CN202976768U - Virtual object and real object interactive advertising all-in-one machine - Google Patents

Virtual object and real object interactive advertising all-in-one machine Download PDF

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Publication number
CN202976768U
CN202976768U CN 201220740353 CN201220740353U CN202976768U CN 202976768 U CN202976768 U CN 202976768U CN 201220740353 CN201220740353 CN 201220740353 CN 201220740353 U CN201220740353 U CN 201220740353U CN 202976768 U CN202976768 U CN 202976768U
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China
Prior art keywords
module
virtual
liquid crystal
solid
physical interaction
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Expired - Fee Related
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CN 201220740353
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Chinese (zh)
Inventor
陈日辉
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GUANGDONG TAIDEA TECHNOLOGY Co Ltd
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GUANGDONG TAIDEA TECHNOLOGY Co Ltd
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Abstract

The utility model relates to a virtual object and real object interactive advertising all-in-one machine which comprises a touch sensing device, a non-contact sensing device, an information storage module, a wireless communication module, an audio module, a real object device and a solid liquid-crystal dimming film display screen, wherein the touch sensing device and the non-contact sensing device are connected through an information processing module. The information storage module is provided with display information. The solid liquid-crystal dimming film display screen is provided with the touch sensing device, wherein the touch sensing device is arranged around the solid liquid-crystal dimming film display screen and used for detecting touch position signals on the solid liquid-crystal dimming film display screen and transmitting the signals to the information processing module. Through the touch sensing device, multi-point touch control is realized. Sensors of at least one type are arranged in the non-contact sensing device. A wireless network card is arranged inside the wireless communication module. The information processing module is used for invoking received data signals, storing the received data signals to corresponding information and sending out control signals to drive the audio module, the real object module and the solid liquid-crystal dimming film display screen, wherein the audio module, the real object module and the solid liquid-crystal dimming film display screen are connected with the information processing module.

