CN117114721A - Interactive social transaction platform - Google Patents

Interactive social transaction platform Download PDF

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Publication number
CN117114721A
CN117114721A CN202311079521.6A CN202311079521A CN117114721A CN 117114721 A CN117114721 A CN 117114721A CN 202311079521 A CN202311079521 A CN 202311079521A CN 117114721 A CN117114721 A CN 117114721A
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interactive
user
content
information
interaction
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徐欢
王伟东
王路权
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Beijing Quanwang Digital Commerce Technology Co ltd
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Beijing Quanwang Digital Commerce Technology Co ltd
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Priority to CN202311079521.6A priority Critical patent/CN117114721A/en
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0281—Customer communication at a business location, e.g. providing product or service information, consulting
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Development Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Computing Systems (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Tourism & Hospitality (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses an interactive social transaction platform, which comprises: the management server side is used for storing article information and providing interaction behavior corresponding to the article information; an interactive module comprising: the analysis component is used for analyzing the content of the target content based on the interactive behavior of the user and generating the interactive content with the user; the path selection component generates an information interaction output path according to the position information of the interaction content in the management server side, and establishes communication for outputting the interaction content to a user; and the information updating component supplements the interactive content according to the feedback of the user and responds to a plurality of input instructions extracted according to the supplementary content so as to acquire the target content. The invention effectively develops internet shopping, realizes effective interaction between the user and the merchant, and avoids the defect of interaction links between the user and the merchant, thereby failing to acquire articles from production and failing to construct transaction.

