ES1069676U - Advertising support (Machine-translation by Google Translate, not legally binding) - Google Patents

Abstract

Advertising support, which is specially designed to support the small sheets of printed paper that are distributed at street level with direct access to potential consumers, is characterized in that it consists of a flat body of transparent nature, preferably of plastic, in the that at least two compartments are defined, of which at least one of them houses inside the printed paper sheet carrying the advertising, while another such compartment houses a small gift. (Machine-translation by Google Translate, not legally binding)

Description

Advertising support

Object of the invention

The present invention relates to a support advertising, of the type of those destined to be distributed at the level of street, with the contest of distributors.

The object of the invention is to achieve that the support is accepted by the public and that your message reaches it Last, by awakening in it an interest that so far has not It occurs with this type of advertising.

Background of the invention

Within the wide range of realizations practices that exist for the consumer to get information about a particular product or service, one of the techniques of widespread use is the use of small sheets of printed paper, which are distributed by street deliverymen, delivering them directly to potential consumers.

This advertising system, which theoretically it should be effective, and that it was at first, has lost mostly its effectiveness due to its own profusion of so many consumers reject advertising when it is they offer, and many others, even receiving it, get rid of it without read it, which makes this type of support barely effective.

Description of the invention

The advertising support that the invention proposes, maintaining the basic idea of its distribution at street level, It is intended to arouse user interest and, consequently, that the advertising system is fully cash.

For this and more specifically the support that It is recommended to consist of a tubular and flattened, plastic body transparent or other similar material, in which at least they are defined two compartments, at least one of them intended to house in inside the sheet of paper constituting the element advertising, and at least in another one of them a small gift, which it can be of a very varied nature, such as a small dose of nuts, sweets, or the like, as well as inedible products such as balloons, or other gifts whose cost be assimilated by the advertising campaign.

In this way, the gift integrated into the advertising support will prevent it from being rejected by consumers, who will also see their interest in knowing who gives them and, as a consequence, will end up reading the message
advertising

Description of the drawings

To complement the description that is being performing and in order to help a better understanding of the characteristics of the invention, according to a preferred example of practical realization of it, is accompanied as part member of that description, a set of drawings where with illustrative and non-limiting nature, what has been represented next:

Figure 1.- Shows, according to a representation front elevation schematic, an advertising support made of according to the object of the present invention.

Figure 2.- Shows a sectional profile of the support of the previous figure.

Preferred Embodiment of the Invention

In view of the figures outlined you can be observed as the support that is recommended is constituted by means of two sheets (1 and 2), of transparent plastic or similar, elongated, in which through marginal and intermediate lines of heat sealed a plurality of compartments (3) are established, in alignment, specifically using a heat sealing line perimeter (4) and a series of transversal and intermediate lines (5).

At least one of these compartments (3) is intended to house within it an advertising sheet (6), which constitutes the true support of the information, at the same time as minus another of the compartments (3), preferably in position extreme, it is intended to house the small gift inside cited, such as nuts (7), represented in figures.

The compartments (3) intended to house respective sheets of printed paper (6), can be fully closed to prevent the loss of said sheets, or they can be opened by one of its lateral edges by interrupting the perimeter line (4) of heat-sealed, to facilitate the removal of the paper housed inside when there is any interest in this regard by the recipient of the advertising
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When there are several compartments (3) intended to house advertising sheets (6), as in the example represented in the figures, it is feasible that the support advertising is offered to potential extended consumers, as it appears in these figures, or folded on its lines intermediate heat sealing (5) and stabilized in such position by an elastic ring, a strip of adhesive paper or any Other stabilizing medium.

Claims (2)

1. Advertising support, which being specially designed to support the small sheets of printed paper that are distributed at street level with direct access to potential consumers, is characterized in that it consists of a flat body of a transparent nature, preferably of plastic, in the that at least two compartments are defined, of which at least one of them houses inside the printed paper sheet carrying the advertising, while another of such compartments houses a small gift. 2. Advertising support, according to claim 1, characterized in that while the container compartment of the aforementioned gift is closed perimeter, the other or the other compartments, the recipients of the printed paper, can also be perimetrically closed or open through one of its edges .