EP0628328A1 - Win indicator particularly for promotional uses - Google Patents

Win indicator particularly for promotional uses Download PDF

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Publication number
EP0628328A1
EP0628328A1 EP94108452A EP94108452A EP0628328A1 EP 0628328 A1 EP0628328 A1 EP 0628328A1 EP 94108452 A EP94108452 A EP 94108452A EP 94108452 A EP94108452 A EP 94108452A EP 0628328 A1 EP0628328 A1 EP 0628328A1
Authority
EP
European Patent Office
Prior art keywords
win
water
constituted
indicator according
insoluble material
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
EP94108452A
Other languages
German (de)
English (en)
French (fr)
Inventor
Marcello Cividini
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
BRAIN Srl
Original Assignee
BRAIN Srl
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by BRAIN Srl filed Critical BRAIN Srl
Publication of EP0628328A1 publication Critical patent/EP0628328A1/en
Withdrawn legal-status Critical Current

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Classifications

    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F23/00Advertising on or in specific articles, e.g. ashtrays, letter-boxes
    • AHUMAN NECESSITIES
    • A63SPORTS; GAMES; AMUSEMENTS
    • A63FCARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F3/00Board games; Raffle games
    • A63F3/06Lottos or bingo games; Systems, apparatus or devices for checking such games
    • A63F3/065Tickets or accessories for use therewith
    • A63F3/0685Tickets or accessories for use therewith having a message becoming legible after a chemical reaction or physical action has taken place, e.g. applying pressure, heat treatment, spraying with a substance, breaking microcapsules

Definitions

  • the present invention relates to a win indicator particularly for promotional purposes.
  • win indicators mainly used in operations aimed at promoting the sale of certain products, are known; they are based on the principle of concealing the winning message and on the possibility for the consumer to remove this concealment only after purchasing the product with which the indicator is associated.
  • win indicators constituted by a message, printed directly on the package of the product to be promoted or on a ticket placed inside the package of the product, which is concealed by means of a paint removable by abrasion or by washing with water or appropriate solvents.
  • win indicators are constituted by messages simply printed on pieces of paper or cardboard placed inside the package of the product to be promoted.
  • a principal aim of the present invention is to provide a new win indicator in which the win or no-win is displayed with a surprising effect.
  • a particular object of the invention is to provide a win indicator for stimulating the curiosity of the consumer so as to be particularly effective in its use as a promotional vehicle.
  • Another object of the invention is to provide a win indicator that is simple to manufacture and can be produced at a modest cost.
  • Another object of the invention is to provide a win indicator ensuring an excellent concealment of the winning message.
  • a win indicator characterized in that it is constituted by a tablet that includes a body made of a water-insoluble material, which bears win or no-win indications, and is embedded inside a body made of water-soluble material.
  • the win indicator according to the invention is substantially constituted by a tablet that includes a body 2 made of a water-insoluble material, which bears win or no-win indications, and is embedded inside a body 3 made of water-soluble material.
  • the body 3 is constituted by an effervescent substance.
  • the win or no-win indications can be constituted by messages printed directly on the body 2 made of non-soluble material or can be constituted by the color proper of the body 2, by providing a win-indicating body 2 that has a different color from that of other bodies 2 indicating instead a failed win attempt.
  • the body 2 can be made so that it floats, for example by using a material that has a lower relative density than water, or by providing a cavity inside said body 2.
  • body 3 and the body 2 can both have any shape according to the requirements.
  • the win indicator according to the invention is evident from what has been described and illustrated; it is particularly evident that in order to obtain the win or no-win indication it is sufficient to introduce the indicator 1 into water, as illustrated particularly in figures 3 and 4, so as to make the body 3 dissolve gradually, revealing the body 2 with the associated win indication.
  • the indicator according to the invention fully achieves the intended aim, since by virtue of its particular structure it ensures the desired surprise effect that is a decisive prerogative for the success of win indicators.
  • Another advantage is that it conceals with absolute safety, by means of the body made of water-soluble material, the body that bears the win or no-win indication.
  • An additional advantage is constituted by the extremely low production costs of the win indicator according to the invention.
  • the materials employed may be any according to the requirements and the state of the art.

