CN1359500A - Method for marketing and selling that may contain a membership buying opportunity - Google Patents

Abstract

The present invention relates to the combination of a marketing business with a membership buying opportunity. The present invention is also directed to a system and method for combining a marketing business with a membership buying opportunity, so that Independent Business Owners (10) participating in the marketing plan can introduce customers to a membership buying opportunity and earn bonuses or commissions based on the purchases by those members, while Members (30) in the buying opportunity can consume products or, at their option, qualify to become Independent Business Owners (10).

Description

The method that can comprise marketing and the sale of membership buying chance

Regulation according to united states patent law 35 U.S.C. § 119 (e) moneys, the application requires the priority of following two applications: submitted on March 2nd, 1999, patent application serial numbers is 60/122,385, title is that ＂ comprises e-commerce transaction (the Electronic Commerce Transations Within a Marketing System That May Contain a Membership Buying Opportunity) ＂ in a kind of marketing system of membership buying chance; Submit to on March 25th, 1999, patent application serial numbers is 60/126,493, title is method (the Method for Marketing and Selling That May Contain a Membership Buying Opportunity) ＂ that ＂ can comprise marketing and the sale of membership buying chance, and the full content of each application is incorporated herein by reference.

Background of invention

Invention field

The present invention relates to electronic commerce transactions processes. The invention particularly relates to the electronic commerce transactions of a marketing company and process. The invention still further relates to the independent commerce of using the electric network management relevant with marketing company.

Correlation technique

The internet is just becoming the new marketing place in the world. Set foot in the people of internet and the number rapid growth of enterprise. Enterprise growing its through the internet, especially by the market interest of its product and service of World Wide Web (＂ WWW ＂) sales and marketing.

Specifically, marketing company comprises multistage marketing company, the ability of little by little being familiar with the internet with and to potential new client and member's influence power. Yet, whole chances that the whole abilities with the internet of not yet realizing so far provide ecommerce with marketing system to be combined with membership buying club.

For example, when doing shopping from each businessman that may be relevant with concrete website, the conventional system and the method General Requirements that are used for carrying out for example electronic transaction of shopping divide other electronic business transaction basket. In addition, traditional system can not provide a distribution system that allows to send with charge free the product of several distributors. Really, this delivering system is not yet realized sending with charge free by the product of single independent connection, but sends with charge free with the not at the same level and structure for the compensation of different train.

Common multistage marketing system does not generally have ability provides a system to allow the member in this system directly buy product from the marketing company relevant with this market system. And these conventional systems generally do not provide based on market sale company directly to member's sale and bonus and/or commission from member's organizer to member's sale. In fact, traditional multistage marketing company relies on is that retail trader or the member's relevant with marketing company net number promotes and is on sale throughout its products ﹠ services, and the member is added to this market system. And the General Requirements shopper of company who makes business through the internet passes through to buy product by a webpage of one of member of marketing company tissue.

Therefore be necessary to overcome above-mentioned shortcoming. Especially the single marketing delivering system and the method that need to provide a system and be used for to send with charge free the product of several different distributors, send all products with charge free by single independent connection, but have different brackets and structure for the compensation of different train. Also need to allow the shopper to select and buy product with simple transaction from the different sources of goods. Need to provide especially a system and method so that the shopper uses an electronic business transaction basket, preferably run through this website and constant electronic business transaction basket, directly buy product from the commerce master of marketing company, registration and business partner etc.

Summary of the present invention

The invention solves the problem of traditional marketing system and overcome should the tradition marketing system shortcoming.

On the one hand, the present invention relates to method by the marketing of marketing system and sell goods. This method comprises: utilize marketing system that the individual is registered as a client, member or one and increase a grade member, one of them client does not have qualification to earn to get remuneration and qualifiedly buys product with client's price, one of them member qualified with member's price buy product and wherein this member do not have qualification to earn to get remuneration, and increase wherein that grade member is qualified to be increased grade member's price with one and buy a product, and one of them increases qualified the earning by a satisfied sale merit of grade member gets remuneration and therefore obtains an IBO qualification, and wherein each IBO is qualified gets remuneration with an IBO price purchase product and qualified earning. This method also comprises: allow registration client, member, increase grade member or IBO directly from the marketing company purchase product relevant with marketing system. This method also comprises: the sale according to the marketing system product compensates qualified individual as an IBO, and this marketing system product comprises the product of marketing company.

On the other hand, the present invention relates to method by the marketing of marketing system and sell goods. This method comprises: set up a plurality of participation types within marketing system, this participation type comprises that a client, member, one increase grade member and one independent commercial main (IBO), wherein this client does not have qualification to earn to get remuneration and qualifiedly buys product with client's price, wherein this member is qualified buys product and does not have qualification to earn to get remuneration with member's price, and wherein this increases that grade member is qualified to be increased grade member's price with one and buy a product, and wherein this increases qualified by satisfying one of grade member and sells merit and earn and get remuneration and therefore obtain an IBO qualification. This method also comprises: directly from a marketing company relevant with marketing system production marketing to this participation type one of at least a participant, and from an IBO or one increase grade member production marketing to this participation type one of at least a participant and a non-participant who is sold to the marketing system outside. This method also comprises: compensate this IBO according to product sales.

On the other hand, the present invention relates to method by the marketing of marketing system and sell goods. This method comprises: utilize marketing system that the individual is registered as a client, wherein this client does not have qualification to earn to get remuneration and qualifiedly buys product with client's price; A member, wherein this member does not have qualification to earn to get remuneration and qualifiedly buys product with member's price; Or an IBO, wherein qualified the earning of this IBO got remuneration and qualified with an IBO price purchase product, and the IBO price is lower than member's price.

One side the present invention relates to the method by a marketing system marketing and sell goods again. This method comprises: set up a plurality of participation types within marketing system, this participation type comprises a client, a member and one independent commercial main (IBO), wherein this client does not have qualification to earn to get remuneration and qualifiedly buys product with client's price, wherein this member is qualified buys product and does not have qualification to earn to get remuneration with member's price, and wherein qualified the earning of this IBO got remuneration and qualified with an IBO price purchase product, and its IBO price is lower than this member's price. This method also comprises: directly from a marketing company relevant with marketing system production marketing to this participation type one of at least a participant, and from an IBO production marketing to this participation type one of at least a participant and a non-participant who is sold to the marketing system outside. This method also comprises: compensate this IBO according to product sales. Feature and advantage

A feature of the present invention is, allows a marketing company to order, attract new marketing part by increasing, improve productivity ratio, cross-selling and implement online stimulation and sales promotion increases sales volume and increases the business of the said firm.

Further feature of the present invention is, one system and method is provided, so that whole ecommerce (＂ E-Commerce ＂) transaction and solution by World Wide Web (＂ WWW ＂) is provided for a marketing company product comprise by the online facility that is used for signatory new client and enlists, train and support new independent commercial main (IBO) (below will describe in more detail) of processing of an interactivity.

Further aspect of the present invention is a marketing enterprise to be combined with a membership buying chance, so that the IBO of participation sales planning can be incorporated into the client membership buying chance and get bonus or commission according to being earned by those members' purchase value. Member in purchasing opportunities can consumer products or according to their selection, qualified become independent commercial main.

Further feature of the present invention is, an electronic catalog of products is provided, and improves the independent commercial main new tunnel of enlisting achievement, keeping IBO and exploitation IBO sell goods.

Supplementary features of the present invention are to allow an IBO and its client directly to order from marketing company. This will reduce order login time and cost, and alleviate the burden that service order management, report, order are followed the tracks of and long-term ordering products (SOP) is processed of IBO. Also the shopping experience by the client provides individual client's control.

Supplementary features of the present invention are that a participant who is on sale throughout in the enterprise opportunity can be incorporated into a member in the membership buying chance to the client, and gets bonus or commission according to being earned by the value of the product of those clients' purchases.

Another advantage of the present invention is that by the chance of in batches planned distribution and calibration marketing is provided, the present invention will allow the commercial marketing company that advocates peace to obtain the larger market share in the specific product part. The present invention also provides the chance of identifying the newline pin part, so that may produce new product and service in order to satisfy these newline pin parts. In addition, by building consumer's archives material and the customized information towards the individual client, the present invention can allow the increase of marketing company to the sales volume of current client's existing product.

Further advantage of the present invention is that single marketing delivering system can be sent the product of several different distributors with charge free, but all sends different stage and the structure that has for the compensation of different train with charge free by single independent connection. The present invention allows the shopper to select and buy product with simple transaction from the different sources of goods valuably. The present invention further allows under the independent commercial main single sales planning selling multiple different train (line) valuably, in by each combination that independent commercial main separation is selected respectively, earn get into.

A further advantage of the invention is, by catering to the IBO that is used to row and convenient manner and permission marketing company that makes business with larger range of choice, and so that the present invention can improve the confining force of IBO.

Another advantage of the present invention is, by the new technology of effective application, especially uses, but is not limited to, and the technology that the internet is relevant, this marketing company can increase for client's service level and forces down simultaneously the totle drilling cost of making business.

A further advantage of the invention is, this marketing company can build necessary customer data archives material and be used for the extensive directly needed commercial expert opinion of consumer transaction.

A further advantage of the invention is, be the independent commercial main feature that a ＂ virtual office ＂ is provided in the marketing business, it provides for independent commercial main commercial operation is vital information, comprises that not only being confined to relevant different product provides information with bucking-out system, training, finance, information, marketing support, consumer's archives material and other content. The present invention also is provided to the independent commercial main of different classification to the different access level for related products information and ＂ virtual office ＂ function valuably, so that each participant receives target to information and the marketing data of its personal choice and commercial state.

Further advantages of the invention are that therefore the relation between support and enhancing IBO and its client improves the development in user basic unit. Development will cause netting (Web-generated) guide function of generation, reduce passing time and increase efficient.

Brief description of the drawings

The accompanying drawing that is combined in the specification and consists of a specification part illustrates embodiments of the invention, and describes one with this and be used from explanation feature of the present invention, advantage and principle.

Fig. 1 illustrates the block diagram of the embodiment of e-commerce site setting of the present invention;

Fig. 2 illustrates the example block diagram that expression comprises the participation grade of marketing system of the present invention;

Fig. 3 illustrates expression according to the block diagram of an example of individual's tissue of the present invention grouping;

Fig. 4 a-4f represents the block diagram according to exemplary optional registration process of the present invention;

Fig. 5 illustrates an example sandwich-like structure system that is suitable for using in the present invention;

Fig. 6 illustrates and describes the example flow diagram that is used for the supervisor authority authentication;

Fig. 7 illustrates an exemplary layout of ＂ income option ＂ page online article spare of the present invention;

The example that Fig. 8 a, 8b and 8c are illustrated in the income option page veil file of the present invention shows alternately;

Fig. 9 illustrates an example product inventory that is used in the present invention products browse and shopping;

Figure 10 illustrates a demonstration shopping basket and shows page or leaf;

Figure 11 illustrates an example and orders the preview page or leaf;

Figure 12 a-12h illustrates the exemplary layout of example shopping page online article spare of the present invention;

Figure 13 a-13e illustrates the exemplary layout of the second example shopping page online article spare of the present invention;

Figure 14 a-14e illustrates the exemplary layout of the 3rd example shopping page online article spare of the present invention;

Figure 15 illustrates an exemplary layout of the 4th exemplary purchase page online article spare of the present invention;

Figure 16 illustrates an exemplary layout of a ＂ membership Rights ＂ page online article spare of the present invention;

Figure 17 illustrates an exemplary page online article spare, comprises those features that are used in a client in my the business ＂ page online article spare of ＂ of the present invention;

Figure 18 illustrates an exemplary page online article spare, comprises those features that are used in a member in my the business ＂ page online article spare of ＂ of the present invention;

Figure 19 illustrates an exemplary page online article spare, comprises independent commercial those main features that are used in my the business ＂ page online article spare of ＂ of the present invention;

Figure 20 illustrates the exemplary catalogue of using the products ﹠ services in online shopping of the present invention and remuneration program;

Figure 21 illustrates an exemplary layout of a ＂ virtual office ＂ page net of the present invention;

Figure 22 illustrates the structure of the LOS (tissue line) for IBO of the present invention and the exemplary demonstration of content;

Figure 23 illustrates a ＂ consumer of the present invention and serves the exemplary layout that ＂ page net is submitted to;

Figure 24 illustrates an exemplary demonstration of virtual client service representative of the present invention;

Figure 25 illustrates marketing company's network and passes through network to a block diagram of the exemplary of a telex network;

Figure 26 illustrates and is suitable for the exemplary computer system that the present invention uses; With

Figure 27 illustrates an exemplary process diagram, describes the processing procedure of paying in advance postage indicia that a user management is used for the product exchange and/or returns.

Detailed description definitions

The below provides for the clear definition that will make various terms used in this invention. The purpose that any reference of product only is used for example and/or explanation. Yet width of the present invention and scope should not be limited to any exemplary products disclosed herein or definition.

Dynamic X data object (ADO) (ActiveX Data Objects)

ADO is the application programming interfaces (API) of Microsoft (＂ Microsoft ＂ .Redmond.WA), allow the programmer that Windows  (Windows  is the registration mark of Redmond.WA. Microsoft) application program is carried out write operation, obtain the relation of Microsoft and other database supplier and the access of non-relational database. For example, if a program is write in expectation, provide the user of a website to obtain data from IBM DB2 database or oracle database, then an ADO program statement can be included in a kind of html file that is identified as dynamic state server webpage (ASP). As user during from this web site requests webpage, the data that this webpage is sent back to can comprise the proper data from a database that uses the ADO code to obtain.

Dynamic X (ActiveX)

A software module according to microsoft components object model (COM) structure. It enables a program, and the ready-made assembly by calling adding to be adding function, and shows as a normal part of this program. Be generally used for adding user interface function, for example 3-D toolbar, notepad, calculator even electrical form.

Dynamically X control (ActiveX Control)

Dynamically X control is can be by in a computer or a component programs object reusing of the many application programs in many computers in one network. Technology for generation of dynamically X control is the part that the overall dynamically X of Microsoft arranges technology, wherein mainly is component object module (COM). Dynamically X control can be downloaded as being used for small routine or the animation of webpage, but can also in up-to-date Windows  and Macintosh  (at Cupertino, the registration mark of the Apple Computer of CA) environment, be used for any task that needs altogether by an application program.

Animated GIF (Animated GIF)

Animated GIF is a graph image on a webpage, and the letter that utilizes a hand of brandishing or become larger moves icon or the sign of a for example twisting. Specifically, animated GIF is the file that is defined as the graphic interchange format of GIF89a, and GIF89a comprises one group of image that occurs with designated order in this Single document. Animated GIF can constantly circulate or occur one or several sequence and then stop this animation.

Anonymous email (Anonymous E-Mail)

Anonymous email be by third-party server not the identification information founder just directly arrived addressee's Email.

API (application programming interfaces)

API (application programming interfaces) is by computer operating system or by the concrete grammar of other applications specify, and the programmer who writes an application program by this operating system or application program can make the request of this operating system or other application program.

ASP-dynamic state server webpage (ASP-Active Server Page)

A webpage comprises the program code of writing with VB language or Java language. This code is to be begun to develop with 3.0 versions of internet information servers (IIS) by Microsoft. When the NS server ran into a dynamic state server webpage by browse request, it carried out embedding program. The dynamic state server webpage is the selection of the alternative CGI language of Microsoft, in fact the reciprocation of existing network page or leaf and database and other program. The dynamic state server webpage uses ＂ .ASP ＂ extension name usually.

Authorization identifying (Authentication)

Authorization identifying is a deterministic process, determine someone or something in fact whether will be declared who or what. In special-purpose and public's computer network (comprising the internet), confirm normally by using entry password to realize. The understanding of password is considered to guarantee that this user is real user. That each user uses an appointment at the beginning or certainly declare password registration (or by other people registration). In each use subsequently, the password that the user must know and use this front declaring. Weakness in the system that is used for important transaction (for example exchange through money) is that this password is usually stolen, revealed accidentally or forget.

AVI

Windows  AVI provides the ability that generates animation file, and this animation file can be included in the multimedia display part as the Global Information webpage. This document (with the ending of .avi extension name) requires a kind of special player, and this player can be comprised by a web browser maybe can require download.

Rear end (Back End)

Front-end and back-end are for these interfaces and the professional term that characterize with respect to the initial user of routine interface and service. (＂ user ＂ can be people or a program). ＂ front end ＂ application program is an application program of user's direct interaction. ＂ rear end ＂ application program or program are used for indirectly supporting this front end services, normally more near the resource of this requirement or have the ability of communicating by letter with the resource that requires. Backend applications can be directly and front end mutual, or more typically be by a program that interlude calls in the middle of the activity of front-end and back-end.

Browser or browser (Browser or Browser System)

Browser provides a kind of program of checking, reading at Global Information and listening attentively to a mode of all information on the net. The common note supertext of browser link, and realize that the user watches website and from an internetwork node another node that leads. The simple general introduction of web browser and its reciprocation in the World Wide Web be at United States Patent (USP) 5,774, illustrate in 670, the full content of this patent at this in conjunction with as a reference.

Browse (Browsing)

A process can be described the movement between the web page files relevant with marketing system of the present invention website. ＂ browses ＂ and can also refer to browsing of World Wide Web, and this World Wide Web is at United States Patent (USP) 5,774, describe in 670, at this in conjunction with as a reference.

BBS (Bulletin Board System) (BBS)

BBS is a computer, can pass through computer modulating demodulator dial-up connection (connecting by Telnet in some situation), so that the shared or exchange of realization information or alternative document. Some BBS is specialized in special interests; Other provides general business.

C++

C++ is an object-oriented programming language, usually is considered as the optimum language for generation of the large-scale application program now. C++ is a superset of C language.

CGI-shares gateway interface (Common Gateway Interface)

With script, for example the small routine of Perl language compilation is used as the bonding between other program on HTML (HTML) and this Web server. For example, the CGI language will be implemented in the search data of inputting on the webpage and be sent to DBMS (data base management system). It also will be formatted in the result who retrieves on the HTML webpage, and this result is sent back to the user.

User/server (Client/Server)

A structure in the client machine (personal computer or work station) be this request machine and server as supplying machine, two machines all connect via a LAN (LAN) or wide area network (WAN). Because as far back as the nineties, to compare with the minicomputer of centralization and the large scale computer of special-purpose terminal, client/server configuration has been used for setting up application program at LAN. According to the present invention, client machine comprises user interface and does not preferably carry out or seldom carry out application process. Client machine can be referred to as a ＂ subscriber set ＂ or ＂ user ＂ at this simultaneously. Server can be high-speed microcomputer, minicomputer even large scale computer. Database server is kept this database and is processed request from client machine, in order to extract data or upgrade this database from this database. Application server can be provided for the additional commercial processes of this client machine.

COM+

COM+ is the expansion of COM (The Component Object Model), the policy criteria assembly scheme that is used for generating application program of Microsoft. COM+ be object-oriented programming structure be the service of one group of operating system. In the assembly that runs application, one group of new system service program is added to COM, for example reports validity event or assure authorized operation. COM+ tries hard to provide a model, operates well business software so that relatively easily create with the Microsoft's transaction server (MTS) in the Windows  NT system.

Notice board (Cookie)

Notice board is a kind of special text file, and the website is placed on the hard disk of subscriber set of this website of access so that the user time is remembered some thing of relevant user in the back. Usually, when using specific website, the selection of notice board recording user. Use the HTTP (HTTP) of webpage, each has nothing to do for the request of webpage and other all requests. Reason for this reason, web page server do not have its webpage to send in advance user's memory or the memory of any website of accessing in advance about the user. This mechanism of notice board so that its relevant user of server stores at the owner file of this user's own computer. This document is stored in the subdirectory of browser directory. The notice board subdirectory will comprise a notice board file that uses the website that notice board has been for each user. An exemplary illustration that is used for notice board is found in: http://www.netscape.com/newsref/std/cookie spec.html, it in this combination as a reference. The visible United States Patent (USP) 5,774,670 of the declarative description of notice board and the memory of status information, this patent are in this combination as a reference.

Data warehouse (Data Warehouse)

Data warehouse is a center storage, and the various business systems that are used for an enterprise are collected the whole or live part of data. Usually, a data warehouse is collected on enterprise's mainframe servers. Data from various online issued transaction (OLTP) application program and other information source are extracted selectively, and consist of in this data warehouse data storehouse, inquire about use by the application program and the user that resolve. Data warehouse is emphasized to obtain data from various information sources, be used for useful analysis and access, but general do not begin this analysis and access from terminal temperature difference or operator's in the know angle, this terminal temperature difference or operator in the know may need to special use, be the access of local data base sometimes.

Database (Database)

One group of associated documents by a data base management system (DBMS) establishment and management. DBMS can manage any type of data, comprises text, image, sound accompaniment and video data. This software specified data storehouse and file structure.

Non-battleground (Demilitarized Zone) (DMZ)

In computer network, DMZ is main frame or the mininet that is inserted between the private wire network of company and the outside public network as a ＂ differential gap ＂. It avoids external user to the arbitrary access of a server with company data. DMZ be one optional and be safer fire wall scheme, and can play an acting server.

Distributed component object model (Distributed Component Object Model) (DCOM)

DCOM is cover Microsoft's rule and a routine interface, the server program target request service that wherein the CLIENT PROGRAM object can be from other computer network. The composition object model (COM) provide a socket, so that the client communicates by letter in same computer (operation Windows  95,98 or NT system) with server.

The DHTML-dynamic HTML

The special HTML mark that strengthens is so that webpage plays more to resemble conventional software. For example, font or selection image can be changed and another webpage needn't be jumped to. Dynamic HTML (DHTML) is take file destination model (DOM) interface as the basis, allows the HTML mark dynamically to change by JavaScript  (trade mark in the Sun Microsystems, Inc. of the Mountain of California View) or other script. Netscape  Communicator and the Internet Explorer4.0 of Microsoft use diverse ways to realize DHTML. Netscape  is the registration mark at the Netscape communication common carrier of the Mountain of California View.

Digital Subscriber Line (Digital Subscriber Line) (DSL)

A kind of modem technology is at the digital speed of common V.34 (33600 BPS) modem with a basic factor increase ordinary telephone line. The DSL modem can provide symmetry or asymmetric operation. Asymmetrical operation provides fast descending acceleration and is suitable for the internet and uses and video request program, and wherein the hugest transmission requirement is from supplier to user.

Direct access storage (Direct Access Storage Device) (DASD)

DASD is a generic term for magnetic disk storage devices, and makes in large scale computer and minicomputer (middle scale computer) environment and use for a long time. When using, it can also comprise the hard disk drive for personal computer. The last word of DASD is RAID (below seeing).

Download (Downloading)

Download is from a computer system to another computer system, normally arrives the transmission of the file of minicomputer system. From Internet user's angle, downloading a file is from file of another computer (or from the webpage at another computer) request and reception this document.

Dynamic link library (Dynamic Link Library) (DLL)

Carry out an executable program module of some function. DLL is directly started by the user. In case of necessity, be called by running application and pack into, in order to carry out a specific function. Usually write DLL so that its operation is shared simultaneously by an above application program.

Ecommerce (E-Commerce)

Ecommerce is to share the communication of instrument and the application program of information in the trading partner, in order to pursue business goal. The representative type of ecommerce comprises for example Information Access, shopping service and virtual enterprise.

Electronic data interchange (Electronic Data Interchange) (EDI)

EDI is a reference format for the exchange business data.

Email (E-Mail)

Email is the exchange by the Computer Storage information of telecommunications. Email Information is usually with the ASCII text code. Yet, non-document file, for example figure and picture and audio files can send with the binary data stream annex. As using therein, Email can also be called electronic notification.

Encrypt (Encryption)

Encryption is that data transformation is become a form, is called password, can not be intercepted easily by unwarranted people. Deciphering is the processing that enciphered data is converted back to its prototype, so that it can be understood. Usually, when encrypt file arrives its object element, by deciphering encrypt file is converted back to prototype. Readable documents are commonly referred to as a ＂ deciphering ＂ file. Basic introduction to encrypt and decrypt is shown ＂ applied cryptography art at Bruce Scheiner: describe among the source code ＂ among communication protocol, algorithm and the C, published by John Wiley ﹠ Sons in 1994, wherein full content this this in conjunction with reference. And be used for to realize the system of encrypt and decrypt of computer network and device at United States Patent (USP) 5,903, illustrate therefore combined reference of full content in 652,5,850,442 and 5,850,446.

