DE4119016A1 - LETTER FOR PROMOTIONAL PURPOSES - Google Patents

Abstract

The publicity letter (100) has an inner part (101) and an outer part (102). The outer part (102) and the inner part (101) each have two flaps (outer flaps 104 and 105 and inner flaps 107 and 108, respectively), which can each be folded relative to one another about a fold line (primary fold line 106 and 109 respectively). The inner flaps (107; 108) are each adjoined, on the edge remote from their fold line (109), by an additional (secondary) flat section (111; 112), between which and the associated inner flap there is a second fold line (secondary fold line, 113; 114). The secondary fold lines (113; 114) are oriented parallel to the fold line (109) of the inner flaps. At least adjacent to the secondary fold lines (113; 114), the additional flat section (111; 112) of each of the inner flaps (107; 108) is connected to the neighbouring outer flap (104; 105). A removal part (103) is arranged in the interior of the inner part (101). On the inner part (101) there is a removal aperture (115) which is matched to the removal part (103), in respect of its dimensions and its arrangement, such that when the outer flaps (104; 105) are folded apart, entailing the folding apart of the inner flaps (107; 108), the removal part (103) emerges at least partially from the removal aperture (115) and can then be removed completely therefrom. <IMAGE>

Description

There are sales letters that have an outer part and an inner part have, the outer part having the shape of two wings, which unfolded along a common folded edge and can be folded again. The inner part has these sales letters also the shape of two wings, the at least partially along a common fold edge can be unfolded. The common fold edge the inner wing and the common rebate edge of the outer wing have turned away from each other. From the wings of the inner part everyone is off one of their common folded edge swept area with the adjacent wing of the Glued on the outside. Each wing of the inner part shows in the vicinity of the glue point, d. H. the connection place another with the neighboring outer wing Fold up, which is parallel to their common fold is aimed.

If the outer wings of such a sales letter are apart can be folded, the inside will be at the same time wings unfolded. Depending on whether the length of the Inner wing between their common fold and the fold in the vicinity of the glue point larger, equal or less than the distance from the common fold of the Outer wing to the fold in the neighborhood of the Glue point of the inner wing, there are various Ways in which such letters open up. If that mentioned ratio is greater than 1, the outside Open the wing up to the extended position in which it is in a common level. The inner wings rise like a ridge roof over the joint rebate edge on the outside wing. The ridge height depends on how much that  Numerical ratio deviates from the value 1. If the numerical ver ratio 1, both the outer wings and unfold the inner wings to the extended position. If the number ratio is less than 1, the Fold out the outer wing only until the inside wings have reached their extended position.

All of these embodiments are for promotional purposes the outside of the inner wings and from the outer wings of the that section of the surface that is different from the Folded edge next to the glue point of the inner wing up to extends free edge of the outer wing. Add to that the Outer surfaces of the outer wing. The one between the inner wings and the surface sections they cover on the Surface sections located on the inside of the outer wing can only be used to a very limited extent for advertising purposes, because these surface sections in the open folded state of the sales letter from the inner wings more or less covered. The possible uses These sales letters are therefore limited to a ver relatively small area compared to the actually existing total area of the outer wing and Inner wing. The advertising effect of these letters is therefore more in that such advertising letters through the automatic opening fold the inner wing when unfolding the outside wings address the play instinct of the receiver. These However, advertising letters do not contain any part of the letter that becomes obscured can be persisted and then on its own for any purposes are used and e.g. B. as an order note, reply card, order card, etc. to the letter mail transmitter can be returned.

The invention has for its object a sales letter, which is equipped with external parts and internal parts that when unfolding the outer parts unfolded together  be designed in such a way that it has information content these parts can be used further offers.

This task is accomplished through a sales letter with the Features specified claim 1 solved.

With the removal part there is an additional part of the letter the one that can be used in different ways. The Extraction part that is in the folded state of the advertising Briefes is housed in the inner part, by the Removal opening on the inner part to a more or less largely pushed out of the removal opening when the wings of the outer part are opened and the Wing of the inner part in the opposite direction be folded because of the distance of the common Rebate the inner wing and the common rebate of the outside wing is reduced. Then the removal part can be completely remove from it without further notice. This process, that namely the removal part from the inner part more or Stepping out less far draws the attention of the Letter recipient towards the removal part and speaks his Play drive and thereby increases the readiness of the letter recipient to grasp the removal part and complete it pull out. This in turn also increases the Willingness of the letter recipient, the removal part in the to use the meaning intended by the mail sender, for example as an order form or order card fill and send back to the sender.

Various configurations of the Sales letter and its individual parts indicated by the different options for manufacturing and / or for the use of the individual parts and the resultant can be reached.  

With the configuration according to claim 2 is a very simple and correspondingly cheap to manufacture outer part created.

An embodiment according to claim 3 enables the outside to produce part from two initially separate blanks, according to the material used and their appearance and also largely according to their noticeable properties can be different.

By an embodiment according to claim 4, an outer part and at the same time also a sales letter with a margin created in which the outer wing and also the inner wing can be easily opened even if the sales letter is stapled in a folder or stapler. The same applies also for an embodiment according to claim 5, wherein by the Use of initially separate cuts for the outside part the merging of the parts can be facilitated. It also includes the use of blanks below different types possible, e.g. B. the use of a Cutting that is difficult or impossible to fold. At the training according to claim 6 or 7, the removal part in the adhesive-free area of the narrow surfaces strips are pushed in and around the corresponding Be made to measure wider.

In an embodiment according to claim 8, the inner part very simple design and therefore very simple and light to manufacture. Form in the embodiment according to claim 9 the narrow areas adjoining the primary fold stripes with their adhesive-free in the middle Longitudinal section and the one adjoining on both sides and with each other glued lengths a guide for the Extraction part, especially in the event that the extraction part has such a width that it is already folded flat inner part down to the adhesive free area of the narrow area strips  extends. The same applies to a configuration according to Claim 10 or 11. Regarding good management of the Ent This also applies to some of the design Claim 12 and 13, wherein the inner part additionally with the binding margin of the outer part is connected. The good leadership the removal part is also designed according to Claim 14 or 15 achieved in the two separate Zu cuts can be used for the inner part. At a Embodiment according to claim 16 are similar relationships given, the outer part of two separate Zu cuts is made. Continuing education after Claim 17 results in a very strong permanent connection between inner part and outer part.

In an embodiment according to claim 18 forms the inside part of the core of the sales letter, on which the ever Outer wings made from a single blank are glued, creating the outer part.

With the configuration according to claim 19 or 20, the Discharge opening either a larger width or it surrounding areas are shortened so that the removal part easier to slide through or easier to grasp and from can be pulled out.

In an embodiment according to claim 22 by Recess on the binding margin of the inner part also the poss created the removal part right into the area of the binding margin.

By an embodiment according to claim 22 are different possibilities of designing the removal opening for created the removal part, especially when the Aus formation of the removal opening as a simple slot through the Additional slots for moving and removing the removal part is facilitated. This also applies to further training Claim 23.  

An embodiment according to claim 25 results in versatile Possible uses and uses for removal part.

By an embodiment according to claim 26 is an advertising letter created, which after its completion without any Restriction is capable of being sent by post and is nevertheless from Receiver can be easily opened by just the Tear edge strip is separated. That applies in a similar way Way for an embodiment according to claim 27, wherein the Inner part is not included in the tear strips. The Refinements according to claims 28 and 29 result in advertising letters with asymmetrical inner part, which due to this unusual training the incentive is increased to deal with the sales letter.

In an embodiment according to claim 30, the removal part in the tear strips on the outer part and / or on Inner part included, after removing the Tear-off edge strip is independent and therefore without can be removed from the inner part. The Einbe drawing of the removal part in the tear-off edge strip improves the position of the removal part at the manufacturer position of the sales letter. That applies even more to one Embodiment according to claim 31, in which the removal part with a kind of tear-off edge strips also in the outside margin part and / or the inner part is included. Through the special training of the perforation used there nevertheless a simple and easy removal of the removal part guaranteed.

In an embodiment according to claim 32, the parts hang of the sales letter in the common right from the start Cut together so that they do not consist of individual parts must be gathered. The sales letter is created in a kind of wrapping or fan fold process. By a  Embodiment according to claim 33 are the same manufacturer methods of application and use of the withdrawal part increased significantly. This applies in particular especially also for an embodiment according to claim 34.

Even in an embodiment according to claim 35, the Her position of the sales letter facilitated, whereby it through the Tear off the tear strip that is otherwise present a trimming in one after the production Condition occurs in which it can be unfolded immediately can. This is especially true for the types of distribution without Postage considered.

In the following the invention based on several in the Drawing illustrated embodiments closer explained. Show it:

Figures 1 to 6 each a perspective view of different basic forms of the sales letter with the outer part, inner part and removal part in a partially opened state.

Figs. 7 to 9 each show a perspective view of the inner part of the advertising letter according to Figure 6, in various stages of manufacturing.

Fig. 10 to 30 each a perspective view of another basic shape of the advertising letter, in a partly is folded out state;

FIG. 31 shows a perspective view of the inner part of an embodiment modified in relation to the advertising letter according to FIG. 27, in an intermediate stage of production;

Figure 32 is a perspective view of an advertising letter, with respect to the previously listed advertising letters abge converted embodiments of its parts, in an intermediate stage of manufacture.

Fig. 33 is a perspective view of the inner part and the removal part of a further modified form of leadership, in the initial state;

Fig. 34 is a perspective view of the parts of the advertising letter of Figure 33, in a partially opened state.

FIG. 35 is an end view of the inner part and the removal part according to FIG. 34;

Fig. 36 is an end view of a comparison with FIG 33 to FIG 35 modified inner part together with a removal part, in a partially unfolded state..;

FIG. 37 is an end view of the inner part and the withdrawal part of Figure 36, in the folded state.

FIG. 38 shows a perspective view of an inner part modified with respect to FIG. 36 with associated removal part, in the initial state;

Fig. 39 and 40 each a perspective view of the inner part and the withdrawal part of Figure 38, in a folded or unfolded state.

Fig. 41 was a plan view of an inner part in the exit;

Figure 41a and 41b is a fragmentary plan view of each displayed on a partial area of the inner part according to Fig. 41.;

FIG. 42 is a perspective view of the inner part according to FIG. 41 with the removal part, in a partially opened state;

FIG. 43 is a perspective view of the individual parts of an advertising letter, in exploded view;

FIG. 44 is a perspective view of one another approached parts of the advertising letter according to Fig. 43;

FIG. 45 shows a perspective view of the parts of the advertising letter according to FIG. 43 which are even closer together;

Fig. 46 is a perspective view of the individual parts of an advertising letter, in exploded view;

FIG. 47 is a perspective view of one another approaching individual parts of the advertising letter according to Fig. 46;

FIG. 48 shows a perspective view of a removal part modified compared to FIG. 46;

Fig. 49 is a perspective view of the individual parts of the sales letter approached with the receiving part according to Fig. 48;

Figure 50a to 50c are perspective view of an outer part and an inner part or a withdrawal part for a promotional letter, in a partially unfolded state.

FIG. 51 is a perspective view of the advertising letter according to Figure 50a Figure 50c, in an intermediate stage of manufacture..;

FIG. 52 is a perspective view of the individual parts of an outer part;

FIG. 53 is a perspective view of the outer part of the items of Figure 52, in the initial state.

FIG. 54 is a perspective view of the outer part according to FIG. 53, in a partially folded state;

Figure 55a to 55c are perspective view of an outer part and an inner part or a withdrawal part for a promotional letter, in a partially unfolded state.

56 is a perspective view of the advertising letter from the individual parts of Figure 55A Figure 55c, in an intermediate stage of manufacture...;

Figure 57a to 57c are perspective view of an outer part and an inner part or a withdrawal part for a promotional letter, in a partially unfolded state.

FIG. 58 is a perspective view of the advertising letter from the individual parts of Figure 57A Figure 57c, in an intermediate stage of manufacture..;

Figure 59a is a perspective view of an outer part, folded in partial state.

Figure 59b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 59a, in the initial state..;

FIG. 60 shows a perspective view of the inner part according to FIG. 59b, in a partially folded state;

... 61 is a perspective view of the outer member of Figure 59a and the inner part and the withdrawal part of Figure 60 combined, in an intermediate stage of manufacture;

FIG. 62a and 62bje a perspective view of an outer part and an inner part with removal part, in an intermediate stage of manufacture;

.. FIG. 63 is a perspective view of the outer member of Figure 62a and the inner member with the withdrawal section of Figure 62b, combined together at an intermediate stage of manufacture;

FIG. 64a and 64b are perspective view of an outer part and an inner part with removal part, in an intermediate stage of manufacture;

United Fig 65 is a perspective view of the outer member of Figure 64a and the inner member with the withdrawal section of Figure 64b with each other, in an intermediate stage of manufacture...;

Figure 66a and 66b are perspective view of an outer part and an inner part with removal part, in an intermediate stage of manufacture.

Fig united 67 is a perspective view of the outer member of Figure 66a and the inner member with the withdrawal section of Figure 66b with each other, in an intermediate stage of manufacture...;

Figure 68a is a perspective view of an outer part, in a partially collapsed state.

Figure 68b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 68a, in the initial state..;

FIG. 69 is a perspective view of the inner member of Figure 68b, folded in partial state.

... Combines a perspective view of the outer member of Figure 68a and the inner part and the withdrawal part of Figure 69 with each other Figure 70, in an intermediate stage of manufacture;

Figure 71a is a perspective view of an outer part, folded in partial state.

Figure 71b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 71a, in the initial state..;

FIG. 72 is a perspective view of the inner member of Figure 71b, folded in partial state.

... Combines a perspective view of the outer member of Figure 71a and the inner part and the withdrawal part of Figure 72 with each other Figure 73, in an intermediate stage of manufacture;

Figure 74a is a perspective view of an outer part, folded in partial state.

Figure 74b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 74a, in the initial state..;

FIG. 75 shows a perspective view of the inner part according to FIG. 74b, in the partially folded state; FIG.

United Fig 76 is a perspective view of the outer member of Figure 74a and the inner part and the withdrawal part of Figure 75 with each other, in an intermediate stage of manufacture...;

Figure 77a is a perspective view of an outer part, folded in partial state.

Figure 77b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 77a, in the initial state..;

FIG. 78 is a perspective view of the inner member of Figure 77b, folded in partial state.

... Combines a perspective view of the outer member of Figure 77a and the inner part and the withdrawal part of Figure 78 with each other Figure 79, in an intermediate stage of manufacture;

Figure 80a is a perspective view of an outer part, in a partially collapsed state.

FIG. 80b is a perspective view of an inner part and a removal part for the outer part according to FIG. 80a, in the initial state;

Combined 81 is a perspective view of the outer member of Figure 80a and the inner part and the withdrawal part of Figure 80b with each other, in an intermediate stage of manufacture...;

Figure 82a is a perspective view of an outer part, folded in partial state.

Figure 82b is a perspective view of an inner part and a withdrawal part for the outer part of Figure 82a, in the initial state..;

United Fig 83 is a perspective view of the outer member of Figure 82a and the inner part and the withdrawal part of Figure 82b with each other, in an intermediate stage of manufacture...;

Fig. 84 and 85 each a perspective view of an advertising letter, with initially contiguous outer part, inner part and withdrawal part in various intermediate stages of manufacture;

FIGS. 86 and 87 each show a perspective view of a sales letter with an initially coherent outer part, inner part and removal part, in different intermediate stages of manufacture;

Fig. 88 is a perspective view of a sales letter with initially coherent outer part, inner part and removal part, in an intermediate stage of the position;

Fig. 89 and 90 each a perspective view of a modified partial area of the advertising letter according to FIG. 88th

As shown in the example of the advertising letter 100 ( FIG. 1), the advertising letters consist of an outer part 101 , an inner part 102 and a removal part 103 . In addition, there may be other parts in individual cases, which are then dealt with separately.

In the following, some basic forms of the construction of the advertising letters are explained using the exemplary embodiments in FIGS . 1 to 6 and FIGS. 10 to 30. As far as not all individual parts and their mode of operation are explained separately in later dealt with exemplary embodiments, it can be assumed that the above explanations then apply in the same way or at least analogously.