Description

Interactive social transaction platform
Technical Field
The invention relates to the technical field of transaction platforms, in particular to an interactive social transaction platform.
Background
In the existing transaction platform, a user can only search and acquire articles to be purchased through decision keywords, cannot input content analysis results based on interaction behaviors of the user, and causes inconvenience to the user shopping process.
Disclosure of Invention
In order to overcome the above-mentioned drawbacks of the prior art, an object of the present invention is to provide an interactive social transaction platform, so as to solve the above-mentioned problems of the prior art.
The technical scheme adopted for solving the technical problems is as follows: an interactive social transaction platform, based on a transaction platform, comprising:
the management server side is used for storing the article information and realizing the interaction behavior of providing corresponding article information according to the real-time interaction result after determining that the interaction relationship is established with the user;
the interaction module comprises an analysis component, a path selection component and an information updating component;
the analysis component is used for carrying out content analysis on target content on the content of the interaction behavior based on the interaction behavior of the user and generating interaction content with the user according to analysis results, wherein the interaction behavior comprises image-based and/or text-based;
the path selection component generates an information interaction output path according to the position information of the interaction content in the management server side, and establishes communication for outputting the interaction content to a user;
and the information updating component supplements the interactive content according to the feedback of the user, extracts and updates the analysis result based on the characteristic information, and responds to a plurality of input instructions extracted according to the supplementary content so as to acquire the target content.
As a further improvement of the invention: after the management server side determines that the interaction relation is established with the user, the management server side obtains the past interaction behavior data of the user according to the user classification stored in the management server side and the exchange mode of the interaction information corresponding to the user, displays the past interaction content information to the user side, and provides records of merchants in the management server side for the user.
As a further improvement of the invention: the management server establishes user classification for the user in the management server according to the past interactive behavior data of the user, establishes an exchange mode of the interactive information according to the user classification, and stores the interactive behavior data in a storage module corresponding to the exchange mode.
As a further improvement of the invention: the analysis component performs feature extraction on text content of the user interaction behavior according to the user interaction behavior, screens feature words with distinctiveness in the text content, and performs noun recognition, semantic recognition and classification on the text after feature extraction so as to determine at least one of article classification, semantic content and conditions.
As a further improvement of the invention: the analysis component generates interactive contents according to the article classification category, the semantic content and the conditions, wherein the interactive contents comprise an interactive information list of main articles and related articles which is directly obtained according to one or more of the article classification category, the semantic content and the conditions, and the interactive information list is judged whether necessary article information is contained or not; when the necessary information is not complete, text or image-based interactive contents for supplementing the necessary information are generated.
As a further improvement of the invention: the analysis component presets a training set obtained by training neural network image recognition based on images according to the interaction behaviors of the users based on the images, performs image classification recognition on the image content of the interaction behaviors of the users, segments the images after image classification, and obtains classification identifiers corresponding to a plurality of segmented images so as to determine the content and classification of the articles.
As a further improvement of the invention: the analysis component acquires corresponding classification identifiers in the segmented image content according to the image of the user interaction behavior, wherein the classification identifiers comprise a plurality of main image identifiers and secondary image identifiers; generating an interactive information list of the main articles and related articles aggregated according to a plurality of main image identifications and secondary image identifications, and judging whether the interactive information list already contains necessary article information; when the necessary information is not complete, text-based interactive contents for supplementing the necessary information are generated.
As a further improvement of the invention: the path selection component generates interaction content with a user based on interaction behavior of the user, acquires a plurality of corresponding position information of the interaction information list in the management server, aggregates the plurality of corresponding position information to obtain a path arrangement sequence according to the position information of the main object content of the interaction information list, and uses a first path in the path arrangement sequence as an interaction output path to establish communication with the user and output the interaction content.
As a further improvement of the invention: the information updating component feeds back supplementary interactive content to the interactive module on the basis of text-based interactive behaviors of a user, the fed back supplementary interactive content comprises supplementary interactive content on the basis of text or images, the interactive module respectively extracts characteristic information or identifies neural network images according to the text or the images, identifies interactive content information of the supplementary interactive content, generates an analysis result according to the analysis result and the interactive content information, updates the analysis result according to the analysis result and one or more input instructions of the interactive content, and can enable one or more events to occur so as to acquire the target content.
As a further improvement of the invention: and the information updating component selects a characteristic interaction combination which is decomposed with the interactive content information according to the analysis result at the user according to a plurality of input instructions, and enables an event to occur according to the characteristic interaction combination, so that interactive content with the user is generated, and communication is established for the user to output the interactive content.
Compared with the prior art, the invention has the beneficial effects that:
the invention is based on a transaction platform, after receiving the interactive behavior of the article information content input by the user, the analysis module of the interaction module analyzes the article information content, establishes a search article in a management server side according to the analysis result, establishes an optimal information output path to establish social output article information interaction content for the user, updates the analysis result according to the feedback of the social interaction of the user, and constructs a plurality of extracted input instructions according to the updated analysis result to acquire the appointed article information content; the method and the system effectively develop internet shopping, realize effective interaction between the user and the merchant, and avoid the defect of interaction links between the user and the merchant so that the transaction cannot be constructed due to failure in acquiring the article.
Drawings
Fig. 1 is a schematic diagram of a frame structure of a transaction platform according to the present invention.
Fig. 2 is a schematic flow chart of a transaction platform method according to the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention more apparent, the technical solutions of the present invention will be clearly and completely described below with reference to specific embodiments of the present invention and corresponding drawings. It will be apparent that the described embodiments are only some, but not all, embodiments of the invention. All other embodiments, which can be made by those skilled in the art based on the embodiments of the invention without making any inventive effort, are intended to be within the scope of the invention.
The invention will now be further described with reference to the accompanying drawings and examples: an interactive social transaction platform, based on a transaction platform, comprising:
the management server side is used for storing the article information and realizing the interaction behavior of providing corresponding article information according to the real-time interaction result after determining that the interaction relationship is established with the user;
the interaction module comprises an analysis component, a path selection component and an information updating component;
the analysis component is used for carrying out content analysis on target content on the content of the interaction behavior based on the interaction behavior of the user and generating interaction content with the user according to analysis results, wherein the interaction behavior comprises image-based and/or text-based;