The ERP-Enterprise Resources Plan

An information system, set is used for manufacturing and the related application that complete enterprise is all. ERP means and uses advanced information technology, comprises (but not limiting) graphical user interface (＂ GLU ＂), Compter Aided Software Engineering (＂ CASE ＂) instrument, 4GL (the 4th generation programming language), client/server structure and open system.

E-retail (Electronic Retailing)

E-retail is the sale at the odd lot on the internet.

Ethernet (Ethernet)

A type of LAN (LAN) is by Xerox, Digital and Intel Company's exploitation. It is the most widely used lan access method. Token-ring network is next the most widely used method. Ethernet is a shared medium LAN normally. All stations on this section share this total bandwidth, its total bandwidth or 10MBPS (Ethernet), 100MBPS (Fast Ethernet) or 1000MBPS (G bit Ethernet). Utilize the Ethernet that switches, each transmitter and receiver are to all having complete bandwidth.

Extranet (Extranet)

Extranet is a private wire network, uses Internet protocol and public's telecommunication system, share safely business information a part or with supplier, businessman, partner, client or other commercial operation. An extranet can be counted as the part of the Intranet of a company, namely extends to the part of the Intranet of company's external user.

Fourth generation language (4GL)

Than go ahead of the rest the to get computer language of Duoing of high-level programming language traditionally. The language that is used for the access data storehouse usually is described to 4GL. The exemplary statements of 4GL language is ＂ EXTRACT ALL CUSTOMERS WHERE PREVIOUS PURCHASES ＂ PREVIOUS PURCHASES ＂ TOTAL MORE THAN $ 1000 ＂. Another example is as in dBase, and command list (CLIST) is presented at all records in the data file. Second and third-generation language in, instruction must write, in order to read each record, end of test file, be placed on the screen and return and repeat this operation, want processed record until no longer include to each data item. First generation language is machine language; Second language is the assembler language relevant with machine; Third-generation language is high-level programming language, for example FORTRAN, COBOL, BASIC, Pascal and C language.

T-1 or the T-3 line of part

Part T-1 or T-3 line are T-1 or the T-3 digital telephone lines in the T carrier communication system of North America, rent the client with the part of its Deta bearer ability and with quite low cost. A T-1 line comprises 24 channels, and each channel has the data transmission capacity of 64 KBPS. The user can charter the arbitrary number of this 24 channel. The sending method that transmits keeps identical with speed. Still use extra order and frame structure, but the passage of not rented does not comprise data.

GB (GB)

A GB is the tolerance of computer data memory capacity, and the approximate ＂ of ＂ is gigabyte.

Graphic interchange format (Graphics Interchange Format) (GIF)

A popular raster graphic file format by the exploitation of CompuServe company. Support 8 bits colored (256 look) and be widely used for webpage, because this document compression is good. GIF comprises a color table, comprises 256 looks of most representative use. For example, forest will comprise most of green. The method provides the fabulous sense of reality with 8 bit image. GIF89 realizes that one of this colour will be configured so that transparent and adopts the background colour of basic webpage or window. GIF89a supports animated GIF, and animated GIF is the image that shows one by one, so that skimulated motion.

Hypertext markup language (Hypertext Markup Language) (HTML)

HTML (hypertext markup language) is that the ＂ that inserts in the file of preparing to be presented on the Global Information Web browser indicates ＂ symbol or code set. This gathers tells how this web browser is the writings and image of user's display web page.

HTTP (HTTP)

HTTP is the rule group for swap file on this World Wide Web (text, graph image, sound accompaniment, image and other multimedia file). With respect to the tcp/ip communication protocol groups, HTTP is an application protocol. This World Wide Web is to be referred to as HTTP according to the design of ＂ supertext ＂ and this transfer approach. HTTP usually design mainly moves at TCP/IP, and the Application standard internet arranges, and wherein server provides data and client computer or ＂ client browser ＂ and shows this data. A form for the information transmission is to use html web page (referring to above-mentioned) to create document, and received text and the form type code that preferably should how to be shown by the indication webpage form. The webpage client computer is read these codings in order to show this webpage. The agreement of the supertext of World Wide Web and correlation function be at United States Patent (USP) 5,715, describe in 314, its at this in conjunction with as a reference.

HTTPS (SHTTP Secure Hyper Text Transfer Protocol)

HTTPS is a webpage communication protocol by Netscape  exploitation, and is built into its browser, encryption and decryption user web-page requests and the webpage that is returned by this web page server. Under conventional application layer, HTTP uses the security socket layer (SSL) of Netscape as a sublayer. SSL can use the cipher key size of 40bit or 120bit to be used for the traffic encryption algorithm.

Hyperlink (Hyperlink)

On webpage or other hypertext, hyperlink is a synonym for link link and supertext link.

Internet information servers (Internet Information Server) (IIS)

The web server software of under Windows  _ NT, moving from Microsoft. Support the SSL security communication protocol of Netscape, and the PC based on NT is transferred to a website.

Input and output (I/O)

The transmission of data between CPU and ancillary equipment. Each transmission all is to input another device from a device output.

ISDN (ISDN)

Be used for to send the international telecommunication standard of sound, image and data through the digital subscriber line that runs on 64 KBPS. Telephone operator uses 64 KBPS passages to be used for digitized two-way sound talk usually. The ISDN service is becoming extensively effectively in the U.S..

Java

Java , the registration mark in the Sun Microsystems of California Mountain View is a programming language (Sun Microsystems), special design uses in the distributional environment of internet. Its design has ＂ the look and feel ＂ of C++ language, but will be than C++ simple and implement a complete object-oriented programming. Java  can be used for producing complete application program, can run on the single computer or among server in one network and the client and distribute. Can also be used to build applet module or applet (applet), be used for the part as webpage. The applet program is so that might allow a web page user and this webpage mutual.

Java  descriptive language (Javascript )

From a kind of script of Sun Microsystems, supported in the Netscape  of JavaScript  2.0 versions Navigator, use html web page as user interface, wherein Java  can produce a complete user interface. On this client computer, JavaScript  applet is kept with source code. On this server, be compiled into syllabified code (intermediate language), be similar to Java  program. JavaScript  does not have the programming overhead of Java , but can be combined with it. For example, JavaScript  can be used for showing a data input form and confirms this input, while this information of Java  routine processes. JavaScript  also is used for Java  applet program is linked together.

JPEG (JPG)

A kind of figure compression. Be used for photo good quality is arranged.

Legacy System (Legacy Systems)

Usually support large scale computer and/or the minicomputer of the user interface of character base.

Logic data model (LDM)

The expression of those tissues, target, relation and attribute, it is used to consist of a physical database model.

Login (Logon/Login)

In computer used usually, login was for the process of operating system of access or application program, normally accesses operating system or application program in a remote computer. Usually, login process requires this user to have: (1) user mark user ID and, (2) passwords. Often, ID must meet finite length, and for example Eight characters symbol, and password must comprise at least one numeral and not mate the natural language word. The user can freely be understood and is visible when with keyboard or the input of other input equipment. Password must be held secret (and not shown when input). A similar procedure is called registration, requires some website of input.

Message queue (Message Queuing)

In the programming, message queue is a kind of method, and its processing (or programming occasion) can be used an interface exchanges data or be sent to the message queue of system management. Information can change length and designated dissimilar or usage. Message queue can process by one and create, and by reading for this queuing and/or a plurality of processing of writing information are used. For example, server process can be written to this message queue from message queue's sense information processing establishment for the client and information. This information type can be used for an information and a particular customer are processed relevant, even all information is in same queuing.

Microsoft's transaction server (Microsoft Transaction Server) (MTS)

Microsoft's transaction server is a program, runs on internet or other webserver and the application program of a client computer user of Management Representative and database transaction request. Transaction server avoids user and client computer must work out for the request of unfamiliar database and where necessary delivering to database server before this request. It goes back management security, to the connection of other server and the integrality of issued transaction.

NetPerceptions

NetPerceptions is an application program, with Vignette (directory management system) binding, can be used to advertiser web site and follow the tracks of. Also provide ecommerce planned distribution scheme, be used for cross-selling, make progress and sell and raising webpage shopper fidelity.

Network

In information technology, network is a series of sites or the node by the communication path interconnection. Network can and comprise sub-network with other network interconnection. The universal architecture of most of conventional topological structure or network comprises bus, star and ring topology structure. Network can also be qualitative according to space length is LAN (LAN), urban area net (MAN) and wide area network (WAN).

NT file system (NTFS)

NTFS is a system, and this Windows  NT operating system is used at hard disk storage and retrieving files. NTFS is the Windows NT equivalent of Windows  95/98 FAT (file allocation table) and IBM OS/2BPFS (high performance file system).

Open Database Connection (ODBC)

A kind of standard or open API (API) are used for accessing database. By in program, using the ODBC instruction, can access the file in some disparate databases, comprise Access, dbase, Excel and Text. Except this ODBC software, also need to will be access in for each minute other module or the driver of database.

Ancillary equipment

Be connected to any hardware unit of computer, for example monitor, keyboard, printer, disk, tape, drawing board, scanner, control stick, oar and mouse.

Perl (actual extracting report language)

A kind of programming language is in conjunction with syntax and the language from some unix tools. Perl is designed to process various system management functions. Because its comprehensive string processing ability, it is widely used in web page server. Come from the UNIX world, Perl has been used to other operating platform.

Physical data module (PDM)

The generation of an actual sql server database.

Plug-in unit (Plug-In)

An auxiliary routine utilizes main package software operation in order to strengthen its ability. For example, plug-in unit is widely used in the image editor, for example uses in PhotoShop, in order to add a filter for some special-effect. Plug-in unit is added to web browser, for example is added to Netscape , in order to allow it to support novel content (audio frequency, video etc.). This term is widely used in software, but also can be used to indicate the insert module for hardware.

RAID (redundant array of independent disk)

RAID is the mode (being redundant therefore) of the same data of different site stores on a plurality of hard disks. By placing data at polydisc, the I/O operation can superpose with balanced way, improves its performance. Because polydisc increases this mean time between failures (MTBF), store redundantly data and will improve fault tolerance.

Synchronous multimedia integrate language (SMIL)

Pronunciation is ＂ Smile ＂, is a kind of language, is used in the content of webpage demonstration from the similar TV of World Wide Web association (＂ W3C ＂). It is used to video and figure composition sequencing are data flow continuous, low bandwidth. SMIL supports the supertext link of background and relevant information or is used for ordering a product.

TCP/IP (transmission control protocol/IP)

TCP/IP is basic communication language or the communication protocol of this internet. It can also be used as the private wire network that is called Intranet and the communication protocol in the extranet. When computer was set up with the internet random access, computer provided of this TCP/IP program and copies, and resemble every other computer and be fed to information, or it is such to receive information from every other computer, and one that also has TCP/IP is copied.

URL (unified resource positioning address)

URL is the address of an addressable file (resource) on the internet. The type of resource depends on the internet application protocol. Use the communication protocol of World Wide Web, HTTP (HTTP), resource can be html web page, image file, for example CGI application program or Java  applet or any other file of being supported by HTTP. URL comprises title that this communication protocol requires access resources, at the domain name of this internet sign special-purpose computer and the hierarchical description of a file site on this computer. The other description of URL is found in United States Patent (USP) 5,774,670 and the appendix of United States Patent (USP) 5,715,314, full content at this in conjunction with as a reference.

VBScript

VBScript is the compilation script language from Microsoft.

Vignette

The Vignette enterprise solution is a directory management system, comprise two operating platforms: Vignette StoryServer4 and Vignette Syndication Server Plus, the setting of comprehensive set of tools (product center, commercial center and development centre).

Visual Basic

Visual Basic is a programmed environment from Microsoft, and wherein the programmer selects and revise the code preliminary election piece that is written in this program in BASIC design language with a graphical user interface.

The VRML VRML

A 3-D graphic language that uses at webpage. Download after the VRML webpage, can watch, rotate and operate its content. ＂ can be come into by ＂ in the simulation room. This VRML browser starts within this web browser.

Webmaster (WEB webmaster web)

Webmaster is a people: the structure of establishment and management information content (literal and picture) and website, the programming aspect of supervisory computer server and a website; Or carry out this two tasks.

Website (Web site)

The website is the relative set of web page files, generally includes the beginning file that (but being not limited to) is called homepage.

WindowsNT

Windows  NT is the Windows  of Microsoft PC operating system, needing to be used for user and the commerce of senior ability. Windows  NT is actual to be the combination of two products: Microsoft nt workstation and Microsoft nt server.

The World Wide Web

The World Wide Web is defined as the whole resources on the internet that uses supertext transport protocol (HTTP).

Extendible indicating language (extensible Markup Language)

Design is used on this webpage and by a subset of the SGML file language of World Wide Web association (W3C) approval. It provides than HTML design webpage greater flexibility, itself is the file type of SGML. Wherein use a fixing mark (code) group, describe webpage, XML keeps flexibly unit-characteristic of speech sounds of SGML by defining the code that will be used in each file. General introduction

The present invention is intended to a kind of system and method, be used for by can by the network of the common access of the public, for example providing complete ecommerce (＂ ecommerce ＂) issued transaction and solution by the World Wide Web in a marketing system of the product that is used for marketing company. The present invention includes and utilize the marketing system signature or register new client's facility, and enlist, train and support new independent commercial main (IBOs) by mutual online a processing. On the other hand, the present invention relates to use ecommerce and face-to-face transaction market business and a membership buying chance combination. Especially, the present invention is intended to a kind of system and method, is used for market business and a membership buying club combination. The commercial master of independence who participates in sales planning can be incorporated into a membership buying chance to the client, and can get bonus or commission according to being earned by those clients' purchase, is called in addition ＂ income ＂. Member in purchasing opportunities can consumer products or according to their selection, qualified become independent commercial main. IBO, member, the classification that increases grade member and client will be described in greater detail below.

The use therein term ＂ marketing ＂ of company represents a company that adopts independent distributor's the power of sending with charge free. This retail trader can compensate in many ways, these modes comprise: comprise the Multilevel compensating of the sale compensation that realizes by retail trader's direct enforcement sale compensation and by other people, by other suitable type of the direct enforcement sale commission of this retail trader, commission or compensation, but be not limited to these modes.

Compensation or income that use therein term ＂ bonus ＂ can refer to pay an IBO, according to the factor of following (but being not limited to): the marketing system products ﹠ services are to the sale of the individual group of IBO; The marketing system products ﹠ services are to the sale of IBO; And by IBO with by individual group marketing system product and professional sale; And the marketing system products ﹠ services are to the sale of IBO. In another embodiment, bonus can comprise the compensation of paying an IBO according to the product value of selling IBO and the member who serves by the IBO of IBO people tissue with by IBO and client. Wherein use the ＂ of ＂ group to describe all IBO that for example organized by an IBO people, except being organized all IBO by those people. ＂ organizes ＂ to introduce other client to the behavior of the business chance of marketing company, and makes them for example be signed up as the member or increase a grade member, but is not limited to this.

The marketing system products ﹠ services can comprise for example can be by all over products and the service of marketing system purchase of the present invention. In one embodiment, the marketing system products ﹠ services can realize from a marketing company relevant with marketing system. In another embodiment, the marketing system products ﹠ services can realize from a business partner relevant with marketing system. In another embodiment, the marketing system products ﹠ services not only can but also can realize from the business partner from marketing company.

The present invention also is intended to be used to the system and method that a single marketing delivering system is provided, the product that is used for several different distributors, it preferably includes marketing company and business partner, all sending with charge free all undertaken by same independent connection, but has different brackets and collocation structure for different train. The present invention preferably allows the shopper to choose and buy in product with single issued transaction from the different sources of goods, and the source of goods comprises marketing company and business partner. It allows under the independent commercial main single sales planning selling multiple different train, in by each combination that independent commercial main separation is selected respectively, earn get into.

The present invention also is intended to provide a ＂ virtual office ＂ for the independent commercial master who is on sale throughout in the commerce, and being characterised in that provides for the epochmaking information of their commercial operation. Preferably, this virtual office feature realizes with the office network page file relevant with website of the present invention. The information that provides comprises about different product provides information, training information, Financial Information, marketing support information, customer profile data and out of Memory with bucking-out system, but is not limited to these information. This information can also comprise the sale that relates to the marketing system products ﹠ services that realize for the sales information of the marketing system products ﹠ services of individual group and by this individual group. This individual group preferably includes the individual who selects separately from this group at least, and this group comprises registered client, member, increases grade member and an IBO. In addition, this information can also comprise the sale of the marketing system products ﹠ services that realize for the sales information of the marketing system products ﹠ services of IBO and by this IBO. In addition, this office network page file allows an IBO to browse the independent plot point value of this total, amounts to the total plot point value of independent commercial quantities, IBO and the total commercial quantities of this IBO. This total plot point value and to amount to commercial quantities be this minute other plot point value and commercial quantities calculating from being assigned to the marketing system products ﹠ services.

The present invention also is intended to a kind of system and method, independent commercial main being provided to for the different access level of related products information and ＂ virtual office ＂ function, they divide other marketing data first-selected and commercial state so that each participant receives information and target.

The present invention also is intended to a kind of system and method, promotes online shopping and award program by a network, this network comprise at least one can with the server computer that is positioned at long distance client computer browser and communicates by letter. The present invention includes a mutual online registration that is based upon between client browser system and the server computer processes, so that the individual may utilize marketing system to be registered as a client, member or one increase a grade member, client does not wherein have qualification to earn to get remuneration and qualifiedly buys product with client's price, client's price wherein preferably is less than or equal to a retail price, member wherein is qualified to buy product with member's price, member's price wherein preferably is less than or equal to this client's price, and wherein this member does not have qualification to earn to get compensation, and wherein increase that grade member is qualified to buy a product with a kind of grade member's price of increasing, wherein this increases grade member's price and preferably is less than or equal to this member's price or this client's price, and one of them increases qualified the earning by a satisfied sale merit of grade member and gets compensation and therefore obtain an IBO qualification, and wherein each IBO is qualified buys product with an IBO price, wherein this IBO price preferably is less than or equal to this and increases grade member's price or this member's price, and wherein qualified the earning of this IBO got compensation.

The present invention further is included in and keeps a content that comprises the marketing system products ﹠ services on this server computer. In addition, the present invention includes: keep an incentive database at server computer, be used for storage corresponding to the award plot point of depositing the member; An award value is assigned to the marketing system products ﹠ services, and stores this award value in this catalogue; A return value is assigned to the marketing system products ﹠ services, and stores this return value in this catalogue; By the online ordering form the online access for catalogue is provided to a registered members; Allow the registered members by the order of online ordering form submission for the market system products ﹠ services; By online return form the online access for catalogue is provided to a registered members; Allow the registered members to return the form submission for a benefit redemption request of market system products ﹠ services by online; And deduct a return value corresponding to the marketing system products ﹠ services of being selected by this registered members from this incentive database. System and method of the present invention

Fig. 1 summary illustrates a most preferred embodiment of the present invention. If from Fig. 1 finding, the present invention preferably includes a directly link between marketing company 100 and ecommerce (E-Comm) website 102. This e-commerce website 102 differently be shopper or user service or demonstration according to this shopper or user's membership or registration grade or attribute preferably. In one embodiment of the invention, the client of registration, member or increase one of grade member and do not have all marketing system products and professional access. In a further embodiment of the present invention, only the IBO of registration has the access to all marketing system products ﹠ services. In another embodiment, the marketing system products ﹠ services different group preferably be provided to each registration client, member, increase grade member and IBO.

The present invention preferably for example further comprises (but being not limited to) shopping network file, and it comprises my ＂ (oneself 1400) of my ＂ of family (family 1210) of my health status ＂ of following content: ＂ (healthy 1300) ＂ and ＂. To those skilled in the art obvious be, healthy 1300, family 1210 with oneself 1400 each can represent the individual shopping webpage file relevant with e-commerce website 102. The present invention is not limited to this three shopping webpage files, but can comprise other shopping webpage file. This other shopping webpage file can be intended to the product of other type, for example travel Related product and sporting equipment, but be not limited to these products.

In addition, the ecommerce registered user of marketing system can access ＂ member's subsidy ＂ 1600 webpages and submit and utilize the some features for the member described here to. Preferably an online form relevant with this member's subsidy web page files is provided to registered client, member, increases grade member and IBO. Client, the member of registration, increase grade member and IBO is input to personal information on the online form. As following with reference to Figure 16-19 (my business ＂ of ＂) in more detail as described in, personal information for example preferably is stored on the server computer. This personal information can be used for customizing its e-commerce environment. Use convertibly such as use therein ＂ member's subsidy ＂ and ＂ membership Rights ＂ or ＂ membership service ＂, and those skilled in the art should be appreciated that as similar term.

In a most preferred embodiment of the present invention, the IBO that the below will describe in more detail and increase grade member and can access ＂ virtual office ＂ 2100, or access office network page file are in order to find effectively to manage the necessary information of its ecommerce commerce. ＂ income option ＂ 140 websites or income option web page file provide a zone, wherein the webpage shopper can find out relevant ecommerce commercial opportunity more information and can be fast and easily carry out the membership registration. In a most preferred embodiment, this income option web page file comprises a multimedia display relevant with marketing system and information. For example show by a lantern slide. In addition, in this most preferred embodiment, only have registration client, member, increase grade member and IBO and just can take in the option web page file by this and watch this multimedia display.

As shown in the figure, website also provides the link to the businessman partner web page files of attached 1500 ( businessman 1,2,3) or marketing company, and provides the NBV1 of marketing company and 2) the new trade investment merchant's of website 150 link. These contents will be described in greater detail below. In addition, in one embodiment, website also provides the link for more shop ＂ 2950 to ＂, and it can comprise all marketing system products ﹠ services, or comprises a subset and customer service web page files 2300, and it will be described in greater detail below.

In addition, the link of drawing menu to a site search webpage 155 from leading is preferably arranged. Site search webpage 155 allows users to input common term and/or phrase and trial and is positioned at those terms or phrase in the e-commerce website.

The e-commerce website of realizing in the present invention has some main spectators, and each spectators has different informational needs. Website provide this IBO to be used for marketing company business and the new description of target. And, only can be by signature as client or member to the interested potential customers of sales planning. Only wanting to earn a little additionally possible clients of the webpage of currency can be used to this website and sign increase a grade member as one. In addition, do not utilize the user of marketing system registration, be referred to as herein anonymous, website visitor, the spray etc., can lead by the unrestricted part of website and can select for the item of buying. At a most preferred embodiment, these anonymous must be registered before buying the options that is used for buying. In addition, the facility that this website is provided for registering ecommerce IBO and increases grade member is in order to partly manage and monitor its commerce by the ＂ virtual office ＂ of this website.

Shopping likely usually guide (1ead) and preferably from client, member, increase grade member and/or independent commercial main. Yet potential guiding can also be come from marketing company, business partner or other planned distribution source of goods or any other suitable source of goods. Spectators' type is described below or participates in the example of type and by the invention provides these spectators members or participating in the example of type.

The client

A client describes one and participates in type, and individual wherein utilizes the marketing system registration. The client can be directly buys product or service and by this IBO service from the IBO of registration. In an optional embodiment, the client can be directly increases grade membership buying product or professional and increase a grade membership service by this from registration. In an optional embodiment, the client can directly buy products ﹠ services from a marketing company. The client preferably buys product or service with client's price, and its client's price preferably is less than or equal to retail price. Independent commercial main, as to increase the e-commerce website 102 that another member in grade member or some situation relates generally to realize in the present invention ecommerce.

In one embodiment, the client buys product with retail price from marketing company. Retail price is more preferably greater than an IBO price, and this price is IBO buys products ﹠ services from market sale company price. The client does not preferably have qualification to buy marketing system product or service with the IBO price, and wherein this IBO price is preferably less than retail price. In other words, by analogizing, the client preferably buys product or service with retail price from for example retailing shop, and one of them IBO buys product or service with wholesale price from for example distribution depot. The client preferably in the face of a subset of these whole core products and catalogue sequence in order to browse, if but this SKU or identification number or accurately the mark title be known and searched for a specific product, then can be shown all over products. And the client does not preferably have qualification to earn to get compensation or bonus income. According to client's buying habit, when the product hobby can be on sale throughout the client by continuous target, website provided an interesting and effective website to the shop for the client. And the client preferably in the face of special processing with other, becomes the member of marketing system in order to attract clients.

