IT202100022196A1 - - Google Patents

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IT202100022196A1
IT202100022196A1 IT202100022196A IT202100022196A IT202100022196A1 IT 202100022196 A1 IT202100022196 A1 IT 202100022196A1 IT 202100022196 A IT202100022196 A IT 202100022196A IT 202100022196 A IT202100022196 A IT 202100022196A IT 202100022196 A1 IT202100022196 A1 IT 202100022196A1
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commercial
displayed
viewing
user
returned
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IT202100022196A
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Italian (it)
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W12/00Security arrangements; Authentication; Protecting privacy or anonymity
    • H04W12/08Access security
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0261Targeted advertisements based on user location
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L63/00Network architectures or network communication protocols for network security
    • H04L63/10Network architectures or network communication protocols for network security for controlling access to devices or network resources
    • H04L63/107Network architectures or network communication protocols for network security for controlling access to devices or network resources wherein the security policies are location-dependent, e.g. entities privileges depend on current location or allowing specific operations only from locally connected terminals
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L63/00Network architectures or network communication protocols for network security
    • H04L63/10Network architectures or network communication protocols for network security for controlling access to devices or network resources
    • H04L63/108Network architectures or network communication protocols for network security for controlling access to devices or network resources when the policy decisions are valid for a limited amount of time

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • Computer Security & Cryptography (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • General Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Physics & Mathematics (AREA)
  • Economics (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • General Engineering & Computer Science (AREA)
  • Computer Hardware Design (AREA)
  • Computing Systems (AREA)
  • Information Transfer Between Computers (AREA)

Description

Descrizione di un brevetto d?invenzione avente per titolo: ?Piattaforma informatica per accesso automatico ad internet per navigazione gratuita tramite spot giornalieri". Description of an invention patent with the title: "IT platform for automatic access to the internet for free navigation through daily commercials".

DESCRIZIONE DESCRIPTION

Campo della tecnica Field of technology

la presente invenzione si riferisce ad una piattaforma informatica comprendente un software centralizzato che risiede su server remoti. La presente invenzione concerne altres? un nucleo principale che ? il database dove risiedono i dati, suddivisi in tabelle. the present invention refers to an IT platform comprising centralized software that resides on remote servers. Does the present invention also concern? a main nucleus that is the database where the data resides, divided into tables.

Arte Nota Known Art

Sono noti diverse piattaforme di informazione o comunicazione, ossia sotto forma di messaggi distribuibili alle utenze tramite messaggi di posta elettronica, inserzioni su siti internet, messaggi a telefoni cellulari o altro. Gli strumenti di informazione o comunicazione in genere possono ad esempio contenere comunicati in genere relativi a prodotti o servizi offerti da uno o pi? enti o aziende. La distribuzione di detti strumenti di informazione o comunicazione ? in genere organizzata ed eseguita da aziende, enti o soggetti incaricati a svolgere tale attivit? da parte di enti o aziende inserzioniste o committenti in genere, dietro un compenso anticipatamente concordato. Vi sono privative industriali che trattano anche il tema di sistemi capaci di offrire soluzioni innovative nella navigazione su internet, si citano ad esempio ?Intelligent hotspot connection systems and methods -US20100246486A1? oppure ?Hotspot network access system and method US20150341965A1?. Various information or communication platforms are known, i.e. in the form of messages that can be distributed to users via e-mail messages, advertisements on websites, messages to mobile phones or otherwise. Information or communication tools in general may, for example, contain press releases generally relating to products or services offered by one or more? institutions or companies. The distribution of these information or communication tools? generally organized and carried out by companies, bodies or individuals appointed to carry out this activity? by organizations or companies advertising or clients in general, for a fee agreed in advance. There are industrial patents that also deal with the topic of systems capable of offering innovative solutions in internet browsing, for example ?Intelligent hotspot connection systems and methods -US20100246486A1? or ?Hotspot network access system and method US20150341965A1?.

Tuttavia gli scopi son differenti dal presente trovato. However, the objectives are different from the present invention.