The outer part 101 has two wings, which are referred to as outer wings 104 and 105 in the following, for better differentiation from other parts. These two outer wings adjoin each other along a common fold line 106 . The two outer wings 104 and 105 can be folded relative to one another about this fold line 106 , that is to say they can be folded up or folded together or also unfolded or unfolded.

Here and below are the outside parts and their outside wings with straight and perpendicular to each other lines outlined. Where not special Circumstances can conflict with circumstances have a different course.

The inner part 102 has two surface sections, which are referred to below as inner wings 107 and 108 . These inner wings also adjoin one another along a common fold line 109 , along which they can be folded or folded relative to one another, as is the case with the outer wings 104 and 105 . On each of the two inner wings 107 and 108 , at the edge facing away from the fold line 109 , which runs parallel to the fold line 109 , each have a surface section, which are referred to below as secondary surface sections 111 and 112 , in order to better separate them from the to distinguish primary surface sections that form the inner wings 107 and 108 . Between each inner wing and the supplied hearing secondary surface portion are each a fold 113 or 114 exists, referred to as Sekundärfalz 113 and 114 to better crimp from the primary to distinguish 109th The secondary folds 113 and 114 run parallel to the primary fold 109 .

The removal part 103 is, at least partially, arranged in the interior of the inner part 102 . In the area of the primary fold 109 of the inner part 102 there is an elongated removal opening 115 through which the removal part 103 extends in part and through which it can be removed from the inner part 102 . Here umd the removal part is shown with straight outline and rectangular plan area. Unless the function as a removal part is hindered, the outline can also have a different course.

The indication of the fold line means the geometric location, where there is a fold or where at least one fold should appear, if the surface sections adjoining on both sides or parts of the sales letter pivoted relative to each other will. The indication fold signifies the physical position of the surface sections adjoining on both sides or actually fold parts relative to each other. The means first a pivoting movement of these surfaces cuts or parts around the fold line as swivel axis. So that's nothing about the extent of the swivel motion, d. H. about the swivel angle, stated and nothing about the direction of the pan or fold movement. In the simplest If the fold is the one position or the one Area where one or the other or both to the Fold line adjoining surface sections or parts at least in the manner of a flexible joint with the rest of it Range a relative pivoting movement against each other To run. In general, however, the fold and so that the fold itself more precisely determined that ent along the fold line the part to be considered is already pre-folded. This can be done by folding in  narrower sense of the word happen so at this point a more or less clearly visible crease is. But it can also happen that along the Crease line a crease is attached. After all, it can also happen that a along the fold line Perforation row is attached, being for the length of the Perforations and the length of between the perforations remaining webs different values can be considered. Regardless of the actual design, the folds are or the fold lines are indicated by a dotted line points. Where, due to the kinked course of the surface relevant parts can be seen anyway that there is a Folded, the dotted line is clear generally omitted for the sake of convenience.

In the following, length specifications relate to that extension or dimension of the part in question, which are measured parallel to the common fold line 106 of the outer wings 104 and 105 . Accordingly, latitudes refer to the perpendicular direction.

In the advertising letter 100 , the outer part 101 is formed from a single rectangular blank. The common fold 106 of the outer wings 104 and 105 is located in the middle of the width of the blank, as can be seen for example from Fig. 5 / 5a. The outer wings 104 and 105 therefore have the same width b 1 with one another.

The inner part 102 is also made from a single rectangular blank. In the middle of the overall width of this blank there is a first fold which forms the primary fold 109 of the inner part 102 .

At a distance that is equal to the intended width b 2 of the inner wings 107 and 108 , there is a second fold each, which form the secondary folds 113 and 114 of the inner part 102 . The folding direction of the secondary folds 113 and 114 is the same as that of the primary fold 109 .

The distance a 1 of the secondary folds 113 and 114 from the fold 106 of the outer part 101 can be chosen to be greater or less than or equal to the width b 2 of the inner wings 107 and 108 . This results in different effects for them and for the inner wings 107 and 108 when the outer wings 104 and 105 are unfolded. If this distance a 1 is smaller than the width b 2 , the outer wings 104 and 105 can be unfolded into the extended position, the inner wings 107 and 108 projecting like a ridge roof. The angle of inclination depends on the ratio of the distance a 1 to the width b 2 . If the distance a 1 is greater than the width b 2 of the inner wings 107 and 108 , the outer wings 104 and 105 can only be folded apart until the inner wings 107 and 108 have reached the stretched position in relation to the primary fold 109 . The outer wings 104 and 105 then enclose a more or less large angle between 0 ° and 180 °. If the distance a 1 is chosen to be equal to the width b 2 of the inner wings 107 and 108 , both the outer wings 104 and 105 and the inner wings 107 and 108 can be folded apart into their extended position, in which the inner wings lie flat on the inner region of the outer wings lie on.

Depending on the choice of the width b 2 of the inner wings 107 and 108 in relation to the width b 1 of the outer wings 104 and 105 and the distance a 1 of the secondary folds 113 and 114 from the fold 106 of the outer part 101 , there are different effects for the inner wings when the advertising letter is folded . If the width b 2 is greater than the difference between the width b 1 and the distance a 1 , the inner wings 107 and 108 project beyond the side edge 116 and 117 of the outer wings 104 and 105 by the difference. If the width b 2 is smaller than the said difference, the primary fold 109 lies by the difference within the side edge 116 and 117 of the outer wing. If the width b 2 is equal to the said difference, the primary fold 109 is flush with the side edges 116 and 117 of the outer wings.

The secondary surface sections 111 and 112 are used to connect the inner part 102 to the outer part 101 . For this, on the outside of the secondary surface sections 111 and 112 and / or on the opposite surface sections of the inside of the outer wings 104 and 105, at least along the adjacent secondary fold 113 and 114, respectively, an adhesive application not visible in FIG. 1 is applied , by means of which the secondary surface sections are permanently connected to the outer wings. These adhesive orders will be explained later using a similar embodiment form of the outer part according to Fig. 59a.

Since the secondary surface sections 111 and 112 have no further surface sections or parts connected to their outer side edge, they do not have to extend beyond the lateral extent of the adhesive application. In the case of FIG. 1. . . Fig. 4 is therefore apparent mailings the width b 3 of the secondary surface sections 111 and 112 is smaller than the distance a 1 between the secondary fold 113 and the fold 114 and 106 of the outer part 101.

The same applies to the length of the inner part 102 that was previously carried out over the width. In general, the inner part 102 has the same length as the outer part 101 . At least that is assumed in most of the illustrated execution examples. It should be noted that only the better clarity because of the lower and / or the upper edge of the inner part are shown slightly offset from the longitudinal edge 118 or 119 of the outer part 101 , although in reality they are flush with each other.

The removal part 103 is rectangular. Its length is less than the length l 2 of the inner part 102 . Its width can be smaller, larger or equal to the sum of the width b 2 of the inner wing and the distance a 1 . If the width of the removal part 103 is smaller than this sum, it lies completely inside the inner part 102 when the advertising letter is folded. If its width is equal to the said sum, when the advertising letter is folded, it extends from the fold 106 to the removal opening 115 and possibly slightly into or through it. If the width of the removal part 103 is greater than the said sum, it protrudes at least by the difference dimension from the removal opening 115 .

The removal opening 115 has a length l 4 which is somewhat greater than the length l 3 of the removal part 103 .

The width w of the removal opening 115 depends on the thickness d 3 of the removal part 103 . The actual width of the removal opening 115 and its configuration in detail will be explained later with reference to FIG . . . 42 explained.

In the advertising letter 120 shown in FIG. 2, the outer part 121 is designed like the outer part 101 . The inner part 122 is partly formed differently from the inner part 102 . The removal part 123 is again the same as the removal part 103 .

The inner part 122 is made from a single rectangular blank. A first fold 124 is again present in the middle of the total width of the blank. A second fold 125 and 126 are arranged at a short distance a 2 from the first fold 124 . Their direction of folding is opposite to that of the first fold 124 . These two folds 125 and 126 , which are directly adjacent to one another, together form the primary fold 127 of the inner part 122 . At a distance that is equal to the intended width b 2 of the inner wing 128 and 129 , a third fold is each existing. The direction of the fold is the same as that of the first fold 124 . These two folds each form one of the secondary folds 131 and 132 of the inner part 122 .

The secondary surface section 133 or 134 adjoining the secondary fold 131 and 132 is the same or at least very similar to the corresponding secondary surface section 111 or 112 in the advertising letter 100 and, as there, with the adjacent outer wing 135 or 136 of the outer part 121 glued.

In the area of the first fold 124 there is the removal opening 137 for the removal part 123 . Of the narrow surface strips 138 and 139 located between the first fold 124 and the two second folds 125 and 126 , the areas to be connected inwards to the removal opening are loosely opposed to one another so that the removal part 123 can be moved between them. At the areas of the two surface strips 138 and 139 located outside the removal opening 137 , on the inside of at least one of these surface strips there is an adhesive application (not visible in FIG. 2) by means of which these parts of the surface strips 138 and 139 are firmly connected to one another. These adhesive applications are described later with reference to Fig. 73a. . . 75 explained in more detail.

The apparent from Fig. 3 Werbebrief 140 of the outer part 141 in turn equal to the outer part 101 is. The inner part 142 is designed differently than in the advertising letter 100 . The removal part 143 is again the same as the removal part 103 .

The inner part 142 is made from two identical blanks 144 and 145 . The longitudinal edge 146 and 147 of the two blanks is arranged flush on one side. A first fold 148 or 149 is provided at a short distance from this longitudinal edge 146 and 147 . Together they form the primary fold 151 of the inner part 142 . This is followed by the inner wings 152 and 153 on both sides. At a distance from the width b 2 of the inner wing 152 and 153 there is a second fold, each forming one of the secondary folds 154 and 155 of the inner part 142 . The fold direction of the secondary folds 154 and 155 is opposite to that of the first folds 148 and. 149 . The secondary surface sections 156 and 157 adjoining the secondary folds 154 and 155 are identical or similar to those in the previously explained advertising letters 100 and 120 and are glued to the outer wings 158 and 159 of the outer part 101 .

The two narrow surface strips 161 and 162 between the longitudinal edge 146 and 147 and the first folds 148 and 149 lie only loosely against one another in their central region. This area forms the removal opening 163 for the removal part 143 . Outside the area of this removal opening 163 , on the inside of at least one of the narrow surface strips 161 or 162 there is in each case an adhesive application which is not visible in FIG. 3 and by means of which these parts of the narrow surface strips 161 and 162 are glued to one another. Comparable adhesive applications are shown in FIG. 63. . . 65 explained.

The inner wings 152 and 153 enclose with the narrow area strips 161 and 162 a folding angle which lies between 180 ° when the advertising letter is folded and 90 ° when the advertising letter is folded apart.

The advertising letter 170 shown in FIG. 4 has an outer part 171 , an inner part 172 and a removal part 173 . The outer part 171 is the same or similar to the outer part 101 . The removal part 173 is the same as or similar to the removal part 103 . The inner part 172 is somewhat modified compared to the inner part 142 ( FIG. 3).

The inner part 172 is in turn made from two identical rectangular blanks 174 and 175 , respectively. The longitudinal edge 176 or 177 of these two blanks is arranged flush on one side. At a short distance from this longitudinal edge there is a first fold 178 or 179 , which together form the primary fold 181 of the inner part 172 . The adjoining surface sections, which each form one of the inner wings 182 and 183 of the inner part 172 , are folded over the narrow surface strips 184 and 185 between the longitudinal edges 176 and 177 and the first fold 178 and 179 by an angular range that between 180 ° in the extended position and 360 ° in the top position of the inner wings 181 and 182 .

In its central region, the narrow surfaces strip 184 and 185 in turn lie loosely against one another, which results in the removal opening 186 for the removal part 173 . As with advertising letter 140 ( FIG. 3), an adhesive application (not visible in FIG. 4) is present outside the area of the removal opening 186 , by means of which these parts of the narrow surface strips 184 and 185 are firmly bonded to one another.

At a distance from the first fold 178 or 179 , which is equal to the width b 2 of the inner wings 181 and 182 , there is a second fold, each of which in turn forms one of the secondary folds 187 and 188 . Your fold direction is equal to the associated first fold 178 or 179 .

The adjoining the secondary folds 187 and 188 secondary surface sections 191 and 192 of the inner part 172 are permanently bonded to the outer wings 193 and 194 in the manner described.

The advertising letter 200 shown in FIG. 5 has an outer part 201 , an inner part 202 and a removal part 203 . The outer part 201 is the same or similar to the outer part 101 and has the fold 204 in the middle of its width. The removal part 203 is the same as or similar to the removal part 103 .

The inner part 202 is made from a single rectangular blank. A first fold 205 is present in the middle of the overall width of this blank. At a distance from the first fold 205 , which is equal to the already mentioned distance a 1 between the secondary folds of the inner part and the fold of the outer part, a second fold is provided, each of which has one of the secondary folds 206 and 207 of the inner part 202 forms. These secondary folds 206 and 207 have the same folding direction as the first fold 205 .

The surface sections located between the first fold 205 and the secondary fold 206 and 207 form the secondary surface sections 208 and 209 of the inner part 202 . They are permanently glued to the outer wings 211 and 212 of the outer part 201 in the manner already described. This is shown in Fig. 50a. . . 51 explained in more detail.

At a distance from the Sekundärfalzen 206 and 207, the same as the width b 2 of the inner wings 213 and 214, is each a third fold 215 or 216 exists, the folding direction opposite to that of the first lip 205 and the secondary grooves 206 and 207 is. These two folds 215 and 216 together form the primary fold 217 of the inner part 202 .

A narrow surface strip 218 and 219 adjoins the two folds 215 and 216 . In their central area, these surface strips 218 and 219 only lie loosely against one another, which results in the removal opening 221 for the removal part 203 . Outside this area for the removal opening 221 , at least one of these surface strips 218 or 219 is provided on the inside with an adhesive application, by means of which these parts of the two surfaces strip 218 and 219 are permanently bonded to one another. These adhesive applications are explained in more detail later with reference to FIG. 50b.

The advertising letter 230 shown in FIG. 6 again has an outer part 231 , an inner part 232 and a removal part 233 , of which the outer part 231 is the same as the outer part 201 and the removal part 233 is the same as the removal part 203 .

The inner part 232 is modified in relation to the inner part 202 in the same way as is the case with the inner part 172 ( FIG. 4) with respect to the inner part 142 ( FIG. 3).

The inner part 232 is made from a single rectangular blank. In the middle of the overall width of this blank there is a first fold 235 which bears against the fold 234 of the outer part 231 . At the first fold 235 , the two secondary surface sections 236 and 237 connect, which are permanently glued to the outer wings 238 and 239 in the manner described. At the end of the secondary surface sections 236 and 237 , the secondary folds 241 and 242 of the inner part 232 are present. They have the same fold direction as the first fold 235 . The width of the secondary surface sections is equal to the distance a 1 . At the secondary folds 241 and 242 , the inner wings 243 and 244 connect with the width b 2 . At the end of the inner wing 243 and 244 , a third fold 245 or 246 is available before, the direction of the fold is the same as the direction of the first fold 235 and the secondary folds 241 and 242 . These third folds 245 and 246 together form the primary fold 247 of the inner part 232 .

The third folds 245 and 246 are each followed by a narrow area strip 248 and 249, respectively. The two surfaces strip 248 and 249 lie only loosely on one another in their central region, which in turn results in the removal opening 251 for the removal part 233 . Outside of this area for the removal opening 251 , an adhesive application (not visible in FIG. 6) is attached to the opposite outer side of the surface strips 248 and 249 , by means of which these parts of the two surface strips 248 and 249 are permanently connected to one another.

From Fig. 7. . . 9, a modification of the inner part 232 of the advertising letter 230 ( FIG. 6) can be seen on the inner part 252 .

