DE1729499U - OPTICAL ADVERTISING MEDIA, IN PARTICULAR ADVERTISING POSTERS. - Google Patents

Description

Hk) J, ⁴ "· ^Fa · ^A · Landcrer. _C Hcilbronn / Neckar. | Optical advertising- 6 SEP. 1956

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Sign in A. L. other

Heilbronn / Neokar Deutochhofatr. 17th

¹¹ Optical advertising material, in particular verbeplakat "

! The innovation relates to advertising material that is close to the appearance, especially I Special in fora of advertising posters, lsi'erbeStands with odor

without postings in body shape, i.e. in plastic form guide.

I.

For the fieklame it is known to produce advertising material from one Fold-out cuts, which are made possible by their shape j or result in a physical effect by dressing up, j where üiea especially in the case of advertising material in the form of announcements Depending on the type of posters, it is important if they are more j or less should be free to set up in a room "

The execution of such advertising media with separate heights

j, ε · Β · for placing announcements nut special meticulously, thus maintaining the physical effect

ι is retained. i) the physical representation of such objects only by color differences on one practically level Surface does not lead to the goal and is in the Hegel of Sana bcstiaaten is not dependent on effects.

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54h, 5. 1729 499. A. Landerer Hcilbronn / N'eckar. | Optical advertising- 6th SEP. 1S3D medium, especially advertising poster 6 1154 " L 11 SSl. (T. S; line 2) ''

The execution of such advertising material made for this reason in plastic form, possibly in connection with color effects, has therefore become popular in advertising technology, especially in shop window tanning more and more enforced in the manner of so-called sales attendees · These physical advertising media are usually made up of a none of individual particles and require a considerable construction effort.

The innovation has the task of providing a remedy for this and such visually effective advertising media, be ea in Fora of physically deployable billboards and / or Selling hours or storage Sookel »in their structure 80 carry out that in the cone a single blank made of a corresponding elastic material, for example cardboard or paper rait prepared "inked is enough to get through to create a folding front to create a plastic-looking advertising material. According to the innovation, this is done in such a way that A treat with different external yiaris.arve.rlatif ' On one surface there is one or several prepared V'altkanten known per se, but which are self-contained xind form corresponding! edge parts, in the sense of a shortening of the edge, when the folding is done, those of the folded edges The uninvolved area to be emphasized physically and like a row to include.

"Duroh the edge shortening in the outer bore of the 2unchnittea is possible, depending on the design of the fiilt edges closed in the oich, any physical ⁽ⁱⁿ between the area enclosed by the folded edges and the edge parts can be achieved. Since 03 even possible int, to carry out the terminal edge curve in a curve and overdone in different abutments, allow me to achieve bodily desires that are desired in their own right

not readily to the suggestion>: lr onaen; SNEN it daös SiOH here just to eincsi physical object from a single PlUchenzu3chnitt concerns.

One can have such a physical-looking planon cut after it has been folded, it can also be used as an open or aborted hook for display packs or the like, since the area enclosed by the folding accounts is the necessary for this Stability and abs part height, depending on the shape the edge parts

Such an advertising medium designed as an Abatello base can additionally be combined with a further advertising medium folded in physical form in the manner of an inheritance poster ... "at the location of a sales stand, whereby it is also possible to combine this only via incisions in the end part by means of a plug-in process To carry out the physical appearance and the new advertising is done by folding around one or more old edges and the edge shortening can also be carried out in a way that can be resolved at any time by appropriate Eineteok- or sonati- & e Tfleb- "or ·}? Infolding processes.

Ea is sohon proposed, by einia 2Jusohnitt ndt See one or more cuts and two or more pits, those who weren't in aloh oasis to create physical-looking fringes that drain the advertising space could only partially uafasaen, since it was not recognized that with a folded edge extension completely closed in 3ioh;: uf The hand parts are also closed and surround the animal surface and hold it with the necessary tension and even every curve shape is conceivable.

•• ie iia individual the innovation is feasible, show with the examples that are essential for you of the drawing, namely:

1 shows a cut-out in elevation and FIG. 2 shows a partial view in the direction II-II of the rig. I, Pig. 5 the üunohnitt after i? ^% ig. 1 when folded.