Descrizione Generale General description

Tutto il processo di gestione degli utenti identificabili come ?naviganti? o ?pubblicitari?, ? attuato dal software insito nella piattaforma informatica. ? completamente gestito mediante browser web, non ci sono quindi software da installare sui dispositivi, ed ? centralizzato ovvero risiede su server remoti. The entire process of managing users identifiable as ?navigators? or ?advertising?, ? implemented by the software inherent in the IT platform. ? completely managed via web browser, therefore there is no software to install on the devices, and it is centralized or resides on remote servers.

Il nucleo principale ? il database dove risiedono i dati, suddivisi in tabelle. Tali dati vengono esposti mediante pagine html/php suddivise in base alla finalit?: ci sono quindi pagine dedicate alla amministrazione della piattaforma per la gestione dei contratti dei clienti (naviganti e pubblicitari); ci sono pagine dedicate ai clienti pubblicitari dove potranno controllare l?andamento delle loro campagne; pagine dedicate a chi vende il servizio internet per la gestione dei contratti; pagine dedicate a chi vende gli spazi pubblicitari per la gestione dei contratti; Ed infine ci sono pagine dedicate ai processi automatici e che servono per far visualizzare la pubblicit? ai clienti naviganti. The main nucleus? the database where the data resides, divided into tables. This data is displayed through html/php pages divided according to the purpose: there are therefore pages dedicated to the administration of the platform for the management of customer contracts (navigators and advertisers); there are pages dedicated to advertising clients where they can monitor the progress of their campaigns; pages dedicated to those who sell the internet service for contract management; pages dedicated to those who sell advertising spaces for the management of contracts; And finally there are pages dedicated to automatic processes and which are used to display advertising? to sailing customers.

I nuclei specializzati sono applicazioni web complete: esiste la pagina di login dell?utente ed una volta autenticato, quest?ultimo ha la possibilit? di navigare all?interno delle funzionalit? specifiche (inserimento, visualizzazione, cancellazione dei dati). The specialized cores are complete web applications: the user's login page exists and once authenticated, the latter has the possibility of to navigate within the features? specifications (insertion, display, deletion of data).

La pagina che si occupa della visualizzazione degli spot, quella richiamata dalle routerboard, come prima cosa accede al database e recupera le informazioni relative al cliente navigante che l?ha richiamata. Nello specifico verifica il suo nome e cognome, quanti secondi di pubblicit? si visiona e la sua posizione geografica. The page that displays the commercials, the one called up by the routerboards, first accesses the database and retrieves the information relating to the browsing customer who called it up. Specifically, check your name and surname, how many seconds of advertising? is viewed and its geographical position.

Successivamente, accedendo al database verifica quali spot pubblicitari rientrano, come parametri geografici, tra quelli che il determinato cliente pu? vedere (ad esempio se l?utente risiede a Roma e un determinato spot dev?essere visto nella provincia di Roma, in tal caso lo far? visualizzare). Subsequently, by accessing the database, check which advertising spots fall within, as geographical parameters, among those that the specific customer can? see (for example if the user lives in Rome and a certain commercial must be seen in the province of Rome, in this case he will have it displayed).

Un altro parametro che viene considerato ? quello delle visualizzazioni giornaliere di un determinato spot. L?algoritmo ordina i dati in base a quante visualizzazioni giornaliere sono impostate da contratto pubblicitario, ordinandole dal numero maggiore a quello minore cos? da dare priorit? di visualizzazione a chi ne ha di pi?, bilanciando il processo di visualizzazione. Another parameter that is considered? that of the daily views of a specific commercial. The algorithm sorts the data based on how many daily views are set by the advertising contract, ordering them from the highest to the lowest number so? to give priority? of viewing to those who have more, balancing the viewing process.

Alla fine del ciclo di visualizzazioni, determinato dai secondi di pubblicit? che lo specifico cliente dovr? guardare, il software prelever? dal database username e password del cliente e le fornir? alla routerboard per l?autenticazione e l?abilitazione alla navigazione. At the end of the viewing cycle, determined by the seconds of advertising? that the specific customer will have to look, the software prelever? from the customer's username and password database and will provide them? to the routerboard for authentication and navigation enablement.

