CN116384636B - Intelligent navigation explanation management system for intelligent exhibition hall based on VR (virtual reality) visualization technology - Google Patents

Intelligent navigation explanation management system for intelligent exhibition hall based on VR (virtual reality) visualization technology Download PDF

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CN116384636B
CN116384636B CN202310665323.1A CN202310665323A CN116384636B CN 116384636 B CN116384636 B CN 116384636B CN 202310665323 A CN202310665323 A CN 202310665323A CN 116384636 B CN116384636 B CN 116384636B
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exhibition
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enterprise
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CN116384636A (en
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周友明
郎尚飞
冯克鑫
吴瑜琳
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Shenzhen Youking Sign Manufacturing Co ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • G06Q10/063—Operations research, analysis or management
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/903—Querying
    • G06F16/9035—Filtering based on additional data, e.g. user or group profiles
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F17/00—Digital computing or data processing equipment or methods, specially adapted for specific functions
    • G06F17/10—Complex mathematical operations
    • G06F17/18—Complex mathematical operations for evaluating statistical data, e.g. average values, frequency distributions, probability functions, regression analysis
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y02—TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
    • Y02P—CLIMATE CHANGE MITIGATION TECHNOLOGIES IN THE PRODUCTION OR PROCESSING OF GOODS
    • Y02P90/00—Enabling technologies with a potential contribution to greenhouse gas [GHG] emissions mitigation
    • Y02P90/30—Computing systems specially adapted for manufacturing

Abstract

The invention belongs to the technical field of online exhibition hall navigation explanation management, and particularly discloses an intelligent exhibition hall intelligent navigation explanation management system based on a VR (virtual reality) visualization technology. The intelligent navigation explanation management system for the intelligent exhibition hall comprises an exhibition enterprise information extraction module, an exhibition product information extraction module, an associated exhibition creative product confirmation module, a creative product matching analysis module, a management information base and an exhibition navigation explanation setting module; according to the invention, the recommended showplace creative product is confirmed from the market potential layer and the creative layer, so that the navigation explanation is set, the problem that the current navigation explanation management mode is not strong in agreement with the theme of the exhibition hall is effectively solved, the showplace requirements of enterprises are greatly met, the showplace effects of the enterprises are ensured, the showplace aim of the enterprises is effectively achieved, and meanwhile, a reliable reference direction is provided for the enterprises to select planning investment creative products or improve follow-up development plans.

Description

Intelligent navigation explanation management system for intelligent exhibition hall based on VR (virtual reality) visualization technology
Technical Field
The invention belongs to the technical field of online exhibition hall navigation explanation management, and relates to an intelligent exhibition hall intelligent navigation explanation management system based on VR (virtual reality) visualization technology.
Background
Technological innovation is one of important indexes for demonstrating talent culture of schools, and schools pay more attention to the technological innovation, so that a great deal of leaps and students are engaged in the technological innovation activities. In this context, a large number of college creative product online showrooms are derived to promote the development of enterprises and individuals, and navigation and explanation are important auxiliary functions in the exhibition process, and the importance of management is self-evident.
At present, the navigation and explanation management of the online exhibition hall of the creative product are also in a conventional management level, and the degree of agreement with the theme of the online exhibition hall of the creative product is not strong. If the exhibition area of the exhibition staff just entering the exhibition hall is confirmed according to the exhibition conditions of other exhibition staff, the exhibition staff just entering the exhibition hall is navigated and the subsequent exhibition explanation is carried out, and obviously, the current technology has the following problems: 1. to the exhibition hall on the college intention product line, its exhibition personnel still have the condition that the enterprise is exhibited except that the college is exhibited, and the current regional confirmation mode of exhibiting does not combine the production condition of enterprise to analyze, only can satisfy the requirement of exhibiting in the college, has satisfied the requirement of exhibiting in the enterprise, and then can't guarantee the exhibition effect of enterprise.
2. For enterprise type exhibitors, the exhibitors are more visual in exhibitor, when navigation management is carried out on the exhibitors of enterprise type, the originality condition and market condition of the exhibitor creative products are not combined for analysis, the pertinence and the fitting property of the exhibitor navigation cannot be improved, a reliable reference direction cannot be provided for the selection of the planning investment creative products or the improvement of the follow-up development plans of enterprises, and meanwhile, the personalized navigation of the exhibitors of enterprise type cannot be reflected, so that the exhibitor experience sense and the exhibitor value of the exhibitors of enterprise type cannot be guaranteed.
3. For the host of creative product exhibition halls, the current conventional navigation explanation management mode cannot improve the possibility of creative design hatching of universities, and cannot assist the follow-up development of enterprises, so that the host effect of the creative product exhibition halls cannot be guaranteed.
4. For on-line exhibition hall explanation, the manual instruction that triggers of showman just can carry out corresponding explanation at present, and intelligent level is not high, and the flexibility is not strong.
Disclosure of Invention
In view of this, in order to solve the problems presented in the above background technology, an intelligent navigation explanation management system for an intelligent exhibition hall based on VR visualization technology is now provided.
The aim of the invention can be achieved by the following technical scheme: the invention provides an intelligent navigation explanation management system for an intelligent exhibition hall based on VR (virtual reality) visualization technology, which comprises the following components: and the exhibition enterprise information extraction module is used for marking the enterprise currently entering the exhibition hall of the specified VR creative product as a target navigation enterprise and extracting the related information of the target navigation enterprise.
And the exhibition product information extraction module is used for extracting the exhibition position, the exhibition space position, the associated explanation video and the related information of each exhibition creative product in the appointed VR creative product exhibition hall.
And the associated exhibition creative product confirming module is used for confirming that the target navigation enterprise corresponds to each associated exhibition creative product based on the target navigation enterprise and the related information of each exhibition creative product.
And the creative product matching analysis module is used for carrying out market potential analysis and creative degree analysis on each associated showy creative product corresponding to the target navigation enterprise to obtain each recommended showy creative product corresponding to the target navigation enterprise.
The management information base is used for storing average registration amount and average registration period corresponding to each enterprise type, storing each product type existing in the market, and storing each conventional function type, conventional unit product production cost, conventional unit product production period length, conventional three-dimensional outline, conventional part number, conventional production procedure information, market starting circulation date, market circulation area number, market circulation duty ratio and related product information corresponding to each product type.
And the showcase navigation explanation setting module is used for carrying out showcase navigation and showcase explanation setting based on each recommended showcase creative product corresponding to the target navigation enterprise.
Preferably, the relevant information of the target navigation enterprise includes enterprise type, associated product type, highest unit production product cost, registration age and registration amount.
