CN201017400Y - Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier - Google Patents
Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier Download PDFInfo
- Publication number
- CN201017400Y CN201017400Y CNU2007200482796U CN200720048279U CN201017400Y CN 201017400 Y CN201017400 Y CN 201017400Y CN U2007200482796 U CNU2007200482796 U CN U2007200482796U CN 200720048279 U CN200720048279 U CN 200720048279U CN 201017400 Y CN201017400 Y CN 201017400Y
- Authority
- CN
- China
- Prior art keywords
- advertisement
- module
- input interface
- microprocessor
- bar code
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Expired - Fee Related
Links
Images
Abstract
An advertisement player component applicable to use at a cash outlet is provided, which is characterized in: a bar code input interface of the component is connected to a microprocessor, an advertisement data reading module is connected to the microprocessor and is controlled by the microprocessor, the microprocessor can instruct the advertisement data reading module to read and output the video data of an appropriated product for advertisement in precedence according to the information input from the bar code input interface; an advertisement video data reading unit is connected to an advertisement video data decoding module; a customer transaction information input interface is connected to a video character overlaying module, and the advertisement video data decoding module is connected to a LCD drive module via the video character overlaying module; the LCD drive module is connected to a display interface. The utility model can play advertisements of relevant products for a customer base of specific products, and thereby improve the advertisement effect. The utility model further provides an advertisement playback device and a cash register applicable to use at a cash outlet.
Description
Technical field
The utility model relates to a kind of cash register point advertisement playing device assembly, the cash register point advertisement play back device in market and cashing machine of using this cash register point advertisement play back device of being applied to.
Background technology
Before the utility model is made, though can see the advertisement play back device that broadcasts merchandise news by liquid crystal display, loudspeaker etc. in the common market, but the inner link that does not have essence between the cashing machine of these advertisement play back devices and cash register point, each bar advertising message all is to store order rolling set in the card according to ad data to play, and can't play targetedly at specific purchase crowd.
Summary of the invention
The purpose of this utility model is to provide a kind of cash register point advertisement playing device assembly, cash register point advertisement play back device and cashing machine, the advertisement that they can go out dependent merchandise at the purchase crowd real-time play of particular commodity at the above-mentioned deficiency of prior art.
For achieving the above object, cash register point advertisement playing device assembly of the present utility model comprises microprocessor, ad data read module, advertisement video data decoder module, liquid crystal display driver module, commodity bar code input interface, display interface device; The ad data read module comprises that advertisement video data reading unit and factory accuse the commodity classification data-reading unit; The commodity bar code input interface connects with microprocessor; The ad data read module connects and is controlled by microprocessor with microprocessor, microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the video data of respective type promotion item; The advertisement video data reading unit connects the advertisement video data decoder module; The advertisement video data decoder module is connected to the liquid crystal display driver module; The liquid crystal display driver module connects display interface device.
Be preferably, above-mentioned cash register point advertisement playing device assembly also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
Be more preferably, above-mentioned ad data read module also comprises advertisement voice data reading unit, above-mentioned cash register point advertisement playing device assembly also is provided with advertisement voice data decoder module and speaker interface, and described advertisement voice data reading unit is connected to speaker interface by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
Cash register point advertisement play back device of the present utility model comprises liquid crystal display, liquid crystal display driver module, microprocessor, ad data read module, advertisement video data decoder module, commodity bar code input interface; The ad data read module comprises advertisement video data reading unit and promotion item grouped data reading unit; The commodity bar code input interface connects with microprocessor; The ad data read module connects and is controlled by microprocessor with microprocessor, microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the video data of respective type promotion item; The advertisement video data reading unit connects the advertisement video data decoder module, and the advertisement video data decoder module is connected to the liquid crystal display driver module, and the liquid crystal display driver module connects liquid crystal display.
Be preferably, above-mentioned cash register point advertisement play back device also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
Be more preferably, the ad data read module of above-mentioned cash register point advertisement play back device also comprises advertisement voice data reading unit, above-mentioned cash register point advertisement play back device also is provided with advertisement voice data decoder module and loudspeaker, and described advertisement voice data reading unit is connected to loudspeaker by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
Cashing machine of the present utility model comprises main frame, and the commodity bar code scanner, printer, the operator's display that connect with main frame, and its principal feature is that it also is provided with above-mentioned cash register point advertisement play back device in addition; The commodity bar code scanner is attached to the commodity bar code input interface of cash register point advertisement play back device.
