GB2519275A - Package navigation using contrasting graphics - Google Patents

Package navigation using contrasting graphics Download PDF

Info

Publication number
GB2519275A
GB2519275A GB201502710A GB201502710A GB2519275A GB 2519275 A GB2519275 A GB 2519275A GB 201502710 A GB201502710 A GB 201502710A GB 201502710 A GB201502710 A GB 201502710A GB 2519275 A GB2519275 A GB 2519275A
Authority
GB
United Kingdom
Prior art keywords
region
pointer
focal
pattern
complexity value
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
GB201502710A
Other versions
GB201502710D0 (en
Inventor
David Glen Biggs
Jennifer Lea Bacon
Akrit Malik
Susan Mary Oates
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Kimberly Clark Worldwide Inc
Kimberly Clark Corp
Original Assignee
Kimberly Clark Worldwide Inc
Kimberly Clark Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Kimberly Clark Worldwide Inc, Kimberly Clark Corp filed Critical Kimberly Clark Worldwide Inc
Publication of GB201502710D0 publication Critical patent/GB201502710D0/en
Publication of GB2519275A publication Critical patent/GB2519275A/en
Withdrawn legal-status Critical Current

Links

Classifications

    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D5/00—Rigid or semi-rigid containers of polygonal cross-section, e.g. boxes, cartons or trays, formed by folding or erecting one or more blanks made of paper
    • B65D5/42—Details of containers or of foldable or erectable container blanks
    • B65D5/4212—Information or decoration elements, e.g. content indicators, or for mailing
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D85/00—Containers, packaging elements or packages, specially adapted for particular articles or materials
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D77/00—Packages formed by enclosing articles or materials in preformed containers, e.g. boxes, cartons, sacks or bags
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65D—CONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D25/00—Details of other kinds or types of rigid or semi-rigid containers
    • B65D25/20—External fittings

Abstract

A package includes an outer structure having at least one display face having a pointer region and a focal region, wherein the pointer region has a pointer pattern having a pointer pattern complexity value and the focal region has a focal pattern having a focal pattern complexity value, wherein the difference between the pointer pattern complexity value and the focal pattern complexity value is at least 3 for measurements in millimeters. A portion of the pointer region points toward the focal region. The pointer region can have a first end and a second end, wherein the pointer region tapers from the second end to the first end, and wherein the first end is adjacent the focal region.
GB201502710A 2012-07-31 2013-07-29 Package navigation using contrasting graphics Withdrawn GB2519275A (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US13/562,984 US20140034538A1 (en) 2012-07-31 2012-07-31 Package Navigation Using Contrasting Graphics
PCT/IB2013/056230 WO2014020525A2 (en) 2012-07-31 2013-07-29 Package navigation using contrasting graphics

Publications (2)

Publication Number Publication Date
GB201502710D0 GB201502710D0 (en) 2015-04-01
GB2519275A true GB2519275A (en) 2015-04-15

Family

ID=50024426

Family Applications (1)

Application Number Title Priority Date Filing Date
GB201502710A Withdrawn GB2519275A (en) 2012-07-31 2013-07-29 Package navigation using contrasting graphics

Country Status (8)

Country Link
US (1) US20140034538A1 (en)
KR (1) KR20150051214A (en)
CN (1) CN104640782A (en)
AU (1) AU2013298191A1 (en)
BR (1) BR112015001603A2 (en)
GB (1) GB2519275A (en)
RU (1) RU2015104932A (en)
WO (1) WO2014020525A2 (en)

Families Citing this family (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
USD768475S1 (en) * 2014-03-28 2016-10-11 The Procter & Gamble Company Feminine hygiene article package
USD749942S1 (en) 2014-11-24 2016-02-23 Kimberly-Clark Worldwide, Inc. Set of package windows
CA2965366A1 (en) * 2014-12-09 2016-06-16 Edgewell Personal Care Brands, Llc Packaging scheme for a plurality of consumer goods
JP7217084B2 (en) 2017-01-30 2023-02-02 王子ホールディングス株式会社 Package of absorbent articles
USD836000S1 (en) * 2017-08-10 2018-12-18 The Procter & Gamble Company Product package for absorbent articles

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6520330B1 (en) * 1999-07-01 2003-02-18 The Procter & Gamble Company Package and consumer products therein having matched indicia
US20030127351A1 (en) * 2001-01-09 2003-07-10 Tsuyoshi Takahashi Information label for target user, and display package having the label
US20070267322A1 (en) * 2006-05-16 2007-11-22 Kazushige Kishida Packaged absorbent product having window on package
US20090120834A1 (en) * 2007-11-13 2009-05-14 Kimberly-Clark Worldwide, Inc. Sustainability in personal care product retailing
US20090127322A1 (en) * 2007-11-09 2009-05-21 Patricia Miller Gift Wrapping Material and Method
US20120016327A1 (en) * 2010-07-13 2012-01-19 Beth Goldman Mason Method OF Designing Graphics For Absorbent Articles

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7582075B2 (en) * 2006-08-24 2009-09-01 The Procter & Gamble Company Disposable absorbent article products with improved stages of development identification
US8136664B2 (en) * 2007-05-08 2012-03-20 The Procter And Gamble Company Package for consumer product
US20090012834A1 (en) * 2007-07-03 2009-01-08 Brian Fahey Compliance Management System

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6520330B1 (en) * 1999-07-01 2003-02-18 The Procter & Gamble Company Package and consumer products therein having matched indicia
US20030127351A1 (en) * 2001-01-09 2003-07-10 Tsuyoshi Takahashi Information label for target user, and display package having the label
US20070267322A1 (en) * 2006-05-16 2007-11-22 Kazushige Kishida Packaged absorbent product having window on package
US20090127322A1 (en) * 2007-11-09 2009-05-21 Patricia Miller Gift Wrapping Material and Method
US20090120834A1 (en) * 2007-11-13 2009-05-14 Kimberly-Clark Worldwide, Inc. Sustainability in personal care product retailing
US20120016327A1 (en) * 2010-07-13 2012-01-19 Beth Goldman Mason Method OF Designing Graphics For Absorbent Articles

Also Published As

Publication number Publication date
WO2014020525A2 (en) 2014-02-06
BR112015001603A2 (en) 2017-07-04
RU2015104932A (en) 2016-09-10
KR20150051214A (en) 2015-05-11
CN104640782A (en) 2015-05-20
US20140034538A1 (en) 2014-02-06
GB201502710D0 (en) 2015-04-01
WO2014020525A3 (en) 2014-04-24
AU2013298191A1 (en) 2015-02-19

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Legal Events

Date Code Title Description
WAP Application withdrawn, taken to be withdrawn or refused ** after publication under section 16(1)