CN209360232U - Packaged type cigarette comprehensive display frame - Google Patents

Packaged type cigarette comprehensive display frame Download PDF

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Publication number
CN209360232U
CN209360232U CN201821263759.9U CN201821263759U CN209360232U CN 209360232 U CN209360232 U CN 209360232U CN 201821263759 U CN201821263759 U CN 201821263759U CN 209360232 U CN209360232 U CN 209360232U
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CN
China
Prior art keywords
accommodation groove
cigarette
lighter
display area
coating
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Fee Related
Application number
CN201821263759.9U
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Chinese (zh)
Inventor
王景程
王超
贾子奇
单汉平
邵丽丹
郑雪雯
周辛
王刚
陈静哲
吴昊霖
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
ZHEJIANG TOBACCO COMPANY JINHUA BRANCH
Original Assignee
ZHEJIANG TOBACCO COMPANY JINHUA BRANCH
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by ZHEJIANG TOBACCO COMPANY JINHUA BRANCH filed Critical ZHEJIANG TOBACCO COMPANY JINHUA BRANCH
Priority to CN201821263759.9U priority Critical patent/CN209360232U/en
Application granted granted Critical
Publication of CN209360232U publication Critical patent/CN209360232U/en
Expired - Fee Related legal-status Critical Current
Anticipated expiration legal-status Critical

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Abstract

A kind of packaged type cigarette comprehensive display frame, including rotating seat and by three pieces of board groups at tri-prismoid, the tri-prismoid is rotatably mounted on rotating seat, cigarette packet mould display area is provided on each side of tri-prismoid from bottom to top, pop material display area and product smoking display area, lighter display area is located at the top of product smoking display area and the top of tri-prismoid respective side is arranged in, in cigarette coating display area, one row's cigarette coating accommodation groove is set, in pop material display area, one pop material accommodation groove is set, in product smoking display area, one product smoking accommodation groove is set, multiple partitions are provided in product smoking accommodation groove, in lighter display area, the lighter accommodation groove for placing lighter is set.The utility model provides a kind of packaged type cigarette comprehensive display frame, cultivates spacial flex for increasing cigarette, extends the publicity period of new product, solves terminal neat and tidy and the publicity in disorder contradiction put of material.