This inner part 252 , which is made from a single rectangular blank, has a first fold 253 in the middle of its width, to which the two secondary surface sections 254 and 255 are connected. Then one of the secondary folds 256 a and 256 b follow with the same folding direction as the first fold 253 . The inner wings 257 and 258 with the width b 2 adjoin the secondary folds. At the inner edge of the inner wing 257 and 258 , the primary fold 259 of the inner part ( Fig. 9) is arranged, which is formed by the two third folds 261 and 262 together.

The narrow surface strips 263 and 264 adjoining the third folds 261 and 262 each have a recess 265 and 266 in the middle of their longitudinal extent, the length of which is somewhat greater than the length of the assigned removal and which extends from the outer edge 267 or 268 of the surface sections 263 and 264 extend at least to the fold line of the third folds 261 and 262 . This leaves only short parts of the narrow area strips 263 and 264 . The area strips 263 and 264 are folded inwards with respect to the inner part 252 , they are folded relative to the inner wings 257 and 258 in an angular range which is between 180 ° when the sales letter is folded and approximately 90 ° when the sales letter is unfolded.

If the recesses 265 and 266 extend at least up to the third folds 261 and 262 , they automatically form a removal opening 269 ( FIG. 9) for the removal part of the relevant advertising letter.

On the parts remaining from the surface strips 263 and 264 , at least in the area of one of the two surface strips 263 or 264 , an adhesive application 271 is applied, which serves to permanently bond the remaining parts of the surface strips 263 and 264 .

The embodiments of the inner part, where the narrow surface sections extending into the interior of the inner part, as that in the inner part 172 (Fig. 4) and the inner part 232... Figure (Fig. 6) and in the inner part 252 (Fig. 7 9) of the case., it is advantageous to make the width b 2 of the inner wing is greater than the distance a 1 between the secondary of the inner part and the fold fold of the outer part. This dimensional difference is expediently chosen to be so large that when the outer wings of the relevant advertising letters are unfolded into their extended position, the primary fold of the inner part lies at least that dimension above the plane of the outer wings of the outer part by which the narrow area strips differ from the primary fold extend inward.

Through the recesses 265 and 266 in the area of the surface strips 263 and 264 between the inner wings 257 and 258 there is a space of a width which is at least equal to the sum of the thickness of the narrow surface strips 263 and 264 plus the thickness of the adhesive order used. On the one hand, this makes thicker removal parts possible or the removal of the removal parts from the advertising letter is considerably facilitated.

The reference to Fig. 7. . . Fig. 9 explained on the inner part 252 of the modification of the inner member 233 can in a corresponding manner as a modification of the inner part 202 of the advertising letter 200 (Fig. 5) are used. It is not shown in detail in the drawing, since it can be seen in FIG. 7. . . Fig. 9 can be easily derived. The difference is in Wesent union therein, 262 opposite to where the inner vanes 257 and 258 subsequent third fold 261 and the fold direction to that that the Sekundärfalze 256 a and b is selected 256 and that the application of adhesive 271 to the inside of the outside of the recess 265 or 266 remaining surface parts of the narrow surface strips 263 and 264 is applied.

When the inner part 202 corresponds to the inner part 252 , the recesses 265 and 266 do not have to extend completely from the longitudinal edge 267 or 268 to the third fold 261 or 262 . It is sufficient that they extend from the longitudinal edge 267 and 268 to a certain extent in the direction of the fold 261 and 262 and that a narrow remaining strip is retained in the middle length section of the surface strips 263 and 264 . Since these remaining strips are also adhesive-free, the removal part can be pushed into the removal opening unhindered and finally pulled out of it completely. The removal part can be so wide that it extends in the collapsed state of the inner part 252 to between the remaining strips and, as a result, when the inner part 252 is opened, the remaining strips of 99999 00070 552 001000280000000200012000285919988800040 0002004119016 00004 99880 start at the beginning.

The apparent from Fig. 10 Werbebrief 280 to the outer part 281, the inner part 282 and the removal part 283, only the latter is equal to the withdrawal section of the previously negotiated abge advertising letters, for example, equal to the extraction portion 103 is.

The outer part 281 is formed from two identical rectangular blanks. On one side, the two blanks with their longitudinal edge 284 a and 284 b are arranged flush to each other. A fold 285 a and 285 b are present at a short distance a 3 from this longitudinal edge. These two folds together form the fold 286 of the outer part 281 .

Of the two narrow surface strips 287 and 288 between the longitudinal edge 285 a and 285 b and the adjacent fold 285 a and 285 b, both are provided on the side facing each other with an adhesive application that is not visible in FIG. 10. This serves, at least indirectly, to permanently connect the two blanks to the outer part 281 .

This application of adhesive to the outer part is explained in more detail with reference to FIG. 43.

The inner part 282 is made from a single rectangular blank. It is designed to a considerable extent like the inner part 102 ( FIG. 1). In the middle of the width extension of the blank, it has the primary fold 289 as the first fold. In the course of the removal opening 291 is made for the removal part 283 . The inner leaves 292 and 293 with the width b 2 adjoin the primary fold 289 on both sides. They are limited by one of the secondary folds 294 and 295 , respectively.

In contrast to the inner part 102 , the secondary flat sections 296 and 297 adjoining the secondary folds 294 and 295 have the width a 1 and thereby extend to the fold 286 of the outer part 281 . The secondary surface sections 296 and 297 are each delimited by a third fold 298 a and 298 b, the fold direction of which is opposite to that of the secondary folds 294 and 295 . At the third folds each have a narrow surface strip 299 a and 299 b, which generally have the same width as the corresponding narrow surface strips 287 and 288 of the outer part 281 .

Of the two surface strips 298 and 299 of the inner part 282 , at least one on the other side facing the inside is provided with an adhesive application which is not visible in FIG . For gluing to the narrow surface strips 292 and 293 of the outer part 291 lying on the outside thereof, neither the adhesive application mentioned above is used, or, in the absence of such, an adhesive application applied to the outside of the surface strips 298 and 299 of the inner part 282 . These adhesive applications correspond to those in FIG. 43. . . Fig. 45 visible adhesive orders explained in more detail at the corresponding point.

The apparent from FIG. 11 Werbebrief 300 of the outer part 301 is equal to the outer part 281 of the advertising letter 280 and the removal part is equal to the withdrawal section is being 303,283. The inner part 302 is modified compared to the inner part 282 .

The inner part 302 is made from a single rectangular blank. It is designed to a large extent like the inner part 122 of the advertising letter 120 ( FIG. 2). It has a first fold 304 , in the course of which the removal opening 305 for the removal part 303 is made.

A narrow surface strip 306 and 307 adjoins the first fold 304 . They are partially glued together on their mutually facing inner side, as was explained in the narrow area strips 138 and 139 ( Fig. 2). The surface strips 306 and 307 are delimited by a second fold 308 and 309 , respectively, the fold direction of which is opposite to that of the first fold 304 . The two second folds 308 and 309 together form the primary fold 311 of the inner part 302 . The inner wings 312 and 313 with the width b 2 adjoin this primary fold 311 . They are each bounded by a third fold, each of which forms one of the secondary folds 314 and 315 of the inner part 302 . Otherwise, the inner part 302 is designed like the inner part 282 ( FIG. 10). In contrast to this, it has one more fold, in the form of the fourth folds 318 and 319 , which correspond to the third folds 296 and 297 of the inner part 282 in terms of their arrangement and mode of operation.

In the apparent from Fig. 12 sales letter 320 with the outer part 321 , the inner part 322 and the removal part 323 , the outer part 321 is equal to the outer part 281 and the removal part 323 is equal to the removal part 283 of the advertising letter 280 ( Fig. 10).

The inner part 322 is designed to a considerable extent like the inner part 142 of the advertising letter 140 ( FIG. 3). It is made from two identical rectangular blanks 324 and 325 . The two narrow surface strips 328 and 329 adjoin the two longitudinal edges 326 and 327 which are flush with one another. They are partially glued to one another on the inside, as was explained for the area strips 161 and 162 of the advertising letter 140 ( FIG. 3). The primary fold 331 of the inner part 322 is formed by the two first folds 332 and 333 , which delimit the two narrow surface strips 328 and 329, respectively. The two inner wings 334 and 335 with the width b 2 adjoin this. They are limited by the assigned secondary fold 336 or 337 . Otherwise, the inner part 322 is formed like the inner part 282 of the advertising letter 280 ( FIG. 10), so that reference can be made to the explanation thereof.

In the apparent from Fig. 13 letter 340 with the outer part 341 , the inner part 342 and the removal part 343 , the outer part 341 is the same as the outer part 321 of the advertising letter 320 ( Fig. 12). The removal part 343 is designed in the same way as the removal part 323 .

The inner part 342 is modified with respect to the inner part 322 in the region of the first folds in the same way as is the case with the advertising letter 170 ( FIG. 4) compared to the advertising letter 140 ( FIG. 3). In the case of the advertising letter 340 , the narrow surface strips 344 and 345 , which are located between the first folds 346 and 347 and the associated longitudinal edge 346 and 347 , are oriented into the interior of the inner part 342 . Otherwise, the inner part 342 is the same as the inner part 322 or, for example, the same as the inner part 282 of the sales letter 280 ( FIG. 10), so that reference can be made to the explanation thereof.

In the advertising letter 340 , the narrow surfaces strips 344 and 345 can also be modified in this way and can be provided with a recess that is not visible in FIG. 13, as is the case with the aid of FIG. 7. . . Fig. 9 was explained with the inner part 252 .

The advertising letter 350 shown in FIG. 14 has the outer part 351 , the inner part 352 and the removal part 353 .

The outer part 351 is the same as the outer part 281 ( FIG. 10), with the modification that the narrow area strips 356 and 357 adjoining the folds 354 and 355 are immediately permanently bonded to one another on the inside facing one another. The inner part 352 is designed like the inner part 102 ( FIG. 1). The removal part 353 is in turn equal to the removal part 103 .

If the adhesive application between the two surfaces strips 356 and 357 does not extend over their entire length, but rather has a recess approximately in the middle of its longitudinal extent, which is at least as long as the removal part 353 and which extends in the transverse direction from the folds 354 and 355 extends into the vicinity of the longitudinal edge of the outer part 351 , the removal part 353 can be inserted into the recess between the two surfaces strips 356 and 357 .

In the same or a similar way as for the advertising letter 350 ( FIG. 14), the one from FIG. 15 can be . . Fig. 17 understand visible advertising letters as a combination of parts already explained.

The advertising letter 360 shown in FIG. 15 with the outer part 361 , the inner part 362 and the removal part 363 represents a combination of the outer part 351 ( FIG. 14) and the inner part 122 ( FIG. 2).

The advertising letter 370 shown in FIG. 16 with the outer part 371 , the inner part 372 and the removal part 373 again represents a combination of the outer part 351 ( FIG. 14) and the inner part 142 ( FIG. 3).

That of Fig. 17 apparent Werbebrief 380 with the outer part 381, the inner part 382 and the removal part 383 is a combination in turn from the outer part 351 (Fig. 14) and the inner part 172 (Fig. 4). In the inner part 382, with respect to of the narrow area strips 384 and 385, the modification that is used with reference to FIG. 7. . . Fig. 9 was explained with the inner part 252 .

The advertising letter 400 shown in FIG. 18 has an outer part 401 , an inner part 402 and a removal part 403 .

The inner part 402 is the same as the inner part 282 of the advertising letter 280 ( Fig. 10). It is made from a single rectangular blank. The two inner wings 406 and 407 with the width b 2 adjoin the primary fold 404 with the removal opening 405 . They are limited by one of the secondary folds 408 and 409 . The secondary surface sections 412 and 413 adjoining the secondary folds have the width a 1 . They are delimited by the third folds 414 and 415 . This is followed by a narrow area strip 416 and 417, respectively. These two surface strips 416 and 417 are permanently glued to each other on the inside facing each other.

The outer part 401 is formed by two rectangular blanks 418 and 419 , which are preferably of the same width b 1 . Each of the blanks 418 and 419 is arranged on the outside of one of the secondary surface sections 412 and 413 of the inner part 402 . Here, of the longitudinal edges 422 and 423 adjacent to the inner part 402, the longitudinal edge 422 of the blank 418 is flush with the third fold 414 and the longitudinal edge 423 of the blank 419 is flush with the third fold 415 of the inner part 402 .

In the overlap area between the blanks 418 and 419 and the associated secondary surface section 412 and 413 , an adhesive application that is not visible in FIG. 18 is attached, at least along the two secondary folds 408 and 409 and along the two longitudinal edges 422 and 423 . In this way, the two blanks 418 and 419 are permanently connected to the inner part 402 , forming the outer part 401 . The two folds 414 and 415 of the inner part 402 jointly form the fold of the outer part 401 at the same time.

In the apparent from Fig. 19 letter 430 with the outer part 431 , the inner part 432 and the removal part 433 , the inner part 432 is formed equal to the inner part 302 of the advertising letter 300 ( Fig. 11). On this inner part 432 on the outside of its secondary Fächab sections 434 and 435 a rectangular blank 436 and 437 are attached to form the outer part 431 , as is the case with sales letter 400 with the blanks 418 and 419 with respect to the inner part 402 .

In the apparent from Fig. 20 letter 440 with the outer part 441 , the inner part 442 and the removal part 443 , the inner part 442 is designed like the inner part 322 of the advertising letter 320 ( Fig. 12). Then the two cuts 444 and 445 are attached to form the outer part 441 , as was explained in the advertising letter 400 with the cuts 418 and 419 .

In the apparent from Fig. 21 advertising letter 450 with the outer part 451 , the inner part 452 and the removal part 453 , the inner part 452 is designed like the inner part 342 of the advertising letter 340 ( Fig. 13). The blanks 454 and 455 are attached to it in the manner described, forming the outer part 451 .

In the apparent from Fig. 22 letter 460 with the outer part 461 , the inner part 462 and the removal part 463 , the inner part 462 is the same as the inner part 282 of the advertising letter 280 ( Fig. 10).

The outer part 461 is made from a single rectangular blank 464 . It has a first fold 465 in the middle of its width. This is followed on both sides by a narrow area strip 466 and 467 . Each of these surface strips is delimited by a second fold 468 or 469 . The direction of the fold is opposite to that of the first fold 465 . These two second folds 468 and 469 together form the fold 471 of the outer part 461 around which its outer wings 472 and 473 can be folded together and opened.

On the inside of the two narrow surface strips 466 and 467 of the outer part 461 , an adhesive application (not visible in FIG. 22) is applied, by means of which the surface strips 466 and 467 are permanently bonded to the outside of the two surface strips 474 of the inner part 462 . These adhesive applications on the outer part 461 are explained in detail with reference to FIG. 66a. The surface strips 474 of the inner part 462 are in turn glued together on their inside, as was explained for the inner part 282 of the advertising letter 280 ( FIG. 10). In addition, either on the outside of the secondary surface sections 476 and 477 of the inner part 462 and / or on the opposite section of the inside of the outer wings 472 and 473 each have an adhesive coating not visible in FIG. 22 attached, by means of which this part of the outer wing 472 or 473 is permanently glued to the associated secondary surface section 476 or 477 .

The inner part 462 can also be modified such that the narrow surface strips 474 and 475 , which are located between the narrow surface strips 466 and 467 of the outer part 461 , have a recess in the middle of their longitudinal extent, which is at least as long as the removal part 463 and which extends in the width direction from the third fold at least for a certain distance or completely to the outer edge of the surface strips 474 and 475 . The removal part 463 can then be inserted between the surface strips by the appropriate distance.

In the apparent from Fig. 23 advertising letter 480 with the outer part 481 , the inner part 482 and the removal part 483 , the inner part 482 is the same as the inner part 302 of the advertising letter 300 ( Fig. 11). The outer part 481 is the same as the outer part 461 ( FIG. 22).

These adhesive applications on the outer part 462 are explained in detail with reference to FIG. 66a.

In a corresponding manner, the advertising letter 490 shown in FIG. 24 with the outer part 491 , the inner part 492 and the removal part 493 represents a combination of parts already explained. The outer part 491 is equal to the outer part 461 of the advertising letter 460 ( FIG. 22). The inner part 492 is equal to the inner part 322 of the sales letter 320 ( Fig. 12).