The member

Though be not special, e-commerce website mainly designs for the member. A member describes one and participates in type, and individual wherein utilizes the marketing system registration. A member preferably has the discounting buyer that membership is benefited. Commercial another member who leads, increases in grade member or some situation of independence generally refers to the member of e-commerce site. Main feature of member is to make the member be authorized to be equal to or greater than the products ﹠ services of directly being bought themselves consumption by the price of independent commercial main payment from marketing company with one by the payment annual fee. This price is usually less than the retail price by client's payment. Marketing company also provides the direct marketing take the member as target to be promoted. The member also can be signatory or in person signatory online by e-commerce site. And the member can arrange and keep and return order and can or increase a grade membership buying product from IBO.

Clubbable another feature is to the complete access in " my the business zone " that exceed the interests that are provided to client's scope is provided. The personalization that can obtain preferably specially the member being designed is benefited, and for example program is rewarded in news, weather, physical culture, Email and ecommerce.

But the member is not awarded the power of achievement bonus, and the member is not awarded the power of enlisting or organize other member yet. And, do not encourage or authorize the resell product of marketing company of member.

Increase a grade member

One increases a grade member and describes one and participate in type, and individual wherein utilizes the marketing system registration. Independent commercial main or another increase grade member and usually can relate to of e-commerce website and increase a grade member. Increasing grade member is to be interested in to buy product and become independently commercial master's people of an ecommerce from marketing company with independent commercial primary valence lattice. Increase grade member and be authorized to increase grade member's price is directly bought themselves consumption from marketing company products ﹠ services, its price can be same as or be lower than member's price. As described in following, available some products ﹠ services of IBO increase grade member and also can obtain. Increase grade member and be not authorized to obtain the achievement bonus. But, they encouraged and through mandate resell company product and produce for direct purchase consumer, for example member's new sale. And, increase grade member can from and arrange to be used in bulk keeping and reappearing order of product, and can organize other people to enter marketing system.

In one embodiment, increase a grade membership buying ecommerce business tool case, it is authorized, and they are enlisted, the ability of retail and reception bonus and defrayment. This increases grade member with independent commercial primary valence lattice purchase product this expense mandate. In a most preferred embodiment, ecommerce business tool case comprises product, video and the information paper that uses by increasing grade member, in order to construct and increase their independent commerce.

And, increasing grade member and have complete access to virtual office website 2100, the instrument that provides is provided this virtual office website 2100, in order to assist management and monitor that ecommerce is commercial. Increasing grade member also can obtain for personalized shopper information, based on the webpage of the Email of World Wide Web and the access of larger transaction by this e-commerce site. Until in achievement bonus grade realized, this increases whole plot point values that grade member adds up/commercial quantities plot point (PV/BV) (below will describe in more detail) and just forwards IBO to. In realization appointment achievement bonus grade, this increases grade member and obtains an independent commercial main qualification.

Independent commercial main

IBO describes one and participates in type, and one of them registration individual participates in marketing system. In addition, although this IBO also will be authorized to buy the product of his/her consumption, IBO can describe interesting from the production marketing of marketing company earn get into the individual. IBO has the ability to enlist, retail and reception bonus, collects PV/BV and participates in the sales incentive program. An IBO can buy all over products from core product and catalogue sequence with the IBO price, and its IBO price is preferably lower than the retail price of setting up for this product.

Independent commercial master can be with ＂ from ＂ and integral body (cases) setting keeping and reappear order for product. Use therein ＂ is individual to be referred to buy product with single amount rather than entire amount from ＂. A whole set product that can represent to comprise the unit of product. In one embodiment, when according to a ＂ during from the ＂ ordering products, and relatively there is an additional cost when the unit cost of ordering this product by integral body. In addition, IBO is authorized to and encourages the product end user consumer that resells, and produces sale to this end user consumer who comprises the member by marketing company. Each IBO is authorized to collect him or she for his or she the resell expense of any profit of selection of product.

For qualified earning got bonus income, each IBO must produce sales volume for end user consumer's at least 50PV a middle of the month, this end user consumer or member, or neither the member neither IBO the individual. The personal consumption of IBO is not preferably being done calculating aspect this qualification. Yet those skilled in the art should be appreciated that the personal consumption of an IBO can done calculating aspect this qualification, but preferably do not do calculating. According to the sale that the owner of IBO buys, the purchase of his or her individual group, the sale that IBO realizes, individual group realize, each IBO is qualified to be authorized to earn and to get the achievement bonus. These sale can comprise the sale that realizes the outside individual of marketing system, for example to neighbours' sale. Each IBO is authorized to, but whether essential, organizes other IBO and introduces the recruit.

In addition, IBO has the complete access to virtual office website 2100, in order to provide instrument to assist management and monitor that its ecommerce is commercial. To customized information, for example access of the Email of PV/BV, pedestal webpage, and large planned distribution supplier's access also is provided for IBO.

In one embodiment, participation type of the present invention can comprise IBO, member, increase grade member and client. In an other embodiment, participation type of the present invention can comprise IBO, member and client. Those skilled in the art should be appreciated that the present invention is not limited to a specific selection that participates in type, can be used in the scope of the present invention and have other classification that changes interests, privilege and feature.

With reference now to Fig. 2,, a most preferred embodiment of the present invention shown in it. According to the present invention, preferably use a separate network with the retail trader of directly user's retail being combined the product of company and/or service market marketing and sell the client (can comprise client, member, increase grade member and IBOs, still be not limited to this). Will as below in greater detail, each retail trader within the distribution scope can compensate in many ways, these modes do not comprise Multilevel compensating with limiting to, and it comprises the sale that directly realized by retail trader and the compensation of the sale that realized by other people, the commission of the sales volume that only directly realized by retail trader or commission or the compensation of retail interest or other suitable type. Each retail trader is one independent commercial main (IBO) preferably, and its people depends on successfully that the retail of this IBO is made great efforts and by those people's of IBO tissue according to the present invention retail effort.

As shown in Figure 2, the present invention preferably includes different grades or the types (for example client 40, member 30, increase grade member 20 and IBO 10) of participating in of in the distribution system of the marketing company 100 of this most preferred embodiment four. Solid arrow among Fig. 2 represents this illustrative methods, can be according to most preferred embodiment sell goods and/or service by this illustrative methods. Dotted line among Fig. 2 is illustrated in the relation between each grade in the group of 10 people tissue of a concrete IBO. These illustrative methods and relation will be described in greater detail below.

As noted before, ＂ client ＂ 40 is a retail customer preferably, can directly buy product and/or service from marketing company. In addition, client 40 can be with by IBO 10 or increase price that grade member 20 sets up from IBO 10 or increase grade member 20 and buy product and/or services. The price of this foundation preferably is higher than the price (＂ IBO price ＂) by IBO 10 payments, but client 40 price charge is preferably considered IBO10 or increased grade member 20. Client 40 preferably buys product with retail price, wherein by IBO 10 or increase the retail price that grade member 20 arranges and preferably be higher than the IBO price. Client 40 only faces a subset of whole core products and catalogue sequence. Client 40 can or increase 20 people of grade member by IBO 10 and specify. Such as will be described below, unapproved recommended people preferably is provided client's 40 states and is assigned to suitable IBO 10. Client 40 can be directly by IBO 10 or increase grade member 20 services, perhaps can be by represent IBO 10 or increasing grade member 20 or a business partner's marketing company 100 serves.

The ＂ member ＂ 30 of payment annual fee preferably is authorized to directly buy to be equal to or greater than the price of being paid by independent commercial main (IBO 10) from marketing company product and/or the service of themselves consumption. In addition, member 30 can or increase grade member 20 purchase product and/or services from IBO 10. In a most preferred embodiment, the price of being paid by member 30 is lower than the price of being paid by client 40. Marketing company 100 can also provide the direct marketing take member 30 as target to be promoted. But member 30 preferably is not awarded the power of achievement bonus or commission, and member 30 is not awarded the power of enlisting or organize other member 30 yet. And, do not encourage or authorize the resell product of marketing company 100 of member 30. But the member who relates to other member 30 will preferably receive occupation and assign stimulation.

It is individuals that an expression becomes the intention of IBO 10 that ＂ increases grade member ＂ 20, but not yet produces for qualified and to end user consumer's necessary sales volume. Increase that grade member 20 is interested to buy product from marketing company 100 with IBO 10 prices, and interestedly become an IBO 10. Increase the products ﹠ services that grade member 20 can also be authorized to directly to buy with the price identical with member 30 from marketing company 100 themselves consumption. The various products ﹠ services that can supply with IBO 10 but can not supply with member 30 also can be supplied with and increase grade member 20. Increase grade member 20 and preferably do not authorize achievement bonus or commission. To get bonus or commission in order earning, to increase the qualification that grade member 20 must at first obtain IBO 10. Earn the qualification of getting the bonus income by obtaining, increase grade member 20 and be transitioned into IBO 10. Increase that grade member 20 is encouraged and through the mandate product of company of reselling, and produce for directly buying consumer, for example member 30 and client's 40 new sale. And, increase grade member 20 and be authorized to enlist or organize other member 30 to enter this mechanism.

In one embodiment of the invention, when its intention of announcement when becoming an IBO 10, member 30 authorizes them by defrayment and purchase and enlists with the business tool case of retail right and transition is one and increases grade member 20. This increases grade member 20 with the price purchase product of IBO 10 this expense mandate. If increase grade member 20 does not obtain an IBO 10 within the period of a regulation qualification, for example (still be not limited to) 2 years, increase grade member 20 and will automatically be returned to member's 30 states.

Independent commercial main (IBO 10) be a production marketing from marketing company interested earn get into, it comprises the individual of (but being not limited to) achievement bonus and commission. In addition, IBO 10 also is authorized to buy the product of his/her owner's consumption. IBO 10 also can be described to one received the achievement bonus and therefore qualified become an IBO 10 increase grade member 20. IBO 10 can enlist, retail and reception bonus. IBO 10 can buy all products with IBO 10 price levels from this core product and catalogue sequence. IBO 10 can be with unit and a large amount of form setting keeping and reappear order for product. And, IBO 10 is authorized to and encourages the resell product and produce direct marketing to this end user consumer by marketing company 100 to end user consumer, this end user consumer comprises member 30, increases grade member 20 and client 10, and even to not with the individual of marketing register of company, for example the neighbours of IBO 10 sell. Each IBO 10 be authorized to collect he or she for him or she with the resell expense of any profit of selection of product of retail price.

Preferably this IBO 10 can earn and get bonus credit, not only because the distributed network by IBO 10 to member 30, increase grade member 20 and/or client's 40 sale, and because by marketing company 100 directly to not comprising the client's who is resell by IBO 10 the sale of directly making. For example, IBO 10 direct marketing that can be authorized to a kind of specific product from marketing company 100 to the end user is earned and is got bonus. Under this system, IBO 10 earns from marketing company 100 according to user's purchase and gets the bonus payment.

From marketing company 100 in the production marketing of organizing a client the direct sequence of IBO 10, not obtaining bonus, must set up the user to the appointment of concrete IBO 10 for qualified. In a most preferred embodiment of the present invention, the user is assigned to a concrete IBO 10 who preferably from the selected group of IBO 10, selects according to one or more criterions. This criterion can comprise content below (but being not limited to): 1) IBO is directly implementation or the direct IBO of founder. One is directly carried out IBO is the IBO of the direct goods dispatch method of use company, its product is directly rolled off the production line delivers to each client, member, increase grade member or IBO, rather than provided by a platinum IBO specially that (platinum IBO successfully organizes individual group to produce the IBO of the commercial value of regulation, for example in any business year per month 15,000 commerce value, the below will describe in more detail). The direct IBO of founder is the IBO that has realized a specific high-level business activity as an IBO; 2) this IBO 30 is effectively, namely keeps the given level of an activity; Or 3) according to postal service or postcode, this IBO is geographically near this client.

In this most preferred embodiment, the client can be supplied to the touch information of IBO immediately, has this client of indication and whether wishes the right to choose that IBO contacts with it. Otherwise whole assignment procedure is preferably considered from client's angle, and this concrete IBO 10 only notes and directly relevant to client's sale amount.

In order to be transitioned into IBO 10 from increasing grade member 20, as noted before, each increases grade member 20 must get the qualification that the bonus income obtains an IBO 10 by earning. Get the bonus income for qualified earning, each IBO 10 must produce the per month sales volume of at least 50 PV for end user consumer. Be sold to end user's all over products and best designated two group # of service: plot point value (PV), the achievement bonus bracket that it is used to determine; And commercial quantities (BV), be set up for each product of the whole month the expression moon sales volume a dollar figure. In addition, IBO 10 can qualify by a designated sale grade that produces 10 different clients comprising member 30 and/or client 40. The personal consumption of IBO 10 is not preferably being done calculating aspect this qualification. Buy and his or her crowd's purchase according to the owner of IBO 10, add the purchase of introducing these commercial members 30 by this IBO 10, each IBO 10 therefore qualified be authorized to earn get the achievement bonus. Each IBO 10 is authorized to, but unessential, organizes other IBO 10 and introduces recruit 30. This is the best approach that IBO 10 can increase its people group and therefore increase its people's business. An exemplary individual group is shown in Figure 3.

If seen in fig. 3,10 people groups of IBO can comprise a lot of groups, it is linked to original I BO 10 by various organizational forms. Exemplary group comprises that this original I BO 10, second organizes IBO 312, increases grade member 322, member 332 and client 342. In another one group, original I BO 10 tissues increase grade member 328, and it organizes member 338 and the 2nd IBO 318. Similarly, member 338 relates to client 348. Those skilled in the art should be obvious, and the individual group of IBO 10 can comprise a lot of groups, and every a small group can change number and the relation between difference participation grade.

And ＂ initiates direct offspring (heritage) or the ＂ elder generation ＂ (ancestry) that sequence ＂ or ＂ LOS ＂ refer to an IBO in marketing company commerce. In other words, this LOS refers to organizer's the organizer etc. of organizer, the IBO of IBO. An example shown in Figure 3 is take IBO 10, IBO 312 and IBO 317 as benchmark. Can say that the series of tissue is the link between whole IBO in a particular organization, is similar to a family tree. In addition, IBO10 can refer to that IBO 312 and IBO 317 are as the ＂ of IBO 10 ＂ that rolls off the production line. Those skilled in the art should be obvious, this benchmark will be concerning those by the IBO of IBO 10 tissue. Similarly, IBO 317 can refer to IBO 312 and IBO 10 as the ＂ of IBO 317 ＂ that reaches the standard grade, and it will represent that those have organized IBO 317 to enter the IBO of marketing system.

In another embodiment of the present invention, when IBO 10 organized new IBO 316 and begin to assist IBO 316 to produce a group, the individual group of this IBO 316 can be called a for example ＂ branch line (leg) ＂ in the commercial undertaking of IBO 10 by summary. Exemplary branch line (for example IBO 10, IBO 316, increase grade member 326 and member 336) shown in Figure 3.

In one embodiment, each of different brackets or membership type (client, member, increase grade member and IBO) does not have the complete access to all over products and product line. In another embodiment, only IBO has complete access for all products and product line. Preferably, specific level is determined the degree of access product and product line. In one embodiment, this access degree is along with increasing to the grade transition of IBO to increasing grade member from client to member, and the individual group that increases along with IBO and increasing. In an optional embodiment, the mixing of different product or grouping can be provided to people according to the participation grade of people's use procedure, and for example being promoted according to product (but being not limited to) provides. In an optional embodiment, Product mix can be customized, in order to be fit to different clients or client's group.

In further embodiment of the present invention, provided by the user such as fruit product or model or the identification number that is used for a special product, then this client can buy the sort of special product, and irrelevant with user's membership grade. Should be appreciated that product can be provided to each grade by medium, include, but are not limited to write, the medium such as oral, electronics, for example by the demonstration of catalogue product, audiotape and videotape, multimedia device and internet. Yet those skilled in the art should be obvious, and the present invention is not limited to any specific display packing.

With reference now to Fig. 4 a-4f,, there are six illustrative methods, new client can become marketing system relative clients of the present invention or register with marketing system of the present invention. Shown in Fig. 4 a, one embodiment of the present of invention allow the user to be signed as member/increase a grade member, become IBO in order to begin immediately qualification to process. In such an embodiment, the user walks around customer grade in order to be registered as a member. Therefore, the registered client enjoys immediately herein this that describe and increases grade member's privilege and benefit.

Shown in Fig. 4 b, second embodiment of this location registration process is shown. In the present embodiment, the user can be registered as a member and the enjoyment interests of following and the privilege of doing shopping. The member can select to be registered as one at a time point after a while and increase a grade member, will begin to become the qualification processing of an IBO this member of its time point.

The third embodiment of the present invention is shown in Fig. 4 c. In the present embodiment, client's initial registration is client or the retail customer by an IBO service. Subsequently, this client can be encouraged in order to rethink clubbable being benefited by another member or IBO. If this customer selecting, then this client will be registered as member/increase a grade member subsequently, process in order to begin to become the qualification of an IBO. This client can also be subsequently with one independently the stage be registered as a member/increase a grade member, process in order to begin to become the qualification of an IBO.

The 4th embodiment of location registration process is shown in Fig. 4 d. Present embodiment has represented to become the longest path of an IBO by selection. In such an embodiment, user's initial registration is a client, is registered as respectively the member, increases grade member and IBO with separate phases subsequently. Shown in Fig. 4 a to 4d, preferably user is registered as a member before increasing a grade member/IBO qualification registering to obtain, or carries out simultaneously with it.

The 5th embodiment of location registration process is shown in Fig. 4 e. Present embodiment allows user's signature as a member, in order to begin immediately to become the qualification processing of an IBO. In such an embodiment, the user walks around customer grade in order to be registered as a member. Therefore, the registered client enjoys immediately herein this that describe and increases grade member's privilege and benefit.

The 6th embodiment of location registration process is shown in Fig. 4 f. In the present embodiment, client's initial registration is client or the retail customer by an IBO service. Subsequently, this client can be encouraged in order to rethink clubbable being benefited by another member or IBO. If this customer selecting, then this client will be registered as a member subsequently. The client can also be registered as a member a separate phases subsequently, in order to begin to become the qualification processing of an IBO.

In the embodiment shown in Fig. 4 e and the 4f, the member is authorized to obtain an IBO qualification, and does not exist independent transition to increase a grade member to participate in type.

Usually, each member preferably initially is organized in the marketing system by the supplier that can play the member and/or with another IBO of market sale company contact action. In addition, the member can directly buy product from marketing company with appointment member price. By the member of IBO tissue with increase ＂ the people that grade member is called IBO and organize group ＂ or ＂ the ＂ of people group. Not only produced client and/or member's personal selling but also organize the IBO of the individual group that produces the large-tonnage product buying value can receive an essence income, for example comprised achievement bonus and commission from sales volume. In one embodiment of the invention, the amount of packets of this IBO is used to calculate the achievement bonus of IBO. This group amount comprise the individual amount of IBO, individual group amount and all roll off the production line non-directly (directly by concrete as come into the market those IBO of the company of being on sale throughout of thing IBO tissue, namely in other words, the IBO that is organized by the individual in this IBO people group) IBO amount. The amount that IBO people group amount preferably includes (but being not limited to) this IBO people's amount and produced by the IBO that is lower than 25% bonus grade in the grouping of rolling off the production line at this IBO. Individual's amount can not comprise with limiting to: regulate from the amount of the owner of IBO individual order, PV/BV transmission and miscellaneous, account. The PV/BV transmission can not comprise the method for PV/BV being adjusted to another IBO from an IBO with limiting to. The bonus check that the transmission of this amount guarantees is correctly paid.

Under the condition of marketing system of the present invention, IBO by the sales volume that produces product and/or service earn get into. These sales volumes can directly produce the end user by IBO or marketing company, can by within this IBO people group increase grade member or other IBO makes. In addition, IBO can be from the increase of retail price, be that ＂ rise in price ＂ gains on the block. Preferably this IBO can arrange themselves retail price. And IBO can be according to earning the achievement bonus of getting per month by the products ﹠ services of this IBO and its people's group mobility in conjunction with total amount. In addition, IBO can also get the achievement bonus based on by marketing company the client's that is linked to a concrete IBO direct marketing being earned, this below in more detail narration. Those skilled in the art should be obvious, and a sales volume of concrete month is higher, and the percentage of this bonus is higher. An example of the ratio of the percentage of bonus is about 1% in about 25% scope, although can use other bonus scope, is preferably between about 3% and about 25%. The sales volume of an IBO will be partly changes according to the sales volume in the individual group wherein and the direct marketing amount from marketing company to the end user. If an IBO successfully organizes the new IBO that produces the large sales volume of the product, then this original IBO can earn and get extra bonus income.

And if when IBO successfully organizes the individual group that produces a regulation commercial quantities, for example per month 15,000, then in 6 middle of the month in any business year, this IBO can become a platinum IBO. At this point, the organizer of this platinum IBO no longer receives any achievement bonus from the sales volume of this platinum IBO, but can other bonuses of qualified reception, as will be described in further detail below like that. Organize the IBO of IBO can become higher bonus and the qualification of commission.

Exemplary bonus and commission structure are described as follows. Those skilled in the art should be appreciated that, can adopt in the present invention a lot of bonuses and/or commission structure, and following most preferred embodiment is not interpreted as limiting the invention to a concrete structure.

The total amount of IBO income can be according to direct income--namely from the discounting of retail product, and the achievement bonus. As use therein ＂ total income ＂ refer to or directly by the individual group of this IBO, marketing company or IBO from the amount that the retail of product and/or service receives, deduct sale of goods cost, add the amount of the achievement bonus of maintenance. Total income does not preferably comprise the deduction for commerce spending, and this spending will change according to the mode that everyone IBO operates its owner's commerce.

Be sold to end user's all over products and best designated two group # of service: plot point value (PV), the achievement bonus bracket that it is used to determine; And commercial quantities (BV), be set up for each product of the whole month the expression moon sales volume a dollar figure.

In a most preferred embodiment, the designated PV number that comprises marketing company and business partner's product of each product. In another embodiment, only be on sale throughout the designated PV number of company's product. According to an achievement bonus scheme, whole percentages that are identified for the payment of achievement bonus of the monthly PV of an IBO.

In a most preferred embodiment of the present invention, each product has the BV numeral of an establishment, and a dollar figure multiply by a percentage (such as between 3% and 25%), in order to determine the monthly achievement bonus of an IBO. This percentage amounts to definite by the PV of an IBO. All best combinations according to PV and BV of bonus payment.

As noted before, the best combination by PV and BV of the amount of achievement bonus is determined. In one embodiment, this PV/BV ratio remains unchanged with respect to the consumer price index. Calculating is sold about the achievement bonus unit of emphasizing of PV, rather than price. Increase along with inflation causes price, sell to earn from identical unit and get a larger bonus.

In a most preferred embodiment, the designated PV of each production marketing and BV. In one embodiment, PV approximates greatly half of this IBO cost calculation, and BV approximates greatly 1.15 times of this IBO cost. PV and BV value can be with product variations. PV and BV can earn with multitude of different ways and get, and the individual who includes, but are not limited to following mode: IBO buys; The purchase of client, member and other IBO in this IBO people group comprises the member's who is introduced by this IBO purchase; And the client directly buys from company.

Lower tabulation 1 illustrates an exemplary achievement bonus scheme for using in the present invention.

Table 1

All month the plot point value	The achievement bonus
		7,500 or more	25% of BV
6,000	23％
		4,000	21％
2,500	18％
		1,500	15％
1,000	12％
		600	9％
300	6％
		100	3％

Under plan shown in the form 1, the commercial total plot point value of buying of all during a concrete month is identified for the achievement bonus percentage of this month. This plot point value that amounts to per month is larger, and this achievement bonus percentage is larger. In addition, can add that ＂ from non-qualification (less than 25%) branch line uploads ＂ and calculates year tolerance according to the individual of IBO amount. The amount that increases grade member for non-qualification preferably is not included. It is briefly to refer to that ＂ uploads that ＂ uses herein, and for example, by the PV/BV that non-qualification IBO volume production is given birth to, this amount is continued to upload, until binding capacity reaches as noted above 25% achievement bonus grade.

Now general description bonus of the present invention and commission structure, by will more easily understanding this bonus and commission structure with reference to following example, this example is provided as explanation, and is not used to restriction of the present invention.

Example 1

A concrete IBO organizes group to comprise five clients and five members. As the part of its income, the retail interest that this IBO receives free this client to make purchase. Retail interest is poor between the normal price paid of a specific product and the actual user's of collecting the price. According to the present invention, IBO is not forced to collect a concrete retail price, and therefore, each IBO is authorized to determine independently the product price that will be sold other IBO, client, member, increase grade member or other consumer. In addition, IBO can receive an achievement bonus, and this achievement bonus is to calculate according to the sales volume that five members in this IBO people group are made. Sales volume is larger, and the percentage of the achievement bonus that this IBO can receive is larger.

