CN2907133Y - Interactive multimedia advertisement player - Google Patents
Interactive multimedia advertisement player Download PDFInfo
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- CN2907133Y CN2907133Y CN 200620073962 CN200620073962U CN2907133Y CN 2907133 Y CN2907133 Y CN 2907133Y CN 200620073962 CN200620073962 CN 200620073962 CN 200620073962 U CN200620073962 U CN 200620073962U CN 2907133 Y CN2907133 Y CN 2907133Y
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Abstract
The utility model relates to an interactive multimedia advertisement player, comprising a card reading unit, an output equipment with a displaying unit 16, a central processing unit 5 and a user control unit 14, the output equipment 15 comprises an advertisement transmission unit, when a multimedia advertisement is played in the displaying unit, users can choose whether the advertisement is downloaded by the advertisement transmission unit; when a download signal sent from the central processing unit 5 is received by the advertisement transmission unit, the advertisement transmission unit will send out the paper advertisement or the electronic advertisement data. The output equipment of the interactive multimedia advertisement player comprises not only the displaying unit, but also the advertisement transmission unit, therefore the player can not only play multimedia advertisements, but also download or print the portable advertisement information for users.
Description
Technical field
The utility model relates to a kind of advertisement play back device, especially the interactive multimedia advertisement play back device.
Technical background
In commercial propaganda highly developed today, the multimedia advertising playing device has obtained using widely.A lot of big public places of flow of the people are equipped with the multimedia advertising playing device, and for example building elevator enters the mouth, bus, subway platform etc.
In the prior art, the multimedia advertising playing device comprises card reading unit, CPU, user control unit and display unit.Card reading unit reads the multimedia advertisement of storing in the memory card, is sent to display unit output by CPU; User control unit is touch screen and input circuit normally, show the feature list that the multimedia advertising playing device can provide by display unit, function choosing-item such as " playback ", " next bar " for example, the user selects a certain function choosing-item from this feature list after, by touch screen the function choosing-item of selecting is imported CPU, select corresponding executive mode by CPU, obtain execution result, and execution result is exported by display unit once more.
Yet interactive between this multimedia advertising playing device and the user only is confined in the selection of multimedia content.The user only can " see " advertising message by such device, takes away with oneself and interested ad information entry can't be got off.Also under the INFORMATION BOMB of other medium, forget this advertising message probably even the user to certain bar advertisement interest has taken place, slackened the actual effect of advertisement.On the other hand, because the fast development of electronics at present, increasing businessman brings into use electronic coupons, and traditional advertisement play back device can't send electronic coupons, can only send by communication network, and cost is higher.
Summary of the invention
The utility model provides a kind of interactive multimedia advertisement play back device, and it can download or print the advertising message that can supply the user to carry according to user's needs.
For achieving the above object, the technical solution of the utility model is, a kind of interactive multimedia advertisement play back device, comprise card reading unit, it comprises memory card connecting portion and Card Reader circuit, described Card Reader circuit is connected with the memory card connecting portion, and described card reading unit is used for reading the memory card canned data that is arranged in the memory card connecting portion, and be can be for the multimedia messages of broadcast with this information translation; Output equipment comprises display unit, and described display unit is suitable for carrying out multimedia, and described display unit comprises display screen and the display driver circuit that is connected with it; CPU, the multimedia messages of described card reading unit output is sent to display unit by described CPU; User control unit, it is connected to CPU, described user control unit has a plurality of function selecting zone, thereby the user imports and the corresponding function choosing-item in described function selecting zone to CPU by the described function selecting of contact zone, described CPU is selected corresponding executive mode and is obtained execution result according to described function choosing-item, and send output signal to output equipment, require this output equipment to export described execution result; Described output equipment also comprises the advertisement delivery unit, and described function choosing-item comprises that whether selection is by described advertisement delivery unit output execution result; Receive the output signal of described CPU transmission when described advertisement delivery unit after, described advertisement delivery unit output papery advertisement or e-advertising data.
