GB0920193D0 - Cooperative measurement technique for the determination of internet web page exposure and viewing behavior - Google Patents

Cooperative measurement technique for the determination of internet web page exposure and viewing behavior

Info

Publication number
GB0920193D0
GB0920193D0 GBGB0920193.0A GB0920193A GB0920193D0 GB 0920193 D0 GB0920193 D0 GB 0920193D0 GB 0920193 A GB0920193 A GB 0920193A GB 0920193 D0 GB0920193 D0 GB 0920193D0
Authority
GB
United Kingdom
Prior art keywords
determination
web page
measurement technique
internet web
viewing behavior
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
GBGB0920193.0A
Other versions
GB2465477A (en
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
MCKNIGHT THOMAS R
Original Assignee
MCKNIGHT THOMAS R
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US12/605,881 external-priority patent/US20100121905A1/en
Application filed by MCKNIGHT THOMAS R filed Critical MCKNIGHT THOMAS R
Publication of GB0920193D0 publication Critical patent/GB0920193D0/en
Publication of GB2465477A publication Critical patent/GB2465477A/en
Withdrawn legal-status Critical Current

Links

Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H20/00Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/28Arrangements for simultaneous broadcast of plural pieces of information
    • H04H20/30Arrangements for simultaneous broadcast of plural pieces of information by a single channel
    • H04H20/31Arrangements for simultaneous broadcast of plural pieces of information by a single channel using in-band signals, e.g. subsonic or cue signal
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F11/00Error detection; Error correction; Monitoring
    • G06F11/30Monitoring
    • G06F11/34Recording or statistical evaluation of computer activity, e.g. of down time, of input/output operation ; Recording or statistical evaluation of user activity, e.g. usability assessment
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/31Arrangements for monitoring the use made of the broadcast services
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/37Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying segments of broadcast information, e.g. scenes or extracting programme ID
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/38Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space
    • H04H60/40Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast time
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04HBROADCAST COMMUNICATION
    • H04H60/00Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/56Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/59Arrangements characterised by components specially adapted for monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 of video

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Theoretical Computer Science (AREA)
  • General Engineering & Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Computer Hardware Design (AREA)
  • Quality & Reliability (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Multimedia (AREA)
  • Information Transfer Between Computers (AREA)
GB0920193A 2008-11-18 2009-11-18 Detecting display of content, such as a web page, using identifier codes Withdrawn GB2465477A (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US11590408P 2008-11-18 2008-11-18
US12/605,881 US20100121905A1 (en) 2008-10-24 2009-10-26 Visual Content Detection for Computer-Delivered Advertisement Exposure Measurements

Publications (2)

Publication Number Publication Date
GB0920193D0 true GB0920193D0 (en) 2010-01-06
GB2465477A GB2465477A (en) 2010-05-26

Family

ID=41565474

Family Applications (1)

Application Number Title Priority Date Filing Date
GB0920193A Withdrawn GB2465477A (en) 2008-11-18 2009-11-18 Detecting display of content, such as a web page, using identifier codes

Country Status (1)

Country Link
GB (1) GB2465477A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN114328072A (en) * 2020-10-09 2022-04-12 腾讯科技(深圳)有限公司 Exposure data acquisition method and device

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6108637A (en) * 1996-09-03 2000-08-22 Nielsen Media Research, Inc. Content display monitor
GB9818872D0 (en) * 1998-08-28 1998-10-21 Green Cathedral Limited Computer network information use monitoring
US7506355B2 (en) * 2002-11-22 2009-03-17 Microsoft Corporation Tracking end-user content viewing and navigation
ES2304882B1 (en) * 2007-04-10 2009-10-23 Vodafone España, S.A. METHOD AND SYSTEM OF DETECTION OF THE VISUALIZATION OF OBJECTS INSERTED IN WEB PAGES.

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN114328072A (en) * 2020-10-09 2022-04-12 腾讯科技(深圳)有限公司 Exposure data acquisition method and device

Also Published As

Publication number Publication date
GB2465477A (en) 2010-05-26

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Legal Events

Date Code Title Description
WAP Application withdrawn, taken to be withdrawn or refused ** after publication under section 16(1)