CN1645775A - Programm received rate accounting method - Google Patents

Programm received rate accounting method Download PDF

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Publication number
CN1645775A
CN1645775A CN 200510053160 CN200510053160A CN1645775A CN 1645775 A CN1645775 A CN 1645775A CN 200510053160 CN200510053160 CN 200510053160 CN 200510053160 A CN200510053160 A CN 200510053160A CN 1645775 A CN1645775 A CN 1645775A
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China
Prior art keywords
record
program
broadcast program
server
receiver
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Pending
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CN 200510053160
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Chinese (zh)
Inventor
孔德华
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E Ten Information Systems Co Ltd
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E Ten Information Systems Co Ltd
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Publication date
Application filed by E Ten Information Systems Co Ltd filed Critical E Ten Information Systems Co Ltd
Priority to CN 200510053160 priority Critical patent/CN1645775A/en
Publication of CN1645775A publication Critical patent/CN1645775A/en
Pending legal-status Critical Current

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Abstract

The method includes following steps: selecting program from sever broadcast and digital broadcast program, and its related program information; complex numbers receivers receive the broadcast program; each receiver produces a file where its state of receiving broadcast program is recorded. Each receiver returns the recording file to the server. The server statistic counts the acceptance according to received recording file.

Description

Programm received rate accounting method
Technical field
The invention relates to a kind of programm received rate accounting method, refer in particular to a kind of automation programm received rate accounting method that is applied to digital broadcasting.
Background technology
Program audience rating often is regarded as the important indicator of the popular degree of program, and is enough to influence the making content and the direction of program, even for determining whether a program continues the principal element of record and broadcast.
Yet, the investigation of program audience rating has remained a lot of difficulty on practice, at first with the investigation cost, with the Taiwan is example, at present mainly be with after interviewing the rating family in the default sample by phone with a large amount of electric visit persons, electricity is visited the result imports computer and added up, so not only human cost is high, and because of process mainly be also to lack efficient by manually dying.
Another kind of existing automation audience rating investigating mode, be by installing rating register (people-meter) in audience rating investigating company to each sample family man, and instruct user's operation sequence by the technical staff of company, treat that each member is familiar with operating performance in the sample family, through detecting and after coming into operation, the rating register will write down all viewership, comprise start, shutdown, turntable, viewing channel etc., automatically institute's recorded information is seen through telephone line in the set time at night, pass back in the database of audience rating investigating company, to carry out various statistical analyses.Though the advantage of this kind mode tool automation statistics and passback, right every rating register cost need New Taiwan Currency two, 30,000 yuan approximately, its equipment investment is obviously too high.
In addition, if expect complete and meaningful each program audience rating that presents, the sample that certainly will need quite huge quantity, so as described above, audience rating investigating mode cost is quite expensive at present, so with the Taiwan, the sample amount is usually 1, can be accepted more than 200 families, so this sample number amount is compared the actual rating amount of full court, and it is representative real obviously not enough.
Summary of the invention
Purpose of the present invention is providing a kind of programm received rate accounting method of saving manpower and equipment cost.
An of the present invention purpose, the programm received rate accounting method that whether participates in by its decision in that a kind of user's of taking into account right of privacy is provided.
So programm received rate accounting method of the present invention is applied to a digit broadcasting system, this method comprises the steps: a server broadcast one digital broadcast program and program information corresponding; The plural number receiver receives this broadcast program; Respectively this receiver produces one and records the record archives that it receives this broadcast program situation; Respectively this receiver returns these record archives to this server; This server is according to the acceptance rate of this this program of record archival statistics that receives.
The present invention also discloses a kind of programm received rate accounting method, is applied to a digital broadcast service device, and this method comprises the steps: to broadcast a digital broadcast program and program information corresponding, and is received by plural receiver; Receive one from this receiver respectively and record the record archives that it receives this broadcast program situation; Acceptance rate according to this this program of record archival statistics that receives.
A kind of programm received rate statistical information method that provides is provided in addition in the present invention, is applied to a digit broadcasting receiver, and this method comprises the steps: to receive a digital broadcast program and program information corresponding; Produce one and record the record archives that it receives this broadcast program situation; Transmit this record archives to a server, for the acceptance rate of this server according to this this program of record archival statistics.
Description of drawings
Fig. 1 is the system architecture schematic diagram of the applied digit broadcasting system of the preferred embodiment of programm received rate accounting method of the present invention;
Fig. 2 is the main square configuration figure of this digit broadcasting system;
Fig. 3 is the main implementation step flow chart of programm received rate accounting method preferred embodiment of the present invention.
Embodiment
Technology contents of the present invention and effect will describe in detail in the graphic preferred embodiment of following cooperation describes in detail.
As shown in Figure 1, the preferred embodiment of programm received rate accounting method of the present invention is to be applied to a digit broadcasting system, this system comprises a digital broadcast service device 1 and plural digit broadcasting receiver 2 (only illustrating among Fig. 2), digital broadcasting described in the present embodiment is to be example for the digital audio broadcasting (digital audio broadcast) that the broadcast receiver form is play, and acceptance rate is the audience rating of this news broadcasting program, so change in the example in other, naturally also be applicable to as digital audio-video for TV broadcasting and broadcast (digital video broadcast) system, acceptance rate then is the audience ratings of this audio-visual broadcast program.
