EP2147514A4 - Method and system for audience measurement and targeting media - Google Patents
Method and system for audience measurement and targeting mediaInfo
- Publication number
- EP2147514A4 EP2147514A4 EP08748321A EP08748321A EP2147514A4 EP 2147514 A4 EP2147514 A4 EP 2147514A4 EP 08748321 A EP08748321 A EP 08748321A EP 08748321 A EP08748321 A EP 08748321A EP 2147514 A4 EP2147514 A4 EP 2147514A4
- Authority
- EP
- European Patent Office
- Prior art keywords
- audience measurement
- targeting media
- targeting
- media
- audience
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Withdrawn
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/61—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
- H04H60/66—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 for using the result on distributors' side
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T7/00—Image analysis
- G06T7/20—Analysis of motion
- G06T7/246—Analysis of motion using feature-based methods, e.g. the tracking of corners or segments
- G06T7/248—Analysis of motion using feature-based methods, e.g. the tracking of corners or segments involving reference images or patches
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
- G09F27/005—Signs associated with a sensor
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
- H04H60/31—Arrangements for monitoring the use made of the broadcast services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04H—BROADCAST COMMUNICATION
- H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
- H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
- H04H60/33—Arrangements for monitoring the users' behaviour or opinions
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/251—Learning process for intelligent management, e.g. learning user preferences for recommending movies
- H04N21/252—Processing of multiple end-users' preferences to derive collaborative data
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/262—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
- H04N21/26258—Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for generating a list of items to be played back in a given order, e.g. playlist, or scheduling item distribution according to such list
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
- H04N21/41415—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/422—Input-only peripherals, i.e. input devices connected to specially adapted client devices, e.g. global positioning system [GPS]
- H04N21/4223—Cameras
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
- H04N21/44213—Monitoring of end-user related data
- H04N21/44218—Detecting physical presence or behaviour of the user, e.g. using sensors to detect if the user is leaving the room or changes his face expression during a TV program
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T2207/00—Indexing scheme for image analysis or image enhancement
- G06T2207/10—Image acquisition modality
- G06T2207/10016—Video; Image sequence
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T2207/00—Indexing scheme for image analysis or image enhancement
- G06T2207/30—Subject of image; Context of image processing
- G06T2207/30196—Human being; Person
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T2207/00—Indexing scheme for image analysis or image enhancement
- G06T2207/30—Subject of image; Context of image processing
- G06T2207/30196—Human being; Person
- G06T2207/30201—Face
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T2207/00—Indexing scheme for image analysis or image enhancement
- G06T2207/30—Subject of image; Context of image processing
- G06T2207/30232—Surveillance
Landscapes
- Engineering & Computer Science (AREA)
- Signal Processing (AREA)
- Multimedia (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Health & Medical Sciences (AREA)
- General Health & Medical Sciences (AREA)
- Databases & Information Systems (AREA)
- Physics & Mathematics (AREA)
- Social Psychology (AREA)
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Accounting & Taxation (AREA)
- Computer Networks & Wireless Communication (AREA)
- Computing Systems (AREA)
- Computer Vision & Pattern Recognition (AREA)
- Entrepreneurship & Innovation (AREA)
- Human Computer Interaction (AREA)
- Game Theory and Decision Science (AREA)
- Oral & Maxillofacial Surgery (AREA)
- Economics (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- Testing, Inspecting, Measuring Of Stereoscopic Televisions And Televisions (AREA)
Applications Claiming Priority (3)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US92445107P | 2007-05-15 | 2007-05-15 | |
US12/037,792 US20090217315A1 (en) | 2008-02-26 | 2008-02-26 | Method and system for audience measurement and targeting media |
PCT/CA2008/000938 WO2008138144A1 (en) | 2007-05-15 | 2008-05-15 | Method and system for audience measurement and targeting media |
Publications (2)
Publication Number | Publication Date |
---|---|
EP2147514A1 EP2147514A1 (en) | 2010-01-27 |
EP2147514A4 true EP2147514A4 (en) | 2012-12-12 |
Family
ID=40001651
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
EP08748321A Withdrawn EP2147514A4 (en) | 2007-05-15 | 2008-05-15 | Method and system for audience measurement and targeting media |
Country Status (3)
Country | Link |
---|---|
EP (1) | EP2147514A4 (en) |
CA (1) | CA2687348A1 (en) |
WO (1) | WO2008138144A1 (en) |
Families Citing this family (9)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US9990651B2 (en) | 2010-11-17 | 2018-06-05 | Amobee, Inc. | Method and apparatus for selective delivery of ads based on factors including site clustering |
WO2013059844A1 (en) * | 2011-10-19 | 2013-04-25 | Steven Mark Levinsohn | Billboard exposure determining system and method |
