DK0909507T3 - Reklame ved TV-transmission - Google Patents

Reklame ved TV-transmission

Info

Publication number
DK0909507T3
DK0909507T3 DK97929637T DK97929637T DK0909507T3 DK 0909507 T3 DK0909507 T3 DK 0909507T3 DK 97929637 T DK97929637 T DK 97929637T DK 97929637 T DK97929637 T DK 97929637T DK 0909507 T3 DK0909507 T3 DK 0909507T3
Authority
DK
Denmark
Prior art keywords
broadcast advertising
advertising
broadcast
Prior art date
Application number
DK97929637T
Other languages
English (en)
Inventor
Peter Magnusson
Leif Bengtsson
Original Assignee
Telia Ab
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Telia Ab filed Critical Telia Ab
Application granted granted Critical
Publication of DK0909507T3 publication Critical patent/DK0909507T3/da

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/222—Studio circuitry; Studio devices; Studio equipment
    • H04N5/262—Studio circuits, e.g. for mixing, switching-over, change of character of image, other special effects ; Cameras specially adapted for the electronic generation of special effects
    • H04N5/272—Means for inserting a foreground image in a background image, i.e. inlay, outlay
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/08—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/162—Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165—Centralised control of user terminal ; Registering at central
DK97929637T 1996-06-20 1997-05-27 Reklame ved TV-transmission DK0909507T3 (da)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
SE9602503A SE506544C2 (sv) 1996-06-20 1996-06-20 Anordning och metod för generering av digitala reklamskyltar
PCT/SE1997/000870 WO1997049236A1 (en) 1996-06-20 1997-05-27 Advertisement at tv-transmission

Publications (1)

Publication Number Publication Date
DK0909507T3 true DK0909507T3 (da) 2004-08-16

Family

ID=20403147

Family Applications (1)

Application Number Title Priority Date Filing Date
DK97929637T DK0909507T3 (da) 1996-06-20 1997-05-27 Reklame ved TV-transmission

Country Status (7)

Country Link
US (1) US6208387B1 (da)
EP (1) EP0909507B1 (da)
DE (1) DE69728877T2 (da)
DK (1) DK0909507T3 (da)
NO (1) NO322959B1 (da)
SE (1) SE506544C2 (da)
WO (1) WO1997049236A1 (da)