Description

Virtual and physical interaction advertising integrated machine
Technical field
The utility model relates to all-in-one, particularly virtual and physical interaction advertising integrated machine.
Background technology
In the modern life, advertisement is all to adopt mass media, medium to throw in stereotypedly, in the various modern society of information, a large amount of advertising messages is well beyond consumer's ability to accept, advertisement of all shapes and colors allows the consumer lose direction and goal, and the memory of advertising message is not just known where to begin yet.
Traditional advertisement is one-side input information, and the recipient participates in enthusiasm in the process of whole input information low, or even does not participate in fully.
Advertisement is exactly in order to allow new information of main body recipient typing, participates in that enthusiasm is low just can't reach the purpose of advertisement.
The final purpose of advertisement is exactly to improve the purchasing power of product, and the input of traditional media advertising message is disorderly and unsystematic, and audient colony can not investigate.
Throw in targetedly, the input effect is reduced greatly, the consumer group is multifarious after all, and this just requires us will look after consumer's emotion.
The technology that does not have the consumer can participate in advertisement in prior art occurs.
Summary of the invention
The purpose of this utility model is to overcome the defective of prior art, a kind of beneficial effect that improves advertisement putting is provided, deepen the audient to the understanding of advertisement brand, and can participate among advertisement, with virtual and entity advertisements whole and and one, and the visual virtual and physical interaction advertising integrated machine of this interactive process.
The purpose of this utility model is achieved through the following technical solutions:
Virtual and physical interaction advertising integrated machine comprise the touch control induction device and the non-contact type inductor that connect by message processing module, and information storage module and wireless communication module, and audio-frequency module, device in kind and solid-state liquid crystal light modulation film are play and shielded.
Described information storage module is provided with broadcast information.
The built-in wireless network card of described wireless communication module.
Described solid-state liquid crystal light modulation film is play screen and is provided with touch control induction device.
Described touch control induction device is located at the surrounding that solid-state liquid crystal light modulation film is play screen, described touch control induction device is for detection of the touch location signal on solid-state liquid crystal light modulation film broadcast screen, and transmitting signals to message processing module, touch control induction device is multi-point touch.
Establish at least a sensor in described non-contact type inductor.
Described message processing module is used for the data-signal of receiving, accesses and is stored to corresponding information, transmits control signal to drive the audio-frequency module that is connected with message processing module, device in kind and solid-state liquid crystal light modulation film broadcast screen.
Described solid-state liquid crystal light modulation film is play screen and is comprised video playback module and solid-state liquid crystal light modulation filminess switching device shifter.
Described all-in-one fuselage is provided with sniffer.
Described sniffer is the portrait recognition device.
Described sniffer is population flow detection device.
Described sniffer is air quality detecting device.
Described sniffer is sound decibel pick-up unit.
The utility model can reach following beneficial effect after adopting technique scheme:
1, initiative.The utility model uses the high-tech systems such as projection, shooting, virtual reality, material object manufacture, LED, the particularly virtual combination made from entity, by ingenious design, various advertising messages are invested on outdoor media, broken traditional static advertising, attract the audient to note, the audient is participated, produce the interactive audient's of enhancing memory, reach the purpose of marketing.
Effect feedback innovation: the utility model with consumer's interaction in, utilize technology to observe consumer's reflection, effect to advertisement is tested and assessed accurately, and the inexactness that this point is thrown in respect to the extensive style of conventional ads media has a qualitative leap.
Picture sense innovation: virtually combine with entity, as shadow such as unreal, likelihood is like false, and the picture sense is stronger, and employing liquid crystal, the solid-state liquid crystal light modulation film of nano material are as the video picture medium, and display precision is up to high definition 1080P.
The use-pattern innovation: a screen is multiplex, is display screen and touch screen, can break away from entity device (independent mouse, keyboard, remote control class) fully and control, as long as that sees on screen can touch, can select, namely " see and to touch, can touch namely optional ".And in conjunction with exploitation in kind, realized touch selection in kind.
The picture screen of succinct fashion, whole body does not have unnecessary button, by Touch Screen and not have the limb action (human motion, gesture etc.) of directly contact to complete the mutual of all information, to audient's interactive experience the most intuitively.
Interaction systems in information interchange, is turned from a guest into a host, and has changed recipient's role, and the recipient is in the process that participates in, and constantly active and conferrer's interactive information, guarantee that information loss drops to minimum.
The utility model integrated commercial main body, advertising media, advertisement form and content, making interactive advertisement is not only advertisement information propagation media, marketing channel especially.Can participate in the Brand Marketing planning by interactive consumer, also can obtain therefrom information needed, and can set up the behaviors such as cognition degree, loyalty and purchase product of brand.
The utility model is integrated the contents such as interaction, customer information by touching interaction systems, make marketing, propagation and consume system be integrated into an organic cycle system that combines together.
2, input is effective.The utility model is as a kind of medium of advertisement, meet two-way communication theory in the mankind's natural Communication Behavior, it is different from traditional advertising, and the psychological factors such as vision, the sense of hearing and sense of touch are well merged, and the guiding audient is relatively easy to remember the information that advertisement will be passed on.
Change the temporal effect that former conventional ads is brought to the consumer, long-term effect is strengthened in virtual and physical interaction advertisement.
Virtual and physical interaction advertisement provide more touch opportunity to the consumer, as long as advertisement exists, will attract the interest of participating to the consumer, and close contact, produce long-term effect with it, forms the memory of sense organ and emotion.
Virtual and physical interaction advertisement not only realized and consumer interactive and linking up, and also given the consumer certain visual impact, the consumer has deepened the understanding to the advertisement brand when regaining the initiative, also accepted better advertising message.
