CN205901973U - Mobilizable projection advertising device - Google Patents
Mobilizable projection advertising device Download PDFInfo
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- CN205901973U CN205901973U CN201620656261.3U CN201620656261U CN205901973U CN 205901973 U CN205901973 U CN 205901973U CN 201620656261 U CN201620656261 U CN 201620656261U CN 205901973 U CN205901973 U CN 205901973U
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Abstract
The utility model discloses a mobilizable projection advertising device, wherein projection advertising device includes: the host computer, projection module, projection display window, camera module group and the host computer fixing device that have control circuit board, projection module setting is in the host computer for to projection display window projection advertising content, the host computer fixing device set up on the host computer to advertising device fixes on the moving body with the projection, the projection display window set up on the host computer for complete demonstration comes from the projection content of projection module, camera module group sets up on the host computer for gather the projection environmental information of projection advertisement window front and back side, the host computer is according to projection environmental information to the corresponding advertising content of projection advertising device propelling movement, messenger's projection module projection broadcast advertising content. The utility model discloses can let the user conveniently carry projection advertising device, the flexibility is strong, can realize anytime and anywhere and adaptation to local conditions ground projection advertising content to realize the tracking of advertisement control and effect.
Description
Technical field
This utility model is related to advertisement pushing technical field, more particularly to a kind of moveable projection advertisement device.
Background technology
Advertisement is a kind of important channel that people understand commodity or service, is also one kind that manufacturer promotes product or service
Whether important means, the quality of advertisement and route of transmission directly affect its using effect income considerable.At present, advertisement no longer office
Be limited on print media and field of television, have been extended to internet arena, for example: carry in portal website, embedded logical
In letter software etc..
Arrival with the mobile Internet epoch and mobile terminal popular, advertisement starts in embedded mobile terminal again, real
Existing mobile advertising simultaneously can carry out interaction with beholder.But range, pin are all only focused in the nowadays input of most of moving advertising
The public is issued, mandatory implantation, there is larger disconnection with the demand of user to connecting, and the public is passive in itself, no selects
Accept advertisement with selecting so that advertisement acceptance level is low, ad content communication effect is poor.Particularly mobile phone refuse messages and advertisement be not
The user data being covered can be precisely controlled, realize the division based on factors such as user characteristicses or position features, thus
Set up clear and definite target complex and user data, lead to the advertisement that user is emerged in an endless stream to be bothered, produce dislike.In addition, it is mobile whole
Due to the restriction of its screen, the space that mobile terminal is used for presenting advertising content is too little at end, cause mobile terminal show wide
Announcement content is also too small, and user easily ignores this ad content, causes advertisement effect to substantially reduce.
Utility model content
This utility model, mainly solving the technical problems that providing a kind of moveable projection advertisement device, makes user convenient
Carry projection advertisement device, motility is strong, can achieve whenever and wherever possible and treatment in accordance with local conditions ground projection advertisement content, and realize advertisement
Monitoring and the tracking of effect.
For solving above-mentioned technical problem, the technical scheme that this utility model adopts is: provides one kind movably to throw
Shadow advertising device, comprising: main frame with control board, projection module, Projection Display window, photographing module group and main frame
Fixing device；Described projection module is arranged in main frame, for Projection Display window projection advertisement content；Described main frame is fixed
Device is arranged on main frame, and described projection advertisement device is fixed on moving body；Described Projection Display window is arranged at master
On machine, it is derived from the project content of projection module for complete display；Described photographing module group is arranged on the host, is used for adopting
Collection Projection Display window forward-and-rearward projection environmental information, described main frame is according to described projection environmental information to projection advertisement device
Push corresponding ad content, make described projection module projection play described ad content.
According to preferred embodiment, described Projection Display window is provided with projection display screen；Described projection display screen
Can fold or rotate or slide so as to not cover Projection Display window completely；In the display of described projection module
Appearance can be directly displayed at the projection display screen being arranged on Projection Display window or pass through Projection Display window Projection Display
In projection advertisement device space outerpace.