Description

Packaged type cigarette comprehensive display frame
Technical field
The utility model relates to retail terminal counter top cigarette materials display technique fields in tobacco business, especially relate to And a kind of packaged type cigarette comprehensive display frame.
Background technique
In current retail terminal, there are POP single page, Bao Mo, lighter etc. for what terminal sales counter cigarette materials were shown.In reality In border application display, most of materials it is all scattered be placed in terminal counter top, opposite to show slightly in disorder, only least a portion of object Material is publicized using the individually designed material showing stand of cigarette manufacturer.
Cigarette manufacturer designs material showing stand, is roughly divided into single-side upright board formula and two kinds of base formula.Its main feature is that:
1, material shows functional single: in actual application, the showing stand of producer's design can only realize one substantially A or two displaying functions, the function of showing stand are relatively single.
2, material shows that versatility is insufficient: in actual application, the showing stand of producer's design is due to being for certain volume Cigarette is specifically designed, other cigarette then and are not suitable for, and relative generality is not strong.
3, material shows and does not grow periodically: and it is narrow because of counter top, and retail terminal is often thrown out propaganda materials without care and is left about, Or publicity material is directly used the processing modes such as replacement, undercarriage, directly affect Brand Breeding effect.
Summary of the invention
In order to overcome defect existing for existing showing stand, the utility model provides a kind of packaged type cigarette comprehensive display Frame cultivates spacial flex for increasing cigarette, extends the publicity period of new product, solves terminal neat and tidy and publicity material is in disorder The contradiction put.
The technical scheme adopted by the utility model to solve the technical problem is as follows:
A kind of packaged type cigarette comprehensive display frame, including rotating seat and by three pieces of board groups at tri-prismoid, it is described Tri-prismoid is rotatably mounted on rotating seat, is provided with cigarette Bao Mo from bottom to top on each side of tri-prismoid Display area, pop material display area and product smoking display area, lighter display area is located at the top of product smoking display area and setting exists The cigarette coating accommodating that a row is used to place cigarette coating is arranged in cigarette coating display area in the top of tri-prismoid respective side The pop material accommodation groove for being used to place pop material is arranged in pop material display area in slot, the pop material accommodation groove Opening up setting is arranged one for placing the product smoking accommodation groove of product smoking in product smoking display area, smokes and accommodate in product It is provided with multiple partitions in slot, the lighter accommodation groove for placing lighter is set in lighter display area.
Further, the tri-prismoid is positive three prism, and external bulb diameter is 25cm~37cm;The accommodating of pop material For the opening of slot with a thickness of 2cm, the height of lighter accommodation groove is 3.2cm, and the whole height of the showing stand is 30cm~77cm, It is preferred that 51cm.
Further, the lighter accommodation groove is provided with two rows, each row's lighter on three sides of tri-prismoid Equilateral triangle is formed between accommodation groove.
Further, the tri-prismoid and cigarette coating accommodation groove, pop material accommodation groove, product smoking accommodation groove, beat Lighter accommodation groove is made of acrylic board.
Further, the cigarette coating accommodation groove includes coating accommodating groove body and coating accommodating cavity, is held in each coating Set it is intracavitary further respectively have cigarette packet die sleeve, in the lower end insertion coating accommodating cavity of the cigarette packet die sleeve, cigarette coating suit It is shelved in corresponding coating accommodating cavity simultaneously in cigarette coating set.
Further, there are six the lighter accommodation groove settings of one row of outside in two rows of lighter accommodation grooves, inboard one There are four the lighter accommodation groove settings of row, and it is ten that the lighter accommodation groove on each side of tri-prismoid, which has altogether,.
The beneficial effects of the utility model are mainly manifested in:
1, cigarette materials displaying area is promoted
According to goal-setting, in the case where same occupied area, retail terminal cabinet face cigarette materials spacial flex is promoted 100% or more;The displaying area of packaged type cigarette comprehensive display frame is calculated, single side displaying area is 1456cm2, Three faces add up to displaying area to be 4368cm2, occupied area 239cm2, land occupation relative to traditional three guarantees cigarette mould and a decometer Area 211cm2, the year-on-year displaying area of showing stand is 3856cm2, improve 398% displaying area;
2, terminal image enhancing effect
Further investigation reveals that single product material is put image and is better than since products propaganda material is not unified specification Multiple product placements image, if there are many materials to carry out same time period displaying in terminal, just will appear emphasis it is not prominent and More in disorder phenomenon;
After all materials being all put into packaged type cigarette comprehensive display frame, terminal display just has emphasis, has Soul, and image has biggish change, significantly mentions we have confirmed that packaged type cigarette comprehensive display frame has image in shop It rises;
3, Brand Breeding effect
Cigarette publicity material is arbitrarily stacked on sales counter in the past, is easy to be ignored or fail to grip with emphasis publicity, and on probation After removable cigarette comprehensive display frame, is investigated 93% retail customer and think that it is unique and eye-catching, has reminded consumer, also intentionally The prompting of knowledge is recommended target brand oneself, and transaction is facilitated to reach.
Detailed description of the invention
Fig. 1 is the structural schematic diagram of the utility model.
Fig. 2 is the whole rearview of the utility model.
Fig. 3 is the whole bottom view of the utility model.
Fig. 4 is the main view of the utility model.
Fig. 5 is the top view of the utility model.
Fig. 6 is the structural schematic diagram of rotating seat.
Fig. 7 is the structural schematic diagram of cigarette coating accommodation groove.
Fig. 8 is the structural schematic diagram of pop material accommodation groove.
Fig. 9 is the structural schematic diagram of product smoking accommodation groove.
Figure 10 is the structural schematic diagram of lighter accommodation groove.
Figure 11 is the top view of Figure 10.
Specific embodiment
The utility model is further described with reference to the accompanying drawing.