The related information corresponding to each exhibition creative product comprises a product type, unit product production cost, unit product production period length, each achievable function type, the number of research personnel, the number of reserved exhibition enterprises, three-dimensional outlines, the number of parts and production procedure information, wherein the production procedure information comprises the number of process steps, contents corresponding to each process step and execution sequences corresponding to each process step.
Preferably, the confirming target navigation enterprise corresponds to each associated showcase creative product, and the specific confirming process comprises the following steps: extracting the product type from the related information of each exhibition creative product, extracting the related product type from the related information of the target navigation enterprise, thereby setting the product type conformity factor, and recording asJ represents the showy creative product number, +.>。
Extracting unit product production cost and unit product production period length from related information of each exhibitor creative product, thereby carrying out production risk analysis to obtain production risk assessment factors of each exhibitor creative product, and recording as 。
And extracting the enterprise type from the related information of the target navigation enterprise, thereby extracting the average registration amount and the average registration age of the enterprise type corresponding to the target navigation enterprise from the management information base.
The highest unit production product cost, registration years and registration amount are extracted from the related information of the target navigation enterprise, and the evaluation factors of the target navigation enterprise for resisting the production risk of each exhibition creative product are obtained through analysis and recorded as。
According to the analysis formulaAnalyzing and obtaining enterprise fitting index of each exhibition creative product>，/>The corresponding adaptation evaluation duty ratio weights of risk evaluation and product type conformity degree are respectively ++>And the degree of conformity is the set reference type.
And comparing the enterprise fitting index of each exhibition creative product with the set reference enterprise fitting index, and judging that the exhibition creative product is used as the associated exhibition creative product of the target enterprise if the enterprise fitting index of a certain exhibition creative product is greater than or equal to the reference enterprise fitting index, thereby obtaining the associated exhibition creative product corresponding to the target navigation enterprise.
Preferably, the market potential analysis is performed on each associated showcase creative product corresponding to the target navigation enterprise, and the specific analysis process is as follows: and confirming the market state of each associated showy creative product based on the product type of each associated showy creative product corresponding to the target navigation enterprise, wherein the market state comprises the existing market state and the unoccupied market state.
If the market state of a certain associated showy creative product is the existing market state, marking the associated showy creative product as the existing creative product and marking the market potential factor asFurther, based on the related information corresponding to the existing creative product, analyzing to obtain a market potential evaluation index corresponding to the existing creative product, and marking the market potential evaluation index as +.>。
If the market state of a certain related showy creative product is an unoccupied market state, the market state is marked as an unoccupied product, and the market potential factor of the unoccupied product is marked asFurther, based on the related information corresponding to the non-creative product, analyzing to obtain the non-creative productMarket potential evaluation index corresponding to creative product and denoted +.>Thereby obtaining market potential evaluation index of each associated showcase creative product and marking as +.>I represents the associated showpiece creative product number, < +.>Wherein->The value is +.>Or->。
Preferably, the analyzing obtains the market potential evaluation index corresponding to the existing creative product, and the specific analyzing process is as follows: based on the product type of the existing creative product, extracting each conventional function type of the product type corresponding to the existing creative product from a management information base, extracting each realizable function type from related information corresponding to the existing creative product, comparing each realizable function type corresponding to the existing creative product with each conventional function type of the corresponding product type, counting the number of newly-added function types corresponding to the existing creative product, analyzing and obtaining market potential evaluation indexes of the function levels corresponding to the existing creative product, and recording as 。
Extracting the number of research personnel and the number of reserved and exhibited enterprises from the related information corresponding to the existing creative product, analyzing to obtain market potential evaluation indexes of the personnel layers corresponding to the existing creative product, and recording the market potential evaluation indexes as。
Based on the production cost of the unit product and the production period length of the unit product corresponding to the existing creative product, analyzing to obtain the market potential evaluation index of the production level corresponding to the existing creative product, and marking as。
Extracting the market starting circulation date, the market circulation area number and the market circulation ratio of the product type corresponding to the existing creative product type from the management information base based on the product type of the existing creative product, thereby setting the existing market interference weight factor, and recording as。
Market potential factors of existing creative productsMarket potential assessment index of the corresponding functional layer of the existing creative product>Market potential assessment index of corresponding personnel level +.>Market potential evaluation index for the corresponding production level>And the existing market interference weight factor->Substitution of the calculation formula +.>In the method, market potential evaluation index corresponding to the existing creative product is obtained>，/>The corresponding market potential evaluation correction factors of the set function level market, personnel level and production level are respectively expressed.
Preferably, the analyzing obtains the market potential evaluation index corresponding to the non-creative product, and the specific analyzing process is as follows: based on the product type of the non-creative product, extracting relevant product information of the product type corresponding to the non-creative product from a management information base, setting a potential interference weight factor of the market according to the relevant product information, and marking the potential interference weight factor as。
Extracting each realizable function category from the related information of the non-creative product, extracting each function category corresponding to the related product from the related product information of the product type corresponding to the non-creative product, comparing to obtain the number of the new functions of the non-creative product, and recording as。
Extracting unit product production cost and unit product production period length from the related information of the non-creative product, respectively recorded asAnd->。
Extracting the average unit product production cost and average unit product production period length corresponding to the related products from the related product information of the product types corresponding to the non-creative products, respectively recording asAnd->。
Extracting the number of related products from the related product information of the product type corresponding to the non-creative product and recording asAccording to the analytical formula->Analyzing to obtain market potential evaluation index corresponding to the non-creative product >，/>Respectively expressed as the set number of reference related products, the number of reference added functions, < >>Respectively expressed as the set relative product number, the newly added function number, the product production cost and the corresponding duty ratio weight factors of the product production period length.
Preferably, the creative degree analysis is performed on each associated showcase creative product corresponding to the target navigation enterprise, and the specific analysis process includes: and extracting the market state of each associated exhibition creative product corresponding to the target navigation enterprise.
If the corresponding market state of a certain related showy creative product is the existing market state, marking the related showy creative product as a first analysis product and marking the creative factor asAnd extracting the functional types, the three-dimensional outlines, the number of parts and the production procedure information which can be realized from the related information corresponding to the first analysis product.