The same applies to the advertising letter 500 shown in FIG. 25 with the outer part 501 , the inner part 502 and the removal part 503 . There, the outer part 501 is again the same as the outer part 461 ( FIG. 22). The inner part 502 is equal to the inner part 342 of the sales letter 340 ( FIG. 13). Here, too, the two narrow surface strips 504 and 505 , which adjoin the primary fold 506 of the inner part 502 , can be modified in the way that is explained for the inner part 252 ( FIG. 7 ... 9).

In the advertising letter 510 shown in FIG. 26 with the outer part 511 , the inner part 512 and the removal part 513 , the outer part 511 is made of two rectangular blanks 514 and 515 , as explained for the outer part 281 of the advertising letter 280 ( FIG. 10) has been. A narrow area strip 516 or 517 is present on each of these blanks. It is limited by a fold 518 or 519 . These two folds together form the fold of the outer part 511 .

The inner part 512 is made from a single rectangular blank. A first fold 521 is present in the middle of the total width of the blank. This is followed by a narrow area strip 522 and 523 . They are limited by a second fold 524 or 525 . The direction of the fold is opposite to that of the first fold 521 . The secondary surface section 526 and 527 adjoins the second folds 524 and 525 . This is limited by the secondary fold 528 or 529 . This is followed by the inner wings 532 and 533 , which are each delimited by a fourth fold 534 . This in turn is followed by a narrow area strip 536 and 537, respectively. These narrow area strips 536 and 537 surround the removal opening 538 for the removal part 513 , as was explained for the inner part 142 of the advertising letter 140 ( FIG. 3).

The two fourth folds 534 and 535 together form the primary fold 539 of the inner part 512 .

On the inside of at least one of the two narrow surface strips 522 and 523 , at least along the second fold 518 and 519, an adhesive application, not visible in FIG. 26, is applied, by means of which these two surface strips are permanently bonded to one another. The same is applied on the outside of the two narrow surfaces strips 522 and 523 of the inner part 512 and / or on the inside of the adjacent narrow surfaces strips 516 and 517 of the blanks 514 and 515, respectively, by means of which the latter is applied with the surface strips 522 or 523 of the inner part 512 are permanently glued to form the outer part 511 . In addition, on the outside of the secondary surface sections 526 and 527 of the inner part 512 and / or on the opposite part of the inside of the blank 514 and 515 at least along the secondary folds 528 and 529 a further adhesive application is not visible in FIG. 26, in order to permanently glue the outer part 511 to the inner part 512 also in this area. The narrow surfaces strip 536 and 537 of the inner part 512 in the vicinity of the primary fold 539 are partially glued to one another in the manner as it was explained using the inner part 142 of the advertising letter 140 ( Fig. 3).

In the in Fig. 27 apparent advertising letter with the outer member 541, the inner part 542 and the removal part 543 of the outer part 541 is designed in the same manner as the outer member 511 (Fig. 26) and made from two rectangular-shaped cutouts 544 and 545 540. The inner part 542 is modified with respect to the inner part 512 in such a way that the fold direction of the fourth folds 546 and 547 is the same as that of the secondary folds 548 and 549 . From the primary fold 451 formed by them together, the adjoining narrow surface strips 552 and 553 extend inwards into the interior of the inner part 542 .

The two surface strips 552 and 553 can again be modified in the manner as in the inner part 252 (Fig. 7... Fig. 9) has been described, an enhanced decision receiving opening to provide 554 for the removal part 543rd

The apparent from Fig. 28 letter 560 with the outer part 561 , the inner part 562 and the removal part 563 represents a combination of items already explained. The outer part 561 is designed like the outer part 461 of the advertising letter 460 ( Fig. 22). The inner part 562 is the same as the inner part 512 of the sales letter 510 ( FIG. 26).

An embodiment similar to sales letter 560 , which is not shown in the drawing, results from a combination of the outer part 461 of the sales letter 460 ( FIG. 22) with the inner part 542 of the sales letter 540 ( FIG. 27). Here, too, there is an additional modification according to FIG. 7. . . Fig. 9 into consideration.

In the apparent from Fig. 29 advertising letter 570 with the outer part 571 , the inner part 572 and the removal part 573 , the outer part 571 is the same as the outer part 101 of the advertising letter 100 ( FIG. 1) and the removal part 573 is the same as the removal part 103 .

The inner part 572 has a shape that differs from the inner part 102 . It is also made from a single, quite square-shaped blank 574 . The first fold, which forms the primary fold 575 of the inner part 572 , is located in the middle of the width extension of the blank 574 . The two adjoining inner wings 576 and 577 have a different width b 2.1 and b 2.2 from one another. In Fig. 29 it is assumed that b 2.1 <b 2.2 .

The inner wings 576 and 577 are limited by the secondary folds 578 and 579 , respectively. The distance between the secondary folds 578 and 579 from the fold 581 of the outer part 571 is again of different sizes. With secondary fold 578 , the distance is a 1.1 and b. For secondary fold 579 , the distance a is 1.2 . Assuming that b 2.1 <b 2.2 , we have a 1.1 <a 1.2 . Furthermore, on both sides of the inner part, ie on both sides of the primary fold 575 , the sum of the width of the inner wing 576 or 577 and the distance of its secondary fold 578 or 579 from the fold 581 of the outer part 571 are equal to one another, ie b 2.1 + a 1.1 = b 2.2 + a 1.2 .

It also follows that the secondary sections 582 and 583 are of unequal width, which is inversely related to the width of the inner wings 576 and 577 , respectively.

As with the other advertising letters, on the outside of the secondary surface sections 582 and 583 or on the opposite part of the inside of the outer wings 584 and 585, at least along the associated secondary folds 578 and 579 , an adhesive application which is not visible in FIG. 29 is attached , by means of which the inner part 572 is permanently glued to the outer part 571 .

If the previously specified dimensioning rules for the width of the inner wings 576 and 577 and for the distance of the associated secondary fold 578 and 579 are observed, it follows that when the advertising letter 570 is folded, the parts of the inner part 572 and the outer wings 584 and 585 each lie flat against one another. When the outer wings are opened, the inner part 572 also opens, but in such a way that its primary fold 575 is located outside the plane of the bisector of the two outer wings 584 and 585 . The inner part 572 is somewhat oblique in the outer part 571 .

In the apparent from Fig. 30 letter 590 with the outer part 591 , the inner part 592 and the removal part 593 , the outer part 591 is the same as the outer part 571 of the advertising letter 570 ( Fig. 29) and the removal part 593 is the same as the removal part 573 .

In the inner part 592 , the same dimensions as in the advertising letter 570 are observed with respect to the width b 2.1 and b 2.2 of the inner wing 594 and 595 and with respect to the distance a 1.1 and a 1.2 of the secondary folds 596 and 597 from the fold 598 of the outer part 591 . In addition, it applies to advertising letter 590 that the width of one inner wing and the distance of the secondary fold of the other inner wing from the fold of the outer part are the same, that is, b 2.1 = a 1.2 and b 2.2 = a 1.1 . As a result, when the advertising letter 590 is opened, the inner part 592 with its primary fold 599 is also inclined in the outer part 591 . The inner part 592 , however, forms a parallelepiped with the outer part 591 .

In Fig. 31 with the inner part 602 and the removal tcil 603 is a modification of the inner part 542 and the removal part 543 of the sales letter 540 ( Fig. 27) Darge.

The inner part 602 is made from a single rectangular blank 604 . The first fold 605 is present in the middle of its width. This is followed by the two narrow area strips 606 and 607 , which are delimited by a second fold 608 and 609 , respectively.

The adhesive application for gluing the two surfaces strips 606 and 607 is on the inside of one of these surface strips not over its entire length but in two lengths 611 and 612 , between which a third length section 613 is free of adhesive. The length of this third length section 613 is greater than the length of the removal part 603 . The adjoining length sections 611 and 612 of the adhesive application extend from the middle length section 613 to the adjacent transverse edge 614 and 615 of the blank 604 . Because of the length through the adhesive-free portion 613 resulting recess in the adhesive between the surface strips 606 and 607, the withdrawal part 603 up to the stop at the first fold 605 between the two surface strips are pushed 606 and 607th To this depth dimension, the removal part 603 can therefore be longer than the corresponding removal part 543 in the advertising letter 540 ( FIG. 27).

At the inner part 602 there is also that in FIG. 7. . . Fig. 9 explained modification of the narrow surface strips 616 and 617 shown, which connect to the fourth folds 618 and 619 of the inner part 602 , which together form the primary fold 621 of the inner part 602 . In the middle of the longitudinal extension of the surface strips 616 and 617 there is a recess 622 and 623 , the length of which is somewhat greater than the length of the removal part 603 . As a result, the removal part 603 can be easily moved between the remaining parts 624 and 625 of the surface strip 616 and the remaining parts 626 and 627 of the surface strip 617 . The recesses 622 and 623 extend from the outer edge of the blank 604 to at least the adjacent fourth fold 618 and 619 .

As can be seen from FIG. 31, of the remaining parts of the surface strips 616 and 617, the one part pair 624 and 625 is provided on its outside with an adhesive application, by means of which it is associated with the assigned part 626 and 627 dea surface strip 617 are then permanently glued.

On the basis of the advertising letter 630 shown in FIG. 32 with the outer part 631 , the inner part 632 and the removal part 633 , a configuration similar to that in FIG. 31 is explained. The basic structure of the advertising letter 630 is a combination of parts already explained. Its outer part 631 is, for example, the same as the outer part 502 of the advertising letter 500 ( FIG. 25), while its inner part 632 is designed like the inner part 172 of the advertising letter 170 ( FIG. 4) , the modification explained on the inner part 252 ( FIG. 7 ... 9) being included at the same time.

The outer part 631 is produced from a single rectangular blank 634 which has a first fold 635 in the middle of its widths. This is followed by the two narrow area strips 636 and 637 . They are limited by a second fold 638 and 639 , respectively. These two second folds together form the fold of the outer part 631 .

The adhesive application for gluing the two surfaces strips 636 and 637 is attached to the surface strips 636 in two length sections 641 and 642 , between which an adhesive-free third length section 643 is present. This middle adhesive-free length section 643 has a length which is somewhat greater than the length of the removal part 633 . As a result, the removal part 633 can be inserted up to the first fold 635 between the two surface strips 636 and 637 of the outer part 631 .

The inner part 632 is made from two rectangular blanks ten 644 and 645 . The secondary sections 646 and 647 of the inner part 632 are permanently glued to the adjacent outer wing 648 and 649 of the outer part 631 , as has already been explained for the inner part 172 of the advertising letter 170 ( FIG. 4). Otherwise, the inner part 632 is designed like the inner part 602 ( FIG. 31).

The removal part 633 has, in a manner corresponding to the removal part 603, a width which, by the insertion depth of the adhesive-free length section 643 of the surface sections 636 and 637, can be larger than that of the removal part 173 in the sales letter 170 ( FIG. 4).

In the following, with reference to FIG. 33. . . Fig. 42 explains some design options and possible modifications from the formation and arrangement of the removal opening provided on the inner part for the removal part. In these and the figures that follow, adhesive orders are shown on the side facing the viewer by hatching with a narrow line spacing, whereas adhesive orders are shown on the side facing away from the viewer with a larger line spacing in order to be able to differentiate the respective arrangement more easily from one another. Fold points and fold lines are shown within the parts by a dotted line. Outside the parts, fold lines are indicated by a dash-dot-dash line, regardless of whether it appears again as a dotted line within the part or is omitted there for the sake of clarity. Perforations are shown by dashed lines. Incisions and cutouts are shown by solid lines.

From Fig. 34, the finished on its own inner part is shown in a partially unfolded state 652, in which the removal part 663 is arranged, which protrudes partly from the discharge opening 654 of the inner part 652.

The inner part 652 is made from a single rectangular blank 655 ( FIG. 33). Deviating from the inner parts explained so far, an overlap strip 656 is arranged on the blank 655 of the inner part 652 on one side, which connects to an additional fold 657 , which limits the main part of the blank 655 on this side. On the other hand, it is delimited by the longitudinal edge 658 .

In the middle of the width extension of the main part of the blank 655 between the longitudinal edge 658 and the additional fold 657 , the primary fold 659 of the inner part 652 is present as the first fold. The two inner wings 662 and 663 adjoin this on both sides. They are limited by a second fold line, each of which forms one of the secondary folds 664 and 665 of the inner part 652 . This is followed by the secondary surface sections 666 and 667 . The additional fold 657 and the overlap strip 656 adjoins the secondary surface section 667 located at the bottom in FIG. 33.

In the area of the one inner wing 663 , the removal opening 654 is arranged in the vicinity of the primary fold 659 , but not in its line of alignment, as in the case of the inner parts explained so far. This removal opening is formed as a window, ie it has a certain width in the direction of the width of the inner part 652 , which is produced by cutting out a narrow strip from the inner wing 663 .

The overlap strip 656 is provided with an adhesive application 668 on its inside. If, during the manufacture of the inner part 652, the inner wing 662 and the adjoining secondary surface section 666 are folded over by the primary fold 659 by 180 ° and are applied to the inner wing 663 and the subsequent secondary surface section 667 , the overlap strip 656 is also wrapped around the additional fold 657 Folded over 180 ° and pressed against the outside of the secondary surface section 666 and thereby glued to the secondary surface section 666 by means of the adhesive application 668 ( FIG. 34).

If the removal opening is not in the line of alignment of the primary fold, as is the case with the removal opening 654 of the inner part 652 , certain measures must be taken with regard to the dimensions and / or the arrangement of the removal part within the relevant inner part. If the width of the removal part is greater than the distance between the removal opening and the part at which the removal part lies on the side facing away from the removal opening, then the removal part must already be threaded into the removal opening during the production of the advertising letter. Since that would be disadvantageous for mechanical production, it is better to dimension the width of the removal part shorter than the distance between the removal opening and the support facing away from it for the removal part. Then it is also expedient to ensure that the removal part rests against the inner wing in which the removal opening is located. For this purpose, in the inner part 652, the removal part 653 is attached to the secondary surface section 667 , which is adjacent to the inner wing 663 with the removal opening 654 . This tacking is done by means of a small-area adhesive order 669 from a permanently elastic adhesive which, in addition, gives only a low adhesive force and which yields strongly when exposed to external forces, as is indicated in FIG. 35, and ultimately releases the removal part completely.

In the apparent from Fig. 36 inner part 672 with the Ent receiving part 673 another useful measure is indicated. There, the removal opening 674 is designed in such a way that the narrow area strip 675 corresponding to the removal opening is not completely cut out of the inner wing 676 , but is only released, so that it is still connected along that longitudinal edge to the inner wing 676, which is the primary fold 677 is adjacent. If this notched surface piece 675 is swung out at an acute angle from the plane of the inner wing, it serves as a ramp surface for the adjacent edge of the removal part 673 when it is raised when the inner part 672 is unfolded towards the removal opening 674 . This ramp-like surface piece 675 then facilitates the entry of the leading edge of the removal part 673 into the removal opening 674 .

This insertion of the edge of the removal part 673 into the removal opening 674 is also facilitated in that the width of the removal part 673 is matched to the distance between the removal opening 674 and the additional fold 678 located away therefrom such that the longitudinal edge 679 adjacent to the removal opening 674 Ent Entmetmeteils 673 in the collapsed state of the inner part 672 is already immediately in front of the inclined surface piece 675 and this longitudinal edge 679 is immediately pushed into the removal opening 674 as soon as the distance between the removal opening 674 and the additional Lichen when the inner part 672 begins to be unfolded Fold 678 is reduced.

Wherein from Fig. 38. . . Fig. 40 visible inner part 682 with the removal part 683 , the more common arrangement type of the removal opening 664 is illustrated again. This is arranged in the area of the primary fold 685 . Otherwise, the inner part 682 is designed like the inner part 652 ( FIG. 33). The associated removal part 683 can be made somewhat wider than the removal part 653 .

From Fig. 39 it can be seen that in this arrangement of the parts with the inner part 682 folded, the removal part 683 is without further action in the escape line of the removal opening 684 . When the inner part 682 is unfolded, the removal part 683 emerges directly from the removal opening 684 , as can be seen from FIG. 40, where the inner part 682 is shown partially unfolded.