Landscapes

  • Engineering & Computer Science (AREA)
  • Chemical & Material Sciences (AREA)
  • Chemical Kinetics & Catalysis (AREA)
  • Multimedia (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Printing Methods (AREA)
  • Investigating Or Analyzing Non-Biological Materials By The Use Of Chemical Means (AREA)
  • Measuring Or Testing Involving Enzymes Or Micro-Organisms (AREA)
EP94108452A 1993-06-09 1994-06-01 Win indicator particularly for promotional uses Withdrawn EP0628328A1 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
ITMI930478 IT230269Y1 (it) 1993-06-09 1993-06-09 Dispositivo rivelatore di vincita, particolarmente per impieghi promozionali
ITMI930478U 1993-06-09

Publications (1)

Publication Number Publication Date
EP0628328A1 true EP0628328A1 (en) 1994-12-14

Family

ID=11365342

Family Applications (1)

Application Number Title Priority Date Filing Date
EP94108452A Withdrawn EP0628328A1 (en) 1993-06-09 1994-06-01 Win indicator particularly for promotional uses

Country Status (2)

Country Link
EP (1) EP0628328A1 (it)
IT (1) IT230269Y1 (it)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2537517A (en) * 2016-05-12 2016-10-19 Hcg London Ltd Lottery Token and method of drawing a lottery

Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
AU6401965A (en) * 1966-09-14 1968-03-14 Improvements in or relating to advertising and sales promotion systems
FR1573397A (it) * 1967-06-29 1969-07-04
US3542180A (en) * 1968-03-22 1970-11-24 David A Segal Coin or token actuated vending device and dissolvable token therefore
FR2105616A5 (en) * 1970-09-15 1972-04-28 Bendano Paule Soap bar - contg advertising article
FR2304970A1 (fr) * 1975-03-18 1976-10-15 Ferrer Marcel Procede publicitaire pour la vente du pain, viennoiserie, patisserie, sans augmentation du prix pour la clientele
BE882701A (fr) * 1980-04-09 1980-07-31 S P R L Amplikart P V B A Moyens de promotion, consistant a ajouter aux produits a promouvoir les chiffres du jeu de lotto
US4289790A (en) * 1980-02-25 1981-09-15 General Foods France S.A. Sizzling and crunchy chocolate candy

Patent Citations (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
AU6401965A (en) * 1966-09-14 1968-03-14 Improvements in or relating to advertising and sales promotion systems
FR1573397A (it) * 1967-06-29 1969-07-04
US3542180A (en) * 1968-03-22 1970-11-24 David A Segal Coin or token actuated vending device and dissolvable token therefore
FR2105616A5 (en) * 1970-09-15 1972-04-28 Bendano Paule Soap bar - contg advertising article
FR2304970A1 (fr) * 1975-03-18 1976-10-15 Ferrer Marcel Procede publicitaire pour la vente du pain, viennoiserie, patisserie, sans augmentation du prix pour la clientele
US4289790A (en) * 1980-02-25 1981-09-15 General Foods France S.A. Sizzling and crunchy chocolate candy
BE882701A (fr) * 1980-04-09 1980-07-31 S P R L Amplikart P V B A Moyens de promotion, consistant a ajouter aux produits a promouvoir les chiffres du jeu de lotto

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2537517A (en) * 2016-05-12 2016-10-19 Hcg London Ltd Lottery Token and method of drawing a lottery
GB2537517B (en) * 2016-05-12 2017-07-19 Hcg London Ltd Lottery Token and method of drawing a lottery
WO2017194771A1 (en) * 2016-05-12 2017-11-16 Hcg London Limited Lottery token and method of drawing a lottery

Also Published As

Publication number Publication date
ITMI930478U1 (it) 1994-12-09
IT230269Y1 (it) 1999-06-02
ITMI930478V0 (it) 1993-06-09

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