Referring to Fig.1~Figure 11, a kind of packaged type cigarette comprehensive display frame, including rotating seat 5 and by three pieces of board groups at Tri-prismoid 6, the tri-prismoid 6 is rotatably mounted on rotating seat 5, on each side of tri-prismoid 6 from Cigarette packet mould display area 4, pop material display area 3 and product smoking display area 2 are provided on down, lighter display area 1 is located at product The top of smoking display area 2 and the top that 6 respective side of tri-prismoid is arranged in, are arranged a row in cigarette coating display area 4 and use In the cigarette coating accommodation groove for placing cigarette coating, it is arranged one for placing the pop object of pop material in pop material display area 3 Expect accommodation groove, the opening up setting of the pop material accommodation groove is arranged one in product smoking display area 2 and inhales for placing product The product smoking accommodation groove of cigarette, is provided with multiple partitions in product smoking accommodation groove, and in lighter display area 1, setting is beaten for placing The lighter accommodation groove of lighter.
Further, the tri-prismoid 6 is positive three prism, and external bulb diameter is 25cm~37cm;The accommodating of pop material For the opening of slot with a thickness of 2cm, the height of lighter accommodation groove is 3.2cm, and the whole height of the showing stand is 30cm~77cm, It is preferred that 51cm.
Further, the lighter accommodation groove is provided with two rows, each row's lighter on three sides of tri-prismoid Equilateral triangle is formed between accommodation groove.
Further, the tri-prismoid 6 and cigarette coating accommodation groove, pop material accommodation groove, product smoking accommodation groove, Lighter accommodation groove is made of acrylic board.
Further, the cigarette coating accommodation groove includes coating accommodating groove body 402 and coating accommodating cavity 401, each Cigarette packet die sleeve 403 is further respectively had in coating accommodating cavity 401, coating accommodating cavity is inserted into the lower end of the cigarette packet die sleeve 403 In 401, cigarette coating is sleeved in cigarette coating set 403 while being shelved in corresponding coating accommodating cavity 401.
Further, there are six the lighter accommodation groove settings of one row of outside in two rows of lighter accommodation grooves, inboard one There are four the lighter accommodation groove settings of row, and it is ten that the lighter accommodation groove on each side of tri-prismoid, which has altogether,.
In the present embodiment, trihedral column rotary structure selects this structure type to be because it is occupying identical sky Between in the case of carried out three-dimensional maximum Space Expanding upwards, and opposite increase by twice of promotional area with conventional put.pop Material includes publicity single page, pamphlet, magazine etc..
As shown in fig. 6, rotating seat 5 includes pedestal 502 and rotation boss 501, the bottom of tri-prismoid 6 is rotatably installed On rotation boss 501.
As shown in fig. 7, cigarette coating accommodation groove includes coating accommodating groove body 402 and coating accommodating cavity 401, accommodated in coating Cigarette packet die sleeve 403 is further respectively had in chamber 401, cigarette coating is sleeved in cigarette coating set 403 while being located at coating and accommodates In chamber 401, set on each side of tri-prismoid in the present embodiment there are three cigarette coating accommodation groove.
As shown in figure 8, pop material accommodation groove includes pop material accommodating groove body 302 and pop material accommodating cavity 301.
As shown in figure 9, product smoking accommodation groove includes product smoking accommodating groove body 201 and product smoking accommodating cavity 202.
As shown in Figure 10, Figure 11, lighter accommodation groove includes lighter accommodating groove body 101 and lighter accommodating cavity 102.
Since the utility model placement position fixes in counter top, part restrictive condition is generated:
Restrictive condition one: referring to current counter top object display case, showing stand design diameter is usually no more than table top The 2/3 of width, being awarded to number to adopt the sales counter normal width that family uses referring to company's early period is 55cm.Therefore restrictive condition is generated One, the external bulb diameter of cylinder is no more than 37cm.
Restrictive condition two: it is normally exchanged for retail customer cannot be influenced with consumer, therefore the height of showing stand cannot surpass Cross the shoulder height of human body." Chinese residents nourishment and chronic disease situation report is issued according to information office, State Council on June 30 in 2015 Accuse " display, China in 2012 18 years old and the above adult male average height 1.671m.Since showing stand is placed in counter top, Therefore the height of standard cabinet 90cm need to be removed.Restrictive condition two is obtained with this, and showing stand height is no more than 77cm.
Restrictive condition three: according to the determination for showing holder function, cylinder single side height cannot be below 30cm, and width cannot be below 21cm cannot be below 24.25cm by the way that column diameter is calculated.
In conjunction with three big restrictive conditions, initial setting carried out to the external bulb diameter of cylinder and whole height, showing stand it is whole Body height is between 30cm~77cm, and external bulb diameter is between 25cm~37cm.
Consider that image needs in retail terminal ability to bear and shop, according to expense, aesthetics, from gravity, production difficulty Select making material of the acrylic board as the utility model.
Brand Breeding case study on implementation: it selects all A5 Terminal Types to carry out the test of Tulou (1575) Brand Breeding, is respectively adopted The vertical board of tradition and comprehensive display frame attract consumer to carry out Brand Breeding.Test result shows that the success rate of the vertical board of tradition is only 28%, the brand of cigarette comprehensive display frame recommends success rate to reach 63%, the consumer of packaged type cigarette comprehensive display frame Experience functions have been obviously improved the success rate of brand recommendation.
Brand Breeding publicizes period case: choosing 20 being and not being packaged type cigarette comprehensive display frame retail terminals respectively The publicity period measuring for carrying out one month by a definite date, identical publicity object is carried out in the case where not informing retail terminal test purpose Material is provided, and is finally carrying out publicity material recycle.Test result is shown, due to the highlighting of sight, lighter and product smoking The publicity period it is relatively more, and publicize single page, Bao Mo due to there is the presence of showing stand, can retain for a long time, and not have There is a retail terminal of showing stand, lighter and product smoking is most of is retained or is used privately by client, publicity single page and packet mould unrest Lose leave about it is obvious.