Using Fig. 41. . . Fig. 42 explains another type of Ent opening with modifications.

From the inner part 692 and the removal part 693 , the inner part 692 is designed corresponding to the inner part 102 of the advertising letter 100 ( FIG. 1) and the removal part 693 corresponding to the removal part 103 . The inner part 692 is made from a single rectangular blank 694 . The primary fold 695 is arranged in the middle of its width. This is followed by the two inner wings 696 and 697 . These are limited by the secondary fold 698 or 699 . This is followed by the secondary area section 702 and 703, respectively.

The removal opening 704 is arranged in the alignment of the primary fold 695 . It is formed out as a simple slot.

In order to facilitate the passage of the removal part 693 through the removal opening 704 , a short additional slot 705 or 706 is provided at the end of the slot. They are aligned at right angles to slot 705 and extend from slot 704 to both sides to a certain extent into the area of inner wings 696 and 697 . As a result, the edge regions 707 and 708 on both sides of the slot 704 can dodge in the direction of passage of the removal part 693 , so that the removal opening 704 formed by the slot has a larger width, as is illustrated in FIG. 42.

The additional slots can also connect exclusively in one or the other direction to the main slot, such as in Fig. 41a with the additional slots 705 a and 706 a in relation to the main slot 704 a or in Fig. 41b using the additional slots 705 b and 706 b in relation to the main slot 704 b is illustrated. One of these embodiments, the slot 704 a or 704 b ent speaks in effect the formation of the discharge opening as a window with a notched and then only abgewinkel tem surface strips, as explained with reference to Fig. 36 and Fig. 37.

Next, referring to Fig. 43. . . Fig. 90 explains the production of different versions of the advertising letter from its individual parts. It should be noted that in the case of the inner parts produced from two blanks, the explanation of the individual parts is partly parallel to that of the outer part and thus begins at the other longitudinal edge of the blank, with which the order of the individual parts is reversed.

The group consisting of Fig. 43. . . Figure 45 is apparent Werbebrief 710th to the outer part 711, the inner part 712 and the removal part 713 of the advertising letter corresponds to the basic shape 320 (Fig. 12).

The outer part 711 is produced from two rectangular blanks 714 and 715 . At a short distance from the longitudinal edge 716 and 717 there is a fold 718 and 719 , respectively, which later form the fold 721 of the outer part 711 .

The folds 718 and 719 delimit a narrow area strip 722 and 723 from the blank 714 and 715 , respectively. The remaining surface part of the blanks 714 and 715 forms one of the outer wings 724 and 725 of the outer part 711, respectively.

The inner part 712 is also made from two rectangular blanks 726 and 727 . The first fold 732 and 733 are present at a short distance from the longitudinal edge 728 and 729 . They each delimit a narrow area strip 734 and 735 . The second fold, which forms one of the secondary folds 736 and 737, is arranged at a distance a 1 from the first fold 732 and 733 . They delimit the secondary area section 738 and 739 . The third fold 742 and 743 follows at a distance b 2 from the secondary fold 736 and 737 . It delimits on the one hand the inner wing 744 and 745 and on the other hand the narrow area strips 746 and 747 from each other.

To connect the two blanks 714 and 715 to the outer part 711 and the two blanks 726 and 727 to the inner part 712 and these two parts for the advertising letter 710 , different adhesive orders are used. The following explanation of the individual adhesive applications follows systematic aspects and says nothing about the actual order and order of priority of applying the adhesive.

The blank 715 of the outer part 711 is provided in the area of the narrow surface strip 723 with an adhesive layer 748 over the entire surface. A strip-shaped further adhesive application 749 is applied along the line 751 , which is congruent with the secondary fold 737 on the blank 727 of the inner part 712 , the adhesive application 749 being arranged on that side of the line 751 on which the secondary surface section 739 is located.

On the blank 727 of the inner part 712 , the narrow surface strip 735 is provided with an adhesive application 752 over the entire surface. In addition, a further adhesive application is applied in the area of the surface strip 747 , specifically in two length sections 753 and 754 , between which a third length section 755 remains free of adhesive. This third length section is somewhat longer than the removal part 713 . The adhesive application in the two length sections 753 and 754 extends from the third fold 743 to the adjacent outer edge of the blank.

On the blank 726 of the inner part 712 , the narrow surface strip 734 is seen over the entire surface with an adhesive application 756 . In addition, along the secondary fold 736 in the region of the secondary surface section 738 , another adhesive application 757 in the form of a strip is attached.

As indicated in FIG. 44, the blank 727 of the inner part 712 is placed on the blank 715 of the outer part 711 and the two blanks are glued to one another in the area of the narrow surface strip 723 . They are also glued together along the secondary fold 737 .

The removal part 713 is placed on the blank 727 , in such a way that its one longitudinal edge 758 is located outside the adhesive application 752 on the blank 727 and that the removal part is located in the region of its other longitudinal edge 759 in the adhesive-free length section 755 , as can be seen in particular from FIG. 45.

The blank 714 of the outer part 711 is placed on the blank 726 of the inner part 712 . As a result, these two blanks are glued together in the entire surface area of the adhesive application 756 and along the primary fold 736 by the strip-shaped adhesive application 757 . These two blanks 714 and 726 are placed on the blank 727 of the inner part 712 and thereby the blank 726 is glued to the entire area in the area of the adhesive order 729 and in the area of the adhesive sections applied in the length sections 753 and 754 . Of course, this sequence can also be reversed and first the blank 726 is placed on the blank 727 and glued to it and only then is the blank 714 placed on the blank 726 and glued to it.

The finished advertising letter 710 is opened by the fact that the outer wings 724 and 725 are grasped in the region of their longitudinal edge 762 and 763 and are pulled apart in the direction of the arrows 764 and 765 . After a certain distance of the opening movement of the outer wings 724 and 725 , the advertising letter 710 reaches the state illustrated in advertising letter 320 in FIG. 12. Because the primary fold of the inner part 712 formed by the third folds 742 and 743 approaches the fold 721 of the outer part 711 , the removal part 713 , which is supported on the folds 732 and 733, is partially pushed out of the removal opening, which through the adhesive-free length section 755 a Inner part 712 is embodied. Even in the intermediate position, which corresponds to the illustration in FIG. 12, the removal part 713 can easily be pulled completely out of the inner part 312 . If the outer wings 724 and 725 are opened further apart, the removal part 713 automatically continues to emerge from the removal opening.

The advertising letter 770 shown in FIG. 46 and FIG. 47 with the outer part 771 , the inner part 772 and the removal part 773 represents a modification of the advertising letter 710 ( FIG. 43 ... 45).

The outer part 771 is made from the two rectangular cuts 774 and 775 . The inner part 772 is made from the two rectangular blanks 776 and 777 ago. The removal part 773 also consists of a rectangular blank.

All these parts are the same as the corresponding parts of the sales letter 710 ( Fig. 43), with the difference that each of these individual parts on the side facing away from the longitudinal edge 716 there has an additional narrow area strip which are glued to one another. This concludes sales letter 770 on this page too. These are on the blanks 774 and 775 of the outer part 741 of the surface strips 778 and 779 , on the removal part 773 of the surface strips 781 and on the blanks th 776 and 777 of the inner part 772 of the surface portion 782 and 783 . The width of these area strips is dimensioned such that on the finished advertising letter 770 their outer edges are at least approximately flush with one another. At the point where the additional surface strips connect to the associated cut, there is a perforation running along the entire length. These are stripes on surfaces 778 the perforation 784, the surface strips 779 perforation 785, the surface strips 782, the Perfo turing 776, on the surface strips 783 the perforation 787 and the surface strips 781 perforating 788th These perforations are either already attached to the individual parts before they are combined or they are later attached to the finished sales letter 770 .

The additional surface strips with their perforations together form a tear-off edge strip 789 ( FIG. 47), which is separated from the main part 791 of the advertising letter 770 when the latter is to be opened and unfolded.

For connecting the five flat strips 778 . . . 783 for tear-off edge strips 789 at least four of them are each provided with an adhesive application. These are the adhesive application 792 on the blank 775 , the adhesive application 793 on the blank 776, the adhesive application 794 on the blank 777 and the adhesive application 795 on the removal part 773 . These adhesive applications generally extend in the longitudinal direction over the entire length of the area strips. In the transverse direction, they generally extend to the outer edge on one side. It is advisable, however, if they do not extend to the perforation of the surface strip on the other side, so that it is ensured that no adhesive gets onto a surface part beyond the perforation when the adhesive applications are applied, and this could hinder the opening of the advertising letter.

In the advertising letter 800 shown in FIG. 48 and FIG. 49 with the outer part 801 , the inner part 802 and the removal part 803 , the outer part 801 and the inner part 802 are designed like the corresponding parts of the advertising letter 770 ( FIG. 46). The removal part 803 is modified compared to the removal part 773 insofar as a further surface strip 805 adjoins that side which faces away from the surface strip 804 for the tear-off edge strip. A perforation 807 is present between it and the main part 806 of the removal part 803 . The surface strip 805 is provided with an adhesive application 808 , by means of which it is glued in the region of the surface strip 805 between the adjacent surface strip of the blanks of the inner part 802 .

The perforation 807 differs from the perforation 808 of the surface strip 804 in that the individual perforations are longer and / or the webs between two adjacent perforations are shorter, so that the perforation 807 requires only a relatively low tear-off force in order to separate the removal part 803 .

The advertising letter 810 shown in FIG. 51 with the outer part 811 ( FIG. 50a), the inner part 812 ( FIG. 50b) and the removal part 813 ( FIG. 50c) corresponds to the basic form of the advertising letter 200 ( FIG. 5).

The outer part 811 ( FIG. 50a) is produced from a single, quite corner-shaped blank 814 . The fold 815 of the outer part 811 is present in the middle of its width.

The inner part 812 ( FIG. 50b) is also produced from a single rectangular blank 816 . The first fold 817 is located in the middle of its width. This is followed by the secondary surface sections 818 and 819 . They are limited by the secondary folds 822 and 823 , to which the inner wings 824 and 825 connect. These are limited by the third fold 826 or 827 . Together they form the primary fold of the inner part. This is followed by the narrow surface strips 828 and 829 .

On the blank 814 of the outer part 811 along the secondary folds 822 and 823 of the inner part 812 an adhesive application 832 or 833 is applied, by means of which the inner part 812 is permanently glued to the outer part 811 . On the surface strip 829 an adhesive application 834 is also attached, which, as for example in the sales letter 710 ( Fig. 43) is explained, from the two Längenab sections 835 and 836 , between which a third length section 837 remains free of adhesive. This adhesive-free third length section 837 again embodies the removal opening for the removal part 813 on the advertising letter 810 .

The removal part 813 is inserted into the still open inner part 812 in such a way that one side edge lies against the first fold 817 . Then both parts are inserted into the still open outer part 811 and the outer part and inner part closes and the inner part sticks to the outer part along the secondary folds 822 and 823 and the inner part at the two length sections 835 and 836 is permanently bonded to one another.

Using Fig. 52. . . Fig. 54 is explained on the outer part 841, that he himself at a basic shape of FIG. 1. . . 50a may be made of two blanks FIG. 4 or FIG.. The two blanks 842 and 843 have a rectangular shape. The blank 843 has the width b 1 of the later outer wing which it forms. The blank 842 is wider than the blank 843 by the width b 3 of a narrow area strip 844 . The narrow surface strip 844 is delimited from the part of the blank 842 forming the second outer wing of the outer part 841 by the fold 845 , which forms the fold of the outer part 841 .

The narrow surface strip 844 is provided with an adhesive application 846 right up to the fold 845 , which serves to connect the two blanks 842 and 843 . These two blanks are joined together in the direction of their width. For this purpose, the blank 843 is brought into an overlap with the narrow surface strip 844 and in the area of this narrow surface strip the two blanks 842 and 843 are permanently glued to one another by means of the adhesive application 846 ( FIG. 53). After the two blanks have been combined, they are folded around the fold 845 and the outer part 841 is thereby completed.

For connecting the outer part 841 to any inner part, the adhesive orders 847 and 848 required for this can either be attached to the still separate blanks 842 and 843 ( FIG. 52) or also to the blanks which have already been combined, ie to the outer part 841 ( FIG. 53) will.

The advertising letter 850 shown in FIG. 56 with the outer part 851 , the inner part 852 and the removal part 853 is largely identical to the advertising letter 810 ( FIG. 51). He is compared to this only in the way that is the case with the sales letter 770 ( Fig. 46 and 47) compared to the sales letter 710 ( Fig. 43 ... 45).

On the outer part 851 ( Fig. 55a) each have a narrow surface strip 856 and 857 connected to the side edges of the two outer wings 854 and 855 . There is a perforation between each. In the same way, an additional area strip 864 and 865 are connected to the inner wing 858 and 859 and to the adjacent narrow area strips 862 and 863 on the inner part 852 ( FIG. 55b). Between the adjacent surfaces strips 862 and 864 , the perforation 866 and between the surface strips 863 and 865, the perforation 867 is present. Likewise, on the removal part 853 ( Fig. 55c) on one long side of the additional surface strip 868 is connected, between which and the main part of the removal part 853 the perforation 869 is present.

The additional area strips on the outer part 851 , on the inner part 852 and on the removal part 853 are each provided with an adhesive application in the manner already explained, by means of which they are glued to one another to form a common tear-off edge strip of the advertising letter 850 . To open the advertising letter 850 they are along their respective adjacent perforation from the remaining parts of the advertising letter 850 separated.

The advertising letter 870 shown in FIG. 58 with the outer part 871 , the inner part 872 and the removal part 873 is modified in a different way from the advertising letter 810 ( FIG. 51) than the advertising letter 850 . With him, only the outer part 871 is equipped at its two longitudinal edges with an additional narrow area strip 874 and 875 . The inner part 872 is the same as the inner part 812 and the removal part 873 is the same as the removal part 813 .

The outer part 871 has a perforation 876 and 877 between the two additional surface strips 874 and 875 and the main part of the outer part 871 . In addition, one of these narrow area strips, in FIG. 57a the area strip 874 , is provided with an adhesive application 878 , by means of which it is permanently bonded to the additional area strip 875 on the finished advertising letter 870 .

The two additional surface sections 874 and 875 in themselves form a tear-off edge strip on advertising letter 870 . If they are separated from the outer part 871 , the advertising letter 870 can be opened and unfolded. This embodiment is therefore suitable for all those advertising letters in which the inner part and the removal part are not to be included in the tear-off edge strip or cannot be included due to their basic shape. This embodiment is also always suitable when the inner part and the removal part have a smaller width than the outer part and the advertising letter is to be closed as a whole, strip over the tear-off edge.

The apparent from Fig. 61 Werbebrief 880 to the outer part 881, the inner part 882 and the removal part 883 of the outer part 881 is equal to the outer part 871 (Fig. 57a) of the advertising letter 870th It is provided with the additional narrow area strips 884 and 885 , which are later glued together by means of an adhesive application 886 to form a tear-off edge strip.

Apart from the additional tear-off edge strip, the advertising letter 880 corresponds to the basic shape of the advertising letter 100 ( FIG. 1).

After placing the removal part 883 on the inner part 882 ( Fig. 59b), this is folded around the primary fold 886 located in the middle of its width and inserted with the flush superimposed side edges ahead into the outer part 881 ( Fig. 61). Then these parts are glued to each other by means of the previously applied adhesive layers.

The advertising letter 890 shown in FIG. 63 with the outer part 891 , the inner part 892 and the removal part 893 provides a combination of the outer part 461 of the advertising letter 460 ( FIG. 22) and the inner part 202 of the advertising letter 200 ( FIG. 5). In this basic shape combination, however, the outer part 891 is modified in such a way ( FIG. 62a) that it is provided on its longitudinal edges with additional surface strips to form a tear-off edge strip, as is the case with the modification of the outer part 871 ( FIG. 57a ) compared to the outer part 811 ( Fig. 50a). In this respect, the inner part 892 and the removal part 893 also corresponds to the inner part 812 and the removal part 813 ( Fig. 50b + c).