4 shows a top view of a further folded structure tem Euetfind,

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hV k; ²⁹ , ^m . ^Fa · ^Α · Other, “Heilbronn / Nedcar. | Optical advertising- 6th SEP. 1956 m, te! especially advertising poster. 11/6/54. "i- 11 OvVI, \ Ji. S; line 2)

Fig. 5 a. Folded blank in? Ora

an abatell socket and
i'ig. 6 the cut with its palette, Irig. 7 one. Cut of a further tour.

The cut consists of a suitably bendable material, preferably cardboard or stiff paper, which can be given the required color effect and / or figurative or textual presentation before it is finally adhered to by a printing or other preceding process . .; '■,. ■ ■ "■■: \' ■ - ■ ': .. ■.". . '.-- C' ■. · ■■; ..... ■■:. ■ '.'-. ^; ;, .- ^

The blank has an outer Ksntenvorlauf 1 and in its middle area a prepared and self-contained folding edge 2 # i> the outer edge 1 of the blank and the folding edge 2 can be used for the 'edge formation J>, apart from ainesa different curve advance a largely deviating distance from one another so that when the side area 3 is shortened over the folded edge 2, a physically unfolded advertising part is created, the middle area 4 of which is separated from the vertical edges 2 for the advertising; The measurement effect can be approximated, as shown in FIG. 3 in an exemplary embodiment.

The shortening of the edge area 3 of the 2uochnittea takes place via incisions 5 »which are brought up to the folded edges 2, whereby / inaätae 6 a with a further folded edge 7 remains, which under the edge part 3» as iig. 3 Detection m leaves are föstlegbar. This definition can be done by an adhesive or other process.

Ea is so open-minded, the rim is shortened only by To carry out bin folding processes e.g. using special. ^ Old edges 8, how this is the right ieil der -'ig. 1 and the '-Jeilansicht in? Ig. orkennnn liiant. uie Sinf; · itation k: inn dübei also via T-: iebodex ^ other fäinateclrvorsänge again at any time 'i carried out in a retrofittable manner.

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H ¹ V ⁵ \ JP, ^m - ^Fa - ^Α Linderer, _r Heilbronn / Neckar. | Optical advertising ■ 6, SEP. 1956 medium, especially advertising poster. 11/6/54. "I. 11 SSl. (T. S; Z. 2)

In the example of a guide in FIG. 4, an advertising medium is shown in the form of an advertising poster, with the text 3 comprising the surface area 4 in a physical form. For this purpose, the initial section drawn in with a focus is provided with several self-contained inner edges 2, 2 'which are pressed out on the axillary side from the plane of the zu ^ chniTto. Here, too, it is balanced »the mutual spacing of the palms 2.2 · do not carry out the mutual distance equally and form it in the shape of a curve» so that a corporeal-looking object with a curved frame is created · Ebenialla incisions 3 »which are planned in the lower part of the season and which reinforce the physical effect of the liah- ■■. '. ■ ■. ,. / "■" ■ '■ ■■ ■', \ '■' ■ '' ^: ■ - _:

it h to eiiaen pedestal-like construction of a Heklameaiittols; _t ndölt, such a winding or Abatellsookel from a blank according to i'ig. δ {can also be produced in curve form. "Dqx blank also has the footstep 2 and, under certain circumstances, a -Other Paltkente ^2f » where the 5'luche 4 between the Paltkanten 2 or 2 * results in the storage area, while the R-ndtoil 3 depending on its ^ The position and height of the surface 4 are determined by the storage fiile. One has it in the back, depending on the shape of the foldable surface 4 or the distances between the two sides, design area 4 IA of any desired height and / or inclination · ■ .. ■■■■ '■. /'.?;'■■;. · ■ ■ '■'. ■. ■■. ■ '■' .. ';..;'^; .. '■ / ■■ ■ ".' : ■ '. ■ ' C

Corresponding '^ usscbnitte 9 kjsnn the cutting according to Pig. 6 by merging in the area of this committee 9 over the hand parts 3, and zv / r dor ends lo, in an I ^? ora, beiapielsv / eise nr.ch Fig. 5 ». If there is any additional hereditary material, for example in the form of a poster, on such an upright or abatellookel, this should be done in a chorus by opening or closing down via Einacixiitte 11, whereby vorsu ^ öweise a '' place erbonittel use as his rnhmenarti ^ '"ig läoot recognize s character in particular * · 4. ^ * ¹ ^ solohos advertising material of FIG. 4 läoat is nit its Rnndtoil 5 in simp rather Wei3e in the

Heilbronn / Ncckar. \ Optical advertising- '' 6th SEP. 1956 T mWinsbcsondert; Advertising poster. 6.11.54 .. " L Il sol. (X. S; / L, 2)

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Insert cut-outs 11 and not only cover the inner lining of the 'pedestal with its binding Io, but' results in a flawless physical effect of a Reklane-Yerkaufsestandera, especially χ for the Schaufenoter Verbung.