In the technique scheme, described advertisement delivery unit is at least one in blue bud communication apparatus, infrared-ray communication equipment and the printer.
For achieving the above object, another technical scheme of the present utility model is, a kind of interactive multimedia advertisement play back device, comprise card reading unit, comprise memory card connecting portion and Card Reader circuit, described Card Reader circuit is connected with the memory card connecting portion, and described card reading unit is used for reading the memory card canned data that is arranged in the memory card connecting portion, and be can be for the multimedia messages of broadcast with this information translation; Output equipment comprises display unit, and described display unit is suitable for carrying out multimedia, and described display unit comprises display screen and the display driver circuit that is connected with it; CPU, the multimedia messages of described card reading unit output is sent to display unit by described CPU; User control unit, it is connected to CPU, described user control unit has a plurality of function selecting zone, thereby the user imports and the corresponding function choosing-item in described function selecting zone to CPU by the described function selecting of contact zone, described CPU is selected corresponding executive mode and is obtained execution result according to described function choosing-item, and send output signal to output equipment, require this output equipment to export described execution result; Described output equipment also comprises the advertisement delivery unit, described function choosing-item comprises that whether selection is by described advertisement delivery unit output execution result, described interactive multimedia advertisement play back device also comprises client, can wireless transmitted signals between described advertisement delivery unit and the described client; After described advertisement delivery unit receives the output signal that CPU sends, described advertisement delivery unit transmits the request that sends e-advertising to client, receive the signal of " accepting request " that client sends when described advertisement delivery unit after, described advertisement delivery unit transmits corresponding e-advertising data to client.
In the technique scheme, described advertisement delivery unit is at least one in blue bud communication apparatus and the infrared-ray communication equipment, and described blue bud communication apparatus comprises blue bud transfer circuit, is used to send blue bud signal; Circuit is received in blue bud grafting, is used to accept the blue bud signal that client transmits; Described infrared-ray communication equipment comprises the infrared ray transfer circuit, is used to send infrared signal; Infrared radiation receiving circuit is used to accept the infrared signal that client transmits.
The technical solution of the utility model compared with prior art has following advantage:
1, since the output equipment of interactive multimedia advertisement play back device described in the utility model except display unit, also comprise the advertisement delivery unit, therefore the advertising message that can supply the user to carry can also be downloaded or print to this playing device except the advertisement of energy play multimedia;
2, because the advertisement delivery unit in the utility model has been selected blue bud communication apparatus and infrared-ray communication equipment for use, therefore when this interactive multimedia advertisement play back device during to client transmission e-advertising data, this playing device and client both sides all exempt to pay, reduce the propaganda cost, saved communication resources; And blue bud or ultrared communication modes can be avoided in traditional advertisement in short message the issuable user communication data situation that leaks;
3, because the advertisement delivery unit in the utility model sent one " sending request " earlier before sending the e-advertising data, treat that client is agreed and the signal of feedback " accepting request " after again row send e-advertising, therefore other do not have the cellphone subscriber of want advertisement can not receive this e-advertising, have avoided the information harassing and wrecking.
Description of drawings
Accompanying drawing 1 is a block diagram one of the present utility model;
Accompanying drawing 2 is a block diagram two of the present utility model;
Accompanying drawing 3 is the flow chart of the interrupt handling routine of the CPU described in the utility model embodiment two;
Accompanying drawing 4 is a schematic appearance of the present utility model;
Wherein: 1, memory card connecting portion; 2, Card Reader circuit; 3, display driver circuit; 4, display screen; 5, CPU; 6, touch screen; 7, input circuit; 8, circuit is received in blue bud grafting; 9, blue bud transfer circuit; 10, infrared radiation receiving circuit; 11, infrared ray transfer circuit; 12, client; 13, card reading unit; 14, user control unit; 15, output equipment; 16, display unit; 17, advertisement delivery unit; 18, infrared interface; 19, blue bud grafting mouth.