Descrizione dettagliata e delle figure Detailed description and figures

La piattaforma comprende un software suddiviso in diverse sotto procedure, ognuna delle quali svolge una determinata attivit?. Tutte, per?, condividono la stessa base dati, cos? da essere pienamente interconnesse tra di loro. Volendo suddividere l?intero processo, possiamo realizzare le seguenti attivit? principali: The platform includes software divided into different sub-procedures, each of which carries out a specific activity. However, they all share the same database, so to be fully interconnected with each other. Wanting to divide the entire process, we can carry out the following activities? main:

- GENERAL MANAGER ? il processo principale. E? la parte che permette di configurare la rete, gestire i clienti (B2B e B2C) e supervisionare le attivit? degli utenti degli altri processi; - GENERAL MANAGER? the main process. AND? the part that allows you to configure the network, manage customers (B2B and B2C) and supervise the activities? of the users of the other processes;

- ADV CONTROLLER ? il processo di interfacciamento con i clienti B2B. Tramite di esso i clienti hanno la possibilit? di verificare l?andamento delle campagne pubblicitarie, di richiedere variazioni su quanto ? in pubblicazione, di inserire richieste di nuove campagne e di gestire la contabilit?; - ADV CONTROLLER ? the process of interfacing with B2B customers. Through it customers have the possibility? to check the progress of advertising campaigns, to request variations on how much? in publication, to insert requests for new campaigns and to manage accounting;

- HOTSPOT ? il processo che automatizza l?utilizzo, da parte degli utilizzatori, degli hotspot pubblici presenti sul territorio. esso gestisce la creazione dei nuovi utenti, autentica e traccia le connessioni, decide quale spot l?utente debba vedere in base alle preimpostazioni della campagna e al profilo utente, provvede ad aggiornare il registro delle visualizzazioni, si interfaccia con l?access point per la gestione dell?utente; - HOTSPOT? the process that automates the use by users of the public hotspots present in the area. it manages the creation of new users, authenticates and tracks connections, decides which commercial the user should see based on the campaign presets and user profile, updates the viewing register, interfaces with the access point for user management;

- REWIBI ? il processo che automatizza l?utilizzo, da parte dei clienti B2C. Esso autentica e traccia le connessioni, decide quali spot l?utente debba vedere in base alle preimpostazioni della campagna e al profilo utente, provvede ad aggiornare il registro delle visualizzazioni, si interfaccia con le apparecchiature di rete per la gestione dell?utente; - REWIBI? the process that automates use by B2C customers. It authenticates and tracks connections, decides which commercials the user should see based on the campaign presets and user profile, updates the viewing log, interfaces with network equipment for user management;

- REMOTE ? il processo che, tramite un?applicazione per smartphone, rende disponibile lo sblocco di una linea residenziale a distanza. Questo processo ? molto importante in quanto, se ci fossero apparecchiature collegate alla rete del cliente che necessitano di una connessione ad internet, e per qualche motivo non fosse presente nessuno in casa per visualizzare gli spot pubblicitari, tali apparecchiature non potrebbero comunicare con l?esterno. L?applicazione, invece, permette agli utenti di visualizzare gli spot e sbloccare la linea anche a distanza, come se fossero in casa; - REMOTE? the process which, via a smartphone application, makes remote unlocking of a residential line available. This process ? very important because, if there were equipment connected to the customer's network that required an internet connection, and for some reason there was no one at home to view the commercials, these equipment would not be able to communicate with the outside world. The application, however, allows users to view the commercials and unlock the line even remotely, as if they were at home;

- DEALER ? il processo che permette la gestione dei punti vendita. Essi possono gestire i loro clienti e gestire la contabilit?. - DEALER? the process that allows the management of points of sale. They can manage their customers and manage accounting.

Altre applicazioni di minore entit? sono presenti ma sono marginali. Other smaller applications? they are present but they are marginal.

