ES1131455U - Exhibiting zone to dispose in a vessel (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

Display area for disposing in a glass, glass that is composed of a base that extends into a contour, characterized in that it is arranged in the outer area of the contour, which is in whole or in part divided into a plurality of advertising spaces ( 2) delimited by lines (3), these advertising spaces (2) being carriers of information or advertising, and the strokes (3) and the information or advertising being made by means of a stamp that makes it possible to remain in the time of the trace (3) and of this information or publicity. (Machine-translation by Google Translate, not legally binding)

Description

DESCRIPTION

Exhibitor area to dispose in a glass.

Object of the invention. 5

This invention relates to an exhibition area to be arranged in a glass of those used to contain drinks intended for human consumption; said glass being composed of a glass or plastic material and with a base that extends in an outline, and that has appropriate dimensions for a person to hold him by said contour, and comprising in the outline a display area intended to carry advertising or information of one or more advertising companies

State of the art

 fifteen

Currently, vessels that contain different types of graphics or designs in their structure are widely known. The personalization of glasses for the restaurant where they are going to be used is frequent, being this typical in cider houses that commission the printing on the glass of their logo and commercial name.

 twenty

The invention ES 1 039 493 U shows a glass made of plastic material, its contour being formed by two complementary bodies that fit into each other and leave a space in the middle of both that configures a sealed compartment, a chamber, where a sheet of paper containing an ornamental or advertising detail. This system has the disadvantage of having to be made in plastic cups, its application being complicated in glass cups, and its manufacture with the composition of two superimposed bodies becomes complicated and expensive.

Utility Model ES 1 069 816 shows a point-of-use advertising support for glasses, consisting of a laminar body, made of paper, plastic or any other material that is incorporated into the outer contour of the glass as a strip, fitting this body laminate in the vessels that have a truncated conical shape, so that when introduced by its base, it adjusts to the body of the vessel and remains attached to it. To be discarded or replaced by another, the sheet will have to be slid down the one in use until the vessel is released.

 35

This advertising support has the disadvantage of having a very limited time of use, which is why it is called "punctual application", since the cardboard will tend to detach with the first wash of the glass.

Therefore, the technical problem that arises is the development of a vessel with a configuration 40 to arrange in its structure advertising or information of one or more advertisers. For this, it must be a glass of those existing in the market, without having to manufacture a new form or configuration, which is used by the consuming public in hospitality premises or other places of public access. And this advertising must be fixed in the glass so that it persists over time without its usual use, which involves washing and contacting its surface with drinks, can lead to the deterioration of this advertising.

Description of the invention

According to the invention, the display area is arranged in the outer contour of the vessel, said contour being defined for the purposes of this invention by the surface that extends from its base. The exhibition area can cover all or part of this contour, and is divided into a

plurality of advertising spaces that can be of the same or different shapes or sizes, spaces in which information or advertising of companies or institutions is included, according to the criteria and interests of the management company of this advertising. These spaces are delimited in the exhibition area of the contour of the glass by means of strokes, and the number of advertising spaces will depend on the number of advertisements, being able to have a single space when an advertiser 5 hires the entire exhibition area of the glass.

The delimitation of the spaces as well as the information or publicity present in them will be carried out by means of a stamping or engraving that prevents the deterioration of these lines that delimit the advertising spaces and the information or publicity contained in each of them. 10 This process will be carried out by known techniques, such as direct screen printing, vitrifiable decals, direct digital printing, or sublimation decals, requiring after drying a drying or firing phase, depending on the technology used to fix it .

 fifteen

In another embodiment, the display area is formed by a washing resistant adhesive, even the one made at high temperatures, which sticks to the contour of the vessel, and which presents in its configuration the characteristics of the invention already exposed.

In this way, the advertising spaces of the exhibition area can be delimited by strokes 20 of a given color, recording the background of the exhibition area with another color or colors that contrast with the strokes that delimit each advertising space. All this for the sake of the perfect vision of the information or publicity that can be presented in another color.

