GB2496143A - Greeting method where a stored video message is accessed using a barcode - Google Patents

Greeting method where a stored video message is accessed using a barcode Download PDF

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Publication number
GB2496143A
GB2496143A GB1118872.9A GB201118872A GB2496143A GB 2496143 A GB2496143 A GB 2496143A GB 201118872 A GB201118872 A GB 201118872A GB 2496143 A GB2496143 A GB 2496143A
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GB
United Kingdom
Prior art keywords
barcode
greeting
greetings
sender
personalised
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
GB1118872.9A
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GB201118872D0 (en
Inventor
Alison Julie Hobson
Christopher Michael Jeffries
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
JUST PEEL Ltd
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JUST PEEL Ltd
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Filing date
Publication date
Application filed by JUST PEEL Ltd filed Critical JUST PEEL Ltd
Priority to GB1118872.9A priority Critical patent/GB2496143A/en
Publication of GB201118872D0 publication Critical patent/GB201118872D0/en
Publication of GB2496143A publication Critical patent/GB2496143A/en
Withdrawn legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/70Information retrieval; Database structures therefor; File system structures therefor of video data
    • G06F16/78Retrieval characterised by using metadata, e.g. metadata not derived from the content or metadata generated manually
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/955Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/07User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail characterised by the inclusion of specific contents
    • H04L51/10Multimedia information
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/955Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • G06F16/9554Retrieval from the web using information identifiers, e.g. uniform resource locators [URL] by using bar codes
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06KGRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K19/00Record carriers for use with machines and with at least a part designed to carry digital markings
    • G06K19/06Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
    • G06K19/06009Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41Structure of client; Structure of client peripherals
    • H04N21/414Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/41407Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance embedded in a portable device, e.g. video client on a mobile phone, PDA, laptop

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  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Data Mining & Analysis (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Library & Information Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Information Transfer Between Computers (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

A video greeting method where: (a) a personalised video greeting from a sender is uploaded to a computer server (14) and is given a unique digital identifier prior to being held in a storage device (20, 14); (b) the digital identifier is converted to a barcode 36 which is printed on greetings material 34 that is physically delivered to a recipient designated by the sender; and (c) the recipient scans the barcode 36 and uses data contained therein to access the personalised video greeting from the computer server (30, 14, 20). The identifier may comprise a url leading to the greeting. The barcode may be scanned by a smart-phone or tablet computer 38, and may be a QR code 36. The greeting may be stored in different file formats, and the most suitable format downloaded to the recipients40 dvice.

