CN116932910A

CN116932910A - Content pushing method, device, equipment and storage medium

Info

Publication number: CN116932910A
Application number: CN202310931956.2A
Authority: CN
Inventors: 李琼
Original assignee: Beijing Youzhuju Network Technology Co Ltd
Current assignee: Beijing Youzhuju Network Technology Co Ltd
Priority date: 2023-07-26
Filing date: 2023-07-26
Publication date: 2023-10-24

Abstract

The embodiment of the disclosure provides a content pushing method, device, equipment and storage medium. Acquiring set tag content meeting set conditions in the process of displaying push content; wherein the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked; extracting key information of the set tag content; the key information is sent to the server side, so that the server side re-pushes the set tag content according to the key information, the key information of the set tag content meeting the set conditions is sent to the server side, and the server side re-pushes the set tag content, namely recalls the set tag content meeting the set conditions, so that the conversion rate of the set tag content can be improved.

Description

Content pushing method, device, equipment and storage medium

Technical Field

The embodiment of the disclosure relates to the technical field of internet, in particular to a content pushing method, a device, equipment and a storage medium.

Background

When a user consumes content in a video stream scene, the operation of acquiring a request for new content is performed according to the change of the interest degree of the content, and in this case, some high-value push contents are not completely displayed or are displayed for a short time, so that conversion loss of some high-value push contents is caused.

Disclosure of Invention

The embodiment of the disclosure provides a content pushing method, device, equipment and storage medium, which recall push content meeting the conditions and can improve the conversion rate of the push content.

In a first aspect, an embodiment of the present disclosure provides a content pushing method, including:

acquiring set tag content meeting set conditions in the process of displaying push content; wherein the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

extracting key information of the set tag content;

and sending the key information to a server side, so that the server side can push the set tag content again according to the key information.

In a second aspect, an embodiment of the present disclosure further provides a content pushing method, including:

key information sent by a client is received; the key information is key information of set tag content meeting set conditions, and the set conditions comprise any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

acquiring set tag content corresponding to the key information;

pushing the set tag content to the client.

In a third aspect, an embodiment of the present disclosure further provides a content pushing apparatus, including:

the set tag content acquisition module is used for acquiring set tag content meeting set conditions in the process of displaying push content; wherein the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

the key information extraction module is used for extracting key information of the set tag content;

and the key information sending module is used for sending the key information to the server side so that the server side can re-push the set tag content according to the key information.

In a fourth aspect, an embodiment of the present disclosure further provides a content pushing apparatus, including:

the key information receiving module is used for receiving key information sent by the client; the key information is key information of set tag content meeting set conditions, and the set conditions comprise any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

the set tag content acquisition module is used for acquiring set tag content corresponding to the key information;

and the set tag content pushing module is used for pushing the set tag content to the client.

In a fifth aspect, an embodiment of the present invention further provides an electronic device, including:

one or more processors;

storage means for storing one or more programs,

the one or more programs, when executed by the one or more processors, cause the one or more processors to implement a content pushing method as described in embodiments of the present disclosure.

In a sixth aspect, the disclosed embodiments also provide a storage medium containing computer-executable instructions, which when executed by a computer processor, are for performing a content pushing method as described in the disclosed embodiments.

The embodiment of the disclosure discloses a content pushing method, a device, equipment and a storage medium, wherein in the process of displaying push content, set tag content meeting set conditions is obtained; wherein, the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked; extracting key information of the set tag content; and sending the key information to the server side, so that the server side can push the set tag content again according to the key information. According to the content pushing method, key information of the set tag content meeting the set conditions is sent to the server side, so that the server side pushes the set tag content again, namely recall is conducted on the set tag content meeting the set conditions, and the conversion rate of the set tag content can be improved.

Drawings

The above and other features, advantages, and aspects of embodiments of the present disclosure will become more apparent by reference to the following detailed description when taken in conjunction with the accompanying drawings. The same or similar reference numbers will be used throughout the drawings to refer to the same or like elements. It should be understood that the figures are schematic and that elements and components are not necessarily drawn to scale.