According to preferred embodiment, described projection environmental information includes Real-time Collection and counts the sight of Projection Display window front and back
See the information of personnel amount, when viewing personnel amount is constant or more and more, then keep former ad content, when viewing personnel's number
Amount is fewer and feweri, then adjust ad content.
According to preferred embodiment, described control board includes movement sensing module, for detecting described projection advertisement dress
The movable information put；When projection advertisement device be kept in motion and Projection Display window in front of there are viewing personnel when, projection
Display screen covers Projection Display window, and the direct Projection Display of ad content, in projection display screen, is realized sharpening and shown；
When projection advertisement device remain static and Projection Display window in front of viewing personnel quantity be more than preset value when, then throw
Shadow display screen does not cover Projection Display window completely, and the direct Projection Display of ad content is empty in the extraneous projection of projection advertisement device
Between, realize screen enlarging and show.
According to preferred embodiment, described control board includes wireless communication module, can by Bluetooth communication and/or
Wifi communication carries out transceiving data information with other electronic equipments；Described main frame adopts rechargeable battery powered or AC-powered
Or wireless charging module is powered；Described projection module is dlp micro projection module, and the light source being adopted is LED light source；Described
The size of main frame can be adjusted according to the projection ratio of projection module.
According to preferred embodiment, described photographing module group includes: can gather the projected picture information of extraneous projector space
The first photographing module, described first photographing module and Projection Display window are arranged at the same plane of main frame；And can adopt
Second photographing module of the projection environmental information at collection Projection Display window rear, described second photographing module is arranged at the first shooting
The opposite of module；When the direct Projection Display of ad content in projection advertisement device the external world projector space when, described main frame according to
The projected picture information of the extraneous projector space that described first photographing module collects carries out the adjustment of project content picture.
According to preferred embodiment, described Projection Display window and host fixing device are arranged at the same plane of main frame, or
Projection Display window described in person and host fixing device are arranged at the counter plane of main frame.
Further, since described projection module is dlp micro projection module, the light source being adopted is LED light source, and size is little heavy
Amount is light, and drop shadow effect is good；The size of described main frame can be adjusted according to the projection ratio of projection module, makes from projection module
Project content completely can show in Projection Display window or through Projection Display window.
For solving above-mentioned technical problem, moveable projection advertisement device of the present utility model, acquired projections display window
Forward-and-rearward projects environmental information；Corresponding ad content is pushed to projection advertisement device according to described projection environmental information, by
Described ad content is play in projection module projection；Before described projection environmental information includes Real-time Collection and counts Projection Display window
The information of personnel amount is watched at rear, when viewing personnel amount is constant or more and more, then keeps former ad content, works as viewing
Personnel amount is fewer and feweri, then adjust ad content.
According to preferred embodiment, described projection advertisement device can obtain the movable information of projection advertisement device further；
When projection advertisement device be kept in motion and Projection Display window in front of there are viewing personnel when, projection display screen cover throw
Shadow display window, the direct Projection Display of ad content, in projection display screen, is realized sharpening and is shown；Work as projection advertisement device
Remain static and Projection Display window in front of viewing personnel quantity be more than preset value when, then projection display screen is complete
Do not cover Projection Display window, the direct Projection Display of ad content, in projection advertisement device external world projector space, realizes screen enlarging
Display.
According to preferred embodiment, described projection advertisement device can also acquired projections display window forward-and-rearward be seen further
See personnel's image information and then generate projection feedback information, thus counting advertisement effect value, and when combining projection number of times and projection
Long, default remuneration computation model, calculate the consideration value that described projection advertisement device is directed to described ad content；Acquired projections show
Projection environmental information in front of window, adjusts the output brightness of projection module according to projection environment lightness.
According to preferred embodiment, described projection advertisement device can work as the direct Projection Display of ad content further in projection
During advertising device external world projector space, the extraneous projector space projected picture information of collection, and then project content picture is adjusted
Whole.