Embodiment
Below in conjunction with accompanying drawing the utility model preferred embodiment is elaborated.In the following description, the same numeral in the different accompanying drawings is used in reference to components identical.
Embodiment one
Shown in accompanying drawing 1, accompanying drawing 2, a kind of interactive multimedia advertisement play back device comprises
CPU 5, it is connected with card reading unit 13, display unit 16 and advertisement delivery unit 17, and the multimedia messages of described card reading unit 13 outputs is sent to display unit 16 by described CPU 5;
Described advertisement delivery unit 17 is at least one in blue bud communication apparatus, infrared-ray communication equipment and the printer.
Described advertisement delivery unit 17 can be printer, and like this, described interactive multimedia advertisement play back device can be used for printing coupons or advertising message.But the preferred implementation of present embodiment is that described advertisement delivery unit 17 is blue bud communication apparatus and infrared-ray communication equipment.
Further, described blue bud communication apparatus comprises blue bud grafting receipts circuit 8 and blue bud transfer circuit 9, and described infrared ray transfer equipment comprises infrared radiation receiving circuit 10 and infrared ray transfer circuit 11.
During use, in memory card connecting portion 1, insert memory card, Card Reader circuit 2 reads in the memory card behind the canned data this information translation to be become to supply the multimedia messages of broadcast, and this multimedia messages is sent to display unit 16 by CPU 5, plays on display screen 4.Multimedia advertising is when playing, and when the user presses " downloads " button on the described touch screen 6, promptly corresponding to the function choosing-item that requires to be exported by described advertisement delivery unit 17 execution results, described CPU promptly produces interruption, enters interrupt handling routine.In interrupt handling routine, described CPU 5 is selected corresponding executive mode and is obtained execution result according to described function choosing-item, and sends output signal to advertisement delivery unit 17 or display unit 16, requires it to export described execution result.Concrete interrupt handling routine will elaborate among the embodiment hereinafter.
Embodiment two
Accompanying drawing 3 is the flow chart of the interrupt handling routine of CPU 5 of the present utility model.As shown in Figure 3, in the play multimedia advertisement process, when the user presses " download " button, CPU 5 control display units 16 suspend the broadcast of multimedia advertisings, judge whether to want downloads ad.If be judged as "Yes", CPU 5 control display units 16 show the prompting of selecting communication port, promptly point out the user to select " blue bud-end mouth " or " infrared port ".If the user selects " blue bud-end mouth ", send the request that sends e-advertising that transmits by blue bud transtation mission circuit 9.If receive and send the wireless signal of " accepting request " as the mobile phone of client 12, and after being received circuit 8 and received by blue bud grafting, blue bud transfer circuit 9 is sent to the mobile phone of client with the advertising message of electronic form by blue bud signal and stores; If as the request of receiving of the mobile phone of client 12 but do not send the wireless signal of " accepting request ", 5 control display units of CPU 16 are play next bar advertisement.The situation of user's selection " infrared port " does not similarly repeat them here.
Embodiment three
Claims (4)
1, a kind of interactive multimedia advertisement play back device comprises
Card reading unit (13), comprise memory card connecting portion (1) and Card Reader circuit (2), described Card Reader circuit (2) is connected with memory card connecting portion (1), described card reading unit (13) is used for reading the memory card canned data that is arranged in the memory card connecting portion (1), and be can be for the multimedia messages of broadcast with this information translation;
Output equipment (15) comprises display unit (16), and described display unit (16) is suitable for carrying out multimedia, and described display unit (16) comprises display screen (4) and the display driver circuit that is connected with it (3);
CPU (5), the multimedia messages of described card reading unit (13) output is sent to display unit (16) by described CPU (5);
User control unit (14), it is connected to CPU (5), described user control unit (14) has a plurality of function selecting zone, thereby the user imports and the corresponding function choosing-item in described function selecting zone to CPU (5) by the described function selecting of contact zone, described CPU (5) is selected corresponding executive mode and is obtained execution result according to described function choosing-item, and send output signal to output equipment (15), require this output equipment (15) to export described execution result;
It is characterized in that:
Described output equipment (15) also comprises advertisement delivery unit (17), and described function choosing-item comprises that whether selection is by described advertisement delivery unit (17) output execution result; Receive the output signal of described CPU (5) transmission when described advertisement delivery unit (17) after, described advertisement delivery unit (17) output papery advertisement or e-advertising data.