Inoltre, la presente piattaforma utilizza come scrittura SQL (Structured Query Language) rappresentava da diversi processi consequenziali. Il primo processo viene richiamato dall'apparecchiatura mikrotik, Il diagramma principale 1 che richiama a sua volta altri quattro processi ovverosia: un flusso principale di visualizzazione spot, un processo che carica il profilo utente, un processo che seleziona lo spot da visualizzare, un processo che visualizza lo spot su dispositivo e un processo di aggiornamento archivio visualizzazioni. Furthermore, this platform uses SQL (Structured Query Language) as writing represented by several consequential processes. The first process is called by the mikrotik equipment, The main diagram 1 which in turn calls four other processes namely: a main flow of spot display, a process that loads the user profile, a process that selects the spot to be displayed, a process which displays the commercial on the device and a viewing archive update process.

La fig. 1 illustra un diagramma di flusso principale 1 The fig. 1 illustrates a main flowchart 1

La fig. 2 illustra un diagramma di flusso 2 caratterizzato dal fatto che una volta caricato il profilo utente avviene una richiesta SQL, se l?utente ? trovato si restituiscono i dati altrimenti viene visualizzata una pagina di errore. The fig. 2 illustrates a flowchart 2 characterized by the fact that once the user profile has been loaded, an SQL request occurs if the user is found, the data is returned otherwise an error page is displayed.

La fig. 3 illustra un diagramma di flusso 3 caratterizzato da selezione di spot da visualizzare: si caricano le campagne pubblicitarie, se non vengono trovate si restituisce errore altrimenti si carica il territorio di interesse nazionale sino al quartiere ed alla fine si restituisce il nome file dello spot; fin quando non viene caratterizzato il territorio secondo l?esatta ubicazione per iterazione il processo riporta al caricamento campagne. The fig. 3 illustrates a flow diagram 3 characterized by selection of commercials to display: the advertising campaigns are loaded, if they are not found an error is returned otherwise the territory of national interest is loaded up to the neighborhood and at the end the file name of the commercial is returned; until the territory is characterized according to the exact location by iteration the process returns to campaign loading.

La fig. 4 illustra 4 per la visualizzazione spot la procedura caratterizzata dall?aggiornamento del tempo trascorso dopo la pressione del tasto play, se il video non ? terminato viene riterato l?aggiornamento altrimenti se l?utente ha ?forzato? la visualizzazione il video riparte altrimenti se il video ? stato visualizzato completamente si ritorna al processo principale. The fig. 4 illustrates 4 for spot viewing the procedure characterized by the updating of the time elapsed after pressing the play button, if the video is not once finished, the update is repeated otherwise if the user has ?forced? viewing the video starts again otherwise if the video ? Once displayed completely you return to the main process.

La fig. 5 illustra un diagramma di flusso 5 caratterizzato dall?archivio delle visualizzazioni comprendente la scrittura SQL e suo successivo ritorno al processo principale dopo l?iterazione. The fig. 5 illustrates a flowchart 5 characterized by the view archive including the SQL writing and its subsequent return to the main process after the iteration.

Claims (5)

