GB2443887A - Personalised video content distributed over peer-to-peer networks - Google Patents

Personalised video content distributed over peer-to-peer networks Download PDF

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Publication number
GB2443887A
GB2443887A GB0623082A GB0623082A GB2443887A GB 2443887 A GB2443887 A GB 2443887A GB 0623082 A GB0623082 A GB 0623082A GB 0623082 A GB0623082 A GB 0623082A GB 2443887 A GB2443887 A GB 2443887A
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United Kingdom
Prior art keywords
peer
video content
content
distributed over
personalised
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
GB0623082A
Other versions
GB0623082D0 (en
Inventor
Robert Vidar Bjarnason
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
STREAMBURST LMITED
Original Assignee
STREAMBURST LMITED
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by STREAMBURST LMITED filed Critical STREAMBURST LMITED
Priority to GB0623082A priority Critical patent/GB2443887A/en
Publication of GB0623082D0 publication Critical patent/GB0623082D0/en
Publication of GB2443887A publication Critical patent/GB2443887A/en
Withdrawn legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/20Information retrieval; Database structures therefor; File system structures therefor of structured data, e.g. relational data
    • G06F16/27Replication, distribution or synchronisation of data between databases or within a distributed database system; Distributed database system architectures therefor
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • G06F17/30283
    • G06F17/30867
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/06Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00Administration; Management
    • G06Q10/08Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L9/00Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols
    • H04L9/08Key distribution or management, e.g. generation, sharing or updating, of cryptographic keys or passwords

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • Economics (AREA)
  • Physics & Mathematics (AREA)
  • Strategic Management (AREA)
  • General Physics & Mathematics (AREA)
  • Databases & Information Systems (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Development Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Human Resources & Organizations (AREA)
  • Signal Processing (AREA)
  • Data Mining & Analysis (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Operations Research (AREA)
  • Quality & Reliability (AREA)
  • General Engineering & Computer Science (AREA)
  • Tourism & Hospitality (AREA)
  • Computer Security & Cryptography (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Accounting & Taxation (AREA)
  • Computing Systems (AREA)
  • Educational Administration (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

The invention concerns a method for enabling personalised video content downloads over peer-to-peer (P2P) distribution networks to Internet customers. The potential uses include: <SL> <LI>1. Delivery of personalised video content that includes the specific customer name as a part of the video content. <LI>2. Delivery of targeted video advertising to specific customers based on customer profiles and buying habits. </SL> The method may include a step for creating an individual watermark for specific customers. The downloaded content may be encrypted while being distributed over the peer-to-peer network.

Description

Personalised Video Content Distributed Over Peer-To-Peer Networks This
invention relates to a technology method that enables personalization of video content distributed over peer-to-peer networks to Internet customers.
Peer-to-peer networks in this context means an Internet based network of customers/peers that are all downloading the same content file at the same time and are distributing fragments of the content file directly between each other using peer-to-peer connections.
The potential use for this invention includes: 1. Delivery of personalised video content that includes the specific customer name as a part of the video content.
2. Delivery of targeted video advertising to specific customers.
Targeted advertisement in this context means a method where different video advertisements can be delivered to specific customers based on the cut-mer prcf!!c ad yiig haiiics.
When video content is distributed over peer-to-peer networks a key element that makes this method work is that the video content is identical for all customers/peers downloading the content. This is due to the technical nature of peer-to-peer methods requiring the downloaded content to be identical amongst all peers downloading. This limitation currently makes it impossible to personalise the downloaded video content for individual customers/peers in the peer-to-peer distribution network.
The invention solves this problem by distributing an activation software application along with encrypted video content downloaded over peer-to-peer networks.
* First the customer downloads content information from a regular Internet web server and then initiates the peer-to-peer download.
* After the video content has been fully downloaded over the peer-to-peer distribution network the customer starts the activation application, enters an activation key and the application contacts a server where an decryption key is downloaded.
* Then personalised video content is downloaded to the customer from a regular Internet server.
* Finally the video content is decrypted and the persorialised video content is spliced to the video content downloaded via the peer-to-peer network, the combined video file is watermarked and the video content is ready to be used by the customer.
Watermarking in this context means a method to add hidden information to video content in order to have the video content identifiable at a later date.
Figure 1 shows the technical activation steps as initiated by the Internet customer.
In figure 1, an Internet customer 1 downloads content from an Internet server 2 and from a peer-to-peer network 3. First the customer requests 4 information about the content 5 on the network and receives it 6. Next the Internet customer requests 7 an encrypted content file from the peer-to-peer network 8 and receives it 9. When the Internet customer has received the content he/she runs an activation application 10, then the Internet customer enters an activation code into the activation application 11 that has been delivered as a part of the content information 5. Next the activation application requests 12 a decryption key for the content 13 and receives it 14. Next the activation application requests 15 persorialised content, that can include the Internet customers name in a video clip and/or video advertisements 16, the personalised content is then received 17. Next the content is decrypted 18 using the decryption key 13. Then the decrypted video content and the personalised video content is spliced together into one video content file 19 and finally a watermark, using information from the content information 5, is added to the combined video content file 20.