Be preferably, the cash register point advertisement play back device of above-mentioned cashing machine also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface connects with main frame, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
Be more preferably, in above-mentioned cashing machine, the ad data read module of cash register point advertisement play back device also comprises advertisement voice data reading unit, cash register point advertisement play back device also is provided with advertisement voice data decoder module and loudspeaker, and described advertisement voice data reading unit is connected to loudspeaker by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
The utlity model has following advantage and effect:
1, the utility model can be according to the commodity that client bought, broadcast the advertisement of identical goods or correlation type commodity immediately in real time by the LCD of cash register point, advertisement can be multicasted to the potential purchaser of these commodity put, playing advertisements with strong points improves advertisement playing effect.
2, cash register point advertisement playing device assembly of the present utility model, can be directly connect with existing P OS main frame, commodity bar code scanner, liquid crystal display in the market, substantially do not need even need not transform market existing P OS main frame, be convenient to very much repacking, the upgrading of the existing cashing machine in market.Cash register point advertisement play back device of the present utility model, equally can be directly connect with existing P OS main frame, commodity bar code scanner in the market, substantially do not need even need not transform market existing P OS main frame, be convenient to very much repacking, the upgrading of the existing cashing machine in market.
3, the market client is when checking out, must want to understand the number that pay the bill, must be concerned about client's Transaction Information (kind, quantity, price) that cashing machine shows, the utility model is superimposed upon broadcast simultaneously on the same LCDs with advertising message and client's Transaction Information, because client's Transaction Information can be forcefully client's eyeball is attracted on the LCDs, has therefore further improved the audience ratings of ad playing.
4, the utility model can make full use of the existing original resource of market cashing machine (commodity identification equipment, commodity code system, display device), need not commodity bar code scanner, display, commodity code system be set specially for newly-increased advertising function, also can on the basis of commodity code system, set up the promotion item categorizing system easily, realize that dual-use material (is that above-mentioned three class resources both had been used to the cash collecting system of checking out, be used for simultaneously ad system again), embody creativeness of the present utility model more fully.
5, in traditional emporium, the time that client waits in line to check out is very long and boring, and the utility model can be implemented in the cash register point in market and plays advertisement, and the advertisement of its broadcast causes that easily boring client notes, so advertisement playing effect is better than other place, At All Other Times advertisement.
Description of drawings
Fig. 1 is the functional module block scheme of the cash register point advertisement playing device assembly of a kind of embodiment of the utility model.
Fig. 2 is the functional module block scheme of the cash register point advertisement play back device of a kind of embodiment of the utility model.
Fig. 3 is the functional module block scheme of the cashing machine of a kind of embodiment of the utility model.
Embodiment
Cash register point advertisement playing device component design shown in Figure 1 becomes a box body, this box body inside is provided with microprocessor 1, ad data read module 2, advertisement video data decoder module 3, advertisement voice data decoder module 8, video character laminating module 4, liquid crystal display driver module 6, the box body outside is provided with commodity bar code input interface 7, display interface device 17, speaker interface 16, client's Transaction Information input interface 5, wherein ad data read module 2 comprises advertisement video data reading unit 21, advertisement voice data reading unit 23 and promotion item grouped data reading unit 22, ad data read module are provided with for ad data and store the socket that card inserts; Client's Transaction Information input interface 5 is attached to video character laminating module 4, commodity bar code input interface 7 connects with microprocessor 1, ad data read module 2 connects and is controlled by microprocessor with microprocessor (CPU) 1, microprocessor 1 is according to range of goods (type) information of commodity bar code input interface 7 inputs, and instruction ad data read module preferentially reads and export the video data and the voice data of respective type promotion item; Advertisement video data reading unit 21 connects advertisement video data decoder module 3, and advertisement video data decoder module 3 is attached to liquid crystal display driver module 6 by video character laminating module 4, and liquid crystal display driver module 6 connects display interface device 17; Advertisement voice data reading unit 23 is connected to speaker interface 16 by advertisement voice data decoder module 8.