Fig. 1 is a flow chart of a content pushing method according to an embodiment of the disclosure;

fig. 2 is a flow chart of a content pushing method according to an embodiment of the disclosure;

fig. 3 is a schematic structural diagram of a content pushing device according to an embodiment of the present disclosure;

fig. 4 is a schematic structural diagram of a content pushing device according to an embodiment of the present disclosure

Fig. 5 is a schematic structural diagram of an electronic device according to an embodiment of the disclosure.

Detailed Description

Embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While certain embodiments of the present disclosure have been shown in the accompanying drawings, it is to be understood that the present disclosure may be embodied in various forms and should not be construed as limited to the embodiments set forth herein, but are provided to provide a more thorough and complete understanding of the present disclosure. It should be understood that the drawings and embodiments of the present disclosure are for illustration purposes only and are not intended to limit the scope of the present disclosure.

It should be understood that the various steps recited in the method embodiments of the present disclosure may be performed in a different order and/or performed in parallel. Furthermore, method embodiments may include additional steps and/or omit performing the illustrated steps. The scope of the present disclosure is not limited in this respect.

The term "including" and variations thereof as used herein are intended to be open-ended, i.e., including, but not limited to. The term "based on" is based at least in part on. The term "one embodiment" means "at least one embodiment"; the term "another embodiment" means "at least one additional embodiment"; the term "some embodiments" means "at least some embodiments. Related definitions of other terms will be given in the description below.

It should be noted that the terms "first," "second," and the like in this disclosure are merely used to distinguish between different devices, modules, or units and are not used to define an order or interdependence of functions performed by the devices, modules, or units.

It should be noted that references to "one", "a plurality" and "a plurality" in this disclosure are intended to be illustrative rather than limiting, and those of ordinary skill in the art will appreciate that "one or more" is intended to be understood as "one or more" unless the context clearly indicates otherwise.

The names of messages or information interacted between the various devices in the embodiments of the present disclosure are for illustrative purposes only and are not intended to limit the scope of such messages or information.

It will be appreciated that prior to using the technical solutions disclosed in the embodiments of the present disclosure, the user should be informed and authorized of the type, usage range, usage scenario, etc. of the personal information related to the present disclosure in an appropriate manner according to the relevant legal regulations.

For example, in response to receiving an active request from a user, a prompt is sent to the user to explicitly prompt the user that the operation it is requesting to perform will require personal information to be obtained and used with the user. Thus, the user can autonomously select whether to provide personal information to software or hardware such as an electronic device, an application program, a server or a storage medium for executing the operation of the technical scheme of the present disclosure according to the prompt information.

As an alternative but non-limiting implementation, in response to receiving an active request from a user, the manner in which the prompt information is sent to the user may be, for example, a popup, in which the prompt information may be presented in a text manner. In addition, a selection control for the user to select to provide personal information to the electronic device in a 'consent' or 'disagreement' manner can be carried in the popup window.

It will be appreciated that the above-described notification and user authorization process is merely illustrative and not limiting of the implementations of the present disclosure, and that other ways of satisfying relevant legal regulations may be applied to the implementations of the present disclosure.

It will be appreciated that the data (including but not limited to the data itself, the acquisition or use of the data) involved in the present technical solution should comply with the corresponding legal regulations and the requirements of the relevant regulations.

Fig. 1 is a schematic flow chart of a content pushing method provided by an embodiment of the present disclosure, where the embodiment of the present disclosure is applicable to a case of pushing content to a client, the method may be performed by a content pushing device, and the device may be implemented in a form of software and/or hardware, optionally, implemented by an electronic device, where the electronic device may be a mobile terminal, a PC end, a server, or the like.

As shown in fig. 1, the method includes:

s110, acquiring set tag content meeting set conditions in the process of displaying the push content.

Wherein, the setting condition includes any one of the following: and not showing, wherein the showing time length is smaller than a first set threshold value and is not clicked, or the showing proportion is smaller than a second set threshold value and is not clicked. The set tag content may be push content to which a set tag is added, and the set tag may be an item propagation tag. The first set threshold and the second set threshold may be preset, for example, the first set threshold is set to any value between 1-2 seconds, and the second set threshold is set to any value between 50% -80%. The presentation ratio may be a ratio between the amount of content displayed in the set tag content and the total content. Setting that the tab content is not clicked may be understood as setting that the tab content is not clicked by the user.

