advertisement effect.
In particular, since the adhesive paper is based on paper, it does not show through, and a large amount of information can be beautifully written on both sides of the label. Furthermore, there is no need to hide the design or display of the promotional sample to be attached to the container or package by utilizing the transparent portion.

[Brief description of the drawings]

FIG. 1 is a front view showing a use state of an advertisement label according to a first embodiment of the present invention.

FIG. 2 is a perspective view showing a production process of the advertisement label according to the first embodiment of the present invention.

FIG. 3 is an enlarged schematic cross-sectional view taken along a line AA of FIG. 2;

FIG. 4 is a perspective view showing a use state of an advertisement label according to another embodiment of the present invention.

FIG. 5 is a perspective view showing a use state of an advertisement label according to another embodiment of the present invention.

[Explanation of symbols]

 DESCRIPTION OF SYMBOLS 10 Advertisement label 12 Transparent film 14 Adhesive paper 16, 24 Glue part 21 Adhesive layer 22 Transparent adhesive layer 28 Separator paper

Continued on the front page (72) Inventor Kei Arai 3-6-2 Nihonbashi, Chuo-ku, Tokyo Inside Kose Corporation (72) Inventor Masahiro Kagawa 2-1-1 Nakagawa Nishi, Ikuno-ku, Osaka-shi, Osaka Kyodo Co., Ltd. In-house (72) Inventor Kazuhito Sato 50 Kurosaki, Toyama City, Toyama Prefecture Inside Asahi Shiki Paper Co., Ltd.

Claims (3)

[Claims] 1. An adhesive paper comprising an adhesive paper having an adhesive layer on one surface, and a transparent film provided on the opposite side of the adhesive paper from the adhesive layer and having a transparent adhesive layer larger than the adhesive paper. A part of the adhesive surface of the paper is coated with glue, the adhesive paper and the transparent film are bonded together via the transparent adhesive layer, and the transparent adhesive layer of the transparent film and the adhesive paper that protrude from the adhesive paper. An advertisement label, characterized in that an adhesive layer other than the adhesive-coated part of the adhesive layer is provided as a margin portion. 2. A cut line is formed in a portion of the adhesive paper coated with the glue so as to surround a predetermined range except for a part, and a part of the portion surrounded by the cut line is adhered. The advertising label according to claim 1, wherein a layer is provided. 3. An adhesive paper having an adhesive layer on one surface and a separator paper adhered to the adhesive surface, a predetermined sign is formed on a surface opposite to the adhesive surface, and a predetermined mark on the adhesive paper is formed. A glue coating is applied to the adhesive surface of the adhesive paper avoiding the glue margin at the position, the adhesive paper is punched into a predetermined shape, and the adhesive paper on the separator paper is cut from the opposite side of the adhesive paper from the adhesive surface. A transparent film having a transparent adhesive layer formed on the entire surface thereof so as to cover the transparent paper, and punching the transparent film larger than the adhesive paper on the separator paper.