Description

VIDEO GREETING SYSTEM USING BARCODE RECOGNITION
FIELD OF INVENTION
The present invention relates to the recording and delivery of greetings materials containing means that readily allow a recipient to access an associated personalised video message.
BACKGROUND OF THE INVENTION
Systems are known that allow a user to log on to a website service provider and purchase a greetings card that is subsequently printed and posted to the chosen recipient by the website service provider. The sender can sometimes add a personalised written greeting that will be printed on the card.
Systems are also known that allow a user (by similar means to that just described) to send a chosen recipient a greeting card that contains a DVD (or the like) having a personalised video message recorded thereon. However, the recipient needs a DVD player to view the message and the card typically needs to be packaged so as to avoid damage to the fragile DVD contained therein.
Camera phones have the potential to be used as mobile barcode scanners providing they can run appropriate software. In particular, smartphones are now ubiquitous; typically such phones can download "apps" that allow barcodes printed on articles or packaging etc. to be read. The barcode may contain a url that once read directs the phone to a particular webpage typically to view further information (such as operating instructions) on the article that has been scanned.
SUMMARY OF THE INVENTION
An objective of the present invention is to provide a video greetings system that avoids the need for recording and sending a DYD (or the like) to the recipient. A further aim is to provide a method where the recipient can view a personalised video greeting by using a mobile device that can read a barcode printed on greetings material, in order to access sender identifier information (such as a un address containing an identifier code). A further aim is to provide a method where a user can record andlor upload a video greeting that will be associated with tangible greetings material; the recording being made using a computer with a video camera or using a mobile device (such as a smartphone).
In one aspect the invention comprises a video greeting method wherein: (a) a personalised video greeting from a sender is uploaded to a first computer server and given a unique digital identifier prior to being held in a storage device; (b) said digital identifier is converted to a barcode which is printed on greetings material that is physically delivered to a recipient designated by the sender (c) a recipient of said greetings material scans said barcode and uses data contained only therein to access said personalised video greeting from said computer server.
Preferably, said unique digital identifier comprises a url which includes an alphanumeric code which is unique to said personalised video greeting.
Typically a smartphone or tablet computer with an internet connection is used to scan said barcode. The smartphone or tablet computer may comprise a software application that decodes the scairned barcode to obtain said unique digital identifier. Normally, the smartphone or tablet computer is used to view said personalised video greeting.
Preferably, the barcode is a QR barcode or a similar graphic image.
A second computer server may be used to generate said unique digital identifier. A third computer server may be used to hold said personalised video greeting and associated unique
I
digital identifier. A forth computer server may be used to provide access for said recipient and communicates with said storage device.
Preferably, prior to step (c) said personalised video greeting is replicated in at least two file formats. During step (c) the computer server may identify the particular smartphone or taNet computer model and downloads the personalised video greeting in the most suitable fonnat for that sniartphone or tablet computer.
The video greetings material preferably comprises a greeting card of some type such as a birthday!anniversary card, seasonal greeting card, thank you card, sympathy card etc. In a further aspect the invention comprises: greetings material with an associated personalised video greeting from a sender produced by: a sender uploading said video greeting to a first computer server; giving the video a unique digital identifier prior to it being held in a storage device; said digital identifier being converted to a barcode which is printed on said greetings material that is physically delivered to a recipient designated by the sender such that the recipient of said greetings material may scan said barcode and use the data contained only therein to access said personalised video greeting from said computer server. Preferably, the greetings material is a greetings card. Preferably, said unique digital identifier comprises a url which includes an alphanumeric code which is unique to said personalised video greeting. Typically a smartphone or tablet computer with an internet connection is used to scan said barcode. The smartphone or tablet computer may comprise a software application that decodes the scanned barcode to obtain said unique digital identifier. Normally, the smartphone or tablet computer is used to view said personalised video greeting. Preferably, the barcode is a QR barcode or a similar graphic image. Preferably, said personalised video greeting is replicated in at least two file formats.