In the outer part 891 , the blank with the narrow surface strips 894 and 895 is first folded over the first fold 896 and the surface strips 894 and 895 are glued to one another. In the finished outer part 891 , the already folded inner part 892 ( FIG. 62b) is inserted with the removal part 893 ( FIG. 63) and then all parts are glued to one another with the previously applied adhesive orders for the advertising letter 890 .

The apparent from Fig. 65 sales letter 900 with the outer part 901 , the inner part 902 and the removal part 903 corresponds in terms of its basic shape to the advertising letter 560 ( Fig. 28). It is only modified to the extent that an additional narrow area strip 904 and 905 is connected to each of the longitudinal edges of the outer part 901 and in between a perforation 906 or 907 is attached to form a tear-off edge strip.

After placing the removal part 903 on the inner part 902 ( FIG. 64b), the narrow surface strip 908 is folded over with the adhesive application 909 and glued to the adjacent surface section of the inner part 902 . The inner part 902 with the removal part 903 is inserted into the outer part 901, which is still unfolded, and then this is also folded over, and thus all parts for the advertising letter 900 are glued to one another.

In the advertising letter 910 shown in FIG. 67 with the outer part 911 , the inner part 912 and the removal part 913 , the outer part 911 and the inner part 912 are designed in the same way as the outer part 901 ( FIG. 64a) and the inner part 902 ( FIG. 64b). Only the removal part 913 is modified compared to the removal part 903 .

The modification consists in the fact that an additional narrow surface strip 914 is connected to the longitudinal edge in the advertising letter 910 . In between, there is a perforation 915 which, by its nature, requires only a small tear-off force to separate the removal part 913 .

An adhesive application 916 is attached to the additional surface strip 914 on the underside, by means of which it is glued to the narrow surface strip 917 of the inner part 912 . That of the withdrawal section 913 not covered by the surface strips 914 parts of the surface of the strip 917 of the inner part 912 and the top of the surface of the strip 914 of the withdrawal part 913 are the folded-out areas strip 918 of the inner part 912 by means of being there brought application of adhesive permanently bonded 919th The further manufacturing steps take place as for the previously described advertising letters.

The advertising letter 920 shown in FIG. 70 with the outer part 921 , the inner part 922 and the removal part 923 provides a combination of the outer part 461 of the advertising letter 460 ( FIG. 22) and the inner part 102 of the advertising letter 100 ( FIG. 1).

The inner part 922 and the removal part 923 ( FIG. 68b) have the same design as the inner part 882 and the removal part 883 ( FIG. 59b). As there, the inner part 922 is folded around the removal part 923 . Thereafter, the inner part 922 is inserted with the flush superposed longitudinal edges 924 and 925 at the by the two folds 926 and 927 on the outer part 921 co-formed fold of the outer part 921 is, as is indicated in Fig. 70th The outer part 921 is completely folded up and is thus completed by means of the adhesive orders 920 previously applied.

The advertising letter 930 shown in FIG. 73 with the outer part 931 , the inner part 932 and the removal part 933 again represents a combination of the outer part 461 ( FIG. 22) and the inner part 122 ( FIG. 2) with regard to its basic shape.

On the inner part 932 ( FIG. 71b) of the two narrow surface strips 934 and 935 , which are located on both sides of the first fold 936 , the surface strips 934 are provided with two length sections 937 and 938 of an adhesive application. The middle Längenab section 939 is free of glue, so that the removal part 933 can be moved freely. One part of the inner part 932 is folded over the first fold 936 and the surface strip 935 is glued to the surface strip 934 in the region of the length sections 937 and 938 by means of the adhesive present there. The completely folded inner part 932 with the removal part 933 located thereon is inserted into the outer part 931 ( FIG. 73). The outer part 931 is folded up and the advertising letter 930 is completed using the existing adhesive orders.

The apparent from Fig. 76 sales letter 940 with the outer part 941 , the inner part 942 and the removal part 943 speaks ent in terms of its basic shape to the letter 480 ( Fig. 23).

The outer part 941 ( FIG. 74a) is the same as the outer part 931 ( FIG. 71a). The removal part 943 ( FIG. 74b) is the same as the removal part 933 . The inner part 942 is modified in relation to the inner part 922 in such a way that sections 944 and 945 each have a narrow area strip 946 and 947 adjoining the secondary area section, being delimited from one another by the fourth fold 948 and 949, respectively.

The additional surface strips 947 is provided with an adhesive by means of which the surface of strip 947 after the folding of this portion of the inner part is permanently bonded to the other additional surface strips 946,942.

The closed inner part 942 with the removal part 943 therein is placed in the still open outer part 941 and this is then closed, after which the parts are combined due to the existing adhesive orders for the finished advertising letter 940 .

In the mailing letter 950 shown in FIG. 79 with the outer part 951 , the inner part 952 and the removal part 953 , the outer part 951 and the inner part 952 are the same as the outer part 941 and the inner part 942 (FIGS . 74a + b).

The removal part 953 is modified in such a way that an additional narrow area strip 955 adjoins the longitudinal edge facing away from the removal opening 954 ( FIG. 77b). In between there is a perforation 956 that requires little tear. On the underside of the narrow surface portion 955 is provided with an adhesive 957, by which the surface of strips 955 bonded to the surface of strip 958 of the inner part 952 (Fig. 77b and Fig. 78).

Otherwise, the parts of the advertising letter 950 are combined with one another in the manner previously explained.

In the apparent from Fig. 81 letter 960 with the outer part 961 , the inner part 962 and the removal part 963 , the outer part 961 and the inner part 962 are the same as the corresponding parts of the letter 920 , ie the same as the outer part 921 and the inner part 922 . The Ent part 963 is modified compared to the removal part 923 .

On the removal part 963 in the same way as in the removal part 953 ( Fig. 77b), an additional surface strip 964 is present, between which and the removal part 963 a perforation with low tear-off force is attached. The additional surface strip 964 is in turn provided on its underside with an adhesive application 965 , by means of which the surface strip 964 is glued to the surface strip 967 of the outer part 961 . The inner part 962 can already be folded up beforehand or only afterwards, ie after the open inner part 962 and the removal part 963 have been placed on the outer part 961 . The completion of the sales letter 960 then takes place in the manner already described.

The apparent from Fig. 83 letter 970 with the outer part 971 , the inner part 972 and the removal part 973 speaks ent largely the letter 920 ( Fig. 70). The inner part 972 ( Fig. 826) is equal to the inner part 922 . The removal part 973 is the same as the removal part 923 .

The outer part 971 is identical to the outer part 921 ( FIG. 68a) with the modification that an additional surface strip 974 or 975 connects to the longitudinal edge of the blank on both sides. They are delimited by perforations 976 and 977 . The two surface strips 974 and 975 thus again form a tear-off edge strip for the advertising letter 970 . For closing this advertising letter of the surfaces is provided with a strip 974 of adhesive 978, by which the surface of strip 974 after folding of the outer member 971 with him is then glued opposite surface strips 975th

In the exemplary embodiments explained so far, the outer part and the inner part and the removal part are made from self-standing, that is to say cut blanks which are separated from one another from the start and which are brought together and combined with one another in the course of the production process. In the following, with reference to FIG. 84. . . Fig. 90 explains some exemplary embodiments, which are made from a single blank overall, so that the individual parts connect to each other from the beginning and therefore the removal part is only released from the other parts later.

With regard to its basic form, the advertising letter 980 corresponds to the advertising letter 200 ( FIG. 5) with the modification that all of its parts are provided with additional area strips for a tear-off edge strip.

In the advertising letter 980 shown in FIG. 84 with the outer part 981 , the inner part 982 and the removal part 983 , all these parts are part of a single blank 984 , ie the inner part 982 adjoins one side edge of the outer part 981 and the second side edge thereof connects the removal part 983 .

In the middle of the width extent attributable to the outer part 981 of the blank portion 984 of the outer part 981 is the seam 985 exists. The outer wings 986 and 987 adjoin on both sides. This in turn is followed by an additional narrow area strip 988 or 989 , which each form part of the tear-off edge strip. In between there are perforations 992 and 993, respectively.

A first fold 994 is present in the middle of the width extension of the part of the blank 984 which is to be attributed to the inner part. This is followed on both sides by the secondary surface section 995 and 996 . These are limited by the secondary fold 997 or 998 . The inner wing 1001 or 1002 adjoins this. These are limited by the third fold 1003 . This is followed by a narrow area strip 1005 or 1006 and an additional area area 1007 or 1008 . The last-mentioned area strips 1007 and 1008 in turn form parts of the tear-off edge strip. A perforation 1011 or 1012 is therefore present between them and the preceding surface section.

At the removal part 983 , the main part 1013 is followed by a narrow additional surface strip 914 , which in turn is part of the tear-off edge strip. Therefore, there is a perforation 1015 between it and the main body 1013 .

At the transition point from the outer part 981 to the inner part 982 , ie between the narrow area strips 989 and 1007 , there is a first additional fold 1016 . There is also a second additional fold 1017 at the transition point from the inner part 982 to the removal part 983 , ie between the narrow area strips 1008 and 1014 .

In order to connect the inner part 982 to the outer part 981 , a strip-shaped adhesive application 1018 or 1019 is applied to the inside of the outer wings 986 and 987 , in each case along the line corresponding to the secondary fold 997 or 998 on the line directed towards the fold 985 of the outer part Page.

To close the inner part 982 , the narrow surface strips 1005 and 1006 are glued to one another, so that the third folds 1003 and 1004 delimiting them come to lie next to one another and thereby jointly form the primary fold of the inner part 982 . For this purpose, an adhesive application in two lengths 1021 and 1022 is applied to the strip 1005 . In the middle again there is a third length section 1023 without adhesive application, which is at least as long as the removal part 983 .

To produce the tear-off edge strip, the narrow surface strip 988 adjoining the outer wing 986 on the outside is provided with an adhesive application 1024 on the inside. When folding or collapsing all parts on the inner part 982, the surface strip 1008 adjoining the second additional fold 1017 is pressed against the surface strip 988 with the adhesive application 1024, and thus a part of the tear-off edge strip is formed. At the same time, the inner part 982 is also pressed against the two adhesive orders 1018 and 1019 and also glued to the outer part 981 in the region of its secondary folds 997 and 998 . To glue the other parts of the tear-off strip, the narrow surface strip 1007 adjoining the first additional fold 1016 is provided with an adhesive application 1025 over the entire surface. If the removal part 983 is folded over to the part of the inner part 982 with the inner wing 1002 ( FIG. 85), this part of the inner part 982 is folded over to the other part of the inner wing 982 and the additional surfaces strip 1014 on the removal part 983 and the parts of the surface strip 1008 not covered by it are pressed against the surface strips 1007 with the adhesive application 1025 and thus glued together. At the same time, the narrow surface strip 1005 is glued to the surface strips 1006 with the two length sections 1021 and 1022 of the adhesive application.

When the inner part is closed, of course, the outer part 981 which bears against its outer side and is at least partially glued to it is simultaneously folded up.

If the tear-off edge strip formed from the surface strips 988 and 989 of the outer part 981 , from the surface strips 1007 and 1008 of the inner part 982 and from the surface strip 1014 of the removal part 983 is later separated and the advertising letter 980 is partially opened, it lies in the position shown in FIG 5 apparent reason form..

The advertising letter 1030 shown in FIGS . 86 and 87 with the outer part 1031 , the inner part 1032 and the removal part 1033 largely corresponds to the advertising letter 980 ( FIGS. 85 and 86).

In the advertising letter 1030 , only the removal part 1033 is modified such that a second additional area strip 1034 is present. A perforation 1036 is present between it and the main part 1035 of the removal part 1033 , which requires only a small tear-off force. The surface strip 1034 is provided with an adhesive application 1037 on the underside.

When folding the removal part 1033 against the part of the inner part 1032 adjacent to it ( FIG. 87), the additional surface strip 1034 is pressed against the secondary surface portion 1037 of the inner part 1032 . Otherwise, the advertising letter 1030 is completed in the same way as the advertising letter 980 .

In the advertising letter 1040 shown in FIG. 88 with the outer part 1041 , the inner part 1042 and the removal part 1043 , the main part is again largely identical to the advertising letter 980 .

The modification of the advertising letter 1040 is that at least a second removal part 1044 and, as indicated by dash-dotted lines, a third removal part 1045 is connected to the removal part 1043 as the first removal part. The further removal parts 1044 and 1045 adjoining the first removal part 1043 have the same length as the first removal part 1043 . The further removal parts 1044 and 1045 , that is to say at least their main parts 1046 and 1047, are no wider than the first removal part 1043 , specifically not wider than its main part 1049 .

A fold 1051 is present between the first removal part 1043 and the second removal part 1044 . At the main part 1046 of the second removal part 1044 , a narrow area strip 1052 connects. There is a perforation between it and the main body 1046 . At the area strip 1052 another narrow area strip 1054 connects, to which the third removal part 1045 connects. In between there is again a perforation 1055 . A fold 1056 is also present between the two surface strips 1052 and 1054 .

The two area strips 1052 and 1054 are parts of the tear-off edge strip of the advertising letter 1040 . On the inside of the surface strip 1052 there is an adhesive application 1057 , by means of which the two narrow surface strips 1052 and 1054 are glued together.

The third Ent receiving part 1045 shown only in broken lines in FIG. 88 has the two main parts 1047 and 1048 . A fold 1048 is present between the two, so that they can be folded towards one another. Another fold 1059 is present on the main part 1047 in the vicinity of the narrow area strip 1054 .

The area between the fold 1059 and the Perfo rierung 1055 has on each of the two transverse edges a three corner-shaped recess 1061 or 1062 , as is common for forming the flap of envelopes, be it an envelope flap with rubber coating, be it an insert flap.

From Fig. 89, a withdrawal part 1063 can be seen, which is equal to the third extraction part 1045 formed of the advertising letter 1040th It has a first main part 1064 and a second main part 1065 . A fold 1066 is present between the two main parts, so that they can be folded together. The main part 1064 is again provided with two three corner-shaped recesses 1067 and 1068 at its end facing away from the fold 1066 . As a result, the area strip located between them forms a closure flap 1069 . A fold 1071 is present between this flap 1069 and the main part 1064 , so that the flap 1069 can be folded over more easily.

On the inside of the main part 1065 a narrow strip-shaped adhesive application 1073 and 1074 are attached along the two transverse edges 1072 . This glues the two main parts 1064 and 1065 together to form an envelope.

In FIG. 89, the removal part 1083 , which is designed as an envelope, connects via two narrow flat strips 1075 and 1076 to a part 1077 of a sales letter, which is shown in detail and which is generally designed as an inner part. There is therefore a perforation 1078 between this part 1077 and the surface strip 1076 and a fold 1079 between the two surface strips 1076 and 1075 .

In addition, an adhesive can be applied to one of the two surface strips 1075 and 1076 on the inside in order to then glue these two surface strips to one another when it is expedient for better cohesion of the parts of the relevant advertising letter.

From Fig. 90, a section of an inner part 1082 can be seen, to which a removal part 1083 indirectly connects. It has two main parts 1084 and 1085 , both of the same size and shape. Between the two main parts 1084 and 1085 a fold 1086 is present, so that these two main parts can be folded against each other.

The entire inside of the main part 1085 is provided with an adhesive application 1087 . So that the two main parts 1084 and 1085 are permanently glued to each other, so that they achieve at least twice the thickness of the blank for the two main parts, and because of the gluing by means of the adhesive application 1087 it has a far higher dimensional stability than only one of the parts alone. The main parts 1084 and 1085 glued together therefore form a type of card. It can be used directly as a postcard if it is labeled accordingly.

As can be seen from FIG. 90, the main part 1084 does not directly adjoin the inner part 1082 , but via two narrow surface strips 1088 and 1089 . The fold 1091 is present between them. In addition, the perforation 1092 is present between the surface strip 1088 and the main part 1084 and the perforation 1093 is present between the surface strip 1089 and the inner part 1082 . In this way, the two surface strips 1088 and 1089 can serve as part of a tear-off edge strip.

As far as it seems appropriate, one of the two surface strips 1088 and 1089 can be provided with an adhesive application on the inside in order to firmly connect them to one another in the folded state.