Claims (6)

1. a kind of packaged type cigarette comprehensive display frame, it is characterised in that: including rotating seat and by three pieces of board groups at trigone Cylinder, the tri-prismoid are rotatably mounted on rotating seat, are arranged from bottom to top on each side of tri-prismoid There are cigarette packet mould display area, pop material display area and product smoking display area, lighter display area is located at the upper of product smoking display area The volume that a row is used to place cigarette coating is arranged in cigarette coating display area in side and the top that tri-prismoid respective side is arranged in Cigarette coating accommodation groove is arranged one for placing the pop material accommodation groove of pop material, the pop object in pop material display area The product smoking accommodation groove smoked for placing product is arranged in product smoking display area in the opening up setting of material accommodation groove, Multiple partitions are provided in product smoking accommodation groove, the lighter accommodation groove for placing lighter is set in lighter display area.
2. packaged type cigarette comprehensive display frame as described in claim 1, it is characterised in that: the tri-prismoid is positive trigone Cylinder, external bulb diameter are 25cm~37cm;The opening of pop material accommodation groove is with a thickness of 2cm, the height of lighter accommodation groove For 3.2cm, the whole height of the showing stand is 30cm~77cm.
3. packaged type cigarette comprehensive display frame as claimed in claim 1 or 2, it is characterised in that: the lighter accommodation groove Two rows are provided with, form equilateral triangle between each row's lighter accommodation groove on three sides of tri-prismoid.
4. packaged type cigarette comprehensive display frame as claimed in claim 1 or 2, it is characterised in that: the tri-prismoid and Cigarette coating accommodation groove, pop material accommodation groove, product smoking accommodation groove, lighter accommodation groove are made of acrylic board.
5. packaged type cigarette comprehensive display frame as claimed in claim 1 or 2, it is characterised in that: the cigarette coating accommodating Slot includes coating accommodating groove body and coating accommodating cavity, and cigarette packet die sleeve, the volume are further respectively had in each coating accommodating cavity In the lower end insertion coating accommodating cavity of cigarette packet die sleeve, cigarette coating is sleeved in cigarette coating set while being shelved on corresponding coating In accommodating cavity.
6. packaged type cigarette comprehensive display frame as claimed in claim 3, it is characterised in that: in two rows of lighter accommodation grooves There are six the lighter accommodation groove settings of one row of outside, and there are four the lighter accommodation groove settings of an inboard row, and tri-prismoid is every It is ten that lighter accommodation groove on a side, which has altogether,.
CN201821263759.9U 2018-08-07 2018-08-07 Packaged type cigarette comprehensive display frame Expired - Fee Related CN209360232U (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201821263759.9U CN209360232U (en) 2018-08-07 2018-08-07 Packaged type cigarette comprehensive display frame

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201821263759.9U CN209360232U (en) 2018-08-07 2018-08-07 Packaged type cigarette comprehensive display frame

Publications (1)

Publication Number Publication Date
CN209360232U true CN209360232U (en) 2019-09-10

Family

ID=67822905

Family Applications (1)

Application Number Title Priority Date Filing Date
CN201821263759.9U Expired - Fee Related CN209360232U (en) 2018-08-07 2018-08-07 Packaged type cigarette comprehensive display frame

Country Status (1)

Country Link
CN (1) CN209360232U (en)

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GR01 Patent grant
CF01 Termination of patent right due to non-payment of annual fee

Granted publication date: 20190910

Termination date: 20200807

CF01 Termination of patent right due to non-payment of annual fee