The computer server may identify the particular smartphone or tablet computer model and downloads the personalised video greeting in the most suitable format for that smartphone
or tablet computer.
BRIEF DESCRIPTION OF THE DRAWINGS
Figure 1 depicts a system diagram showing the apparatus etc., employed by a preferred embodiment of the method of the invention during the sending phase; Figure 2 depicts a system diagram showing the apparatus etc., employed by a preferred embodiment of the method of the invention during the receiving phase; Figure 3 depicts a process flowchart for a preferred embodiment of the method of the invention; and FigLire 4 depicts an exall1ple (QR) barcode that can be printed on appropriate greetings material and that contains typical information required for the recipient to access a senders video greeting.
DETAILED DESCRIPTION OF A PREFERRED EMBODIMENT
FigLire I shows apparatus employed during the creation of a greeting card and a video message by a sender of the greetings. The sender will typically use a laptop, tablet or desktop computer (20) with either an integral or attached video camera (22). Alternatively, other equivalent devices niay used.
The sender will typically be directed to the website of the service provider by a search engine. The website homepage will typically offer a customised greeting card dispatch service that also has the option of attaching a personalised video greeting message. At an appropriate point in the sending phase the sender will be invited to pay for the service using e-commerce payment methods.
The website will offer the user a variety of greeting cards (such as birthday, thank you, seasonal, etc.) with either fixed and/or personalised word content. The user will be either be prompted to make a "live" video that will be uploaded to the main website server (24) of the sercice provider as it is recorded or to upload a previously recorded (by sender) video in one of several specified formats (see Table 2). On completion of this step a unique QR barcode (see Figure 4) is generated by a ftirther server (26) and a unique tag code contained therein is thereafter used by the system to identify that particular personalised video message. The dynamic QR code generating server (26) conmiunicates this unique QR barcode to the main website server (or servers) (24). Thus, the video message is assigned a unique tag code.
The tagged personalised video message is then converted to all formats that are compatible with generally used smartphones or tablet computers; for example mp4 (see Table 2). This may take place in the niain website server (24), or more preferably in a separate video conversion server (not shown). The resulting family of videos (in various formats) corresponding to the single uploaded video greeting all have the same recognition tag and are stored separately on a contact delivery network (30) server.
The final step in the sending phase is for the main web server (24) to send the personalised greeting card graphics together with the unique QR barcode either directly or via the dynamic code generating server (26) to a printer (32) where the greetings card is printed.
Importantly, every such greeting card will contain a printed QR barcode (see Figure 4) containing the information necessary to locate the retrieval server of the service provider (see below) and that also contains the unique identifier that has been used to tag the family of videos (as described above). The greetings card (34) is then delivered (by postal service etc.) to an address that was specified by the sender.
Figure 2 shows apparatus emp'oyed during the reading of a greeting card and a video message by a recipient of the greetings. When the recipient receives the personalised greeting card (34) he or she can listen to andlor download the personalised video message from the sender by scanning the QR barcode (36). This will normally be done using a smartphone or tablet computer (38) (or equivalent apparatus). The recipient may be advised in the card packaging to download any necessary software "app" necessary for reading the QR barcode. Thereafter, the recipient can access video messages he or she receives merely by using the smartphone or tablet computer to scan the QR barcode. The smartphone or tablet computer will read the QR barcode in order to identify a unique url that will allow the sniartphone or tablet computer to locate and connect with a mobile identification (retrieval) server (40) which will then identify the type of video format best suited for the particular smartphone or tablet computer. The video message is then downloaded to the recipient's srnartphone or tablet computer (38b) in this best suited format, either directly from the content delivery network server (30) (on which the family of videos is stored) or via the mobile identification (retrieval) server (40).
Example of Method
Figure 3 shows a flow diagram for a preferred embodiment of the method of the present invention. Table 1 provides an abbreviated description of each of the 15 steps.
The method comprises a sender phase (Steps 1-9) and a receiver phase (Steps 10-15).