Compared with prior art, this utility model has the advantages that this utility model provides a kind of may move
Projection advertisement device, described projection advertisement device, comprising: the main frame with control board, projection module, Projection Display window
Mouth, photographing module group and host fixing device；Described projection module is arranged in main frame, for the projection of Projection Display window
Ad content；Described host fixing device is arranged on main frame, and described projection advertisement device is fixed on moving body；Described
Projection Display window is arranged on main frame, is derived from the project content of projection module for complete display；Described photographing module group sets
Put on the host, project environmental information for acquired projections display window forward-and-rearward, described main frame is according to described projection
Environmental information pushes corresponding ad content to projection advertisement device, makes described projection module projection play described ad content.
This utility model can allow user be convenient for carrying projection advertisement device, and motility is strong, can achieve whenever and wherever possible and treatment in accordance with local conditions ground
Projection advertisement content, this advertising can allow the advertising objective masses actively accept ad content, reduces it to ad content
The probability of the emotion of dislike occurs；In addition, when this utility model can project broadcasting advertisement content with acquired projections advertising device
Projection lenses display window forward-and-rearward viewer generates projection feedback information, realizes the tracking of broadcast monitoring and effect.
Brief description
Fig. 1 is a structural representation of the moveable projection advertisement device of this utility model；
Fig. 2 is the cross-sectional view of the moveable projection advertisement device of this utility model shown in Fig. 1；
Fig. 3 is a use state figure of the moveable projection advertisement device of this utility model；
Fig. 4 is a module diagram of the moveable projection advertisement device of this utility model；
Fig. 5 is the flow chart of the embodiment of this utility model moveable projection advertisement method.
Specific embodiment
With embodiment, this utility model is described in detail below in conjunction with the accompanying drawings.
Fig. 1 is a structural representation of the moveable projection advertisement device of this utility model, and Fig. 2 is the basis shown in Fig. 1
The cross-sectional view of the moveable projection advertisement device of utility model.Refer to Fig. 1 and Fig. 2, moveable projection advertisement
Device, comprising: the main frame 10 with control board, projection module 11, Projection Display window 12, photographing module group (not shown)
And host fixing device 13, described projection module 11 is arranged in main frame 10, is preferably disposed on the bottom in main frame 10, is used for
To Projection Display window 12 projection advertisement content；Described host fixing device 13 is arranged on main frame 10, allows users to conveniently
Carry described projection advertisement device；Described Projection Display window 12 is arranged on main frame 10, is derived from projective module for complete display
The project content of block 11.Described host fixing device 13 can be Double-shoulder type braces, and can need to dismantle at any time according to user and
Length adjustable, and the same plane of main frame 10 can be arranged at described Projection Display window 12, or be respectively arranged at
Counter plane.As long as described host fixing device 13 can be fixed on moving body, just it is not particularly limited.As a example described moving body
As people, bicycle, motorcycle, electric automobile etc..Described moving body behave beyond object when, host fixing device 13 is permissible
It is arranged at bottom surface or the side of main frame 10, can be fixed on moving body.Described main frame 10 can adopt rechargeable battery powered
Or AC-powered or wireless charging module are powered.
Fig. 3 is a use state figure of the moveable projection advertisement device of this utility model, by host fixing device
13 is Double-shoulder type braces, and advertiser can carry with described projection advertisement device and carry out Projection Display；It should be noted that institute
Stating main frame 10 adopts density little, and the big material of thermal conductivity makes；Described control board is the surface-mounted integrated circuit of small volume；Institute
Stating rechargeable battery makes projection advertisement device not impeded by cable power, can neatly work whenever and wherever possible；Projection advertisement device
Feature and recreational abundanter, therefore power consumption ratio is larger, and wireless charging module can timely and effectively boost charge battery
Electricity；Therefore, projection advertisement device is lightweight, and endurance is strong, facilitates advertiser to be projected anywhere or anytime for a long time
Advertisement shows.
Fig. 4 is a module diagram of the moveable projection advertisement device of this utility model；Refer to Fig. 4, described master
Control board on machine 10 includes: central processing unit 10a, wireless communication module 10b, movement sensing module 10c, voicefrequency circuit
10d and speaker 10e；Described wireless communication module 10b, movement sensing module 10c, voicefrequency circuit 10d and speaker 10e
All it is connected with central processing unit 10a, controlled by central processing unit 10a；Described movement sensing module 10c can detect described projection
The movable information of advertising device, and then carry out intelligent projection；Described wireless communication module 10b also includes: Bluetooth communication device and/
Or wifi communicator etc., can conveniently and efficiently receive the data message that other electronic equipments are sent to, make projection advertisement device
Realize radio communication.In addition, the setting of voicefrequency circuit 10d and speaker 10e makes viewing crowd have audition and visual enjoyment, greatly
Improve greatly the experience enjoyment of user.
