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EP2044564A4 - Advertising opportunity exchange system and method - Google Patents

Advertising opportunity exchange system and method

Info

Publication number
EP2044564A4
EP2044564A4 EP20070810434 EP07810434A EP2044564A4 EP 2044564 A4 EP2044564 A4 EP 2044564A4 EP 20070810434 EP20070810434 EP 20070810434 EP 07810434 A EP07810434 A EP 07810434A EP 2044564 A4 EP2044564 A4 EP 2044564A4
Authority
EP
Grant status
Application
Patent type
Prior art keywords
advertising
opportunity
exchange
system
method
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP20070810434
Other languages
German (de)
French (fr)
Other versions
EP2044564A2 (en )
Inventor
Konrad S Feldman
Paul Sutter
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Quantcast Corp
Original Assignee
Quantcast Corp
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce, e.g. shopping or e-commerce
    • G06Q30/02Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
EP20070810434 2006-07-20 2007-07-13 Advertising opportunity exchange system and method Withdrawn EP2044564A4 (en)

Priority Applications (2)

Application Number Priority Date Filing Date Title
US49079206 true 2006-07-20 2006-07-20
PCT/US2007/015983 WO2008010954A3 (en) 2006-07-20 2007-07-13 Advertising opportunity exchange system and method

Publications (2)

Publication Number Publication Date
EP2044564A2 true EP2044564A2 (en) 2009-04-08
EP2044564A4 true true EP2044564A4 (en) 2010-12-22

Family

ID=38957289

Family Applications (1)

Application Number Title Priority Date Filing Date
EP20070810434 Withdrawn EP2044564A4 (en) 2006-07-20 2007-07-13 Advertising opportunity exchange system and method

Country Status (6)

Country Link
EP (1) EP2044564A4 (en)
JP (1) JP2009545026A (en)
KR (1) KR20090037892A (en)
CN (1) CN101490706A (en)
CA (1) CA2657925A1 (en)
WO (1) WO2008010954A3 (en)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20120136728A1 (en) * 2010-11-30 2012-05-31 Brightroll, Inc. Networked advertisement exchange

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5717923A (en) * 1994-11-03 1998-02-10 Intel Corporation Method and apparatus for dynamically customizing electronic information to individual end users
US5974398A (en) * 1997-04-11 1999-10-26 At&T Corp. Method and apparatus enabling valuation of user access of advertising carried by interactive information and entertainment services
US6324519B1 (en) * 1999-03-12 2001-11-27 Expanse Networks, Inc. Advertisement auction system
US20050193020A1 (en) * 1999-12-13 2005-09-01 Roy Shkedi Descriptive-profile mercantile method

Family Cites Families (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6973436B1 (en) * 1998-12-31 2005-12-06 Almond Net, Inc. Method for transacting an advertisement transfer

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5717923A (en) * 1994-11-03 1998-02-10 Intel Corporation Method and apparatus for dynamically customizing electronic information to individual end users
US5974398A (en) * 1997-04-11 1999-10-26 At&T Corp. Method and apparatus enabling valuation of user access of advertising carried by interactive information and entertainment services
US6324519B1 (en) * 1999-03-12 2001-11-27 Expanse Networks, Inc. Advertisement auction system
US20050193020A1 (en) * 1999-12-13 2005-09-01 Roy Shkedi Descriptive-profile mercantile method

Also Published As

Publication number Publication date Type
WO2008010954A3 (en) 2009-04-02 application
JP2009545026A (en) 2009-12-17 application
CA2657925A1 (en) 2008-01-24 application
EP2044564A2 (en) 2009-04-08 application
WO2008010954A2 (en) 2008-01-24 application
KR20090037892A (en) 2009-04-16 application
CN101490706A (en) 2009-07-22 application

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