The establishment of the heklasiejaittel with the help of Paltkanten ijmerhall) a cut like the provided aend shortenings gives the possibility, through the more or less εα-smnaoistecicTsaren edge parts and their corresponding execution by folding or plugging processes, that the Eeclararaeteile in ready prepared i ^ ora fold are stacked on top of each other, so that they can be relocated, so that with Sebr «xich the physical susceptibility of the folding is permanent. This has the particular advantage that no damage whatsoever can occur even in unauthorized transport, and that such advertising media can be transported on small dimensions, which is in a range of? is of particular importance.

In the filing example in? Ig. 7 is still a partial cut in insight geaeist »where a RolcLame body was chosen vnrrde, whose Relclano surface 4 ebcaifalls over further folded edges 2.2 * is included. -iJie Paltkanten 2.2 * sohliesoen the advertising space 4 in an approximately seradlinii? ea course, ν oodaßs over cuts 5 and over the ^ altVorgiinso for the Exindformation Eckverbindunsen take place, by rendering area 3 of the ΐ ZuBOhnivtes now goes into special approaches 12, which ^ themselves given allo in pairs.

These approaches are carried out in such a way that that never overdeoken on the sos side. You can do these approaches 12 pre-bind with each other via adhesive or other adhesive processes Ea is jedooh; cuoh possible, the additions are known per se »To connect iron designers through Binateckvorgänso. In this way Iei3e can oin Relclanekö'rper, "beiopiolsvieioe after Art oines Image rait of any ratio reached ~? Er: 'en, daos also from his i-üol: r.oite nus a completed impression

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nohutz claims

Claims (4)

S c h u. T ζ a η s χ> r ii ο he 1 · Optical advertising material, in particular advertising plaque made from a single blank of Ρ; · pi or or ΐΐφρο, characterized in that for a three-dimensional physical we the susceptibility apart from the "old clock!" Faltkanten. '(2.2 *), which are self-contained and form corresponding bending parts (?), The _o ia sense of a manual foreshortening during the Faltvorij: nges physically that of the S'wltfcmten (2.2 *) elngeachloooeno plane (4) frame-like tmfasoen · 2. Ilelclanerait; tel η ch claim 1, thereby se dasa with two or more FaItkroiton (2.2 ·) teat άοτ area of the table section these with mutually changing distances 3ind provided, 3 · Advertisement means according to claim 2, df.duroh gehtnz '": Leimet, if there are several folds, the folds alternate with different folds Sides are done in such a way that in the main of the physical effect, the lind parts (3) the middle surface (4) ia a depression like a ridge. 4. Reclamation funds after an existing claim, dago identifies, that the edge parts (3) carry additional fold-in inserts (12), overlapping gosobenonfalia paurwoise, after formation of the physical effect of the rend parts (3) iiuf der Riiok3eitö dos Zusohnittea in the sense of a Abieckveroohluijsoa on the mutual support 5 · Reklaaenrittol according to one of the * preceding claims, characterized jekorinsQicimet that in the marginal part en C'5) i "ür the R; aid-Vörkvlr2xuig Sine cuts (5,9) and foldable attachments (6) are seen. - II - """"" ⁵⁴¹ V ⁵ ·! 729 499 Fa A H fell, ^ x _- g · 2. 2) 6 «Selclf-memi ^ tol nach, one in the preceding, el;. Characterized by that the shortening of the belt in the parts of the band (3) via prepared i ^? old edges (8) are made by folding processes 7 »Reklaajöiaittol according to one of the preceding claims, characterized in that in an area (3) of the finishing area (3) of the cutting means (11) which is more or less vertical, a / eitoren Zusohni-ttea are provided in such a way that the one 2-Osohnitt serves as a horizontal ^ üf- or Abatollaocltel 8 · Eeklaaestittel according to claim 7 # thereby that for the fastening of one blank ia R:? nd "area Incisions (11) are used.