It is provided with projection display screen on described Projection Display window 12, wide by projection display screen daytime or projection
When announcement device is mobile, can apparent Projection Display ad content；In addition, described projection display screen foldable or rotate or
Person slides so as to not cover Projection Display window completely, and the direction folding or rotating or slide does not limit, by control circuit
Plate is controlled operating；Can be directly displayed at from the ad content of described projection module 11 and be arranged on Projection Display window 12
Projection display screen or through Projection Display window 12 Projection Display in projection advertisement device space outerpace.For example: that night
Upper projection environment is relatively good, be projected on space outerpace can be clearly showed that or Projection Display window 12 front viewing crowd relatively
When needing large screen display, controllable projection display screen does not cover Projection Display window completely more, so that ad content is directly shown
Show free surrounding space；It is more flexible changeable that this makes projection advertisement device use, more intelligent.
On described main frame 10, the photographing module group of setting includes: can be with the throwing of the extraneous projector space of acquired projections module 11
First photographing module 10f of shadow picture；With can be with the second of the projection environmental information at acquired projections display window 12 rear the shooting
Module 10g；Described first photographing module 10f and Projection Display window 12 are arranged at the same plane of main frame 10；Described second takes the photograph
As module 10g is arranged at the opposite of the first photographing module 10f；Described first photographing module 10f and the second photographing module 10g is equal
It is connected with described central processing unit 10a, its work is controlled by central processing unit 10a.For example, when the direct Projection Display of ad content
When projection advertisement device external world projector space, the projected picture letter of described first photographing module 10f collection external world projector space
Breath, described main frame 10 carries out the adjustment of project content picture according to this projected picture information.In addition, when ad content directly projects
When being shown in projection advertisement device external world projector space, viewing personnel are also had to watch advertisement after projection advertisement device, now
By the projection environmental information at the second photographing module 10g acquired projections display window rear, to be adjusted according to this projection environmental information
The ad content that whole projection is play.
Described projection module 11 is dlp micro projection module, and the light source being adopted is LED light source, and size is little lightweight, and
Drop shadow effect is good；The size of described main frame 10 can be adjusted according to the projection ratio of projection module 11, makes from projection module 11
Project content completely can show in Projection Display window 12 or through Projection Display window 12.
Described projection advertisement device further comprises: gps alignment system, and the position for obtaining projection advertisement device is believed
Breath, the ad content that businessman nearby can be pushed according to positional information nearby of projection advertisement device.
For solving above-mentioned technical problem, the projection advertisement method of projection advertisement device of the present utility model is described, Fig. 5 is this
The flow chart inventing the embodiment of moveable projection advertisement method.First, obtain projection advertisement device positional information with
And movable information, and pass through photographing module group acquired projections display window 12 forward-and-rearward environmental information (step s1).According to institute
State projection environmental information and push corresponding ad content to projection advertisement device, described advertisement is play in described projection module 11 projection
Content (step s2).Described projection environmental information includes Real-time Collection and counts Projection Display window front and back viewing personnel amount
Information, when viewing personnel amount constant or more and more, then keep former ad content (step s21), when viewing crowd's number
Amount is fewer and feweri, then adjustment ad content (step s22).
Additionally, also judging extraneous projection environment for being daytime or evening by photographing module group.And, by comparing one
The real-time environmental information of Projection Display window 12 forward-and-rearward that interior photographing module group of fixing time collects, obtains such as personnel's number
Amount change, face towards change, expression shape change etc. are determining viewing personnel amount.In such manner, it is possible to more neatly adjustment is play
The mode of advertisement and ad content.