Extracting each conventional function type, conventional three-dimensional profile, conventional part number and conventional production procedure information of the corresponding product type of the first analysis product from the management information base, and taking the conventional function type, the conventional three-dimensional profile, the conventional part number and the conventional production procedure information as reference creative information of the first analysis product, analyzing to obtain a creative degree evaluation index corresponding to the first analysis product, and marking the creative degree evaluation index as。
If a product of a certain related exhibition creative corresponds to the market shape If the state is the state without market, the associated showy creative product is marked as a second analysis product, and the creative factor of the second analysis product is marked asSetting reference creative information corresponding to the second analysis product, and obtaining creative evaluation index of the second analysis product according to the same analysis mode and the same analysis of the creative degree corresponding to the first analysis product, and marking as +.>Thereby obtaining the creative degree evaluation index of each associated showcase creative product>，/>The value is +.>Or->。
Preferably, the analyzing obtains the creative evaluation index corresponding to the first analysis product, and the specific analyzing process is based on each realizable function category corresponding to the first analysis product, analyzes the functional similarity corresponding to the first analysis product, and records the functional similarity as。
Based on the three-dimensional contour and the number of parts corresponding to the first analysis product, analyzing to obtain the structural similarity corresponding to the first analysis product, and marking as。
Based on the production procedure information corresponding to the first analysis product, analyzing to obtain the process similarity corresponding to the first analysis product, and marking as。
Creative factor for a first analysis productFunctional similarity corresponding to the first analysis product->Similarity of structuresAnd process similarity->Substitution of the calculation formula +.>In obtaining a creative assessment index corresponding to the first analysis product >，/>Creative evaluation duty weights respectively expressed as corresponding to the set functional similarity, structural similarity and process similarity>Expressed as a natural constant.
Preferably, each recommended exhibition creative product corresponding to the target navigation enterprise is obtained through the following specific obtaining process: market potential assessment index for each associated showcase creative productCreative assessment index->Importing a calculation formulaObtaining the comprehensive recommendation evaluation index corresponding to each associated exhibition creative product，/>Recommended evaluation duty weight factors respectively expressed as set market potential, creative degree>And evaluating the compensation factors for the set recommendations.
Extracting the number of the exhibition creative products of each exhibited enterprise from the background of the exhibition hall of the appointed VR creative products, and analyzing the number by an analysis formulaAnd analyzing to obtain the number of the expected exhibition creative products corresponding to the target navigation enterprise.
And sequencing the comprehensive recommendation evaluation indexes corresponding to the associated exhibition creative products in sequence from large to small to obtain the recommendation sequence of the associated exhibition creative products, and sequentially selecting the associated exhibition creative products according to the front-to-back selection sequence based on the number of the expected exhibition creative products corresponding to the target navigation enterprise, so as to obtain the recommended exhibition creative products corresponding to the target navigation enterprise.
Preferably, the performing of the showcase navigation and showcase explanation setting comprises the following specific setting processes: and extracting the display space positions of the recommended creative products corresponding to the target navigation enterprises, generating recommended exhibition routes corresponding to the target navigation based on the recommended ordering of the recommended creative products corresponding to the target navigation enterprises, and importing the recommended exhibition routes into an exhibition navigation map of an exhibition hall of the appointed VR creative products, thereby performing exhibition navigation on the target navigation enterprises.
And extracting the display positions of the target navigation enterprises corresponding to the recommended creative products, setting explanation automatic triggering instructions at the display positions, extracting the associated explanation videos of the recommended creative products, importing the associated explanation videos into the explanation triggering instructions set at the display positions, and automatically explaining when the target navigation enterprises reach the display positions.
Compared with the prior art, the invention has the following beneficial effects: (1) According to the invention, the recommended showplace creative product confirmation is carried out from the market potential layer and the creative layer, so that the navigation explanation is carried out, the problem that the existing navigation explanation management mode is not strong in agreement with the theme of the exhibition hall is effectively solved, the showplace requirements of enterprises are greatly met, the showplace effect of the enterprises is ensured, the goal of the enterprises is effectively achieved, meanwhile, a reliable reference direction is provided for the enterprises to select the planned investment creative product or improve the follow-up development plan, the personalized navigation of enterprise type exhibitors is realized, the showplace experience of the enterprise type exhibitors is also ensured from the other layer, and the bilateral benefits of the exhibition hall side and the exhibitors are effectively maintained.
(2) According to the invention, through the verification of the associated showplace creative products, the selection range of the creative products of the showplace enterprises is effectively reduced, and further the recommendation accuracy and recommendation rationality of the corresponding recommended showplace creative products of the showplace enterprises are improved, so that the showplace direction of the showplace enterprises is more definite.
(3) When market potential evaluation and creative degree evaluation are carried out, reliability and reference of an evaluation result are effectively improved through multidimensional information evaluation, so that the navigation effect of a creative product exhibition hall is optimized, accurate positioning of the creative products exhibited by an enterprise exhibitor is realized, the possibility of subsequent creative design hatching of a university is promoted, effective assistance is provided for subsequent development of the enterprise, and powerful guarantee is provided for the holding effect of the creative product exhibition hall.
(4) According to the invention, by setting the automatic explanation, the convenience of the exhibition staff is improved, the automatic explanation of the online exhibition hall is realized, the intelligent level is high, and the flexibility is strong.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings that are needed for the description of the embodiments will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is a schematic diagram of the connection of the modules of the system of the present invention.
Detailed Description
The foregoing is merely illustrative of the principles of the invention, and various modifications, additions and substitutions for those skilled in the art will be apparent to those having ordinary skill in the art without departing from the principles of the invention or from the scope of the invention as defined in the accompanying claims.
Referring to fig. 1, the invention provides an intelligent navigation explanation management system for an intelligent exhibition hall based on a VR (virtual reality) visualization technology, which comprises an exhibition enterprise information extraction module, an exhibition product information extraction module, an associated exhibition creative product confirmation module, a creative product matching analysis module, a management information base and an exhibition navigation explanation setting module.
In the above, the module is confirmed to associated showy intention product is connected with showy enterprise information extraction module, showy product information extraction module, intention product match analysis module and management information base respectively, and the intention product match analysis module is connected with showy enterprise information extraction module, management information base and showy navigation explanation setting up module respectively, and showy navigation explanation setting up module is connected with showy enterprise information extraction module and intention product match analysis module respectively.
The exhibition enterprise information extraction module is used for marking an enterprise currently entering the exhibition hall of the specified VR creative product as a target navigation enterprise and extracting relevant information of the target navigation enterprise.
Specifically, the relevant information of the target navigation enterprise includes the enterprise type, the associated product type, the highest unit production product cost, the registration age, and the registration amount.