If five clients in this IBO grouping and each of five members are bought sales value in a given month be the product of $ 50.00, should be $ 500.00 ($ 50.00 * 10) for the total sales volume amount of this month then. If the retail for this product suggestion is $ 35.00, then being used for total retail interest in this month is that $ 75.00 (supposes that these five clients pay the profit of $ 50.00; Namely amount to retail interest: retail interest=$ 75.00 of 5 clients * $ 15.00). The individual BV that is assigned to by this product of this membership buying is $ 40.25BV (1.15 * $ 35=$ 40.25). The individual BV that is assigned to this product of being bought by this client is $ 57.50BV (1.15 * $ 50=$ 57.50). So, the total BV that are used for all buying are $ 488.75BV (value that 5 clients are multiplied by $ 57.50BV are added to 5 members and are multiplied by $ 40.25BV). Using above-mentioned table 1, will be $ 14.66 ($ 488.75BV 3%) based on the achievement bonus that is used for this month of this total sales volume. Therefore, whole incomes will be $ 89.66 ($ 75.00 add $ 14.66) month of IBO. If this achievement grade was kept 12 months continuously, then an IBO total year total income will be $ 1,076.00.

Example 2

Increase this commerce in this commerce by other people of arbitrary number is organized into, the IBO of example 1 can increase his or her income. For example, if IBO find out three become IBO individual and they develop again 10 clients, then each client will to this original I BO achievement bonus based on total amount make contributions.

In a word, the group volume production of supposing IBO people tissue gives birth to per month 1,500.00 total sales volume (5 clients and 5 members 3 groups, each group is bought and add up to $ 500.00 values of the product) utilize the direct customer of retail interest (referring to the example 1) IBO of $ 75.00 to continue in sales volume, to produce $ 500.00. Therefore, total group amount is 2,000.00 (1,500.00+ 500.00) per month, produces for example 131.97 the network achievement bonus that calculates with similar fashion in the example 1. Network achievement bonus is by earning the achievement bonus got according to whole total sales volumes of group and earning poor between the achievement bonus of getting by the IBO of each tissue. Therefore, the monthly income of this IBO, achievement bonus and retail interest amount to $ 206.97 ($ 131.97 (achievement bonus)+$ 75.00 (retail interest)). If this achievement grade kept 12 months continuously by whole group, then the annual income of IBO will be $ 2,483.64.

Example 3

If each of the IBO of three individual's tissues describing in the example 2, everyone organizes two other IBO (to produce 6 groups * 500.00=3,000.00 sales volume) and whole group continue to produce identical sales volume (be $ 2,000.00), then the income of this original I BO will further increase as described below.

The IBO of each IBO people's tissue will continue to produce as described above 1,500.00 sales volume, and the direct customer of IBO continues to produce 500.00 sales volume simultaneously. In addition, recently each generation of the group of tissue adds up to the $ 500.00 in $ 3,000.00 (500.00/ group=$ of 6 groups * $ 3, the 000.00) sales volume. Therefore, this whole group will have the sales volume of total $ 5,000.00. Measuring network achievement bonus according to this will be 337.25 (calculating in example 1 similar mode), except 75.00 retail interests, with the monthly income that produces 412.25. Equally, suppose that in this group everyone satisfies the achievement grade in continuous December, then the annual income of IBO is 4,947.00.

Example 4

If each of two other IBO that describe in the example 3, each again IBO of addition and everyone continue to produce identical sales volume, then this original I BO income is with following descriptions ground increase.

Each of the IBO of IBO people's tissue produces sales volume 2 now, (500.00 5 groups * $ 500.00), the whole group of sales volume (3 * $ 2,500.00 adds the IBO direct marketing volume of $ 500.00) with the $ of adding up to 8,000.00 of while IBO. Network achievement bonus according to this amount is 527.85, and except 75.00 retail interests, this will produce 602.85 monthly income. Equally, suppose that in this group everyone satisfies the achievement grade in continuous December, then the annual income of IBO is 7,234.00.

Example 5

Construct similar above-mentioned mechanism if add other three IBO and each, the group amount that then amounts to is $ 15,500.00 (6 groups * $ 2,500.00 adds IBO direct marketing volume $ 500.00). Network achievement bonus according to this amount is 1,725.29, and except 75.00 retail interests, this will produce 1,800.29 monthly income. Equally, suppose that in this group everyone satisfies the achievement grade in continuous December, then the annual income of IBO is 21,603.00.

Example 6

If three other IBO are added to the people of two IBO of above-mentioned tissue and each of two IBOs is organized another IBO, should total group amount be $ 23,000.00 (9 groups * $ 2,500.00 add IBO direct marketing volume $ 500.00) then. Network achievement bonus according to this amount is 2,981.38, and except 75.00 retail interests, this will produce 3,056.38 monthly income. Equally, suppose that in this group everyone can satisfy the achievement grade in continuous December, then the annual income of IBO will be 36,676.00.

If this IBO can keep designated period of time of this group of achievement, for example (still be not limited to) 6 months, then such mechanism also will make this IBO that the qualification of platinum IBO is arranged. As a platinum IBO, can have based on determine merit and standard earn get into other method.

If from previous example finding, to continue development his or her when commercial as IBO, the direct marketing that can make from the additional purchase of those clients within the his or her direct tissue group, to end user client or from by marketing company the sale that the client makes being obtained the larger volume of receipts. Various plan ratios can be used to this bonus and commission are assigned to IBO, and the present invention is not limited to any specific ratio or system. In addition, according to the scale of his or her individual group and the total sales volume that is produced by this group, for example when IBO obtained platinum IBO qualification, this IBO can earn and get special bonus or special state qualification is arranged.

The membership table

Following form 2 illustrates each spectators' part or participates in a summary of grade, comprise the various situations of above-mentioned participation grade, and each receives the example of interests.

Form 2

Part	Ecommerce marketing company
		Client (C)	Buy product with retail price; Subset in the face of product line; Limited access to the benefited ＂ part of the ＂ member of website.
Member (M)	Buy product with member's price;

	A larger subset in the face of core and catalogue product line; Online contracting/upgrade; Special calibration marketing supplier; Fully access to ＂ member's subsidy ＂; With frequent buyer's program.
		Increase a grade member (M+)	Buy product with the IBO price; Online contracting/upgrade; Online support data; Arrange a complete series of a plurality of cores and catalogue product line to the complete access of the benefited ＂ of ＂ member; With the complete access to ＂ virtual office ＂; Frequent buyer's program
Independent commercial main (IBO)	Buy product with the IBO price; Online contracting/upgrade; Online support data; Arrange a complete series of a plurality of cores and catalogue product line; Complete access to the benefited ＂ of ＂ member; With the complete access of frequent buyer's program to ＂ virtual office ＂; With collection PV/BV

Attention: all classifications (C/M/M+/IBO) can not have the complete access to all over products and product line. The classification that they wherein operate the place will determine they are provided the mode of information. Yet, in a most preferred embodiment of the present invention, if a concrete SKU is provided, can order any product and irrelevant with shopper's membership type.

In a most preferred embodiment of the present invention, each is provided dissimilar, model and the pattern of selling product and has unique stock keeping unit (＂ SKU ＂) number. In addition, this SKU number can be known as the ＂ identification number ＂ relevant with this product or service. The implement software scheme

Adopt in the present invention an example software group or operating platform, be used for carrying out concrete e-commerce transaction within the marketing system and between described participation type and marketing company. Be suitable for carrying out an example software of the present invention and preferably include the following content of enumerating. Yet those skilled in the art should be obvious, and the present invention is not limited to any specific software group or embodiment:

Add the Windows  NT (NTFS file structure) of SP4 and comprised following exemplary package software:

NT4 Option Pack (all softwares except Certificate Server have been installed);

Site Serverv3.0, SP1 (if adopt SQL Serverv7 then also SP2 will be arranged);

·Site Server Commerce Edition v3.0；

SQL Server v7.0 (or SQL Server v6.5, SP5a);

The FrontPage Extensions that is used for Microsoft Internet Information Server;

·Microsoft Universal Data Access v2.1，SP1；

Disk-drive maintenance software (Executive Systems Diskeeper v4.0);

Antivirus software (comprising email protection);

Seagate Crystal Reports v7 (being used for Web Report Service);

Microsoft Encryption 128-bit safety; With

·Visual Source Safe.

Adopt development and operation platform in the present invention preferably to adopt the Windows  nt workstation 4 (NTFS file structure) that has added SP4. In addition, following package software preferably is installed on server computer:

Office 97 with SR-2;

FrontPage 98 with SPI;

Visual Studio 6 Enterprise Edition (settling the Total Options that are used for SQL server development) with SP2;

Microsoft Universal Data Access v2.1 (but SP1 is when time spent);

NT Option Pack (all softwares except Microsoft Certificate Server have been installed);

The SMTP Email Client of Outlook 98 and/or a compatibility;

Antivirus software; With

·Seagate Crystal Reports v7(Report Designer Component).

Following example client hardware and operating system represent in order to access the needed minimum browser requirement of e-commerce website according to the present invention:

640 * 480 resolution ratio;

256 looks;

Microsoft Internet Explorer 4.0 and Netscape  4.0 or higher browser; With

JavaScript  and Java  program are carried out and are started.

According to the present invention, preferably set up the browser function of main level, in order to determine the impact for design and content configuration. Preferably adopt in the present invention the browser with main level of supporting following example procedure:

·Microsoft Internet Explorer v4.01 SP1；

·AOL Netscape Communicator v4.5；

·AOL Netscape Navigator 4.0；

And the service of Site Server membership preferably is used to follow the tracks of the online somebody of institute at this website. Microsoft's internet information servers is online to have promoted the relevant guiding of webpage best, is of value to the marketing of analyzing marketing company and promotes competition. The marketing is renderd a service also can be from the measurement result of the order tendency information of the supply that obtains based on the Legacy data as analyzing. Logical construction

This logical construction has defined and has made to be supported in the best hardware and software composition of realizing the ecommerce practice among the present invention. In a most preferred embodiment of the present invention, use a multi-tier systematic structure (referring to the preferred example among Fig. 5) according to logical layer.

Display layer 56 provides the physical model of this system for the user, and is divided into two parts: user interface (not illustrating) and management interface (not illustrating). The user can browse the marketing system catalogue, manage its membership and by using this user interface that shows to place an order. Management tool is provided at the group in this e-commerce website, in order to access this system in the mode of safety and structure. Dynamic state server webpage (Active Server Pages) (＂ ASP ＂) and html web page allow user and management interface and database and other program interaction. And HTTP (＂ HTTP ＂) the 58th is for the rule group by this user and management interface swap file (for example text, figure, image, sound, video and other multimedia file) on this World Wide Web.

Business layer 54 is made marketing system separate business logic and rule from data or user interface by optimal logic value layer. By business logic being separated the variation of the more capable management of marketing system in the commerce that must realize with system-level. Further, business layer 54 can be used for serving a plurality of clients and target. For example, the business logic that is present in the business layer 54 of verifying an order on e-commerce site can also be used to verify the order that is sent based on Web page system by non-. In one embodiment, business layer 54 is COM realizations of goal of sharing information through limiting interface by using. Preferably, one or more functions that each interface provides another target or program to call, for example (but being not limited to) checking order as noted above.

Data Layer 52 is a logical value layer preferably, wherein catches and preserve the data for this system. The data Layer 52 best situations that exist that have nothing to do with other layer and do not suppose relevant other layer. Be used for to realize that the technology of data Layer 52 and design can be so that be changed in the situation of the large correction (if any revision is arranged) of other layer experience. Data Layer 52 can be realized by for example (but being not limited to) Legacys system or sql server.

Specify the software and hardware that is used for this foundation structure detailed above preferably to be used for the foundation structure of whole electronic commerce network of the present invention. A combination of the BackOffice of Microsoft product also is preferably used in the affirmation that feature and the member on this e-commerce site are provided. These exemplary products comprise following content:

Microsoft Windows NT  Server.Windows NT  is located in WA, a registration mark of the Microsoft of Redmond;

Microsoft's transaction server (Microsoft Transaction Server);

The server in station commercial affairs editors of Microsoft (Microsoft Site Server Commerce Edition);

Microsoft's index server (Microsoft Index Server);

Message queue of Microsoft (Microsoft Message Queue);

The IBM MQ series that is used for NT; With

The traditional Microsoft's server in station membership of microsoft exchange server (Microsoft Exchange Server) is served (Microsoft Site Server Membership Services) and is confirmed that the high secure site of model realization has further ability and comes according to the prosperous situation calibration of website use, supervisory and tracking user. In one embodiment, separate in battleground ＂ (DMZ) subregions (preferably referring to Figure 25) at two wall with flues ＂, this website coexists with existing Legacy security of system ground. Best and the existing hosted environment logical separation of e-commerce server, thus minimize potential security risk and face undelegated access.

Optimal components or website of the present invention (as shown in Figure 1) that 8 individual online article spares are arranged. These exemplary compositions comprise following content:

Ecommerce main line (E-Commerce Main);

My ＂ (my Home) of family of ＂;

My healthy ＂ of ＂ (My Health);

My ＂ (MySelf) of ＂ (I can be called the ＂ of ＂ specialized store by ＂ in addition my my healthy ＂ of ＂, ＂ of family of ＂ and ＂);

Member's subsidy (Member Perks);

Customer service (Customer Service);

＂ is used for the shop ＂ (Store for More) of more contents

＂ virtual office ＂ (Virtual Office); With

＂ income option ＂ (Income options) supports these websites to need available content configuration, preferably includes following example item:

Directory content;

Price and product content;

Language content;

Education content;

Content of the discussions;

Award/planned promotional component;

User support User support content

Marketing company commercial content;

Represent content;

Independent commercial main contents; With

Commerce or business partner's content electronic commercial affairs main line website are functional

As shown in Figure 1, the main areas of e-commerce website 102 preferably offers starting point of webpage shopper, can be directed in the mode of knowing this website from this starting point. Provide this guiding by a plurality of web page files relevant with website 102. In a most preferred embodiment, website is according to shopper's membership or participates in grade and phase strange land ＂ arrangement ＂. For example, promote supplier by target differently to each membership grade (be client, member, increase grade member or independent commercial lead (IBO)). Main guidance feature is linked to following example area:

The income option

Exist to be linked to this ＂ income option ＂ website, or web page files 140, it allows the shopper to find out the more content of relevant IBO state and chance, in order to become relevant with a marketing company commerce independently. Also be provided for becoming an independent commercial main quick and easy register method. Suppose to exist one to link with the existing of IBO. In a most preferred embodiment, this income option web page file comprises a multimedia display relevant with marketing system and information.

Go shopping

The ＂ ＂ option that goes shopping (for example can provide one of shop of arriving in the pin system of being expert at, healthy 1300, family 1210 and oneself 1400) link, or arrive ＂ for the shop ＂ shopping website 2950 of more contents or the link of any partner shop or equivalent.

Site search

Link from leading to menu to a site search webpage 155 is preferably arranged. Site search webpage 155 allows the user to input common term and/or phrase and those terms or the phrase of search in e-commerce website.

Contact us

A customer service menu, for example on customer service webpage 2300, to be linked to the web page characteristics that contacts us, this webpage is an Email form, allows the shopper to send the comment of its relevant this website.

The member signs for

Existing registered client, member, increasing grade member and IBO can be to sign for by a number (IMC number) of marketing company appointment with from the leading password that draws menu. When one non-when connecting this of this website with reference to client's (namely concerning this website, not yet be called the member, increase the consumer of grade member or IBO), they must be relevant with an IBO, will activate a guiding generation module. If by user's appointment, this processes a new client is assigned to an existing IBO (this application program will be pointed out the association to an existing IBO before activating this guiding generation module). If there is no existing IBO relation then should will be specified client to an IBO according to one or more criterions by guiding generation module, an IBO who preferably selects from selected group of IBO. As noted before, this criterion can comprise content below (but being not limited to):

1) this IBO is a directly implementation, the direct IBO of founder. The IBO that directly carries out is the IBO of the direct goods dispatch method of use company, by the method product is directly rolled off the production line delivery to client or member, rather than provides by IBO. The direct IBO of founder is the IBO that has realized a specific high-level business activity as an IBO;

2) this IBO is effectively, namely keeps the given level of an activity;

3) according to for example postal service or postcode, this IBO is geographically near this client. The client will be supplied to the touch information of IBO immediately, have a right to choose (check box or suitable mechanism) and indicate this user whether to wish that IBO contacts with it. In addition, assignment reflects in fact user's prospect, and this IBO will only note the amount about the month report. Class name or the similar title of similar ＂ webpage client ＂ are used to isolate customer information in this scheme.

Member's subsidy (Member Perks) preferably exists from leading to the link of menu to this ＂ member's subsidy ＂ website 1600. In a most preferred embodiment, allow the member in this member's subsidy website 1600, to register.

The virtual office preferably exists from leading to the link of menu to this ＂ virtual office ＂ website 2100.

The business partner can be included as below exemplary commercial partner 1500 from a kind of link of e-commerce website do not comprise with limiting to:

Communication parter

Print and the public partner

Financial service

Customer service preferably exists from this link of menu to ＂ customer service ＂ website 2300 of substantially leading except other zone relevant with this website. Client's business option preferably all can obtain all visitors of this website.

The shop ＂ of the more contents of ＂ preferably exists from leading to menu to the link of this ＂ for more shop ＂ 2950. ＂ can comprise all marketing system products ﹠ services for more shop ＂, or comprises the one subset.

Preferably there is the link of the new business investment ＂ (NBV) 150 from basic guiding menu to ＂ in the new trade investment ＂ of ＂. NBV 150 can comprise the new business investment that relates between marketing company and new business associate, perhaps can be provided to the link for the new business associate website of additional information. ＂ income option ＂ website function

This ＂ income option ＂ website is namely taken in option web page file 140 online data preferably is provided, for new shopper this ecommerce shopping machine meeting is described and be allowed for may the client quick and easy IBO contract. For example, this website is enlisted independent commercial main instrument as (but being not limited to), gives them a website that more information is sent to potential customers. In a most preferred embodiment (shown in Figure 7), income option web page file 140 comprises that interactivity shows 72 and one to the link of a processing of the qualification that obtains an IBO 76 for contracting.

Income option web page file preferably also comprises about the demonstration of various marketing system chances and the set of Intelligence Page. In a most preferred embodiment, display data is that a multimedia form and this income option web page file comprise that one shows 72 alternately, and the IBO basis of permission individual or expection is browsed the volume of receipts by the sales volume of the marketing system products ﹠ services that marketing system is sold. In other words, it allows the member of an expection to probe into the commercial opportunity of an IBO that becomes. In such an embodiment, the member of this expection is provided for example a series of dialog boxes 81 (shown in Fig. 8 a, 8b and 8c), allows the member of expection to input following four data item:

(1) the income grade (81a) of expectation;

(2) the potentially client's (81b) of purchase products ﹠ services interested number;

(3) estimate to sell figure (81c), wherein should sale figure represent to be sold to client's U.S. dollar amount; With

(4) estimate organizer's group number (81d), wherein this organizer's group number represents by this member likely, namely can interestedly become the number of the member organization likely of an IBO. Those skilled in the art should be appreciated that each of dialog box 81a-81d can both comprise a drop-down menu, allows the member of expection to select from predetermined option. Know in this specialty, these drop-down menus can be provided by various means.

Each of four data item can both be carried out repeatedly by the member of expection, in order to assess various combinations. Represent subsequently to the onscreen instruction that is hopeful the member how to realize an income grade of selecting, this realization is according to client's number, to this client's market grade and the tissue of other IBO, and this IBO has again conversely the client and organizes other IBO. An exemplary screen is shown in Fig. 8 b. In this way, the member of an expection can understand the combination of data item 2-4 and produce the mode of income (data item 1).

An exemplary iterative method based on the information that is provided by the expection member is described below. Those skilled in the art should be appreciated that such iterative method comprises most of sales and marketing marketing program (below will be described in further detail), and these sales and marketing marketing programs can represent to the user in the application of the invention. Beginning, the number of potential customers 81b multiply by the estimation sales volume of Figure 81 c, in order to obtain total sales volume figure. Client's number 81b also will multiply by the retail price of product or service in order to obtain total retail price. Deduct total retail price in order to obtain total discounting sales income from amounting to sales volume figure. Secondly according to total sales volume figure calculated product point value (PV) and total commercial quantities (BV). Calculate achievement bonus income based on this combination that amounts to plot point value and this total commercial quantities immediately. This achievement bonus income is added to this total discounting sales income subsequently in order to obtain to amount to income. This amounts to takes in the member who finally represents to this expection. Calculating shown in Fig. 8 b is identical with the calculating in the above-mentioned example 1.

These steps the organizer's group information that is provided by this member likely then can be provided and be repeated, in order to calculate and all organize group's bonus income, when being added to above-mentioned dated total discounting sales income, this bonus income will provide one of this member likely and amount to organizer group income. This amounts to organizer group income and can therefore calculate according to organizer's group number of a revision again, and organizer's group number of this revision represents by wanting more registered user's addition his or she individual group to increase the mode of this expection member's business. Along with above-mentioned iterative process represents a exemplary screen to this user shown in Fig. 8 c. Shown in the superincumbent example 2 of an example how data shown in Fig. 8 c are calculated.

As noted before, this income option web page file also may provide the link of one to one multimedia general introduction, and it provides further describing of these chances and marketing corporation plan. The example plan can comprise the plan information of (but being not limited to) this sales and marketing marketing program or any other marketing company.

In one embodiment of the invention, this sales and marketing marketing program is to construct independently a kind of marketing method of commerce by an IBO. This sale and sales planning are unique and according to two basis designs: sell and tissue is sold other people. In a most preferred embodiment, sale of the present invention and sales planning are combined marketing commerce with a membership buying chance. This is to realize by the commercial affairs of using electronics and aspectant transaction one or both of. Should be appreciated that the present invention is not limited to any specific sales and marketing marketing program, or by independent commercial any specific method of IBO structure.

Main guidance feature in this income option web page also preferably can be provided to the link in additional exemplary zone, comprises following content:

The purpose of target target area 74 be for potential customers provide several they should become an independent commercial main reason. How this part explanation obtains creating the beginning of an ecommerce commerce.

The e-retail e-retail is the sale at the odd lot on the internet. E-retail part 78 is provided at the demography of this fact, statistics and e-retail on the internet, and effort excitation potential customers contract becomes an independent commercial master.

Award is rewarded 73 couples of members of part the information of being on sale throughout and being promoted about online is provided, and effort excitation potential customers contract becomes an independently commercial master.

Resource is commercial in order to encourage potential customers to begin themselves e-retail, resource area 75 provide relevant independent commercial main in order to manage a commerce information of available all on-line resource. These resources include but is not limited to: to the access of virtual office, about up-to-date news and information, marketing prompting and the available partnership of a commercial network.

Tell at any time I (Keep Me Posted) ＂ to tell that at any time my ＂ zone 77 is forms, the shopper can fill in can be from new product and the commercial opportunity of e-commerce site so that notified.

In an optional embodiment of the present invention, the shopper can finish a quick and easy registration form, becomes a member or an independent commercial master in the income option web page. Client and member be a designated marketing company (IMC) number preferably, or through with one existing increase grade member or independent commercial main associating or through and guiding generation module integrated. This IMC number is set up an archives material, and the while increases grade member to them with one or IBO is relevant.

In a most preferred embodiment, available basic content does not change with user's registration or participation grade in income option web page file. Yet a certain people's participation grade (be client, member, increase a grade member, IBO) can affect the access to some resource, and for example (but being not limited to) is to the access of the demonstration of this interactivity. Each that is discussed below participates in grade with reference to its ability in this income option web page file.

Independently or through client, a member, increase grade member or IBO and introduce and find income option web page file but a nonregistered user that not yet begins to conclude the business, maybe may become a member who makes every effort to become IBO, or be the mode of curious relevant commercial operation. It preferably enters from the main line website and webpage, or from entering an open webpage that is used for the income option area on any e-business network page or leaf guiding hurdle. These unknown potential customers preferably freely forward any website in the income option area to. Link to all zones is preferably visible.