Step I -A sender logs on to the service provider hoinepage.
Step 2 -The sender selects the type of greeting material required; typically a greeting card.
Having chosen the required type, style and format (from a selection of templates) for the greeting; the sender may be provided with the option of adding a personalised written greeting (to latter be printed on the greetings material). The sender provides a delivery address for the physical delivery of the greetings material.
Step 3 -The sender is prompted to record a live video or to upload a pre-recorded video file (in one of several pre-specified formats).
Step 4 -A computer is used to generate a unique tag code; this is preferably a two part alpha-numerical code, each part being generated independently. This coniputer will keep a record of every such tag code generated to ensure that the same code is never used twice.
Preferably each part of the tag code is generated by a completely random generation process. The unique tag code will be included in a url specifying the location of a download sever (see below) on the www. The url is then encoded in a barcode; preferably a QR barcode.
Step 5 -The uploaded or live recorded video greeting is assigned the unique tag code generated in Step 4. This can take place at any time after the unique tag code has been generated (see Step 4).
Step 6 -The greetings material (for example a greeting card) is printed as specified in Step 2 by the sender. In addition a unique barcode (as created in Step 4) is also printed on the greetings material (for example on the inside of a greetings card).
Step 7 -The greetings material from Step 6 is delivered (for example by regular postal services) to the recipient at the address (see Step 2) specified by the sender.
Step 8 -Following Step S the video greeting file is replicated in all formats commonly used by smartphones and tablet computers (and the like). Each replicate member of this family is assigned the unique tag code generated in Step 5.
Step 9 -The family of video greetings files (each with the same personalised video greeting) are stored so as to allow subsequent retrieval by a recipient.
Step 10 -The recipient (designated by the sender) opens and reads the card. The card contains instructions on how the unique bar-code can be read in order to view a personalised video greeting.
Step I -The recipient uses a smartphone or tablet computer (in fact any device that comprises a camera/scanner, software for barcode decoding, a processor linked to the www and means of downloading and viewing a video on a screen). To scan the unique barcode printed on the greetings material.
Step 12 -The barcode is decoded to access the un date created in Step 4.
Step 13 -The srnartphone or tablet computer logs on to the retrieval server to (via a www connection) to the specified url address on a retrieval server.
Step 14 -The retrieval server interrogates the srnartphone or tablet computer to identify a suitable file format(s) for downloading the personalised video greeting. Typically, this includes identifying the make, model and software version of the smartphone (or tablet computer).
Step 15 -The retrieval server then accesses the stored video greeting (Step 9) in the most appropriate format and streams this video greeting to the recipient smartphone or tablet computer.
Figure 4 shows an example of a barcode that can be printed on the greetings material. This QRbarcode contains the following (un) data/address: http://qr.funkypigeon.tv/?code=SHRX.LTKSTU This is a trnique address to a webpage that can only be accessed by the two part (randomly) generated code Sl-IRX (part 1) and LTKSTU (part 2) contained therein.
Table 1 -Summary of Steps of Figure 3
Ref. No. Step in Method 1 Sender logs on to provider website (Server 1) 2 Sender selects card format options and specifies delivery details 3 Sender records (live) video message or uploads prerecorded video 4 Server 2 generates unique barcode (QR) Sender video is given unique tag (from barcode) 6 Greeting card is printed with personalised greeting and unique barcode (QR) 7 Greeting card is delivered to recipient (e.g. by postal service) 8 Tagged video is replicated (Server 3) in "n' formats (mpeg4 etc) 9 Family of tagged videos (in different formats) archived and held on Server 4 Recipient opens card and reads 11 Recipient uses smartphone or like to scan barcode on card 12 Barcode decoded by smartphone software (app) to give url etc 13 Smartphone logs into retrieval server (Server 5) 14 Server 5 identifies most suitable format and retrieves video from Server 4 ServerS streams video to recipient in best format Table 2-Typical Family of Video Formats Deschption Container Format Video Size Video Video Audio Audio Audio Audio Format Codec Bitrate Frame Codec Bitrate Sample Channels Rate Rate Mobile Low (h263) 3gp h263 176x144 64k 7.5 nb-amr 7400 8000 1 Mobile Low (mp4) 3gp mpeg4 176x144 64k 7.5 nb-amr 7400 8000 1 Mobile High 3gp mpeg4 320x240 256k 15 aac 32k 22050 1 Mobile Low mp4 mpeg4 176x144 64k 7.5 aac 16k 8000 1 Mobile High mp4 mpeg4 320x240 300k 25 aac 128k 44100 1 Smartphone Low mp4 1ibx264 480x320 784k 25 aac 256k 44100 2 Smartphone High mp4 1ibx264 800x480 1024k 25 aac 256k 44100 I Tablet mp4 1ibx264 1024x768 1600k 25 aac 256k 44100 iPhonev3 mp4 1ibx264 480x320 784k 25 aac 256k 44100