The exhibition product information extraction module is used for extracting exhibition positions, exhibition space positions, associated explanation videos and related information of each exhibition creative product in an appointed VR creative product exhibition hall, wherein the related information corresponding to each exhibition creative product comprises product types, unit product production cost, unit product production period length, each achievable function type, the number of research personnel, the number of reserved exhibition enterprises, three-dimensional outlines, the number of parts and production procedure information, and the production procedure information comprises the number of process steps, content corresponding to each process step and execution sequence corresponding to each process step.
The related exhibition creative product confirmation module is used for confirming that a target navigation enterprise corresponds to each related exhibition creative product based on the target navigation enterprise and related information of each exhibition creative product, and the specific confirmation process comprises the following steps: a1, extracting product types from related information of each showy creative product, extracting related product types from related information of a target navigation enterprise, setting product type conformity factors, and recording as J represents the showy creative product number, +.>。
It should be noted that, the specific setting process of setting the product type conformity factor is as follows: comparing the product type of each exhibition creative product with the associated product type of the target navigation enterprise, and if the product type of a certain exhibition creative product is consistent with the associated product type of the target navigation enterprise, marking the product type coincidence degree factor of the exhibition creative product asIf the product type of a product of a showy creative is inconsistent with the associated product type of a target navigation enterprise, marking the product type coincidence degree factor of the product of the showy creative as +.>Thereby obtaining the product type coincidence degree factor corresponding to each showy creative product>，/>The value is +.>Or->，/>>/>And in one embodiment, < +.>The value is 1, & lt + & gt>The value is 0.
A2, extracting the production cost of unit products and the production period length of unit products from the related information of the creative products of each exhibitor, respectively marking asAnd->The production risk analysis is performed to obtain the production risk assessment factor of each exhibition creative product, which is marked as +.>Wherein->，/>Representing the production risk assessment factor corresponding to the j-th showcase creative product->The production cost of the reference unit product, the production period length of the reference unit product and the +. >Expressed as production cost, production risk assessment duty cycle for single production cycle length, respectively.
A3, extracting enterprise types from the related information of the target navigation enterprise, thereby extracting average registration amount and average registration years of the enterprise types corresponding to the target navigation enterprise from the management information base, and respectively recording the average registration amount and the average registration years asAnd->。
A4, extracting the highest unit production cost, registration age and registration amount from the related information of the target navigation enterprise, and respectively recording as、/>And->By analysis formula->Analyzing and obtaining an evaluation factor of the target navigation enterprise for resisting the production risk of each exhibition creative product>，/>For the set permissible production costs are bad, +.>The weight is respectively expressed as the set production cost deviation and the corresponding duty ratio weight of the registration amount deviation.
A5, according to the analysis formulaAnalyzing to obtain each showpiece creative productEnterprise compliance index->，/>The corresponding adaptation evaluation duty ratio weights of risk evaluation and product type conformity degree are respectively ++>And the degree of conformity is the set reference type.
And A6, comparing the enterprise fitting index of each exhibition creative product with the set reference enterprise fitting index, and judging that the exhibition creative product is used as the associated exhibition creative product of the target enterprise if the enterprise fitting index of a certain exhibition creative product is greater than or equal to the reference enterprise fitting index, thereby obtaining the associated exhibition creative product corresponding to the target navigation enterprise.
According to the embodiment of the invention, through the confirmation of the associated showplace creative products, the selection range of the showplace creative products of the showplace enterprises is effectively reduced, and further the recommendation accuracy and the recommendation rationality of the corresponding recommended showplace creative products of the showplace enterprises are improved, so that the showplace direction of the showplace enterprises is more definite.
And the creative product matching analysis module is used for carrying out market potential analysis and creative degree analysis on each associated showy creative product corresponding to the target navigation enterprise to obtain each recommended showy creative product corresponding to the target navigation enterprise.
Exemplary, market potential analysis is carried out on each associated exhibition creative product corresponding to the target navigation enterprise, and the specific analysis process is as follows: the method comprises the steps of firstly, confirming market states of each associated exhibition creative product based on product types of each associated exhibition creative product corresponding to a target navigation enterprise, wherein the market states comprise existing market states and unoccupied market states.
It should be noted that, the specific process of confirming the market state of each associated showy creative product is as follows: and matching and comparing the product type of each associated showy creative product corresponding to the target navigation enterprise with each product type existing in the market stored in the management information base, if the product type of a certain associated showy creative product does not belong to any product type existing in the market, judging that the market state of the associated showy creative product is an unoccupied market state, and if the product type of a certain associated showy creative product is consistent with a certain product type existing in the market, judging that the market state of the associated showy creative product is an existing market state.
Second, if the market state of a related showy creative product is the existing market state, marking the related showy creative product as the existing creative product and marking the market potential factor as the existing creative productFurther, based on the related information corresponding to the existing creative product, analyzing to obtain a market potential evaluation index corresponding to the existing creative product, and marking the market potential evaluation index as +.>。
Understandably, the market potential evaluation index corresponding to the existing creative product is obtained through analysis, and the specific analysis process is as follows: step 1, based on the product types of the existing creative products, extracting each conventional function type of the product types corresponding to the existing creative products from a management information base, extracting each realizable function type from related information corresponding to the existing creative products, comparing each realizable function type corresponding to the existing creative products with each conventional function type of the corresponding product types, counting the number of newly-added function types corresponding to the existing creative products, analyzing to obtain market potential evaluation indexes of the function levels corresponding to the existing creative products, and recording as。
It should be noted that, the specific analysis process of the market potential evaluation index of the corresponding functional layer of the existing creative product is as follows: the number of the new functional categories corresponding to the existing creative product is recorded as According to the analytical formula->Analyzing to obtain market potential evaluation index of corresponding functional layer of the existing creative product>，/>The number of functional categories is newly added for the set reference.
Step 2, extracting the number of research personnel and the number of reserved and exhibited enterprises from the related information corresponding to the existing creative product, analyzing to obtain market potential evaluation indexes of the personnel layers corresponding to the existing creative product, and recording the market potential evaluation indexes as。
It should be noted that, the specific analysis process of the market potential evaluation index of the corresponding personnel level of the existing creative product comprises the following steps: the number of the research personnel and the number of the appointed enterprises corresponding to the existing creative product are respectively recorded asAnd->。
Extracting the number of research personnel and the number of reserved research personnel from the related information corresponding to other related research and development creative products, obtaining the average number of research personnel and the average number of reserved research and development personnel corresponding to the related research and development creative products through mean value calculation, and respectively marking asAnd->。
According to the analysis formulaAnalysis to obtainMarket potential assessment index to the personnel level of the existing creative product>，/>And respectively representing the market potential evaluation duty ratio weight factors corresponding to the set number of the research personnel and the set number of the reserved exhibitors.
