IL301249A - אוגמנטציה של פרסומות וידאו עם תוכן דינאמי מהאינטרנט - Google Patents
אוגמנטציה של פרסומות וידאו עם תוכן דינאמי מהאינטרנטInfo
- Publication number
- IL301249A IL301249A IL301249A IL30124923A IL301249A IL 301249 A IL301249 A IL 301249A IL 301249 A IL301249 A IL 301249A IL 30124923 A IL30124923 A IL 30124923A IL 301249 A IL301249 A IL 301249A
- Authority
- IL
- Israel
- Prior art keywords
- consumer
- video
- menu
- interactive
- advertisement
- Prior art date
Links
- 230000003416 augmentation Effects 0.000 title description 3
- 230000002452 interceptive effect Effects 0.000 claims description 61
- 238000000034 method Methods 0.000 claims description 41
- 238000013515 script Methods 0.000 claims description 26
- 230000003190 augmentative effect Effects 0.000 claims description 21
- 230000006870 function Effects 0.000 claims description 17
- 230000003993 interaction Effects 0.000 claims description 17
- 230000004044 response Effects 0.000 claims description 11
- 230000008569 process Effects 0.000 claims description 8
- 230000006399 behavior Effects 0.000 claims description 7
- 230000000007 visual effect Effects 0.000 claims 2
- 238000003860 storage Methods 0.000 description 21
- 238000004891 communication Methods 0.000 description 20
- 238000007726 management method Methods 0.000 description 20
- 238000010586 diagram Methods 0.000 description 12
- 230000009471 action Effects 0.000 description 11
- 238000012545 processing Methods 0.000 description 10
- 230000005540 biological transmission Effects 0.000 description 6
- 238000004590 computer program Methods 0.000 description 5
- 230000003287 optical effect Effects 0.000 description 5
- 230000008901 benefit Effects 0.000 description 4
- 238000012790 confirmation Methods 0.000 description 4
- 238000003491 array Methods 0.000 description 3
- 238000005516 engineering process Methods 0.000 description 3
- 230000033001 locomotion Effects 0.000 description 3
- 238000012552 review Methods 0.000 description 3
- 238000010079 rubber tapping Methods 0.000 description 3
- 238000006243 chemical reaction Methods 0.000 description 2
- 235000014510 cooky Nutrition 0.000 description 2
- 230000004048 modification Effects 0.000 description 2
- 238000012986 modification Methods 0.000 description 2
- 230000006855 networking Effects 0.000 description 2
- 238000005457 optimization Methods 0.000 description 2
- 230000002093 peripheral effect Effects 0.000 description 2
- 230000001902 propagating effect Effects 0.000 description 2
- 230000001502 supplementing effect Effects 0.000 description 2
- 238000012360 testing method Methods 0.000 description 2
- RYGMFSIKBFXOCR-UHFFFAOYSA-N Copper Chemical compound [Cu] RYGMFSIKBFXOCR-UHFFFAOYSA-N 0.000 description 1
- 241000238558 Eucarida Species 0.000 description 1
- 230000009118 appropriate response Effects 0.000 description 1
- 238000004364 calculation method Methods 0.000 description 1
- 238000010367 cloning Methods 0.000 description 1
- 238000004040 coloring Methods 0.000 description 1
- 230000000295 complement effect Effects 0.000 description 1
- 229910052802 copper Inorganic materials 0.000 description 1
- 239000010949 copper Substances 0.000 description 1
- 230000001419 dependent effect Effects 0.000 description 1
- 238000013461 design Methods 0.000 description 1
- 201000010099 disease Diseases 0.000 description 1
- 208000037265 diseases, disorders, signs and symptoms Diseases 0.000 description 1
- 238000009826 distribution Methods 0.000 description 1
- 229940079593 drug Drugs 0.000 description 1
- 239000003814 drug Substances 0.000 description 1
- 230000000694 effects Effects 0.000 description 1
- 230000001667 episodic effect Effects 0.000 description 1
- 238000011156 evaluation Methods 0.000 description 1
- 239000000835 fiber Substances 0.000 description 1
- 238000007667 floating Methods 0.000 description 1
- 230000006872 improvement Effects 0.000 description 1
- 230000010354 integration Effects 0.000 description 1
- 238000004519 manufacturing process Methods 0.000 description 1
- 230000007246 mechanism Effects 0.000 description 1
- 230000008520 organization Effects 0.000 description 1
- 230000002085 persistent effect Effects 0.000 description 1
- 238000003825 pressing Methods 0.000 description 1
- 230000003014 reinforcing effect Effects 0.000 description 1