In the Application scenario, a user browses the pushed short video content through a video Application (APP), and the video stream display mode can be a one-screen one-video (also can be called one-shot one-video) mode, or a mode of mixed arrangement of videos and graphics context, or a mixed arrangement mode of one-screen multiple videos. Some of these push contents are tag-setting contents, that is, tag-setting contents in the present embodiment. Some high value content of the setting tags may not be consumed effectively by the user when browsing the push content through the APP, resulting in a conversion loss situation, and thus the push content of the setting tags that are not consumed effectively needs to be recalled.

In this embodiment, each time the client sends a content request to the server, the server pushes a certain amount of content to the client, and in the process of browsing the pushed content, the client obtains the set tag content which is not displayed, or displays the set tag content which has a duration less than a first set threshold and is not clicked, or displays the set tag content which has a proportion less than a second set threshold and is not clicked. The number of setting tag contents satisfying the setting condition may be 1 or more.

S120, extracting key information for setting tag content.

The key information may be information for identifying the content of the set tag, and may be, for example, a unique identifier (Identity document, ID).

And S130, sending the key information to the server side, so that the server side can push the set tag content again according to the key information.

In this embodiment, after extracting the key information of the set tag content satisfying the setting condition, the key information is sent to the server, so that the server pushes the set tag content again according to the key information.

Optionally, the manner of sending the key information to the server may be: caching the key information; and when the cached key information quantity reaches a set value or the user triggering content request operation is detected, sending the cached key information to the server.

The set value may be preset, for example, may be set to any value between 5 and 10. In this embodiment, the user triggering the content request operation may be understood as that the user triggers the content refresh operation, and the manner may be that the user actively triggers a content request button in the interface, or that the user automatically triggers when browsing to the last piece of content of the currently pushed content. When the client detects that the user triggers the content request operation, a content request is generated, and the cached key information is sent to the server while the content request is sent to the server. Or when the number of the cached key information reaches a set value, the client automatically sends the cached key information to the server.

Optionally, the key information is cached in the following manner: determining the times that the set label content corresponding to the key information in the set time length meets the set conditions; if the times are smaller than or equal to a third set threshold value, caching the key information; and if the number of times is greater than a third set threshold, discarding the key information.

The set duration may be a set duration from the current time, and may be preset, for example, set to any value between 5 minutes and 10 minutes. In the application scene, if the number of times that the set tag content corresponding to the key information meets the set condition is smaller than or equal to a third set threshold value, the key information is cached, namely the set tag content is recalled. If the number of times that the set tag content corresponding to the key information meets the set condition is larger than the third set threshold, the set tag content corresponding to the key information is repeatedly pushed to the client, but the user is not interested in the set tag content all the time, and at the moment, the set tag content is not required to be recalled, so that bandwidth resources can be saved, the repeatability and the concentration of pushing the content of the same set tag can be reduced, and user experience is improved.

According to the technical scheme, in the process of displaying push content, setting tag content meeting setting conditions is obtained; wherein, the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked; extracting key information of the set tag content; and sending the key information to the server side, so that the server side can push the set tag content again according to the key information. According to the content pushing method, key information of the set tag content meeting the set conditions is sent to the server side, so that the server side pushes the set tag content again, namely recall is conducted on the set tag content meeting the set conditions, and the conversion rate of the set tag content can be improved.

Fig. 2 is a schematic flow chart of a content pushing method provided by an embodiment of the present disclosure, where the embodiment of the present disclosure is applicable to a case of pushing content to a client, the method may be performed by a content pushing device, and the device may be implemented in a form of software and/or hardware, optionally, implemented by an electronic device, where the electronic device may be a mobile terminal, a PC end, a server, or the like.

As shown in fig. 2, the method includes:

s210, receiving key information sent by the client.

The key information is key information of the content of the set tag meeting the set conditions, and the set conditions comprise any one of the following: and not showing, wherein the showing time length is smaller than a first set threshold value and is not clicked, or the showing proportion is smaller than a second set threshold value and is not clicked. The setting tag content may be push content to which a setting tag is added. In this embodiment, the process of obtaining the set tag content satisfying the setting condition by the client and the process of extracting the set tag content may be referred to the description of the above embodiment, and will not be repeated here.