When reading this website in detail, if potential customers that should the unknown want to become a member, then these potential customers can forward to signatoryly 76, and wherein these potential customers can sign up as a member or IBO. If these potential customers do not specify an IBO organizer, then this guiding generation module will resemble as described in it, specify these potential customers to one IBO. Yet these unknown potential customers may also expect to understand the more content of relevant this commercial opportunity, and determine to browse the online description of this sales and marketing marketing program. When this suitable link is clicked, these potential customers are provided a logon screen. If these potential customers are related to by an IBO, then these potential customers only input the information of these needs, for example (still are not limited to) IBO number and an access code, and are redirected to a multimedia display and other support data. This form will be immediately through guiding generating routine or module. The guiding generating routine will respond an IBO with touch information, and it can illustrate this sales and marketing marketing program, or allows this sales and marketing marketing program of this potential customers' online browse.

The client of registration preferably has identical use option and composition, and this is different from option and composition that this unknown potential customers use. This client may arrive the income option area by curiosity, or may organize IBO to make referrals to this part by one. The client utilizes the experience of this income option mod will be different from this unknown potential customers' experience, is that this client is the authenticated user with existing archives material. If the client of this registration will become a member, increase grade member or IBO, this sign on function will guide them to a processing, in order to make their energy online browse sales and marketing marketing program, and be signed up as a member, increase grade member or IBO according to suitable selection by its existing IBO of organizing.

The member preferably has and use option and a composition that the client is identical. This member may arrive the income option area by curiosity, or may organize IBO to make referrals to this part by it. But the target of this income option web page file is different with the member. This target is to attract the existing member who is familiar with marketing system to enter commercial opportunity. If this member will become an IBO, then this sign on function will guide them by a suitable processing.

An IBO arrives this income option mod as an authenticated user. This IBO preferably can access any data in this web page files, and can online browse sales and marketing marketing program and needn't again authenticate. IBO is allowed to use an additional funtion part: an online form, allow IBO to add or change will be given to potential customers or existing customer and member, in order to access the access code of online sales and marketing planning. Link to this function does not preferably illustrate to the user who is not IBO. General shopping function explanation

General shopping part preferably offers user's reciprocation relevant with whole e-commerce feature.

In case a WWW shopper comes into the market to be on sale throughout company's e-commerce site 102, they can do shopping with the facility and the efficient mode that are provided by one or more shopping webpages relevant with the website. In one embodiment, system's initial inspection had been to this website in the past in order to determine whether this shopper. This checks by system and carries out, and stays sign ＂ notice board ＂ on shopper's the personal computer by for example using from the most previous shopping operating process. If determine that this shopper removed this website in the past, then this shopper is that its identity is confirmed in prompting. System then retrieves any existing website and represents and carry out membership and confirm, as described in greater detail below. Can also be by along with log-in and affirmation process are given this user from the greeting of the server computer of the first name and last name that uses the last storage of this user. In another embodiment, this user only inputs his or her the user name and password, and this information of this system check, this user for confirmation.

In a most preferred embodiment, membership is confirmed and presenting information is stored in the center storeroom on this server computer. With any method that those skilled in the art know, by safely slot layer (SSL) connection, information is sent to a relevant membership server computer from server computer.

If this WWW shopper is differentiated that then system automatically determines this shopper's membership type and represents, for example client, member or IBO. In a most preferred embodiment, this archives material determines that this website is provided to registration shopper's mode, comprises the distribution of product, price, service and plan that this shopper checks. For new unregistered shopper, the guiding menu provides registration and membership chance.

New user's registration or affirmation can also appear at other zone within the e-commerce website of the present invention. Wherein registration or confirm that the exemplary area that can occur is in following situation: a unregistered user (being ＂ surfer ＂) attempts being linked to a business partner, attempts input member subsidy web page files, attempts this virtual office webpage of input or attempt retrieving a digital coupon. When the user connects them also not during a URL of access, the default behavior of common web page server will show a common faulty page. But for a seamless experience is provided, the present invention substitutes this default mistake webpage with affirmation redirector (the ＂ AK ＂) webpage of a customization.

With reference now to Fig. 6,, a flow chart of this affirmation redirector webpage function is described shown in it. AR webpage in step 60, if the user does not confirm identifier, such as an affirmation notice board, then this AR webpage will be redirected this user to marketing webpage 62 web page files relevant with this website. Marketing webpage 62 web page files are described being benefited of different membership grades etc. If this user has one to confirm notice board in the step 60, determine whether in step 64 that then it is a surfer or no record user that this notice board identifies this user. If it is a surfer or no record user that user's notice board identifies this user, then this webpage will be redirected this user again to marketing webpage 62. If this user has notice board rather than surfer or anonymous, for example this user is a registered client, and then this AR webpage will be determined this user's participation grade (namely for example: client, member, increase grade member or IBO). If this user's participation grade satisfies the predetermined access level (for example, access is supplied to IBO and increases a grade member, but does not supply with member or client) that this user wishes the given web page files that accesses, then the user is allowed to the access to this web page files. If this user's participation grade (does not for example satisfy this predetermined access level, user in the above-mentioned example is a client), then should confirm this user of redirector instruction to web page files 66, explain that the current membership grade of this user cannot use resource or the web page files of request. Webpage 66 preferably also comprises Marketing inform ation, so that excitation customer upgrade to a higher membership grade. The common art personnel of this professional skill should be obvious, and the redirector function of foregoing description is different from known technology and only is that a registered user inputs his or her user name or password mistakenly,, wherein this user is redirected and is turned back to the signatory webpage of this user. According to user's participation grade and access right, affirmation redirector function of the present invention guides this user to this website. If this user is rejected access, then AR function of the present invention allows the user to change its participation grade and access right by a suitable webpage being provided to the user. This function provides a user-friendly corrective measure by traditional system, when access denied a ＂ mistake ＂ web page files is shown to the user.

Usually, the WWW shopper can use e-commerce product search parts to take an overall view of grading and/or search target. Draw this part as leading, general ecommerce search icon can be arranged on whole ecommerce screen. The shopper can input SKU or identification number or name of product at whole available products. This feature will be at the whole webpages shop search SKU or the name of product that represent to this user. Each object that is complementary will be displayed on the single file, preferably comprise the full name of product, price and to the link of complete product webpage. If do not find option, then will show a suitable information. In a further embodiment of the present invention, these search characteristics are extended the project that comprises that non-commercial is relevant. In a further embodiment, produce the client about the inquiry of database, in order to determine for example common client's search plan.

The WWW shopper also preferably can search for and add concrete product SKU or confirm that numeral is to its shopping cart. These search characteristics are taken the consumer to relevant product web page. Wherein, the consumer finds for example product image, description, education and use content and a price. Icon in general guiding menu also allows them that option is added to its standing order (according to the membership type). From this major product webpage, the user can click other major product webpage that is used for the identical category product.

Fig. 9 illustrates a kind of product inventory 90 that is used to products browse and shopping. Product inventory 90 is preferably constructed and is remained on the server computer. A best product inventory 90 for example comprises (but being not limited to) for name of product 90a and the price 90b of each product, and PV 90c and BV 90d. In a most preferred embodiment, only IBO will check PV 90c and the BV 90d for each product. The client preferably notes an additional information section that is called member's price 90e. Member's price 90e is used to attract clients and becomes the registered members. Member's price 90e is usually less than the retail price (member's price 90e is lower than " your value " 90b) by client's payment. As shown in the figure, also provide a product image links 90f. Product image links 90f preferably provides one to the link of product image and particulars webpage (not illustrating), preferably includes picture and particulars about this specific product. The link 90g of clear subsequently 25 the product ＂ of ＂ also is provided, allows the user to browse subsequently 25 options that occur in the product inventory 90 by this user's browser.

With reference to figure 9, for the product of selecting one to be used for purchase, the user fills in a quantity 92 according to product inventory 90 again. When selecting to be used for buying the quantity of a plurality of products, therefore startup of this user " is added to the link 94 of shopping basket ＂, for example by double-clicking mouse, the product of selecting is added to shopping basket.

Shown in Figure 10 is that an exemplary purchase basket shows page or leaf 110. As seen in Figure 10, shopping basket shows that page or leaf 110 comprises selected specific product for purchase and the information of service, includes but is not limited to quantity 110a, SKU 110b, name of product 110c, PV 110d, BV 110e, member's price 110f, ' your price ' 110g and amounts to price 110h. Member's price 110f preferably only supplies with the client from shopping basket webpage 110. In addition, preferably only this IBO could browse PV 110d and BV 110e from shopping basket webpage 110. In order to upgrade a desired amt 110a, the user must input a new quantity in one of amount field, and clicks ＂ and upgrade shopping basket ＂ button 111.

Shopping basket webpage 110 preferably includes ＂ and returns the link that ＂ 113, ＂ continue verification ＂ 115 and ＂ standing order ＂ 116. By selecting to return 113, this user turns back to webpage formerly, and from this webpage formerly, this user selection is browsed shopping basket webpage 110. Exemplary formerly webpage for example can include but is not limited to this product inventory webpage of a product image and particulars webpage or Fig. 9. ' continuation verification ' 115, this user is provided Shipping Information (below seeing) by selecting. ' continuation verification ' 115 fashion is unverified, and then the user is sent to a login/newly-built user's webpage (not illustrating) if this user is in selection.

By selecting ' standing order ' 116, this user is sent to a screen, allows this user to create a new standing order archives material. Usually, the standing order archives material sends to this user to product and/or service by user selection at regular intervals so that a user arranges an automatic operation order system. It is a kind of for establishing long-term product and/or the booking method of service from marketing system that this standing order provides. Full content in the shopping basket webpage 110 is placed in this new archive data. The user then has the right to choose of removing content from the archives material of this new wound.

In a most preferred embodiment, select from aforesaid shopping basket webpage 110 this user that ' continuation verification ' 115 o'clock, the webpage (not illustrating) of paying the bill/deliver is fed to this user. The delivery webpage preferably includes a zone, allows the user to input delivery and address information. As noted before, the user must be certified in order to browse this webpage. In this most preferred embodiment, this webpage of paying the bill/deliver comprises that ＂ is pre-charged with the whole status informations of ＂ in the suitable field of this webpage. In case of necessity, the user can rewrite this information. In addition, the user has right to choose, so that Shipping Information is stored in the status information of server computer is identical or different. As shopping basket webpage 110, the delivery webpage is included in as mentioned above ' returning ' 113 and ' the similar link of continuation verification ' 115. In addition, traditional information field can be configured, can be for the delivery that is weighted to the basis.

In case the user carries out verification, this registered user is sent to an order preview webpage. An exemplary order preview webpage 1100 is shown in Figure 11. As seen in Figure 11, order preview page or leaf 1100 comprise selected for buying specific product and the information of service, include but is not limited to quantity 1100a, SKU1100b, name of product 1100c, stock up state 1100d, PV1100e, BV1100f, ' your price ' 1100g and amount to price 1100h. The state 1100d of stocking up represents to relate to the serviceability of the products ﹠ services of buying. This information can include but is not limited to whether this product is the in stock ＂ of ＂ or back order. The target of order preview webpage 1100 is to show the blanket order 1102 with delivery and tax, allows the input of various payment methods and relevant information 1104. As shown in the figure, if all information is correct, then this user can proceed this order by selecting this ＂ to buy ＂ button 1106.

When option is bought button 1106, confirm that webpage (not illustrating) is shown that immediately it comprises for the ＂ thank you ＂ of this order and an order identification number. Confirm webpage also reminding user transmission had of acknowledgement of orders/invoice number confirm electronics notice (for example Email).

The present invention also provides a kind of ability, makes the people of online ordering finish its order and call a 800 number, in order to provide its credit card information with the mode of knowing.

The present invention also provides the ability of automatic shipment. Automatically shipment is preferably used in this marketing company of instruction product of automatically delivering, in order to remedy for the shortage amount (to a concrete percentage) of determining condition. If if marketing company determines that for example this IBO has lost specified requirements and the stimulation programs qualification is suitable, then an inventory from predetermined prod prepares an order, deliver and pay the bill by e-bank's draft or credit card.

Ecommerce shopping webpage file of the present invention preferably also comprises the help webpage, in order to assist to be unfamiliar with the user of online shopping process. In addition, the webpage that all orders are relevant is all for the client provides the service touch information, as below will being discussed in more detail.

As noted before, preferably need to confirm except confirming to place an order such as name, bill, delivery, payment or other similar information. No matter concrete membership type how, all need to have log-on message. This information comprises (but being not limited to) following content:

Personal information;

Email;

Password;

The password prompting;

The appointment of IMC number (be obvious for the client); With

The appointment of PIN (personal identification number) (only being used for member and IBO).

Also have the registration feature of plurality of optional for each membership type, the type demonstration ground of these features comprises following content:

Individual's preference;

Commercial preference;

The shopping archives material; With

Download and mimeograph documents.

E-commerce site of the present invention all is available to any WWW shopper (general networking surfer, client, member, increase grade member or IBO). As noted before, this user's membership type is preferably determined for the access level that will appear at the products ﹠ services in the shopping experience process. Concrete shopper can use any method of following example to access this website:

By this main ecommerce webpage. The standard guiding that runs through whole e-commerce site will provide representing the link to all webpage shopping websites of this user;

Unique URL for each shopping website. Each webpage shopping website has a unique URL, and the user can be directly browses window from one and keys in and access this website;

The IBO link. The IBO website provides for concrete shopping website or is used for its member's shopping website or the link of product web page. An IBO can provide a webpage for its business that has or group, allows the member of this IBO group to access this website. This website preferably provides information and other professional this member of arriving. This website preferably is different from website 102;

Electronics or digital coupon Email Links. Electronics or digital coupon are passed to the WWW shopper as Email Information. These coupons can also have the link for product web page or special transaction.

As noted before, this website preferably differently occurs according to the type of particular user (be webpage surfer, client, member, increase a grade member, independent commercial main). As mentioned above, when the user entered to determine whether that it is a registered user, this website at first checked a notice board. If this user had accessed this website in the past, then this system will automatically pull out its archives material.

If this system can not determine this user and whether be in the past this website, then this user can be registered as an existing or New Consumers from general director strip. Until check out, registration is optional; At this moment, system forces this user to be registered as an existing or new user. The user who has forgotten its password can be from a password information that helps web-page requests to forget. Can process set to online registration to an existing system of marketing company computer, be used to specify the IBO numbering and be integrated into an automatically guiding generation program module (Automated Lead Generation Program module). Host process is connected, in order to obtain the IMC number.

About new user's registration, the present invention requires to provide a minimal information amount. Exemplary information comprises that (but being not limited to) effective e-mail address, user specifies password, home address and telephone number. When new user registered, IMC number and/or IBO number were assigned to this new user.

The user who has not still automatically been differentiated by system in this website registration can register by inputting its user name and password. Incorrect password or the user name of forgetting arrive Dictating user in a help/password prompting html web page, and prompting user is inputted its surname and e-mail address. E-mail address must be effective. When this information is to consult and when verifying in this member database, the prompting of this user's password is shown, and table field is displayed to this user, replys in order to input its password prompting. In case this form is submitted, then relatively this password prompting is replied. If coupling, then this user's identification number and password are displayed on this user's the browser screen. In addition, this information is delivered to the user by Email Information. If it is incorrect, then this user has the right to choose that invoke user is supported. These data preferably connect through a safety, and for example secure socket layer (SSL) transmits.

In case user registration, they can manage its oneself log-on message. This management comprises change password and other log-on message. Access to this log-on message is by the benefited ＂ part of this ＂ member.

The user of registration is a designated archives material obviously, and this archives material keeps for example touch information of address, phone and e-mail address. The user is required additional information in each main shop, in order to set up its permanent file data. Archives material comprises any information and buying habit online or by concrete questionnaire filling. The member profile data determines that also this website manifests the mode to this user, the product that can buy, product price, special transaction, buys stimulation etc. In addition, the information flow of collecting and keeping clicking in real time, for example web page files of (but being not limited to) purchase history and access.

In this, the shopper obtains excitation, personalized this website. When the shopper of a registration arrived this website, they can change representing/the archives material feature of this default, for example Email memorandum. For help working method that the shopper understands archives material/represent with and will how to be of value to them, have one to archives material assistant's link. The user of each registration has one for main member's archives material. This main member has the right to choose of setting up and managing add file data (namely for the member of family). In case the user registers, then they also can revise its archives material information. This archives material information is preferably transferred back to main system or server computer in order to preserve, but also can adopt other known saved system. General core shopping function to whole shops

As noted before, as the part of personalized this website, the information from this member profile data produces personal greeting. In case new user registers, then personal greeting welcomes them to arrive this website, also welcomes previous user to get back to this website. This personal greeting can also indicate new product or special supplier.

From this major product webpage, the user can browse other the main product web page in same classification. This major product webpage comprises explanation, retail and member's price of the image of this option, two or three sections these products and the optional link that a complete product webpage that comprises usage and education content is described. Usually, the consumer guides this major product webpage by this product hierarchy or product search.

Various product web pages have the link to more description product web pages. This webpage can comprise a plurality of images and more detailed product text. In some cases, this link can be downloaded with reference to MSDS (data security tables of data) form with in the virtual office other products information form in the zone.

The shopper can select in the mode that is similar to the retail purchases car product bought, product is put into the shopping cart of its electronics. But, comparing with traditional retail purchases car, the shopper can add option to single shopping cart from a plurality of shops e-commerce site. Single shopping cart and single checking out can be used to buy several options from the marketing company store with from business partner's website. Yet those skilled in the art should be obvious, and the shopping cart of any number can be used to the present invention, but single shopping cart is best.

By selecting a button to be added to this shopping cart to a product from this major product webpage. The consumer can add, and revises and delete the project in its shopping cart. As a part of selecting, the consumer can stipulate a number of options or this option is placed on the standing order. When browsing this shopping cart, the consumer can check full name, price and the quantity of specific product. Click full name, preferably provide one to the link of this product web page. In one embodiment of the invention, this shopping cart comprises the inventory of the marketing system products ﹠ services of a selection, for client, member, increase grade member and IBO and buy by a shopping webpage file. This inventory preferably remain on this server computer and at every turn by client, member, increase and upgrade when grade member and IBO select to buy a new product or service.

When a concrete option can be placed on the standing order, after being preferably in and checking out, the WWW shopper in this shopping cart, is alerted. These characteristics depend on the membership type that this is concrete. The shopper has right to choose, and an option is placed on the standing order from shopping cart.

According to the present invention, there is the lasting ＂ shopping cart of a ＂ that is used for this webpage shop (allowing the registered user from marketing company, i.e. the shopping webpage file of family, health and self purchase products ﹠ services) and ＂ Store for More ＂ shop. In a most preferred embodiment, there is a lasting shopping cart to be used for webpage shop and business partner. This means that its shopper can add project to single shopping from a plurality of shops within marketing company e-commerce site. From the product in webpage shop and ＂ Store for More ＂ shop immediately by an order processing with finish. This will increase gross efficiency of the present invention and provide a user-friendly environment for the webpage shopper. This lasting shopping cart also runs through the website of other distributors that participates in this electronic commerce device, so that the shopper can buy a plurality of product lines from a plurality of suppliers in the single virtual purchase transaction.

Along with by registered client, member, increase the products ﹠ services that grade member and IBO select to buy marketing system, cumulative and keep an inventory at this server computer. An exemplary inventory is included in the information that comprises on the shopping basket webpage 110 shown in Figure 10. Along with the reception of each subsequent request on server computer for marketing system products ﹠ services, this product or service will be added to this inventory, in order to produce a selection for the inventory of the renewal of the marketing system products ﹠ services of buying. So, along with this shopping basket is arrived in this user add product or service, this server computer keeps the inventory of a renewal, so that may buy all products from a plurality of sources of goods with single virtual shopping transaction.

The present invention prediction is when the consumer adds project to shopping basket and subsequently can be for some time before payment is left. In this case, the present invention can clear up or ＂ removes the isolated shopping cart of ＂ or preserve this shopping cart content and contact or send e-mails to concrete shopper, whether wishes to finish this purchase in order to inquire them.

Therefore, in a most preferred embodiment, when a registered user accesses this e-commerce website, then set up an operating process. Similarly, when being terminated to the access of this e-commerce website, the user of each registration then stops this operating process. At this server computer, when the registered user stops utilizing the operating process of this e-commerce site and selects the renewal inventory of the marketing system products ﹠ services bought will be held a hold period by these a plurality of shopping webpage files when not buying the content (that is, this user ＂ abandons this shopping cart of ＂) of this shopping basket. In this most preferred embodiment, the hold period that this inventory is maintained at this server computer is at least 30 days. This professional technique ordinary person should be obvious, and according to the economic worth of concrete marketing system and the isolated ＂ shopping cart of maintenance ＂, this hold period can be less than or greater than 30 days.

According to this most preferred embodiment, a quiescent period is preferably followed the tracks of by this server computer. This quiescent period preferably begins when this registered user stops this operating process. If there are not the marketing system products ﹠ services to be added to the inventory of this renewal in this quiescent period process, then in the deadline of this quiescent period, for example the electronic notification of an Email is sent to this registered user. This electronic notification preferably comprises the information for this user, if its of announcement do not have other products ﹠ services to add to this renewal inventory or the unreal cash purchase of this user is bought, along with the end in a deletion cycle is then upgraded these marketing system products ﹠ services in inventory (i.e. this shopping basket) with deleted at this. This deletion cycle is preferably in and begins in the cut-off of this quiescent period. In this most preferred embodiment, each of quiescent period and deletion cycle is 15 days at least. Those skilled in the art should be obvious, and according to concrete marketing system with keep the economic worth of the isolated ＂ shopping cart of ＂, each of this quiescent period and this deletion cycle can both be less than or greater than 15 days.

In a most preferred embodiment, if adding the marketing system products ﹠ services of arbitrary number, upgrades in the inventory to this user of a registration certain point during this quiescent period, then this quiescent period is by best reset-to-zero, namely resets to zero day that this quiescent period of the end of user's operating process begins. This quiescent period that resets can be called the second quiescent period. This second static cycle can have the duration identical or different with original i.e. the first quiescent period. Equally, if there are not the marketing system products ﹠ services to be added to the inventory of this renewal in this second quiescent period process, then in the deadline of this second quiescent period, the electronic notification of an Email is sent to this registered user. As mentioned above, this electronic notification comprises first information, make purchase if notify this user not have other products ﹠ services to be added to this renewal inventory or by the user, then will be deleted at all after date of deletion in these these marketing system products ﹠ services of upgrading in inventory. Whether the user is added to this inventory to a product during this deletion cycle, and then this quiescent period and this deletion cycle all are reset. On the other hand, be the deletion cycle that only resets.

In a most preferred embodiment, be cleared and before this cycle was cancelled, this quiescent period can be reset for example three times at this shopping cart. Those skilled in the art should be obvious, this quiescent period arbitrary number of times that can be reset.

And, if buy option in this inventory at this quiescent period or deletion whenever this user selection in the periodic process, then in a most preferred embodiment, about should staticly all being stopped with the deletion cycle or cancelling of the isolated ＂ shopping cart of this concrete ＂. This professional those of ordinary skill should be obvious, is according to concrete marketing system equally and keeps the economic worth of the isolated ＂ shopping cart of ＂, can make various for just keep, the adjustment of deletion and quiescent period, with numerous variations in adaptation time cycle.

As a leading part of drawing of the present invention, on all shopping webpage files, can obtain a universal electric commercial affairs search icon relevant with this e-commerce site. This search characteristics is so that the shopper inputs a concrete SKU number of product or for the name of product that all can obtain product. In addition, the user can input in text to a html table of free form. This feature will be crossed over all shopping webpage file relevant with e-commerce website and be searched for SKU, name of product and key column. This search preferred design is used the syntax that resembles SQL, in order to can realize accurate and similar coupling. This key column is a variable character territory that comprises by the keyword of CSV preferably. These keywords are arranged on this server computer when a product is set.

This search is addressable any website in e-commerce site preferably. In a most preferred embodiment, the user can limit this hunting zone, cover a current classification (for example classification of the ＂ shown in Figure 12 b page or leaf ＂ 1200a-1200g) and the product in all subclass, it is included in the product below the classification webpage 1200a-1200g. Preferably this search comprises by the market sale company product sold that is not documented on the common addressable product web page. Another feature of search system is that this user can input concrete shopping website, a specific product of search and orders this product and needn't run through the guiding of whole website.