KR20150100795A (en) | 2012-12-19 | 2015-09-02 | 팬픽스, 엘엘씨 | Image capture, processing and delivery at group events |
GB201314636D0 (en) | 2013-08-15 | 2013-10-02 | Realeyes Data Services Ltd | Method of collecting computer user data |
WO2015188253A1 (en) * | 2014-06-09 | 2015-12-17 | Atomic Reach Inc. | System and method for content intake, scoring and distribution |
EP3051810B1 (en) * | 2015-01-30 | 2021-06-30 | Nokia Technologies Oy | Surveillance |
US10692112B2 (en) * | 2016-06-28 | 2020-06-23 | International Business Machines Corporation | Display control system, method, recording medium and display apparatus network |
US11188944B2 (en) | 2017-12-04 | 2021-11-30 | At&T Intellectual Property I, L.P. | Apparatus and methods for adaptive signage |
US11455649B2 (en) * | 2017-12-06 | 2022-09-27 | Sensormatic Electronics, LLC | Dynamically changing a tag's displayed content responsive to an individual's proximity thereto |
Citations (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20030088832A1 (en) * | 2001-11-02 | 2003-05-08 | Eastman Kodak Company | Method and apparatus for automatic selection and presentation of information |
US20050038749A1 (en) * | 2001-12-21 | 2005-02-17 | Fitch Stephan J | Method, system and apparatus for media distribution and viewing verification |
US6873710B1 (en) * | 2000-06-27 | 2005-03-29 | Koninklijke Philips Electronics N.V. | Method and apparatus for tuning content of information presented to an audience |
US20050080671A1 (en) * | 1999-12-17 | 2005-04-14 | Giraud Stephen G. | Interactive promotional information communicating system |
EP1557810A2 (en) * | 2004-01-23 | 2005-07-27 | Sony United Kingdom Limited | Display |
EP1582965A1 (en) * | 2004-04-01 | 2005-10-05 | Sony Deutschland Gmbh | Emotion controlled system for processing multimedia data |
Family Cites Families (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
AU2002362145A1 (en) * | 2002-12-11 | 2004-06-30 | Nielsen Media Research, Inc. | Detecting a composition of an audience |
US7483975B2 (en) * | 2004-03-26 | 2009-01-27 | Arbitron, Inc. | Systems and methods for gathering data concerning usage of media data |
US20070271580A1 (en) * | 2006-05-16 | 2007-11-22 | Bellsouth Intellectual Property Corporation | Methods, Apparatus and Computer Program Products for Audience-Adaptive Control of Content Presentation Based on Sensed Audience Demographics |
-
2008
- 2008-05-15 EP EP08748321A patent/EP2147514A4/en not_active Withdrawn
- 2008-05-15 CA CA002687348A patent/CA2687348A1/en not_active Abandoned
- 2008-05-15 WO PCT/CA2008/000938 patent/WO2008138144A1/en active Application Filing
Patent Citations (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US20050080671A1 (en) * | 1999-12-17 | 2005-04-14 | Giraud Stephen G. | Interactive promotional information communicating system |
US6873710B1 (en) * | 2000-06-27 | 2005-03-29 | Koninklijke Philips Electronics N.V. | Method and apparatus for tuning content of information presented to an audience |
US20030088832A1 (en) * | 2001-11-02 | 2003-05-08 | Eastman Kodak Company | Method and apparatus for automatic selection and presentation of information |
US20050038749A1 (en) * | 2001-12-21 | 2005-02-17 | Fitch Stephan J | Method, system and apparatus for media distribution and viewing verification |
EP1557810A2 (en) * | 2004-01-23 | 2005-07-27 | Sony United Kingdom Limited | Display |
EP1582965A1 (en) * | 2004-04-01 | 2005-10-05 | Sony Deutschland Gmbh | Emotion controlled system for processing multimedia data |
Non-Patent Citations (1)
Title |
---|
See also references of WO2008138144A1 * |
Also Published As
Publication number | Publication date |
---|---|
EP2147514A1 (en) | 2010-01-27 |
CA2687348A1 (en) | 2008-11-20 |
WO2008138144A1 (en) | 2008-11-20 |
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Legal Events
Date | Code | Title | Description |
---|---|---|---|
PUAI | Public reference made under article 153(3) epc to a published international application that has entered the european phase |
Free format text: ORIGINAL CODE: 0009012 |
|
17P | Request for examination filed |
Effective date: 20091209 |
|
AK | Designated contracting states |
Kind code of ref document: A1 Designated state(s): AT BE BG CH CY CZ DE DK EE ES FI FR GB GR HR HU IE IS IT LI LT LU LV MC MT NL NO PL PT RO SE SI SK TR |
|
AX | Request for extension of the european patent |
Extension state: AL BA MK RS |
|
RAP3 | Party data changed (applicant data changed or rights of an application transferred) |
Owner name: MIRZA, HAROON FAYYAZ Owner name: MALIK SHAHZAD, ALAM Owner name: COGNOVISION SOLUTIONS INC. |
|
RAP1 | Party data changed (applicant data changed or rights of an application transferred) |
Owner name: COGNOVISION SOLUTIONS INC. |
|
DAX | Request for extension of the european patent (deleted) | ||
RAP1 | Party data changed (applicant data changed or rights of an application transferred) |
Owner name: INTEL CORPORATION |
|
A4 | Supplementary search report drawn up and despatched |
Effective date: 20121114 |
|
RIC1 | Information provided on ipc code assigned before grant |
Ipc: H04N 21/414 20110101ALI20121108BHEP Ipc: G06T 7/00 20060101ALI20121108BHEP Ipc: H04N 21/442 20110101ALI20121108BHEP Ipc: H04H 60/35 20080101ALI20121108BHEP Ipc: G06Q 30/02 20120101ALI20121108BHEP Ipc: H04N 21/4223 20110101ALI20121108BHEP Ipc: H04H 60/33 20080101AFI20121108BHEP Ipc: H04N 21/25 20110101ALI20121108BHEP Ipc: H04N 21/262 20110101ALI20121108BHEP Ipc: G06Q 30/00 20120101ALI20121108BHEP Ipc: G09F 27/00 20060101ALI20121108BHEP |
|
STAA | Information on the status of an ep patent application or granted ep patent |
Free format text: STATUS: THE APPLICATION HAS BEEN WITHDRAWN |
|
18W | Application withdrawn |
Effective date: 20130611 |