Step 3, analyzing and obtaining market potential evaluation indexes of the corresponding production layers of the existing creative products based on the production cost and the production cycle length of the unit products corresponding to the existing creative products, and marking the market potential evaluation indexes as。
It should be noted that, the market potential evaluation index of the existing creative product corresponding to the production level, the specific analysis process comprises the following steps: the corresponding production unit product cost and the production unit product period length of the existing creative product are respectively recorded asAnd->。
Extracting the production cost of the conventional unit product and the production period length of the conventional unit product corresponding to the product type of the existing creative product from a management information base, and respectively marking the production cost and the production period length asAnd->。
According to the analysis formulaAnalyzing to obtain market potential evaluation index of corresponding production level of the existing creative product>，/>The market potential assessment duty cycle weights are respectively expressed as production cost and production cycle length.
Step 4, extracting the market starting circulation date, the market circulation area number and the market circulation ratio of the product type corresponding to the existing creative product type from the management information base based on the product type of the existing creative product, thereby setting the existing market interference weight factor and marking as 。
It should be noted that, the specific setting of the market interference weight factor includes the following steps: based on the market starting circulation date of the product type corresponding to the existing creative product, the accumulated market circulation duration corresponding to the existing creative product is obtained and recorded as。
The number of market circulation areas and the market circulation proportion are respectively recorded asAnd k, according to the analytical formulaAnalyzing to obtain market interference weight factors->Market disturbance evaluation duty ratio weight corresponding to accumulated market circulation time length, market circulation area number and market circulation duty ratio are respectively expressed, and +.>、/>Andthe reference market circulation time length, the reference market circulation area number and the reference market circulation ratio are respectively set.
Step 5, market potential factors of the existing creative productsMarket potential assessment index of the corresponding functional layer of the existing creative product>Market potential assessment index of corresponding personnel level +.>Market potential assessment index for corresponding production levelAnd the existing market interference weight factor->Substitution of the calculation formula +.>In the method, market potential evaluation index corresponding to the existing creative product is obtained>，/>The corresponding market potential evaluation correction factors of the set function level market, personnel level and production level are respectively expressed.
Third, if the market state of a related showy creative product is an unoccupied market state, marking the market state as an unoccupied product, and marking the market potential factor of the unoccupied product asFurther, based on the related information corresponding to the non-creative product, analyzing to obtain a market potential evaluation index corresponding to the non-creative product, and marking as +.>Thereby obtaining market potential evaluation index of each associated showcase creative product and marking as +.>I represents the associated showpiece creative product number, < +.>Wherein->The value is +.>Or->。
In one embodiment of the present invention, in one embodiment,the value can be 0.8, < + >>The value can be 0.5.
Understandably, the market potential evaluation index corresponding to the non-creative product is obtained through analysis, and the specific analysis process is as follows: 1) Based on the product type of the non-creative product, extracting relevant product information of the product type corresponding to the non-creative product from a management information base, setting a potential interference weight factor of the market according to the relevant product information, and marking the potential interference weight factor as。
In one embodiment, the related product information includes, but is not limited to, the number of related products, the respective functional categories corresponding to the related products, the average unit product production cost, the average unit product production cycle length, the average audience area number, the highest yield, the highest cumulative sales duration of the average yield, the average cumulative sales duration, and the three-dimensional profile, the number of parts, and the production process information corresponding to the respective related products.
It should be noted that, the specific setting process for setting the potential interference weight factor of the market includes the following steps: locating the average number of audience areas from the related product information and recording as。
Locating the highest yield and average yield from the related product information asAnd->。
Locating the highest accumulated sales time and the average accumulated sales time from the related product information, respectively marking asAnd->According to the analytical formula->Analyzing to obtain market potential interference weight factor +.>，/>Market potential interference assessment weights respectively expressed as set audience area number, yield and accumulated sales duration>Respectively expressed as the set number of reference audience areas, reference yield, reference sales duration,/>The correction factors are evaluated for the set market potential interference.
It should be further noted that the number of audience areas and the excessive or insufficient yield affect the market potential of the product, and the longer the sales period, the more saturated the market, thereby affecting the time duration potential of the product.
2) Extracting each realizable function category from the related information of the non-creative product, extracting each function category corresponding to the related product from the related product information of the product type corresponding to the non-creative product, comparing to obtain the number of the new functions of the non-creative product, and recording as 。
3) Extracting unit product production cost and unit product production period length from the related information of the non-creative product, respectively recorded asAnd->。
4) Extracting the average unit product production cost and average unit product production period length corresponding to the related products from the related product information of the product types corresponding to the non-creative products, respectively recording asAnd->。
5) Extracting the number of related products from the related product information of the product type corresponding to the non-creative product and recording asAccording to the analytical formula->Analyzing to obtain market potential evaluation index corresponding to the non-creative product>，/>Respectively expressed as the set number of reference related products, the number of reference added functions, < >>Respectively expressed as the set relative product number, the newly added function number, the product production cost and the corresponding duty ratio weight factors of the product production period length.
In another example, the creative degree analysis is performed on each associated showcase creative product corresponding to the target navigation enterprise, and the specific analysis process includes: and extracting the market state of each associated exhibition creative product corresponding to the target navigation enterprise.
I1, if the market state corresponding to a certain related showy creative product is the existing market state, marking the related showy creative product as a first analysis product and marking the creative factor as And extracting the functional types, the three-dimensional outlines, the number of parts and the production procedure information which can be realized from the related information corresponding to the first analysis product.
I2, extracting each conventional function type, conventional three-dimensional outline, conventional part number and conventional production procedure information of the corresponding product type of the first analysis product from the management information base, and taking the conventional function type, the conventional three-dimensional outline, the conventional part number and the conventional production procedure information as reference creative information of the first analysis product, analyzing to obtain a creative evaluation index corresponding to the first analysis product, and marking the creative evaluation index as。
Understandably, analyzing to obtain creative evaluation index corresponding to the first analysis product, wherein the specific analysis process comprises Y1, analyzing to obtain functional similarity corresponding to the first analysis product based on each realizable functional category corresponding to the first analysis product, and marking as。
It should be noted that, the specific analysis process of the functional similarity corresponding to the first analysis product includes: comparing each realizable function type corresponding to the first analysis product with each conventional function type of the corresponding product type, counting the number of the same function types, and recording as。
According to the analysis formulaAnalyzing to obtain the functional similarity of the first analysis product>，/>To realize the number of functional categories- >For the set reference the same functional category number ratio, +.>And evaluating the correction factors for the set functional similarity.