Families Citing this family (23)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
DE19905843A1 (de) * 1999-02-12 2000-08-17 Alcatel Sa Verfahren zur digitalen Übertragung von komprimierten Fernsehsignalen
US7230653B1 (en) * 1999-11-08 2007-06-12 Vistas Unlimited Method and apparatus for real time insertion of images into video
SE0002440D0 (sv) 2000-06-28 2000-06-28 Virtutech Ab Interpreter
WO2002076097A1 (en) * 2001-03-20 2002-09-26 Intellocity Usa, Inc. Video combiner
US20050081239A1 (en) * 2001-05-11 2005-04-14 Denizen Llc Method and system for producing program-integrated advertisements
US6859936B2 (en) 2001-05-11 2005-02-22 Denizen Llc Method and system for producing program-integrated commercials
US7231651B2 (en) * 2001-06-18 2007-06-12 Ta-Ching Pong System and method for insertion and modification of advertisements
US7206434B2 (en) * 2001-07-10 2007-04-17 Vistas Unlimited, Inc. Method and system for measurement of the duration an area is included in an image stream
US20030202124A1 (en) * 2002-04-26 2003-10-30 Alden Ray M. Ingrained field video advertising process
GB0220138D0 (en) * 2002-08-30 2002-10-09 Kaydara Inc Matte extraction using fragment processors
US8732239B2 (en) * 2003-10-02 2014-05-20 Hong Kong Applied Science And Technology Research Institute Co., Ltd. System and method for providing multimedia wireless messages across a broad range and diversity of networks and user terminal display equipment
US20070160123A1 (en) * 2006-01-11 2007-07-12 Gillespie Richard P System for isolating an object in a broadcast signal
GB2437575A (en) * 2006-04-27 2007-10-31 Andrew Peter Phelan Audience-specific image display
US8254684B2 (en) * 2008-01-02 2012-08-28 Yahoo! Inc. Method and system for managing digital photos
US8098881B2 (en) * 2008-03-11 2012-01-17 Sony Ericsson Mobile Communications Ab Advertisement insertion systems and methods for digital cameras based on object recognition
US8069081B2 (en) * 2008-09-23 2011-11-29 Microsoft Corporation Targeted advertising using object identification
US9699503B2 (en) 2010-09-07 2017-07-04 Opentv, Inc. Smart playlist
US10210160B2 (en) 2010-09-07 2019-02-19 Opentv, Inc. Collecting data from different sources
US8949871B2 (en) 2010-09-08 2015-02-03 Opentv, Inc. Smart media selection based on viewer user presence
JP5944904B2 (ja) 2010-09-20 2016-07-05 フラウンホーファーゲゼルシャフト ツール フォルデルング デル アンゲヴァンテン フォルシユング エー．フアー． 風景の背景と前景とを区別する方法、及び風景の画像において背景を置き換える方法
US10089550B1 (en) 2011-08-17 2018-10-02 William F. Otte Sports video display
DE102011122621A1 (de) * 2011-12-30 2013-07-04 Deutsche Telekom Ag System und Verfahren zur Wiedergabe von ersten Wiedergabedaten und wenigstens zweiten Wiedergabedaten, Computerprogramm und Computerprogrammprodukt
KR102154204B1 (ko) * 2013-10-24 2020-09-09 삼성전자주식회사 전자장치 및 전자장치의 광고데이터 제공방법

Family Cites Families (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5155591A (en) * 1989-10-23 1992-10-13 General Instrument Corporation Method and apparatus for providing demographically targeted television commercials
US5319455A (en) 1990-09-28 1994-06-07 Ictv Inc. System for distributing customized commercials to television viewers
JP3166173B2 (ja) * 1991-07-19 2001-05-14 プリンストン エレクトロニック ビルボード，インコーポレイテッド 選択および挿入された標章を有するテレビ表示
US5231494A (en) 1991-10-08 1993-07-27 General Instrument Corporation Selection of compressed television signals from single channel allocation based on viewer characteristics
IL108957A (en) * 1994-03-14 1998-09-24 Scidel Technologies Ltd Video sequence imaging system
IL110573A (en) * 1994-08-04 1998-10-30 Orad Hi Tec Systems Ltd Video transmission device and method
DE69602515T2 (de) * 1995-06-16 2000-03-02 Princeton Video Image Inc Vorrichtung und verfahren zur echtzeiteinblendung in videobilder unter verwendung von adaptiver okklusion mit einem synthetischen referenzbild
US5808695A (en) * 1995-06-16 1998-09-15 Princeton Video Image, Inc. Method of tracking scene motion for live video insertion systems
US5892554A (en) * 1995-11-28 1999-04-06 Princeton Video Image, Inc. System and method for inserting static and dynamic images into a live video broadcast
US5953077A (en) * 1997-01-17 1999-09-14 Fox Sports Productions, Inc. System for displaying an object that is not visible to a camera

Also Published As

Publication number Publication date
NO322959B1 (no) 2006-12-18
SE9602503D0 (sv) 1996-06-20
DE69728877T2 (de) 2005-04-21
US6208387B1 (en) 2001-03-27
EP0909507A1 (en) 1999-04-21
DE69728877D1 (de) 2004-06-03
SE506544C2 (sv) 1998-01-12
SE9602503L (sv) 1997-12-21
NO985777L (no) 1999-02-17
NO985777D0 (no) 1998-12-10
EP0909507B1 (en) 2004-04-28
WO1997049236A1 (en) 1997-12-24

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