Description of the figures. 25

To complement the description that is being made and in order to facilitate the understanding of the characteristics of the invention, a set of drawings is attached to the present specification in which, for illustrative and non-limiting purposes, the following has been represented:

 30

- Figure 1 shows a view of the exhibition area delimited in advertising spaces, according to the invention.

- Figure 2 shows another possible delimitation of advertising spaces in the exhibition area that contains the glass. 35

.- Figure 3 is another option of the advertising spaces of the exhibition area that are presented, in this case, in the same forms but different dimensions.

.- Figure 4 is a view of a glass with the display area, according to the invention. 40

Preferred embodiment of the invention.

The display area (1), object of the invention, to be arranged in a vessel, shown in the figures, covers, in this embodiment, part of the contour of the vessel, in its outer part. The upper end 45 (4) of the contour of the vessel is free from publicity for health reasons, so that the user's lips do not have contact with any material or component that makes up the advertising.

Said exhibition area (1) is divided into advertising spaces (2), 50 of which can be presented fragmented in advertising spaces (2) or only part of this exhibition area (1). Said advertising spaces (2) are intended for the insertion of advertising or

information from third parties contracting with the vessel management company. It may be the case that the same company wishes to hire the entire exhibition area (1) for the insertion of its own advertising; in that case the glass will be presented without division of the exhibition area (1), appearing with a single advertising space (2).

 5

The delimitation of the exhibition area (1) will be done by means of strokes (3), which will divide the exhibition area (1) into advertising spaces (2) that can be of the same rectangular shapes, as in the case of Figure 3, but With different dimensions. Or in the same ways and same dimensions. Or in different ways, within the same exhibition area. Although not shown in the drawings, which appears in all of them the rectangular shape of the advertising spaces 10 (2), they can have different shapes: circular, rectangular, triangular, etc.

In this preferred embodiment, the display area (1) is divided into rectangular advertising spaces (2) and grouped into columns that have different dimensions. fifteen

Likewise, in this embodiment, the display area (1) is composed of a color that contrasts with the color of the stroke (3) that delimits the advertising spaces (2). Thus, in Figures 1 to 3 the line (3) is black and the display area (1) is white. In other cases the line is a light color, the display area (1) forming a dark color or color that contrasts with the line (3).

Although the drawings show the line (3) that delimits the advertising spaces (2) in a straight line, the line may not be straight, to delimit other types of advertising spaces (2).

 25

The information or advertising contained in the advertising spaces (2) may present any type of engraving: drawings, logos of companies or institutions, telephone numbers, information of the advertising management company to promote its contracting, etc .; It may also contain the QR code, which is a barcode that allows you to locate in the network of networks, pointing with a mobile phone towards this code, the Web page or any type of information 30 of the entity, company or institution advertiser.

In another embodiment the display area (1) will be presented by an adhesive vinyl that is resistant to washing, its surface being divided into advertising spaces (2) made by durable strokes (3), according to the invention. 35

Claims (7)

1.- Exhibitor area to have in a glass, glass that is composed of a base that extends in an outline, characterized in that it is arranged in the outer area of the contour, which is in whole or in part divided into a plurality of advertising spaces (2) delimited by strokes (3), 5 being these advertising spaces (2) bearers of information or advertising, and making the strokes (3) and information or advertising by means of a stamping that allows the permanence in time of the stroke (3 ) and this information or advertising. 2.-Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the advertising spaces (2) have equal shapes and dimensions. 3.- Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the advertising spaces (2) have the same shapes being their different dimensions.  fifteen 4.- Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the advertising spaces (2) have different shapes. 5.- Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the advertising spaces (2) are presented in rectangular form. twenty 6.- Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the advertising spaces (2) of the exhibition area (1) are grouped in columns that each of them presents, at least, an advertising space (2).  25 7.- Display area to be arranged in a glass, according to claim 1, characterized in that the display area (1) is presented in a color that contrasts with the color of the line (3) delimiting the advertising spaces (2). 8-Exhibitor area for disposing in a glass, according to claim 1, characterized in that the display area (1) is formed by a washing resistant adhesive. 9-Exhibitor area to be arranged in a glass, according to claim 1, characterized in that the display area (1) is formed by a vinyl.