- 238000009877 rendering Methods 0.000 description 1
- 230000002441 reversible effect Effects 0.000 description 1
- 239000004065 semiconductor Substances 0.000 description 1
- 230000003068 static effect Effects 0.000 description 1
- 230000008093 supporting effect Effects 0.000 description 1
- 208000024891 symptom Diseases 0.000 description 1
- 230000008685 targeting Effects 0.000 description 1
- 230000002123 temporal effect Effects 0.000 description 1
- 238000012546 transfer Methods 0.000 description 1
- 230000001960 triggered effect Effects 0.000 description 1
- 238000012800 visualization Methods 0.000 description 1
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44222—Analytics of user selections, e.g. selection of programs or purchase activity
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4782—Web browsing, e.g. WebTV
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
Landscapes
- Engineering & Computer Science (AREA)
- Signal Processing (AREA)
- Multimedia (AREA)
- Databases & Information Systems (AREA)
- Social Psychology (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Human Computer Interaction (AREA)
- Computer Networks & Wireless Communication (AREA)
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| PCT/US2020/061350 WO2022108588A1 (en) | 2020-11-19 | 2020-11-19 | Video advertisement augmentation with dynamic web content |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| IL301249A true IL301249A (he) | 2023-05-01 |
Family
ID=81709481
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| IL301249A IL301249A (he) | 2020-11-19 | 2020-11-19 | אוגמנטציה של פרסומות וידאו עם תוכן דינאמי מהאינטרנט |
Country Status (4)
| Country | Link |
|---|---|
| JP (1) | JP2023550360A (he) |
| CA (1) | CA3199704A1 (he) |
| IL (1) | IL301249A (he) |
| WO (1) | WO2022108588A1 (he) |
Family Cites Families (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US8219134B2 (en) * | 2006-12-13 | 2012-07-10 | Quickplay Media Inc. | Seamlessly switching among unicast, multicast, and broadcast mobile media content |
| US20200285376A1 (en) * | 2007-11-08 | 2020-09-10 | Content Directions Inc. (dba) Linkstorm | Apparatuses, methods and systems for hierarchical multidimensional information interfaces |
| US9237367B2 (en) * | 2013-01-28 | 2016-01-12 | Rhythmone, Llc | Interactive video advertisement in a mobile browser |
| US9852759B2 (en) * | 2014-10-25 | 2017-12-26 | Yieldmo, Inc. | Methods for serving interactive content to a user |
| US10021458B1 (en) * | 2015-06-26 | 2018-07-10 | Amazon Technologies, Inc. | Electronic commerce functionality in video overlays |
-
2020
- 2020-11-19 WO PCT/US2020/061350 patent/WO2022108588A1/en active Application Filing
- 2020-11-19 CA CA3199704A patent/CA3199704A1/en active Pending
- 2020-11-19 IL IL301249A patent/IL301249A/he unknown
- 2020-11-19 JP JP2023529003A patent/JP2023550360A/ja active Pending
Also Published As
| Publication number | Publication date |
|---|---|
| CA3199704A1 (en) | 2022-05-27 |
| JP2023550360A (ja) | 2023-12-01 |
| WO2022108588A1 (en) | 2022-05-27 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| JP6803427B2 (ja) | コンテンツトランザクションアイテムの動的バインド | |
| US9535577B2 (en) | Apparatus, method, and computer program product for synchronizing interactive content with multimedia | |
| Rowles | Mobile marketing: how mobile technology is revolutionizing marketing, communications and advertising | |
| AU2014324841B2 (en) | N-level replication of supplemental content | |
| JP6713414B2 (ja) | コンテンツプロビジョニングに関連付けられた関係をサポートする装置及び方法 | |
| US9336528B2 (en) | System and method for overlay advertising and purchasing utilizing on-line video or streaming media | |
| US20170185596A1 (en) | Trigger-based content presentation | |
| US10620804B2 (en) | Optimizing layout of interactive electronic content based on content type and subject matter | |
| US11610237B2 (en) | Augmenting web-based video media with security and authentication functionalities | |
| US9113215B1 (en) | Interactive advertising and marketing system | |
| US20240037601A1 (en) | Dismiss and follow up advertising | |
| US20160358231A1 (en) | Interactive video player | |
| IL301249A (he) | אוגמנטציה של פרסומות וידאו עם תוכן דינאמי מהאינטרנט | |
| US20230401634A1 (en) | Product card ecommerce purchase within short-form videos |