From Fig. 84th . . Fig. 88 visible sales letters 980 , 1030 and 1040 as well as the sales letters with the removal parts 1063 and 1083 ( Fig. 89 and Fig. 90) can also be modified in the manner 01961 00070 552 001000280000000200012000285910185000040 0002004119016 00004 01842t that at the transition points of one Part to the other and also on the free longitudinal edge of the outer part, the additional narrow area strips are present, for. B. in sales letter 980, the surfaces strip 988 on the longitudinal edge of the outer part 981 , the two surface strips 989 and 1007 between the outer part 981 and the inner part 982 and the surface strips 1008 and 1014 between the inner part 982 and the removal part 983 , but between these surface strips and there are no perforations in the adjacent part of the sales letter. Instead, when the sales letter is completely folded and all of its parts are glued to one another in the manner described above, these additional area strips are cut off from the remaining parts of the sales letter and removed.

Those advertising letters of the previously explained execution shapes in which not at least the outer part with a is provided in self-adhesive tear-off edge strips, are suitable not for normal mail. However, you can used as a direct mail or as a distribution brochure be distributed by distributors and in the house mailboxes are thrown in. Such sales letters can but can also be used in such a way that two together hanging pages of a newspaper used as the outer part and that the inner part is inside with the inside insert part is inserted and with the "outer part" is glued in the manner explained. If such Removing the newspaper also occurs part out of the inner part and can be completely removed from it be taken.

Claims (36)

1. Advertising letter with the characteristics:

• there is an outer part ( 101 ) and an inner part ( 102 ),
• - The outer part ( 101 ) has two wings ( 104 ; 105 ) (outer wing),
• - Connect the other along a common fold line ( 106 ) and
• - which can be folded against each other about this fold ( 107 ),
• - The inner part ( 102 ) has two wings ( 107 ; 108 ) (inner wing) with a rectangular plan area,
• - which connect to each other along a common fold line ( 109 ),
• - which can be folded against each other about this fold ( 109 ) (primary fold),
• - and which have a certain width (b 2 ),
• - On each inner wing ( 107 ; 108 ), a secondary surface section ( 111 ; 112 ) adjoins the edge facing away from the primary fold ( 109 ) and has a certain width (b 3 ),
• a second fold ( 113 ; 114 ) (secondary fold) is present between this secondary surface section ( 111 ; 112 ) and the associated inner wing ( 107 ; 108 ),
• - Aligned parallel to the primary fold ( 109 ) of the inner part ( 102 ) and to the fold ( 106 ) of the outer part ( 101 ),
• - On the outside of the secondary surface sections ( 111 ; 112 ) and / or on the opposite inside of the outer wings ( 104 ; 105 ) there is an adhesive application at least along the secondary fold ( 113 ; 114 ), by means of which each of the secondary surface sections ( 111 ; 112 ) is connected to the adjacent outer wing ( 104 ; 105 ),

characterized by the features:

• - there is a removal part ( 103 ),
• - That has a certain length (l 3 ), which is smaller than the length (l 2 ) of the inner part ( 102 ), and
• - that has a certain thickness (d 3 ),
• - The removal part ( 103 ) is arranged inside the inner part ( 102 ),
• - In the area of the primary fold ( 109 ) of the inner part ( 102 ) or in one of the two inner wings there is an elongated removal opening ( 115 ),
• - whose length (l 4 ) in the direction of the primary fold ( 109 ) is at least equal to the greatest length (l 3 ) of the receiving part ( 103 ), and
• - whose width (w) is at least equal to the thickness (d 3 ) of the removal part ( 103 ) or can be expanded to a corresponding dimension.

2. Advertising letter according to claim 1, characterized by the features:

• - The outer part ( 101 ) is formed from a single rectangular blank,
• - Preferably, the common fold ( 106 ) of the outer wing ( 104 ; 105 ) is located in the middle of the width (B 1 ) of the blank.

3. Advertising letter according to claim 1, characterized by the features:

• - The outer part ( 841 ) is formed from two rectangular blanks ( 842 ; 843 ) of different widths (b 1 ; b 1 '),
• - The two cuts ( 842 ; 843 ) adjoin each other in their width,
• - The first blank ( 842 ) overlaps the second blank ( 843 ) by the width (b 3 ) of the narrow surface strip ( 844 ),
• - On the narrow area strip ( 844 ) of the first blank ( 841 ) and / or in the overlap area on the second blank there is an adhesive application ( 846 ) by means of which the two blanks ( 842 ; 843 ) to the outer part ( 841 ) are firmly connected to each other ,
• - Preferably in the middle of the width (b 1 ) of the outer part ( 841 ) whose fold ( 845 ) is attached.

4. Advertising letter according to claim 1, characterized by the features:

• - The outer part ( 461 ) is formed from a single rectangular blank ( 464 ),
• it preferably has a first fold ( 465 ) in the middle of its width,
• - A narrow flat strip ( 466 ; 467 ) adjoins the first fold ( 465 ) on both sides,
• - A second fold ( 468 ; 469 ) is provided along each of the two narrow surfaces ( 466 ; 467 ),
• - whose direction of folding is opposite to that of the first fold ( 465 ),
• - which are aligned parallel to the first fold ( 465 ),
• - The same distance from the first fold ( 465 ), and
• - which together form the fold ( 471 ) of the outer part ( 461 ),
• - At least one of the narrow surfaces strips ( 466 ; 467 ) is provided on the inside at least along the second fold ( 648 ; 649 ) with an adhesive application, by means of which the two surface strips ( 466 ; 467 ) are connected to one another.

5. Advertising letter according to claim 1, characterized by the features:

• - The outer part ( 281 ) is formed from two identical rectangular blanks ( 284 ; 285 ),
• - On one side, the two blanks ( 284 ; 285 ) with their longitudinal edge ( 286 ; 287 ) are arranged flush with each other,
• - At a short distance (a 1 ) from this longitudinal edge ( 286 ; 287 ) there is a fold ( 288 ; 289 ),
• - at least one of the two narrow area strips ( 292 ; 293 ) between the longitudinal edge ( 286 ; 287 ) and the adjacent fold ( 288 ; 289 ) is provided with an adhesive, at least along the fold,
• - by means of which the two blanks ( 284 ; 285 ) are connected to one another to form the outer part ( 281 ),
• - The two folds ( 288 ; 289 ) form the common fold ( 291 ) of the outer part ( 281 ).

6. Advertising letter according to claim 4, characterized by the features:

• on the outer part ( 631 ) the adhesive application in the area of the narrow surface strips ( 636 ; 637 ) is limited to two length sections ( 641 ; 642 ) of the surface strips,
• - Each of which is located in the area of one of the transverse edges of the outer part ( 631 ),
• a third length section ( 643 ) is present between these two length sections ( 641 ; 642 ),
• - which is free of glue and
• - The length of which is greater than the length of the removal part ( 633 ).

7. Advertising letter according to claim 5, characterized by the features:

• on the outer part ( 351 ) the adhesive application has a recess in the area of the narrow surface strips ( 356 ; 357 ),
• - Which has a longitudinal extension which is greater than the length of the removal part ( 353 ), and
• - Which extends in the transverse direction from the first fold ( 354 ; 355 ) to the vicinity of the longitudinal edge of the outer part ( 351 ).

8. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 102 ) is formed from a single rectangular blank,
• in the middle of the total width of the blank there is a first fold which forms the primary fold ( 109 ) of the inner part ( 102 ),
• - At a distance from the width (b 2 ) of the inner wing ( 107 ; 108 ) there is a second fold,
• - The folding direction is equal to that of the first fold ( 109 ) and
• - Which each form one of the secondary folds ( 113 ; 114 ) of the inner part ( 102 ),
• - The respective secondary surface section ( 111 ; 112 ) adjoining the second fold ( 113 ; 114 ) has a width (b 3 ) which is at most equal to the distance (a 1 ) of the secondary folds ( 113 ; 114 ) of the inner part ( 102 ) from the fold ( 106 ) of the outer part ( 101 ),
• - On the outside of the secondary section of sections ( 111 ; 112 ) and / or on the inside of the opposite surface section of the wing ( 104 ; 105 ) of the outer part ( 101 ) at least along the second fold ( 113 ; 114 ) little adhesive is available , by means of which these surface sections ( 111 ; 112 ) are firmly connected to the outer part ( 101 ).

9. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 122 ) is formed from a single rectangular blank,
• a first fold ( 124 ) is present in the middle of the total width of the blank,
• - The removal opening ( 127 ) for the removal part ( 123 ) is arranged within the longitudinal extent of the first fold ( 124 ),
• a second fold ( 125 ; 126 ) is provided at a short distance (a 1 ) from the first fold ( 124 ),
• - The folding direction of that of the first fold ( 124 ) is opposite, and
• - Together form the primary fold ( 127 ) of the inner part ( 122 ),
• - On the inside of at least one of the narrow surface strips ( 138 ; 139 ) located between the first fold ( 124 ) and the second fold ( 125 ; 126 ), an adhesive application is present outside the area of the removal opening ( 127 ) for the removal part ( 123 ) by means of which these parts of the surfaces strip ( 138 ; 139 ) are firmly connected to one another,
• a third fold is provided at a distance equal to the width (b 2 ) of the inner wings ( 128 ; 129 ),
• - The folding direction is equal to that of the first fold ( 124 ), and
• - Which forms one of the secondary folds ( 131 ; 132 ) of the inner part ( 122 ),
• - Each of the secondary fold ( 131 ; 132 ) adjoining secondary surface section ( 133 ; 134 ) has a width (b 3 ) which is at most equal to the distance (a 1 ) of the secondary fold ( 131 ; 132 ) of the inner part ( 122 ) from Fold ( 135 ) of the outer part ( 121 ),
• - On the outside of the secondary surface sections ( 133 ; 134 ) and / or on the inside of the opposite surface section of the inside of the outer wings ( 136 ; 137 ) there is at least one adhesive application at least along the secondary fold, by means of which these surface sections ( 133 ; 134 ) are firmly connected to the outer part ( 121 ).

10. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 202 ) is formed from a single rectangular blank,
• a first fold ( 205 ) is present in the middle of the total width of the blank,
• - At a distance from the first fold ( 205 ), which is at least approximately equal to the distance (a 1 ) of the secondary fold ( 206 ; 207 ) of the inner part ( 202 ) from the fold ( 204 ) of the outer part ( 201 ), is a second Fold in front, the fold direction of which is equal to the fold direction of the first fold ( 205 ),
• - On the outside of the surface sections ( 208 ; 209 ) between the first fold ( 204 ) and the second fold ( 206 ; 207 ) and / or on the inside of the opposite surface section of the outer wing ( 211 ; 212 ) is at least along the second Fold each have an adhesive application, by means of which these surface sections ( 208 ; 209 ) are firmly connected to the outer part ( 201 ),
• - At a distance from the second folds ( 206 ; 207 ), which is equal to the width (b 2 ) of the inner wings ( 213 ; 214 ), there is a third fold ( 215 ; 216 ), the folding direction of which is opposite to that of the first Fold ( 205 ) and the second fold ( 206 ; 207 ),
• - The third fold ( 215 ; 216 ) is followed by a narrow area strip ( 218 ; 219 ),
• - At least one of these surface strips ( 218 ; 219 ) is provided on its inside outside the area of the removal opening ( 221 ) for the removal part ( 203 ), each with an adhesive application, by means of which these parts of the two surface strips ( 218 ; 219 ) are fixed together are connected.

11. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 232 ) is formed from a single rectangular blank,
• a first fold ( 235 ) is present in the middle of the total width of the blank,
• - At a distance from the first fold ( 235 ), which is at least approximately equal to the distance (a 1 ) of the secondary fold ( 241 ; 242 ) of the inner part ( 232 ) from the fold ( 204 ) of the outer part ( 201 ), is a second Fold present, the fold direction of which is equal to the fold direction of the first fold ( 205 ),
• - On the outside of the surface sections ( 236 ; 237 ) between the first fold ( 235 ) and the second fold ( 241 ; 242 ) and / or on the inside of the opposite surface section of the outer wing ( 238 ; 239 ) is at least along the second Fold ( 241 ; 242 ) each have an adhesive application, by means of which these surface sections ( 236 ; 237 ) are firmly connected to the outer part ( 231 ),
• - At a distance from the second folds ( 241 ; 242 ), which is equal to the width (b 2 ) of the inner wings ( 243 ; 244 ), there is a third fold ( 245 ; 246 ), the fold direction of which is equal to that of the first fold ( 235 ) and the second fold ( 241 ; 242 ),
• - The third fold ( 245 ; 246 ) is followed by a narrow area strip ( 248 ; 249 ),
• - At least one of the surface strips ( 248 ; 249 ) is provided on its outside outside the area of the removal opening ( 251 ) for the removal part ( 233 ), each with an adhesive application, by means of which these parts of the two surface strips ( 248 ; 249 ) are fixed together are connected.

12. Advertising letter according to one of claims 4 to 7, characterized by the features:

• - The inner part ( 512 ) is formed from a single rectangular blank,
• a first fold ( 521 ) is present in the middle of the total width of the blank,
• - At a distance from the first fold ( 521 ), which is at least approximately equal to the width (a 3 ) of the narrow surface strip ( 516 ; 517 ), which adjoins the outer part ( 511 ) at its first fold or longitudinal edge, is a second Fold ( 524 ; 525 ) is present, the fold direction of which is opposite to that of the first fold ( 521 ),
• - the inside of at least one of the surfaces strips ( 522 ; 523 ) of the inner part ( 512 ) between the first fold ( 521 ) and the second fold ( 524 ; 525 ) is provided with an adhesive at least along the second fold ( 524 ; 525 ), by means of which the two flat strips ( 522 ; 523 ) are firmly connected to one another,
• at a distance from the second folds ( 524 ; 525 ) which is at least approximately equal to the distance (a 1 ) of the secondary folds ( 528 ; 529 ) of the inner part ( 512 ) from the fold ( 518 ; 519 ) of the outer part ( 511 ), there is a third fold ( 528 ; 529 ) each, the fold direction of which is the same as that of the first fold ( 521 ),
• - At a distance from the third folds ( 528 , 529 ), which is equal to the width (b 2 ) of the inner wings ( 532 ; 533 ), there is a fourth fold ( 534 ; 535 ), the fold direction of which is opposite to that of the first Fold ( 521 ) and the third fold ( 528 ; 529 ),
• - The fourth fold ( 534 ; 535 ) is followed by a narrow area strip ( 534 ; 536 ),
• - At least one of the surface strips ( 534 ; 535 ) is provided on its inside outside the area of the removal opening ( 538 ) for the removal part ( 513 ) with an adhesive application, by means of which these parts of the two narrow surfaces strip ( 534 ; 536 ) firmly together are connected.

13. Advertising letter according to claim 12, characterized by the features:

• - On the inner part ( 542 ), the fourth folds ( 546 ; 547 ) located at a distance from the width (b 2 ) of the inner wings from the secondary folds ( 548 ; 549 ) have a fold direction which is equal to that of the secondary folds ( 548 ; 549 ) is
• - Of the fourth folds ( 546 ; 547 ) adjoining narrow surface strips ( 552 ; 553 ) at least one is provided on its outside outside the area of the removal opening ( 554 ) for the removal part ( 543 ) with an adhesive application, by means of which these parts the narrow area strips ( 552 ; 553 ) are firmly connected to one another.

14. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 142 ) is formed from two identical blanks ( 144 ; 145 ),
• the longitudinal edge ( 146 ; 147 ) of the two blanks ( 144 ; 145 ) is arranged flush on one side,
• - At a short distance from this longitudinal edge ( 146 ; 147 ) there is a first fold ( 148 ; 149 ),
• - Together form the primary fold ( 151 ) of the inner part ( 142 ), and
• along which the adjoining surface sections () can be folded relative to one another in an angular range between 0 ° and 180 °,
• - On the inside of at least one of the narrow surface strips ( 161 ; 162 ) located between the longitudinal edge ( 146 ; 147 ) and the first fold ( 148 ; 149 ) is an adhesive application for the removal part ( 143 ) outside the area of the removal opening ( 163 ) existing, by means of which these parts of the narrow surfaces strip ( 161 ; 162 ) are firmly connected,
• a second fold is provided at a distance from the first fold ( 148 ; 149 ), which is equal to the width (b 2 ) of the inner wings ( 152 ; 153 ),
• - The direction of the fold is opposite to that of the first fold ( 148 ; 149 ), and
• - each of which forms one of the secondary folds ( 154 ; 155 ) of the inner part,
• - The secondary surface section ( 156 ; 157 ) adjoining the second fold ( 154 ; 155 ) has a width which is at most equal to the distance (a 1 ) of the secondary fold ( 154 ; 155 ) of the inner part ( 142 ) from the fold of the outer part ( 141 ) is
• - On the outside of the secondary sections ( 156 ; 157 ) and / or on the inside of the opposite section of the outer wing ( 158 ; 159 ) there is at least along the secondary fold ( 154 ; 155 ) each an adhesive application, by means of which this Surface sections ( 156 ; 157 ) are firmly connected to the outer part ( 141 ).

15. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner part ( 172 ) is formed from two identical blanks ( 174 ; 175 ),
• the longitudinal edge ( 176 ; 177 ) of the two blanks ( 174 ; 175 ) is arranged flush on one side,
• - At a short distance from this longitudinal edge ( 176 ; 177 ) there is a first fold ( 177 ; 178 ),
• - Together form the primary fold ( 179 ) of the inner part ( 172 ), and
• - along which the subsequent areas ( 182 ; 183 ) are foldable relative to one another in an angular range between 180 ° and 360 °,
• - On the outside of at least one of the narrow surface strips ( 184 ; 185 ) located between the longitudinal edge ( 176 ; 177 ) and the first fold ( 178 ; 179 ) is an adhesive application for the removal part ( 173 ) outside the area of the removal opening ( 186 ) existing, by means of which these parts of the narrow surfaces strip ( 184 ; 185 ) are firmly connected,
• a second fold is provided at a distance from the first fold, which is equal to the width (b 2 ) of the inner wings ( 181 ; 182 ),
• - The direction of the fold is equal to that of the first fold ( 178 ; 179 ), and
• - Which forms one of the secondary folds ( 187 ; 188 ) of the inner part ( 172 ),
• - The secondary surface section ( 191 ; 192 ) adjoining the second fold ( 187 ; 188 ) has a width which is at most equal to the distance (a 1 ) of the secondary fold ( 187 ; 188 ) of the inner part ( 172 ) from the fold of the outer part ( 171 ) is
• - On the outside of the secondary sections from sections ( 191 ; 192 ) and / or on the inside of the opposite section of the outer wing ( 193 ; 194 ) there is at least one adhesive application at least along the second fold ( 187 ; 188 ), by means of which this Surface sections ( 191 ; 192 ) are firmly connected to the outer part ( 171 ).

16. Advertising letter according to claim 8, 9, 14 or 15, characterized by the features:

• - On the inner part ( 282 ), the secondary sections ( 296 ; 297 ) have a width equal to the distance (a 1 ) of the secondary folds ( 294 ; 295 ) of the inner part ( 282 ) from the fold ( 296 ) of the outer part ( 281 ) is
• - the secondary surface sections ( 296 ; 297 ) each have a narrow surface strip ( 299 a; 299 b),
• - Between the secondary surface section ( 294 ; 295 ) and the adjacent narrow surface strip ( 299 a; 299 b) there is another (possibly third or fourth) fold ( 289 a; 289 b), the direction of the fold of which is opposite to that of the secondary folds ( 294 ; 295 ),
• - On the inside of at least one of the two narrow area strips ( 299 a; 299 b) there is an adhesive application by means of which these two area strips ( 299 a; 299 b) are connected to one another.

17. Advertising letter according to claim 16, characterized by the features:

• - On the outside of the two narrow surfaces strip ( 299 a; 299 b) of the inner part ( 282 ) and / or on the inside of the opposite narrow surface strips ( 287 ; 288 ) of the outer part ( 281 ) there is an adhesive application, by means of whose narrow surfaces strip ( 299 a, 299 b; 287 , 288 ) of the inner part ( 282 ) and the outer part ( 281 ) are connected to each other.

18. Advertising letter according to claim 16, characterized by the features:

• - The outer part ( 401 ) is formed from two rectangular blanks ( 418 ; 419 ), preferably of the same width,
• - Each of the blanks ( 418 ; 419 ) is arranged in the region of one of the secondary surface sections ( 412 ; 413 ) of the inner part ( 402 ) so that its a longitudinal edge ( 422 ; 423 ) between the secondary fold ( 408 ; 409 ) and the the secondary surface section () adjacent further fold ( 414 ; 415 ) is located,
• - In the overlap area between each blank ( 418 ; 419 ) of the outer part ( 401 ) and the secondary surface section ( 412 ; 413 ) of the inner part ( 402 ) facing it is on the outside of the secondary surface section ( 412 ; 413 ) and / or on the On the inside of the blank ( 418 ; 419 ) an adhesive is applied, by means of which the blanks ( 418 ; 419 ) are firmly connected to the inner part ( 402 ) to form the outer part ( 401 ).

19. Advertising letter according to claim 10, characterized by the features:

• - of the narrow surfaces ( 263 ; 264 ) adjoining the third fold ( 261 ; 262 ) on the inner part ( 252 ), at least one of the surface strips, preferably both surface strips, has a recess ( 265 ; 266 ),
• - The length of which is at least equal to the length of the removal opening ( 269 ) for the removal part and
• - Which extends in the transverse direction from the longitudinal edge ( 267 ; 268 ) by a certain amount in the direction of the third fold ( 261 ; 262 ).

20. Advertising letter according to claim 11, characterized by the features:

• - of the narrow surfaces ( 263 ; 264 ) adjoining the third fold ( 261 ; 262 ) on the inner part ( 252 ), at least one of the surface strips, preferably both surface strips, has a recess ( 265 ; 266 ),
• - The length of which is at least equal to the length of the removal opening ( 269 ) for the removal part and
• - Which extends in the transverse direction from the longitudinal edge () from at least to the third fold ( 261 ; 262 ).

21. Advertising letter according to claim 17 ( FIG. 22), characterized by the features:

• - Of the narrow surface strips ( 474 ; 475 ) of the inner part ( 462 ), which strip between the narrow surfaces ( 466 ; 467 ) of the outer part ( 461 ), which are from the fold ( 471 ) of the outer part ( 461 ) in the direction facing away from the outer wings ( 472 ; 473 ) has at least one or both surface strips ( 474 ; 475 ) with a recess,
• - whose length is at least equal to the length of the section of the removal part ( 463 ) adjacent to them, and
• - Which in the transverse direction from the fold of the inner part ( 462 ) at the height of the fold ( 471 ) of the outer part ( 461 ) by a certain amount in the direction of the outer edge of the narrow surfaces strip ( 474 ; 475 ) extends.

22. Advertising letter according to one of claims 1 to 21, characterized by the features:

• - The removal opening ( 704 ; 654 ) for the removal part ( 653 ) is designed either as a slot ( 704 ) ( Fig. 41) or as a window ( 654 ) ( Fig. 33),
• in the case of a slot ( 704 ) ( FIG. 41) there is preferably at least one short additional slot ( 705 ; 706 ) at each end of the slot ( 704 ),
• - The is aligned at right angles to the slot ( 704 ), and
• - Which connects to the slot ( 704 ) either in one ( Fig. 41a) or in the other ( Fig. 41b) direction or in both directions ( Fig. 41).

23. Advertising letter according to claim 22, with a removal opening, which is located in the area of one of the two wings of the inner part, characterized by the feature:

• - The edge area ( 707 , 708 ; 675 ) adjoining the slot ( 704 ) or the window ( 474 ), which is closer to the primary fold ( 659 ; 677 ), is bent inward or angled.

24. Advertising letter according to one of claims 1 to 23, with a removal opening, which is located in the area of one of the two wings, characterized by the feature:

• - The removal part ( 653 ) is detachably attached by means of a permanently adhesive adhesive application ( 669 ) to that secondary surface section ( 667 ) of the inner part ( 652 ) which is located on the same side of the primary fold ( 659 ) of the inner part ( 652 ) which is also the removal opening ( 654 ).

25. Advertising letter according to one of claims 1 to 24, characterized by the features:

• - The withdrawal part is
• - As an order form in the form of a single sheet ( 983 ) or in the form of several sheets and / or in the form of two or more adjacent sheets ( 1043 ; 1044 ), which can be sent by means of a separate envelope, and / or
• - As a single card ( 1083 ) or as a plurality of cards that can be sent alone, and / or
• - As a single envelope ( 1063 ) or as a plurality of envelopes, and / or
• - Formed as an order form ( 1046 ) including envelope ( 1045 ) in the single or in the majority.

26. Advertising letter according to one or more of the preceding claims, characterized by the features:

• - The outer wings and the inner wings have at least approximately the same width, measured from the fold of the outer part ( 771 ),
• - On the outer part ( 771 ) and on the inner part ( 772 ) close on the side facing away from the fold of the outer part ( 771 ) on the longitudinal edge each strip a narrow surface ( 772 , 773 ; 782 , 783 ),
• - between two of these narrow surfaces strips ( 778 , 779 ; 782 , 783 ) there is an adhesive application ( 792 ; 793 ; 794 ), by means of which two adjacent surface strips are firmly connected to each other,
• - On the outer part ( 771 ) and on the inner part ( 772 ) is between the narrow surface strips ( 778 , 779 ; 782 , 783 ) and the adjacent part of the outer part ( 771 ) and the inner part ( 772 ) one in the longitudinal direction through continuous perforation ( 784 , 785 ; 786 , 787 ) are available, by means of which the narrow surfaces ( 778 , 779 ; 782 , 783 ) located outside the perforation ( 784 , 785 ; 786 , 787 ) can be separated in the manner of a tear-off edge strip ( 789 ).

27. Advertising letter according to one of claims 1 to 26 ( Fig. 57a, Fig. 57b), characterized by the features:

• the outer wings have a width (b 1 ) which is a certain amount greater than the width extension of the inner part ( 872 ) measured from the fold of the outer part ( 871 ),
• - In the outside of the width extension of the inner part ( 872 ) part of the outer wing is at least in the area of a narrow area strip ( 874 ; 875 ) at least on one of the outer wings on the inside an adhesive application ( 878 ) by means of which in this Area the outer wings are firmly connected to each other,
• - Preferably between the width extension of the inner part ( 872 ) and the adhesive application ( 878 ) on the outer wings a continuous perforation in the longitudinal direction ( 876 ; 877 ) is present, by means of which the surfaces outside the perforation strip ( 874 ; 875 ) in the manner of Tear edge strips are separable.

28. Advertising letter according to one of claims 1 to 7, characterized by the features:

• - The inner wings ( 594 ; 595 ) have a different width (b 2.1 ; b 2.2 ),
• - The distance (a 1.1 ; a 1.2 ) of the secondary fold ( 596 ; 597 ) of the inner part ( 592 ) from the fold ( 598 ) of the outer part ( 591 ) on one side is the opposite of the width on the other side ( b 1.2 ; b 1.1 ) of the adjacent wing ( 595 ; 594 ) of the inner part ( 591 ).

29. Advertising letter according to one of claims 1 to 28, characterized by the features,

• - The inner wings ( 576 ; 577 ) have a different width (b 1.1 ; b 1.2 ),
• - On both sides of the inner part ( 571 ) are the sum of the width (b 1.1 ; b 1.2 ) of the inner wing ( 576 ; 577 ) and the distance (a 1.1 ; a 1.2 ) of its secondary fold ( 578 ; 579 ) from the fold ( 581 ) of the outer part ( 571 ) equal to each other.

30. Advertising letter according to claim 26 or 27, characterized by the features:

• - The removal part ( 773 ) has such a width that it is from the vicinity of the fold of the outer part ( 771 ) to the area of the adhesive application ( 792 ; 793 , 794 ) at the outer part ( 771 ) and / or extends into the inner part ( 772 ),
• - the extent of the abutting at the withdrawal part (773) surface strips (782; 783) of an on the removal part (773) facing side is free from adhesive, is secured to the him opposite surface portion (781) of the withdrawal section (773) an adhesive (795 ) appropriate,
• - On the removal part ( 773 ) there is a perforation ( 788 ) between the surface area ( 781 ) with the adhesive application ( 795 ) and the remaining part of the removal part ( 773 ), which is preferably attached at the point at which the part outside ( 771 ) and / or corresponding perforations ( 784 , 785 ; 786 , 787 ) are present on the inner part ( 772 ).

31. Advertising letter according to claim 4 or 5 in connection with one of claims 9 to 30, characterized by the features:

• - The removal part ( 803 ) extends in the transverse direction into the area of the narrow surfaces strips of the outer part ( 801 ) and / or the inner part ( 802 ), which connect to the fold of the outer part ( 801 ),
• - The area part ( 805 ) of the removal part ( 803 ) and / or the area part of the outer part ( 801 ) or the inner part ( 802 ) covered by the narrow area strips is provided with an adhesive application ( 808 ) by means of which the removal part ( 803 ) is firmly connected to the outer part ( 801 ) or the inner part ( 802 ),
• - On the removal part ( 803 ) outside the adhesive order ( 808 ) there is a continuous perforation ( 807 ) in the longitudinal direction,
• - Preferably, this perforation ( 807 ) forms out that only a few weak webs are available.

32. Advertising letter according to one or more of the preceding claims, characterized by the features:

• - The outer part ( 981 ) and the inner part ( 982 ), preferably also the removal part ( 983 ), are formed from a single contiguous blank ( 984 ),
• - At least at the transition points from one part to the other ( 981/982 ; 982/983 ), preferably also on the free longitudinal edge of the outer part ( 981 ), there is an additional narrow area strip ( 989 , 1007 ; 1008 , 1014 ; 988 ) ,
• - There is an additional fold ( 1016 ; 1017 ) between each two additional flat strips ( 989 , 1007 ; 1008 , 1014 ),
• - At least part of these area strips is provided with an adhesive application ( 1024 ; 1025 ),
• - Perforation ( 992 ; 983 ; 1011 ; 1012 ; 1015 ) is present between the additional area strips ( 988 ; 989 ; 1007 ; 1008 ; 1014 ) and the part ( 981 ; 982 ; 983 ) of the advertising letter ( 980 ) adjacent to them.

33. Advertising letter according to claim 32, characterized by the features:

• - At the removal part ( 1043 ), another Ent removal part ( 1044 ) or connect several further Ent removal parts ( 1044 ; 1045 ),
• - Share between two adjacent removal ( 1043/1044 ; 1044/1045 ) either a fold ( 1051 ; 1056 ) and / or at least one perforation ( 1053 ; 1055 ) is available.

34. Advertising letter according to claim 33, characterized by the features:

• - Of two adjacent removal parts or main parts ( 1064 , 1065 ; 1084 ; 1085 ) of a removal part ( 1063 ; 1083 ) at least one is provided with an adhesive application ( 1073 , 1074 ; 1087 ), by means of which it with the other removal part or the other Main part ( 1064 ; 1084 ) of the removal part ( 1063 ; 1083 ) can be or is connected,
• - The application pattern of the adhesive application ( 1087 ; 1073 , 1074 ) is either over the entire surface or it has two or more strips, which are preferably attached along the outer edges of the removal part or the main part ( 1065 ) of the removal part ( 1063 ).

35. Advertising letter according to one or more of claims 32 to 34, characterized by the features:

• - The outer part ( 981 ) and the inner part ( 982 ), preferably also the removal part ( 983 ), are formed from a single contiguous blank ( 984 ),
• - At least at the transition points from one part to the other ( 981/982 ; 982/983 ), preferably also on the free longitudinal edge of the outer part ( 981 ), there is an additional narrow area strip ( 989 , 1007 ; 1008 , 1014 ; 988 ) ,
• - There is an additional fold ( 1016 ; 1017 ) between each two additional flat strips ( 989 , 1007 ; 1008 , 1014 ),
• - At least a part of these area strips is provided with an adhesive application,
• - On the fully folded and glued advertising letter ( 980 ), the additional area strips ( 988 ; 989 ; 1007 ; 1008 ; 1014 ) are cut off and removed.