Cooperate shown in Fig. 1,2, digital broadcast service device 1 mainly comprises a control module 11, a transmitter module 12, a communication module 13 and a statistics module 14, be used under the control of control module 11, with a broadcast program 31 and a program information corresponding 32 signals, launch for 2 receptions of each receiver in the digital broadcasting mode via transmitter module 12.Communication module 13 is according to GSM Mobile Communications agreement and each receiver 2 transmission information, and is right all applicable as GPRS, CDMA, WLAN (WLAN) or other suitable wireless or wire communication network.14 of statistical modules are example with a program that is stored in a storage device (as a hard disk, figure does not show), and in order to add up the acceptance rate of this broadcast program 31 automatically, its effect is detailed later.Then comprise programm name, classification, broadcast time of this broadcast program 31 etc. in the present embodiment in the programme information 32.
Because the technology that broadcasting server 1 is broadcast broadcast program 31 and corresponding programme information 32 has belonged to prior art, do not describe in detail with regard to the detailed composition and the function mode of broadcasting server 1 in this.And " broadcasting server " speech is to include to reach all required software and hardware assemblies of function described in this specification in this specification, but not exceeds with single computer or other specific components.
Digit broadcasting receiver 2 mainly comprises a receiver module 21, a processing module 22, a playing module 23, a display module 24, a selection module 25, a communication module 26 and a record generation module 27.Receiver 2 is to present with handheld electronic device (hand-held device) kenel in the present embodiment, right as install in be built in vehicle-carried instrument board or other suitable fixing or Portable kenel is also applicable naturally.
Receiver module 21 mainly has an antenna, a station selector (tuner), an analog/digital converter (figure does not all show) and other is for receiving above-mentioned broadcast program 31 and programme information 32 signals and transfer the required assembly of digital signal to from broadcasting server 1.Processing module 22 mainly has a demodulator, a decoder (figure does not all show) and other digital demodulation signal and the decoding of receiver module 21 generations are suitable for playing module 23 and display module 24 broadcasts respectively with generation signal required component.Because receiver module 21 and processing module 22 are to belong to prior art but not feature of the present invention, so its details is in this not elsewhere specified (NES).
Playing module 23 mainly is to be example with a loud speaker (speaker) in the present embodiment, broadcasts in order to the broadcast program 31 after processing module 22 is handled.24 of display modules mainly comprise a LCDs, in order to literal, figure or other form content that is comprised according to predetermined format displays program information 32 contents from handling module 22 program receiving information 32.Selecting module 25 is to present with plural key mode, is available for users to import corresponding option by pressing keys.26 of communication modules are the communication module 13 transmission information according to GSM Mobile Communications agreement and broadcasting server 1.
Record generation module 27 is to be stored in a Storage Media (as a flash memory, figure do not show) program be example, by this program implementation running, when receiver module 21 begins to receive a broadcast program 31 and program information corresponding 32 thereof, record generation module 27 shows an inquiry interface with transmission display module 24, whether agrees to carry out the action that a repayment receives situation with the inquiry user.When the user when selecting module 25 to select the option of agreement by operation, record generation module 27 is recording start and time, the channel of this broadcast program 31 and the programm name in the programme information 32 that finish to receive this broadcast program 31, forms record archives 33 that begin and finish time of reception, channel and programm name that comprise this broadcast program 31 according to this.After finishing to receive this broadcast program 31, record generation module 27 is about to write down archives 33 and exports communication module 28 passback broadcasting servers 1 to, and is received by the communication module 13 of broadcasting server 1.
Through above-mentioned with regard to digital broadcast service device 1 and digit broadcasting receiver 2 each main modular Action Specification after, cooperate shown in the flow chart of Fig. 3, programm received rate accounting method preferred embodiment of the present invention mainly comprises following implementation step:
Shown in step 901, broadcasting server 1 broadcasting one digital broadcast program 31 and program information corresponding 32 then comprise the programm name, classification, broadcast time of this broadcast program 31 etc. in the programme information 32;
Shown in step 902, plural digit broadcasting receiver 2 receives this broadcast program 31 and programme information 32 respectively;
Shown in step 903, each digit broadcasting receiver 2 is by the execution running by record generation module 27, and transmission display module 24 shows whether an inquiry user agrees to carry out the inquiry interface of a repayment rating situation action;
Shown in step 904,905, when the user when selecting module 25 to select the option of agreement by operation, record generation module 27 is recording start and time, the channel of this broadcast program 31 and the programm name in the programme information 32 that finish to receive this broadcast program 31, to form record archives 33 that begin and finish time of reception, channel and programm name that comprise this broadcast program 31;
Shown in step 906,907, after finishing to receive broadcast program 31, record generation module 27 should write down archives 33 and be uploaded to broadcasting server 1, and was received by the communication module 13 of broadcasting server 1;
Shown in step 908,909, the communication module 13 of broadcasting server 1 exports statistical module 14 to, for the reference of carrying out the acceptance rate statistics after each digit broadcasting receiver 2 receives its record archives 33 at last.
Comprehensively above-mentioned, the present invention discloses a kind of received rate accounting method, it can return broadcasting server 1 with regard to (looking) situation of listening to of program automatically with each digit broadcasting receiver 2, for the reference of carrying out the acceptance rate statistics, and fully need not labor intensive or other extras carry out, so can obviously reduce the cost of acceptance rate investigation.And for taking receiver 2 end users' the right of privacy into account, the present invention more provides by user's decision whether return the option of listening to (looking) situation, broadcasting server 1 operator then can participate in prize drawing or alternate manner encourages the user will listen to the passback of (looking) situation, closes with the cooperation that reaches each Meng Qili to be.
The foregoing description only is to give an example for convenience of description, and the interest field that the present invention advocated should be as the criterion so that claim is described certainly, but not only limits to the foregoing description.

