FI20002771A0 - Television broadcasting system and method of broadcasting television advertising - Google Patents

Television broadcasting system and method of broadcasting television advertising

Info

Publication number
FI20002771A0
FI20002771A0 FI20002771A FI20002771A FI20002771A0 FI 20002771 A0 FI20002771 A0 FI 20002771A0 FI 20002771 A FI20002771 A FI 20002771A FI 20002771 A FI20002771 A FI 20002771A FI 20002771 A0 FI20002771 A0 FI 20002771A0
Authority
FI
Finland
Prior art keywords
television
broadcasting
advertising
broadcasting system
television advertising
Prior art date
Application number
FI20002771A
Other languages
Finnish (fi)
Swedish (sv)
Other versions
FI20002771A (en
FI115186B (en
Inventor
Carina Stenvall
Antero Hoffman
Original Assignee
Alma Media Oyj
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Alma Media Oyj filed Critical Alma Media Oyj
Priority to FI20002771A priority Critical patent/FI115186B/en
Publication of FI20002771A0 publication Critical patent/FI20002771A0/en
Priority to AU2002219254A priority patent/AU2002219254A1/en
Priority to PCT/FI2001/001108 priority patent/WO2002051137A1/en
Publication of FI20002771A publication Critical patent/FI20002771A/en
Application granted granted Critical
Publication of FI115186B publication Critical patent/FI115186B/en

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/488—Data services, e.g. news ticker
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/236—Assembling of a multiplex stream, e.g. transport stream, by combining a video stream with other content or additional data, e.g. inserting a URL [Uniform Resource Locator] into a video stream, multiplexing software data into a video stream; Remultiplexing of multiplex streams; Insertion of stuffing bits into the multiplex stream, e.g. to obtain a constant bit-rate; Assembling of a packetised elementary stream
    • H04N21/23614—Multiplexing of additional data and video streams
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/236—Assembling of a multiplex stream, e.g. transport stream, by combining a video stream with other content or additional data, e.g. inserting a URL [Uniform Resource Locator] into a video stream, multiplexing software data into a video stream; Remultiplexing of multiplex streams; Insertion of stuffing bits into the multiplex stream, e.g. to obtain a constant bit-rate; Assembling of a packetised elementary stream
    • H04N21/23614—Multiplexing of additional data and video streams
    • H04N21/23617—Multiplexing of additional data and video streams by inserting additional data into a data carousel, e.g. inserting software modules into a DVB carousel
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/434—Disassembling of a multiplex stream, e.g. demultiplexing audio and video streams, extraction of additional data from a video stream; Remultiplexing of multiplex streams; Extraction or processing of SI; Disassembling of packetised elementary stream
    • H04N21/4348—Demultiplexing of additional data and video streams
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/435—Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/08—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H04N7/087—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only
    • H04N7/088—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital
    • H04N7/0882—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital for the transmission of character code signals, e.g. for teletext
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H04N5/45—Picture in picture, e.g. displaying simultaneously another television channel in a region of the screen

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Television Systems (AREA)
FI20002771A 2000-12-18 2000-12-18 Television broadcasting system and method of broadcasting television commercials FI115186B (en)

Priority Applications (3)

Application Number Priority Date Filing Date Title
FI20002771A FI115186B (en) 2000-12-18 2000-12-18 Television broadcasting system and method of broadcasting television commercials
AU2002219254A AU2002219254A1 (en) 2000-12-18 2001-12-17 Television broadcast system and method for broadcasting television commercials
PCT/FI2001/001108 WO2002051137A1 (en) 2000-12-18 2001-12-17 Television broadcast system and method for broadcasting television commercials

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
FI20002771 2000-12-18
FI20002771A FI115186B (en) 2000-12-18 2000-12-18 Television broadcasting system and method of broadcasting television commercials

Publications (3)

Publication Number Publication Date
FI20002771A0 true FI20002771A0 (en) 2000-12-18
FI20002771A FI20002771A (en) 2002-06-19
FI115186B FI115186B (en) 2005-03-15

Family

ID=8559739

Family Applications (1)

Application Number Title Priority Date Filing Date
FI20002771A FI115186B (en) 2000-12-18 2000-12-18 Television broadcasting system and method of broadcasting television commercials

Country Status (3)

Country Link
AU (1) AU2002219254A1 (en)
FI (1) FI115186B (en)
WO (1) WO2002051137A1 (en)

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
BR0203243A (en) * 2002-08-14 2004-05-18 Carlos Eduardo Bueno Netto System applied in the generation and reception of TV signal, aiming to retrieve relevant data contained in television advertisements.
US9166711B2 (en) * 2008-11-19 2015-10-20 Qurio Holdings, Inc. Method and system to influence a viewer to select a feed

Family Cites Families (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5606374A (en) * 1995-05-31 1997-02-25 International Business Machines Corporation Video receiver display of menu overlaying video
US5907366A (en) * 1996-04-02 1999-05-25 Digital Video Systems, Inc. Vertical blanking insertion device
JP4184436B2 (en) * 1996-10-16 2008-11-19 ジェムスター ディベロプメント コーポレイション Access to Internet data through a television system
WO1998048571A1 (en) * 1997-04-23 1998-10-29 Thomson Consumer Electronics, Inc. Control of video level by region and content of information displayed
DE19733016B4 (en) * 1997-07-31 2004-07-22 Grundig Ag TV with variable display of television picture and additional information
JP4139977B2 (en) * 1998-03-17 2008-08-27 ソニー株式会社 EPG receiving apparatus and method, and recording medium
JPH11341194A (en) * 1998-03-27 1999-12-10 Nippon Total Net Kk Information displaying device and information providing system using the same device
DE59812486D1 (en) * 1998-10-02 2005-02-17 Telcast International Filmprod Method for transmitting information to a screen
US6560777B2 (en) * 1999-04-07 2003-05-06 Webtv Networks, Inc. Broadcast enhancement trigger addressed to multiple uniquely addressed information resources
CN1182705C (en) * 1999-04-30 2004-12-29 汤姆森特许公司 Advertisement and tracking in a television apparatus

Also Published As

Publication number Publication date
AU2002219254A1 (en) 2002-07-01
FI20002771A (en) 2002-06-19
WO2002051137A1 (en) 2002-06-27
FI115186B (en) 2005-03-15

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