When the display interface device of above-mentioned box body is connected with prior liquid crystal display, can become advertisement play back device; And the display interface device of working as box body is connected with liquid crystal display, client's Transaction Information input interface is connected with client's Transaction Information output terminal of cashing machine main frame, the commodity bar code input interface is connected with barcode scanner, and equipment set promptly becomes the cashing machine that has advertisement play back device.
The box body of the foregoing description can be pegged graft with main frame, commodity bar code scanner, the display screen of existing market cashing machine easily, does not need during use the cashing machine in existing market is carried out large-scale redevelopment, is suitable for the upgrading of existing market cashing machine.
Cash register point advertisement play back device design on the whole shown in Figure 2 is based on a LCD, the enclosure interior of LCD is provided with microprocessor 1, ad data read module 2, advertisement video data decoder module 3, liquid crystal display driver module 6, advertisement voice data decoder module 8, video character laminating module 4, the outside of LCD is provided with commodity bar code input interface 7, client's Transaction Information input interface 5, liquid crystal display 15, loudspeaker 14, ad data read module 2 comprises advertisement video data reading unit 21, advertisement voice data reading unit 23 and promotion item grouped data reading unit 22, client's Transaction Information input interface 5 is attached to video character laminating module 4, commodity bar code input interface 7 connects with microprocessor 1, ad data read module 2 connects and is controlled by microprocessor with microprocessor 1, microprocessor 1 is according to the range of goods information of commodity bar code input interface 7 inputs, and instruction ad data read module 2 preferentially reads and export the video data and the voice data of respective type promotion item; Advertisement video data reading unit 21 connects advertisement video data decoder module 3, and advertisement video data decoder module 3 is attached to liquid crystal display driver module 6 by video character laminating module 4, and liquid crystal display driver module 6 connects liquid crystal display 15; Advertisement voice data reading unit 23 is connected to loudspeaker 14 by advertisement voice data decoder module 8.
The advertisement play back device of the foregoing description can be easily pegged graft with main frame, the commodity bar code scanner of existing market cashing machine (be client's Transaction Information input interface is connected with client's Transaction Information output terminal of cashing machine main frame, commodity bar code input interface be connected with the commodity bar code scanner), and then equipment set promptly becomes the cashing machine that has advertisement play back device.The advertisement play back device of this embodiment does not need when using the cashing machine in existing market is carried out large-scale redevelopment, is suitable for the upgrading of existing market cashing machine.
Cashing machine shown in Figure 3 has the cash register point advertisement play back device 19 of embodiment 2, also comprise POS main frame 9 in addition, and the commodity bar code scanner 10 that connects with main frame 9, keyboard, client's Transaction Information printer, operator's display's (keyboard, client's Transaction Information printer, operator's display omit, do not have demonstration in Fig. 3), commodity bar code scanner 10 is attached to the commodity bar code input interface 7 of cash register point advertisement play back device, and main frame 9 connects with client's Transaction Information input interface 5.
When the cashing machine of this embodiment uses, ad data is stored card (CF card) 11 be inserted in the socket of ad data read module, ad data stores card (CF card) and stores advertisement video data, advertisement voice data and promotion item grouped data.When cashing machine was checked out gathering, the commodity bar code scanner was carried the commodity bar code information that scanning obtains respectively to main frame 9 and microprocessor 1 (CPU); The main frame processing of checking out of collecting money, this part is identical with traditional cashing machine, with client's Transaction Information (caption information, comprise information such as price, quantity, kind) be transported to client's Transaction Information input interface 5, client's Transaction Information input interface 5 is transported to video character laminating module 4 with this caption information; Simultaneously, microprocessor 1 is according to the range of goods information of commodity bar code input interface 7 inputs, and instruction ad data read module 2 preferentially reads and export the advertisement video data and the advertisement voice data of respective type commodity; To advertisement video data decoder module 3, advertisement video data decoder module 3 will be transported to video character laminating module 4 to advertisement video data reading unit 21 after the data decode with the data delivery that reads; Video character laminating module 4 with caption information (Transaction Information) and video information (advertising message) overlap-add procedure after, be transported to liquid crystal display driver module 6, the liquid crystal display driver module is further controlled liquid crystal display simultaneously broadcast transaction information and advertising message; Meanwhile, advertisement voice data reading unit 23 arrives advertisement voice data decoder module 8 with the data delivery that reads, and advertisement voice data decoder module 8 will be transported to loudspeaker 14 after the data decode, make loudspeaker read advertisement.