S220, acquiring the set tag content corresponding to the key information.

The key information may be information for identifying the content of the set tag, and may be, for example, a unique identifier (Identity document, ID). The acquired setting tag content is content that has been pushed and satisfies the setting condition. In this embodiment, the set tag content corresponding to the key information is obtained from the content library or the data source.

S230, pushing the set tag content to the client.

Specifically, after obtaining the set tag content corresponding to the key information, pushing the set tag content to the client again

Optionally, the manner of pushing the set tag content to the client may be: acquiring a network evaluation index of the set tag content; screening the set label content according to the network evaluation index; and pushing the filtered set tag content to the client.

Wherein the network evaluation index is determined by at least one of the following information: click rate, play rate, number of comments, number of forwarding and number of collection. The network evaluation index may characterize the conversion rate of the set tag content.

Specifically, the method for obtaining the network evaluation index of the set tag content may be: and carrying out characteristic quantization processing on the network information such as the click rate, the play rate, the comment number, the forwarding number, the collection number and the like corresponding to the set label content to obtain network characteristic information, inputting the network characteristic information into a trained evaluation neural network model, and outputting a network evaluation index for setting the label content. Wherein the network evaluation index may be characterized by a value between 0 and 1, the closer the value is to 1, the higher the conversion rate of the set tag content, the closer the value is to 0, and the lower the conversion rate of the set tag content.

Specifically, the method for screening the set tag content according to the network evaluation index may be: and screening out the set label content with the network evaluation index smaller than the set threshold value. And finally, pushing the selected set tag content to the client. In this embodiment, the content of the setting tag with the lower network evaluation index is pushed to the client again, so as to improve the conversion rate of the content of the setting tag with the lower conversion rate.

Optionally, the manner of pushing the set tag content to the client may be: acquiring a time interval from when the set tag content is pushed last time; and if the time interval exceeds the set time length, pushing the set tag content to the client.

In this embodiment, when the server side pushes content to the client side based on the content request of the client side, the time interval between the current time and the last time of pushing the set tag content is obtained, if the time interval exceeds the set duration, the set tag content is pushed to the client side, if the time interval does not exceed the set duration, the set tag content is cached, and when the time interval exceeds the set duration, the set tag content is pushed to the client side based on the subsequent content request. In this embodiment, when the time interval exceeds the set duration, the content of the set tag is pushed to the client, so that the content pushing density of the same set tag can be reduced.

According to the technical scheme, key information sent by a client is received; the key information is key information of the content of the set tag meeting the set conditions, and the set conditions comprise any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked; acquiring set label content corresponding to the key information; and pushing the set tag content to the client. The conversion rate of the set label content can be improved by re-pushing the set label content meeting the set condition.

Fig. 3 is a schematic structural diagram of a content device according to an embodiment of the disclosure, as shown in fig. 3, where the device includes:

the setting tag content obtaining module 310 is configured to obtain setting tag content that meets a setting condition in a process of displaying push content; wherein the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

a key information extracting module 320, configured to extract key information of the set tag content;

and the key information sending module 330 is configured to send the key information to a server, so that the server re-pushes the set tag content according to the key information.

Optionally, the key information sending module 330 is further configured to:

caching the key information;

and when the cached key information quantity reaches a set value or the user triggering content request operation is detected, sending the cached key information to the server.

Optionally, the key information sending module 330 is further configured to:

determining the times that the set label content corresponding to the key information meets the set conditions in a set time length;

if the times are smaller than or equal to a third set threshold value, caching the key information;

and if the times are greater than the third set threshold, discarding the key information.

Fig. 4 is a schematic structural diagram of a content device according to an embodiment of the present disclosure, as shown in fig. 4, where the device includes:

a key information receiving module 410, configured to receive key information sent by a client; the key information is key information of set tag content meeting set conditions, and the set conditions comprise any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked;

the set tag content obtaining module 420 is configured to obtain set tag content corresponding to the key information;

and the set tag content pushing module 430 is configured to push the set tag content to the client.