RIVENDICAZIONI 1. Piattaforma informatica per accesso automatico ad internet per navigazione tramite spot giornalieri caratterizzata da scrittura SQL (Structured Query Language) comprendente un processo principale (1) caratterizzata dai seguenti step cronologici: richiesta di visualizzazione spot pubblicitario, successivamente si carica il profilo utente (2), si seleziona lo spot da visualizzare (3) dopodich? si visualizza lo spot (4) ed infine avviene l?aggiornamento negli archivi di visualizzazione (5); se il tempo completato ? sufficiente secondo delle tempistiche prestabilite si avvia l?abilitazione alla navigazione altrimenti occorre ripetere la procedura fin quando la visualizzazione dello spot non ? avvenuta completamente.1. IT platform for automatic access to the internet for navigation through daily commercials characterized by SQL (Structured Query Language) writing including a main process (1) characterized by the following chronological steps: request to view commercial, subsequently loading the user profile (2 ), select the commercial to view (3) after which? the commercial is displayed (4) and finally the update takes place in the viewing archives (5); if the time completed ? sufficient according to the pre-established times the navigation enabling starts otherwise the procedure must be repeated until the advert is displayed. occurred completely. 2. Piattaforma secondo rivendicazione n.1 caratterizzata dal fatto che una volta caricato il profilo utente (2) avviene una richiesta SQL, se l?utente ? trovato si restituiscono i dati altrimenti viene visualizzata una pagina di errore.2. Platform according to claim n.1 characterized by the fact that once the user profile (2) has been loaded, an SQL request occurs if the user is found, the data is returned otherwise an error page is displayed. 3. Piattaforma secondo rivendicazione n. 1 caratterizzato da selezione di spot (3) da visualizzare: si caricano le campagne pubblicitarie, se non vengono trovate si restituisce errore altrimenti si carica il territorio di interesse nazionale sino al quartiere ed alla fine si restituisce il nome file dello spot; fin quando non viene caratterizzato il territorio secondo l?esatta ubicazione per iterazione il processo riporta al caricamento campagne.3. Platform according to claim no. 1 characterized by selection of commercials (3) to display: the advertising campaigns are loaded, if they are not found an error is returned otherwise the territory of national interest is loaded up to the neighborhood and at the end the file name of the commercial is returned; until the territory is characterized according to the exact location by iteration the process returns to campaign loading. 4. Piattaforma secondo rivendicazione n. 1 per la visualizzazione spot comprendente la procedura (4) caratterizzata dall?aggiornamento del tempo trascorso dopo la pressione del tasto play, se il video non ? terminato viene reiterato l?aggiornamento altrimenti se l?utente ha ?forzato? la visualizzazione il video riparte altrimenti se il video ? stato visualizzato completamente si ritorna al processo principale.4. Platform according to claim no. 1 for spot viewing including the procedure (4) characterized by the updating of the time elapsed after pressing the play button, if the video is not Once finished, the update is repeated, otherwise if the user has ?forced? viewing the video starts again otherwise if the video ? Once displayed completely you return to the main process. 5. Piattaforma secondo rivendicazione n. 1 caratterizzato dall?archivio delle visualizzazioni (5) comprendente la scrittura SQL e suo successivo ritorno al processo principale dopo l?iterazione. 5. Platform according to claim no. 1 characterized by the visualization archive (5) including the SQL writing and its subsequent return to the main process after the iteration.
IT202100022196A 2022-01-20 2022-01-20 IT202100022196A1 (en)

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Citations (7)

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EP1067470A2 (en) * 1999-07-07 2001-01-10 Netzero, Inc. Independent internet client object with ad display capabilities
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WO2014193209A1 (en) * 2013-05-31 2014-12-04 Omniup.Com Sarl Management of access to a wi-fi network
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Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1067470A2 (en) * 1999-07-07 2001-01-10 Netzero, Inc. Independent internet client object with ad display capabilities
US20080082402A1 (en) * 2006-09-19 2008-04-03 Paranormalresearch.Com Advertisement server for wireless access points
US20100106572A1 (en) * 2008-10-24 2010-04-29 Dell Products L.P. Access point advertising
US20100246486A1 (en) 2009-03-24 2010-09-30 Yu-Fan Lin Intelligent hotspot connection systems and methods
US20150341965A1 (en) 2009-07-17 2015-11-26 Datavalet Technologies Hotspot network access system and method
US20110302033A1 (en) * 2010-06-04 2011-12-08 Nhn Business Platform Corp. System and method for providing advertisement to wireless network service user
WO2014193209A1 (en) * 2013-05-31 2014-12-04 Omniup.Com Sarl Management of access to a wi-fi network

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* Cited by examiner, † Cited by third party
Title
JAMALUDDIN J ET AL: "Hotring advertising model for broadband hotspots", WIRELESS COMMUNICATIONS AND NETWORKING CONFERENCE, 2004. WCNC. 2004 IE EE ATLANTA, GA, USA 21-25 MARCH 2004, PISCATAWAY, NJ, USA,IEEE, vol. 4, 21 March 2004 (2004-03-21), pages 2064 - 2068, XP010708306, ISBN: 978-0-7803-8344-9, DOI: 10.1109/WCNC.2004.1311403 *

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