Y2, analyzing to obtain the structural similarity corresponding to the first analysis product based on the three-dimensional contour and the number of parts corresponding to the first analysis product, and marking as。
It should be noted that, the structural similarity corresponding to the first analysis product is obtained through analysis, and the specific analysis process includes the following steps: based on the conventional three-dimensional contour of the corresponding product type of the first analysis product, the conventional contour volume corresponding to the first analysis product is obtained and is recorded as。
The three-dimensional contour corresponding to the first analysis product and the conventional three-dimensional contour of the corresponding product type are comparedPerforming coincidence comparison to obtain a coincidence part volume corresponding to the first analysis product, and marking as。
The number of parts corresponding to the first analysis product and the number of conventional parts corresponding to the product type are respectively recorded asAnd->。
According to the analysis formulaAnalyzing to obtain corresponding structural similarity of the first analysis product, < >>The ratio weight factors are evaluated for the structural similarity corresponding to the contour volume and the number of parts respectively, +.>For the set similar structure corresponding to the reference volume overlap ratio, +.>And evaluating the correction factors for the set structural similarity.
Y3, analyzing and obtaining the process similarity corresponding to the first analysis product based on the production procedure information corresponding to the first analysis product, and marking as 。
It should be noted that, the specific analysis process for obtaining the process similarity corresponding to the first analysis product includes: and extracting the number of process steps, the content corresponding to each process step and the execution sequence corresponding to each process step from the production procedure information corresponding to the first analysis product.
Extracting the number of conventional process steps, the content corresponding to each conventional process step and the conventional execution sequence corresponding to each conventional process step from conventional production procedure information of the corresponding product type of the first analysis product;
comparing the content of the process steps corresponding to the first analysis product with the content corresponding to each conventional process step in the corresponding product type to obtain the same number of process steps corresponding to the first analysis product, and recording as。
In a specific embodiment, the number of the same process steps is obtained according to the text similarity judging method mainly by judging the text similarity between the content of the process step corresponding to the first analysis product and the content corresponding to each conventional process step in the corresponding product type, and if the text similarity between the content of a certain process step and the content of a certain conventional process step is greater than the set reference text similarity, the process step is judged to be the same process step, wherein the text similarity analysis technology is the existing mature technology and is not repeated herein.
Comparing the execution sequence of the same process steps in the first analysis product with the conventional execution sequence to obtain the number of process steps with the same execution sequence in the first analysis product, and recording as。/>
The number of the process steps corresponding to the first analysis product and the number of the conventional process steps corresponding to the product type are respectively recorded asAnd->。
According to the formula of the analysis formulaAnalyzing to obtain corresponding process similarity of the first analysis product>，/>Process similarity evaluation duty weight respectively expressed as the same process step number ratio, the same sequence process step number ratio, and process step number difference>Indicating the number of process steps corresponding to the first analysis product, < >>Respectively expressed as a set reference to the same process step number ratio, a reference to the same sequence of process step number ratios,/->And evaluating the correction factors for the set process similarity.
Y4 creative factor for the first analysis productFunctional similarity corresponding to the first analysis product->Structural similarity->And process similarity->Substitution of the calculation formula +.>In obtaining a creative assessment index corresponding to the first analysis product>，/>Creative evaluation duty weights respectively expressed as corresponding to the set functional similarity, structural similarity and process similarity >Expressed as a natural constant.
I3, if the market state corresponding to a certain associated showy creative product is an unoccupied market state, marking the associated showy creative product as a second analysis product, and marking the creative factor of the second analysis product asSetting reference creative information corresponding to the second analysis product, and obtaining creative evaluation index of the second analysis product according to the same analysis mode and the same analysis of the creative degree corresponding to the first analysis product, and marking as +.>Thereby obtaining the creative degree evaluation index of each associated showcase creative product>，/>The value is +.>Or->。
In one embodiment of the present invention, in one embodiment,the value can be 0.8, < + >>The value can be 0.5.
The specific setting process is as follows: and extracting the related information of the product type corresponding to the second analysis product from the management information base, and further extracting the three-dimensional contour, the number of parts and the production procedure information corresponding to each related product, and taking the three-dimensional contour, the number of parts and the production procedure information as the reference creative information corresponding to the second analysis product.
When market potential evaluation and creative degree evaluation are carried out, reliability and referential performance of an evaluation result are effectively improved through multidimensional information evaluation, so that navigation effect of a creative product exhibition hall is optimized, accurate positioning of creative products exhibited by an enterprise exhibitor is achieved, possibility of subsequent creative design hatching of universities is promoted, effective assistance is provided for subsequent development of the enterprise, and powerful guarantee is provided for the holding effect of the creative product exhibition hall.
Further, each recommended exhibition creative product corresponding to the target navigation enterprise is obtained through the following specific obtaining process: market potential assessment index for each associated showcase creative productCreative assessment index->Importing a calculation formulaObtaining the comprehensive recommendation evaluation index corresponding to each associated exhibition creative product，/>Recommended evaluation duty weight factors respectively expressed as set market potential, creative degree>And evaluating the compensation factors for the set recommendations. />
Extracting the number of the exhibition creative products of each exhibited enterprise from the background of the exhibition hall of the appointed VR creative products, and analyzing the number by an analysis formulaAnd analyzing to obtain the number of the expected exhibition creative products corresponding to the target navigation enterprise.
And sequencing the comprehensive recommendation evaluation indexes corresponding to the associated exhibition creative products in sequence from large to small to obtain the recommendation sequence of the associated exhibition creative products, and sequentially selecting the associated exhibition creative products according to the front-to-back selection sequence based on the number of the expected exhibition creative products corresponding to the target navigation enterprise, so as to obtain the recommended exhibition creative products corresponding to the target navigation enterprise.
According to the embodiment of the invention, the recommended exhibition creative product is confirmed from the market potential layer and the creative layer, so that the navigation explanation is carried out, the problem that the existing navigation explanation management mode is not strong in agreement with the theme of the exhibition hall is effectively solved, the exhibition requirements of enterprises are greatly met, the exhibition effects of the enterprises are ensured, the purpose of enterprise exhibition is effectively achieved, meanwhile, a reliable reference direction is provided for the enterprises to select the planning investment creative product or improve the follow-up development plan, personalized navigation of enterprise type exhibition participants is realized, the exhibition experience of the enterprise type exhibition participants is guaranteed from the other layer, and the benefits of both sides of exhibition hall hosts and exhibition participants are effectively maintained.