When cashing machine is checked out gathering, if the commodity that client bought are identical or relevant with the type that ad data stores certain promotion item in the card, the then preferential advertisement of playing identical or dependent merchandise of LCD, broadcast simultaneously comes client's Transaction Information of cash dispenser main frame.If all any promotion items that range of goods that the commodity bar code scanner scanning obtains and ad data store in the card all exist when mating corresponding relation, then microprocessor control ad data read module continues to continue the rolling playing advertisements by original order, plays client's Transaction Information of cash dispenser main frame simultaneously.And when not having client to check out, LCD is rolled and is play the advertisement that storage blocks from ad data.
Above-mentioned cashing machine can also be provided with second printer in addition, and this printer prints the reward voucher of respective type commodity according to the range of goods of purchase of customer.Because reward voucher and client's Transaction Information receipt are not from same printer, so reward voucher can adopt than the better papery of client's Transaction Information receipt, so that can preserve the long period.
Claims (9)
1. cash register point advertisement playing device assembly, it is characterized in that: it comprises microprocessor, ad data read module, advertisement video data decoder module, liquid crystal display driver module, commodity bar code input interface, display interface device; The ad data read module comprises advertisement video data reading unit and promotion item grouped data reading unit; The commodity bar code input interface connects with microprocessor; The ad data read module connects and is controlled by microprocessor with microprocessor, microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the advertisement video data of respective type commodity; The advertisement video data reading unit connects the advertisement video data decoder module; The advertisement video data decoder module is connected to the liquid crystal display driver module; The liquid crystal display driver module connects display interface device.
2. cash register point advertisement playing device assembly according to claim 1, it is characterized in that: it also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
3. cash register point advertisement playing device assembly according to claim 1 and 2, it is characterized in that: it also is provided with advertisement voice data decoder module and speaker interface, described ad data read module also comprises advertisement voice data reading unit, and described advertisement voice data reading unit is connected to speaker interface by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
4. cash register point advertisement play back device, it is characterized in that: it comprises liquid crystal display, liquid crystal display driver module, microprocessor, ad data read module, advertisement video data decoder module, commodity bar code input interface; The ad data read module comprises advertisement video data reading unit and promotion item grouped data reading unit; The commodity bar code input interface connects with microprocessor; The ad data read module connects and is controlled by microprocessor with microprocessor, microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the advertisement video data of respective type commodity; The advertisement video data reading unit connects the advertisement video data decoder module; The advertisement video data decoder module is connected to the liquid crystal display driver module; The liquid crystal display driver module connects liquid crystal display.
5. cash register point advertisement play back device according to claim 4, it is characterized in that: it also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
6. according to claim 4 or 5 described cash register point advertisement play back devices, it is characterized in that: it also is provided with advertisement voice data decoder module and loudspeaker; The ad data read module also comprises advertisement voice data reading unit, and described advertisement voice data reading unit is connected to loudspeaker by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
7. a cashing machine comprises main frame, and the commodity bar code scanner, printer, the operator's display that connect with main frame, it is characterized in that: it also is provided with the described cash register point advertisement play back device of claim 4 in addition; The commodity bar code scanner is attached to the commodity bar code input interface of cash register point advertisement play back device.
8. cashing machine according to claim 7, it is characterized in that: cash register point advertisement play back device also is provided with client's Transaction Information input interface, video character laminating module, client's Transaction Information input interface connects with main frame, client's Transaction Information input interface is attached to the video character laminating module, and described advertisement video data decoder module is attached to the liquid crystal display driver module by the video character laminating module.