Claims (5)

  1. Claims 1. A method for enabling personalised video content downloads
    over peer-to-peer Internet distribution networks.
  2. 2. A method for enabling personalised video content downloads over peer-to-peer Internet distribution networks according to claim 1, where customers have their names included at the beginning and the end of the downloaded video content.
  3. 3. A method for enabling personalised video content downloads over peer-to-peer Internet distribution networks according to claim 1, where targeted advertising can be included in the downloaded video content.
  4. 4. A method for enabling personalised video content downloads over peer-to-peer Internet distribution networks according to claim 1, that includes a step for creating an individual watermark for specific customers.
  5. 5. A method for enabling person!i:d videc cuLenc downloads over peer-to-peer Internet distribution networks according to claim 1, where downloaded content can be encrypted while being distributed over the peer-to-peer network.
GB0623082A 2006-11-17 2006-11-17 Personalised video content distributed over peer-to-peer networks Withdrawn GB2443887A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
GB0623082A GB2443887A (en) 2006-11-17 2006-11-17 Personalised video content distributed over peer-to-peer networks

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
GB0623082A GB2443887A (en) 2006-11-17 2006-11-17 Personalised video content distributed over peer-to-peer networks

Publications (2)

Publication Number Publication Date
GB0623082D0 GB0623082D0 (en) 2006-12-27
GB2443887A true GB2443887A (en) 2008-05-21

Family

ID=37605571

Family Applications (1)

Application Number Title Priority Date Filing Date
GB0623082A Withdrawn GB2443887A (en) 2006-11-17 2006-11-17 Personalised video content distributed over peer-to-peer networks

Country Status (1)

Country Link
GB (1) GB2443887A (en)

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2446021A (en) * 2007-01-27 2008-07-30 Streamburst Lmited Transaction fingerprint for video distributed over the internet
GB2446020A (en) * 2007-01-27 2008-07-30 Streamburst Lmited Personalised Video Content for Internet Distribution

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040148424A1 (en) * 2003-01-24 2004-07-29 Aaron Berkson Digital media distribution system with expiring advertisements
US20050203849A1 (en) * 2003-10-09 2005-09-15 Bruce Benson Multimedia distribution system and method
US20060064383A1 (en) * 2004-09-20 2006-03-23 Aaron Marking Media on demand via peering

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20040148424A1 (en) * 2003-01-24 2004-07-29 Aaron Berkson Digital media distribution system with expiring advertisements
US20050203849A1 (en) * 2003-10-09 2005-09-15 Bruce Benson Multimedia distribution system and method
US20060064383A1 (en) * 2004-09-20 2006-03-23 Aaron Marking Media on demand via peering

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2446021A (en) * 2007-01-27 2008-07-30 Streamburst Lmited Transaction fingerprint for video distributed over the internet
GB2446020A (en) * 2007-01-27 2008-07-30 Streamburst Lmited Personalised Video Content for Internet Distribution

Also Published As

Publication number Publication date
GB0623082D0 (en) 2006-12-27

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