EP2572256A4 - Distributing content - Google Patents

Distributing content

Info

Publication number
EP2572256A4
EP2572256A4 EP11784221.1A EP11784221A EP2572256A4 EP 2572256 A4 EP2572256 A4 EP 2572256A4 EP 11784221 A EP11784221 A EP 11784221A EP 2572256 A4 EP2572256 A4 EP 2572256A4
Authority
EP
European Patent Office
Prior art keywords
distributing content
distributing
content
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP11784221.1A
Other languages
German (de)
French (fr)
Other versions
EP2572256A1 (en
Inventor
Ant Oztaskent
Yaroslav Volovich
Raimundo Mirisola
Nicholas S Arini
Simon M Rowe
Iain Merrick
Andrew Gildfind
Kyle Maddison
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Google LLC
Original Assignee
Google LLC
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Google LLC filed Critical Google LLC
Publication of EP2572256A1 publication Critical patent/EP2572256A1/en
Publication of EP2572256A4 publication Critical patent/EP2572256A4/en
Withdrawn legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/10—Services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0282—Rating or review of business operators or products
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/236—Assembling of a multiplex stream, e.g. transport stream, by combining a video stream with other content or additional data, e.g. inserting a URL [Uniform Resource Locator] into a video stream, multiplexing software data into a video stream; Remultiplexing of multiplex streams; Insertion of stuffing bits into the multiplex stream, e.g. to obtain a constant bit-rate; Assembling of a packetised elementary stream
    • H04N21/23614—Multiplexing of additional data and video streams
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/251—Learning process for intelligent management, e.g. learning user preferences for recommending movies
    • H04N21/252—Processing of multiple end-users' preferences to derive collaborative data
EP11784221.1A 2010-05-19 2011-05-19 Distributing content Withdrawn EP2572256A4 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US78344410A 2010-05-19 2010-05-19
PCT/US2011/037101 WO2011146688A1 (en) 2010-05-19 2011-05-19 Distributing content

Publications (2)

Publication Number Publication Date
EP2572256A1 EP2572256A1 (en) 2013-03-27
EP2572256A4 true EP2572256A4 (en) 2015-08-19

Family

ID=44992053

Family Applications (1)

Application Number Title Priority Date Filing Date
EP11784221.1A Withdrawn EP2572256A4 (en) 2010-05-19 2011-05-19 Distributing content

Country Status (4)

Country Link
EP (1) EP2572256A4 (en)
KR (1) KR20130121695A (en)
CA (1) CA2799965A1 (en)
WO (1) WO2011146688A1 (en)

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US10614504B2 (en) * 2016-04-15 2020-04-07 Walmart Apollo, Llc Systems and methods for providing content-based product recommendations
US10592959B2 (en) 2016-04-15 2020-03-17 Walmart Apollo, Llc Systems and methods for facilitating shopping in a physical retail facility

Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070118866A1 (en) * 2005-11-18 2007-05-24 Sbc Knowledge Ventures, L.P. System and method of communicating video content
US20080255952A1 (en) * 2000-11-28 2008-10-16 Navic Systems, Inc. Using viewership profiles for targeted promotion deployment

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8635649B2 (en) * 1996-12-19 2014-01-21 Gemstar Development Corporation System and method for modifying advertisement responsive to EPG information
US20020123928A1 (en) * 2001-01-11 2002-09-05 Eldering Charles A. Targeting ads to subscribers based on privacy-protected subscriber profiles
US8051444B2 (en) * 2008-06-02 2011-11-01 Intent IQ, LLC Targeted television advertisements selected on the basis of an online user profile and presented with television programs or channels related to that profile
US20100114707A1 (en) * 2008-11-04 2010-05-06 Yahoo! Inc. Real-time distribution of targeted advertisement and sponsored content

Patent Citations (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20080255952A1 (en) * 2000-11-28 2008-10-16 Navic Systems, Inc. Using viewership profiles for targeted promotion deployment
US20070118866A1 (en) * 2005-11-18 2007-05-24 Sbc Knowledge Ventures, L.P. System and method of communicating video content

Non-Patent Citations (1)

* Cited by examiner, † Cited by third party
Title
See also references of WO2011146688A1 *

Also Published As

Publication number Publication date
CA2799965A1 (en) 2011-11-24
KR20130121695A (en) 2013-11-06
WO2011146688A1 (en) 2011-11-24
EP2572256A1 (en) 2013-03-27

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Legal Events

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RA4 Supplementary search report drawn up and despatched (corrected)

Effective date: 20150717

RIC1 Information provided on ipc code assigned before grant

Ipc: H04N 21/81 20110101ALI20150713BHEP

Ipc: H04N 21/236 20110101ALI20150713BHEP

Ipc: G06F 3/00 20060101ALI20150713BHEP

Ipc: G06Q 30/02 20120101AFI20150713BHEP

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