Claims (1)

  1. <claim-text>CLAIMS1. A video greeting method wherein: (a) a personalised video greeting from a sender is uploaded to a first computer server (14) and given a unique digital identifier prior to being held in a storage device (20, 14); (b) said digital identifier is converted to a barcode which is printed on greetings material that is physically delivered to a recipient designated by the sender (c) a recipient of said greetings material scans said barcode and uses data contained therein to access said personalised video greeting from said computer server (30, 14, 20).</claim-text> <claim-text>2. A method according to Claim 1 wherein said unique digital identifier comprises a un which includes an alphanumeric code which is unique to said personalised video greeting.</claim-text> <claim-text>3. A method according to Claim 1 or 2 wherein a smartphone or tablet computer with an internet connection is used to scan said barcode.</claim-text> <claim-text>4. A method according to Claim 3 where the smartphone or tablet computer has a software application that decodes the scanned barcode to obtain said unique digital identifier 5. A method according to any preceding claim wherein the smartphone or tablet computer is used to view said personalised video greeting.6. A method according to any preceding claim wherein the barcode is a QR barcode.7. A method according to any preceding claim wherein a second computer server (16) is used to generate said unique digital identifier.8. A method according to any preceding claim wherein a third computer server (20) is used to hold said personalised video greeting and associated unique digital identifier.9. A method according to any preceding claim wherein a forth computer server (30) provides access for said recipient and communicates with said storage device (20, 14).10. A method according to any preceding claim wherein prior to step (c) said personalised video greeting is replicated in at least two file formats.11. A method according to Claim 10, as dependent upon any of claims 3 to 9 wherein, during step (c) the computer server (30, 14, 20) identifies the particular smartphone or tablet computer modeL and downloads the personalised video greeting in the most suitable format for that smartphone or tablet computer.12. Greetings materials produced according to the method of any of Claims I to 11.13. Greeting cards produced according to Claim 12.14. Greetings material with an associated personalised video greeting from a sender produced by: a sender uploading said video greeting to a first computer server (14); giving the video a unique digital identifier prior to it being held in a storage device (20, 14); said digital identifier being converted to a barcode which is printed on said greetings material that is physically delivered to a recipient designated by the sender such that the recipient of said greetings material may scan said barcode and use the data contained therein to access said personalised video greeting from said computer server (30, 14, 20).</claim-text>
GB1118872.9A 2011-11-01 2011-11-01 Greeting method where a stored video message is accessed using a barcode Withdrawn GB2496143A (en)

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20140325328A1 (en) * 2012-10-09 2014-10-30 Robert Dale Beadles Memory tag hybrid multidimensional bar-text code with social media platform
EP2916493A1 (en) * 2014-03-06 2015-09-09 Postex Platform B.V. Method and system for transmitting a message
NL2012762B1 (en) * 2014-05-06 2016-02-23 Sense Matters V O F Method for playing audio and/or video content in a communication system, a corresponding system as well as a media player device for operation in such a system.

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1054335A2 (en) * 1999-05-19 2000-11-22 Digimarc Corporation Methods and systems for controlling computers or linking to internet resources from physical and electronic objects
US20070260572A1 (en) * 2006-05-03 2007-11-08 Boucard John C Interactive data management system
JP2010250622A (en) * 2009-04-16 2010-11-04 Next Present:Kk Message card system

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1054335A2 (en) * 1999-05-19 2000-11-22 Digimarc Corporation Methods and systems for controlling computers or linking to internet resources from physical and electronic objects
US20070260572A1 (en) * 2006-05-03 2007-11-08 Boucard John C Interactive data management system
JP2010250622A (en) * 2009-04-16 2010-11-04 Next Present:Kk Message card system

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20140325328A1 (en) * 2012-10-09 2014-10-30 Robert Dale Beadles Memory tag hybrid multidimensional bar-text code with social media platform
EP2916493A1 (en) * 2014-03-06 2015-09-09 Postex Platform B.V. Method and system for transmitting a message
NL2012762B1 (en) * 2014-05-06 2016-02-23 Sense Matters V O F Method for playing audio and/or video content in a communication system, a corresponding system as well as a media player device for operation in such a system.

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