3, modern design.The utility model body fashion, brief, convenient, easy to use.And all devices, element are integrated in together, have avoided when in use, labor intensive, material resources, financial resources are constantly installed, stripping assembly, meet the high rhythm life of modern requirement, cater to harmonious society's theory of " people-oriented ".
Description of drawings
Fig. 1 is fundamental diagram of the present utility model;
Fig. 2 is workflow diagram of the present utility model.
Embodiment
Below in conjunction with drawings and the specific embodiments, the utility model is described in further detail:
Referring to Fig. 1
Fig. 1 is fundamental diagram of the present utility model.In Fig. 1, virtual and physical interaction advertising integrated machine, comprise the touch control induction device and the non-contact type inductor that connect by message processing module, and information storage module and wireless communication module, and audio-frequency module, device in kind and solid-state liquid crystal light modulation film are play screen.
Information storage module is provided with broadcast information.
The built-in wireless network card of wireless communication module.
Solid-state liquid crystal light modulation film is play screen and is provided with touch control induction device; Described touch control induction device is located at solid-state liquid crystal light modulation film and is play the screen surrounding, described touch control induction device is for detection of the touch location signal on solid-state liquid crystal light modulation film broadcast screen, and transmitting signals to message processing module, touch control induction device is multi-point touch.
Establish at least a sensor in non-contact type inductor.
Message processing module is used for the data-signal of receiving, accesses and is stored to corresponding information, transmits control signal to drive the audio-frequency module that is connected with message processing module, device in kind and solid-state liquid crystal light modulation film broadcast screen.
Solid-state liquid crystal light modulation film is play screen and is comprised video playback module and solid-state liquid crystal light modulation filminess switching device shifter.
The all-in-one fuselage is provided with sniffer, and sniffer can adopt the Identification of Images device, and sniffer also can adopt population flow detection device.
Sniffer also can adopt air quality detecting device, and sniffer also can adopt sound decibel pick-up unit.
Referring to Fig. 2
Fig. 2 is workflow diagram of the present utility model.In Fig. 2, the virtual and workflow physical interaction advertising integrated machine is: touch control induction device and non-contact type inductor obtain interactive data information, and communicate by letter with message processing module, and the data-signal that obtains is sent to message processing module.
Message processing module is connected with information storage module, installs and store relevant broadcast information on information storage module.
Message processing module accesses and stores corresponding information into according to the data-signal that receives, and transmits control signal to drive the audio-frequency module that is connected with message processing module, device in kind and solid-state liquid crystal light modulation film broadcast screen.
Touch control induction device is arranged on solid-state liquid crystal light modulation film and plays around screen, the touch location signal of human body on solid-state liquid crystal light modulation film is play screen detected, and touch signal is sent to message processing module.Touch control induction device realizes that multi-point touch detects.
The touch action of people on touch-screen (solid-state liquid crystal light modulation film is play screen), body can be made interactive reaction at once.
Non-contact type inductor, in establish multiple sensors, the people in the induction range through the non-contact interactive advertising all-in-one is, play screen non-contact inductive recognition device on every side by solid-state liquid crystal light modulation film, people's action, gesture are identified, and be reflected to rapidly on the light display screen of machine bottom, in being shielded, the induction of animated image is catered to, make variation, form interaction with the people, can fully attract audient's notice.
The built-in wireless network card of wireless communication module can Long-distance Control be downloaded interactive data, by processing module, interactive data storage to information storage module, is facilitated the renewal of information.
Solid-state liquid crystal light modulation film is play screen and is comprised video playback module and solid-state liquid crystal light modulation filminess switching device shifter.
Solid-state liquid crystal light modulation film is play screen can transparent nontransparent switching, not only can control switching state, can also control switch speed.
Solid-state liquid crystal light modulation film display screen is comprised of solid-state liquid crystal light modulation film, can video picture under transparent opaque state in conjunction with optical technology, and make image be suspended in aerial three-dimensional imaging, produce three-dimensional, four-dimensional suspended particles effect, make the more illusory attraction of image; Can produce in conjunction with optical technology full HD, without the ultra-large type video picture screen of size restrictions; Combination of touch control, acoustic control, light-operated, automatically controlled, camera work can produce full HD interactive Touch Screen; The interactive video picture of diversification, interaction entertainment service are provided, have electronic whiteboard function concurrently.
Control signal is responsible for driving the light film that is connected with message processing module and is play the screen switching state, and video module, audio-frequency module, device in kind and solid-state liquid crystal light modulation film are play screen.
The green construction material that solid-state liquid crystal light modulation film in the utility model is a kind of environmental protection and energy saving can be used as thermal isolation film, electronics curtain and special decoration and uses.
Device in kind is to design real scene according to demand, mainly drives displayed scene with simple and mechanical device, and it can configure device in kind as required.
In conjunction with acousto-optic shadow (light cooperation) aspect technology, be applied to various virtual scenes true to nature when realizing virtual effect.
Virtual and physical interaction advertising integrated machine has been installed multiple sniffer at fuselage, as Identification of Images device, air quality detecting device, population flow detection device, sound decibel pick-up unit etc.
When using terminating machine, the audient can know air quality, flow of the people, noise situation at that time.
All kinds of pick-up units obtain data feedback to message processing module, message processing module obtains the pouplarity of each series advertisements by data analysis, and the effect of publicity of each place is live, according to these results, update and promote virtual and physical interaction advertising integrated machine.
Other technologies of the present utility model can adopt prior art.
Most preferred embodiment of the present utility model is illustrated, and the further expansion that those of ordinary skill in the art makes according to the utility model all falls into protection domain of the present utility model.