The management information base is used for storing average registration amount and average registration period corresponding to each enterprise type and storing each conventional function type, conventional three-dimensional outline, conventional part number, conventional production procedure information, market starting circulation date, market circulation area number, market circulation duty ratio and related product information corresponding to each product type.
The conventional production procedure information comprises the number of conventional process steps, the corresponding content of each conventional process step and the corresponding conventional execution sequence of each conventional process step.
And the showcase navigation explanation setting module is used for carrying out showcase navigation and showcase explanation setting based on each recommended showcase creative product corresponding to the target navigation enterprise.
Wherein, carry out the showy navigation and showy explanation setting, specific setting process is: and extracting the display space positions of the recommended creative products corresponding to the target navigation enterprises, generating recommended exhibition routes corresponding to the target navigation based on the recommended ordering of the recommended creative products corresponding to the target navigation enterprises, and importing the recommended exhibition routes into an exhibition navigation map of an exhibition hall of the appointed VR creative products, thereby performing exhibition navigation on the target navigation enterprises.
And extracting the display positions of the target navigation enterprises corresponding to the recommended creative products, setting explanation automatic triggering instructions at the display positions, extracting the associated explanation videos of the recommended creative products, importing the associated explanation videos into the explanation triggering instructions set at the display positions, and automatically explaining when the target navigation enterprises reach the display positions.
According to the embodiment of the invention, by setting the automatic explanation, the convenience of the exhibition staff is improved, the automatic explanation of the online exhibition hall is realized, the intelligent level is high, and the flexibility is strong.
The foregoing is merely illustrative and explanatory of the principles of the invention, as various modifications and additions may be made to the specific embodiments described, or similar thereto, by those skilled in the art, without departing from the principles of the invention or beyond the scope of the appended claims.

Claims (10)

1. Intelligent exhibition room intelligent navigation explanation management system based on VR visualization technology, its characterized in that: the system comprises:
the exhibition enterprise information extraction module is used for marking an enterprise currently entering a specified VR creative product exhibition hall as a target navigation enterprise and extracting relevant information of the target navigation enterprise;
the exhibition product information extraction module is used for extracting the exhibition position, the exhibition space position, the associated explanation video and the related information of each exhibition creative product in the appointed VR creative product exhibition hall;
the associated exhibition creative product confirming module is used for confirming that the target navigation enterprise corresponds to each associated exhibition creative product based on the target navigation enterprise and the related information of each exhibition creative product;
The creative product matching analysis module is used for carrying out market potential analysis and creative degree analysis on each associated showy creative product corresponding to the target navigation enterprise to obtain each recommended showy creative product corresponding to the target navigation enterprise;
the management information base is used for storing average registration amount and average registration period corresponding to each enterprise type, storing each product type existing in the market, and storing each conventional function type, conventional unit product production cost, conventional unit product production period length, conventional three-dimensional outline, conventional part number, conventional production procedure information, market starting circulation date, market circulation area number, market circulation duty ratio and related product information corresponding to each product type;
and the showcase navigation explanation setting module is used for carrying out showcase navigation and showcase explanation setting based on each recommended showcase creative product corresponding to the target navigation enterprise.
2. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 1, wherein: the related information of the target navigation enterprise comprises enterprise type, associated product type, highest unit production product cost, registration age and registration amount;
The related information corresponding to each exhibition creative product comprises a product type, unit product production cost, unit product production period length, each achievable function type, the number of research personnel, the number of reserved exhibition enterprises, three-dimensional outlines, the number of parts and production procedure information, wherein the production procedure information comprises the number of process steps, contents corresponding to each process step and execution sequences corresponding to each process step.
3. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 2, wherein: the specific confirmation process of the confirmation target navigation enterprise corresponding to each associated exhibition creative product comprises the following steps:
extracting the product type from the related information of each exhibition creative product, extracting the related product type from the related information of the target navigation enterprise, thereby setting the product type conformity factor, and recording asJ represents the product number of the exhibition creative,；
extracting unit product production cost and unit product production period length from related information of each exhibitor creative product, thereby carrying out production risk analysis to obtain production risk assessment factors of each exhibitor creative product, and recording as ；
Extracting enterprise types from the related information of the target navigation enterprise, thereby extracting the average registration amount and the average registration age of the enterprise types corresponding to the target navigation enterprise from the management information base;
the highest unit production product cost, registration years and registration amount are extracted from the related information of the target navigation enterprise, and the evaluation factors of the target navigation enterprise for resisting the production risk of each exhibition creative product are obtained through analysis and recorded as；
According to the analysis formulaAnalyzing and obtaining enterprise fitting index of each exhibition creative product>，/>The corresponding adaptation evaluation duty ratio weights of risk evaluation and product type conformity degree are respectively ++>The conformity degree is the set reference type;
and comparing the enterprise fitting index of each exhibition creative product with the set reference enterprise fitting index, and judging that the exhibition creative product is used as the associated exhibition creative product of the target enterprise if the enterprise fitting index of a certain exhibition creative product is greater than or equal to the reference enterprise fitting index, thereby obtaining the associated exhibition creative product corresponding to the target navigation enterprise.
4. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 2, wherein: the market potential analysis is carried out on the product corresponding to each associated exhibition creative of the target navigation enterprise, and the specific analysis process is as follows:
Confirming market states of each associated showy creative product based on product types of each associated showy creative product corresponding to the target navigation enterprise, wherein the market states comprise existing market states and unoccupied market states;
if the market state of a certain associated showy creative product is the existing market state, marking the associated showy creative product as the existing creative product and marking the market potential factor asFurther, based on the related information corresponding to the existing creative product, analyzing to obtain a market potential evaluation index corresponding to the existing creative product, and marking the market potential evaluation index as +.>；
If the market state of a certain related showy creative product is an unoccupied market state, the market state is marked as an unoccupied product, and the market potential factor of the unoccupied product is marked asFurther, based on the related information corresponding to the non-creative product, analyzing to obtain a market potential evaluation index corresponding to the non-creative product, and marking as +.>Thereby obtaining market potential evaluation index of each associated showcase creative product and marking as +.>I represents the associated showpiece creative product number, < +.>Wherein->Take the value ofOr->。
5. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 4, wherein: the analysis obtains market potential evaluation indexes corresponding to the existing creative products, and the specific analysis process is as follows:
Based on the product type of the existing creative product, extracting each conventional function type of the product type corresponding to the existing creative product from a management information base, extracting each realizable function type from related information corresponding to the existing creative product, comparing each realizable function type corresponding to the existing creative product with each conventional function type of the corresponding product type, counting the number of newly-added function types corresponding to the existing creative product, analyzing and obtaining market potential evaluation indexes of the function levels corresponding to the existing creative product, and recording as；
Extracting the number of research personnel and the number of reserved and exhibited enterprises from the related information corresponding to the existing creative product, analyzing to obtain market potential evaluation indexes of the personnel layers corresponding to the existing creative product, and recording the market potential evaluation indexes as；
Based on the production cost of the unit product and the production period length of the unit product corresponding to the existing creative product, analyzing to obtain the market potential evaluation index of the production level corresponding to the existing creative product, and marking as；
Extracting the market starting circulation date, the market circulation area number and the market circulation ratio of the product type corresponding to the existing creative product type from the management information base based on the product type of the existing creative product, thereby setting the existing market interference weight factor, and recording as ；
Market potential factors of existing creative productsMarket potential evaluation index of corresponding functional layer of existing creative productMarket potential assessment index of corresponding personnel level +.>Market potential evaluation index for the corresponding production level>And the existing market interference weight factor->Substitution of the calculation formula +.>In the method, market potential evaluation index corresponding to the existing creative product is obtained>，/>The corresponding market potential evaluation correction factors of the set function level market, personnel level and production level are respectively expressed.
6. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 5, wherein: the analysis is carried out to obtain market potential evaluation indexes corresponding to the non-creative products, and the specific analysis process is as follows:
based on the product type of the non-creative product, extracting relevant product information of the product type corresponding to the non-creative product from a management information base, setting a potential interference weight factor of the market according to the relevant product information, and marking the potential interference weight factor as；
Extracting each realizable function category from the related information of the non-creative product, extracting each function category corresponding to the related product from the related product information of the product type corresponding to the non-creative product, comparing to obtain the number of the new functions of the non-creative product, and recording as ；
Extracting unit product production cost and unit product production period length from the related information of the non-creative product, respectively recorded asAnd->；
Extracting the average unit product production cost and average unit product production period length corresponding to the related products from the related product information of the product types corresponding to the non-creative products, respectively recording asAnd->；
Extracting the number of related products from the related product information of the product type corresponding to the non-creative product and recording asAccording to the analytical formula->Analyzing to obtain market potential evaluation index corresponding to the non-creative product>，/>Respectively expressed as the set number of reference related products, the number of reference added functions, < >>Respectively expressed as the set relative product number, the newly added function number, the product production cost and the corresponding duty ratio weight factors of the product production period length.
7. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 4, wherein: the creative degree analysis is carried out on the corresponding associated showcase creative products of the target navigation enterprise, and the specific analysis process comprises the following steps:
extracting market states of the associated exhibition creative products corresponding to the target navigation enterprises;
If the corresponding market state of a certain related showy creative product is the existing market state, marking the related showy creative product as a first analysis product and marking the creative factor asExtracting the functional types, the three-dimensional outlines, the number of parts and the production procedure information which can be realized from the related information corresponding to the first analysis product;
extracting each conventional function type, conventional three-dimensional profile, conventional part number and conventional production procedure information of the corresponding product type of the first analysis product from the management information base, and taking the conventional function type, the conventional three-dimensional profile, the conventional part number and the conventional production procedure information as reference creative information of the first analysis product, analyzing to obtain a creative degree evaluation index corresponding to the first analysis product, and marking the creative degree evaluation index as；
If the market state corresponding to a certain related showy creative product is an unoccupied market state, marking the related showy creative product as a second analysis product, and marking the creative factor of the second analysis product asSetting reference creative information corresponding to the second analysis product, and obtaining creative evaluation index of the second analysis product according to the same analysis mode and the same analysis of the creative degree corresponding to the first analysis product, and marking as +.>Thereby obtaining the creative degree evaluation index of each associated showcase creative product>，/>The value is +. >Or alternatively。
8. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 7, wherein: the analysis is carried out to obtain a creative evaluation index corresponding to the first analysis product, and the specific analysis process is as follows:
based on each realizable function category corresponding to the first analysis product, analyzing to obtain the function similarity corresponding to the first analysis product, and marking as；
Based on the three-dimensional contour and the number of parts corresponding to the first analysis product, analyzing to obtain the structural similarity corresponding to the first analysis product, and marking as；
Based on the production procedure information corresponding to the first analysis product, analyzing to obtain the process similarity corresponding to the first analysis product, and marking as；
Creative factor for a first analysis productFunctional similarity corresponding to the first analysis product->Structural similarity->And process similarity->Substitution of the calculation formula +.>In obtaining a creative assessment index corresponding to the first analysis product>，/>Creative evaluation duty weights respectively expressed as corresponding to the set functional similarity, structural similarity and process similarity>Expressed as a natural constant.
9. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 7, wherein: the specific acquisition process of each recommended exhibition creative product corresponding to the target navigation enterprise is as follows:
Market potential assessment index for each associated showcase creative productCreative assessment index->Importation of the calculation formula->Obtaining the comprehensive recommendation evaluation index corresponding to each associated exhibition creative product，/>Recommended evaluation duty weight factors respectively expressed as set market potential, creative degree>Evaluating the compensation factors for the set recommendations;
extracting the number of exhibition creative products of each exhibited enterprise from the background of the exhibition hall of the appointed VR creative products, and analyzing the exhibitionA kind of electronic device with high-pressure air-conditioning systemAnalyzing to obtain the number of expected exhibition creative products corresponding to the target navigation enterprise;
and sequencing the comprehensive recommendation evaluation indexes corresponding to the associated exhibition creative products in sequence from large to small to obtain the recommendation sequence of the associated exhibition creative products, and sequentially selecting the associated exhibition creative products according to the front-to-back selection sequence based on the number of the expected exhibition creative products corresponding to the target navigation enterprise, so as to obtain the recommended exhibition creative products corresponding to the target navigation enterprise.
10. The intelligent navigation explanation management system for the intelligent exhibition hall based on the VR visualization technology as claimed in claim 9, wherein: the specific setting process is as follows:
Extracting display space positions of the recommended creative products corresponding to the target navigation enterprises, generating recommended exhibition routes corresponding to the target navigation based on recommendation sequences of the recommended creative products corresponding to the target navigation enterprises, and importing the recommended exhibition routes into an exhibition navigation map of an exhibition hall of the appointed VR creative products, so that the target navigation enterprises are subjected to exhibition navigation;
and extracting the display positions of the target navigation enterprises corresponding to the recommended creative products, setting explanation automatic triggering instructions at the display positions, extracting the associated explanation videos of the recommended creative products, importing the associated explanation videos into the explanation triggering instructions set at the display positions, and automatically explaining when the target navigation enterprises reach the display positions.
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