DE1988049U - DEVICE FOR REPLAYING ADVERTISING TEXT AND MUSIC PERFORMANCE. - Google Patents

Description

11: 23736 9 * 25. G8

Gbm

Applicant: Mr. Joseph Brau ers 757 Bad βΏ.-Bad en
Lichtentaier Allee 28

Device for playback of Copywriting and marketing

The present invention relates to a device for the reproduction of spoken advertising texts, in the technical language referred to as spots, together or alternating with musical performances *

Such devices are known per se. They generally consist of a magnetic device with an endless tape ending in a so-called endless tape cassette is located.

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During execution; of advertisements, in particular: in department stores, magazines, supermarkets or the like, are often used today in connection with background music Advertising texts or advertising information announced. In doing so, the music generally becomes elective

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the announcement is suppressed or at its! volume

reduced. 'ί

In the previous »Beieanitien-iorateii, a

the

Musical performances and the advertising texts or 'aie

when recording during the so-called Wefcbe

text display the music switched off or the The volume of the music was significantly reduced, so that the advertising text was fully audible.

In practice, when using the devices mentioned, it often happens that the advertising

"* -" ■ · - - · "- - * ^{{· -;} ■ '' - · ,, '■■■■' texts or advertising information must be changed or replaced frequently, while the% existing and recorded music ■; ■■. ■ '■ ■ ■ - 2 -

performance can be maintained. So it is sometimes necessary that the advertising information monthly, Every 14 days, but sometimes also weekly

must be replaced. One was therefore forced to use the previously known devices, a ^ to record a completely new program on the magnetic tape, including the musical performances again, together with the language texts

had to be included. This made the production of the recorded tapes more expensive.

There was also the disadvantage that when using the device ^ especially in supermarkets, it the Head of the supermarket was not easily possible in an already recorded advertising music program also record your own advertising, i.e. record it on the tape.

It is true that devices have already become known in which several tape recorders are

cassettes are arranged one above the other, the tapes of which are driven by a common capstan.

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The present invention is now purely a task posed, a device for reproducing spoken words Copywriting together or ini variety to create with musical performances, which does not have the aforementioned disadvantage and with the help of them

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it is possible in simple WeMe the spoken Advertising texts or advertising information independent of ■ the musical performances "to change and [to change.

The problem posed is achieved according to the invention by means of a device for reproducing spoken advertising texts, together or alternately with musical performances consisting of a magnetic recorder with at least two endless tape cassettes, whose tapes are driven by a common capstan and which is characterized by that the second endless tape cassette is assigned to a device which has a timer arrangement for

Press the tape of the second cassette against the capstan and a head and switch off of the audio signal coming from the tape of the first cassette and for switching on the audio signal from the

second band, as well as a switching direction controlled by distance marking, modulation or time impulses ^? to the "'umgeiceHrfcen ^ ScKaitnahm *"i'ü'-Wö': Äui ^ gäijgsbedingungenphaltung. ι ■

According to 'a special embodiment *', the Görät in a box 'arranged seirruiid' a cultivated Cassette barrel position "with 'tape head'." "Furthermore" 'can

a plug-in device must be provided * on the device, '"der'es

enables the same to be attached to the magnetic recorder with the extended capstan. The time switch arrangement can interact with "a magnetically operated lever which is" arranged "in the device and whose one lever arm rests on the second 'EndiostiändkassettV'"'and the same "in the switched-on state" on the ^: Tonwelle'und 'the head aridrückt. "' For * * Steuerung'-" of the switching device "für'das'Abschälten'bzw"^{environmental;} switch to * the initial state t canh * the second 'endless tape cassette can be provided with' a 'tape' which * has a spacing measurement in the form of punched-in holes controlled according to the 'principle *' of the * Hdllerith method. It "is of course possible to designate the entire device with" double "or

to operate multi-track tapes, with the choice of a four-track method for the second endless tape cassette the possibility is given of the self-promotion of the business on the one pair of lanes, for example the supermarket, to record and play back while on the other pair of lanes the branded goods advertising for reproduction, already recorded is.

In the device according to the invention, alöo the music performance is recorded on the tape of the one endless tape cassette, while the tape is recorded with the other endless tape cassette the language or the one

', /'.;"■, · . '- ,. \'-" ■ ' ,. ',;'. * ',. J - ".: * < spoken advertising texts are recorded. In this case, cassettes can be used in which the tape pressure roller is built into the cassette, which results in easy insertion and removal of the cassette from the device.

Several advantages are achieved by the device according to the invention. So can in easier Way the music band in the studio or the like. can be produced in a manner known per se. Separately from it

the voice band with advertising texts can be recorded, with the desired Advertising texts can be spoken at certain intervals, when operating the fiction =

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according to the device runs in general with the Band provided with music performances steadily more » The voice tape in the second endless tape cassette is switched on by the timer arrangement, the sound wave and pressed the tape head »At the same time, the Music performance; that originates from the first tape is suppressed, and the audio signal originating from the voice tape to the amplifier and finally the speaker

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switched »After the spoken information has elapsed, the second band is a modulation circuit or a time pulse controlled switching device again from the drive shaft is moved away and the sound signal from the first tape is sent back to the amplifier or the loudspeaker switched.

It is of course also possible to treat the device according to the invention in such a way that the

provided with a built-in tape pressure roller

V.:. = : ..; \ -; i ■ -.: ',:. ";.. · ■■ :: .ν ^*: -v ■ ::;:. ■ '■ :. ι να-Γ / Λ · ^ ^; · ο - r ä /' W ',: , 1 ^ uC - ν "endless tape cartridges arranged in a plane facing each other and removable separately are" the heads can then in between, be arranged if necessary mutually offset "the capstan is disposed between the two tapes and drives in conjunction with! the pressure rollers. .