Claims (10)

1. virtual and physical interaction advertising integrated machine, it is characterized in that: described all-in-one comprises touch control induction device and the non-contact type inductor that connects by message processing module, and information storage module and wireless communication module, and audio-frequency module, device in kind and solid-state liquid crystal light modulation film are play screen.
2. virtual and physical interaction advertising integrated machine according to claim 1, it is characterized in that: described information storage module is provided with broadcast information.
3. virtual and physical interaction advertising integrated machine according to claim 1, is characterized in that: the built-in wireless network card of described wireless communication module.
4. virtual and physical interaction advertising integrated machine according to claim 1, it is characterized in that: described solid-state liquid crystal light modulation film is play screen and is provided with touch control induction device.
5. virtual and physical interaction advertising integrated machine according to claim 4, it is characterized in that: described touch control induction device is located at the surrounding that solid-state liquid crystal light modulation film is play screen, described touch control induction device is for detection of the touch location signal on solid-state liquid crystal light modulation film broadcast screen, and transmitting signals to message processing module, touch control induction device is multi-point touch.
6. virtual and physical interaction advertising integrated machine according to claim 1, is characterized in that: establish at least a sensor in described non-contact type inductor.
7. virtual and physical interaction advertising integrated machine according to claim 1, it is characterized in that: described message processing module is used for the data-signal of receiving, access and be stored to corresponding information, transmitting control signal drives the audio-frequency module that is connected with message processing module, device in kind and solid-state liquid crystal light modulation film broadcast screen.
8. virtual and physical interaction advertising integrated machine according to claim 7, it is characterized in that: described solid-state liquid crystal light modulation film is play screen and is comprised video playback module and solid-state liquid crystal light modulation filminess switching device shifter.
9. virtual and physical interaction advertising integrated machine according to claim 1, it is characterized in that: described all-in-one fuselage is provided with sniffer.
10. virtual and physical interaction advertising integrated machine according to claim 9, it is characterized in that: described sniffer is portrait recognition device, population flow detection device, air quality detecting device, sound decibel pick-up unit.
CN 201220740353 2012-12-28 2012-12-28 Virtual object and real object interactive advertising all-in-one machine Expired - Fee Related CN202976768U (en)

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Application Number Priority Date Filing Date Title
CN 201220740353 CN202976768U (en) 2012-12-28 2012-12-28 Virtual object and real object interactive advertising all-in-one machine

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Application Number Priority Date Filing Date Title
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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104461225A (en) * 2013-09-25 2015-03-25 广东万家乐燃气具有限公司 Method for simulating and displaying real machine of advertisement product through all-in-one machine
CN106228917A (en) * 2016-07-22 2016-12-14 汤美 A kind of campus report plate
WO2018014352A1 (en) * 2016-07-22 2018-01-25 汤美 Campus news board
CN109360516A (en) * 2018-09-17 2019-02-19 北京唐冠天朗科技开发有限公司 A kind of enterprise product displaying device and method

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104461225A (en) * 2013-09-25 2015-03-25 广东万家乐燃气具有限公司 Method for simulating and displaying real machine of advertisement product through all-in-one machine
CN104461225B (en) * 2013-09-25 2018-02-27 广东万家乐燃气具有限公司 A kind of method for carrying out real machine simulation shows to advertised product using all-in-one
CN106228917A (en) * 2016-07-22 2016-12-14 汤美 A kind of campus report plate
WO2018014352A1 (en) * 2016-07-22 2018-01-25 汤美 Campus news board
CN109360516A (en) * 2018-09-17 2019-02-19 北京唐冠天朗科技开发有限公司 A kind of enterprise product displaying device and method

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C14 Grant of patent or utility model
GR01 Patent grant
CF01 Termination of patent right due to non-payment of annual fee

Granted publication date: 20130605

Termination date: 20171228

CF01 Termination of patent right due to non-payment of annual fee