If client or member search for a concrete SKU or name of product, then this search may show this product coupling. In one embodiment, each coupling is displayed on and comprises the full name of product, price and to a single file of the link of this all over products webpage. If do not find option, then will show a suitable information. Marketing company may produce the client's inquiry about this database, in order to determine the scheme such as common client's search. The user can input a shopping website, searches for a kind of product needn't run through this website with ordering this product guiding. General planned promotional function to whole shops

Have several for the original or function of the general exemplary commercial of whole shops. These contents include but is not limited to electronic gift evaluation, online coupon, a week transaction, special promotion, cross-selling and upwards sell. Also have the some best marketing and awards factions for e-commerce site of the present invention. These will be described in greater detail below.

In one embodiment of the invention, cross-selling and the sale that makes progress are used to increase the sales income and help the shopper to buy judgement. Upwards sell for one and will offer a kind of product that has more characteristics of shopper with high price slightly. When the user add something to shopping cart and will be displayed on this SKU (stock keeping unit) webpage the time, a cross-selling will provide this shopper a relevant option. For example, on a laundry cleaning agent is bought, upwards sell the cleaning agent that will provide to strengthen version for one, and cross-selling will provide the inventory of a supplementary, such as softening agent and bleaching agent, in order to be added to this shopping cart.

In one embodiment of the invention, electronics or digital present identify that being used to allow shopper's electronics to buy and send identifies. Identify the preferably effective range of several U.S. dollar amounts.

Some exemplary products of the present invention can provide the competition matrix of a product information, helps the shopper to buy judgement. Best wedding and present registration zone allow the shopper to keep from regional option and the catalogue option of any shopping. What is new ＂ (What ' s New) feature demonstration and describes new core series product this ＂.

In addition, in each shopping webpage file relevant with e-commerce website, can comprise Profile data input form. This form can be a questionnaire or other suitable form, and the shopper finishes this form and submits to relevant its life style, shopping or product to select for information about. This form of r of s and Products Show offered the user of running through this individual's shopping webpage file for example comprises my ＂ of family of ＂, my ＂ and my healthy ＂ webpage of ＂, and it will be described in greater detail below.

This information preferably uses the questionnaire of a Dynamic Generation to collect. This is responded by the archives material with a people is relevant subsequently. Problem can be shared by different questionnaires, so that so that the answer of a questionnaire in a website can be used to share any other questionnaire of same or similar problem. The result who finishes a questionnaire is an inventory that is created in a recommended products in the report, and it shows photo, description, a price and the right to choose of in the manner described above any product being added to shopping cart.

In addition, according to a subset of personalized this website, the shopper can be provided an email notification with digital coupon. The explanation that this Email comprises this coupon with is connected the connection of the user being taken to this e-commerce website. Can also automatically this option be added to shopping basket and application with respect to the coupon of this shopping basket. In an optional embodiment, this user can add a SKU or product identifiers arrives this shopping basket, and manually inputs this coupon in order to retrieve this coupon. Therefore in shopping basket, verify this coupon. Each coupon has a relevant identifier. Identifier relates to an IMC, in order to guarantee authenticity and uniqueness. As IBO, a member, when increasing grade member or client and retrieving this coupon, fill in this date of payment. If filled in this date of payment, then this coupon is invalid.

Product and other special publicity that each shopping website also provides ＂ to conclude the business all ＂. These publicity customize according to a user profile. Also provide and whether special demonstration is offered all non-abilities of directly fulfiling IBO, member and client.

Product preferably is grouped in becomes the product cluster together. These clusters are used as subsequently a cover and provide, and may provide with the discounting price. When the order browsed by the shopper for these clusters, the individual SKU number (a cover present that namely comprises three options) that is used for the client and browses will be generated.

Represent the part of characteristics as website, the email notification that the shopper can the request receiving product specializes in. This request can link with in this guiding menu and be switched on or switched off, or has the instruction that sends with each Email notice.

Each shop also provides one that a user can receive to help and/or the expert zone, for example (but being not limited to) expert sincere advice, virtual interacting negotiation, text based do method interpretation or interactivity demonstration, introduce and serve and up-to-date information. Use the multimedia presentation of animated GIF image also to may be provided in the shop of this usage data stream video or other suitable graphics system. The shopping function of my ＂ of family of ＂ is described

In one embodiment of the invention, marketing company can provide by a shopping webpage file the extensive selection of a certain product type. For example, marketing company can provide one of the household cleaning product and extensively choose this webpage consumer in e-commerce site of the present invention. Shown in Figure 12 a, by the product that is used for laundry 1200 that exemplary products provided by the invention includes but is not limited to the following describes, cleaning agent and disinfectant 1201, water treatment 1203, mess kit and cutlery 1205, tableware 1202, crystal/gift 1204 and home services 1206. The exemplary layout in each of demo and ' my family ' shop can be with reference to figure 12a-12h. In addition, this website can be provided to the numerous link that reaches business partner's website 1500, and other products and service are provided.

Shown in Figure 12 a, except above-mentioned and product area that describe in further detail below, ' my family ' website 1210 preferably include one arrive that specific vendor 1207a, fresh content part 1207b, expert sincerely advise 1207c, product search 1207d, the 1207e of group is discussed, my evaluation region 1207f, can provide the cleaning prompting ' cleaning out ' 1207g, can provide further to governmental site, EPA for example, the water of link monitor the link of (WATER WATCH) 1207h and the culinary art 1207i of club.

Exemplary laundry product is shown in Figure 12 b, comprise the core series homebrew, process 1200b, bleaching agent 1200c, fabric softener-finish 1200d, water softener 1200e, fabric anticorrisive agent 1200f and assembly packaging 1200g such as selected cleaning agent 1200a, dyeing. The exemplary commercial proposal that is common to the laundry product area includes but is not limited to following content:

The dyeing that is used for laundry/family corrects-this Interactive Web Page inquiry shopper dye type and fabric type, and show the most of suitable product that is used for removing this dyeing.

-zone of dyeing story (mitigation billboard), wherein this shopper can input the story that (Email) interrogated and used the solution of market sale company product about dyeing. This information is to relax the formal layout of billboard, and input wherein will be checked before on this website in mailing.

101-this feature in laundry provides the content ＂ that never tells you about your mother of information-＂ of the laundry maintenance technology of losing. This feature also provides about how washing clothes, how reading the indication of laundry explanation mark and other laundry problem.

The comprehensive consideration of individual laundry prescription-particular user will be estimated shopper's laundry style and provide a kind of recommended products according to the input that receives. Usually, the user provides archives material information, and according to the answer that problem is provided, this comprehensive consideration will show the unique recommendation answer to particular user.

Saving time, prompting-this is a laundry inventory-relevant time saving prompting.

Exemplary cleaning agent and disinfectant 1201 be shown in Figure 12 c, and comprise the core series homebrew, for example multiple use cleaning agent 1201a, bathroom detergent 1201b, cook's cleaning agent 1201c and cleaning products combination 1201d. The exemplary commercial proposal that is common to the household cleaning product area includes but is not limited to following content:

Personal cleanliness plan-this is the comprehensive consideration that this shopper finishes the work, and requires to describe the cleaning products that uses and provides a kind of recommended products according to the input that receives. This is similar to above-mentioned individual's laundry prescription.

The user provides archives material information and will return a suggestion. Direct link to product web page also is provided.

Saving time, prompting-this is a cleaning inventory-relevant time saving prompting.

Exemplary tableware product 1202 is shown in Figure 12 d, and comprises core series tableware product, such as dinnerware 1202a, stemware 1202b, flatware 1202c, service apparatus 1202d and table linen 1202e. The exemplary commercial proposal that is common to the tableware zone includes but is not limited to following content:

Being used for the decoration in season-this part is provided for the prompting that dining table in season, cape and flower dispose and decorates concept.

Prompting-this is the courtesy part of an information for decoration and amusement. The shopper receives about such as setting up a meal

Table, folded napkin, set up the information of buffet and ice breaker.

Decorated style test-shopper extracts a decorated style from the predetermined style archives material of difference. This style archives material limits this shopper and chases after fashionable, traditional, random or formal style, and this system provides the product that is fit to this shopper's style suggestion.

Interactivity desktop-this feature allows the shopper to select product and shows this product at an online virtual desktop.

Exemplary water treatment product 1203 is shown in Figure 12 e, and comprises water treatment product and service, comprise home system 1203a, replace filter 1203b,, technical support and part 1203c and water treatment data bank 1203d. The exemplary plan distribution proposal that is common to the water treatment product zone includes but is not limited to following content:

The webpage of water security reality-from then on, the shopper can find about true at its uptown water security by inputting its postcode. Also have to the link of partial water safety message and water reality. If requested, (proactive) Email that comes into force in advance can be sent to request about those people of the latest news issue of water security.

The webpage of water security in news report-from then on, the shopper can find about the information of water security news report and signatory the reception with water security and report relevant Email.

Exemplary crystal/gift product 1204 is shown in Figure 12 f, and comprise vase 1204a, candlestick 1204b, bowling 1204c, stemware 1204d, paperweight 1204e and Christmas Day ornament 1204f.

Exemplary mess kit and cutlery product 1205 be shown in Figure 12 g, and comprise that core series mess kit 1205a, the mess kit external member 1205b that creates yourself, cutlery prune 1205c, spare unit 1205d. The exemplary plan distribution proposal that is common to mess kit and cutlery product area includes but is not limited to following content:

Culinary art club-this feature provides a recipe exchange area,, culinary art clubber's database, long-term member's archives material, to member's specific vendor, month recipe inventory and to the link of other recipe website.

DFD picture-this DFD looks like to introduce the story of relevant mess kit and culinary art.

Recipe-this feature provides a recipe exchange area, and wherein the shopper can post to website to a recipe.

Exemplary home services is linked at shown in Figure 12 h, and comprises security ststem 1206a, time management system 1206b, telecommunications 1206c, real estate and obligation service 1206d and insurance service 1206e. In a most preferred embodiment, real estate and obligation service 1206d and insurance service 1206e supply with only the member, increase grade member and IBO. The shopping function of my healthy ＂ of ＂ is described

My healthy ＂ shop of ＂ is for traditional and the single source of goods optional healthy solution, comprises the natural products of the individual demand that is customized to the webpage shopper. The multiple health maintenance product of this shop supply, for example vitamin and food fill-in. This website also offers a source of goods of personalization about natural and optional healthy solution of consumer, the service of credible, comprehensive and up-to-date information.

This website is the example logic value zone that is constructed as follows, shown in Figure 13 a-13e: vitamin 1302, food 1303, treatment magnet 1304 and Weight management 1305 web page files or website. Shown in Figure 13 a, except the logic region of pointing out above, website 1300 also comprises a special characteristic zone 1301, it can comprise for specific 1301a, ＂ new content ＂ part 1301b, expert sincerelys advise 1301c, product search 1301d, is used for shopper's my evaluation ＂ zone 1301f of the 1301e of discussion group, ＂ and the link of a reference workbench 1301g, and this can provide the information that relates to various products ﹠ services.

With reference to figure 13b, vitamin webpage 1302 preferably includes the exemplary core series of products, comprises children's vitamin 1302a, multivitamin 1302b, antioxidant 1302c, herbal medicine 1302d, other fill-in 1302e and additional support data. The exemplary planned distribution proposal in general vitamin zone includes but is not limited to following content:

The data bank of health related problems link-this is a deeply and widely data bank, utilizes and can search for by disease the link of product information and recommendation. The demonstration that data bank is selected can according to the Profile data information that is provided by this user (if namely major concern be heart disease, then the user can this website of personalization in order to highlight Present News in the region-of-interest). In a most preferred embodiment, a kind of link to a Health education institution is provided, be used from the effect of IBOs and other client's resource.

Be linked to that product information for the doctor-this is one and can downloads the zone that its traditional Chinese physician can find out the technical information about the health maintenance product of a marketing company. Information is take the doctor as target, but to the opening of browsing of all site users. As those skilled in the art were obvious, this information can be revised according to the geographic area.

Be linked to other healthy website-this shop and provide the link of other healthy website, for example Magnabloc.com, Trimadvantage.com, blionline.com and NUTRILITE.com website.

Food web page files 1303 preferably includes a plurality of exemplary food product product 1303a shown in Figure 13 c. Treatment magnet web page files 1304 preferably includes with various magnetic product 1304a sells relevant product, for example product under the Magna group title shown in Figure 13 d. This Weight management web page files 1305 preferably includes the Related product 1305a of diet supplement and other minimizing body weight shown in Figure 13 e. The shopping function of my self ＂ of ＂ is described

My self ＂ shop of ＂ is a virtual special service, provides about current trend, skin maintenances/cosmetics, hair is safeguarded and fragrance product is classified information. At each relevant with ' I self ' web page files 1400 shown in Figure 14 a-14e demonstration network page file. The shop provides that the time sense webpage is consumer customized, expert's sincere advice, virtual interacting sexual counseling, professional dispatch service and up-to-date information.

Website 1400 preferably consists of following if the optimal logic zone of seeing in Figure 14 a. These logic regions comprise special feature 1401, comprising: specific supplier 1401a, new content 1401b, expert sincerely advise 1401c, product search 1401d, the 1401e of group, my assessment 1401f and virtual face 1401g are discussed. In addition, this website further comprises the link for hair salon (Hair Salon) 1402, skin maintenance 1403 and dresser (Cosmetics Counter) 1404. Example product comprises hair maintenance, skin maintenance, color make-up and fragrance product.

Shown in Figure 14 b, hair salon's web page files 1402 preferably includes the core series product, such as shampoo 1402a, conditioning agent 1402b, treatment product 1402c, pattern shaped article 1402d and other supplementary material. Shown in Figure 14 c, skin maintenance network page file 1403 preferably includes the core series product, such as daily skin maintenance system 1403a, long-acting product, aid in skin maintenance, special treatment product 1403b and supplementary material. Shown in Figure 14 d and 14e, the toilet articles counter web page files preferably includes the core series product, such as face, eyes, cheek, lip, nail, attached and supplementary material 1405 and an application journey prompting zone 1406, comprise a plurality of information that relate to application sincere advice attractive in appearance. An exemplary area preferably includes the core series product, such as calm and excite product and supplementary material. Content below general exemplary plan distribution proposal in this toilet articles counter web page files 1404 includes but is not limited to:

Virtual face-virtual face the ＂ of this ＂ feature allows the colored and cosmetic pattern of shopper's different hairs on probation. Input according to user's archives material information can illustrate multiple, limited combination. These illustrate preferably rest image. In another embodiment, feature so that scanning input input themselves face and attempt different product mixes with a detailed interactive mode. Will be easily obvious like that such as those skilled in the art, use scanner scanning to input a photo, for example by Hewlett Packard^TMThe 9100C flat digital scanner that (California Palo Alto) produces, and by for example image of this scanning of e-mail forward. In addition, can use a digital image that for example uses digital camera to obtain. Can also use the digital image from CD-ROM or other storage medium.

(the content ＂ feature that What ' sNew)-this ＂ is new shows that nearest cosmetics, skin safeguards and hair style trend, and how to use this product line to create fashionable appearance to new content. The discovery that relates to the science in the skin maintaining enterprise and the latest state information of demographic trend also are provided. This feature also is linked to product web page. Link to the commerce services partner

As shown in figure 15, according to the present invention, marketing company preferably has several business partners or partner shop 1500, participates in e-commerce site of the present invention and with it contacts. Exemplary partner provides products ﹠ services in some zones. Exemplary products and coverage include but is not limited to: family and home service 1501, office and technology 1502, physical culture and leisure 1503, diet and present 1504 and ＂ other products ＂ 1505, ＂ other products ＂ can comprise for example flower, computer, books, clothes and family and garden.

Preferably according to shopper's membership grade (be client, member, increase a grade member, IBO) link for business partner's website is offered the shopper. In this most preferred embodiment, user must be authenticated to be registration client, member, increase grade member or IBO, in order to can use this business partner's link. Be described in greater detail below and each of these relations of this exemplary commercial partner.

Security-have one to the link of security firm website. Except this link, can provide about household safe and true and diagram, and free security consulting.

Energy-have one to the link of energy companies website. Except this link, can provide prompting about how to save money an energy bill.

Telecommunications-have one to the link of telecommunications company website. Except this link, can provide prompting about how to save money in month telephone bill.

Time management-link to time management company website of existence.

Real estate and mortgage-link to real estate and mortgage company website of existence. Access to this website preferably is confined to independent commercial main.

General IBO is benefited-exists one to the link of the benefited website of general IBO. Access to this website preferably is confined to independent commercial main.

Automatic network-have one to the link about an automatic network information. Shopping explanation to other products

Store for More website 2950 provides a zone that is used for not being included in the parameter that limits my my healthy ＂ of ＂, ＂ of family of ＂ and ＂ I self ＂ shopping website. These products can comprise that classification options and one are to the incorporate the Internet service provider of marketing.

Member's signatory this Internet service provider of having an opportunity. It is one based on the service of paying dues. Best classification within the Internet service provider includes but is not limited to the client and sets up software, Email, personal homepage face etc.

In one embodiment of the invention, comprise an earnest ＂ of purchase of independent shop ＂ (Hot Buys) 2900, the commercial subset of ＂ Store for More ＂ 2950 (referring to Fig. 1) is provided. This shop can comprise have concrete price of goods/value relation 25 to 30 in product. These options can be added to for the permanent shopping cart of ordering. This product will be realized at an order together along with ＂ my family my healthy ＂ of ＂, ＂ and ＂ I self ＂ product.

Store for More website 2950 allows the user to browse to classification one by one product. This homepage is listed classification, and when a classification of user selection, sees subclass or product inventory. When the user selects product from inventory, then be brought into a product details webpage. At this product details webpage, the user can add product to its shopping basket, or browses as described above the information of relevant this product.

In addition, a function of search that provides allows client, member, increases grade member and the known ＂ Store for More ＂ product of independent commercial main search, and adds its order in the mode that is similar to above-mentioned function of search. An independent commercial main access that preferably has for a text inventory that is used for ordering products. Order to carry out and process

According to e-commerce site of the present invention so that ordering management system has the characteristics below (but being not limited to): the change order; Cancel an order; Support to reappear and order; With return order. Commerce is paid attention in design to commercial ability. Miscellaneous option is identified such as present, also can be processed by system of the present invention. The shopper also can obtain the customer instruction input for personalization option, such as monogram.

Can be comprised by the exemplary payment method that the present invention adopts credit card processing or automated banking draft. As use herein, bank draft is preferably paid the option for the IBO of warehouse mandate, and allow them by mail or make a phone call to order, and by from the marketing house bill of its checking account and pay invoice. When marketing company received this IBO order and PIN (personal identification number), marketing company sent the bank that this information of paying the bill arrives IBO, and it produces a transaction that will be formed on this IBO bank account immediately. The two all must check and approve draft mandate with respect to this IBO account IBO bank and marketing company. Situation used according to the present invention, PIN is a 4-digit number personal identification number preferably, identifies uniquely each IBO. In one embodiment, this PIN is assigned to the bank draft that all IBO authorize by computer random. The secret number that this PIN is preferably only known by IBO, and be used to produce a bank draft payment or obtain the PV/BV evaluation.

Receipt and the notice incident that can adopt other mechanism to provide to run through in this ordering cycle. Also can utilize provide month sales volume and order historical ability.

As mentioned above, any website in the shopping processing procedure, the user can both browse the content of its personality shopping trolley from this shopping cart, and the user can carry out following exemplary functions: change quantity; Remove option; Empty shopping basket; Add or delete an option; Indicate an option whether should be added to this user's standing order inventory; Check out; Or continue to do shopping. This user can also mark personal tab or end standing order. When finishing its shopping through lasting, the user enters the processing of checking out. Each of these options described above.

When the shopper selected this to check out link, system determined at first whether they are the shopper of registration. If this shopper does not register, then he must registration before payment. If differentiated this shopper, his its personal information of will having an opportunity to check and confirm then.

The shopper of registration carries out ending message subsequently, such as paying the bill, deliver and payment information. The shopper also has an opportunity to retrieve coupon or the evaluation of digital present at the payment information webpage. When the shopper was ready to check out, according to the option that is positioned in its shopping cart, perhaps they can access financial webpage. This finance webpage provides CAMEL-Subscription-Information and the static form that is combined into one with order processing system. In addition, allow the form of an online interactivity of contracting to be provided for this shopper.

The user can also arrange individual product or a complete order fast and easily by the present invention on a standing order. The user can also have a plurality of standing orders and can add an option to a standing order on basis once. In a most preferred embodiment, this standing order program (SOP) archives material is maintained on the large scale computer. IBO can and keep the SOP archives material by the virtual office access. In a most preferred embodiment, the standing order function can access the information that remains in the SOP archives material, but those skilled in the art should be obvious, and the information that is included in the standing order is not limited to the information that remains in this archives material.

Whether as the part of transmission of information, webpage the consumer also have one's choice, specify an order should send as present. This will mean that this order will be delivered and do not comprised the invoice of pricing information. In addition, order will be delivered with invoice usually, and this invoice is the computerized printing of delivering to the order of IBO. It will provide this IBO and one in market sale company to order commercial account, PV and BV, IBO value, retail, tax, postage, retrieve voucher/coupon, Shipping Information and IBO information.

Preferably this order transmission mechanism can be processed the order of non-direct implementation. It is the order that is for example directly arranged and be delivered to by IBO people minute other member or client by IBO for member or client that non-direct implementation is ordered. If member or client in non-direct implementation group enter this website, they put up with to resemble and do shopping every one or two people, and this order will be developed ticket and finished by marketing company. When non-when directly carrying out IBO in the mechanism in this website shopping and submitting order to, this IBO will obtain a prompting, and indication is to this platinum IBO or order the order ＂ transmission ＂ of IBO. This order IBO pays this marketing company immediately, receives this business transaction and resells it to the user. The individual orders also will be sent out an affirmation Email. The information of (being order) will be by E-mail to this platinum IBO or order IBO in this shopping cart.

In case a shopper finishes this payment information, this shopper will have an additional opportunity, in order to submitting to order to check in the past this shopping cart. If this user selection is submitted order to, then this user will receive an acknowledgement of orders prompting by Email subsequently. At the various websites that run through order life cycle the user is delivered in the Email announcement, include but is not limited to following content: the order processing on main frame/failure; For the order (the non-elimination) of warehouse extraction, and order delivery. The particulars that comprise at this email notification comprise subscription status, order number, serial option detailed description, subtotal, tax delivery, service charge and a total. This notice also comprises delivery/bill information. Also preferably comprise a link, allow the user to browse and order historical particulars.

In a most preferred embodiment, the user can be after initial treatment with the reception of this product before the information of whenever asking relevant this subscription status. A request like this can realize electronically, and for example (but being not limited to) realizes by Email, or by any method that other is known, and makes a phone call or posts realization such as (but being not limited to).

Also preferably include a process for the treatment of the return of the guarantee policy that meets market sale company. For example when browsing product information and when checking out, judging that with the key in order processing the earning plot point clearly illustrates that this satisfactory security. Be used for returning product sent by post and returned form with the process of claiming for reimbursement can be for downloading and printing. Preferably process the request that is used for exchange/replacement by an online form. The user will input its invoice number, one or several option that will exchange/change and quantity, exchange reason (such as damage, shortage, damaged, off size suitable etc.) and any supplemental instruction input suitable field website on this form. This form will be by email delivery to processing immediately the customer service of this request.

In a concrete most preferred embodiment, the invention provides the mark that prepays a letter that returns or exchange use of a combination product. It is shown in Figure 27 for the processing procedure of paying in advance postage indicia of product exchange and/or return to describe a user management. As shown in figure 27, system offers this user to the copy of satisfied guarantee 2702. Those skilled in the art should be obvious, gives this user this satisfaction guarantee by for example webpage or best relevant with this shopping webpage file text box. After the user had an opportunity to check satisfied guarantee 2702, whether it wished to want ＂ to return ＂ or the one or more options of ＂ exchange ＂ (square frame 2704) to user selection.

If this user selection ＂ returns ＂, then give online this user one and return form 2706. This user is requested to return form 2706 input a plurality of information (square frame 2708), includes but is not limited to quantity, stock up number or SKU, return reason, product description and invoice number. In addition, preferably provide declaratives at return form 2706, so that the user can provide the answer to marketing company or business partner. As those skilled in the art should be obvious, can list a plurality of products and/or service returning form 2706.