Claims (9)

1, a kind of programm received rate accounting method is applied to a digit broadcasting system, it is characterized in that, this method comprises the steps:
One server broadcast, one digital broadcast program and program information corresponding;
The plural number receiver receives this broadcast program;
Respectively this receiver produces one and records the record archives that it receives this broadcast program situation;
Respectively this receiver returns these record archives to this server;
This server is according to the acceptance rate of this this program of record archival statistics that receives.
2, a kind of programm received rate accounting method is applied to a digital broadcast service device, it is characterized in that this method comprises the steps:
Broadcast a digital broadcast program and program information corresponding, and receive by plural receiver;
Receive one from this receiver respectively and record the record archives that it receives this broadcast program situation;
Acceptance rate according to this this program of record archival statistics that receives.
3, method as claimed in claim 2 is characterized in that, respectively this record dossier programm name, channel, beginning time of reception that this broadcast program program information corresponding respectively comprised are arranged, finish time of reception at least one of them.
4, method as claimed in claim 2 is characterized in that, the step of described these record archives of this reception is to carry out via a wireless communication networks.
5, a kind of programm received rate statistical information method that provides is applied to a digit broadcasting receiver, it is characterized in that this method comprises the steps:
Receive a digital broadcast program and program information corresponding;
Produce one and record the record archives that it receives this broadcast program situation;
Transmit this record archives to a server, for the acceptance rate of this server according to this this program of record archival statistics.
6, method as claimed in claim 5 is characterized in that, described respectively this record dossier has programm name, channel, beginning time of reception that this broadcast program program information corresponding respectively comprised, finish time of reception at least one of them.
7, method as claimed in claim 5, its spy is that the step of described these record archives of this transmission is to carry out via a wireless communication networks.
8, method as claimed in claim 5 is characterized in that, described this digital broadcast program and corresponding programme information are to receive from this same server.
9, method as claimed in claim 5 is characterized in that, more is included in to produce the preceding following step of these record archives:
Provide an option to select whether to agree to carry out the step of a repayment rating situation action for the user;
When the user selected to agree to carry out the action of this repayment rating situation, the beginning carried out these generation record archives and transmits the step of these record archives to this server.
CN 200510053160 2005-03-04 2005-03-04 Programm received rate accounting method Pending CN1645775A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN 200510053160 CN1645775A (en) 2005-03-04 2005-03-04 Programm received rate accounting method

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN 200510053160 CN1645775A (en) 2005-03-04 2005-03-04 Programm received rate accounting method

Publications (1)

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CN1645775A true CN1645775A (en) 2005-07-27

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Application Number Title Priority Date Filing Date
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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN100531279C (en) * 2006-09-04 2009-08-19 中兴通讯股份有限公司 A method to determine the number of subscriber of mobile multimedia broadcast by quasi-real-time statistic
CN104504921A (en) * 2014-12-29 2015-04-08 贵州博大智能终端科技有限公司 Intelligent vehicle-mounted terminal control system
CN105120308A (en) * 2015-09-18 2015-12-02 Tcl海外电子(惠州)有限公司 Television ratings data acquiring method and apparatus

Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN100531279C (en) * 2006-09-04 2009-08-19 中兴通讯股份有限公司 A method to determine the number of subscriber of mobile multimedia broadcast by quasi-real-time statistic
CN104504921A (en) * 2014-12-29 2015-04-08 贵州博大智能终端科技有限公司 Intelligent vehicle-mounted terminal control system
CN105120308A (en) * 2015-09-18 2015-12-02 Tcl海外电子(惠州)有限公司 Television ratings data acquiring method and apparatus

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