9. according to claim 7 or 8 described cashing machines, it is characterized in that: the ad data read module of described cash register point advertisement play back device also comprises advertisement voice data reading unit, cash register point advertisement play back device also is provided with advertisement voice data decoder module and loudspeaker, and described advertisement voice data reading unit is connected to loudspeaker by advertisement voice data decoder module; Microprocessor is according to the range of goods information of commodity bar code input interface input, and instruction ad data read module preferentially reads and export the voice data of respective type promotion item.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNU2007200482796U CN201017400Y (en) | 2007-01-31 | 2007-01-31 | Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNU2007200482796U CN201017400Y (en) | 2007-01-31 | 2007-01-31 | Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN201017400Y true CN201017400Y (en) | 2008-02-06 |
Family
ID=39057898
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNU2007200482796U Expired - Fee Related CN201017400Y (en) | 2007-01-31 | 2007-01-31 | Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN201017400Y (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106373487A (en) * | 2016-08-30 | 2017-02-01 | 深圳市合胜新媒体传媒广告有限公司 | Advertisement terminal and advertisement display method applied to advertisement terminal |
| WO2020048272A1 (en) * | 2018-09-04 | 2020-03-12 | 阿里巴巴集团控股有限公司 | Payment method, apparatus and device, electronic device and computer readable storage medium |
-
2007
- 2007-01-31 CN CNU2007200482796U patent/CN201017400Y/en not_active Expired - Fee Related
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106373487A (en) * | 2016-08-30 | 2017-02-01 | 深圳市合胜新媒体传媒广告有限公司 | Advertisement terminal and advertisement display method applied to advertisement terminal |
| WO2020048272A1 (en) * | 2018-09-04 | 2020-03-12 | 阿里巴巴集团控股有限公司 | Payment method, apparatus and device, electronic device and computer readable storage medium |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US6644547B1 (en) | Customer workstation intelligently connectable to a legacy retail system and providing supplemental functionality thereto | |
| US6505773B1 (en) | Authenticated electronic coupon issuing and redemption | |
| US7881822B2 (en) | System and method for dispensing consumer products | |
| KR100920285B1 (en) | Method and apparatus for multi-language user selection for system user interface | |
| MX2014001343A (en) | Quick response (qr) code generation in vending machines or kiosks for customer engagement. | |
| US20120029691A1 (en) | Mobile device assisted retail system and process in a vending unit, retail display or automated retail store | |
| US20030167203A1 (en) | Retail purchase coupon processing apparatus and methods | |
| US20110153393A1 (en) | System and method for monitoring and increasing sales at a cash register | |
| CN1979565A (en) | Vending machine with liquid crystal display and network management | |
| US20130144733A1 (en) | Method and system for electronic national financial institution gift card creation and redemption | |
| CN106157469A (en) | A kind of obtain safely merchandise news and by the method for Bluetooth transmission at trader front end | |
| CN2891116Y (en) | Vending machine with LCD screen display and network management function | |
| WO2020119566A1 (en) | Store system and data processing method | |
| CN101246616B (en) | Advertisement broadcasting real-time monitoring method and monitoring system implementing the same | |
| WO2005052761A2 (en) | Method and apparatus for vending magic, pranks, and gags | |
| JP2006268440A (en) | System, server, program, and method for distributing product advertisement image, and recording medium | |
| JP2009217599A (en) | Automatic teller machine, management server device, automatic cash transaction system, and automatic cash transaction method | |
| CN201017400Y (en) | Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier | |
| EP2293264A1 (en) | Animation embedded automatic vending machine | |
| KR200184802Y1 (en) | Apparatus for unattendedly furnishing multi-picture synthetic information | |
| US20090150234A1 (en) | Electronic Coupon Validation For A Point Of Sale ('POS') Transaction | |
| US20040054579A1 (en) | Method and apparatus for establishing and operating credit promotions | |
| KR19990073367A (en) | Apparatus for unattendedly furnishing multi-picture synthetic information | |
| JP3222260U (en) | Merchandise information and its authenticity judgment device | |
| US20110208571A1 (en) | Beverage Advertising Models |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| EE01 | Entry into force of recordation of patent licensing contract |
Assignee: Citaq Co., Ltd. Assignor: Lin Zhe Contract fulfillment period: 2008.1.30 to 2017.1.30 Contract record no.: 2009440001347 Denomination of utility model: Advertisement playing equipment component, advertisement playing device and cashier's machine on cashier Granted publication date: 20080206 License type: Exclusive license Record date: 20090831 |
|
| LIC | Patent licence contract for exploitation submitted for record |
Free format text: EXCLUSIVE LICENSE; TIME LIMIT OF IMPLEMENTING CONTACT: 2008.1.30 TO 2017.1.30; CHANGE OF CONTRACT Name of requester: GUANGDONG KAWADA SCIENCE CO., LTD. Effective date: 20090831 |
|
| C17 | Cessation of patent right | ||
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20080206 Termination date: 20120131 |