Information has been added to after this returns form and accepted by this user, and this returns form and then is provided to this user (square frame 2710) with form, for example can be connected on the common printer of subscriber computer. This form of the requested printing of this user and handle comprise this form that will be returned product and are included in this frame. Finally, the mark that prepays a letter that for example is combined with United States Post Office is fed to this user's computer (frame 2712). This user can print out this advance payment postage indicia, and its packing with product is restored to market sale company. In this way, the cost of option is returned in market sale company payment mailing.

If this user selection ＂ exchange ＂ product, then the user is provided to an exchange form 2714. This user is requested in exchange form 2714 input a plurality of information (square frame 2716), includes but is not limited to quantity, stock up number or SKU, exchange reason, product description and invoice number. In addition, exchange form 2714 preferably includes an added field, and this user is shown can be for the option of exchange. In a most preferred embodiment, the product or the service that are less than or equal to price that will exchanged article will be for exchanges. But the present invention is not limited to this restriction.

After information had been added to this exchange form and has been accepted by the user, this information was sent to marketing company (frame 2718). Marketing company finishes this exchange and processes. This exchange form can be given market sale company by any method as an addition, includes but is not limited to Email, conventional mailing or makes a phone call. Yet this exchange form is preferably delivered to the user by Email and is served representative. ＂ member's subsidy ＂ (Member Perks) website function

As shown in figure 16, this ＂ member's subsidy ＂ or ＂ membership Rights ＂ web page files or website 1600 are directed, and allow the member to customize personal information, are used for shopping and business environment. Preferably provide personalized by the link on my business ＂ of ＂ or my marketing system ＂ web page files 1601 of ＂. Archives material is the center composition of e-commerce site of the present invention, facilitate and additional excitation in order to promote member's loyalty. Realize that membership Rights institute importantly can supply with ＂ member's subsidy ＂ part of the total amount of membership service (namely arrive serve access etc.) rather than this website itself.

Personalization in ＂ member's subsidy ＂ website preferably realizes in two modes: 1) to the link of existing Internet portal service, and 2) control panel of a customization of exploitation. Exemplary link to existing Internet portal service includes but is not limited to following content: to the link of online national news; Weather; Physical culture; And stock quotation is carried. This will provide a customizable experience for the member.

Extraordinary the second version adopts the idea of customizable control panel. On a limited basis, this website provides current internet service to present link, and this Internet service is presented along with another that provides in this ecommerce shopping module selected individualized feature. Personalization can also comprise being used for increasing the utilizability of grade member and independent commercial master's PV/BV information. Frequent purchase program or member's remuneration program 1602 that preferred design is specifically designed to the member also are personalized.

＂ master archives material ＂ 1605 preferably includes the service of commercial archives material, kinsfolk's archives material, shopping archives material and other frequent access.

Membership benefited 1603 shows in member's subsidy 1600 web page files, attracts potential customers to the chance of marketing company partnership. Identify for attracting the visitor by the signatory 1604 signatory website membership of processing of for example member, can provide to be used to the online present of following of buying. And membership price 1606 allows the visitor views membership to run through the benefit that reduces price mechanism.

In a most preferred embodiment of the present invention, an online form relevant with member's subsidy webpage is provided to the user of a registration. This user then inputs user's personal information at this online form, and this information is stored on the server computer. This information is used for customizing according to the personal information that the user provides the layout of a plurality of web page files subsequently.

In this most preferred embodiment, be participation grade according to this individual to the access of this member service web page files. Surfer or nonregistered user preferably cannot access this member's subsidy webpage. The client preferably has the limited personalization in member's subsidy webpage and the access of feature. As shown in figure 17, the example feature that can supply with the client comprises: allow the client by the lasting guiding 1701 of the convenient access of the membership service web page files a plurality of webpages relevant with marketing system, lasting plan distribution 1702, Internet service present 1703, award email contact list 1704, linking and some products ﹠ services the business partner. As shown in figure 18, the member preferably receives all features that can supply with a client, comprise that lasting guiding 1801, lasting plan promote 1802, Internet service presents 1803, to business partner's link 1805 and some products ﹠ services 1806, add that the award 1807 of frequent buyer's program 1807 and the incentive plan of this program of replenishing promote feature 1808. These will be described in greater detail below. IBO and increase grade member and preferably receive all of member and be benefited adds that customization presents 1909 be benefited, for example PV/BV inquiry and commercial message (for example seeing Figure 19). Message feed is preferably by marketing group creating and a maintenance relevant with marketing company.

In addition, member's subsidy zone only offers the member with products ﹠ services, is used for encouraging member's loyalty and consists of attraction and the excitation that becomes a member. In each membership grade, the shopper is provided important content and commercial value, in order to encourage them often to return this website. Adding is benefited and serves provides with each membership grade, and realization is from the member to increasing grade member to independently easy and an encourage judgement of commercial master's upgrading. Preferably realize following exemplary features at this website:

Frequent buyer/award program-this program is followed the tracks of member's shopping history. Frequent buyer receives and gives a discount and other

Excitation is in order to keep their returning this website.

Internet service presents-and the member has right to choose, in order to for example select by presenting from multiple Internet service that news, weather, physical culture, e-greeting card, map, astrology and Financial Information customize its environment.

In one embodiment of the invention, in being benefited part, this member can supply with following demonstration service:

Taxi: with the direct link of a best price to shop and books taxi.

Hotel: with the direct link predetermined to shop and books room of a best price.

Eyes product: with the direct link of a best price to shop and order eyes product.

Computer product: with the direct link of a best price to shop and order computer product.

General purpose I BO is benefited: obtain the direct link of quotation and application insurance products with a special price.

As noted before, most preferred embodiment of the present invention preferably includes for a kind of method and system that promotes online shopping and the program of award. This program basis is rewarded frequent buyer by the amount of the marketing system products ﹠ services of this specific client purchase with purchasing opportunities.

According to this most preferred embodiment, the method is included in a catalogue that keeps comprising the marketing system products ﹠ services on the server computer. An exemplary catalogue 2000 is shown in Figure 20. If seen in fig. 20, catalogue 2000 preferably includes a plurality of information relevant with the marketing system products ﹠ services, include but is not limited to the identification symbol 2010 (＂ PROD.NO ＂) relevant with a concrete marketing system product or service. In a concrete most preferred embodiment, catalogue 2000 also comprises a marketing products ﹠ services index, and it comprises a product identifiers, or for the ＂ PROD.ID. ＂ 2020 of each marketing system products ﹠ services. In addition, 2030 and repayment values 2040 of the designated corresponding award value of each marketing system products ﹠ services. These values preferably also are stored in this catalogue. It is 2040 identical or different that the award value 2030 that is used for a specific product or service can be worth with the repayment for this product or service.

In this most preferred embodiment, the client of registration, member, increase grade member or IBO is provided with an online ordering form (it can be identical with the form of above-mentioned relevant shopping or similar), it allows to buy/repay from this catalogue. In addition, the client of registration, member, increase grade member or IBO and also provide an online form of repaying, it also allows to buy/repay from this catalogue. In this way, the user is allowed to use above-mentioned payment method or uses and earned the plot point of getting buy or return from this catalogue from previous product purchase.

Online ordering form and online each of repaying form can be the forms of the shopping basket form of top reference shopping description shown in Figure 10. Those skilled in the art should be obvious, any suitable online form can use in the present invention, client, the member who allows to register as long as this form provides a facilitated method, increases grade member or IBO and buys product and return plot point for product. Equally, those skilled in the art should be obvious, and minute other online form can be used for carrying out to be bought/the repayment function, can use single form.

When the user of a registration by online when repaying form and submitting to for the marketing system products ﹠ services one to reward the exchange request, corresponding to by registered client, member, a repayment value increasing the marketing system products ﹠ services that grade member and IBO select preferably deducts from an incentive database 2050. Incentive database 2050 preferably remains on for storing corresponding to the client, the member that register, increasing the award plot point 2050a of grade member and IBO and the server computer of a type identifier 2050b. Type identifier 2050b preferably one with client, member, increase the relevant value of one of grade member and IBO. An exemplary class type identifier 2050b is from comprising client, member, increasing a character string of selecting the group of grade member and IBO. So, this incentive database allows the sum of the award plot point that this system keeps track adds up by this registered user.

In a concrete most preferred embodiment of the present invention, catalogue 2000 comprises the 2060 and repayment records 2070 of record of making a profit. The record 2060 of making a profit preferably includes an identification symbol 2060a, type identifier 2060b and for the profit value 2060c of this identification symbol. Type identifier 2060b preferably one with client, member, increase the relevant value of one of grade member and IBO. An exemplary class type identifier 2060b is from comprising client, member, increasing a character string of selecting the group of grade member and IBO. In this most preferred embodiment, record 2060 profit value 2060c that comprise for each type identifier make a profit. In this mode, as client, the member of registration, when increasing grade member and IBO purchase product, its profit value that will differently add up according to concrete participation grade. These profit values are transformed into immediately to reward plot point 2050a and be stored in and reward in the catalogue 2050.

Equally, repay that record 2070 preferably includes an identification symbol 2070a, type identifier 2070b and for a repayment value 2070c of this identification symbol. Type identifier 2070b preferably with this client, member, increase the relevant value of one of grade member and IBO. An exemplary class type identifier 2070b is from comprising client, member, increasing a character string of selecting the group of grade member and IBO. In this most preferred embodiment, repay record 2070 and comprise one for the repayment value 2070c of each type identifier. In this mode, as client, the member of registration, when increasing grade member and IBO purchase product, it will differently use the repayment value according to concrete participation grade.

The following describes the purchase of being illustrated by the present invention and an example of repayment. Those skilled in the art should be appreciated that, this example only is presented for purposes of illustration and should not be interpreted as limitation of the present invention. A registered client buys a kind of product from market sale company, will be referred to as herein ＂ product A ＂ in order to simplify. Product A has a profit value 2060c, for example equals 150 plot points for corresponding member's type. In addition, for example product A can have a profit value 2060c, equals for corresponding to increasing grade member's type 200 plot points, or is used for 100 plot points corresponding to customer type. This profit value is added to the award plot point 2050a value that remains in the incentive database 2050, therefore increases 150 plot points of award plot point 2050a of user. If this user wishes to return this 150 plot point after a while, be used for having 150 plot points or still less another product or the service of a repayment value 2070c of plot point, then this user begins as described above processing procedure. As response, the repayment value 2070c that may be less than or equal to 150 plot points is deducted from the award plot point 2050a incentive database 2050 immediately. In a most preferred embodiment of the present invention, for the repayment value of Returning Product can be for example for member's 150 plot points, for 100 plot points that increase grade member with for a client's 200 plot points. This process can be continued on for purchase and/or repayment subsequently immediately. ＂ virtual office ＂ website function

This ＂ virtual office ＂ website, or office network page file 2100 preferably includes as being successfully established and booming market market commercial needed instrument and information. An example virtual office station point diagram is shown in Figure 21. Website 2100 preferably includes a virtual office homepage 2110. Office's homepage 2110 comprises a ＂ new directory content ＂ (What ' s New Content) link 2110a, link to the new option within office network page file and ＂ virtual office visit ＂ 2110b is provided, and it allows the capacity of this office network page file of individual's visit.

From this virtual office homepage 2110, the user can guide to one of several relevant web page files. Exemplary related web page file includes but is not limited to quick links webpage 2120a, virtual office visit webpage 2120b, ＂ my commercial ＂ webpage 2120d, Intelligence Page 2120e and serving web page 2120f.

Website 2100 is advocated peace for independent commerce and is increased grade member a virtual office is provided in this internet. This virtual office provides and increases grade member and IBO with up-to-date commercial relevant information and management, plan and increase the essential tool of a successful ecommerce commerce. Titular user can find for example content of volume information, organizational information, new product and service, report and commercial supporting data. In addition, this zone of this website provides the feature of interactivity, for example Online e-business transaction.

As noted before also have one to the link of business transaction service area or my ＂ of enterprise webpage 2120d of ＂. Webpage 2120d preferably includes following exemplary link: reward/incentive 2130a, my 2130b of mechanism, PV/BV 2130c, business information 2130d and a platinum special use (Platinum Only exclusive) webpage 2130e, and its IBO that allows to have the horizontal qualification of platinum browses definite information of relevant their commerce. In one embodiment, the platinum grade is the IBO of a merit of satisfy having determined, at least six groups of (but being not limited to) tissue for example produced achievement bonus level (seeing Table lattice 1) with 25% in continuous at least six months

PV/BV webpage 2130c preferably allows independent commercial main carry out plot point value and the conversion of commercial quantities (PV/BV) from an IBO to another IBO, or carries out the PV/BV inquiry of relevant its people group. In addition, this IBO can browse award and the excitation that can supply with according to product sales and business development by this award and excitation webpage 2130a.

In my ＂ of mechanism webpage 2130b of ＂, IBO or increase grade member and can browse the serial tissue that comprises individual group, individual group comprise at least from by client, the member of registration, increase the individual who selects the group that grade member and the 2nd IBO form.

In this virtual office website, preferably can obtain a calculator 2130f. How this calculator can by presentation tool of independent commercial primary work, can reach themselves business goal in order to show potential customers. The needed growth of PIN grade that this calculator can also be used to be defined as to reach definite, for the needed growth of TRIP that reaches excitation, for the needed sales volume of qualification that an excitation TRIP is arranged with for producing the required class of trade of income of determining. PIN grade ordinary representation is the highest grade of authorizing that obtained of IBO for example.

The content ＂ that this ＂ is new (What ' s New) link 2110a is the part of this virtual office homepage preferably, and highlights and provide the link to any fresh information in the part of the virtual office of this website.

This website also comprises a business information district 2130d, comprises the business forms that this member may access, and for example registers and upgrades form. The virtual office website preferably also comprises can be by the suitable report of the member in this virtual office website and IBO access. An example of this report is a PV/BV status report. From this PV/BV status report, independent commercial master can access its PV/BV monthly total. The IBO status information also can be for the archives material that shows this IBO business. This IBO status information can be limited by grade. Independent commercial master can also access the information on it rolls off the production line, and its membership is upgraded in this which individual demand of indication of rolling off the production line. As what use herein, rolling off the production line refers to form those IBO of individual IBO people group. This group can comprise that this IBO people is organized into the people of marketing system and the IBO that this IBO that rolls off the production line has organized.

This business correspondence link 2130d also preferably has several additional areas links, and this additional areas comprises form, policy, business practice information and tax information. All forms is preferably in this download zone effective with PDF, and these forms can comprise: order; Deposit; Fund; Membership; Upgrade; Special-purpose order; Attached; Bank draft; Electronics deposit form; The warehouse mandate.

This Intelligence Page 2120e for example comprises take several publications as feature: identification webpage and product message.

In one embodiment of the invention, the IBO in the zone, virtual office can obtain following demonstration service 2120f:

Credit card-about the information of this program with for the online application of credit card. This is preferably to the direct link of the bank of a commerce.

Tax is supervisory-about the information of the program that the supervisory explanation of tax is provided to the IBO that links with supplier in this most preferred embodiment, as noted before, ' my mechanism ' webpage 2130b allows IBO to browse the information of the serial tissue (LOS) that relates to this IBO. Preferably give the various rights to choose that will be willing to browse what information about this IBO of this IBO. Exemplary options is elucidated later herein below:

1. indicate all my directly rolling off the production line, comprise my direct organizer and my directly reaching the standard grade.

The sign 7 days or still less fate to advance into rolling off the production line of ' my mechanism '. (1 to 30 day restriction is provided in one embodiment)

3. its update cost of sign sign is being later than roll off the production line (except the PD mechanism of rolling off the production line) of 10 days or more days. (1 to 90 day restriction is provided in one embodiment)

With _ ' surname ' or ' membership number/IBO or IMC number ' sign roll off the production line. A member who preferably is based upon this server computer from inquiry sums up form and obtains this information. Above-mentioned option one allows IBO to begin to be called as the content of ＂ LOS surfing ＂ and does not adopt any filter. 2 to 4 one sign next-door neighbours of option satisfy the inventory that rolls off the production line of this appointment criterion and place. For platinum IBO, be from an inventory in its direct relations of distribution. For other IBO, it is an inventory that directly rolls off the production line from it. As use therein, platinum IBO is an IBO who has successfully satisfied the sales achievement standard, and is considered to its directly leader of the group of other IBO of tissue, and is the people that organized of these IBO and the leader of rolling off the production line by that analogy.

As noted before, information is summed up form from this member and is obtained. This will allow IBO surfing or guiding to run through its mechanism. A time, a mechanism is directed a grade (for example, from platinum retail trader to platinum retail trader or from increasing grade member to increasing a grade member).

Wherein illustrate for the structure of the LOS information of the IBO of called after ＂ Bob ＂ and an example of content with reference to Figure 22. If my ＂ of mechanism webpage 2130b of the ＂ that Figure 22 illustrates at Figure 21 selects option one, the situation of the exemplary initial demonstration of the Bob structure that then occurs. The direct organizer 2210 of Bob 2200 is shown, directly reaches the standard grade 2220 and roll off the production line (Jim 2230, Joe 2240 and John 2250). The word ＂ ＂ that reaches the standard grade for example typically refers to (but being not limited to) at a concrete IBO, is Bob in this case, those IBO in the serial tissue that is organized before. As long as Bob selects the mechanism of Jim, he will see rolling off the production line of Jim. Bob can continue to select to roll off the production line according to expectation.

Except the LOS surfing, IBO has the access to the sales information that relates to the marketing system products ﹠ services, accesses to the access of the individual group of IBO and IBO and by the individual group of IBO and IBO by the virtual office website. Equally, IBO the people group that resembles LOS preferably includes at least one and increases the individual who selects grade member's the group from comprising registration, and IBO. The information that is provided to IBO can comprise the sale of the marketing system products ﹠ services that realize to the sale of the marketing system products ﹠ services of this individual group and by this individual group. In addition, the information relevant with the sale of the marketing system products ﹠ services that realize to the sale of the marketing system products ﹠ services of this IBO with by this IBO can be provided to this IBO.

In addition, many IBO like watching whole plot point values and the commercial quantities that is just being produced by the individual in its people group. In order to realize this purpose, the present invention amounts to be assigned to and sells one of registered user and by the individual plot point value (PV) of its marketing system products ﹠ services of selling, in order to realize that amounts to an individual plot point value. The present invention further amounts to be assigned to and sells one of registered user and by the individual commercial quantities (BV) of its marketing system products ﹠ services of selling, in order to realize that amounts to an individual commercial quantities. Therefore this IBO can browse this by this virtual office web page files and amount to individual plot point value and amount to individual commercial quantities.

In another embodiment, the present invention allow this IBO browse with realized by this IBO and to the relevant total PV of the sale of this IBO and with the total BV that is realized by this IBO and the sale of this IBO is correlated with. As mentioned above, be added to the total commercial quantities of each product of selling by this IBO and to this IBO for the total plot point value of each product of selling by this IBO and to this IBO. These values are added in together immediately, so that the individual who allows this IBO to browse him amounts to PV and BV value.

In another embodiment, the present invention allow this IBO to browse to realize with individual group by this IBO and to the individual group of this IBO sell relevant total PV and realize with individual group by this IBO and the individual group of this IBO sold the total BV that is correlated with. As mentioned above, be added to the total commercial quantities of each product of selling by the individual group of this IBO and to the individual group of this IBO for the total plot point value of each product of selling by the individual group of this IBO and to the individual group of this IBO. These values are added in together immediately, in order to allow this IBO to browse total PV and the BV value of his individual group.

In another embodiment, the present invention is added to total PV and the BV value of this individual IBO to the total PV of the individual group of this IBO and BV value, in order to obtain to amount to the PV of group and amount to the BV of group. This will comprise certainly sells this IBO and sells and sell the individual group of this IBO and all products ﹠ services of being sold by this IBO people group by this IBO. When its total PV of group and BV were browsed in the IBO request, these values were represented immediately to this IBO.

In another embodiment, the present invention sets up a plurality of grades that progressively enlarge, and wherein this grade that progressively enlarges is preferably by a function of sales volume and marketing products ﹠ services. For example, a grade can be according to the total sales volume of marketing system products ﹠ services. Therefore, along with more products ﹠ services are sold, the grade that can obtain is just higher.

As noted before, in this office network page file, preferably provide interactivity computational methods, for example an electronic calculator. This interactive computing method allows IBO to determine in order to reach a plurality of sales volume quantity or values that progressively enlarge one of grade and need. In a most preferred embodiment, this IBO can use this interactive computing method, in order to determine sales volume or the value for reaching that one of a plurality of grades need by one of individual in this IBO people group. Therefore this information can be used by this IBO, so that each of the individual of help in the individual group of this IBO satisfies the help that ensuing sale requires and their needs are provided for them. In this way, provide every part of information all to help this IBO to increase individual's commerce of its IBO by e-commerce site of the present invention by office network page file 2100. Customer service functions

E-commerce website of the present invention preferably also provides multiple customer service functions, makes a phone call to require the needs that help in order to minimize this shopper. This exemplary functions is below described.

In this most preferred embodiment, customer service is from the leading option that draws in the e-commerce website, and can supply with the whole zone relevant with this website. Client's business option preferably all can obtain all visitors of this website.

The layout of an exemplary client serving web page file 2300 shown in Figure 23. In a most preferred embodiment, the customer service web page files comprises how a plurality of relevant web page files: ＂ uses ＂ file 2300a; Relevant our the ＂ file 2300b of the ＂ of for example marketing of the present invention company is described; Describe the ＂ how order is set order ＂ file 2300c is set; Comprise relevant my the order ＂ file 2300d about the ＂ of sequence information formerly or existing; Comprise that the ＂ for the contact details of marketing company contacts our ＂ file 2300e; Allow the user to edit the ＂ edit file data ＂ file 2300f of previous customer-furnished personal information; Forget password ＂ file 2300g with the ＂ that allows the user in the situation of forgetting its password, to search its password.

In a most preferred embodiment of the present invention, when the user selected user's service document 2300 within this website, this user represent 2400 (＂ VCSR ＂) from the virtual client service and receive personal greeting (resemble and see) among Figure 24. VCSR2400 is the image of personal portrait preferably, as the Customer Service Representative (＂ CSR ＂) of an online help. Along with browse in this user selection customer service zone, same CSR will belong to this user, but the new images of same CSR occur. This VCSR offers this user profile and selection, simultaneously the guides user by its practice in this website. Repeated accesses to customer service is preferably given different CSR with round-robin basis.

As shown in figure 24, exemplary selection comprises: use of common inquiry 2410 can search for FAQ access account information 2405, check this satisfaction guarantee information 2420 and ＂ and contact our ＂ or contact marketing company 2425. These selections will be discussed in more detail below.

＂ contacts we ＂ 2425 and preferably includes one or more e-mail connection methods. Wherein suitably be provided for the online Email form of transmission problem or request. Usually, ＂ contacts us the processing of ＂ form except the exchange of request product and all the relevant common customer services repaying, and replys and inquire. Except E-mail communication, telephone number is provided and is used for the address of written communications.

Can browse the satisfied guarantee of satisfying guarantee link 2420 access by this also clearly illustrates that with the key judgement of the realization plot point in the order processing of for example browsing product information with to check out. Return the formality of a product sent by post within the common time limit in order to repay. In the U.S., provide online the mark that prepays a letter in order to return item.

Every part of this e-commerce site also can be supplied with in problem (FAQ) zone 2410 that the frequent quilt that can search for is asked. Marketing company is preferably the initial invoice that every part is provided for FAQ, and then the user proposes inquiry and then keeps this inventory each time.

The client the relevant problem of a product usage or inquiry can also be proposed and receive the product recommended and explanation (for example ＂ I how to remove blue jeans's grass dyeing?). Product support relates to customer service and shopping practice, and coordinates at two functional areas.

Website can also comprise that an online ejection (ToolTips) helps, and is used for various operations, membership, shopping and guiding content. Content Management and maintenance

The Content Management of e-commerce site of the present invention and user's access of safeguard allowing suitable privilege on this catalogue management function and the business information data storehouse on server computer. The specific region of this website is the content owner's of relevant operation maintenance responsibility. All site contents occupy copyright by marketing company and have. These zones are identified in order to assist resource planning.