Optionally, the tag content pushing module 430 is further configured to:

acquiring a network evaluation index of the set tag content; wherein the network evaluation index is determined by at least one of the following information: click rate, play rate, comment count, forwarding count and collection count;

screening the set label content according to the network evaluation index;

and pushing the filtered set tag content to the client.

Optionally, the tag content pushing module 430 is further configured to:

acquiring a time interval from when the set tag content is pushed last time;

and if the time interval exceeds the set duration, pushing the set tag content to the client.

The content pushing device provided by the embodiment of the disclosure can execute the content pushing method provided by any embodiment of the disclosure, and has the corresponding functional modules and beneficial effects of the execution method.

It should be noted that each unit and module included in the above apparatus are only divided according to the functional logic, but not limited to the above division, so long as the corresponding functions can be implemented; in addition, the specific names of the functional units are also only for convenience of distinguishing from each other, and are not used to limit the protection scope of the embodiments of the present disclosure.

Fig. 5 is a schematic structural diagram of an electronic device according to an embodiment of the disclosure. Referring now to fig. 5, a schematic diagram of an electronic device (e.g., a terminal device or server in fig. 5) 500 suitable for use in implementing embodiments of the present disclosure is shown. The terminal devices in the embodiments of the present disclosure may include, but are not limited to, mobile terminals such as mobile phones, notebook computers, digital broadcast receivers, PDAs (personal digital assistants), PADs (tablet computers), PMPs (portable multimedia players), in-vehicle terminals (e.g., in-vehicle navigation terminals), and the like, and stationary terminals such as digital TVs, desktop computers, and the like. The electronic device shown in fig. 5 is merely an example and should not be construed to limit the functionality and scope of use of the disclosed embodiments.

As shown in fig. 5, the electronic device 500 may include a processing means (e.g., a central processing unit, a graphics processor, etc.) 501, which may perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM) 502 or a program loaded from a storage means 508 into a Random Access Memory (RAM) 503. In the RAM 503, various programs and data required for the operation of the electronic apparatus 500 are also stored. The processing device 501, the ROM 502, and the RAM 503 are connected to each other via a bus 504. An edit/output (I/O) interface 505 is also connected to bus 504.

In general, the following devices may be connected to the I/O interface 505: input devices 506 including, for example, a touch screen, touchpad, keyboard, mouse, camera, microphone, accelerometer, gyroscope, etc.; an output device 507 including, for example, a Liquid Crystal Display (LCD), a speaker, a vibrator, and the like; storage 508 including, for example, magnetic tape, hard disk, etc.; and communication means 509. The communication means 509 may allow the electronic device 500 to communicate with other devices wirelessly or by wire to exchange data. While fig. 5 shows an electronic device 500 having various means, it is to be understood that not all of the illustrated means are required to be implemented or provided. More or fewer devices may be implemented or provided instead.

In particular, according to embodiments of the present disclosure, the processes described above with reference to flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a non-transitory computer readable medium, the computer program comprising program code for performing the method shown in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network via the communication means 509, or from the storage means 508, or from the ROM 502. The above-described functions defined in the methods of the embodiments of the present disclosure are performed when the computer program is executed by the processing device 501.

The electronic device provided by the embodiment of the present disclosure and the content pushing method provided by the foregoing embodiment belong to the same inventive concept, and technical details not described in detail in the present embodiment may be referred to the foregoing embodiment, and the present embodiment has the same beneficial effects as the foregoing embodiment.

The present disclosure provides a computer storage medium having stored thereon a computer program which, when executed by a processor, implements the content pushing method provided by the above embodiments.

It should be noted that the computer readable medium described in the present disclosure may be a computer readable signal medium or a computer readable storage medium, or any combination of the two. The computer readable storage medium can be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples of the computer-readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the context of this disclosure, a computer-readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In the present disclosure, however, the computer-readable signal medium may include a data signal propagated in baseband or as part of a carrier wave, with the computer-readable program code embodied therein. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination of the foregoing. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: electrical wires, fiber optic cables, RF (radio frequency), and the like, or any suitable combination of the foregoing.

In some implementations, the clients, servers may communicate using any currently known or future developed network protocol, such as HTTP (HyperText Transfer Protocol ), and may be interconnected with any form or medium of digital data communication (e.g., a communication network). Examples of communication networks include a local area network ("LAN"), a wide area network ("WAN"), the internet (e.g., the internet), and peer-to-peer networks (e.g., ad hoc peer-to-peer networks), as well as any currently known or future developed networks.