Described projection advertisement method further comprises: obtains the fortune of projection advertisement device by movement sensing module 10c
The step of dynamic information；When projection advertisement device be kept in motion and Projection Display window 12 in front of there are viewing personnel when, throw
Shadow display screen covers Projection Display window 12, and the direct Projection Display of ad content, in projection display screen, realizes sharpening
Display；When projection advertisement device remains static and the quantity of viewing personnel in Projection Display window 12 front is more than preset value
When, then projection display screen does not cover Projection Display window 12 completely, and the direct Projection Display of ad content is in projection advertisement device
Extraneous projector space, realizes screen enlarging and shows.It is thus possible to targetedly promote advertisement, spectators not only can be allowed to deepen wide
Accuse impression, and receive more advertisements, increase effect of advertising.
Described projection advertisement method further comprises: obtain the positional information of projection advertisement device, can be wide according to projection
The positional information accusing device pushes the ad content of businessman nearby nearby.Described positional information can be obtained by gps alignment system.
In addition, monitor the mobile route of projection advertisement device in real time according to positional information, judge whether to move according to setting path, and
And know the time that this projection advertisement device stops, contributing to counting advertisement effect value.
Described projection advertisement method further comprises: by described photographing module group acquired projections display window front and back
Viewing personnel's image information so that generate projection feedback information, thus count advertisement effect value, projection number of times and projection duration,
In conjunction with default remuneration computation model, calculate the step that described projection advertisement device is directed to the consideration value of described ad content；And
By the projection environmental information in front of described photographing module group acquired projections display window, adjusted according to projection environment lightness
The step of the output brightness of projection module.
Described projection advertisement method further comprises: when the direct Projection Display of ad content is extraneous in projection advertisement device
During projector space, extraneous projector space projected picture information is gathered by described photographing module group, and then to project content picture
It is adjusted.This projected picture information can be the half-tone information of projected picture.
This utility model provides a kind of moveable projection advertisement device, described projection advertisement device, can allow user
It is convenient for carrying projection advertisement device, motility is strong, can achieve whenever and wherever possible and treatment in accordance with local conditions ground projection advertisement content, this advertisement
Mode can allow the advertising objective masses actively accept ad content, reduce it and the probability of the emotion of dislike to ad content；
In addition, this utility model can be seen with Projection Display window forward-and-rearward during acquired projections advertising device projection broadcasting advertisement content
Many pictures generate projection feedback information, realize the tracking of broadcast monitoring and effect.
The foregoing is only embodiment of the present utility model, not thereby limit the scope of the claims of the present utility model, all
It is the equivalent structure or equivalent flow conversion made using this utility model description and accompanying drawing content, or direct or indirect utilization
In other related technical fields, all include in the same manner in scope of patent protection of the present utility model.
Claims (9)
1. a kind of moveable projection advertisement device is it is characterised in that include: main frame with control board, projection module,
Projection Display window, photographing module group and host fixing device；Described projection module is arranged in main frame, for aobvious to projection
Show window projection advertisement content；Described host fixing device is arranged on main frame, and described projection advertisement device is fixed on shifting
On kinetoplast；Described Projection Display window is arranged on main frame, is derived from the project content of projection module for complete display；Described take the photograph
As module group is arranged on the host, project environmental information, described main frame root for acquired projections display window forward-and-rearward
Push corresponding ad content according to described projection environmental information to projection advertisement device, so that described projection module projection is play described
Ad content.
2. projection advertisement device according to claim 1 is it is characterised in that be provided with projection on described Projection Display window
Display screen；Described projection display screen can fold or rotate or slide so as to not cover Projection Display window completely；
From the display content of described projection module can be directly displayed at the projection display screen being arranged on Projection Display window or
Through Projection Display window Projection Display in projection advertisement device space outerpace.
3. projection advertisement device according to claim 1 and 2 is it is characterised in that described projection environmental information includes in real time
Gather and count the information that personnel amount is watched in Projection Display window front and back, when viewing personnel amount is constant or increasingly
Many, then keep former ad content, when viewing personnel amount is fewer and feweri, then adjust ad content.