Axihand of the drawings is based on the example of a preferred Embodiment of the subject matter of the invention

explained in more detail xverden.

Fig. 1 shows a basic diagram of the device according to the invention »

Fig. 2 shows a specific embodiment, the device according to the invention in perspective view »

In FIG. 1, 1 denotes a self-contained tape cassette, the tape of which is driven by a capstan 2

will. The recorded sound signal is, detached from the magnetic head assembly 3 'and an amplifier ^v "4 fed to a loudspeaker 5 to the radiation. A second * Endlosbandkassett'e 6> is assigned to the common 'Tonwell 2 ".and "a' Device * 7 ', which is connected to a further tape head 8. The device 7 contains an adjustable switch which, via a suitable lever arrangement 9, presses the tape cassette 6 onto the capstan 2 and the sound head

the suppression of the signal coming from the sound head arrangement 3 ■ and the application of the sound voltage coming from the sound head to the amplifier 4 or the loudspeaker 5. The device * 7 houses a further circuit arrangement, which according to. During the course of the spoken information scanned by the sound head 8, the cassette 6 detaches from the sound shaft 2 and the sound head 8 and applies the sound voltage occurring at the sound head arrangement 3 to the amplifier 4 or the loudspeaker . ; ■ / ■ \ ■ ^{; ::.} .: ;;. '■■■■'. ■ '-. ■■■

The said. Switching device can .from: someone known to you. Modulation circuit _s exist. Which is then set in, activity _? if on the tape of the cassette, 6 no. Signal, there is more «.. It is also possible ^ .on the tape. 6 to provide a .lp mark ^ the ^ .the ^ switchover,!, Furthermore, by means of another suitable hole marking, also ^ a ^ reversal ^ to that extent, take place _{5 (} as a, second ^ track on the tape in ,, the cassette is switched. This. ist_ 2}. # R ». possible ^ to make a distinction between advertising texts for branded articles and self-recorded advertising» The process of switching takes place in the manner described above «

In Fig "2 the amplifier is in a housing 10, and the drive mechanism for the capstan 2 housed. At the top of the housing 10 the first endless tape cassette 1 is placed, the tape of which is attached to the capstan 2 and the head assembly 3 is pressed »The device 7 drawn upwards, which contains the switching devices mentioned above, can be placed on the housing 10 in the direction of arrow 11 at the space 12 provided for this purpose

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Housing "ϊύ'.§;

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When switched on, the cassette 6 "" is pressed against the sound head 8 and the sound shaft 2. This starts the dag -T © öb; aiid _r 6 ^ ztt ^ je ^ egiiS - and through the corresponding switch-over, what is picked up on the sound head 8 signal supplied through the speaker amplifier -the _s' After Beendigung.der spoken information is achieved by the above-described switching device, the cartridge from the drive shaft 2 and fed to the occurring at the Tonkopfanordnung .3 Tonspannung via the amplifier the "speaker, while the The belt of the endless belt cassette Ί continues to run throughout the switchover. ⁵ «

Both cassettes essentially consist of a plastic housing which contains the inside:

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Operating elements and regulators 17 can also be provided on the upper side of the housing 10. A changeover switch 18 is also attached to the device 7, which makes it possible to define or change the time intervals for the spoken information. In general, a time interval of 3 or 6 minutes is specified.

The loudspeaker can be accommodated in the housing 10, but it is also possible to provide additional loudspeaker connections and the entire device can also be connected to a larger loudspeaker system »

In the device shown in the figures, the playback of the individual tapes is switched over by a time switch arrangement or special markings on one tape. It is of course also possible that the switchover, e.g. from speech to music and vice versa, can also take place electromechanically by means of electrically conductive foils ₃ which are applied to the tape at the appropriate points and with a suitable contact arrangement cooperate.

Claims (1)

3.Ä.237 369 * 25A68 y S__c__h_ u t_a befüch e 1, device for the reproduction of spoken advertising texts, together with or in alternation with music performances, ordering from a magnetic sound device with at least two endless tape cassettes. whose tapes are driven by a common capstan «, characterized in that the second endless tape cassette (6) is a. Device (7) is assigned, which is a timer arrangement for pressing the tape of the cassette (6) on the capstan (2) and on a head (8). and for switching off the audio signal from .Band of the first cassette tape and for switching on the audio signal from the second band to the amplifier or loudspeaker as well as a distance marking. the second tape by modulation or time pulses controlled switching device for the reverse switching to the initial state · 2. Device according to claim 1, characterized in that the device (7) housed in a box and equipped with a tape head and an attached tape cassette support! tlritl öüieri itecfeeKansatz, through which the device can be plugged onto the magnetic device with the extended capstan ^ 2) j. ; j: 3 "Device according to claims 1 and 2, characterized in that in the device (7) a timer from ι« ·; A 'released magnetically actuated lever is arranged, one lever arm (16) of which rests against the endless tape cassette (6) and presses the same against the capstan (2) and the audio head (8) in the switched-on state, 4. Device according to one or more of the preceding claims, characterized in that the tape of the second cassette for controlling the switching device is provided with a distance marking, in particular a punched hole marking - 15 _. Device according to one or more of the preceding claims, characterized in that the switching of the reproduction from the individual 'tapes' takes place electromechanically by means of conductive foils. 1." _m:: -: v j: ■ -, 16 -