the path selection component generates an information interaction output path according to the position information of the interaction content in the management server side, and establishes communication for outputting the interaction content to a user;
and the information updating component supplements the interactive content according to the feedback of the user, extracts and updates the analysis result based on the characteristic information, and responds to a plurality of input instructions extracted according to the supplementary content so as to acquire the target content.
According to the invention, after receiving the interaction behavior of the article information content input by the user, the analysis module of the interaction module analyzes the article information content, establishes a search article in the management server according to the analysis result, establishes an optimal information output path to establish social output article information interaction content for the user, updates the analysis result according to feedback supplementary interaction content of the social interaction of the user, and constructs a plurality of extracted input instructions according to the updated analysis result so as to acquire the appointed article information content; the method and the system effectively develop internet shopping, realize effective interaction between the user and the merchant, and avoid the defect of interaction links between the user and the merchant so that the transaction cannot be constructed due to failure in acquiring the article.
Further, after the management server determines that the interaction relationship is established with the user, according to the user classification stored in the management server and the exchange mode of the interaction information corresponding to the user, the management server obtains the past interaction behavior data of the user, displays the past interaction content information to the user, and provides records of merchants in the management server for the user. In the establishment of the interactive relationship, firstly, according to the classification type of the user, wherein the classification type comprises the client types of general clients, concerned clients, key clients and the like which are arranged according to the importance degree, and the management server identifies according to the terminal which is requested to interact by the user, the exchange mode for establishing the interactive relationship with the user terminal is determined, the exchange mode comprises the construction of an information transmission channel through the access modes of a mobile phone terminal, a computer terminal, a tablet terminal and the like, after the construction of the information transmission channel is completed, the management server transmits the past interactive content information to the user, the management server displays the record of the merchant which is accessed by the past interaction to the user terminal, so that the user can quickly inquire, and the quick interaction between the user and the merchant can be realized.
Specifically, the management server establishes user classification for the user in the management server according to the past interactive behavior data of the user, establishes an exchange mode of the interactive information according to the user classification, and stores the interactive behavior data in a storage module corresponding to the exchange mode.
Further, the parsing component performs feature extraction on text content of the user interaction according to the user interaction based on the text, screens feature words with distinctiveness in the text content, and performs noun recognition, semantic recognition and classification on the text after feature extraction so as to determine at least one of article classification, semantic content and conditions. The text content of the user interaction behavior is subjected to feature extraction, the characteristics of the article information are obtained through extraction, and related articles are searched for based on the characteristics of the article information, so that the interaction content with the user is generated.
More specifically, the parsing component generates interactive contents according to the item classification category, the semantic content and the condition, wherein the interactive contents comprise an interactive information list of main items and related items obtained directly according to one or more of the item classification category, the semantic content and the condition, and judges whether the interactive information list already contains necessary item information; when the necessary information is not complete, text or image-based interactive contents for supplementing the necessary information are generated. And the user selects an item list of the selectable items according to the interactive information list so as to obtain item information obtained by analysis according to the text content, and when the item list of the selectable items does not contain the required searched item, the necessary information of the item is supplemented to the management server side so as to obtain the item information.
Further, the analysis component presets a training set obtained by training neural network image recognition based on images according to the interaction behaviors of the users based on the images, performs image classification recognition on the image content of the interaction behaviors of the users, segments the images after image classification, and obtains classification identifiers corresponding to a plurality of segmented images so as to determine the content and classification of the articles. And extracting the characteristics of the image information of the articles in the connected multiple divided images, searching for related articles based on the characteristics of the image information of the articles, and generating interactive contents with a user.
More specifically, the analysis component obtains corresponding classification identifiers in the segmented image content according to the images of the user interaction behaviors, wherein the classification identifiers comprise a plurality of main image identifiers and secondary image identifiers; generating an interactive information list of the main articles and related articles aggregated according to a plurality of main image identifications and secondary image identifications, and judging whether the interactive information list already contains necessary article information; when the necessary information is not complete, text-based interactive contents for supplementing the necessary information are generated.
Further, the path selection component generates interaction content with the user based on interaction behavior of the user, acquires a plurality of corresponding position information of the interaction information list in the management server, aggregates the plurality of corresponding position information to obtain a path arrangement sequence according to the position information of the main object content of the interaction information list, and a first path in the path arrangement sequence is an interaction output path, so that communication is established and output to the user through the path. After the article information is determined, a plurality of article storage paths are combined and arranged according to the article storage paths of the article and related articles in the management server side to obtain the path arrangement sequence of the article, a first path in the path arrangement sequence is selected as an interaction output path, social contact is established for a user based on the path, and the interactive article information content is output to the user, so that the article information is prevented from being extracted and transmitted in the management server side, the social contact is directly established from the article path to the user, the article information content is directly sent to the user, the function of quickly searching the article of the user is realized,
further, the information updating component feeds back supplementary interactive content to the interactive module based on the text-based interactive behavior of the user, wherein the fed back supplementary interactive content comprises supplementary interactive content based on text or images, the interactive module extracts characteristic information or identifies neural network images according to the text or the images respectively, identifies interactive content information of the supplementary interactive content, generates an analysis result according to the analysis result and the interactive content information, updates the analysis result according to the analysis result and one or more input instructions of the interactive content, and can enable one or more events to occur so as to acquire the target content. And extracting article characteristic information according to the supplementary interactive content of the user, constructing a plurality of input instructions for the user to select according to the analysis result and the article characteristics, and selecting and constructing a new instruction from the selectable instructions to enable an article searching event to occur, so as to acquire article information content and avoid the defect of interaction links between the user and a merchant.
More specifically, the information updating component selects a characteristic interaction combination which is decomposed with the interactive content information according to the analysis result when a user selects according to a plurality of input instructions, and enables an event to occur according to the characteristic interaction combination, generates interactive content with the user, establishes communication with the user and outputs the interactive content.
In view of the above, after reading the present document, those skilled in the art should make various other corresponding changes without creative mental effort according to the technical scheme and the technical conception of the present invention, which are all within the scope of the present invention.