4. projection advertisement device according to claim 3 is it is characterised in that described control board includes motion-sensing mould
Block, for detecting the movable information of described projection advertisement device；When projection advertisement device is kept in motion and Projection Display window
When having viewing personnel in front of mouthful, projection display screen covers Projection Display window, and the direct Projection Display of ad content is in projection
On display screen, realize sharpening and show；When projection advertisement device remain static and Projection Display window in front of viewing
When the quantity of personnel is more than preset value, then projection display screen does not cover Projection Display window completely, and ad content directly projects
It is shown in projection advertisement device external world projector space, realize screen enlarging and show.
5. projection advertisement device according to claim 1 and 2 is it is characterised in that described control board includes channel radio
Letter module, can carry out transceiving data information by Bluetooth communication and/or wifi communication with other electronic equipments；Described main frame is adopted
Powered with rechargeable battery powered or AC-powered or wireless charging module；Described projection module is dlp minitype projection
Group, the light source being adopted is LED light source；The size of described main frame can be adjusted according to the projection ratio of projection module.
6. projection advertisement device according to claim 1 and 2 is it is characterised in that described photographing module group includes: can adopt
First photographing module of the projected picture information of the extraneous projector space of collection, described first photographing module and the setting of Projection Display window
Same plane in main frame；And it is capable of the second photographing module of the projection environmental information at acquired projections display window rear, institute
State the opposite that the second photographing module is arranged at the first photographing module；When the direct Projection Display of ad content is in projection advertisement device
During extraneous projector space, the projected picture information of the extraneous projector space that described main frame collects according to described first photographing module
Carry out the adjustment of project content picture.
7. projection advertisement device according to claim 1 and 2 is it is characterised in that described host fixing device is Double-shoulder type
Braces, can need to dismantle at any time and adjust length according to user, and described Double-shoulder type braces is arranged with described Projection Display window
In the same plane of main frame, or it is respectively arranged at counter plane.
8. projection advertisement device according to claim 1 and 2 is it is characterised in that also include: gps alignment system, is used for obtaining
Take the positional information of projection advertisement device, the pushing nearby in the advertisement of businessman nearby according to positional information of projection advertisement device
Hold.
9. projection advertisement device according to claim 1 and 2 is it is characterised in that acquired projections display window forward-and-rearward
Viewing personnel's image information and then generation projection feedback information, thus count advertisement effect value, projection number of times and projection duration, knot
Close default remuneration computation model, calculate the consideration value that described projection advertisement device is directed to described ad content；Acquired projections show
Projection environmental information in front of window, adjusts the output brightness of projection module according to projection environment lightness.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201620656261.3U CN205901973U (en) | 2016-06-28 | 2016-06-28 | Mobilizable projection advertising device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201620656261.3U CN205901973U (en) | 2016-06-28 | 2016-06-28 | Mobilizable projection advertising device |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN205901973U true CN205901973U (en) | 2017-01-18 |
Family
ID=57769211
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201620656261.3U Withdrawn - After Issue CN205901973U (en) | 2016-06-28 | 2016-06-28 | Mobilizable projection advertising device |
Country Status (1)
| Country | Link |
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| CN (1) | CN205901973U (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105898257A (en) * | 2016-06-28 | 2016-08-24 | 广景视睿科技（深圳）有限公司 | Movable projection advertisement device and projection advertisement method thereof |
| CN107438073A (en) * | 2017-08-07 | 2017-12-05 | 上海碧虎网络科技有限公司 | A kind of picture synchronous display system |
-
2016
- 2016-06-28 CN CN201620656261.3U patent/CN205901973U/en not_active Withdrawn - After Issue
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105898257A (en) * | 2016-06-28 | 2016-08-24 | 广景视睿科技（深圳）有限公司 | Movable projection advertisement device and projection advertisement method thereof |
| US10623708B2 (en) | 2016-06-28 | 2020-04-14 | Iview Displays (Shenzhen) Company Ltd. | Mobile device and method for advertising projecting |
| CN107438073A (en) * | 2017-08-07 | 2017-12-05 | 上海碧虎网络科技有限公司 | A kind of picture synchronous display system |
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| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| AV01 | Patent right actively abandoned | ||
| AV01 | Patent right actively abandoned |
Granted publication date: 20170118 Effective date of abandoning: 20171031 |