2, interactive multimedia advertisement play back device according to claim 1 is characterized in that: described advertisement delivery unit (17) is at least one in blue bud communication apparatus, infrared-ray communication equipment and the printer.
3, a kind of interactive multimedia advertisement play back device comprises
Card reading unit (13), comprise memory card connecting portion (1) and Card Reader circuit (2), described Card Reader circuit (2) is connected with memory card connecting portion (1), described card reading unit (13) is used for reading the memory card canned data that is arranged in the memory card connecting portion (1), and be can be for the multimedia messages of broadcast with this information translation;
Output equipment (15) comprises display unit (16), and described display unit (16) is suitable for carrying out multimedia, and described display unit (16) comprises display screen (4) and the display driver circuit that is connected with it (3);
CPU (5), the multimedia messages of described card reading unit (13) output is sent to display unit (16) by described CPU (5);
User control unit (14), it is connected to CPU (5), described user control unit (14) has a plurality of function selecting zone, thereby the user imports and the corresponding function choosing-item in described function selecting zone to CPU (5) by the described function selecting of contact zone, described CPU (5) is selected corresponding executive mode and is obtained execution result according to described function choosing-item, and send output signal to output equipment (15), require this output equipment (15) to export described execution result;
It is characterized in that:
Described output equipment (15) also comprises advertisement delivery unit (17), described function choosing-item comprises that whether selection is by described advertisement delivery unit (17) output execution result, described interactive multimedia advertisement play back device also comprises client (12), can wireless transmitted signals between described advertisement delivery unit (17) and the described client (12); After described advertisement delivery unit (17) receives the output signal that CPU (5) sends, described advertisement delivery unit (17) transmits the request that sends e-advertising to client (12), receive the signal of " accepting request " that client (12) sends when described advertisement delivery unit (17) after, described advertisement delivery unit (17) transmits corresponding e-advertising data to client (12).
4, interactive multimedia advertisement play back device according to claim 3 is characterized in that: described advertisement delivery unit (17) is at least one in blue bud transfer equipment and the infrared ray transfer equipment, and described blue bud communication apparatus comprises
Blue bud transfer circuit (9) is used to send blue bud signal;
Circuit (8) is received in blue bud grafting, is used to accept the blue bud signal that client (12) transmits;
Described infrared-ray communication equipment comprises
Infrared ray transfer circuit (11) is used to send infrared signal;
Infrared radiation receiving circuit (10) is used to accept the infrared signal that client (12) transmits.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN 200620073962 CN2907133Y (en) | 2006-06-13 | 2006-06-13 | Interactive multimedia advertisement player |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN 200620073962 CN2907133Y (en) | 2006-06-13 | 2006-06-13 | Interactive multimedia advertisement player |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN2907133Y true CN2907133Y (en) | 2007-05-30 |
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ID=38115780
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN 200620073962 Expired - Fee Related CN2907133Y (en) | 2006-06-13 | 2006-06-13 | Interactive multimedia advertisement player |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN2907133Y (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105590571A (en) * | 2015-12-30 | 2016-05-18 | 广州玖的数码科技有限公司 | Advertising machine based on new media |
-
2006
- 2006-06-13 CN CN 200620073962 patent/CN2907133Y/en not_active Expired - Fee Related
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105590571A (en) * | 2015-12-30 | 2016-05-18 | 广州玖的数码科技有限公司 | Advertising machine based on new media |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| C17 | Cessation of patent right | ||
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20070530 Termination date: 20100613 |