The User access, the access that content is administered and maintained will be limited. The employee of marketing company can add, deletes and revise the option in this catalogue database. It is to revise option attribute, for example length of specification and option image that the typical case of this option management tool uses. The supervisory information that this management system tracks is basic, for example time, date and user that an option is made last change. Exemplary attributes includes but is not limited to following content: general shopping

Product information comprises all the product image with portioned product description, sizes and bearing change;

Support many-monetary payoff to select;

Selected by the product that target group is determined. According to membership type, origin country and language tag product;

The transaction in one week and promotion;

Product on whole shops/SKU function of search delimited by target group;

The reminding e-mail of product special use;

The online content of the inventory of the problem of often being asked and maintenance;

Cross-selling and upwards sale;

The information competition matrix of meaningful existence;

Product is trooped, and buys the ability of a plurality of products;

Animation gifs comprises the multimedia presentation study course;

Link to another commerce site and service;

Content outside the product content, for example order processing, the corresponding Email of supporting to use the multilingual requirement; With

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires. My healthy ＂ shop of ＂

The online technique product information that is used for the physician; With

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires.

＂ I self ＂ shop

Be used for the online content at the ＂ of hair and colored region Hot Contents ＂ (What ' s Hot);

The online content that is used for ＂ fresh content ＂ (What ' s New); With

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires. My family ＂ shop of ＂

The online content that is used for the dyeing rectification of laundry and family;

The online content that is used for laundry 101 features (how to do washing, read flag etc.);

Be used for the different online contents of decorating prompting vacation;

True according to the online water security that national postcode or postcode consist of;

Online ＂ estimates in my family ＂ shop;

The online content that is used for individual laundry prescription scope;

The online content that is used for personal cleanliness's intended scope;

The online content and the product image that are used for the ornamental pattern scope;

The online content and the product image that are used for interactivity desktop option scope; With

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires.

The ＂ member ＂ that is benefited

Be used for the frequent needed online content of award program of buying; With

For the identification of with any signatory needed online content of being benefited;

All Email, characteristics and links to serving, for example news, physical culture, weather and stock information, support multilingual and multinational requirement.

＂ virtual office ＂

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires.

Customer service

The online content that is used for product warranty, service contract and registration form;

Be used for the online content that Pop-up helps description;

Answer to online multilingual inquiry;

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires; With

The online content of the inventory of the problem of often being asked and maintenance.

The income option

Be used for offering shopper's sales and marketing marketing program and/or any other business material

Online content; With

Whole features, static derivation graph picture and text, the link to supporting that multilingual requires.

This management system also provides an interface, in order to create, revise and the deletion product classification, and in a product hierarchy hierarchy option is set. This management system also provides an interface, in order to create, revise and deletion product option Shipping Information. This will comprise the price that can create, revise and delete the delivery type and specify the delivery type that is used for a given option. In addition, can specify a default delivery method for each option. This comprises that also regulation is to effective delivery in specified option zone. Utilize the operational version of organize content

1. utilize the organize content that produces webpage

In this case, an administrative template and an indicating template relevant with each type of webpage are preferably arranged. Content supervisor need to be opened from the browser of its work station and forward a kind of special inside website to, is used for the management content relevant with this website. The login of this content supervisor and from link inventory select an operation, in order to comprise: registration frame (workflow--workflow), and the link to the management that is used for every part allow this content supervisor operation. (user, group and license are set up and remain in the hypervisor). The managerial demand that is used for each content part: thus use simple data entry form lattice or select an existing webpage, extract the data the form and preserve change content---new content page of addition from an inventory. Whole application operating is within a steering routine, for example within Internet Explorer 4.x.

In the screen back, workflow application software and Content Management section reside on the server computer. This application server component (with web displaying to the Internet user) is pulled out these records of the same database that server computer managing.

2. the Content Management that utilizes e-commerce server/ASP webpage to transmit

This situation is added to the one or more relevant catalogue with a plurality of shopping webpage files. Content Management for this shopping catalogue is an option of managing in the inventory. For content manager, it is without any difference, and it fulfils same workflow application software. Yet, the best difference of processing of startup content. Do not use the database (being included in the product information webpage of any content of serving in the shopping application of e-commerce website) for the product information webpage, this manager administration is until the content of database insertion point--and the ＂ content that this ＂ lives is stored in this commercial affairs product/catalogue/shopper database. Any part for this e-commerce site all needs a customization workflow, and this website uses the Content Management/content delivery system of this mixing.

When content manager was selected a content page editor in this catalogue, this application program drew ＂ to go out data for this record from the database ＂ of this work. Record new or that upgrade is stored in a ＂ and edits in the ＂ database (can be the independent database about a form of this logical data base on ecommerce SQL troops), until workflow is moved to end in progress. Can by on realize preview (can be included as and in ASP, draw the desired all information of this webpage and a ＂ preview ＂ sign) with this activity ASP template and Transfer Parameters. This ＂ preview ＂ sign needs to change these data and connects, and edits the ＂ database so that this webpage is looked after this ＂. In case ＂ starts ＂, the final step in workflow, the workflow application software of this customization is carried out a ＂ about this database (or form) of living and is upgraded the ＂ inquiry and substitute this record. Report

As noted before, there are some business reports to supply with and in this virtual office website, increase grade member and IBO. Illustrative report includes but is not limited to following content:

The PV/BV status report--independent commercial master can access the serial tissue of its PV/BV monthly total and PV/BV.

IBO archives material-IBO status information also can be for showing its commercial archives material. Can be limited by grade.

The series of organizational information-permission independent commercial main the browse relevant personal information that rolls off the production line, for example name, addressing and telephone number.

The independent commercial main membership information of browsing its PV/BV information and being used for its interior tissue of inner business information-permission.

The lastest imformation one that is used for rolling off the production line allows independent commercial main access about its information that rolls off the production line, and indicates which individual demand to upgrade its membership.

Also have some System Reports to supply with and in this virtual office website, increase grade member and IBO. The optimizer system report includes but is not limited to following content:

Order is carried out and System Reports--follow the tracks of and analyze shopper and the website of for example popular webpage reciprocation, trend, popular transaction and promotion, begin to arrive popular webpage path access person, how long be detained, come wherefrom. The network service structure

With reference now to Figure 25,, illustrates and realize being suitable for the embodiment who is on sale throughout the exemplary arrangement of company's network that the present invention uses. The said firm preferably is contained in all webpage related services within the fire wall of company. As shown in figure 25, a DMZ 2502 is placed between external firewall 2504 and the interior firewall 2506. DMZ2502 preferably includes web page server 2510, receives the professional and routing database business of webpage. Server 2512 Route Selection http are professional. Business is routed on the internal network 2520 by interior firewall 2506. Main frame 2530 and internal server 2540 are gone back professional Route Selection on this internal network 2520. Interface preferably passes through a public network to the user 2550 of system, such as internet 2555.

Can be stored in the multiple data source of knowing according to data of the present invention, it can be present in main frame, AS/400, UNIX and PC and be the system on basis, and for example main frame 2530. Most e-commerce transaction is preferably in operation transaction in the Legacy system. Back-end data source in the main frame 2530, for example following row example format exists: the IMS on the MVS main frame, at the DB2/400 on the AS/400 and the Sybase on unix system. An embodiment of the scheduled station of following form (table 3) identification data library information is used for supporting an e-commerce environment of the present invention. Those skilled in the art should be obvious, and following form is example table and do not limit the invention to the concrete object of elucidated hereinafter.

Form 3

Windows NT	ES/9000	AS/400
			Return the webpage order management	Return order management	Return order management
The webpage order is followed the tracks of	Order is followed the tracks of customer service	Order is followed the tracks of customer service
			Email and inventory are processed
Webpage content management
			The management of webpage membership	The membership management	The membership management
Incentive price	Incentive price	Incentive price
			Content search
The product inventory	The product inventory	The product inventory

And data are stored in the multiple data sources, are present in for example Legacy, UNIX and based on the system of PC. The majority of e-commerce transaction is preferably processed at IBM ES/9000 and/or AS/400 Legacy system, and for example main frame 2530. Yet should be obvious, other suitable system also can be used. Test

Be to implement the system that realizes in the present invention, those skilled in the art should be obvious, and iteration tests and configuration plan are useful. The below discusses and is used for realizing exemplary test process of the present invention. Yet those skilled in the art should be obvious, can use other suitable device and/or method.

Unit testing

The processing of test individual application program assembly/module. Make individual programmer bear module testing by the explanation that provides. This test guarantees that this assembly operates within the parameter of regulation, and realizes voluntarily following the tracks of and makeing mistakes and catch.

Integration test

This test phase is used for testing the interaction between the assembly that specifies in this design specification. The all component independent action is with the reposefully operation in the integrated environment of reference data integrality, memory use, error handling processing and tracking.

Regression test

Develop a process of repeatedly processing (normally language scripts), with the basic function of a website of test. This will guarantee the further error in not production of the change whole system in application development process.

System/quality assurance (QA) test

Test one group of processing that consists of the application component/module of whole application program. Usually be described as ＂ flight data recorder test ＂, because the QA quality assurance considers to guarantee that this application program is according to its right mode turn round (namely this application program plays the effect that requires according to the end user).

Stress test

The processing of different services is provided according to expection under the check earthquake load. Microsoft provides the instrument of some inner exploitations, freely is used for stress test. Microsoft's webpage capacity analysis instrument (WCAT) is a kind of like this instrument, is applicable to test e-business infrastructure. This instrument is used to simulate the multiple workload scheme on this network, realizes making relating to determining for the optimum structure of this server and network. WCAT is designed to be specifically designed to the Internet Server of assessment operation Microsoft's Windows  nt server and Microsoft's internet information servers (IIS).

WCAT provides the workload simulation program that is ready to move more than 40, the user can be tested from server connect level to the download of various scale webpages or content with difference. This instrument can be tested the performance of the Internet Server that uses dynamic state server webpage (ASP), Internet server application programming interface (ISAPI) expansion and CGI(Common gateway interface) (CGI) application program. For determining the maximum possibility performance of e-commerce site, preferably include following content:

Should utilize an isolated private wire network (so that not disturbing the normal commercial operation);

Produce enough webpage clients, in order to test to greatest extent web page server;

The sufficient network bandwidth (100 MBPS or larger);

Be used for distributing several network interface card/connectors of load; With

A multiprocessor data storehouse server (the plan hardware that is used for database service) that is used for calibration test.

Performance/volume test

Performance/volume test guarantees that this system can satisfy its performance and capacity requirement. Performance/volume test standard has been summarized the test that will carry out, the data instance of needs establishment and any testing software that needs generate.

Usability testing

Check is processed, the standard that inspection user utilizes this software can realize its task and guarantee this Software-Coincidence approval. As an example, CSS form testing tool (Style T) is carried out a series of tests, satisfies this cascade form form (CSS) standard in order to guarantee the syntax of web page contents.

Acceptance Test

Whole application programs (＂ flight data recorder ＂ test) of this user group's test respective operations acceptance requirement. Ecommerce causes very complicated business logic (different membership types, language requirement, product type, member profile data, content creating and distribution method) and some layers of technology. Test is considered to one of critical success factor, therefore requires the more time so that checking and realize that this is delivered for use. Computer system

Can carrying out wherein, a computer system of representation function illustrates in greater detail in Figure 26. Computer system 2600 comprises one or more processors, and for example processor 2604. Processor 2604 is connected to a communication bus 2606. Various implement software examples are described according to this exemplary computer system. Read after this description, this professional person skilled is implemented the present invention with obvious other computer system and/or the Computer Architecture how used.

Computer system 2600 also comprises a main storage 2608, random access memory (RAM) preferably, and can comprise an additional storage 2610. Additional storage 2610 for example can comprise movably memory drives 2614 of a kind of hard disk drive 2612 and/or, and a floppy disk, magnetic tape drive, CD player etc. are provided. Movably memory driver 2614 is write this removable memory 2618 with known manner from removable memory 2618 sense datas and/or with data. Removable memory 2618 provides a floppy disk, tape, CD etc., by removable memory driver 2614 read-writes. Such as will be appreciated, removable memory 2618 comprises the storage medium that a computer can be used, and has the computer software and/or data that is stored in wherein.

In optional embodiment, additional storage 2610 can comprise other similar device, is used for realizing that computer program or other instruction are loaded into computer system 2600. This device can comprise for example a removable memory module 2622 and an interface 2620. This example can comprise a program cartridge and cartridge interface (for example finding), removable memory chip (for example an EPROM or PROM) and relevant slot and other removable memory module 2622 and interface 2620 in video game apparatus, allow software and data to be transferred to computer system 2600 from removable memory 2622.

Computer system 2600 can also comprise a communication interface 2624. Communication interface 2624 so that software and data between computer system 2600 and external equipment, transmit. The example of communication interface 2624 can comprise a modem, network interface (such as Ethernet card), COM1, PCMCIA slot and plug-in card etc. It is to carry out with the form of signal 2626 that software by communication interface 2624 and data transmit, and can be the signal that electronics, electromagnetism, light or other can be received by communication interface 2624. Signal 2626 is provided to communication interface by a passage 2628. Passage 2628 transmits signal 2626 and can use wired or cable, optical fiber, telephone wire, cellular phone link, RF link and the realization of other communication channel.

In this document, term ＂ computer program medium ＂ and ＂ computer usable medium ＂ are used to summarize and represent mobile storage means 2618 for example, are installed in hard disk in the hard disk drive 2612 and the medium of signal 2626. These computer programs are for the device that software is provided to computer system 2600.

Computer program (being also referred to as computer control logic) is stored in main storage 2608 and/or the additional storage 2610. Computer program can also receive by communication interface 2624. When carrying out, the feature of the present invention that this computer program makes computer system 2600 can carry out as discuss herein. Specifically, when carrying out, this computer program makes processor 2604 can carry out feature of the present invention. Therefore, this computer program provides the controller of computer system 2600.

In one embodiment of the present of invention that a use software is realized, software can be stored in the computer program, and uses removable memory driver 2614, hard disk drive 2612 or communication interface 2624 to be encased in computer system 2600. When being carried out by processor 2604, control logic (software) makes processor 2604 carry out the function of the present invention of describing herein.

In another embodiment, the present invention mainly realizes with hardware, for example resembles the hardware component of special IC (ASIC). It is obvious concerning person skilled that the embodiment of this hardware state machine is carried out the function of describing herein. In another embodiment, the present invention uses the combination of hardware and software to implement. Conclusion

Although embodiments of the invention described above should be appreciated that it is described only is that mode with example provides, rather than limitation of the present invention. Therefore, width of the present invention and scope will not be limited in the most preferred embodiment of above-mentioned any description.

Claims (55)

1. by the method for a marketing system marketing and sell goods, comprising:

Utilize marketing system that the individual is registered as a client, member or one and increase a grade member, one of them client does not have qualification to earn to get compensation and qualifiedly buys product with client's price, one of them member qualified with member's price buy product and wherein this member do not have qualification to earn to get compensation, increase with one of them that grade member is qualified to be increased grade member's price with one and buy a product, increase qualified the earning by a satisfied sales volume qualification level of grade member with one of them and get compensation and therefore obtain an IBO qualification, wherein each IBO is qualified gets compensation with an IBO price purchase product and qualified earning;

Allow registration client, member, increase grade member or IBO directly from the marketing company purchase product relevant with marketing system; With

Sale according to the marketing system product compensates qualified individual as an IBO, and this marketing system product comprises the product of marketing company.

2. according to claim 1 method, one of them individual first registers is a client.

3. according to claim 1 method, one of them individual first registers is a member.

4. according to claim 1 method, one of them individual first registers is one and increases a grade member.

5. according to claim 1 method, wherein this sale merit be one minimum month the plot point value.

6. according to claim 5 method, wherein should minimum month the plot point value be at least 50.

7. according to claim 1 method also comprises:

Set up the individual group relevant with an IBO, this individual group comprises at least one individual who selects from this group, this group comprise registration client, member, increase grade member and the 2nd IBO.

8. according to claim 7 method, wherein the 2nd IBO is identical with an IBO.

9. according to claim 7 method, wherein this compensation process comprises: according to the sale to the marketing system product of this individual group, pay an IBO income.

10. according to claim 7 method, wherein this compensation process comprises: according to for an IBO with to the sale of the marketing system product of individual group, pay an IBO income.

11. method according to claim 9 also comprises:

According to the sale of the marketing system product of realizing by an IBO with by individual group, pay an IBO income.

12. method according to claim 11 also comprises:

According to the sale to the marketing system product of an IBO, pay an IBO income.

13. method according to claim 7, wherein this compensation process comprises:

Total is assigned to the individual plot point value of the marketing system product of selling this individual group, in order to realize that amounts to a plot point value;

Total is assigned to the individual commercial quantities of the marketing system product of selling this individual group, in order to realize that amounts to a commercial quantities; With

Amount to a combination calculating of plot point value and this total commercial quantities for the income of an IBO according to this.

14. method according to claim 13, wherein the step of the individual plot point value of this total amounts to the individual plot point value for the production marketing of the marketing system product of selling an IBO and the marketing system realized by an IBO with by this individual group.

15. method according to claim 13, wherein the individual commercial quantities step of this total amounts to the individual commercial quantities for the sale of the marketing system product of selling an IBO and the marketing system product realized by an IBO with by this individual group.

16. method according to claim 7 wherein should individual group further comprise a plurality of subgroups, each of a plurality of subgroups comprises at least one individual who selects from this group, this group comprise registration client, member, increase grade member and the 3rd IBO.

17. method according to claim 15, wherein the 3rd IBO and the 2nd IBO are same IBO.

18. method according to claim 16, wherein this compensation process comprises:

Total is assigned to the individual plot point value of the marketing system product of selling this individual group, in order to realize that amounts to a plot point value;

Total is assigned to the individual commercial quantities of the marketing system product of selling this individual group, in order to realize that amounts to a commercial quantities;

Amount to a combination calculating of plot point value and this total commercial quantities for the income of an IBO according to this.

19. method according to claim 18, wherein the individual plot point value of this total step amounts to the individual plot point value for the production marketing of the marketing system product of selling an IBO and the marketing system realized by an IBO with by this individual group.

20. method according to claim 18, wherein the individual commercial quantities step of this total amounts to the individual commercial quantities for the sale of the marketing system product of selling an IBO and the marketing system product realized by an IBO with by this individual group.

21. method according to claim 16, wherein this compensation process comprises:

According to the sale to the marketing system product of this individual group, pay an IBO income.

22. method according to claim 16, wherein this compensation process comprises:

According to an IBO with for the sale of the marketing system product of individual group, pay an IBO income.

23. method according to claim 21 also comprises:

According to the sale of the marketing system product that produces by an IBO with by individual group, pay an IBO income.

24. method according to claim 23 also comprises:

According to the sale to an IBO, pay an IBO income.

25. method according to claim 1, wherein this compensation process comprises:

Addition is assigned to the individual plot point value of marketing system product, in order to realize that amounts to a plot point value;

Addition is assigned to the individual commercial quantities of marketing system product, in order to realize that amounts to a commercial quantities;

Amount to plot point value and this amounts to a combination of commercial quantities according to this, calculate for qualified individual's as an IBO a income. With

Pay qualified individual as an IBO this income.

26. method according to claim 25 also comprises:

Set up the individual group relevant with the first man that is suitable for doing an IBO, this individual group comprises at least one individual who selects from this group, this group comprise registration client, member, increase grade member and second individual who has been suitable for doing an IBO.

27. method according to claim 26, wherein the step addition of this addition individual plot point value has been suitable for doing the first personal of an IBO and the individual plot point value of the production marketing of the marketing system realized by this individual group for the marketing system product of selling the first personal who is suitable for doing an IBO with by this.

28. method according to claim 26, wherein the step of this addition individual commercial quantities amounts to for the marketing system product of selling the first personal who is suitable for doing an IBO with by this and has been suitable for doing the first personal of an IBO and the individual commercial quantities of the production marketing of the marketing system realized by this individual group.

29. method according to claim 25, wherein this compensation process further comprises:

Calculate a retail interest according to the sale of marketing system product, wherein this retail interest is the difference that has been suitable in retail price with by this doing between the price of personal choice of an IBO; With

This retail interest is added to this income.

30. method according to claim 1, wherein this compensation process comprises: only according to the sale that is realized by this individual, pay the individual who is suitable for doing an IBO income.

31. method according to claim 1 also comprises:

Allowing the registered members is that the client directly registers IBO or increases a grade membership buying product from one.

32. method according to claim 1 also comprises:

Client, member or increase a grade member and be assigned to an IBO.

33. method according to claim 32, wherein according to this IBO to this client, member or increase grade member geographical proximity and this client, member or increase a grade member and be assigned to an IBO.

34. method according to claim 1, the registration step that wherein is used for a member comprises:

Pay an expense; With

Specify this member to one IBO.

35. method according to claim 1 wherein is used for a registration step that increases grade member and comprises:

Pay an expense;

Specify this to increase grade member to an IBO; With

An application program is offered this increase a grade member, in order to begin to become the qualification processing of an IBO.

36. method according to claim 1, wherein this permission step is performed, so that this registered client, member or increase one of grade member and do not have access to all marketing system products.

37. method according to claim 1, wherein this permission step is performed, so that the IBO that only registers has the access to all marketing system products.

38. method according to claim 1, wherein this permission step is performed, so that the different groups of marketing system product are demonstrated to the client who deposits, member, increase each of grade member and IBO.

39. method according to claim 1, wherein this permission step is performed, if a known identification number relevant with this product, then so that client, the member of registration, would increase grade member or IBO can buy any marketing system product.

40. the method by a marketing system marketing and sell goods comprises:

In marketing system, set up a plurality of participation types, this participation type comprises that a client, member, one increase grade member and one independent commercial main (IBO), wherein this client does not have qualification to earn to get compensation and qualifiedly buys product with client's price, wherein this member is qualified buys product and does not have qualification to earn to get compensation with member's price, and wherein this increases that grade member is qualified to be increased grade member's price with one and buy a product, and wherein this increases that grade member is qualified to sell merit and therefore obtain as the qualification of an IBO and get compensation in order to earn by satisfying;

Directly from a marketing company relevant with marketing system production marketing to the participant of participation type one of at least;

From an IBO or one increase grade member production marketing to a participant and the non-participant marketing system outside of this participation type one of at least; With

Compensate this IBO according to production marketing.

41. method according to claim 40 also comprises:

Set up and a personal group that IBO is relevant, this individual group comprise this participation type one of at least.

42. method according to claim 41, wherein this compensation process comprises:

According to the production marketing to this individual group, pay this IBO an income.

43. method according to claim 41, wherein this compensation process comprises:

According to this IBO with to the sale of the product of individual group, pay this IBO an income.

44. method according to claim 42 also comprises: according to the sale of the product that produces by this IBO with by individual group, pay this IBO an income.

45. method according to claim 44 also comprises:

According to the production marketing to this IBO, pay this IBO an income.

46. method according to claim 41 wherein should individual group also comprise a plurality of subgroups, each of a plurality of subgroups comprise participate in type one of at least.

47. method according to claim 46, wherein this compensation process comprises:

According to the sale to the product of this individual group, pay this IBO an income.

48. method according to claim 46, wherein this compensation process comprises:

According to this IBO with to the sale of the product of individual group, pay this IBO an income.

49. method according to claim 47 also comprises:

According to the sale of the product that produces by this IBO with by individual group, pay this IBO an income.

50. method according to claim 49 also comprises:

According to the production marketing to this IBO, pay this IBO an income.

51. method according to claim 40, wherein this compensation process comprises:

Only basis is paid this IBO an income to the sale of the product of this IBO.

52. the method by a marketing system marketing and sell goods comprises:

Utilize marketing system that the individual is registered as: a client, wherein this client does not have qualification to earn to get compensation and qualifiedly buys product with client's price; A member, wherein this member does not have qualification to earn to get compensation and qualifiedly buys product with member's price; Or an IBO, wherein qualified the earning of this IBO got compensation and qualified with an IBO price purchase product, and its IBO price is lower than member's price.

53. 2 method according to claim 5 also comprises: allow registration client, member, increase grade member or IBO directly from the marketing company purchase product relevant with marketing system.

54. 3 method according to claim 5 also comprises:

Sale according to the marketing system product compensates an IBO; This marketing system product comprises the product of marketing company.

55. the method by a marketing system marketing and sell goods comprises:

In marketing system, set up a plurality of participation types, this participation type comprises a client, a member and one independent commercial main (IBO), wherein this client does not have qualification to earn to get compensation and qualifiedly buys product with client's price, wherein this member is qualified buys product and does not have qualification to earn to get compensation with member's price, and wherein qualified the earning of this IBO got compensation and qualified with an IBO price purchase product, and its IBO price is lower than this member's price;

Directly from a marketing company relevant with marketing system production marketing to the participant of participation type one of at least;

Product is sold to the participant of this participation type one of at least from an IBO, and is sold to a non-participant outside marketing system; With

Compensate this IBO according to production marketing.

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