The computer readable medium may be contained in the electronic device; or may exist alone without being incorporated into the electronic device.

The computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to:

the computer readable medium carries one or more programs which, when executed by the electronic device, cause the electronic device to: acquiring set tag content meeting set conditions in the process of displaying push content; wherein the setting condition includes any one of the following: the display time is smaller than a first set threshold and is not clicked, or the display proportion is smaller than a second set threshold and is not clicked; extracting key information of the set tag content; and sending the key information to a server side, so that the server side can push the set tag content again according to the key information.

Computer program code for carrying out operations of the present disclosure may be written in one or more programming languages, including, but not limited to, an object oriented programming language such as Java, smalltalk, C ++ and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or server. In the case of a remote computer, the remote computer may be connected to the user's computer through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computer (for example, through the Internet using an Internet service provider).

The flowcharts and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present disclosure. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.

The units involved in the embodiments of the present disclosure may be implemented by means of software, or may be implemented by means of hardware. The name of the unit does not in any way constitute a limitation of the unit itself, for example the first acquisition unit may also be described as "unit acquiring at least two internet protocol addresses".

The functions described above herein may be performed, at least in part, by one or more hardware logic components. For example, without limitation, exemplary types of hardware logic components that may be used include: a Field Programmable Gate Array (FPGA), an Application Specific Integrated Circuit (ASIC), an Application Specific Standard Product (ASSP), a system on a chip (SOC), a Complex Programmable Logic Device (CPLD), and the like.

In the context of this disclosure, a machine-readable medium may be a tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. The machine-readable medium may be a machine-readable signal medium or a machine-readable storage medium. The machine-readable medium may include, but is not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any suitable combination of the foregoing. More specific examples of a machine-readable storage medium would include an electrical connection based on one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

The foregoing description is only of the preferred embodiments of the present disclosure and description of the principles of the technology being employed. It will be appreciated by persons skilled in the art that the scope of the disclosure referred to in this disclosure is not limited to the specific combinations of features described above, but also covers other embodiments which may be formed by any combination of features described above or equivalents thereof without departing from the spirit of the disclosure. Such as those described above, are mutually substituted with the technical features having similar functions disclosed in the present disclosure (but not limited thereto).

Moreover, although operations are depicted in a particular order, this should not be understood as requiring that such operations be performed in the particular order shown or in sequential order. In certain circumstances, multitasking and parallel processing may be advantageous. Likewise, while several specific implementation details are included in the above discussion, these should not be construed as limiting the scope of the present disclosure. Certain features that are described in the context of separate embodiments can also be implemented in combination in a single embodiment. Conversely, various features that are described in the context of a single embodiment can also be implemented in multiple embodiments separately or in any suitable subcombination.

Although the subject matter has been described in language specific to structural features and/or methodological acts, it is to be understood that the subject matter defined in the appended claims is not necessarily limited to the specific features or acts described above. Rather, the specific features and acts described above are example forms of implementing the claims.

Claims

1. A content pushing method, comprising:

extracting key information of the set tag content;

2. The method of claim 1, wherein sending the key information to a server comprises:

caching the key information;

3. The method of claim 2, wherein caching the critical information comprises:

4. A content pushing method, comprising:

acquiring set tag content corresponding to the key information;

pushing the set tag content to the client.

5. The method of claim 4, wherein pushing the set tag content to the client comprises:

screening the set label content according to the network evaluation index;

and pushing the filtered set tag content to the client.

6. The method of claim 4 or 5, wherein pushing the set tag content to the client comprises:

acquiring a time interval from when the set tag content is pushed last time;

7. A content pushing apparatus, comprising:

8. A content pushing apparatus, comprising:

9. An electronic device, the electronic device comprising:

one or more processors;

storage means for storing one or more programs,

the one or more programs, when executed by the one or more processors, cause the one or more processors to implement the content pushing method of any of claims 1-6.

10. A storage medium containing computer executable instructions for performing the content pushing method according to any of claims 1-6 when executed by a computer processor.