Claims (10)

1. An interactive social transaction platform, characterized by comprising:
the management server side is used for storing the article information and realizing the interaction behavior of providing corresponding article information according to the real-time interaction result after determining that the interaction relationship is established with the user;
the interaction module comprises an analysis component, a path selection component and an information updating component;
the analysis component is used for carrying out content analysis on target content on the content of the interaction behavior based on the interaction behavior of the user and generating interaction content with the user according to analysis results, wherein the interaction behavior comprises image-based and/or text-based;
the path selection component generates an information interaction output path according to the position information of the interaction content in the management server side, and establishes communication for outputting the interaction content to a user;
and the information updating component supplements the interactive content according to the feedback of the user, extracts and updates the analysis result based on the characteristic information, and responds to a plurality of input instructions extracted according to the supplementary content so as to acquire the target content.
2. The interactive social transaction platform according to claim 1, wherein the management server side obtains past interactive behavior data of the user according to the user classification stored in the management server side and the exchange mode of the interactive information corresponding to the user after determining that the interactive relationship is established with the user, displays the interactive content information of the past interaction to the user side, and provides records of merchants in the management server side for the user.
3. The interactive social transaction platform according to claim 2, wherein the management server establishes user classification for the user in the management server according to past interactive behavior data of the user, establishes an exchange mode of the interactive information according to the user classification, and stores the interactive behavior data in a storage module corresponding to the exchange mode.
4. The interactive social transaction platform of claim 3, wherein the parsing component performs feature extraction on text content of the user interaction according to the user interaction based on text, screens text content for distinctive feature words, and performs noun recognition, semantic recognition and classification on the text after feature extraction to determine at least one of item classification, semantic content and conditions.
5. The interactive social transaction platform according to claim 4, wherein the parsing component generates interactive contents according to the item classification category, semantic content and condition, the interactive contents including an interactive information list of main items and related items obtained directly according to one or more of the item classification category, semantic content and condition, and determines whether the interactive information list already contains necessary item information; when the necessary information is not complete, text or image-based interactive contents for supplementing the necessary information are generated.
6. The interactive social transaction platform according to claim 5, wherein the analysis component presets a training set obtained by training the management server to perform neural network image recognition based on images according to the interactive behavior of the user based on the images, performs image classification recognition on the image content of the interactive behavior of the user, segments the image after image classification, and obtains classification identifiers corresponding to a plurality of segmented images, so as to determine the content and classification of the article.
7. The interactive social transaction platform according to claim 6, wherein the parsing component obtains corresponding classification identifiers in the segmented image content according to the image of the user interaction behavior, wherein the classification identifiers comprise a plurality of primary image identifiers and secondary image identifiers; generating an interactive information list of the main articles and related articles aggregated according to a plurality of main image identifications and secondary image identifications, and judging whether the interactive information list already contains necessary article information; when the necessary information is not complete, text-based interactive contents for supplementing the necessary information are generated.
8. The interactive social transaction platform according to claim 7, wherein the path selection component generates interactive contents with a user based on interactive behaviors of the user, obtains a plurality of corresponding position information of the interactive information list in the management server, aggregates the plurality of corresponding position information to obtain a path arrangement sequence according to position information of main object contents of the interactive information list, and uses a first path in the path arrangement sequence as an interactive output path to establish communication with the user to output the interactive contents.
9. The interactive social transaction platform according to claim 8, wherein the information updating component feeds back supplementary interactive content to the interactive module based on text-based interaction behavior of the user, the feedback supplementary interactive content comprises supplementary interactive content based on text or image, the interactive module extracts feature information or identifies neural network image according to the text or image, identifies interactive content information of the supplementary interactive content, generates an update of the parsing result according to the parsing result and the interactive content information, and enables one or more events to occur according to a plurality of input instructions of the parsing result and one or more of the interactive contents to acquire the target content.
10. The interactive social transaction platform according to claim 9, wherein the information updating component selects a feature interaction combination decomposed with the interactive content information according to the analysis result when the user selects according to a plurality of input instructions, and generates interactive content with the user according to the feature interaction combination to generate communication with the user and output the interactive content to the user.
CN202311079521.6A 2023-08-25 2023-08-25 Interactive social transaction platform Pending CN117114721A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN202311079521.6A CN117114721A (en) 2023-08-25 2023-08-25 Interactive social transaction platform

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN202311079521.6A CN117114721A (en) 2023-08-25 2023-08-25 Interactive social transaction platform

Publications (1)

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CN117114721A true CN117114721A (en) 2023-11-24

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Application Number Title Priority Date Filing Date
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